PHARMA & HEALTH / 6 PROJECTS

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Spear Design Group


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Agency Spear Design Group is a New York based full-service boutique creative and marketing agency founded by Fiona Spear, a seasoned cutting edge strategist with over a decade of experience in moving brands forward.


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Results We believe less is more. We strive to make the complex simple. We generate idea driven solutions that are artfully executed. The result is impactful, future-focused design and branding solutions that leave a lasting impression and deliver maximum results.


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Our Offers BRAND

IDENTITY

DIGITAL

DESIGN

STRATEGY

ADVERTISING

TRADE SHOW


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Offers Strategy Brand Strategy Naming Messaging Brand Positioning

Identity Logo Brand Guidelines Template Design Press Kits

Design Marketing Collateral Package Design Pitch Decks 360 Branding

Digital Website Design email Campaigns e-Newsletters

Advertising Ad Campaigns Print Ads Banner Ads

Trade Shows Booth Design Promotional Items Apparel


Case Studies Spear Design Group


CodeSmart

Complete corporate re-brand CodeSmart Group CodeSmart University CodeSmart Academy CDI Smart software


Our strategic focus became:

Smart Move Smart Code CodeSmart


Logo Redesign

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THE CODESMART GROUP

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Trade Show Takeaway




Trade Show Swag


Trade Show Swag: Rubik’s Cube


Trade Show Swag: Mini Manicure Kit


E-Newsletter





Custom Font



FMA

Complete corporate re-brand Fisical Management Associates Dedicated to helping nonprofits strengthen their financial health and meet their mission goals.


Our strategic focus became:

Helping nonprofits do more


Logo Redesign












Context Matters

New cutting edge interactive Pharmaceutical data analytics application instantly accessible 24 / 7 through any browser anywhere in the world.


Our strategic focus became:

A fresh new way of looking at Pharmaceutical data analyitics



Takeaway brochure Designed to look like an iPad






Corporate Video


KODA

Koda Distribution Group the #1 specialty chemical distributor in the U.S. & Canada provides superior technical service products & end-market expertise


Our strategic focus became:

Creating value, growing together




Trade Show takeaway





Rewire Me

Rewire Me is the destination resource for everyone seeking ideas and information for well-being. Mental, Emotional, Spiritual & Physical health.


Our strategic focus became:

Unlock Your Mind


ROI:

50,000 Monthly Page Views








NYC Department of Health

AIDS quarterly newsletter. Positive Prevention. Positive Testing. Positive Sex. Positive Care. Positive Support.


Our strategic focus became to:

Assessable, informative, and above all positive.


POSITIVE PERVENTION

Department of Health










Clients Spear Design Design Group. Group. All All rights rights reserved. reserved. Proprietary Proprietary & & Confidential Confidential Spear

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Auctionata Beauty Counter Brief Magazine Casco Panama Caliche Rum Citation Air CodeSmart Context Matters Farrell Building FMA Hallmark Havas Media Ignition

Iridium JQA Partners Koda L’Oreal Paris Levain Bakery Lumina Macy’s Maloney & Fox MH Studio MoMA Netaid NY Botanical Garden NY Dept of Health

NY Public School PS3 ODA Raquel Welch Rewire Me SafeBus Smithsonian Museum Target Thomas Riley URTA Volvo Yellow+Blue Wines 241 Fifth Ave 92 l Y


Awards Art Directors Club 72nd Design Annual Graphis Letterhead/Logo 4 Print Magazine Design Annual Print Magazine Computer Art American Institute Graphic Arts A Decade of Entertainment Graphics American Institute Graphic Arts One+Two Color Competition PDN/PIX digital photography Best photo web site Broadcast Designers Association Gold, Silver & Bronze International Greeting CARD Museum of Modern Art The Clarion Award Marketing Communications Platinum Hermes Award Company Branding Davey Award Silver Award


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Our booth looked so fantastic and the video was amazing which generated lots of interest at the conferences. In addition to getting more visibility, we have a reasonable amount of sales activity in the pipeline. Yin Ho, Founder & President of Context Matters

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Spear Design Group is focused on delivering the highest ROI for their clients. Their deep knowledge of branding and clear, creative communication strategies allowed us to rapidly create marketing materials. Peter Okun, Chief Marketing Officer at CodeSmart

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Spear can be counted on to consistently deliver smart, sophisticated and elegant design solutions. A highly strategic thinker who’s able to marry great design with great ideas. A delight to work with; as dependable as rain and completely unflappable. David Shavrick, Global Executive Creative Director at Ignition


Cheers! FIONA SPEAR Spear Design Group 16 Greene St, New York, NY 10013 Fiona@SpearDesignGroup.com SPEARDESIGNGROUP.COM


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