BA (Hons.) GRAPHIC DESIGN
LEVEL
Module Code
OUGD303
Module Title
FINAL MAJOR PROJECT
06
END OF MODULE SELF-EVALUATION NAME
Sadie Thompson
BLOG. http://s-thompson1013ADDRESS fmp.blogspot.co.uk/
1. What skills have you developed through this module and how effectively do you think you have applied them? The main thing I have learnt this module is how to deal with clients. Working on the Art & Design (Interdisciplinary) yearbook meant not only working with three other people, but also working with marketing and the programme tutors to produce a design that we were all happy with. This brief was also a valuable learning experience in the respect of designing for commercial use, although we have been taught how to prepare designs for commercial print this was the first time that I actually put it into practice. I also worked on a branding project for a surface pattern student. This was difficult at times, but it gave me a feel for what it is like working to someone else始s requirements and expectations. I had to put my own design preferences aside at times and cater for the client, which is something that I feel is a valuable skill to have when working in the design industry professionally. This module I also had a chance to work on more illustration briefs, which is a discipline I can see myself concentrating on. It was difficult at times to find a way to incorporate both illustration and design, and I felt that the briefs that worked best were the ones where I kept the two separate. 2. What approaches to/methods of research have you developed and how have they informed your design development process? Working on the design context brief gave me a chance to contact studios for content, which was frustrating at times because I found that I had to chase people up a lot, but it did get me talking to some studios that I admire. I have concentrated a lot of my research on looking into different print processes; the best way to do this I found was actually putting them into practice. I spent a lot of my time at Vernon street print room learning more about screen printing, intaglio printing, copper etching (both by hand and photo etched) and aquatint. The research I found most interesting was for the Japanese proverbs brief. I enjoyed learning more about a different culture in depth, but found it hard to gather primary research, as I found mainly secondary research from books and online. 3. What strengths can you identify in your work and how have/will you capitalise on these? My strengths lie mainly in illustration and print. I started pursuing print quite early on whilst on this course, but I only started to concentrate on illustration this module and I now feel that this is a discipline that I am going to concentrate on. After receiving feedback from tutors and fellow students, and seeing the results myself I am a lot more confident in my ability to illustrate. This module also have me the chance to incorporate illustration into my design work, which is something that I feel will be a valuable skill to have when pursuing an illustration and design career. I also found that I am at my best when working in collaboration. In past modules I have mainly worked on collaborative projects, but this term I only worked in one which was the design for the Art & Design