The Future of Marketing: Digital Marketing Trends to Watch in 2017

Marketing Trends In 2017 Knowing The Future Trend https://www.youtube.com/watch?v=c2rphMwV398

• Marketing would be easier • Can understand the target audience • Can know about technologies

https://www.youtube.com/watch?v=c2rph MwV398

Letâ&#x20AC;&#x2122;s make some predictions for 2017

https://www.youtube.com/watch?v=c2rphMwV398

What should be the color of your call to action button? By combining scientific studies on color with some design principles,we can create great call-to-action button.

https://www.youtube.com/watch?v=c2rphMwV398

Example:-

https://www.youtube.com/watch? v=c2rphMwV398

Data Driven Decisions • marketers will make more data based decisions • Art of marketing will be turning into a science • can track website visitors,CTA clicks https://www.youtube.com/watch? v=c2rphMwV398

Personalized Campaigns â&#x20AC;˘ Music listening apps allow to create personalized playlist â&#x20AC;˘ Amazon recommends products according to the interests of the users

https://www.youtube.com/watch?v=c2rphMwV398

How to show content to the target audience? Create a buyer persona of audience and then plan ad campaigns

https://www.youtube.com/watch? v=c2rphMwV398

Native Ads â&#x20AC;˘ In 2017,native ad spend is estimated to reach $17 B â&#x20AC;˘ Designed to fit naturally into publications

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Responsive Design • Google considers responsive design as a ranking factor • Fits into every device on which Internet can be used • Should ready with responsive design to take on the future https://www.youtube.com/watch?v=c2rphMwV398

https://www.youtube.com/watch?v=c2rphMwV398

Thank You!!!

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The Future of Marketing: Digital Marketing Trends to Watch in 2017

Published on Nov 23, 2016

SOURABH KUMAR PANDEY

Imagine traveling by time machine and knowing the future trends… Marketing would be much easier Knowing which technologies would end up having impact on your marketing would save you from wasting time and money on different platforms With future insights, you can understand your target audience and make plans to engage them So, let’s make some predictions for 2017 1. Data Driven Decisions What should be the color of your call to action button? How much text should we use in a landing page? In 2017, marketers will make more data based decisions The art of marketing is turning into a science With all the analytics you can track website visitors, CTA clicks, bounce rate etc Marketers will scientifically analyze what’s working and what’s not 2. Personalized Campaigns Music listening apps like Spotify& Pandora allow users to create personalized playlists Amazon recommends products according to the interests of the users So how will you show y

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