How To Get More Clicks ( High CTR ) in Google Adwords

WHY SOME ADWORDS ADS APPEAR BIGGER THAN OTHER ADS

REASON

Bigger adwords have higher visibility

They have better user experience

How they appear bigger

They use Ad extensions

Synopsis of Ad extension

Sitelink Extension: â&#x20AC;˘ Allows to add links from the website

Call Extension: â&#x20AC;¢ Allows to call

Callout Extension: â&#x20AC;¢ Allows to add extra Ad copy

Location Extension: â&#x20AC;˘ Allows searchers to find out nearby location and to make call

Thank You!!!

Turn static files into dynamic content formats.

Create a flipbook

How To Get More Clicks ( High CTR ) in Google Adwords

Published on Nov 24, 2016

SOURABH KUMAR PANDEY

Why some adwords Ads appear bigger than other Ads? These Ads have higher click through rate (CTR) than other Ads They have higher visibility And they have better user experience than any other adword Ad Because they use Ad extensions Lets see a brief synopsis of Ad extensions • Sitelink extensions - Allows you to add links from your website to help people find what they are searching for. • Call extensions - Allows searchers the ability to click a number to call your business. • Callout extensions - Allows you to add extra ad copy so you can tell searchers what sets you apart from the competition. • Location extensions - Allows searchers nearby to find your location or give you a call (map pin, navigation assistance, or call option). • Review extensions - Allows you to showcase reviews from reputable sources. • App extensions - Allows searchers to click a link that sends them to the app store to download your app. • Structured Snippets - Allows you to add de

Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.