EXPO daily
October 1, 2015
IFPL’s MagSignal Tech Nixes Broken Headset Jack Syndrome > read more on page 6
In Profile: Dominique Giannoni, CEO Thales InFlyt Experience
Hip Kids From Down Under: Buzz Wins The Cool Award > read more on page 3
> read more on page 8
Space for Singapore APEX EXPO 2016 Filling Up Fast #APEXEXPO Takes Off on Twitter > read more on page 22
As of September 30, 2015, 4,500 net square-meters of space has already been contracted for the 2016 APEX EXPO in Singapore. Also, Singapore Airlines has been named the official carrier. > read more on page 16
expo daily experience 2015 expo daily experience 2015 portland, or usa portland, or usa 28 september - 1 october 28 september - 1 october
Education Day
#APEXEXPO
apex.aerO @theapexassOc editOr@apex.aerO
APEX EXPO Gets Loud With GEE’s Albatross One > read more on page 6
#APEXEXPO
sponsored > apex.aerO Visit us onby
Follow us on > @theapexassOc Write us > editOr@apex.cOm EXPO daily experience
1
panasonic.aero
Š 2015 Panasonic Avionics Corporation. All Rights Reserved. AD-0259
CHANGE IS IN THE AIR_
True high quality, high speed broadband is here.
Cool Kid on the Block: Buzz Products Wins New APEX Award
Inmarsat_Header_177x18_v1.indd 1
It’s been known for years that Buzz Products is the hip kid and now it’s official. Buzz Products is the winner of the first-ever APEX EXPO Cool Award. The award recognizes the innovative APEX spirit showcased in Portland this year. Focused on creativity, great design and new technologies,
Buzz Products officials impressed fellow exhibitors with both their warm Aussie welcome and their cutting-edge amenity offerings. In addition to its novel ecoTHREAD blanket, a highlight of the Buzz Products booth was its coveted, authentic PDX carpet. The famous carpet appeared in many photos and social posts throughout the conference, inspiring Buzz to open an Instagram account @buzzproducts. “We are very excited to win this award,” beamed Leonard Hamersfeld, director and founder of Buzz. “The definition of cool has always been about innovation and with the rate that this industry changes, it’s an important word.”
24/09/2015 16:48
The Top Three Cool Award Finalists 1. Buzz Products > ecoTHREAD Blanket > Billboard Earbuds for Delta Air Lines > Qantas Next-generation Check-in Bag Tag > TUMI for Delta Air Lines Amenity Kits 2. Panasonic Avionics > The Cool Room 3. PXCom > PXApp Destination Guide
BOOTH 1801
Cool Happenings at Panasonic Panasonic’s The Cool Room brings budding technology to the showroom floor. APEX Media took a tour to deliver the scoop on some of the far-out products you may very well find in airplanes in the not-so-distant future.
biometric technics What if a passenger could go through customs pre-landing via an iris identification feature on an embedded seatback screen? This is just one of the possible applications of biometric technology PAC is exploring to streamline PaxEx.
magic windows Future visions of aircraft with windowless planes have opened our eyes to new uses for cabin walls,
and for Panasonic, one of those uses may be virtual windows that would simulate the view for passengers, and enhance it with information about the places you’re flying over.
8k display It’s hard not to be mesmerized by the truer-than-life clarity of the 55-inch real-depth 8K display screens, but easy to see how quickly it will set the new standard. Granular details are brought to life with no visible pixelation.
back to reality Virtual reality not only lets passengers escape into an immersive and engaging space, it also lets them forget they’re stuck in an aluminum tube. While queasiness has been noted as
a deterrent, PAC tells APEX that technology is getting better at tricking our brains and bodies out of it, having advanced from 40 frames-per-second to 95 framesper-second.
EXPO daily experience
3
CHANGE IS IN THE AIR_
True high quality, high speed broadband is here.
Inmarsat_Header_177x18_v1.indd 1
24/09/2015 16:48
BOOTH 603
In-Flight Entertainment Right Before Your Eyes Osterhout Design Group’s R-7 Smart Glasses may have had military and medical beginnings, but the San Francisco-based tech company sees potential in the aircraft cabin. The glasses display video at 720p HD and have headset attachments for sound, making them a practical device for in-flight entertainment. It’s a platform that Paramount is willing to take a chance with. The Hollywood studio lent content to ODG so it could test the movie viewing experience on the glasses.
“ODG’s Smart Glasses deliver crystal clear audio visual quality perfect for showing Paramount content,” said Joan Filippini, Paramount’s SVP, Non-Theatrical Distribution. And unlike watching movies on seatback or passengers’ personal electronic devices, the Smart Glasses could provide privacy in tight spaces. “I know there can be a lot of discomfort, especially if you’re watching a movie that the kid next to you shouldn’t be watching,” says Ed Riehle, director, Special Projects, ODG.
“There can be a lot of discomfort, especially if you’re watching a movie that the kid next to you shouldn’t be watching.” Ed Riehle director, Special Projects, ODG
Caribbean Airlines Gets Smart With Passenger Entertainment Thanks to smartphones, enjoying media on a single screen is no longer enough. Anticipating the transference of the on-theground second-screening phenomena to the in-flight experience, Caribbean Airlines announced Tuesday it has selected Lumexis’ cutting-edge Fiber-To-The-Screen in-flight entertainment solution for its B737 fleet. The island carrier says it aims to enrich its
4
EXPO daily experience
entertainment platform through the clever integration of passengers’ devices. Correction: In yesterday’s Daily, the headline “Caribbean Airlines Opts for Lumexis iPAX Overhaul,” should have read: “Caribbean Airlines Opts for Lumexis FTTS Overhaul.”
Fast Facts FOunded: SepTemBer 2006 CeO: mr. miCHael dilOllO TwiTTer: @iFlyCariBBean
...BREAK ING NEWS ...BREAK IFPL exh ING APEX 201 ibiting at 5 stand 1408. IFPL d NFC foremonstrates personal retail and isation. IFPL d range aidversifies USB and USB ding USB-C 3.0 RJU’ s. IFPL ext product ends HDMI line.
CONNECTING YOUR PASSENGERS
DELIVER
INDUSTRY LEADING RELIABILITY
IFPL.COM innovate@ifpl.com
TELEPHONE +44 (0)1983 555900
Apex Daily 1-2 Hor template 11-08-15.indd 1
2015-08-18 9:37 AM
Skycast Solutions Fuels the Tablet Revolution with the Latest in Portable IFE.
C
M
Y
CM
MY
CY
CMY
K
The most capable low cost portable IFE device is powered by Windows and flying high on Alaska Airlines. Alaska needed a portable IFE solution that met the quickly changing demands of their customers and one that would integrate seamlessly with their connected cabin. They looked to Skycast, together with Microsoft and Toshiba, to develop a cutting edge device that packed robust capabilities along with a stunning entertainment experience.
Over 7,000 TrayVu8 devices are flying every day to rave reviews from passengers and flight attendants, alike.
Sophisticated user-interface including multi-tasking. Seamless Wi-Fi integration with onboard server or internet connection. Early window movies, TV, Xbox® games, music, maps, and much more. Complete program management available.
Proud Partners with:
skycastsolutions.com | 1-855-487-2988 © Skycast Solutions, Inc. All trademarks are the property of their respective owners.
Apex Daily 1-2 Hor template 11-08-15.indd 1
2015-09-14 4:46 PM
CHANGE IS IN THE AIR_
True high quality, high speed broadband is here.
Inmarsat_Header_177x18_v1.indd 1
24/09/2015 16:48
BOOTH 1408
Magnetic Connections: IFPL’s MagSignal Technology and NFC Solutions
While the technology stands to create a more reliable IFE experience for passengers, Thomas acknowledged that it wouldn’t work if it wasn’t cost effective. “We needed to make it a no-brainer for the airline,” he said. That meant working with Long Prosper and Linstol, two leading in-flight passenger product companies, to ensure compatible headsets won’t be more expensive. The result: “No more customer-induced damage, no additional cost to the airline, and a product that can be retrofit,” says Thomas. The solutions-driven company has also been at the forefront of Sometimes the biggest passenger pains come from the tiniest places. another type of connectivity solution: near field communications (NFC) After nearly two years of research, IFPL, a leading product development payment and customer personalization. IFPL has recently partnered company, has introduced its MagSignal technology on its Breakaway with Thales to build an interface that connects IFE to passengers’ magnetic jack to solve the aggravating “broken headset jack” problem smartphones and credit cards using NFC. And while regulatory on airlines. “We’ve designed it so that when you input the jack, it complications mean “swipe-and-go” payments at 30,000 feet aren’t a attaches with a magnet,” David Thomas, head of business development reality just yet, Thomas is enthusiastic about the road ahead: “That’s at IFPL, explained during an interview Wednesday at his EXPO booth. part of the fun. It’s being at the cutting edge of innovation.”
BOOTH 400
APEX Takes Flight: GEE Flies Albatross One One might think that an in-flight technology and content supplier would want to demonstrate its IFE and connectivity solutions in a state-of-the-art airliner, in a plane that just rolled off the assembly line. But Global Eagle Entertainment decided to take a radically different approach when it converted a vintage flying boat into an airborne test bed. At APEX EXPO, select groups of lucky attendees were invited onboard this piece of aviation history for 30-minute flights, launching from Portland’s Willamette River, minutes from the Oregon Convention Center. Albatross One is a snorting, rumbling, twin-radial engine Grumman HU 16B amphibious flying boat that first flew in 1951. After flying search-and-rescue
6
EXPO daily experience
missions with the US Air Force, the plane went on to support NASA’s Space Shuttle training program. The astronauts’ post-mission signatures have been preserved on one of the cabin’s walls. GEE has been flying Albatross One all over North America since 2008. “It’s an airplane that gathers a lot of interest,” says Simon McLellan, GEE’s chief engineer and VP engineering, who is also rated to pilot the Albatross. “This airplane is so unusual, and there aren’t many of them around now. We show the Internet on it, of course, but the fun part is that people love flying in it.” The amphib is equipped with GEE’s third-generation system, which includes high-speed broadband, high-definition television and streaming
video-on-demand. In flight, the flying boat’s intense vibrations simulate a “worst case” scenario, ensuring rigorous testing of the systems. And McLellan says that operating Albatross One isn’t as costly as might be expected for a 60-year-old flying antique. “As airplanes go,
it’s a very inexpensive test bed, as opposed to a 737 or a business jet,” he says. Meanwhile, back on the ground at APEX EXPO, GEE announced a major agreement with Etihad Airways to provide in-flight entertainment content aboard six airlines of Etihad Airways Partners.
the choice is yours
CHANGE IS IN THE AIR_
True high quality, high speed broadband is here.
Inmarsat_Header_374x18_v1.indd 1
“
I believe that in-flight entertainment will be connective. It will be personalized. It will be will be more flexible.
”
8
EXPO daily experience
24/09/2015 16:49
> Fast Facts LOCAtiOn:
SNA
nOw wAtChing:
House of Cards FAvORitE AiRPORt:
DXB
in profile
Dominique Giannoni
SEAtbACk OR PED?:
Both
CEO, Thales InFlyt Experience
Dominique has held leadership positions for more than 15 years in both the military and commercial aerospace markets. After joining Thales in 2003 as head of Underwater Systems for submarines, and later Military Avionics, he was appointed in 2013 to the position of CEO for Thales’ In-Flight Entertainment and Connectivity business (InFlyt Experience).
Read the full interview at > APEX.AERO /DOminiquEgiAnnOni
Something that never ceases to amaze you in your industry? There are many things that never cease to amaze me. Just the act of putting anyone on an aircraft and flying this often in a safe environment, an entertaining, connected, engaged environment for 15 hours, I’m still amazed. I’m still amazed that they can take off from LAX in the morning and 15-18 hours later you’re in Singapore. I also think it’s still amazing that we are an industry that is a growing, that is touching more and more people, that is changing the way the world is working. The impact of the airline industry on the world economy is great. It’s a great industry to be in. What can the airline industry learn from the entertainment industry? I think that Thales is at the crossroads of these things. What we see happening in the entertainment industry is that speed to market is very key. Whether it’s on the hardware side or the software side, you need to be able to update your system as often as possible. You need to be able to refresh the experience. What
we need to learn from this industry is how do we increase productivity, our speed, and our time to market. How do you see in-flight entertainment evolving over the coming years? What will be the key drivers? I believe that it will be connective. It will be personalized. It will be more flexible in the way that it can evolve as new technology will appear without having to do a full overhaul of the infrastructure. The next career milestone you’d like to tackle? Well, I have plenty on my plate, I am not thinking about the next one. I can tell you I am very happy where I am. I like it, it’s a very nice industry; I like the airline industry. It’s a great place to be. I’m just looking forward to meeting all the challenges that we have, and we have many. Your top three films of all time? D-Day, Citizen Kane and the last one is The Artist. I’ve just realized that all of them are black and white!
EXPO daily experience
9
CHANGE IS IN THE AIR_
True high quality, high speed broadband is here.
Inmarsat_Header_177x18_v1.indd 1 BOOTH 1421
24/09/2015 16:48
That’s “Geo-tainment:” FlightPath3D Puts the Moving Map in Passengers’ Hands Betria Interactive has introduced FlightPath2D to bring a new level of geo-tainment to onboard moving map systems that support past and future in-flight entertainment systems. Recently introduced to Virgin America’s Red IFE, FlightPath2D shows passengers detailed, interactive global satellite imagery. “It is an incredibly well designed, functional and easy-to-use product,” says Warren Hamilton, Virgin America’s manager of product development. FlightPath2D brings much of the passenger experience offered by Betria’s fully interactive and content rich FlightPath3D system. FlightPath3D’s moving map allows
10 EXPO daily experience
passengers to explore multiple perspectives of the aircraft’s flight path and over 25,000 locations across the world in multiple languages. Clickable points-of-interest throughout the interactive map lets passengers explore global destinations while observing real-time flight data. Themed interactive maps keep kids entertained and informed as they explore global terrain and associated highlights and wildlife. And Betria’s new browserbased, Interactive HTML Moving Map service is slated to be introduced this fall. Requiring no application download, the service supports the new generation of wireless IFE systems.
BOOTH 451
Stream-Blazer: ViaSat Electrifies the Bandwidth Revolution “It’s been a blazing fast 20 months,” says Don Buchman, vicepresident, commercial mobility for ViaSat. “We’ve installed 430 aircraft in that time frame and two airlines have signed up major streaming partners, Amazon Prime with JetBlue, and just yesterday, Virgin America with Netflix. That’s just 20 months after our very initial install in flight on JetBlue in December 2013.” The company’s award-winning Exede In The Air in-flight connectivity leverages ViaSat’s on-orbit capacity that also serves multiple business segments. Three satellites are owned by ViaSat, with a fourth, the high-capacity Ka-band ViaSat-2, planned for launch in 2016. Buchman says owning its own “birds” differentiates his company from its competitors. “We all have good antennas, we all have good modems, but they’re about equal. The real advantage is in space,” he says. “In these 20 months, we’ve transformed the industry – it hasn’t been an evolution, it’s been a revolution,” Buchman says.
CHANGE IS IN THE AIR_
True high quality, high speed broadband is here.
Inmarsat_Header_177x18_v1.indd 1 BOOTH 1013
24/09/2015 16:48
SriLankan Airlines First to Offer Thales’ AVANT Live News & Weather App News lovers and weather geeks flying SriLankan Airlines’ new A330-300 fleet needn’t worry about missing the latest headline: The airline has become the world’s first to offer Thales’s AVANT Live News & Weather application. “Last year, SriLankan’s new A330 fleet became the launch customer for the latest Thales AVANT in-flight entertainment system. Today, we are marking another first,” said Rakitha Jayawardena, CEO at SriLankan Airlines, via a press release. Real time on-demand articles and forecasts from BBC News, AFP and AccuWeather will be transmitted via satellite to passengers using the fleet’s seatback systems. Evolving communications technologies are enabling airlines to offer up live content. “There is a lot of demand for this type of application and it’s clearly within the strategy of SriLankan to improve the customer experience and to become a real premium airline in the region,” says Olivier Somme, VP, general manager, Avionics Domain, Thales Solutions Asia Pte Ltd.
BOOTH 1017
Zodiac Celebrates 300 RAVE Installations It was only a year ago that Zodiac Inflight Innovations (ZII) celebrated the 100th installation of RAVE, a bundle of connectivity services for entertainment, wireless access points, mobile phone and Wi-Fi onboard, and now, just 12 months later, the aerospace company is announcing its 300th installation on an aircraft. “This news shows how rapidly we’re progressing,” says Matt Smith, CEO of Zodiac Inflight Innovations. “The IFEC world has been dominated by two suppliers for too long, resulting in airlines not having the choice they deserve and limiting passengers’ access to the very best technology.” The products within the RAVE family, Wireless, Cellular, Broadband and Centric IFE, can be purchased individually, providing airlines with a flexible solution that suits their needs. Adding to the celebratory news, RAVE Centric IFE, the product that provides in-seat in-flight entertainment connectivity, recently received linefit offerability on Airbus A330 aircraft. “The fact that so many airlines have already ordered RAVE Centric IFE for their brand new aircraft shows just how much they like the product, and our approach,” says Larry Girard, executive vice-president, Zodiac.
BOOTH 623
There’s One App For That: PaxLife’s Cloud10 “We have so may apps on our phones and tablets,” says Tim Letheren, vice-president, Advertising for the wireless media provider, PaxLife. After conducting extensive research with passengers, airlines and advertisers, the software and hardware company wagered that passengers would prefer a single media application that could be used on any airline that offers the platform. At the show, representatives have been demoing a sneak peek of the Cloud10 app, which offers passengers a
comprehensive engagement center. The approach not only benefits travelers – airlines and advertisers stand to gain a lot from PaxLife’s fully networked vision. Rather than market toward one generic customer, the holistic data collected by the company via its registration forms allows them to package demographic media buys. Not only does this allow the targeting of ads to be refined – so an under-aged traveler isn’t shown liquor ads, for example – but it will also bring in bigger advertisers who are better able to reach their customer.
97.5%
65%
travel with their smartphone
travel with their laptop
“What we have found is that passengers welcome advertising if it is relevant to them,” Letheren says. The app will launch in November on an as-yet undisclosed airline.
55% travel with their tablet
For more on this story, visit > apex.aerO/paxlife EXPO daily experience 13
CHANGE IS IN THE AIR_
True high quality, high speed broadband is here.
Inmarsat_Header_177x18_v1.indd 1 BOOTH 660
24/09/2015 16:48
Tech Appeal: Kontron’s Fresh Take on Hardware “Everybody wants more data throughput to the passengers,” says RJ McLaren, product portfolio manager for Kontron, one of the top two embedded computer companies in the world. Leveraging over 30 years of design experience in avionics and other sectors, the company recently announced an upgrade to its onboard server and connectivity hardware. “We stay fresh on technology,” says McLaren. Hidden from passengers, this kind of hardware is decidedly unsexy to anyone but engineers, but without it, passengers’ in-flight experience would be limited. Staying technologically fresh, Kontron’s new Cab-n-Connect A100 wireless access point (CWAP) supports the latest 802.11ac high-speed wireless protocol. Kontron’s earlier CWAP hardware can be easily upgraded, says McLaren. “We’ve made everything backwards compatible, with the mounting and cabling,” he says. And to improve connectivity on the ground, the ACE Flight 4600 General Purpose Airborne Server now includes 4G LTE capability. Kontron also offers a small form-factor server, the Cobalt 904, targeting the regional aircraft marketplace.
BOOTH 1819
Branding a Continent: Spafax and New Content Unite for LATAM’s Media Vision Global content agency Spafax and Brazilian content marketing leader New Content – this year’s best agency winner at the Content Marketing Association Awards – have joined forces to create and manage LATAM’s new media platform launching in 2016. The three-year contract was awarded after a six-month competitive pitch process against a variety of strong 14 EXPO daily experience
global agencies. LATAM Airlines is the largest South American airline, the result of the recent merger of LAN and Brazil’s TAM. This media platform is destined to be the most visible representation of the new LATAM Airlines brand and presents a unique opportunity to share the diverse Latin American culture with a global audience.
JEFF CRAWFORD jeff.crawford@warnerbros.com ANGELICA McCOY angelica.mccoy@warnerbros.com wbnts.warnerbros.com Š 2015 Warner Bros. Pictures. All rights reserved.
CHANGE IS IN THE AIR_
True high quality, high speed broadband is here.
Inmarsat_Header_177x18_v1.indd 1
24/09/2015 16:48
Singapore Slings to Air Travel Hub Status
APEX ASIA TO COLOCATE WITH FTE ASIA IN SINGAPORE APEX Asia November 16-17, 2015 FTE Asia November 17-19, 2015 SAVE THE DATE
Space for Singapore APEX EXPO 2016 Filling Up Fast As of September 30, 2015, 4,500 net square-meters of space had already been contracted for the 2016 APEX EXPO in Singapore. By the close of the current APEX EXPO, APEX will have contracted more exhibit space for Singapore than was sold for Portland by this time last year. Singapore Airlines has also been named the official carrier of the event.
16 EXPO daily experience
Take for example, SIA’s premium economy class. The Zodiac Aerospace-designed seating sports Panasonic’s ex3 touch screens powered by Inmarsat’s SwiftBroadband. The in-flight entertainment system can be experienced on the double-deck Airbus A380 or Boeing 777-300ER, the latter which features first class cabins conceptualized by BMW Group Designworks and rich caramel colored fabrics in economy woven by Rohi. Also flying above and beyond is Scoot, the world’s first low-cost carrier to operate an all-Boeing Dreamliner fleet. The airline was an early adopter of streaming in-flight entertainment to passengers’ smartphones and tablets, which are connected via Gogo to stream movies and TV shows, including early window content, provided by BlueBox Avionics. To keep atop competition from rival airports in Hong Kong and South Korea, the Civil Aviation Authority of Singapore (CAAS) is making huge investments to future-proof Singapore as the center of APAC air travel. Construction of the new Terminal 5 will see a third runway,
APEX EXPO 2016 October 24-27, Singapore To find out more, visit apex.aero
more taxiways, plane parking and cargo facilities that will help process the 54.1 million passengers that pass through Changi every year. Adding to that, the CAAS is injecting $160 million (SGD) to boost productivity in the airport, which SITA is already equipping with self-service check-in booths and intelligent boarding pass scanners. And since Singapore strategically liberated its aviation policies, signing 40 open skies contracts with more than 100 countries, the region has seen a trade and tourism boom – an influx that its airports and carriers have managed gracefully without dampening its rigour to provide the most pleasant passenger experience making it the perfect setting to host APEX’s upcoming conferences.
photos: sIA, EurAsIA prEss / photononstop
Singapore – fresh from celebrating its 50th anniversary of statehood – is rising as the air travel hub of the Asia-Pacific region. It outshines its regional counterparts with accolades touting Singapore Airlines (SIA), Changi Airport and its passenger experience as the best in the world. And behind that impeccable reputation are many APEX members working quietly in the background.
Visit us at booth #1819 during the APEX Expo
CHANGE IS IN THE AIR_
True high quality, high speed broadband is here.
Delegates Segue from Show Floor to Dance Floor Inmarsat_Header_177x18_v1.indd 1
24/09/2015 16:48
After a busy day on the showroom floor Tuesday, EXPO delegates were keen to unwind. The evening kicked off with happy hour at the Astronics booth where delegates transitioned from networking to socializing. Next up it was off to Portland’s Pearl District for the Spafax party where the DJ got the crowds onto the dance floor while the photo booth captured the action. Meanwhile at the 2015 IFSA Chef’s Competition Wednesday, Emirates chef Ajay Rana took the title of Best In-Flight Executive Chef.
Do you have social photos that are fit to print? E-mail submissions to > EDITOR@APEX.AERO 18 EXPO daily experience
thales-ifec.com
More than just IFE, Thales InFlyt Experience The smart choice for the connected airline
Thales InFlyt Experience, the new name for our entertainment and connectivity business is revolutionising passenger engagement throughout their travel experience and creating smart opportunities for airlines. Our solutions ensure the fastest, highest capacity, data links possible for passenger and airlines. No other provider has the people, airline insight and capability gained from such extensive aerospace, aviation, satellite and cyber-secure data communications involvement. We work with you to create inflight and connectivity solutions to achieve substantial financial returns and operational efficiencies. A commitment to open architecture solutions ensures greater choice, easier integration and customization for your fleet. For our airline customers, Thales InFlyt Experience is making a difference. Everywhere. Android™ is a trademark of GoogleŽ, Inc.
CHANGE IS IN THE AIR_
True high quality, high speed broadband is here.
Inmarsat_Header_177x18_v1.indd 1 BOOTH 201
24/09/2015 16:48
Snag Some Swag at APEX Media Booth 201 Whether you’re looking to recharge, access social media or catch up on the day’s events with the APEX EXPO Daily Experience, Booth 201 is where it’s at! Here’s a rundown of what’s happening today:
the future of flight will be…
fly by wi-fi
Help us predict the future of aviation for a chance to win a pair of Bose QuietComfort 25 noisecanceling headphones.
Looking for a better connection, some power for your devices or a place to kick back? We have all of those things. Swing by in the morning for fresh coffee.
avgeek chic
breaking news
photo opp
Find out what’s trending live via our social media screen that will capture the latest biz buzz from the showroom floor.
Make your memory of this year’s show a lasting one by snapping a photo at our APEX Experience coverthemed cutout. Bring your friends!
Today’s your last chance to get your hands on our equal parts Portlandia and avgeek-themed swag bags and the goods inside them.
PDX Airport Hot Spots Before bidding Portland adieu, savor your final pre-departure moments at one of these PDX hotspots. 3
1
2
Made in Oregon You one-stop-shop for a zany last-minute souvenir, from smoked wild salmon filet to your classic Keep PortlandWeird keychains.
The Country Cat North Lobby (between concourse D and E) Southern-inspired grub with a Northwest twist means farm-to-table quality favorites like buttermilk biscuits and skillet-fried chicken.
20 EXPO daily experience
4
House Spirits Distillery Cart Concourse D Founded in Oregon in 2004, House Spirits Distillery offers top-notch, crafted spirits – including the appropriately av-themed Aviation American Gin and the limited edition PDX-themed Volstead Vodka. Grab a bottle or two before taking off.
Rogue Ales Public House Concourse D Whet your sky-high appetite with a few Kobe beef sliders or blue cheese balls while you do some eleventh-hour sampling of locally harvested Rogue brews.
Follow us on Twitter for breaking news, event updates and show highlights. And don’t forget to use the event hashtag: #APEXEXPO. > @THEAPExASSOC
5
Laurelwood Brewing Co.
6
Pok Pok Wing Cart
7
Concourse A & E Pub grub meets signature microbrews at Laurelwood’s two airport locations. Your seatmate may not appreciate your order of garlic fries, but you will.
Main Terminal, Pre-Security If you missed your chance to visit Pok Pok in town count your blessings landside as you chow down on chef Andy Ricker’s finger-licking good Vietnamese fish sauce wings.
Flying Elephants Deli Main Terminal, Pre-Security If you’re in a hurry, grab freshly-prepared and package sandwiches and goodies from the airport outpost of one of Portland’s favorite delicatessens.
CHANGE IS IN THE AIR_
True high quality, high speed broadband is here.
Inmarsat_Header_177x18_v1.indd 1
24/09/2015 16:48
Social Birds of a Feather With APEX Media’s #PaxExWarriors ask-meanything event and Gogo’s Segway bot whirling around the floor, the social channels were a buzz!
In Case You Missed It
Tweet of the Day
Read our interview with TV and APEX-host extraordinaire, Rajan Datar, BBC World News, on apex.aero.
Wow! 66% of fliers consider inflight #wifi availability when booking a #flight #HonPaxEx #APEXEXPO (I’d rather sleep)
— @NouhraKaram
Twitter Handle: @rajandatar
#APEXEXPO
Location: LHR
has racked up 2165 mentions so far.
Frequent Flight: Everywhere! The future of flight will be: Effortless
THE APEX EXPO EXPERIENCE TEAM Al St. Germain > publisher
Felipe Batista Nunes > production manager
Sophie Woodroofe > contributor
al.stgermain@spafax.com
Linda Massarella > editor in chief
steve.oconnor@spafax.com
Caroline Ku > copywriter
Nicolas Venturelli > art director
Howard Slutsken > contributor
Eva Dorsch > art assistant
Jenn Wint > contributor
Ella Ponomarov > research assistant
linda.massarella@spafax.com
Katie Sehl > deputy editor katie.sehl@spafax.com
Jessica Sammut > digital editor jesssica.sammut@spafax.com
22 EXPO daily experience
Steve O’Connor > sales director
Vance Walstra > photographer
AN EYE TO THE
FUTURE LUMEXIS.COM
COME AND SEE US AT APEX 2015 EXPO Stand 413 28 Sep-1 Oct Portland, OR
The Future of IFE
Off-Seat Power Solutions™
“The Power Of Simplicity” Installing passenger power systems has never been easier thanks to the unique and innovative design of PowerBar®. The PowerBar off-seat mounting feature allows system components to be added without modification to the seat. This ability results in faster and cost effective installations. The lightweight and certified seat track mounted design is compatible with all AC and USB passenger power systems. PowerBar provides convenient forward and aft facing outlet unit locations for passengers and is compatible with most economy class seat designs.
Visit us at the 2015 APEX Expo, booth 1009. Contact Us +1.630.285.0200 www.astronics.com
armstrongsales@astronics.com