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Free Resources For Your Content Marketing Made Simple By Lorianne Vaughan Speaks
I “As I work with my clients, I constantly talk about consistency in posting.”
n this era of on-line sales and marketing we need to embrace the many facets to market your expertise to the world to gain traction and visibility. As we move forward, there may be even less foot traffic – so you need to embrace the social media platforms to market and sell. Part of that marketing is content (to teach them something that will help them decide to work with you). As I work with my clients, I
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constantly talk about consistency in posting. I truly believe it is important to have a weekly blog as well as short posts to share your knowledge with your clients, prospects, peers and followers. But sometimes we are at a loss for a new topic on which to write. Here are some free websites we can use to get a handle on the top searched topics so we can provide the most valuable content for our clients, peers, and followers. When deciding what to write about, it would be nice to have a crystal ball to know what your audience is looking to learn! Now - there is a site to search what people are asking about: check out www. answerthepublic.com. This will help you determine your blog subject matter (in your field of expertise – please be authentic). Another site that will give you valuable information is www.wordtracker. com. This site will help you optimize your SEO terminology and again show you what people are searching for on Google; which can also be
