Portfolio public by Soyoung Park

UX DESIGN PORTFOLIO SOYOUNG PARK

SOYOUNG PARK B.A., Design Science, Chiba University, Japan (Korea-Japan Joint Government Scholarship Program)

Communication Design & Environmental Design

2009. 4 - 2013. 3 born in Seoul

M.A., Design Science, Chiba University, Japan

Environmental Humanomics

2013. 4 - Present

[CODE: Continents Design Education Program] Integrated Design, Kรถln International School of Design, Germany

Interface Design

2013. 8 - 2014. 2

Product Design, Glasgow School of Art, United Kingdom 2014. 2 - 2014. 6

User Experience Design

2D RENDERING

MOVIE & ANIMATION

UI prototyping

Fluent

Intermediate

Photoshop, Illustrator, Indesign

Premiere Pro, After Effect

Justinmind, Keynote

3D RENDERING

Web Design

Development Languages

Basic

Intermediate

Basic

Rhinoceros, Cineme 4D

Dreamweaver, Fire Works

HTML5, CSS3, JavaScript, jQuery

Ornella Cicchetti / Satomi Koyanagi / Soyoung Park

ON STUDIO UI design Fields UX/ UI/ GUI/ Information Architecture Individual work Dates 2-6. Feb. 2015 Instructed by UI designers of Sony Program Detail SONY Design Students Program 2015 http://www.sony.co.jp/SonyInfo/design/activities/workshop/

User Research

Why do we hesitate to return to piano?

Chellenges Define

How to stay motivated

UI Develop

What data would keep me motivated? Through the User Research, I found piano practice is very incontinuous experience (ex. Get the sheet - Try a littel - Buy it - Sit in front of piano) In the workflow, I studied how to make user journey more continous and natural. And developing wire-frames of several key screens, I studied what(what information) can encourage the user to go to next step.

UI Deliver

What data would keep me motivated?

Qualitative Research Project Fields Design Research, Qualitative Research, Service Design Methods Group Work of 4 Students. (This was a research project followed by a proposal of service. Every Sketches and figures on this portfolio is drawn by myself) Dates 13 April - 24. June. 2013 Instructed by Visiting Prof. Till Beutling, KISD

This research project aims to look at the phenomenon of growing social isolation of elderly in chiba-shi, using qualitative research methods. And we gave a design proposal to prevent the phenomenon. We followed the '4D process'

Discover

Define

Develop

Deliver

Beyond the Finish Line Brand Identity Netgardenâ&#x20AC;&#x153; is a mobile

education project and was created to introduce the concept of community gardening to the citizens, provide them with a Fields consisting of basic tools one toolkit BrandtoExperience, needs start gardening, and make it Social Innovation, a starting point for encouraging the Service Design establishment of community gardens.

Individual Work Clients Treemendus Glasgow Dates Feb-June. 2014 Instructed by Prof. Gordon House, Glasgow School of Art Program Detail

http://www. beyondthefinishline.org.uk/ Supported by

Twigger Service Design Netgarden“ is a mobile education project and was created to introduce Fields the concept of community gardening to the citizens, provide them with a Social Innovation, Service Design, toolkit consisting of basic tools one Sustainability needs to start gardening, and make it a starting point for encouraging the Group Work of 4 students establishment of community gardens.

Dates 2-6. Feb. 2014 Instructed by Assistant Prof. Lara Penin Parsons The New School for Design Program Detail www.amplifyingcreativecommunities. org/

The tree is a tangible platform for glasgow citizens to talk about social issue such as Scotland’ s Independence at very real-life level. When people see the tree filled with tweets in the public station, they start to think and talk about “How the pension will be changed, if scotland become independent?", and add a new 'twig' by re-tweet one of them.

Research

Insights

Concepts

Don’t think the independence of Scotland relevant to our life

Need a tangible platform to talk about the issue in “Real-Life Level”

Draw our own mind map about “What will happen to us in independent Scotland?”

As a research I interviewed two different types of people,

From the research, I realized it’s more accessible way of

one who are extremely positive on the independence of

expressing opinion for people to answer to this question

scotland, want to talk to people about their perspectives

“what will happen to us if scotland becomes independent?”

and the others who are ordinary people in public station

rather than saying Yes/No.

who are not really interested in this issue and don’t think it

Aiming to encourage people to start to think and talk

relevant to their real-life. So they rarely make conversation

about the issue, I defined my design challenge as below,

about this issue and hesitate to say yes or no.

Required to have: Platform to talk about practical issue regarding to Scot-

My concept is “People complete the mind map ”

Every kinds of citizens in station can see the tree

land’s Independence.

which means the conversation gets more concrete

that is filled with tweets and add a new twig by ret-

Nice to have:

and closer to our real-life, as the citizens add their

witting one of them and you can see the tweet you

Physical, Huge and Real-time Platform in public open space

opinion on previous one. For this concept, I came up

sent right then and there. Twigs will be updated by

such as Central Station.

with a tree as a shape of the physical platform, which

the newest tweet soon and participants will receive

reminds me of tangible and huge mind map.

retweets of their tweet as well.

Research

Finding Possibilities

Service Proposal

We visited two of Community gardens conducted interviews with the founders and participants.

The main insight from our research was that today‘s educational and promotional strategies of existing community gardens are too limited physically

Our final decision was to create an educational and promotional program for community gardening. I contributed by illustrating the user journey on Storyboards

リサーチからの考察とサービス提案

NETGARDEN Service Design Netgarden“ is a mobile education project and was created to introduce Fields the concept of community gardening to the citizens, provide them with a Social Innovation, Service Design, toolkit consisting of basic tools one Sustainability needs to start gardening, and make it a starting point for encouraging the Group Work of 4 students establishment of community gardens.

Dates 2-6. Feb. 2014 Instructed by Prof. Birgit Mager, KISD Assistant Prof. Lara Penin, Parsons The New School for Design Program Detail www.amplifyingcreativecommunities. org/ ストーリーボード

Amplify Cologne was a five days project focused on how social innovation can make a difference in improving urban life towards sustainability and how service design can be applied to amplify local service-based initiatives in Cologne.

Food Buddy Diary Mobile UI Fields Service Design, GUI Individual Work Instructed by Prof. Product Design, GSA

Dates 15-19 Mar 2014 In order to allow GSA students to get closer across department. I suggested an mobile application in which the people who were on the same table at lunch is recorded and so you can connect to them afterwords. I did a UI design and made an clickable prototype and describes how user journy goes with quick skethes. This was a part of the design project for the new cafeteria of GSA,

User Scenario

Academic Brochure Editorial Design

Fields Editorial Design Individual Work Instructed by Prof. Higuchi Takayuki

Dates 15-19 Mar 2014 Published by Chiba University

88 Minutes

Self-initiated, Individual Work

April of 2014, Numerous articles were conducted, delivering the situations of Sinking of the MV Sewol. But we were confused when we fail to link an articles or an event to anothers. By focusing on WHO. WHEN and HOW communications are done, I illustrated 88minutes, so called “the golden time” for resque, of Sinking of the MV Sewol Ferry ,based on 24 articles from various journals.

Dates 15-19 Mar 2014

WHO

Visual Journalism Fields Inforgraphic Design, Journalism

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Media Coverage The Korean Weekly Newsmagazine, Hankyoreh 21, Vol.1022. http://h21.hani.co.kr/arti/society/society_general/37571.html

The timeline table shows roughly four group of people. (from below of table) passengers. crews, the authorities in charge of rescue and the governments. The organization chart helps undestanding of whom are charge of the emergency situation.

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WHEN

Minute by minute, the timelines illustrates how the situation changes. Especiallly how much the ferry tilt indicates the situation.

COMMUNICATION

The lines and dots between different levels shows the communications (call, text, telegraph) between them and what they talked about briefly. From the first distress call of the passenger to the last text messenges between a passenger and his family.

Thank you for viewing my portfolio Please visit my online portfolio for more works including films, Interactions and full storyboards https://soyoppp.com