Converting Magazine is a communication ecosystem that, in Italian and English, covers the entire sector operating in the design, research, production, and marketing of flexible packaging, paper products, corrugated board, and labels. With a tradition of almost 20 years and specialised expertise in digital communication, Converting offers content ranging from paper to digital, videos, stories and conversations on social media.
Converting’s magazine, online portal, newsletter, and LinkedIn page are the channels needed to reach a complex audience with a horizontal and integrated approach. Converting is also a community that, thanks
ISSUES IN 2025
N° ISSUE TOPICS
#1 Jan-Mar
ICE CCE
#2 Apr-May PRINT4ALL
#3 Jun-Jul LABELEXPO
#4 Sep-Oct FLEXO DAY - K25
#5 Nov-Dec ORO STAMPA ROTO4ALL
to the contributions of journalists, companies, experts, and technicians, is a tool for in-depth technological, informative, and educational analysis.
In each issue, you will be able to discover the main trends of the moment and understand market trends and the technological innovations relevant to the sector: through surveys, polls, themed articles and in-depth technical analysis, we want to share our passion for the world of converters, contributing to the growth of the national and international market.
Corrugated
In this issue, we will talk about corrugated cardboard, from its production to its applications in packaging. We will deal with sustainability and disposal issues and talk about the circularity of cardboard.
Converting Connection
The Converting Connection is the issue dedicated to companies in the converter world, a showcase issue that will be presented at Print4All.
Labels
Colour reproduction in the world of labels: inks, spot colour, measuring, and technical specifications for predicting the colour rendering of a print job.
Flexography
Materials and sustainability in flexography. We discuss the materials used in flexography, starting with substrates, inks, and varnishes. Ample space is dedicated to materials storage and logistics.
Rotogravure
Productivity in rotogravure. In the last issue of the year, we discuss how to improve the productivity and profitability of rotogravure systems and explore energy management and automation.
READERSHIP
Converting Magazine’s readership includes printers and converters, technology and service providers, communications agencies and brand owners. Readers from associations, institutions and technical and university training centres complement this broad readership.
Networks and relationships are at the heart of Converting Magazine’s activities. Partnerships are a catalyst for collecting the most exciting news and distributing editorial content.
THE OPPORTUNITIES CONVERTING PROVIDES
Special cover with logos
Issues coming out at Print4All, LabelExpo
Online portal advertising for 4 weeks
Horizontal banner 1 (950x150 px)
Horizontal banner 2 (950x150 px)
Square banner (300x250 px)
Half Square banner (300x125 px)
Video (300x250 px)
Newsletter advertising
Top banner (468x60 px)
Medium banner (468x60 px)
Bottom banner (468x60 px)
DEM
Editorial services (paper+online)
News item
max 1.000 characters + 1 photo)
Short article
(max 2.500 characters + 2 photos)
Article (max 5.000 characters + 4 photos)
ADV
Full Page
FULL-BLEED 240X320 mm +5 mm bleed
Special positions
1/2 Landscape page
FULL-BLEED 240X160 mm +5 mm bleed
NON-BLEED 210x145 mm
Back cover | Inside cover, Inside back cover, Front page
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1/2 Page vert.
FULL-BLEED 120X320 mm +5 mm bleed
NON-BLEED 105x280 mm
Special cover with logos (*)
40x40 mm
EXAMPLES
Advertorial
Milestone
EXAMPLES
Cover with logos
EXAMPLES
HORIZONTAL BANNER (950x150px)
SQUARE BANNER (300x250px)
SQUARE BANNER (300x250px)
SQUARE BANNER (300x250px)
OTHER STRATEGO GROUP SERVICES
Stratego PLUS
Stratego+ is Stratego Group’s enhanced digital distribution proposition for editorial and communication products.
What are the advantages of Stratego+
Exponentially increase your audience: thanks to highly targeted ADV campaigns on Meta and Google, you reach a large, targeted audience in addition to those who read print media;
Optimise your online presence: our SEO strategies help position you at the top of search engines, working on agreed search intent and ensuring lasting organic visibility;
Integrate digital and print perfectly: we create a perfect synergy between traditional content and new technologies, amplifying the impact of both;
Constantly measure and optimise results: thanks to advanced analytics tools, we closely monitor the performance of your campaigns and make the necessary adjustments to maximise ROI;
One report per activity: we deliver a detailed report for each digital and analogue action, with key data at your disposal.
Database
Stratego Group provides advertisers with an extensive, highly profiled database of contacts from across the printing, converting and print communications sector.
The names contained include the reference readership of each of the Group’s three publications, the specifics of which can be found on the pages of this Media Kit.
Stampiamoavanti TG StampiamoavantiTG is part of the broader StampiamoavantiTV project, which is the umbrella under which all Stratego Group’s video activities are placed:
- ad hoc projects for clients: on-demand promotional videos with interviews, case histories and events;
- proprietary projects: Stratego events, third-party events, interviews and specific content for different media. Specifically, StampiamoavantiTG is part of the activities that Stratego plans during key events for the printing and converting industry.
The format is like that of an actual news bulletin structured as follows:
Initial and headline reading
Reading of individual news items with related background images
Content recorded at previous times, such as interviews, expert speeches, field reports, etc.
Study Centre Centre for Printing Studies (CSP) of Stratego Group is an economic observatory dedicated to the printing market, including all sectors where printing plays a fundamental role in market development (Consumer, Office, Production, Industrial and Specialist).
To do this, it uses the tools and expertise developed inhouse and through exclusive agreements with financial analysts, proposing accurate surveys on the various market sectors.