Profile Winter 2013

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content s CANADIAN HOME BUILDERS’ ASSOCIATION – CALGARY REGION represents professionals in the housing industry. CHBA – Calgary Region has been in existence for over 60 years and is a network of professionals that manages industry issues to provide value to our members. 100-7326 10 St. N.E., Calgary, AB, T2E 8W1 Tel: 403.235.1911; Fax: 403.248.1272 E-mail: info@chbacalgary.com Website: www.chbacalgary.com Donna K. Moore | Chief Executive Officer donna@chbacalgary.com Val Veldhuyzen | Director, Finance and Administration val@chbacalgary.com Amie Blanchette | Director, Government Affairs amie@chbacalgary.com David Bears | Director, Programs david@chbacalgary.com Kathy McCormick | Profile Editor, Director, Communications kathy@chbacalgary.com Habiba Gulnaz-Khalid | Accounting Co-ordinator habi@chbacalgary.com Kailey Mitchell | Event Co-ordinator kailey@chbacalgary.com Deanna McArthur | Communications Assistant deanna@chbacalgary.com Susan Fordyce | Executive Assistant susan@chbacalgary.com Kate Walde | Administrative Assistant kate@chbacalgary.com

WINTER 2013 • VOLUME 20 • ISSUE 8

A SSOCIATION INFORMATION 7 Message from the President, CHBA – Calgary Region 9 Message from the CEO, CHBA – Calgary Region 10 Message from the President, CHBA – Alberta 11 Adapting to change 14 Events Calendar 22 Corporate Sponsors 29 In memorium 30 New and Cancelled Members A SSOCIATION E VENTS 12 ‘Tis the season COVER FE ATURE 16 McGillivray’s the man

Advertising Sales  | Janice Skelton-White janice.skelton-white@sourcemediagroup.ca Copyright 2013 by Source Media Group Corp. Material cannot be reprinted in whole or in part without the expressed written permission of the publishers. Source Media Group agrees to advertise on behalf of the advertiser without responsibility for claims or misinformation made by the advertiser and acts only as an advertising medium. Source Media Group reserves the right to refuse any advertising at its sole discretion. Profile is published quarterly per annum and is distributed to every member of the Canadian Home Builers’ Association – Calgary Region.

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INDUSTRY E VENTS 19 Presidents’ Charity Golf Tournament 20 Electronic recycling! 21 Thank you sponsors, donors and volunteers INDUSTRY NEWS 25 Welcome to a NEW AGE 26 Understanding the 55+ market 27 Combating copper theft

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Published by Source Media Group Corp. 207, 5809 Macleod Trail S.W., Calgary, AB T2H 0J9. Tel 403.532.3101, Toll free 1.888.932.3101 Fax 403.532.3109 email: info@sourcemediagroup.ca web: www.sourcemediagroup.ca Associate Publisher  | Jim Zang Art Director  | Jean Faye Rodriguez Graphic DesignerS  | Lama Azhari, Dave Macaulay, Megan Sereda Production Co-ordinator  | Colleen Leier Accounting  | Donna Roberts

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We’d love to hear from you… Letters to the editor, article suggestions, columns, topics and opinions are all welcome and encouraged! Please nail us a notice, saw us a yarn, measure us a metre of your thoughts. We’ll print the best ones in the next issue. Contact Kathy McCormick, Director, Communications at 403.730.4255 or kathy@chbacalgary.com

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President ’s message  |  association information

By Douglas Whitney

President, Canadian Home Buiders’ Association – Calgary Region

2013: A year of far-reaching change With the recent municipal election now in the history books, let me first of all congratulate all the winning candidates. We look forward to continuing our strong partnership with the city, and working with the newly-elected council to build this city in a sustainable, economically-viable and collaborative way that ensures choice, affordability and quality of housing now and into the future. A big part of our pre-election platform was to identify three issues we feel are important not only to our success, but are necessary to ensure the sustainability and success of our city into the future. They are still relevant: 1. Secondary suites: The already-tight supply of rental units on the market causing rental rates to rise has been pushed even further due to the flooding. We believe secondary suites improve housing affordability, as they are an important source of lower-cost accommodation. And by legalizing them, we will foster safer housing by compliance to the city’s building and fire code regulations. 2. Multi-family housing in established areas: We believe ground-oriented multifamily housing should be a permitted use in more areas to not only achieve the Municipal Development Plan objectives, but to allow for more choice, thus creating more affordability (supply and demand will be better balanced). There is need for strong leadership and a commitment by city council to overcome NIMBY fears.

3. New housing in new communities: Housing options in all areas of the city will, once again, provide affordability and choice. Land supply is essential to Calgary’s sustained growth future. That means our industry requires a minimum of three-to-five years of serviced land in order to provide enough steady short-term supply and a 15-year competitive land supply to ensure readiness to meet the expected future demand. As we work with the new city council, several important initiatives that directly affect our industry will be decided in the coming months and we will be part of the ongoing negotiations and discussions about the changes and the implications for our industry and homebuyers. A crucial part of the Growth Management Framework will be at council’s table this year — and it is one that has brought some angst to the industry waiting to see the implications of this strategy to balance market demand with infrastructure financing. The new framework will create a Sequenced List which will outline which communities will receive city infrastructure investment priority — and where these will be located. Funding and Financing has also been part of this discussion and more information will be coming by year end. Our partners at UDI have been actively involved in this work with city administration throughout the past year. The existing, negotiated

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agreement regarding levies is still in place until the end of 2015 but we will keep our membership posted should any changes to the present arrangement or future negotiations be proposed. At the provincial level, new Mandatory New Home Warranty legislation will be a requirement of all builders in the province. Implementation of this was delayed and it is expected in the spring of 2014. With CHBA – Alberta, we held information sessions to go through the new legislation. Changes to the Alberta Building Code are also expected next year and we will be providing overviews of the implications of these as well. As this year winds down, we can reflect that it has been one of dramatic change and far-reaching events that will continue to challenge everyone in the future. Flood recovery is still a big part of our lives and the province continues with its relief efforts. We remain committed to encouraging everyone to use RenoMark™ and CHBA – Calgary Region members for rebuilding. We will be showcasing our members in the Destination Renovation area of our annual HomExpo show in January, and we encourage everyone to set up a booth. Thank-you for your on-going support and assistance over the year and I would like to take this opportunity to wish everyone a safe, joyful and healthy holiday season. See you in 2014!


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ceo’s message  |  association information

By Donna Moore

CEO, Canadian Home Buiders’ Association – Calgary Region

Exciting shift of gears with new CHBA Strategic Direction I attended the CHBA Fall Board Meetings in Ottawa in October where the CHBA Strategic Directions 2014 was presented. This is the final report of the organizational review process initiated by the 2012 Board of Directors to ensure the Association is well positioned at all levels to collectively pursue its mission as “the voice of the residential construction industry.” The new Strategic Direction adds this important word to its theme: Strengthening “the voice of the residential construction industry.” Many of you were involved in the preliminary review process and I have now witnessed first-hand the exciting shift in gears from review, to action under the expert guidance of new CHBA CEO Kevin Lee. Clearly this is the time for change. The report focused on three key elements: 1) The Strategic Directions themselves; 2) A Strategic Financial Plan to support these directions; 3) Updated bylaws to improve governance and to comply with the new federal NotFor-Profit Act. Specifically, plans were tabled for Government Relations, Communication and Strategic Alliances that will be supported by a solid governance foundation and strong strategic planning.

Key for me was the firm commitment to collaboration and a coordinated voice at all three levels of the association — which will mean a strengthening of our position by hearing it nationally, provincially and locally all across Canada. This will be done while recognizing the profound demographic, economic and social changes, and challenging public policy choices facing us. These challenges exist both within each level of government and among all levels of government. We have already seen first-hand how this works with the intense media campaign to ward off the Canada Post community mail-box fees when all three levels of our Association fought against the change. We’re still working on that issue, but our voice was definitely heard. CHBA is now advocating on our behalf in other important areas that impact the residential construction industry — and

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we are continually updated on their efforts and the collaboration that will bring about resolutions. I look forward to the many more positive changes coming our way and working together with the national staff under Kevin’s leadership and most importantly, the volunteers from coast to coast who share their knowledge and expertise to move forward toward positive change. I want to thank the review team for their work in bringing this project to action. I especially want to thank Deep Shergill and Ron Olsen for their vision and leadership. I’m proud to say I’m part of this great voice for our industry. Deep, of course, is the president of Prominent Homes in Calgary, a past president of our Association and our national CHBA president, and Ron Olsen is also a past CHBA president. The spirit of volunteerism is at work on all levels.


association information  | CHBA – alberta

By Stephen Amonson

President, Canadian Home Builders’ Association – Alberta

CHBA touches many lives As passionate advocates for our industry, the need for home builders to speak up has never been clearer. This is because we operate in a highly regulated environment, but one where our customer, the future homeowner, does not yet have a voice. Advocating for this important group is one of CHBA – Alberta’s primary functions. It is a busy time for CHBA – Alberta as there are plenty of initiatives underway that require our attention: • The Alberta government is finalizing regulations for the New Home Buyer Protection Act that will make new home warranties mandatory. Our members have offered warranties for almost four decades so we know a thing or two about that aspect of the business. Volunteers and staff have attended dozens of meetings in the last year to examine the details. We are happy the province has agreed that it is more important to do the job right than fast. We have been providing information to help our members make the transition to the new system starting Feb. 1, 2014. • Another big issue for home builders this year is workplace safety. A new system of administrative penalties and ticketing is now coming into force. CHBA – Alberta participated in discussions as the program was developed and worked with the

province to arrange presentations so you can understand the changes. We will continue to monitor the program once it begins to ensure it is effective. • CHBA – Alberta is also gathering resources and members to review the final set of proposed changes to national building and fire codes. Alberta delegates always bring the expertise and commitment that can truly make a difference. What drives all our efforts is simple — homes must remain affordable and consumers must be allowed to choose how and where they live. CHBA – Alberta speaks for our customers when decision-makers force changes upon the marketplace without considering how their decisions will impact homebuyers. There is rarely a proposed change to legislation, codes or regulation that does not cost our consumer money. The goal of our Association will always be to speak with one voice on behalf of the industry and our customers.

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Individually, builders do not have a lot of clout. But we can’t be ignored when we speak as an industry that generates $15 billion in investment, pays $5.7 billion in wages and employs more than 92,000 Albertans. What we do touches many lives. In 2013 we will build almost 34,000 homes. If we could show a video where each family who moved into one of our homes appeared on the screen for just one second each, the show would run for over nine hours. CHBA builders have a heritage we can all take pride in, and a legacy that we have a duty to protect so that Albertans in the future can always find their dream home. I will speak to how CHBA – Alberta fulfills that role as I meet with our members as part of my commitment to visit all local HBAs in Alberta to listen to our members and ensure we provide the support they need to help their businesses thrive.


CHBA – C algary Region  |  association information

By Amie Blanchette

Director, Government Affairs, CHBA – Calgary Region Project Manager, VoteCalgary

Adapting to change The City’s Municipal Development Plan has lofty goals

For those of you who followed the news during the fall election, you already know that “cost of growth” was a big headline. The focus on new communities and the homes built within those areas left little room for discussion on redevelopment costs and how the intensification targets of our Municipal Development Plan (MDP) might be achieved. We developed this infographic to show exactly where some of those future investments will be needed and to illustrate how our MDP is looking to change existing behaviours. One thing is for sure; if we are expecting to absorb 607,000 people in our current established areas, the biggest change must be to our zoning, policies and regulations to allow for the appropriate built forms to house them all. I hope you find this a helpful primer on our MDP and some of its aspirations. As always I welcome your feedback, so please drop me a line at amie@chbacalgary.com if you would like to discuss any of this information further. I look forward to hearing from you. profile

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association Events

‘Tis the season Fall a busy time of year for CHBA – Calgary Region members Safety Barbecues CHBA – Calgary Region held the 10th Annual Safety Awareness Barbecues September 24th - 26th in three developing communities in the Calgary region. Each Safety Barbecue — in King’s Heights in Airdrie, Mahogany and Nolan Hill in Calgary — brought out between 150 - 200 residential construction workers who were informed and educated on virtually all aspects of job-site safety. Many thanks to our great exhibitors from ATCO Gas, Calgary Police Services OH&S, WCB – Alberta and Calgary & Airdrie Fire Departments, who provided extensive safety information for our members. Thank you to Albi Homes, ATCO Gas, Hopewell Residential Communities, Jayman Group of Companies, McKee Homes, Morrison Homes, Qualico Communities, Stepper Custom Homes, and United Communities for sponsoring this worthwhile service to our members.

Below: Doug Whitney serving burgers.

Thank You sponsors! Rebuilding After the Flood Oktoberfest Dinner Meeting On October 1st, CHBA – Calgary Region celebrated Oktoberfest at our first Dinner Meeting of the new term. Attendees enjoyed schnitzel, sausages & steins while Sarah Sladek, founder and CEO of XYZ University in Minnesota, was welcomed as the keynote speaker. Committed to helping companies bridge the generation gap, Sarah provided valuable insight on how to manage, motivate, and market to the X, Y and Z Generations. Special thanks to the Calgary SUN for their generous sponsorship of this event.

Doug Whitney and Sarah Sladek.

Thank You sponsor!

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On September 18th, CHBA – Calgary Region held a special Builder Breakfast centered on rebuilding after the June floods. Attendees were given presentations by Brad Geddes, director of stakeholder relations with the Government of Alberta’s Flood Recovery Task Force, Alex Morrison, executive director of safety services branch at the Ministry of Municipal Affairs, Mark Sasges, development and building approvals flood team coordinator from the City of Calgary, and Marco Civitarese, chief building inspector with the City of Calgary. The session was jam packed with the information required to help clients and homeowners now that rescue has turned into recovery and rebuilding. The session quickly sold out and was very well received by those who attended.


association Events

Thank You sponsors!

2013 Fall RenoMark™ Renovation and CHBA – Calgary Region Infill Tour Five member companies participated in the tour this year, showcasing their work in six different communities in and around Calgary. This free, self-guided tour is always a great opportunity for our members to show the general public the benefits of hiring a RenoMark™ renovator or CHBA – Calgary Region member. Special thanks to Gemini Group, Kon-strux Development, Kurmak Builders, Ultimate Renovations, and 02 Developments for participating and making this tour such a success.

Top: Gemini Group

Top: Kon-Strux Developments Right: Kurmak Builders

Top: Ultimate Renovations Right: O2 Developments

November Dinner Meeting

Councillor Candidates’ Debate

Shael Gelfand, vice-president of Peak Communicators, shared his expertise in building lasting relationships at our networking-themed dinner event at the Deerfoot Inn and Casino. The Young Guns, the future generation of the industry, had a chance to sit at a table with one of the 11 mentors who were present that night. Special thanks to the members for taking the time to attend. Gelfand’s talk was a hit with the audience and many mentors made new connections within the industry.

With the municipal election in mid October and the emphasis on future growth in the city, CHBA – Calgary Region partnered with UDI – Calgary and the Calgary Chamber of Commerce to put on a forum for members and the general public. This was the only all Councillor Candidates’ Debate in the city with over 20 candidates present. The debate was a huge success with a large crowd and media from around the city.

The crowd attending the Councillor Candidates’ Debate.

Thank You sponsors!

Shael Gelfand

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Events C ALENDAR JANUARY 2014*

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CHBA – Calgary Region SAM Awards Entry Deadline (Industry Achievement, Multi-Family Home, New Home, Sales Centre) www.samawards.com

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Dinner Meeting Economic Forecast, Coast Plaza

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TO JANUARY 19: HomExpo, BMO Centre Stampede Park

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Builder Breakfast Glenmore Inn

FEBRUARY 2014*

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Dinner Meeting Coast Plaza

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Builder Breakfast Glenmore Inn

MARCH 2014*

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Young Guns Mentorship Luncheon

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Builder Breakfast Glenmore Inn

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SAM Awards Gala Telus Convention Centre

For more information visit www.chbacalgary.com *Subject to change profile

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cover feature

McGillivray’s the man One of HGTV’s hottest stars is main attraction at HomExpo Scott McGillivray will be on stage at this year’s HomExpo, the CHBA – Calgary Region’s home, renovation and décor show, January 17 - 19, 2014 at the BMO Centre, Stampede Park. The star of Income Property will be on stage Friday, January 17 at 7 p.m. and Saturday, January 18 at 1:30 p.m. bringing a whole new set of unique skills and information with him that will add value to the always popular show. “We expect Scott to be a big draw, bringing in many people to listen to him,” says Donna Moore, CEO of CHBA – Calgary Region. One of his passions is secondary suites — and he’s been following the push by the mayor and some councillors at the City of Calgary to approve secondary suites, a topic that raced into the spotlight after the flooding in June brought rental rates close to zero per cent and was front and centre during this year’s municipal election. In fact, legalizing secondary suites was one of CHBA – Calgary Region’s election platforms — a topic that our Association still feels is very important to our city. Check our president’s message elsewhere in our magazine for more. “We are looking forward to hearing his views on residential construction in Calgary,” says Moore. “Especially since the city has been faced with and overcome so many obstacles since the flood.” McGillivray will share his five most valuable renovations for the home and he’ll talk about the ways homeowners can increase the value of their property — and so much more. And he’ll stay afterwards

for a question and answer period and photo opportunity — sure to be a hit with his many fans. But secondary suites will be on his agenda as well, since it is a hot topic in our city and a needed alternative to creating affordable housing options. An expert in his field McGillivray, has been investing in residential real estate for 13 years, has been running a renovation company for eight and a half years, and has been hosting the show Income Properties for eight seasons. He knows better than anyone, that one of the keys to affordable housing is legalizing secondary suites. “I have been in touch with the mayor’s office and we have had a few preliminary meetings to see how we can make the secondary suite situation in Calgary work a little better,” says McGillivray. “It is a matter of balance between making sure rental properties are being built safely

and legitimately, while at the same time making sure to not over-regulate them and to keep them affordable.” Bad outweighing the good Even though city figures show building permits for suites have risen steadily in the last five years, the number of illegal suites in Calgary is still very high. In fact, the city estimates that as many as 50,000 illegal suites are now in Calgary, according to a September 25 article “Illegal suites outnumber approved accommodation” in the Calgary Herald. “It almost seems as though some of the rules and regulations have been put in place to deter some people from doing it legally,” says McGillivray. “A certain percentage of the population will always rent. Supply and demand will always find a balance and, whether it is done legally or illegally, it will happen.” And it is not only the rules and regulations that are not allowing secondary suites, it is the opposing views of some neighbours that make them difficult, says McGillivray. “A lot of rentals are getting bad reps and some people are very vocal that they

McGillivray will share his five most valuable renovations for the home and he’ll talk about the ways homeowners can increase the value of their property — and so much more.

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COVER FEATURE Scott McGillivray

don’t want them in their areas, and this is because most are done illegally. If they are done legally — and legally is doable — then you can get a balance between proper rentals and neighbours who won’t have a problem with it.” Helping consumers It is not only beneficial for the rental market to have more secondary suites being approved in Calgary, but it also provides big financial assistance to homeowners, says McGillivray. “The biggest reason most people decide to add a suite to their home is to generate some extra income from a very expensive asset. It will be even more important in the future as interest rates go up and people need to find a way to make additional income.” But it is important to ensure that adding a suite is right for your property. Before deciding to create a suite you have to think about separate entrances, windows, ceiling height, transportation, parking, and more. “If a suite is done properly it is the most valuable renovation you can do. I have done hundreds of them and every single one of them has added more to the value of the house than the cost of the renovation.”

“It is a matter of balance between making sure rental properties are being built safely and legitimately, while at the same time making sure to not over-regulate them and to keep them affordable.” Even more at HomExpo The popular star of one of HGTV’s most popular shows, Income Property, isn’t the only reason for members to be part of HomExpo. We encourage our members to support one of CHBA – Calgary Region’s major sources of revenue to continue to bring programs and services to our members throughout the year. It’s the first consumer trade show of the year, a perfect time to showcase exhibitors that include Destination Renovation renovators, as well as suppliers and exhibitors from all facets of the residential construction industry. HomExpo is a great resource for homeowners who are looking for information or to hire contractors to help them rebuild after the floods in June. For more information on HomExpo or how to be part of it, visit www.homexpo.ca.

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HomExpo Where: BMO Centre, Stampede Park When: January 17 - 19, 2014 What: Canadian Home Builders’

Association – Calgary Region’s annual home, renovation and décor show Time: Friday, January 17: noon - 9 p.m.

Saturday, January 18: 10 a.m. - 8 p.m. Sunday, January 19: 10 a.m. - 5 p.m. Price: Adults: $12, Seniors/Students: $10,

Children 12 and under: FREE Special Guests: Scott McGillivray Presentation times: Friday: 7 p.m.

Saturday: 1:30 p.m. Attendance: 18,000+ people


cover feature

Be a HomExpo exhibitor Consumer show a perfect marketing opportunity The 2014 edition of our annual HomExpo promises to be one of the best times for members to network with the public. Scott McGillivray, business-savvy real estate investor, contractor and host of HGTV’s hit show Income Property, is taking the stage January 17 - 19, 2014 and we expect this popular TV personality to be a major draw for Calgarians to visit the CHBA – Calgary Region show. But that’s just one reason we expect the early January show to be a hit. The first consumer home, renovation and décor show of the year held at the BMO Centre, Stampede Park is always jam-packed with exhibitors from all facets of the home building industry. From suppliers, to manufacturers, from renovators to builders, HomExpo has always been a prime source for those looking to update, remodel or build new. But this year, the major flood in the Calgary region has made this show even more important than ever. Many people have been putting off the renovation, reconstruction and rebuilding of their homes after the flood until they were sure of financing and had finalized government and insurance options. With the start of the new year, people are now ready to begin the process of getting their homes back in order — and they’ll be looking for advice, professional help and information on products and services. “We believe our HomExpo is the perfect spot for our members, offering high-profile opportunities to showcase their companies in front of the general public — a public that

will be looking for professionals to do the repair, rebuilding and renovating work on their homes after the floods, or who are looking to do major renovations for lifestyle reasons,” says Doug Whitney, president of CHBA – Calgary Region. Destination Renovation, a big part of HomExpos in the past, will be more important than ever for our renovator members to have a high profile in front of the public. Aside from the flood, the timing is right for people looking for lifestyle changes to update and/ or remodel their homes to better Scott McGillivray suit the demographic shifts that in 2011, Calgarians had a median age of are already starting to surface. Calgary’s 36.4 years, compared to the national 40.6, in migration is expected to hit a record according to Statistics Canada. As more 30,000 this year, according to Canada and more boomers age and begin to think Mortgage and Housing Corporation, and of retirement, and as more and more young people continue to come here for work, people will be adapting their homes to fit. HomExpo is one of CHBA – Calgary Region’s major fundraisers which allows us to continue to bring added value to your membership through our many events, educational opportunities and advocacy efforts. We encourage you to support this worthwhile show with so many benefits. Booths and other rental spaces are now available. To secure a spot at the 2014 HomExpo visit www.homexpo.ca.

“We believe our HomExpo is the perfect spot for our members, offering highprofile opportunities to showcase their companies in front of the general public.”

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c algary home builders foundation  |  Industry Events

By Val Veldhuyzen

Director of Finance and Administration, CHBA – Calgary Region Staff Liaison, CHBF

Presidents’ Charity Golf Tournament Fundraising total reaches $1.6 million

Celebrating 15 years, Calgary Home Builders Foundation’s annual Presidents’ Charity Golf Tournament raised another $150,000 this year bringing the total funds raised to $1.6 million. Overwhelming support from sponsors, donors and the organizing committee made this event spectacular for 256 golfers, raising funds for the 13th project undertaken by Calgary Home Builders Foundation: the replacement of two dormitories at Camp Horizon in Kananaskis Country. Camp Horizon is a year-round camp for children and adults with visible and non-visible disabilities. The only camp of its kind in Alberta, it caters to Albertans

Committee

and groups across Canada to provide much needed opportunities for empowerment and escape from the day-to-day struggles of the campers. Each year the Presidents’ Charity Golf Tournament takes time to also recognize the leaders of our industry, the current and past presidents of both Calgary Home Builders Foundation and CHBA – Calgary Region. This year’s winner of the Presidents Flight was Don Davies, winning both low gross and low net categories. Special thanks to committee members and volunteers who made this outstanding event possible.

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Warren Banks, Breckenridge Builders Don Davies, FirstService Residential Aleem Dhanani, Bri-Mor Developments Darrell Haase Jim Kerr, Woodland/Aya Kitchens Carol Lewis, Calgary Herald Wilf Richter, Mattamy Homes Sandy Van Someren, Ply Gem Morley Woloschuk, Contempa Carpets Robert Zimola, Burnco Rock Products

Volunteers Wandy Arbogast, Calgary Urban Equities Ann Donald, BFL Insurance Services Charlene Francis, Homes By Avi Cathy Huth, Hard Rock Developments Michelle Klapstein, Carlisle Group Allison Nelson, Canyon Plumbing Wes Nelson Anita Niven, Jertyne Interior Services Laura Parsons, Bank of Montreal Elaine Pauls, Bank of Montreal Andrea Pearcy, ANHWP Aneeta Sudan, Landmark Homes


Industry News  |  c algary home builders foundation

By Val Veldhuyzen

Director of Finance and Administration, CHBA – Calgary Region Staff Liaison, CHBF

Electronic recycling! Promote sustainability while raising money for a great cause

Wondering what to do with all those old office electronics that are sitting around collecting dust? Looking to promote sustainability within your organization? Want to help raise money for a great cause? Calgary Home Builders Foundation and Global Electric Electronics Processing (GEEP) are excited to work in collaboration to introduce a brand new concept of fundraising. GEEP is partnering with CHBF to help raise much-needed funds for charitable initiatives through the collection of e-waste. The process is simple: • Contact GEEP to arrange a date and time for a pick up; they will supply a bin for collection. • Gather up as many electronics as possible — from around the office and from the field, or get your employees to bring in electronics from home — prior to the scheduled pick up date. • GEEP will come and pick up the electronic material, and a per-pound dollar rebate goes back to CHBF for fundraising initiatives. Here is some information about what GEEP does with the material: • As an ARMA (Alberta Recycling Management Authority) registered processor, GEEP follows the highest standards of e-waste management: - Less than three per cent ends up going to the landfill;

- Strict no-export policy; - 24/7 secured facility to ensure no possibility of a sensitive data leak. • Shredding of all hard drives that come into the facility. • Dismantling of material down to the commodity level to be re-purposed in other products. Interested in recycling? Contact Amy Godin at GEEP to arrange for pick-up. Phone: 403-219-3137 (ext: 400) Email: agodin@geepglobal.com. CHBF will be advised of your company’s involvement to facilitate proper recognition of your company. Acceptable Electronics are as follows: • TVs • Computer monitors • Computer processing units • Servers (rackmount, desktop, floor standing) • Printers • Fax machines • Laptops • Notebooks • Hard drive disks • Tablets • Computer peripherals: keyboards, mouse, speakers, cables.

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A ssociation information  |  2013-2014 Corpor ate sponsors

Welcome! To our new corporate sponsors

The new term is in full swing and CHBA – Calgary Region has a full year of events and networking opportunities lined up for members. Of course none of this would be possible without the ongoing support of our corporate sponsors. We would like to take this opportunity to introduce and say thank you to our corporate sponsors for the 2013-2014 term. Homes by Avi Homes by Avi, founded by Avi Amir, has expanded from Calgary, to Edmonton and Austin, Texas and has been building awardwinning homes for over 35 years. The company has won accolades at all three levels of the Association across Canada, including Builder of the Year and Grand SAM winner. Homes by Avi has a long-standing mandate to give back to the community, and this is mirrored in the many initiatives it is involved in, including building of the Stampede Rotary Dream Home for more than a decade and a half, school mentorship program, and as one of the founding builders at SAIT Polytechnic. For more information visit www.homesbyavi.com. Brookfield Homes Building both multi-family and single-family homes for more than 20 years, Brookfield Homes is under the umbrella of Brookfield

the principals of integrity, efficiency and respect for customers. For more information visit www.prophitmanagement.com.

Residential, which is in 10 markets throughout North America. Formerly Heartland and Hawthorne Homes (with Carma Developers), the homebuilder made its mark on customer satisfaction, continually winning Customer Choice awards (eight years in a row) and last year’s J.D. Power Builder of Excellence. The company has been Builder of the Year in the past and is involved in many charitable causes, including its work through Brookfield Residential, also one of the founding builders of SAIT Polytechnic. For more information visit www.buildwithbrookfield.com.

Jertyne Interior Services Ltd. Jertyne Interior Services Ltd. has been in the drywall contracting business for 19 years. The company has expanded to over 50 staff members from just three employees and provides services to 25 home builder customers. Jertyne’s vision is to strive to be an award winning supplier and company of choice that attracts and retains quality customers and people. For more information visit www.jertyne.com.

Prophit Management Ltd. Prophit Management is one of the leading commercial and residential insulation and drywall companies in Calgary and surrounding areas. The company is the holding parent of a group of three residential or commercial drywalling companies. (Viking Drywall Ltd., Elktone Interiors Ltd., and Elktone Contracting Ltd.). It is involved in all aspects of residential and commercial drywall installation and repairs, and notes that it is grounded on

Shane Homes Shane Homes has been building new communities in and around Calgary for more than 30 years. The company is decorated with awards in customer choice, customer satisfaction, interior and exterior design, sales and marketing and many more. Community involvement is part of Shane Homes’ core values and over the years they have sponsored health and wellness programs, sports teams, events and provide financial support to charitable organizations. For more information visit www.shanehomes.com.

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|  A ssociation information

ty 2012 Children’s Christmas Par Builder Breakfast

Other Opportunities for Sponsorship A special thank you goes out to all of our other sponsors who continually contribute every year to the numerous events and networking opportunities we provide. Sponsorship is available for all events including: The SAM Awards Gala: the SAM Awards celebrate the most creative and professional work in the Calgary home building industry. Held every year at the Telus Convention Centre, the SAM awards welcome around 1,800 members and guests to celebrate their achievements. Dinner Meetings: generally held the second Wednesday of most months from September – June, dinner meetings provide members with important information regarding Association business, education, professional development, and are a great opportunity for members to network with others in the industry. Dinner Meetings generally welcome between 250-700 individuals each night. Builder Breakfast: held on the last Thursday of most months from September – June, Builder Breakfasts educate members with information on important industry topics, while also providing a great networking opportunity and generally welcome 100-250 members. Other sponsorship opportunities include seminars, professional development workshops, and more. For information on sponsorship please contact David Bears, Director, Programs david@chbacalgary.com. profile

SAM Awards

Dinner Meeting

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PHBI  |  industry news

By Christian Caswell President, CustomerInsight

Welcome to a NEW AGE Where customer experience is king Recently, I had the opportunity to work with a mid-sized builder in Toronto who has been in business for over 25 years and wanted help with his company’s next community. After so many years in business, the company was in what they phrased “an identity crisis.” The product all looked the same as their competitors and they had a hard time verbalizing how they were different than any other builder in their market. Why? Let me take the next few minutes and try to cover the last 110 years or so of economic history to help illustrate where our Industry is today. In the 1900s - 1960s we were in the age of manufacturing. At that time, mass manufacturing made industrial powerhouses such as Ford, RCA, Boeing, and Sony — and they owned their market. In the 1960s - 1990s we moved into an age where global connections and transportation systems made distribution key, and at the time, we were in the age of distribution. Companies such as Wal-Mart, Toyota, and UPS owned their respective market. In the 1990s - 2010s we were in the age of Information. Successful companies such as E*trade, American Express and Google had connected PCs and supply chains that meant domination by controlling information flow. Although information today is still critical, at CustomerInsight, we believe starting

now, we have shifted into a fundamentally new age, the AGE OF THE CUSTOMER. The companies that will succeed, dominate and own the market for the next several decades will be those who truly learn how to understand their customers and engage in meaningful ways. Like it or not, you are competing with Starbucks, Lulu Lemon and Apple. We have seen a handful of leaders who are setting new standards and when your customers interact

with Apple or Disney, these companies are resetting your customers’ expectations for the type of experiences that they think they deserve and that they are entitled to have with your company. And if they don’t get what they expect, you will hear about it in very public ways. Customers today have more power than ever and in home building, most businesses are localized and do not extend borders. What that means is, no matter how successful your company has been, if your customers are not receiving what you promised them, your brand may not survive the market you are in. What can you do? Although you cannot ‘own’ your customer, you can absolutely ‘own’ your process and ensure you have designed the customer experience with as much planning as you have done designing their home. Look for bottlenecks in your process from the customers’ perspective. If you have a customer experience review/ feedback program, use the information as a starting point. Meet as a team and discuss the good, the bad and the ugly from previous communities. What did you learn and what can you change to head off any potential issues the next time?

The companies that will succeed, dominate and own the market for the next serveral decades will be those who truly learn how to understand their customers and engage in meaningful ways.

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industry news | CMHC

By Anand Mishra

Senior Research Advisor, CMHC, Prairies & Territories

Understanding the 55+ market Leading trends in income, health and housing Canada’s population is aging, and seniors represent a large, diverse and rapidly growing segment of Canada’s housing market. For housing developers, this ever-changing market means that it is becoming more difficult to determine what their customers will be looking for in a home five, 10 or even 20 years down the road. To help developers better understand the market and respond to the changing needs of older Canadians, Canada Mortgage and Housing Corporation (CMHC) has developed an updated, multi-volume series titled Housing for Older Canadians: The Definitive Guide to the Over-55 Market. The first volume in this series, Understanding the Market, offers an in-depth look at the housing market for older Canadians on both the national and provincial/territorial levels. Among other topics of interest to housing professionals, this volume includes a discussion of some of the leading housing trends related to Canadians aged 55 years and older. With the elimination of mandatory retirement in most jurisdictions in Canada, many seniors are expected to continue working well after the age of 65 and during their retirement. In addition to earning supplementary income, continuing to work during retirement can be motivated by a desire to stay mentally active and to keep in touch with people in the workplace. Health and financial factors can also be important considerations. Working after retirement is especially common among seniors who live in rural

age, with four per cent of people over the age of 75 reporting a severe disability, compared to about two per cent of those aged 65 to 74. Approximately 16 per cent of Canadians 65 and older (and about 25 per cent of those aged 75 or older) who had areas. A 2008 Statistics Canada study disabilities required help with everyday observed that older workers living in rural housework. With the projected increase in or small communities are almost twice as the seniors’ population, the need for support likely as those living in large urban centres to continue to do paid work after they retire. services should therefore be an important consideration when developing housing for For the housing industry, this means that this group. many older Canadians will be attracted to Housing providers should also take into housing that is not marketed specifically account the latest findings in the field of towards retirees, and which offers features quality-of-life research. According to this such as a home office or proximity to research, seniors are primarily attracted to employment opportunities. communities that are planned, designed and On average, seniors today are wealthier, built to be “age-friendly.” The availability better educated, more informed, and more of public transit options, easy access to independent than at almost any other time healthcare and other in history. This will services, walkability, almost certainly and safe public spaces affect their housing are among the most and lifestyle choices. This article is part two important features of ageBaby boomers, of a three part series friendly communities. for instance, tend on housing for older You can download to be active, and Canadians. Watch for the CMHC publication may choose homes the next issue of Housing for Older that are easier to Canadians: The Definitive maintain so they Profile for more. Guide to the Overcan spend more time 55 Market: Volume travelling. 1 – Understanding the While most older Market, or find information on any aspect Canadians are in good to excellent health, of the Canadian housing industry, at many will experience health issues such www.cmhc.ca. For over 65 years, Canada as arthritis, reduced vision and obesity. Mortgage and Housing Corporation (CMHC) According to Statistics Canada, in 2006, has been Canada’s national housing agency, about 41 per cent of the population aged and a source of objective, reliable housing 65 and over had some form of disability. information. The severity of disabilities increased with

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  |  industry news

By Jason Bobrowich

Acting Staff Sergeant, Calgary Police Service Stolen Property Unit

Combating copper theft Police provide tips for preventing precious metal pilfering As a result of a growing demand over the past decade, the world market price for copper soared over 400 per cent. The price of copper has recently leveled off, but the significant rise in copper thefts has continued to impact public safety and industry financially at an astonishing rate. Copper thefts over the past several years have caused significant public safety issues by creating electrocution hazards at critical infrastructure locations and a multitude of disruptions to landline phone service, with the loss of access to the 911 system. The annual financial impact associated to copper theft in Alberta is in the multimillion dollar range. Copper theft crime trend In 2011, the Calgary Police Service received 139 reported incidents involving copper metal theft with a value of over $650,000. During 2012, reported copper

Recovered stolen Aluminum

thefts increased by over 26 per cent to 176 incidents and a value of over $519,000. Up to October 2013 there were 143 reported incidents with an increase of 100 per cent to over $1,000,000 when compared to 2012 statistics. The Calgary Police Service estimates that at least 50 per cent of the copper thefts are not reported. The rationale from victims not reporting the thefts to police is insufficient property damage, thefts going undetected and low stolen copper values. Copper theft victims Construction companies, home builders, utility companies, and communications providers are among the top victims of copper theft in the Calgary area. In Calgary, copper thefts at new home and condominium construction sites dramatically increased by over 100 per cent in 2013 compared to 2012. The amount of copper stolen at new home construction sites is relatively small, but the property damage is considerable given the tactics the criminals use to remove installed copper wire. Financial and public safety impact Copper thefts at critical infrastructure locations have caused disruptions and placed the public, workers, emergency responders, and repair crews at great risk. A single cut to a telecommunications cable can cost up to $50,000 to repair. In Canada,

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Street light copper theft

copper thefts at electrical substations and power lines have resulted in significant property damage, serious injuries, and deaths. There is also a considerable environmental impact occurring at sites where criminals burn and strip copper wire. The Alberta Environmental Protection and Enhancement Act prohibits burning copper wire without a permit that follows stringent environmental regulations.

Construction companies, home builders, utility companies, and communication providers are among the top victims of coppertheft in the Calgary area.


industry news   | 

Businesses working with copper wire or copper pipe should take proactive measures to reduce the possibility of criminals locating and stealing copper material. Offenders will keep coming back to the same location if they can access material undetected.

Stolen trailer with Bow Building armoured cable spools

What can businesses do? Businesses working with copper wire or copper pipe should take proactive measures to reduce the possibility of criminals locating and stealing copper material. Lock it up Keep a tight inventory on all copper material. Restrict physical access to the

material by locking it out of sight and only having the material on a job site when it is ready to be installed. Be Vigilant Inform employees about copper theft and be on the lookout for attempted theft or break and enters into buildings or fenced compounds were copper is stored.

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Report thefts immediately Ensure that all thefts of copper are reported to the police immediately. Provide details including a description of the stolen copper (or samples). Be aware of potential hazards that may exist when copper theft has occurred where live electricity is present.


members  |  association INFORMATION

Remembering Shea Gifford October 3, 1959 - August 27, 2013 Shea Gifford passed away after a lengthy battle with cancer on August 27, 2013. Shea thrived in an industry originally dominated by men. With her outstanding design sense she worked with leading builders to create some of the most exceptional homes in Calgary. As the principal designer, and vicepresident of marketing and sales, she led Nu-Way Floor Fashions design and sales team to the top of the industry.

“We will all miss Shea and we pass on our sincere condolences to the family and staff at Nu-Way,” says Donna Moore, CEO of CHBA – Calgary Region. She has mentored her daughter Elisha to lead the company’s design and sales team into the future. Shea has left behind a legacy of excellence, creativity and performance.

In memorium Bradley Franklin Vogelsang February 1, 1971 - October 9, 2013

Bradley Vogelsang passed away suddenly on October 9, 2013. Brad was the senior vice-president of sales for Sabal Homes, part of Hopewell Residential. “Brad’s contributions were many and lasting,” says Lesley Conway, president of Hopewell Residential. “His legacy is a strong one and we at Hopewell Residential will honour it with heartfelt respect and admiration. He will be missed.” Born in Saskatoon, Brad attended the University of Saskatchewan and Marion M. Graham Collegiate Institute before moving

to Calgary. It was his goal and true to his entrepreneurial spirit to become involved in real estate sales and investments. That ambition was realized with a successful career with Sabal Homes. Brad leaves behind his wife Nathalie Wright, his parents and extended family. CHBA – Calgary Region sends condolences out to his family and the Hopewell team.

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Shea is survived by her children Elisha (Wingrowich) and Ryan (Choquette), granddaughters, Addison and Charlize (Wingrowich), her husband Fred Gifford, and her stepchildren Ryan, Devan and Lindsay Gifford.


association Information NEW MEMBERS n  AUGUST 2013 Bruce Built Homes Inc. Rep: Paul Herron Builder Koronko Custom Homes Ltd. Rep: Livia Koronko Builder Lukus Developments Rep: Dominic Urban Builder MAC Marketing Solutions (Alberta) Inc. Rep: Clarke Nakamoto Service/Professional MAXgreen Windows and Doors Ltd. Rep: Adam Jones Renovator Starline Windows Ltd. Rep: Mike Harrison Supplier/Manufacturer/Trade Travelers Insurance Company of Canada Rep: Kerry Nagy Service/Professional n  September 2013 Canadian Stone Industries Rep: Val Marshall Supplier/Manufacturer/Trade Mibroc Construction Ltd. Rep: Darryl Caunt Builder

CANCELLED MEMBERS n  August 2013 City TV Calgary General Insulation Karoleena Lakeview Floors Ltd. PriceWaterhouseCoopers LLP Rethink Homes Ltd. Rik’s Electrical Ltd. Young Marketing Services Inc.

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members

Tolko Marketing and Sales Ltd. Rep: James Schaefer Supplier/Manufacturer/Trade Prostar Cleaning and Restoration Rep: Lindsay Anderson Supplier/Manufacturer/Trade n  October 2013 Custom Homes Alberta Inc. Rep: Jack Opach Builder Jasren Enterprises Ltd. Rep: Jason Moothy Renovator Paul Ransom Carpentry & Millwork Ltd. Rep: Paul Ransom Renovator Roadrunner Recycling & Waste Mgmt. Ltd. Rep: Shianne Sudar Supplier/Manufacturer/Trade n  New member Revisions 1713135 Alberta Inc./DBA Alair Homes Rep: Carlin Howden Builder Soligo West Rep: Jean St-Onge Supplier/Manufacturer/Trade

n  September 2013 Cal-Gas Inc. No-Burn Canada Rhino Print Solutions n  October 2013 Rielly Homes Ltd. Walker Industries Inc.

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