Style Counsel Stylist Digital Marketing Guide
WELCOME! This Digital Marketing Guide has been written with the aim of helping you to increase your iTunes download number. However, we hope that as Stylists and entrepreneurs interested in digital media, you will find this to be a useful guide for our personal blog and other marketing endeavors. We love to see our Stylists flourish, so let’s grow together! In this guide, you will find tips that we have used successfully to drive downloads and traffic.
“Ladies! I found this app a few weeks ago and if you're like me I have a feeling you're gonna love it! You can get immediate feedback on your outfits from a friendly community and fashion bloggers. Not sure if an outfit is right for the office? Or if a dress is too sexy for a first date? The app community will tell you. Your opinions can also help our users with their style problems - answer real users' questions and help girls out!” Check it out: https://itunes.apple.com/us/app/stylecounsel/id1128633043
FACEBOOK GROUPS Closed Facebook groups - you can share your link within any closed Facebook group. Make sure they are relevant to us and the audience will enjoy our app. You can search anything in the Facebook toolbar and then click “Groups”. Example search terms are: Mirror Selfies, Style Help, Blogger Network, Fashion Apps, Fashion help, Fashion Student, Shopping, Style etc.
LINKEDIN LinkedIn groups - like Facebook there are groups of people sharing messages and ideas, so it is another great way to spread your link. Here is a great list of the top 50 groups on Linkedin: https://www.linkedin.com/pulse/list-50-beauty-fashionlinkedin-groups-luke-fitzpatrick
UNIVERSITY CONTACTS Do you know anyone at a university, that could share the link amongst their network? Or are you part of any groups connecting to universities or sororities? Are there any fashion societies? Or societies full of girls who care about clothes? Reach out to them!Â
DIRECT MESSAGES
“I have a feeling you’d love the Style Counsel app! It’s for women to get feedback on their outfits from other women and fashion bloggers - link is in my bio”
Contacting people directly - take to Instagram or Twitter and drop a message or comment to anyone who uses relevant hashtags. #MirrorSelfie #StyleHelp these are people that already adopt our behavior, therefore they will be easier to convert. While you are doing that it may be worth popping the link on your channels and then simply referring them to (link in the bio)
"I recently became a stylist on the Style Counsel App, if you want personalised style advice from me then give it a download! via this link"
BLOG POSTS Writing blog posts and sharing them with a wide audience Write blog posts or reviews, which include the Style Counsel link, and share them widely. By sharing in blogger platforms, you could get more downloads AND drive readers to your blog. This way, we grow together!
Examples of blog posts:Â Apps on my phone How to take the perfect mirror selfie Outfit planning What to wear for brunch at the week How to revamp your style App review
COMMUNITY PLATFORMS Hubpages is a centralised blogging platform where you can create hubs on just about anything. Write valuable content hubs and link to your affiliate offers through them.
STYLE COUNSEL!!
Squidoo is another option. Create your own lens and write articles on the topic related to the affiliate product. In squidoo, it is allowed to add affiliate links. Squidoo too drives more search engine traffic.
Triberr is community of sharing and support with other bloggers. You can grow your blog’s readership by joining Triberr, where you agree to share articles relevant to your readers and other bloggers share your articles. This can help grow your audience, and monetise through Style Counsel by promoting a blog with the Style Counsel link.
If you have any great suggestions that you want to share with us, we would love to hear them! The faster we all grow, the more you can earn, so let’s grow together. Email hannah.rafter@stylecounsel.io