Partner Paper Rates & Media Kit
2008
8F WF HPU ZPV DPWFSFE Ahead Of The Times We’ve got you covered in Western Washington!
Beacon Hill News & South District Journal Belltown Messenger Capitol Hill Times Edmonds Enterprise Forks Forum Fort Lewis Ranger Lynwood/Mountlake Terrace Enterprise Madison Park Times Mill Creek Enterprise Mukilteo & Edmonds Beacon North Seattle Herald-Outlook Northwest Airlifter Peninsula Daily News Port Townsend & Jefferson County Leader Queen Anne News & Magnolia News Russian World News Sequim Gazette Sequim This Week Shelton-Mason County Journal Shoreline/Lake Forest Park Enterprise Sports Seoul USA Stanwood/Camano News Weekly Volcano
The Port Townsend & Jefferson County Leader – 2008 Partner Paper Advertising Rates 8F WF HPU ZPV DPWFSFE
Silverdale ranks as the #1 shopping destination for readers of the Port Townsend & Jefferson County Leader. The 28,000 residents of Port Townsend and Jefferson County are frequent shoppers in Kitsap County, many living within 15 minutes of Silverdale. No publication comes close to the reach of the Port Townsend & Jefferson County Leader in reaching those households, with over 80 percent paid penetration in Port Townsend and over 60 percent in other county communities. Jefferson County residents spend 52 percent of their retail dollars outside the county and make on average 3.4 trips to Silverdale per month. Make sure they visit your store!
ROP ANNUAL BULK RATES Open 50” 150” 300” 500” 1,000” 2,500” 4,000” 5,000” 6,000+”
WEEKLY FREQUENCY RATES
$14.85 13.75 13.25 12.45 11.95 10.85 10.10 8.50 8.25 8.00
— $687.50 1,987.50 3,735.00 5,975.00 10,850.00 25,250.00 34,000.00 41,250.00 48,000.00
6 weeks, consecutive
$12.95
13 weeks, consecutive
12.40
26 weeks, non-consecutive
11.85
52 weeks (4-29 inches)
10.85
52 weeks (30-63 inches)
10.55
52 weeks (64-125 inches)
9.10
52 weeks (126+ inches)
8.40
Rates are per column inch.
Rates are per column inch; 4 inches minimum.
COLOR RATES
Premium position (subject to availability): – Guaranteed PAGE placement 25% premium. – Guaranteed SECTION placement 15% premium.
Spot color.............................................$100 Full process color...............................$200
Pickup discount: run four ads consecutively and receive 20% off the second-, third- and fourth-week ads. Minimum 4 column-inches, no changes to ad.
Rates are per ad, per single publication. Color separations are extra.
RESERVATION DEADLINES
All ads due: 1 pm Friday Email final pdf files to: marketingart@soundpublishing.com Production questions? Call (360) 394-5852 Sales questions? Call the National Sales Office at (888) 443-5815 Format: Broadsheet Publishes: Wednesday Distribution: 9,500. Distributed by mail and newsstand to households in Port Townsend, Port Ludlow, Chimacum, Port Hadlock, Marrowstone Island, Quilcene and Brinnon.
Port Townsend PREPRINT RATES Open
12x Year
26x Year
52x Year
$60.00
$50.00
$45.00
$39.00
4-8 tab
65.00
55.00
50.00
45.00
12-24 tab
70.00
60.00
55.00
49.00
28+ tab
74.00
65.00
60.00
55.00
Single Sheet
PREPRINT DEADLINES, DELIVERY & INFO Delivery Deadline:
7 business days prior to insertion date
Delivery Hours:
Weekdays, 8 am to 5 pm
Dimensions: The maximum insert
Ship to:
Bainbridge Press 7689 NE Day Road Bainbridge Island, WA 98110 Phone: (206) 842-8305 After Hours: (206) 855-4303
size is 11”x 20” and the minimum size is 4”x 6”.
ASK ABOUT OUR SOUND PUBLISHING & OTHER PARTNER NEWSPAPERS COVERING YOUR OTHER MARKETS
MECHANICAL INFORMATION Acceptable half-tone screen is 85 line. All ads smaller than a full page must be bordered to their exact dimensions. All publications are printed web offset. Press-optimized PDF files are preferred. Color ads should be CMYK (not RGB, Lab or Process Black), Red: 100M/80Y, Blue: 100C/70M/10K. Black and White ads should be all black with grayscale graphics.
AD SPECIFICATIONS Printed image: 11.5” width x 19.85” height. Any advertisement which exceeds 17 inches in height will be billed at 19 inches. Rates are based on a 5 column x 19.85” vertical area. DISPLAY AD SIZES 1 column: 1.788” 2 column: 3.722” 3 column: 5.677”
4 column: 7.611” 5 column: 9.556” 6 column: 11.5”
Advertising rates are effective July 1, 2008. Rates are non-commissionable – net with no cash discounts and available for an individual, single store, service establishment or group under single ownership operating under a single name.
Port Townsend is one of only three Victorian seaports in the U.S. on the National Historic Register. The community of Port Townsend is as varied as the geography that surrounds it. From recreation in the Olympic Mountains to drama at the downtown theatre, the reflection of life here is both connected to the land and to the people. It is an eclectic community of artists, long-time residents, boat folks and those looking to avoid the standard cookie-cutter place to live. The politics are contentious, because everyone is right, of course. The music and theatre scene are thriving, and there are many hidden gems in the visual arts, writing and poetry of the area.
The Leader’s paid circulation reaches 88% of Port Townsend’s households. SPI Port Townsend Leader 7-08
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More than half of Sequim Gazette readers shop in Kitsap County on a regular basis. Sequim Gazette readers are predominantly baby boomers with assets, discretionary wealth and plenty of time to shop. Since there are virtually no department stores in Sequim, they shop frequently in Kitsap County to take advantage of a wide array of services, product selection and competitive prices. The community has long had a reputation as a retirement haven, but the past couple years have seen a rise in younger couples settling in the area. Placing an ad in the Gazette puts your message in a place readers trust, and opens them to experiencing your product or service as if it were a referral.
ROP RATES 2”
Open Rate: $13.50 pci
13 weeks 26 weeks 50 weeks $11.50 $10.95 $10.40
Annual Dollar Volume per column inch $750
$11.50
$13,000
$9.50
4”
11.20
10.65
10.15
$1,500
11.25
$16,500
9.25
6”
10.90
10.40
9.95
$2,600
11.00
$20,000
9.00
10”
10.70
10.20
9.75
$3,800
10.75
$25,000
8.75
15”
10.50
10.00
9.50
$5,000
10.50
$35,000
8.50
20”
10.25
9.75
9.30
$6,500
10.25
$50,000
8.25
30”
9.95
9.50
9.00
$8,000
10.00
$70,000
8.00
60”
9.65
9.20
8.70
$10,000
9.75
$90,000
7.75
90”
9.35
8.90
8.40
126”
8.85
8.50
7.90
Single Sheet PRODUCTION/INSERTION RATES 5,000
1/1 $66.00
2/2 $91.00
3/3 4/4 $117.00 $198.00
10,000
38.00
59.00
65.00
100.00
15,000
35.00
43.00
56.00
79.00
20,000
31.00
40.00
49.00
68.00
30,000
27.00
34.00
41.00
54.00
40,000
25.00
31.00
36.00
46.00
50,000
23.00
28.00
32.00
42.00
60,000
22.00
26.00
30.00
38.00
70,000
21.00
25.00
28.00
35.00
80,000
21.00
25.00
28.00
35.00
90,000
20.00
24.00
27.00
33.00
100,000
19.00
23.00
26.00
31.00
Rates are per thousand and cover complete creation and printing of single sheet insert. Insertion rate into the Sequim Gazette is an additional $40 per thousand copies. Additional charges may apply.
RESERVATION DEADLINES
All ads due: Noon Friday Email final pdf files to: marketingart@soundpublishing.com Production questions? Call (360) 394-5852 Sales questions? Call the National Sales Office at (888) 443-5815
PREPRINT DEADLINES, DELIVERY & INFO
Format: Broadsheet
Delivery Deadline: 7 business days prior to insertion date.
Distribution: 8,700 paid distributed by mail to subscribers in and around Sequm; 6,000 TMC distributed by mail and bundle drop.
Delivery Hours: Weekdays, 8 am to 5 pm. Dimensions: Maximum insert size is 11”x 20” and minimum size is 4”x 6”. Delivery Location: The Kitsap Sun Attn: Ken Smith 545 Fifth Street Bremerton, WA 98337 Phone: (360) 377-3711
COLOR RATES
Rates are per ad, per single INSERT RATES Open 12x 16x 50x publication. Color separations Single sheet $50.00 $45.00 $40.00 $35.00 are extra. 4-8 page tab 55.00 50.00 45.00 40.00 Spot color............................. $90 12-24 page tab 60.00 55.00 50.00 45.00 Full process color............. $190 28-36 page tab 65.00 60.00 55.00 50.00 Rates are per thousand.
ASK ABOUT OUR SOUND PUBLISHING & OTHER PARTNER NEWSPAPERS COVERING YOUR OTHER MARKETS
Publishes: Wednesday
MECHANICAL INFORMATION
Acceptable half-tone screen is 85 line. All ads smaller than a full page must be bordered to their exact dimensions. All publications are printed web offset. Press-optimized PDF files are preferred. Color ads should be CMYK (not RGB, Lab or Process Black), Red: 100M/80Y, Blue: 100C/70M/10K. Black and White ads should be all black with grayscale graphics. AD SPECIFICATIONS Printed image: 11.3125” width x 21” height. Any advertisement which exceeds 19 inches in height will be billed at 21 inches. Rates are based on a 6 column x 21” vertical area. DISPLAY AD SIZES 1 column: 1.75” 2 column: 3.75” 3 column: 5.625” 4 column: 7.625” 5 column: 9.5625” 6 column: 11.3125”
10 picas 8 pts 22 picas 4 pts 34 picas 45 picas 8 pts 57 picas 4 pts 69 picas
Advertising rates are effective July 1, 2008. Rates are non-commissionable – net with no cash discounts and available for an individual, single store, service establishment or group under single ownership operating under a single name.
Sequim Sequim is located in the sun between the deep waters of the Strait of Juan de Fuca and the breathtaking Olympic Mountains of Washington State. The retirees are still moving here, and as a result the business community now includes several corporate chains and fast-food outlets. Sequim now boasts of the largest Safeway store in Western Washington, and another large grocery store, QFC, recently opened its doors. The enthusiasm of the new residents has formed a perfect blend with the history and experience of the “oldtimers” to make Sequim an active and caring community with a friendly small-town flavor. Rural, but only a short distance from the culture of Seattle, the shopping in Silverdale, and the old-world flavor of Victoria, BC.
Area Demographics • 70% are female. • 64% are retired. • 77% have college education. • 84% own their own home. • Average household income is $50,000. SPI SequimGazette 7-08
Forks Forum – 2008 Partner Paper Advertising Rates 8F WF HPU ZPV DPWFSFE
Reach the diverse community of Forks with nearly 100% market saturation. The Forks Forum is the West End’s only hometown newspaper. This weekly publication is mailed Wednesdays to every postal address in the West End of Clallam and Jefferson Counties. With limited local shopping options, residents travel inland on the Olympic Peninsula for major purchases. Forks is in a region of breathtaking beauty complemented by a diversely growing economy. The timber industry today is stronger than ever in Forks, closely followed by agriculture, commercial fishing, recreation and technology. Forks has recently become an incubator for emerging technology businesses, and is part of the fiber-optic cable highway that loops completely around the Olympic Peninsula. ANNUAL BULK RATES
OPEN
$750
$1,500
$2,600
$3,800
$6,500
$9,000
$9.50
$8.00
$7.70
$7.40
$7.10
$6.80
$6.55
$12,500 $15,000
$6.35
$6.10
Format: Tabloid Publishes: Wednesday Distribution: 5,000
Rates are per column inch. Purchase a specified dollar amount per year—ad size and copy can change as desired and rate remains intact. Pickup Discount: Pickup ad from Sequim Gazette receives a 10% discount off the applicable rate.
BUSINESS BUILDER
CLASSIFIED RATES
DIRECTORIES
6 weeks (six times)
$7.00
Church Directory
Line Ads First 10 words, per week
$7.00
13 weeks (thirteen times)
$6.75
(13-week quarter, billed every quarter)
Each additional word, per week
Business Directory (rates are per month)
$ .20
Display Ads Open rate, pci
$7.10
Ads run consecutively, or every other week. Minimum 4 column inhes.
PREMIUM PLACEMENT Position requests for advertisements will be honored when possible. Guarenteed placement may $50.00 minimum be obtained at 20% premium over applicable rate or minimum charge.
$40.00
Single box
25.00
Double box
45.00
Triple box
65.00
Quad box
80.00
PREPRINT RATES Up to .5 ounce
RESERVATION DEADLINES All ads due: 5 pm Friday
Email final pdf files to: marketingart@soundpublishing.com Production questions? Call (360) 394-5852 Sales questions? Call the National Sales Office at (888) 443-5815
MECHANICAL INFORMATION Acceptable half-tone screen is 85 line. All ads smaller than a full page must be bordered to their exact dimensions. All publications are printed web offset. Press-optimized PDF files are preferred. Color ads should be CMYK (not RGB, Lab or Process Black), Red: 100M/80Y, Blue: 100C/70M/10K. Black and White ads should be all black with grayscale graphics. AD SPECIFICATIONS Printed image: 10.1875” width x 11” height. Any advertisement which exceeds 9 inches in height will be billed at 11 inches. Rates are based on a 5 column x 11” vertical area.
DISPLAY & CLASSIFIED AD SIZES 1 column: 1.875” 11 picas 5 pts 2 column: 4” 24 picas 3 column: 6.0625” 36 picas 5 pts 4 column: 8.125” 49 picas 5 column: 10.1875” 61 picas 5 pts
COLOR RATES
Rates are per ad, per single publication. Color separations are extra. Spot color...............................................$50 Full process color.................................$90
ASK ABOUT OUR SOUND PUBLISHING & OTHER PARTNER NEWSPAPERS COVERING YOUR OTHER MARKETS
6.5¢
Over .5 to 1 ounce
7.5¢
Over 1 ounce
9.5¢
Rates are per copy.
PREPRINT DEADLINES, DELIVERY & INFO Space Reservation & Delivery Deadline:
4 business days prior to insertion date.
Delivery Hours: Weekdays, 8 am to 5 pm Quantity: The minimum quantity is 5,000 preprints (full distribution.)
Dimensions: The maximum insert size is
8.5”x 11”. Larger inserts must be folded to fit. Folding can be arranged with 3 working days notice at a flat rate of $50.
DELIVERY LOCATION: Ship to:
Forks Forum Attn: Traci Kettel 1494 South Forks Avenue Forks, WA 98331 Phone: (360) 374-3311
Advertising rates are effective July 1, 2008. Rates are non-commissionable – net with no cash discounts and available for an individual, single store, service establishment or group under single ownership operating under a single name.
Forks The small town of Forks, Washington has long been a favorite destination for those possessing the pioneer spirit and a love of the land. Nestled on a broad prairie between the contiguous United States only temperate rainforest and the rugged Pacific Coast, Forks may be remote, but it is a pioneer and leader of the world’s wired rural communities. Forks was named the first rural High Tech High School in America by the Bill & Melinda Gates Foundation for the community’s drive to continually learn and make use of the latest technologies in education. Forks’ technical infrastructure, which includes DSL, video conferencing, and a soon-to-be completed extensive fiber-optic network, is attracting a new breed of highly skilled worker that thrives on telework and telecommuting.
Area Demographics • 56% are married. • The average age is 34. • 43% have some college education. • 65% own their own home. • Average household income is $35,839.
SPI ForksForum 7-08
#LASSIFIED ,INE 2ATES
#LASSIFIED LINE RATES ARE BASED ON LINES OF TYPE SLIGHTLY MORE THAN TO AN INCH PUBLISHED IN CONSE UTIVE ISSUES 4WO LINE MINIMUM $AYS 0UBLISHED
Peninsula Daily News – 2008 Partner Paper Advertising Rates
0RICE 0ER ,INE 0ER $AY 'ENERAL %MPLOYMENT DAYS DAYS DAYS DAYS DAYS #LASSIFIED .ATIONAL 2ATE PER LINE LINE MINIMUM s !LL LINE ADS SCHEDULED FOR -ONDAY WILL RUN IN /LYMPIC -ARKETPLACE ON 7EDNESDAY s !LL LINE ADS APPEAR ON THE INTERNET !DDITIONAL CHARGE VARIES DEPENDENT UPON CLASSIFICATION
8F WF HPU ZPV DPWFSFE
Tap the booming economy and richly diverse workforce of the North Olympic Peninsula. 0REPRINT :ONE "OUNDARIES
The Peninsula Daily News is the best source for local news and advertising on the North Olympic Peninsula. With paid circulation to 55% of Port Angeles households alone, the Peninsula Daily News is an absolute must for anyone serious about reaching consumers in both Clallam and Jefferson counties. The area’s recreational opportunities and quality of life attract some of the top workforce talent found anywhere in the country creating a vibrant, fast-growing enonomy.
ROP ANNUAL BULK RATES Open
Tue-Fri $24.00
Sun $26.00
$1,500
16.75
18.10
$3,000
16.00
17.30
$4,500
15.25
16.50
$6,500
14.75
15.95
$9,000
14.50
15.65
$12,000
14.00
15.15
$16,000
13.75
14.85
$25,000
13.50
14.60
$35,000
13.25
14.30
Rates are per ad, per single publication. Color separations are extra. Spot color...............................................$150 Full process color.................................$375 Special section color rates: Spot color...............................................$100 Full process color.................................$200 Pick up your display ad in Sequim This Week, a weekly publication that reaches almost 12,000 households on Wednesdays, for $6.00 per column inch.
5,000-14,999
1/1 $71.00
2/0 $74.00
2/1 $85.00
2/2-4/0 $100.00
15,000-19,999
55.00
57.00
59.00
66.00
74.00
20,000-29,999
53.00
55.00
55.00
61.00
68.00
30,000-49,000
47.00
49.00
49.00
54.00
59.00
50,000
43.00
45.00
45.00
49.00
51.00
Rates are per thousand based on white paper only. Colored paper available for an additional charge.
11�x 17� folded or 11�x 14�
2 std / 4 tab 3 std / 6 tab 4 std / 8 tab 5 std / 10 tab 6 std / 12 tab
Open $42.00 45.00 52.00 58.00 64.00 70.00 77.00
12x — — 51.00 57.00 63.00 69.00 76.00
24x — — 50.00 56.00 62.00 68.00 74.00
52x — — 48.00 54.00 60.00 66.00 72.00
104x — — 47.00 53.00 59.00 65.00 71.00
156x — — 43.00 49.00 55.00 61.00 67.00
Rates are per thousand.
PREPRINT DEADLINES, DELIVERY & INFO Delivery Deadline: 7 business days prior to insertion date. Delivery Hours: Weekdays, 8 am to 5 pm. Dimensions: Maximum insert size is 11�x 14� and minimum size is 5�x 7.5�.
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DEADLINES
All ads due: 2 pm, 3 business days prior to publication Email final pdf files to: marketingart@soundpublishing.com Production questions? Call (360) 394-5852 Sales questions? Call the National Sales Office at (888) 443-5815 Format: Broadsheet Publishes: Sunday through Friday
1/0 $69.00
8.5�x 11�
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RESERVATION
COLOR RATES
Single Sheet PRODUCTION/INSERTION RATES
INSERT RATES
#O OP !DVERTISING 3ERVICE
Delivery Location: Peninsula Daily News Attn: Dean Mangiantini 305 West First Street Port Angeles, WA 98362
ASK ABOUT OUR SOUND PUBLISHING & OTHER PARTNER NEWSPAPERS COVERING YOUR OTHER MARKETS
Distribution: 15,862 weekdays, 17,572 Sundays. Distributed to subscribers in Port Angeles, Port Townsend, and throughout Clallam & Jefferson Counties.
MECHANICAL INFORMATION
Acceptable half-tone screen is 85 line. All ads smaller than a full page must be bordered to their exact dimensions. All publications are printed web offset. Press-optimized PDF files are preferred. Color ads should be CMYK (not RGB, Lab or Process Black), Red: 100M/80Y, Blue: 100C/70M/10K. Black and White ads should be all black with grayscale graphics. AD SPECIFICATIONS Printed image: 11.625� width x 21� height. Any advertisement which exceeds 19 inches in height will be billed at 21 inches. Rates are based on a 6 column x 21� vertical area. DISPLAY AD SIZES 1 column: 1.8125� 2 column: 3.75� 3 column: 5.75� 4 column: 7.6875� 5 column: 9.625� 6 column: 11.625�
Advertising rates are effective July 1, 2008. Rates are non-commissionable – net with no cash discounts and available for an individual, single store, service establishment or group under single ownership operating under a single name.
Port Angeles Port Angeles, a full-service city, is the activity center of the North Olympic Peninsula and the seat of government for Clallam County. The convenient downtown shopping district is alive with quaint shops, beautiful flowers and outdoor art. Rising high above the city is snow-capped Hurricane Ridge, the most popular feature of Olympic National Park. The community is proud of the award-winning Port Angeles Symphony and the hilltop Port Angeles Fine Arts Center, a noteworthy museum of contemporary art. All year long there are opportunities to enjoy live theater, concerts and festivals. Housing costs are significantly lower than the adjacent Puget Sound area and many homes come with a mountain or water view. Views often include the lights of Victoria, BC, clearly visible across the Strait.
Area Demographics • Average age is 42. • 74% own their own homes • 57% have some college education. • 61% are married. • 66% households have children at home. • Average household income is $52,002. SPI Peninsula Daily News 7-08
Sequim This Week – 2008 Partner Paper Advertising Rates We’ve got you covered
Sequim This Week is a targeted, effective, affordable way to reach over 11,800 Sequim households. Sequim This Week focuses exclusively on news, issues, people, places and events that are uniquely relevant to residents of Sequim. This community news magazine features a compelling cover story each edition and interesting standing features such as: City of Sequim Government News, Sequim School District News, Sequim Business News, Letters to the Editor, Community Event Calendar, Local Columnists, Sequim Police Blotter, Classified Marketplace, and Local Advertising.
ROP ANNUAL BULK RATES OPEN
$700
$1,400
$2,500
$4,000
$5,000
$6,000
$7,000
$8,500
$13.00
$10.85
$10.34
$9.86
$9.54
$9.43
$9.21
$9.07
$8.83
Rates are per column inch.
Pick up your display ad in Peninusula Daily News for $12.00 per column inch.
WEEKLY FREQUENCY RATES 13x / 26 weeks
1-7 inches $10.18
8-15 inches 16-29 inches 30-65 inches $9.92 $9.54 $9.32
26x / 52 weeks
9.69
9.42
9.04
8.81
52x weeks
7.87
7.66
7.33
7.12
RESERVATION DEADLINES
All ads due: 4 pm on Monday, 9 business days prior to publication Email final pdf files to: marketingart@soundpublishing.com Production questions? Call (360) 394-5852 Sales questions? Call the National Sales Office at (888) 443-5815
Consectuve week contracts—ad(s) must total at least the minimum of the contracted level each week. Ad size can increase with contracted rate applying. No rebates—short rates billed to the lowest rate.
Format: Tabloid
Single Sheet PRODUCTION/INSERTION RATES
Publishes: Wednesdays
1/0 $69.00
12,300
1/1 or 2/0 $74.00
2/1 or 3/0 $85.00
4/0 $100.00
4/1 or 3/2 $100.00
Rates are per thousand based on white paper only. Colored paper available for an additional charge. DEADLINE: Materials must be submitted 14 days prior to publication.
PREPRINT RATES 8.5”x 11” 11”x 17” folded or 11”x 14”
4 std / 8 tab 6 std / 12 tab 8 std /16 tab 10 std / 20 tab 12 std / 24 tab 14 std / 28 tab 16 std / 32 tab 18 std / 36 tab Rates are per thousand.
Open $42.00 45.00 55.00 55.00 55.00 60.00 65.00 70.00 75.00 80.00
4x — — $45.00 45.00 45.00 50.00 55.00 60.00 65.00 70.00
PREPRINT DEADLINES, DELIVERY & INFO Delivery Deadline: 10 business days prior to publication date. Delivery Hours: Weekdays, 8 am to 5 pm. Dimensions: Maximum insert size is 11”x 14” and minimum size is 5”x 7.5”. Delivery Location: Peninsula Daily News Attn: Dean Mangiantini 305 West First Street Port Angeles, WA 98362
COLOR RATES
Rates are per ad, per single publication. Color separations are extra. Spot color............................................... $75 Full process color............................... $175
ASK ABOUT OUR SOUND PUBLISHING & OTHER PARTNER NEWSPAPERS COVERING YOUR OTHER MARKETS
Distribution: 13,078 (11,842 by mail to nearly all addresses in Sequim, and bundle dropped to City Hall, Chamber of Commerce and libraries.)
MECHANICAL INFORMATION
Acceptable half-tone screen is 85 line. All ads smaller than a full page must be bordered to their exact dimensions. All publications are printed web offset. Press-optimized PDF files are preferred. Color ads should be CMYK (not RGB, Lab or Process Black), Red: 100M/80Y, Blue: 100C/70M/10K. Black and White ads should be all black with grayscale graphics. AD SPECIFICATIONS Printed image: 9.667” width x 13” height. Any advertisement which exceeds 11 inches in height will be billed at 13 inches. Rates are based on a 5 column x 13” vertical area. DISPLAY AD SIZES 1 column: 1.833” 2 column: 3.792” 3 column: 5.750” 4 column: 7.708” 5 column: 9.667”
Advertising rates are effective July 1, 2008. Rates are non-commissionable – net with no cash discounts and available for an individual, single store, service establishment or group under single ownership operating under a single name.
Sequim The city has been increasing in population dramatically in recent years and has become a magnet for retirees. The city and the surrounding area are particularly known for their production of lavender, as the unique climate allows a commerical growth industry that is only rivaled in France. The area is also known for its Dungeness crab. Sequim lies within the rainshadow of the Olympic Mountains and attracts hundreds of thousands of visitors to its annual Lavender Festival.
Each year, Sequim residents have $223 million to spend on necessities & luxury items.
SPI Sequim This Week 7-08
Shelton-Mason County Journal – 2008 Partner Paper Advertising Rates 8F WF HPU ZPV DPWFSFE
Attract customers from Belfair and Shelton with the Journal’s unrivaled paid circulation. Readers pick up the popular Shelton-Mason County Journal for one reason: to stay informed with what’s happening in their county neighborhoods. Paid circulation covers the greater Mason County area which includes Shelton, Belfair and the surrounding towns of Allyn, Grapeview and Union. Journal readers have high speed internet access, enjoy a high quality of living and strong, diverse economic base. Close behind timber, government, aquaculture and health care are a growing number of technology and information-related, financial and retail firms. DISPLAY & CLASSIFIED RATES Open Rate
$9.78 pci
CLASSIFIED LINE RATES $8.50 for 15 words, 10¢ each additional word
Full Page (126”)
National $1,606.50
1/2 Page (63”)
803.25
1/4 Page (32”)
408.00
1/8 Page (16”)
204.00
The Journal is the only newspaper that delivers to 47% of the homes in Shelton and Belfair combined.
Format: Broadsheet
INSERTS
Publishes: Thursday Distribution: 9,900 — Journal distributed by mail to paid subscribers in North Mason County, including Shelton, Belfair, and Hoodsport; Belfair Herald included as a special section in each edition of the Journal.
RESERVATION DEADLINES Journal (all ads) due: 5 pm Monday
Belfair Herald: 5 pm Friday Email final pdf files to: marketingart@soundpublishing.com Production questions? Call (360) 394-5852 Sales questions? Call the National Sales Office at (888) 443-5815
OPEN
Single Sheet
$68
4-8 Tab Pages
$68
12-24 Tab Pages
$72
28 Tab Pages
$78
Prices are per thousand. Call your advertsing representative for frequency rates.
PREPRINT DEADLINES, DELIVERY & INFO Space Reservation:
MECHANICAL INFORMATION Acceptable half-tone screen is 85 line. All ads smaller than a full page must be bordered to their exact dimensions. All publications are printed web offset. Press-optimized PDF files are preferred. Color ads should be CMYK (not RGB, Lab or Process Black), Red: 100M/80Y, Blue: 100C/70M/10K. Black and White ads should be all black with grayscale graphics.
COLOR RATES
Rates are per ad, per single publication. Color separations are extra. Spot color...............................................$95 Process color......................................$190
AD SPECIFICATIONS Printed image: 11.6667” width x 21” height. Any advertisement which exceeds 19 inches in height will be billed at 21 inches. Rates are based on a 6 column x 21” vertical area.
8 days prior to insertion date.
DISPLAY & CLASSIFIED AD SIZES 1 column: 1.8056” 10 picas 10 points 2 column: 3.7778” 22 picas 8 points 3 column: 5.75” 34 picas 6 points 4 column: 7.7222” 46 picas 4 points 5 column: 9.6944” 58 picas 2 points 6 column: 11.6667” 70 picas
10,300 copies.
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Delivery Deadline:
7 business days prior to insertion date.
Delivery Hours: Weekdays, 8 am to 5 pm Full Run Only: The full-run quantity is Dimensions: The maximum insert size is 11”x 20” and the minimum size is 4”x 6”.
Weight: Special handling charges may be applied to cover hand insertion and extra light or extra bulky inserts.
DELIVERY LOCATION: Ship to:
Shelton-Mason County Journal Attn: Kelly Riordan 227 West Cota Street Shelton, WA 98584 Phone: (360) 426-4412
Advertising rates are effective July 1, 2008. Rates are non-commissionable – net with no cash discounts and available for an individual, single store, service establishment or group under single ownership operating under a single name.
Mason County
Mason County has some of the finest unspoiled scenery in all of Washington State. Many are inspired to move there, retire there or relocate their business. Amazing mountain vistas and beautiful forests surround Mason County’s friendly communities. Mason County has a strong and diverse economic base. Standing side by side with their largest employers – timber, government, aquaculture and health care – are a growing number of technologyrelated, information-related, financial and retail firms. Home-based businesses are thriving. The population center is Shelton, located 20 minutes from Olympia and home to 8,560 residents.
Shelton Demographics • Average age is 38 and 60% are female • 56% are married • 44% have some college education • 79% own their own home • 71% have children at home • Average household income is $38,159
SPI Shelton-Mason County Journal 7-08
Mukilteo & Edmonds Beacon – 2008 Partner Paper Advertising Rates 8F WF HPU ZPV DPWFSFE
Only the Beacons deliver to these two prime waterfront communities. The Mukilteo Beacon is delivered to 89 percent of Mukilteo residents each Wednesday, as well as the majority of retail and restaurant businesses. Mukilteo Beacon readers do most of their shopping in Snohomish County and Seattle. The community depends on the Beacon for news of city happenings, school achievements and events around town. Edmonds residents are passionate about their city, and look to the Edmonds Beacon for news on local government, schools, commerce and the vibrant, thriving art community. Beacon readers rely on the Beacon to share their own thoughts as well, as evidenced by the lively opinion section.
The Edmonds Beacon or The Mukilteo Beacon
Combined – 1st paper regular rate, 2nd 30% off
Rates are per column inch
1-19 inches
20-39 inches
40+ inches
Rates are per column inch
1-19 inches
20-39 inches
40+ inches
Open Rate
$22.00
$22.00
$22.00
Open Rate
$37.00
$37.00
$37.00
6 weeks
19.00
18.00
17.00
6 weeks
32.00
31.00
29.00
12 weeks
18.00
17.00
16.00
12 weeks
31.00
29.00
27.00
26 weeks
16.00
14.50
13.00
26 weeks
28.00
24.00
23.00
52 weeks
14.50
13.00
12.00
52 weeks
24.00
23.00
21.50
Format: Tabloid
n
Publishes: Edmonds – Thursday; Mukilteo – Wednesday
n
Distribution: Edmonds – 9,500; Mukilteo – 9,100
RESERVATION DEADLINES
Beacon ads and inserts due: 5 pm Thursday Classified ads due: 4 pm Friday Email final pdf files to: marketingart@soundpublishing.com Production questions? Call (360) 394-5852 Sales questions? Call the National Sales Office at (888) 443-5815
MECHANICAL INFORMATION Acceptable half-tone screen is 85 line. All ads smaller than a full page must be bordered to their exact dimensions. All publications are printed web offset. Press-optimized PDF files are preferred. Color ads should be CMYK (not RGB, Lab or Process Black), Red: 100M/80Y, Blue: 100C/70M/10K. Black and White ads should be all black with grayscale graphics.
AD SPECIFICATIONS Printed image: 10” width x 16” height. Any advertisement which exceeds 14 inches in height will be billed at 16 inches. Rates are based on a 5 column x 16” vertical area.
DISPLAY & CLASSIFIED AD SIZES 1 column: 1.875” 11 picas 2 column: 3.875” 23 picas 3 column: 5.875” 35 picas 4 column: 7.875” 47 picas 5 column: 10” 60 picas
COLOR RATES
Rates are per ad, per single publication. 1-19 column inches.............................$100 20-39 colomn inches...........................$150 40+ colomn inches..............................$200 Additional spot colors..................$90 each Spot color is available for $50 premium on certain pages.
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INSERT RATES*
Edmonds Full Distribution
$499
Mukilteo Full Distribution
$499
Combined
$950
*Does not include production or printing
PREPRINT DEADLINES, DELIVERY & INFO Space Reservation:
Thursday prior to insertion date.
Delivery Deadline:
Monday prior to insertion date.
Delivery Hours: Weekdays, 8 am to 5 pm Dimensions: The maximum overall insert size is 8.5”x 11”.
DELIVERY LOCATION: Ship to:
Sound Publishing, Inc. Attn: John Sheppard 11323 30th Ave. West Everett, WA 98204 Phone: (425) 355-0717 After Hours: (425) 290-6609
Advertising rates are effective July 1, 2008. Rates are non-commissionable – net with no cash discounts and available for an individual, single store, service establishment or group under single ownership operating under a single name.
Mukilteo Mukilteo’s friendly, oldfashioned hospitality welcomes visitors with its breathtaking water views and easygoing lifestyle. Visitors and residents alike enjoy exploring the variety of delightful shops and quality restaurants, both in Harbour Pointe and in Old Town. More than 2 million visitors pass through Mukilteo en route to the ferry dock, and many read the Beacon while waiting for their boat.
Edmonds Edmonds is an upscale residential town with a vibrant business district including a range of interesting shops and quality restaurants. An active arts and cultural community contributes to the strong sense of civic pride. Edmonds residents rely on the Beacon for comprehensive coverage of local government, schools and events around town as well as features of Edmonds residents and their achievements.
SPI Mukilteo-Edmonds Beacon 7-08
Stanwood/Camano News – 2008 Partner Paper Advertising Rates 8F WF HPU ZPV DPWFSFE
Camano Island’s affluent families have few on-island shopping choices. Affluent young families and retirees come to pristine Camano Island to enjoy a rural lifestyle, while being close enough to take advantage of the metropolitan area amenities. Stanwood is the closest city to the mainland, just minutes north of Everett and close to Burlington shopping. The Stanwood/Camano News has been the key communications link for Stanwood and Camano Island for over 117 years. The free weekly ADvertiser delivers non-duplicated advertising to households in the entire area.
ROP ANNUAL BULK RATES Open 150-299” 300-499” 500-699” 700-899” 900-1,199” 1,200-1,499” 1,500-1,799” 1,800-2,099” 2,100-2,399” 2,400-2,699” 2,700-2,999” 3,000-3,999” 4,000-4,999” 5,000-5,999” 6,000+
$14.10 13.10 12.85 12.65 12.45 12.25 11.90 11.55 11.35 11.15 10.80 10.55 9.70 9.35 8.90 8.60
Rates are per column inch, per year. 2 column inches minimum
COLOR RATES
Rates are per ad, per single publication. Color is only available in the Stanwood/ Camono News paid circulation and not in the ADvertiser. Spot color rates include publisher’s choice of color. For your choice of color in an ad under 80 column inches, add $75. Full color ads are subject to availability. Spot Color Full Color Up to 10”..............$65......................$195.00 11-24”...................$80......................$225.00 25-40”...................$95......................$255.00 41-60”.................$110......................$285.00 61-80”.................$120......................$315.00 81-100”...............$130......................$345.00 101”+..................$145......................$375.00
Standing ads
(minimum 4 consecutive weeks, no copy changes)
Full page (based on availability)
Special sections Churches Other Non-profit
$13.45 13.10 13.90 12.65 13.10
Rates are per column inch. 2 column inches minimum
PREPRINT RATES Single Sheet 4 tab 4 std / 8 tab 12 tab 8 std / 16 tab 20 tab 12 std / 24 tab 28 tab 16 std / 32 tab 36 tab 20 std / 40 tab
Weight, oz. 0.2 0.4 0.8 1.1 1.5 1.8 2.2 2.5 2.9 3.2 3.6
Paid or TMC $50.00 55.00 60.00 65.00 90.00 107.00 107.00 107.00 120.00 120.00 120.00
Rates are per thousand.
PREPRINT DEADLINES, DELIVERY & INFO Delivery Deadline:
Thursday at 3 pm prior to insertion date.
Delivery Hours:
Weekdays, 8 am to 5 pm
Dimensions:
The maximum insert size is 11”x 12.5” and the minimum size is 4”x 6”.
Delivery Location:
Stanwood/Camano News 9005 271st Street NW Stanwood, WA 98292 Phone: (360) 629-2155
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RESERVATION DEADLINES
All ads due: Noon Thursday Email final pdf files to: marketingart@soundpublishing.com Production questions? Call (360) 394-5852 Sales questions? Call the National Sales Office at (888) 443-5815 Format: Broadsheet Publishes: Tuesdays Distribution: 18,200 (4,200 paid, 14,000 TMC)
MECHANICAL INFORMATION Acceptable half-tone screen is 85 line. All ads smaller than a full page must be bordered to their exact dimensions. All publications are printed web offset. Press-optimized PDF files are preferred. Color ads should be CMYK (not RGB, Lab or Process Black), Red: 100M/80Y, Blue: 100C/70M/10K. Black and White ads should be all black with grayscale graphics.
AD SPECIFICATIONS Printed image: 11.63” width x 21” height. Rates are based on a 6 column x 21” vertical area. DISPLAY AD SIZES 1 column: 1.83” 4 column: 7.71” 2 column: 3.80” 5 column: 9.67” 3 column: 5.75” 6 column: 11.63”
Camano residents shop from Burlington to Everett for household goods and major purchases.
Advertising rates are effective July 1, 2008. Rates are non-commissionable – net with no cash discounts and available for an individual, single store, service establishment or group under single ownership operating under a single name.
Camano Island Marked by breathtaking views of Puget Sound and the Olympic Mountains, Camano Island’s shoreline is lined with pristine parks and boat launches. Located less than one hour from Seattle, Camano Island offers visitors a real-life island experience—without trendy tourist traps. There are just a few restaurants, a handful of country-style grocery stores, Bed and Breakfast facilities and intriguing fine art galleries. Residents have easy access to Interstate 5 and do most of their shopping in Burlington, Everett, Lynnwood and Seattle.
Area Demographics • 10% are self-employed. • 34% have children at home. • 36% are in management or are professionals. • 83% own their own home. • Average household income is $54,262. SPI Stanwood/Camano News 7-08
Enterprise Newspapers – 2008 Partner Paper Advertising Rates 8F WF HPU ZPV DPWFSFE
Target the upscale communities between Everett and Seattle with the Enterprise Newspapers. The Enterprise Newspapers connect advertisers to a $2.4 billion retail corridor that stretches from North King County to South Snohomish County. Enterprise readers are upscale, affluent consumers with strong household incomes. No daily newspaper reaches more than 24% of the total homes in these high population growth areas. The Enterprise Newspapers are the most efficient and effective way to reach this valuable market. ROP RATES Annual Dollar Volume Open
Lynnwood / Mountlake Terrace $21.50
Shoreline / Lake Forest Park $20.00
Edmonds Enterprise $18.75
Mill Creek Enterprise $14.75
All zones
(includes 33% discount)
$50.25
$500
18.25
16.75
15.50
12.50
42.21
$750
16.75
15.50
14.50
12.25
39.53
$1,250
16.50
15.00
14.25
12.00
38.69
$2,000
16.00
14.75
14.00
11.75
37.86
$3,000
15.75
14.50
13.75
11.50
37.19
$5,000
15.50
14.25
13.50
11.25
36.52 35.85
$7,500
15.25
14.00
13.25
11.00
$10,000
15.00
13.75
13.00
10.75
35.18
$20,000
14.75
13.50
12.75
10.50
34.51
$30,000
14.50
13.25
12.50
10.25
33.84
$40,000
14.00
13.00
12.25
10.00
33.00
$50,000
13.75
12.75
12.00
9.75
32.33
Zone discounts: Two zones – 20%; three zones – 25%; all zones – 33% All rates are per column inch.
COLOR RATES Full process color (pci) Maximum charge
One zone $6.00 225.00
Two zones $10.00 235.00
Three zones $13.00 285.00
All zones $15.00 330.00
Single sheet
Open $36.40
100,000 $34.30
250,000 $33.20
500,000 $32.20
750,000 $31.10
2 std / 4 tab
41.80
39.10
38.60
38.00
37.50
4 std / 8 tab
45.00
42.20
41.60
41.00
40.40
6 std / 12 tab
47.20
44.30
43.60
43.00
42.40
8 std / 16 tab
49.30
46.30
45.70
45.00
44.40
10 std / 20 tab
51.40
48.30
47.70
47.00
46.30
12 std / 24 tab
53.60
50.40
49.70
49.00
48.30
14 std / 28 tab
58.90
55.50
54.80
54.00
53.20
16 std / 32 tab
61.10
57.60
56.80
56.00
55.20
INSERT RATES
Rates are per thousand. $200 minimum charge per publication date.
PREPRINT DEADLINES, DELIVERY & INFO Delivery Deadline: 7 business days prior to insertion date. Delivery Hours: Weekdays, 8 am to 5 pm. Dimensions: Maximum insert size is 10”x 12” and minimum size is 5”x 7.5”. Delivery Location: The Herald/Receiving, 1213 California Street, Everett, WA 98201
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RESERVATION DEADLINES
All ads due: 2 pm Friday Email final pdf files to: marketingart@soundpublishing.com Production questions? Call (360) 394-5852 Sales questions? Call the National Sales Office at (888) 443-5815 Format: Tabloid Publishes: Wednesday Distribution: 73,840 copies distributed by carrier throughout northern King and Snohomish Counties.
MECHANICAL INFORMATION
Acceptable half-tone screen is 85 line. All ads smaller than a full page must be bordered to their exact dimensions. All publications are printed web offset. Press-optimized PDF files are preferred. Color ads should be CMYK (not RGB, Lab or Process Black), Red: 100M/80Y, Blue: 100C/70M/10K. Black and White ads should be all black with grayscale graphics. AD SPECIFICATIONS Printed image: 9.625” width x 11.625” height. Any advertisement which exceeds 10.75 inches in height will be billed at 11.75 inches. Rates are based on a 5 column x 11.75” vertical area and are billed in quarter inches. DISPLAY AD SIZES 1 column: 1.6875” 2 column: 3.75” 3 column: 5.75” 4 column: 7.6875” 5 column: 9.625” 10.5 column: 20.5”
Advertising rates are effective July 1, 2008. Rates are non-commissionable – net with no cash discounts and available for an individual, single store, service establishment or group under single ownership operating under a single name.
Edmonds
Edmonds is most reminiscent of small-town America. “A coming home feeling to a place you’ve never been.” It is a vibrant waterfront community located just minutes from downtown Seattle.
Lake Forest Park
This community has been a refuge for professionals drawn to its large forested, park-like lots with views of the lake, close to Seattle and other nearby markets.
Mill Creek
Anchoring this community is a world-class country club, golf course, tennis club and swimming pool. There are several homeowners’ associations that maintain a high quality of living in this upscale community.
Mountlake Terrace More than 120 acres of parks and playfields dot the city of Mountlake Terrace, a community at once a residential haven and home to a growing number of businesses.
Shoreline
Located amid the natural beauty of Western Washington 15 miles north of downtown Seattle, the city of Shoreline combines urban opportunities with suburban convenience and comfort.
Lynnwood
Lynnwood is a bevy of easygoing dining options, over two dozen state-of-the-art movie theaters, a dizzying array of nearby outdoor activities, and of course, legendary shopping.
Area Demographics • 61% are married • 42% have college degrees • 70% own their own home • Average household income is $54,262 SPI Enterprise Newspapers 7-08
Pacific Publishing Newspapers – 2008 Partner Paper Advertising Rates 8F WF HPU ZPV DPWFSFE
From Capitol Hill’s “Millionaire Row” to upscale Queen Anne, choose from any of Seattle’s distinct neighborhoods.. Seattle is known as a city of neighborhoods. Pacific Publishing’s community newspapers are as unique and outstanding as each of the neighborhoods they serve. Advertisers can target their message to reach a specific area or saturate any combination of prime Seattle neighborhoods. This cluster of award-winning newspapers serves the most prized of Seattle’s diverse neighborhoods. These readers have above-average incomes, are highly educated and possess a strong sense of caring about their community. They delight in news about their neighborhood: education, the arts, the area’s diversity, local politics—meaningful news they can’t find on television or in a big metro daily newspaper.
ROP RATES
Queen Anne News & Beacon Hill News, Magnolia News, North North Seattle Herald Seattle Herald Outlook Outlook (weeks 2-5), (1st week), Capitol Hill Capitol Hill Times Madison Park Times, Times (1st week) (weeks 2-5) Belltown Messenger
Format: Tabloid
Area Wide Rates First Week
Weeks 2-5
Open
$32.00
$32.00
$32.00
4x
21.75
19.75
19.75
57.00
39.00
8x
19.80
17.80
17.80
55.00
38.00
13x
17.70
15.70
15.70
54.00
36.00
26x
15.50
13.50
13.50
52.00
34.00
52x
14.00
12.00
12.00
50.00
33.00
Pick Up
11.00
9.00
11.00
—
—
$66.00 $49.00
All ads due: 4 pm Thursday for Wednesday publications; 4 pm Monday for Friday publications
Email final pdf files to: marketingart@soundpublishing.com Production questions? Call (360) 394-5852 Sales questions? Call the National Sales Office at (888) 443-5815 Acceptable half-tone screen is 85 line. All ads smaller than a full page must be bordered to their exact dimensions. All publications are printed web offset. Press-optimized PDF files are preferred. Color ads should be CMYK (not RGB, Lab or Process Black), Red: 100M/80Y, Blue: 100C/70M/10K. Black and White ads should be all black with grayscale graphics. AD SPECIFICATIONS Printed image: 10.75” width x 16” height. Any advertisement which exceeds 14 inches in height will be billed at 16 inches.
Queen Anne News & Magnolia News: Wednesdays; Distribution: 19,000 Capitol Hill Times: Wednesdays; Distribution: 1st week 20,000 (15,000 direct mailed), 8,500 remaining weeks Beacon Hill News & South District Journal: Wednesdays; Distribution: 12,000 Madison Park Times: Monthly; Distribution: 8,200 (5,362 direct mailed) Belltown Messenger: Monthly; Distribution: 7,000
RESERVATION DEADLINES
MECHANICAL INFORMATION
North Seattle Herald-Outlook: Fridays; Distribution: 1st week 20,000 (15,000 direct mailed), 10,500 remaining weeks
DISPLAY AD SIZES 1 column: 2.03” 2 column: 4.25” 3 column: 6.40” 4 column: 8.58” 5 column: 10.75”
COLOR RATES
Rates are per ad, per single publication. Color separations are extra. Spot color............................................. $125 Full process color............................... $295 Premium position front page advertising is also available. Contact your sales representative for further details.
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Strategically located north of downtown Seattle, Queen Anne is a mixture of people from every income bracket. Considered a high income district, its plentiful apartment buildings and historical mansions draw renters and home buyers into the area.
Capitol Hill
Overlooking downtown, Capitol Hill is a vibrant, upper middle class community with a thriving business district. It is also known for its historical residential neighborhood – Millionaire Row – a collection of dazzling houses.
North Seattle
Separated from the rest of the city by the Lake Washington Ship Canal, north Seattle neighborhoods are typified by their laid-back, fun atmosphere made up of young professionals and families.
South Seattle
PREPRINT RATES Frequency
1 Time 4x 13x 26x 52x
Queen Anne
$60.00 53.00 50.00 45.00 40.00
Rates are per thousand.
PREPRINT DEADLINES, DELIVERY & INFO Delivery Deadline: Friday prior to publication date. Delivery Hours: Weekdays, 8 am to 5 pm. Dimensions: Insert must be folded to 8.5”x 11”. Add $10 per thousand for: Direct mailed newspapers (Madison Park Times, North Seattle & Capitol Hill 1st week of each month), zoning, partial circulation, non 8.5” x 11” sizes, slick stock or more than 12 pages. Delivery Location: Pacific Publishing Company 636 Alaska Street Seattle, WA 98108
Advertising rates are effective July 1, 2008. Rates are non-commissionable – net with no cash discounts and available for an individual, single store, service establishment or group under single ownership operating under a single name.
The Rainier Valley and Beacon Hill are ethnically rich, diverse populations with many forums for citizen involvement.
Magnolia
Accessible by three bridges, Magnolia retains a small town atmosphere where you can easily get to know your neighbors. Magnolia’s business districts are home to some of Seattle’s top award-winning restaurants, industrial and marine services.
Belltown
Belltown is the epicenter of Seattle’s restaurant scene with a significant nightlife—and is also the home of the Olympic Sculpture Park. Artists lofts and new high-rises create a combination of the bohemian and the trendy.
Madison Park Seattle’s “Gold Coast” area consists of several pocket neighborhoods on the western shores of Lake Washington. these areas are affluent and have a strong sense of community identity. Nearly 40% of the households average annual earnings of $75,000 or greater. SPI Peninsula Daily 6-2-08
Russian World Newspaper – 2008 Partner Paper Advertising Rates 8F WF HPU ZPV DPWFSFE
Russian World Newspaper is the bridge between the Russian-speaking community and your company. 200,000+ Russian speakers can become your customers! Ethnic marketing is an important topic for managers in the United States. The Russian-speaking community is one of the fastest growing markets in this country. Based on Census Statistics 2000, there are over 5 million Russian-speakers living in the United States today. In Washington State, there are more than 200,000 people from this ethnic group and this population is rapidly growing at around 10,000 people a year. Source: 2005 American Community Survey
ANNUAL BULK RATE
PACKAGE RATES
OPEN
50”
150”
300”
500”
1000”
2000”
3000”
4000”
5000”
6000”+
$15.30
$13.75
$12.95
$12.60
$12.20
$11.40
$10.70
$10.40
$10.10
$9.75
$9.45
6 issues
13 issues
26 issues (40” or less)
26 issues (over 40”)
$12.95
$12.25
$11.40
$10.70
RESERVATION DEADLINES
All ads due: 5 pm Wednesday prior to publication Email final pdf files to: marketingart@soundpublishing.com Production questions? Call (360) 394-5852 Sales questions? Call the National Sales Office at (888) 443-5815
MECHANICAL INFORMATION Acceptable half-tone screen is 85 line. All ads smaller than a full page must be bordered to their exact dimensions. All publications are printed web offset. Press-optimized PDF files are preferred. Color ads should be CMYK (not RGB, Lab or Process Black), Red: 100M/80Y, Blue: 100C/70M/10K. Black and White ads should be all black with grayscale graphics. AD SPECIFICATIONS Printed image: 11.5” width x 19.85” height. Any advertisement which exceeds 17 inches in height will be billed at 19 inches. Rates are based on a 5 column x 19.85” vertical area.
DISPLAY & CLASSIFIED AD SIZES 1 column: 2.17” 2 column: 4.34” 3 column: 6.51” 4 column: 8.68” 5 column: 10.85”
COLOR RATES
Rates are per ad, per single publication. Color separations are extra. Two or more colors..............................$150 Format: Broadsheet Publishes: Every other Monday Distribution: 10,000 copies distributed in Washington and parts of Oregon
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PREPRINT RATES
Please refer to the Sound Publishing rate card for insert rates.
PREPRINT DEADLINES, DELIVERY & INFO Space Reservation:
8 days prior to insertion date.
Delivery Deadline:
7 business days prior to insertion date.
Delivery Hours: Weekdays, 8 am to 5 pm Zone Charges: The minimum quantity is 3,000 preprints or $150 charge.
Dimensions: The maximum insert size is 11”x 20” and the minimum size is 4”x 6”.
Weight: Special handling charges may be applied to cover hand insertion and extra light or extra bulky inserts.
Spoilage: Please add 2% of the circulation quantity for spoilage.
DELIVERY LOCATION: Ship to:
Yakima Herald Republic Attn: Rick Oram 114 N. 4th Street Yakima, WA 98901 Phone: (509) 577-7757 (Also after hours)
NEWSPAPERS COVERING YOUR OTHER MARKETS
Advertising rates are effective July 1, 2008. Rates are non-commissionable – net with no cash discounts and available for an individual, single store, service establishment or group under single ownership operating under a single name.
The Community • 2nd largest ethnic group after Spanish • 57% own their own homes • 82.3% have completed high school • 65% have a BA or higher education • $57,000+ median household income
About Russian World Newspaper • More than 30,000 readers • The only local Russian newspaper in Washington • Large format (11.3” x 20”), 44 pages in color and black and white • 100+ distribution sites: Russian grocery stores, offices, churches, colleges, subscribers and Safeway stores • Local articles, news, events • Interesting topics: cooking, auto, travel, kids’ corner, fishing, humor • TV Guide (5 Russian TV channels on cable & dish including Christian TV) • Classifieds section: employment, real estate, auto Russian-speakers are people from the former Soviet Union (Ukraine, Armenia, Belarus, Georgia, Moldavia, Azerbaijan, Kazakhstan, Kyrgyzstan, Uzbekistan, Latvia, Lithuania, Estonia, etc.). SPI RussianWorld 7-08
Sports Seoul USA* – 2008 Partner Paper Advertising Rates 8F WF HPU ZPV DPWFSFE
*Published by Media Hankook/8282Find.com
Reach over 200,000 readers in the Korean community. The Korean speaking and Korean American population in the Puget Sound area has grown an average of 26.5% year-to-year since 2002. The growth rate is projected to increase to at least 35% beginning in 2008 due to the recently approved “no Visa” requirements for immigrants from Korea to the U.S. Rates per modular ad, per publication:
Open
Full Page 1/2 Page 1/3 Page 1/6 Page
12 weeks
26 weeks
Ad Sizes in inches: 52 weeks
Size
Width
Full Page
12 7/16”
20 3/8”
1/2 Page
12 7/16”
10 3/16”
150
1/3 Page
12 7/16”
6 1/2”
80
1/6 Page
6 3/16”
6 1/2”
$900
$630
$540
$450
500
350
300
250
300
210
180
160
112
96
All ads include process color. 1-6x Year
Insert Rates
$900
Height
Format: Broadsheet 7-12x Year 13-26x Year 27-52x Year
$800
$700
$600
Publishes: Fridays Distribution: 100,000 copies distributed across the Puget Sound, east to Spokane and to Portland and Beaverton, Oregon.
RESERVATION DEADLINES All ads due: 6 pm Friday
PREPRINT DEADLINES, DELIVERY & INFO
Email final pdf files to: marketingart@soundpublishing.com
Space Reservation:
Production questions? Call (360) 394-5852 Sales questions? Call the National Sales Office at (888) 443-5815
7 days prior to insertion date
Delivery Deadline:
7 business days prior to insertion date
Delivery Hours: Weekdays, 8 am to 6 pm
MECHANICAL INFORMATION Acceptable half-tone screen is 85 line. All ads smaller than a full page must be bordered to their exact dimensions. All publications are printed web offset. Press-optimized PDF files are preferred. All ads should be CMYK (not RGB, Lab or Process Black).
Dimensions: The maximum insert size is 11”x 20” and the minimum size is 4”x 6”.
DELIVERY LOCATION: Ship to:
Sports Seoul USA – Media Hankook/8282Find.com Attn: Sam Sim 33710 9th Ave. South, # 4 Federal Way, WA 98003 Phone: (425) 442-9870 Fax: (425) 273-4909
ASK ABOUT OUR SOUND PUBLISHING
& OTHER PARTNER NEWSPAPERS COVERING YOUR OTHER MARKETS
Advertising rates are effective July 1, 2008. Rates are non-commissionable – net with no cash discounts and available for an individual, single store, service establishment or group under single ownership operating under a single name.
The Community As an ethnic group, Korean speaking and Korean American households earn an average income of $120,000 in the Puget Sound area. Out of 1000 Korean speaking and Korean American households surveyed, at least 65% have been or are currently small business owners, and at least 80% of Korean speaking and Korean American small business owners currently advertise in Korean media. • Higher than average household income • Higher than average percentage of business owners who advertise • Rapidly growing ethnic population in Puget Sound area (double digit yearly growth) • New population of at least 200,000 + in Puget Sound area • Higher than average disposable income • 85% own their own home • 98% have competed high school SPI Sports Seoul USA 7-08
Swarner Communications – 2008 Partner Paper Advertising Rates 8F WF HPU ZPV DPWFSFE
The Ranger and Airlifter military newspapers are the only direct connection to the Pierce and Thurston County military markets. Target Pierce County’s largest work force – the military. One advertisement reaches the full spectrum of personnel, families and retirees where they live, shop, work and play. With a combined readership of 103,100, the Fort Lewis Ranger and the Northwest Airlifter can deliver your message to the lucrative South Puget Sound area military, which has 100% employment and a $181 million monthly payroll.
DISPLAY & CLASSIFIED WEEKLY FREQUENCY RATES Rates listed are modular. Create impact and stretch your budget when you commit to these weekly frequency levels. Ranger 10.5”x 13” Full Page Airlifter 10.5”x 16” $2,376.00 Open 10% 6 weeks
$2,138.40
15% 13 weeks
$2,091.60
20% 26 weeks
$1,900.80
25% 52 weeks
$1,782.00 7.875”x 13” or 10.5”x 10.625” $1,980.00
3/4 Page Open 10% 6 weeks
$1,782.00
15% 13 weeks
$1,683.00
20% 26 weeks
$1,584.00
25% 52 weeks
$1,485.00 5.125”x 13” or 10.5”x 6.375” $1,188.00
1/2 Page Open 10% 6 weeks
$1,069.20
15% 13 weeks
$1,009.80
20% 26 weeks
$949.20
25% 52 weeks
$891.00
1/4 Page
5.125”x 6.375”
Open
$594.00
10% 6 weeks
$534.60
15% 13 weeks
$504.90
20% 26 weeks
$475.20
25% 52 weeks
$445.50 2.5”x 4.125” or 5.125”x 2” $198.00
1/8 Page Open 10% 6 weeks
$178.20
15% 13 weeks
$168.30
20% 26 weeks
$158.40
25% 52 weeks
$148.50
1/16 Page
2.5”x 2”
Open
$99.00
10% 6 weeks
$89.10
15% 13 weeks
$84.15
20% 26 weeks
$79.20
25% 52 weeks
$74.25
CLASSIFIED LINE RATES
Rates are per line, per issue. Northwest Navigator editions and Northwest Airlifter are published Friday mornings. The Ranger is published Thursday mornings.
Weekly Rates
The Ranger & Northwest Airlifter Combined
Open
$4.15
PREPRINTS Preprinted Inserts 9”x 12” or folded
Normal Rate
Lowest Rate
One to four pages
$55
$45
Five to eight pages
$58
$48
Over eight pages
$61
$51
PREPRINT DEADLINES, DELIVERY & INFO Delivery Deadline:
Tuesday, 11 am, week of publication.
Delivery Hours: Weekdays, 8 am to 5 pm Minimum Quantity: 3,000 preprints or $150 minimum charge.
Zone Charges: The minimum quantity
for zoned inserts is 3,000. A zone charge of $10 per thousand (up to a maximum of $50) will apply on quantities of less than 80 percent of the total circulation.
Dimensions: The maximum insert size is 9”x 12”.
Weight: Special handling charges may be applied to cover hand insertion and extra light or extra bulky inserts.
DELIVERY LOCATION:
Everett Press, 11323 30th Ave. West, Everett, WA 98204 Phone: (425) 355-0717 After Hours: (425) 290-6609
COLOR RATES
Rates are per ad, per single publication. Color separations are extra. Spot color.................................................$75 2 colors...................................................$150 Full process color.................................$225
ASK ABOUT OUR SOUND PUBLISHING & OTHER PARTNER
RESERVATION DEADLINES
All ads due: 11am Tuesday Email final pdf files to: marketingart@soundpublishing.com Production questions? Call (360) 394-5852 Sales questions? Call the National Sales Office at (888) 443-5815 Format: Broadsheet Fort Lewis Ranger Publishes: Thursdays Distribution: Direct mail and newstands to Fort Lewis Army Post Circulation: 21,000 Northwest Airlifter Publishes: Fridays Distributed toMcChord Air Force Base Circulation: 8,250 Total circulation: 34,250 (includes 5,000 overrun of Volcano Weekly entertainment section)
MECHANICAL INFORMATION
Acceptable half-tone screen is 85 line. All ads smaller than a full page must be bordered to their exact dimensions. All publications are printed web offset. Press-optimized PDF files are preferred. Color ads should be CMYK (not RGB, Lab or Process Black), Red: 100M/80Y, Blue: 100C/70M/10K. Black and White ads should be all black with grayscale graphics. DISPLAY AD SIZES 1/16 page: 1/8 page vertical: 1/8 page horizontal: 1/4 page: 1/2 page vertical: 1/2 page horizontal: 3/4 page vertical: 3/4 page horizontal: Full page Ranger: Full page Airlifter:
2.5”x 2” 2.5”x 4.125” 5.125”x 2” 5.125”x 6.375 5.125”x 13” 10.5”x 6.375” 7.875”x 13” 10.5”x 10.625” 10.5”x 13” 10.5”x 16”
Fort Lewis Rated by the Department of Defense as the second best installation in the U.S., Fort Lewis is one of the largest and most important military facilities in the country. As the home of the I Corps (America’s Corps), approximately 20,000 uniformed personnel and 5,000 civilian employees live or work at the post. Fort Lewis also supports more than 120,000 retirees.
McChord AFB More than 3,500 uniformed and 2,000 civilian personnel are assigned to McChord Air Force Base, which is home to the 62nd Airlift Wing and the 446th Airlift Wing (Reserve.) McChord has a contiguous boundary with Fort Lewis.
Reach the largest military retiree community north of the Sun Belt.
NEWSPAPERS COVERING YOUR OTHER MARKETS
Advertising rates are effective July 1, 2008. Rates are non-commissionable – net with no cash discounts and available for an individual, single store, service establishment or group under single ownership operating under a single name.
SPI Swarner Communications 7-08