Success Champions
A Review Of Donnie Boivin’s
Endless Stream of Referrals: 10 Ways To Bring In Referrals Daily By Michelle Thompson
T ““Endless Stream of Referrals” is filled with golden nuggets of information, with Boivin weaving in his own experiences to show us how he implements each of the methods he uses. “
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he easiest way to get business is through referrals. After all, people generally do business with people they know and trust. The thing is, getting high-quality referrals isn’t as easy as it may sound. It isn’t always a comfortable process, and it’s a challenge for most of us. Well, there is a reason why you’re not getting the referrals you think you should be getting, and Success Champions founder Donnie Boivin talks about it straightaway at the start of “Endless Stream of Referrals: 10 Ways To Bring In Referrals Daily” – You’re just not asking for them. You can’t wait for good things to happen to you. You have to go out there and make them happen.
Many of us are uncomfortable asking for referrals because we don’t want to come off as salesy or desperate for business. But the fact of the matter is that we’ll get a lot more referrals if we ask our clients if they know anyone who can benefit from our products or services. It’s good to be reminded that we can actively ask for referrals without being pushy because some of our ideal clients will likely remain out of reach unless we pursue them. As you can surmise from the title, Boivin has outlined ten proven ways to boost the quantity and quality of referrals, and one of the things that he talks about is how we should be asking the right questions so we can get the right referrals. Boivin gives an excellent example of how we can get very specific, and guide people through who we need to be introduced to. “When you sit across from somebody, and you’re having a referral conversation never go generic with whom you’re looking for,” Boivin explains in the first chapter of the book. “You want to say things like, ‘I’m looking for a get shit done (female badass the one that walks into the room and everybody gets her attention, not because of how she looks but how she carries herself. Her presence is felt in the room before
“We’ve all heard about how word of mouth marketing is one of the best ways to attract new customers and drive more sales to our businesses, but instead of sitting back and waiting, we can do our part to amplify the effect by asking for referrals.”
“Endless Stream of Referrals” reminds us that we tend to make the mistake of passively waiting for referrals instead of actively asking for them. We’ve all heard about how word of mouth marketing is one of the best ways to attract new customers and drive more sales to our businesses, but instead of
www.DonnieBoivin.com
sitting back and waiting, we can do our part to amplify the effect by asking for referrals.
