Syneron Candela Newsletter - October 2014

Equipment supplier of the year (which we won last year!)

Treatment of the year for VelaShape 111 Thankyou for all your continued support and please don’t forget to vote for us!

VOTE FOR US HERE

Syneron Candela Newsletter // Edition 16

We have been shortlisted as Finalists for the Aesthetics Awards 2014 in 2 Categories:

Welcome

Contents

Latest News

I wish to take this opportunity to welcome you to the September edition of the Syneron Candela newsletter.

We are also delighted to announce that we have once again been shortlisted as Finalists in mutliple categories for The Aesthetics Awards 2014. This year we are nominated in the Equipment Supplier of the Year Category (which we won in 2013) and Treatment of the Year for VelaShape. We really appreciate all the help and support in getting us recognised and would encourage you all to vote for us by visiting the website and leaving your comments in both categories.

We have a number of conferences lined up such as BCAM, SK:N, Olympia Beauty, Pro Beauty North and the CCR Expo that you can read all about in our events section.

We also are pleased to annouce the launch of our latest innovative product, Picoway. The Picoway is our dual wavelength picosecond laser - the shortest picosecond pulse duration and the highest peak power of any device in the market today. We will be exhibiting this latest breakthrough technology for tattoo removal and the treatment of pigmented lesions at CCR and would love to see you there.

Michaela

A Summary Overview of all of our new peer reviewed clinical paper and white papers that you can access via our exclusive online portal, UltraShape now FDA cleared, SublativeTM for both face and body and more...

PR & Marketing

Mentions in Tatler, The Mail, The Times and Vogue magazine. Plus have you ever wondered what goes on behind the scenes at a PR Company? We have a Q&A with Charlotte Moreso from True Grace PR who shares her PR success secrets

Conferences & Events

CCR, Pro Beauty North, BCAM, Olympia Beauty and many more...

Contact Us

Get in touch with the team here with any questions or for further information about any of our products

Michaela Barker UK General Manager Syneron Candela UK Ltd

Things you may or may not know...

Syneron Candela Academy September sees the first ever Syneron Candela Academy taking place at The Oitavos Hotel in Portugal.

With a packed agenda of lectures from some of the most respected international doctors, this event promises to be a resounding success and we hope the first of many.

New appointment We are delighted to welcome Grace Mouser as our new Technical Trainer.

Grace has worked extensively within the aesthetics industry. Grace says ‘I look forward to building on the excellent support the company has built its reputation on’ gracem@syneron-candela.co.uk

elure™ We have received the China Food and Drug Administration (CFDA) clearance for elure™ Advanced Skin Brightening Lotion.

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LATEST NEWS

2014 Clinical Papers

We are happy to announce that a number of NEW clinical papers have been added to partners-online this year.

VBeam Peer Reviewed Treatment of port-wine stains with flash lamp pumped pulsed dye laser on Indian skin: A six year study.

Thajudheen CP, Jyothy K, Priyadarshini A Cutan Aesthet Surg. 2014 Telangiectasis in CREST Syndrome and systemic sclerosis: correlation of clinic and pathological features with response to pulsed dye laser treatment.

Halacmi S, Gabari O, Cohen S, Koren R, Amitai DB, Lapidoth M. Lasers Med Sci. 2014 Using the ultra-long pulse width dye laser ellipical spot to treat resistant nasal telangiectasia.

Madan V, Ferguson J. Lasers Med Sci 2010 Treatmeent of the skin manifestations of hereditary hermorhagic telanglectasia with pulsed dye laser.

Halacmi S, Israeli H, Ben-Amitai D, Lapidoth M. Lasers Med Sci 2014.

The effects of flashlamp pulsed dye laser on the expression of connective tissue growth factor in keloids.

Yang Q, Ma Y, Zhu R, Huang G, Guan M, Avram MM, Lu Z. Lasers Surg Med 2012.

Double pass 595nm pulsed dye laser at a 6 minute interval for the treatment of port-wine stains is not more effective than single pass.

Peters MA, Vaan Drooge AM, Wolkerstorfer A, Van Gemert MJ, Van Der Veen JP, Bos JD, Beek JF. Lasers Surg Med 2012.

CO2RE White Paper Fractional Laser Resurfacing with CO2RE and Sublative Radiofrequency eMatrix on the Arms M. Chimento, M.D., FAAD & Diane Walder, M.D

www.syneron-candela.co.uk

The Partners-Online portal has been created so that we can reach you with Therapeutic efficacy of long-pulsed all of our latest treatment and product 755-nm alexandrite laser for seborrheic related materials. keratoses.

Not only do we have an extensive Kim YK, Kim DY, Lee SJ, Chung WS, catalogue of marketing materials which Cho SB. are available for you to download and J Eur Acad Dermatol Venereol. 2013 use in your clinic’s marketing activities, Treatment of Compound Melanocytic we also have our database of all of our Nevus Using a Long-pulsed 755-nm clinical paper.

Alexandrite Laser.

To gain access to downloadable Young Koo Kim1, Sung Bin Cho marketing materials for your clinic from Med Laser 2013 Gentle Technology Peer Reviewed

UltraShape Peer Reviewed

https://partners-online.com/en/user

Using focused ultrasound to treat localized fat.

Ane Beatriz Mautari Niwa, Mariane Shono, Paula Mônaco, Giovana Prado, Nuno Osório Surg Cosmet Dermatol 2010

you will need a username and password. To generate this please email the account holders name, clinic name, phone number and account holder’s business email address to:

VelaShape Peer Reviewed Reduction in adipose tissue volume using a new high-power radiofrequency technology combined with infrared light and mechanical manipulation for body contouring.

Adatto MA, Adatto-Neilson RM, Morren G. Lasers Med Sci.2014 VelaShape III White Paper Clinical Evaluation on the Efficacy and Safety of the VelaShape III Device for Abdominal Circumferential Reduction Treatments, 2014

elos Peer Reviewed Comparison of a fractional bipolar radiofrequency device and a fractional erbium-doped glass 1,550-nm device for the treatment of atrophic acne scars: a randomized split-face clinical study.Rongsaard N, Rummaneethorn P.

dianneb@syneron-candela.co.uk.

Fungus Indication Expands Functionality of Gentle Pro Laser Series Syneron Medical Introduces New FDACleared 5mm Spot Size for Treatment of Onychomycosis.

The introduction of this new FDAcleared handpiece expands the functionality of the GentleYAG® Pro and GentleMax® Pro Nd:YAG laser to treat onychomycosis (nail fungus) in addition to its existing capabilities for hair removal and for the treatment of vascular and pigmented lesions.

extremely promising new option for onychomycosis sufferers.

With its precision 5 mm handpiece, the Gentle Pro Nd:YAG Laser raises the temperature under the nail to a level that’s inhospitable to fungus in order to increase the appearance of clear nails.

“This new indication for the Gentle Pro series puts Syneron at the forefront of technological advancements designed to meet and surpass our

physician partners’ standards,” said Amit Meridor, Chief Executive Officer of Syneron. “The 5 mm handpiece makes our Gentle Pro laser even more valuable for our customers, expanding patient services with one simple addition.”

Please contact your area manager for more details.

Onychomycosis is one of the most commonly diagnosed foot conditions, affecting 10-12 percent of the population. This prevalent and persistent disorder results in thick, jagged nails that can injure surrounding skin, spawning secondary infections and ulcers. Diabetics are especially at risk with a 34 percent chance of developing fungal nail infection and an increased instance of other complications. In those age 70 and up, 50 percent are expected to develop onychomycosis.

Currently a $1.6 billion market in the United States, the treatment of nail fungus has been challenging.

The previous standard of care has been oral antifungal medications, which carry side effects including the potential for hepatotoxicity (chemical driven liver damage) and a high failure rate. Topical treatments have also resulted in limited success due to their inability to properly penetrate the nail.

Laser therapies like Candela’s Gentle Pro Nd:YAG Laser allow physicians to treat onychomycosis symptoms locally without the systemic effects of oral medications. All infectious agents, except prions, can be killed by heat, which makes laser therapy an

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LATEST NEWS

UltraShape! Now FDA Cleared!

Please join us in celebrating a transformative moment in the Aesthetic Device Industry.

The rationale behind this campaign was inspired by UltraShape’s Focused, Pulsed Ultrasound technology.

We are happy to announce that the UltraShape non-invasive body shaping device is NOW FDA CLEARED!

The following items have been uploaded to partners-online:

The UltraShape System is the first and only FDA cleared, noninvasive body shaping device that uses Focused, Pulsed Ultrasound to immediately and selectively destroy fat cells and to demonstrate measurable results in as little as 2 weeks.

In light of achieving the FDA clearance, we have created a NEW Campaign around the word, Focused.

- Focused on YOU! Patient Materials: Ads, Rollups, Posters, Patient Brochure - UltraShape Product Teaser Movie To gain access to downloadable marketing materials for your clinic from https://partners-online.com/en/user you will need a username and password. To generate this please email the account holders name, clinic name, phone number and account holder’s business email address to: dianneb@syneron-candela.co.uk.

Sublative™ for both FACE & BODY! Syneron Sublative Technology Earns CE Mark for Stretch Mark and Acne Scar Treatment.

This fractional delivery of RF energy causes micro-epidermal ablative injuries with wider spread dermal coagulation.

Sublative has been shown to be an effective and safe way to reduce the appearance of stretch marks, acne scars and other skin irregularities in all skin types with minimal side effects, discomfort or downtime.

This initiates a strong wound healing response in the dermal matrix whilst also minimising the damage to the epidermis.

It is also proven to improve mild to moderate wrinkles, red and brown spots, thus offering a complete face and body rejuvenation solution.

The unique Sublative ergonomic applicator delivers bipolar radio frequency energy via a matrix of electrodes from the disposable Sublative iD tip.

www.syneron-candela.co.uk

Less affected tissue surrounding the matrix points may be stimulated by heat which helps accelerate the healing process, leading to improvement of acne scars, striae and various textual and tone irregularities for a smoother, rejuvenated appearance of the skin.

Syneron Candela Launches Breakthrough Technology. Again.

Introducing PicoWay. PicoWay is a remarkably innovative dual wavelength picosecond laser from Syneron Candela, the most trusted brand in lasers. With both 532nm and 1064nm wavelengths, PicoWay can treat a very broad range of tattoo types and colors and pigmented lesions on any skin type.

PicoWay has the highest peak power and the shortest pulse duration of any picosecond laser for superior efficacy, safety and comfort. Proprietary PicoWay technology creates the purest photo-mechanical interaction available to most effectively impact tattoo ink and pigmented lesions, without the negative thermal effects of other lasers.

And PicoWay has the reliability and low cost of ownership physicians want.

PicoWay Launch @ CCR Expo, Olympia London October 10th & 11th, 2014 STAND #E10

www.syneron-candela.co.uk | info@syneron-candela.co.uk | Tel. 0845 5210698

Š2014. All rights reserved. Syneron and the Syneron logo are registered trademarks of Syneron Medical Ltd. and may be registered in certain jurisdictions. PicoWay and Candela are registered trademarks of the Candela Corporation. PB83214EN

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PicoWay Dual Wavelength Picosecond Laser for Tattoo Removal and Treatment of Pigmented Lesions The PicoWay速 device has received CE Mark indication to treat tattoos of all types and colours as well as pigmented lesions on any skin type. PicoWay is a new and innovative dual wavelength device, with 532nm and 1064nm wavelengths, which utilizes Syneron's proprietary PicoWay technology to deliver energy to the skin using pulses which are trillionths of a second, known as picosecond pulses. This means PicoWay has the shortest picosecond pulse duration and the highest peak power of any device on the market today.

PicoWay's high peak power and ultra-short pulse duration enables a unique mode of action which creates the strongest photo-mechanical impact to break up the tattoo ink or pigmentation. This revolutionary PicoWay technology is integrated into a proven, reliable Candela速 platform which ensures superior performance and low cost of ownership.

To launch the latest technology from Syneron Candela we have selected the CCR expo, a must visit event for aesthetic and medical practitioners.

CCR Expo is the major scale meeting bringing together over 4,000 international attendees and 200 exhibitors from the world of surgical and non-surgical under one roof. If you work within the aesthetic medical field, want to hear about and see the latest treatments on the market then CCR Expo is the event for you! To find out more go to www.CCR-expo.com We would love to see you there, to introduce the PicoWay and tell you more about our full range of aesthetic face and body devices Put the dates in your diary for CCR 2014 and visit us on Stand E10

www.syneron-candela.co.uk

PR AND MARKETING

Q&A

Dianne Burkhill, UK Marketing Manager, Quizzes Charlotte Moreso, MD True Grace PR on her role with Syneron-Candela Q. What’s your background Charlotte?

A. I’ve been doing beauty and lifestyle PR for nearly 20 years now! I was PR Director for Tesco Health & Beauty, I worked in-house at L’Oreal on their prestige brands Lancôme and Giorgio Armani cosmetics/skincare and I’ve have had my own agency True Grace PR for over 4 years. We specialise in aesthetic beauty, men’s grooming and high street beauty brands.

Q. How long have you been doing the PR for Syneron-Candela?

A. True Grace PR has been working with Syneron-Candela on promoting their treatments/devices for over 3 years.

In this time we have seen many amazing new technological advances come to market and we’ve set up trials for 100’s of journalists to test them out!

Q. What does your job for Syneron-Candela actually involve?

A. True Grace PR looks after the UK public relations.

This means we promote treatments and devices to journalists so that they write about them positively (note we DO NOT write the articles only the press releases for the journalists to read and then put in their own words!). Not only are we involved in new launches but we are sometimes asked to come up with campaigns to refresh existing devices and their treatments.

When it comes to the launch of new devices we are involved from the very start before they go to market, often coming up with new names to make them more commercially appealing to both the clinics and the end users. From here we devise a PR Campaign which includes the writing of press materials with photography that is designed to make the treatments as desirable as they can be!

We also work with KOL’s (normally London based due to the location of journalists) obtaining quotes and case studies to use in press. One thing that is integral to our job is getting the beauty journalists to actually try out the treatments. A personal trial or reader trial gives better opportunity for more powerful 1st person coverage and often means we get a large space in the magazine or newspaper. For this we work with London based clinics to send the journalists for free of charge trials.

Other areas of involvement are helping with photo-shoots, meeting journalists, writing copy, aiding marketing with campaign ideas, setting up case studies for PR use, sending the press coverage to all necessary parties once it’s published, creating books for press such as the Syneron-Candela Little Black Book of Laser Hair Removal and securing and writing any national advertising in consumer press.

Q. You mentioned case studies; can you tell us more about these?

A. Case studies offer us a far better opportunity for not only more powerful coverage but a bigger space editorially.

The critical part of us using a case study is that they must not have been seen or used anywhere else before the publication uses them. Every title wants this exclusively and they must be UK based with a Dr behind the treatment.

The before and after pictures must be taken in exactly the same light and place and mustn’t be retouched of course!

Case studies are especially important when we launch a new device.

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Q. Do you hold press launches?

A. Yes, but only if we have something really exciting to talk about as journalists are invited to so many events and are pretty choosy whether to go or not!

Something that works very well for Syneron-Candela is joining in on our TG PR Beauty Events which we hold twice a year. This is where many of our clients come together in one all day press event.

Journalists then have the opportunity to ‘shop’ the room for products and treatment ideas to fill their stories. We often have experts on hand for them to chat to, and for Syneron-Candela we offer trials of treatments then and there. The last one we held was at PHI Clinic, Harley St, so we were able to use treatment rooms to demonstrate Vbeam and VelaShape III whilst chatting to journalists about GentleLaser in the main room.

Q. What’s the most powerful newspaper to get coverage in?

A. I’d say it is probably the Daily Mail or the Mail on Sunday. The target audience is perfect and the circulation (no. people who buy the paper) is very high.

Q. What is your top trick for getting coverage?

A. Oooh my trade secrets…..?! Well, without doubt it is to creatively name treatments and if a device treats more than just one area, it works well to name all the treatment areas.

For example, when we launched VelaShape III to press we named four areas: The Tummy Tamer; The Waist Cincher; The Pertiliser and The Thigh Trimmer. It engaged with the press who then asked to try out which ever area they fancied trying!

We are often reactive to trends too. The thigh gap was widely written about and so we created the ‘The Thigh Gap’ VelaShape treatment which the Daily Mail is currently testing out using three people for 1st person reviews.

Q. What are the benefits of all the coverage you get for our UK Clinics?

A. Well, there are lots actually, but here’s the main two!

1. Using the Coverage to Promote the Device in your Clinic: We have created a website dedicated to showcasing all the coverage achieved for each device www.syneronpr.com You can have this loaded on an iPad for use in your reception or if you’d like jpegs of any piece simply email us at True Grace PR anusha@truegracepr.com. Whilst they can’t be used for advertising purposes feel free to print out and display in your clinic.

2. Driving New Patients to your Clinic Door: Often the resulting coverage features the website for consumers to go to in order to find their local clinic.

Q. Can other clinics use your press releases?

A. Yes, they can. If they are looking to get local press coverage for a treatment they are more than welcome to swap our contact details for theirs on our press materials.

All they then need to do is print it out and mail to their local journalists perhaps with an invite to try out a treatment in return for the editorial review.

Do you offer PR services for other clinics?

Sometimes, yes, but there would be a fee involved for a clinic campaign and we don’t do projects for less than 2-3 months at a time.

Q. Lastly, we’d love to know what the best piece of coverage you achieved for Syneron-Candela is!

A. How do I choose! Well I pick two…. A full page in Marie Claire on GentleLaser and getting into the Tatler Cosmetic Surgery Guide 3 years running with various treatments!

Charlotte Moreso True Grace PR Ltd T: 020 8 241 8998 E: charlotte@truegracepr.com

www.syneron-candela.co.uk

VelaShape In the press VelaShape Takes Over the Press!

We’re delighted to announce that we achieved twenty-six pieces of Syneron Candela coverage over the past 2 months, with our latest non-invasive procedure VelaShape III leading the way in the numbers!

Here’s our pick of the highlights….

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In The Press

To see all of the press coverage we have about our range of machines visit our dedicated PR site at: http://syneronpr.com This dedicated site is continually updated with the latest PR coverage and features.

It is designed to allow you to display the coverage with ease across multiple platforms and mobile devices, should you wish to show your clients.

www.syneron-candela.co.uk

CONFERENCES & EVENTS

SK:N

September 17th Edgbaston Cricket Ground, Edgbaston, Birmingham 12:10 - Presentation by Dr Vishal Madan Dr Vishal Madan will be presenting on: Miscellaneous uses of the Pulsed dye Lasers.

Dr Vishal Madan, MBBS (Hons), MD, FRCP is a Consultant Dermatologist, Laser and Dermatological surgeon at the Salford Royal NHS Foundation Trust and Central Manchester Foundation Trust, Manchester, UK.

Dr Madan draws on his own personal experience to deliver an enlightening lecture, detailing the types of conditions the patients present with in his clinics using case studies to outline typical patient journeys and the physical and physiological effects these sorts of treatments can bring to patients.

Dr Madans device of choice:-

From consultation to finished results how treatment selection, practical application, after care and managing patient’s expectations are all major factors.

VBeam Perfecta uses 8-micropulse technology that allows the physician to treat with or without purpura, increasing treatment efficacy or reducing patient down time when required.

The VBeam Perfecta. The VBeam Perfecta offers more capability and more treatment efficacy than any other Pulsed Dye Laser, Nd:YAG/KTP laser or IPL system for the treatment of vascular and pigmented skin lesions.

BCAM

September 20th Royal Institute of British Architects, London.

To treat or not to treat?

15.45 - 16.15 Debate by Dr Maria Gonzalez This talk aims to generate discussion, debate and sharing of practice on conditions that are suitable for laser treatment and also highlights examples of skin problems that are not laser sensitive or for which the use of lasers are not recommended.

The British College of Aesthetic Medicine annual conference has an exciting programme for the day which will comprise of lectures and live demos from world renowned speakers.

There will also be a Business Workshop running parallel specifically tailored for practice managers and clinic staff.

To bring an exciting day to the perfect close there will be a superb Black Tie Gala Dinner on the vessel “Harmony” on the river Thames for more information please visit www.BCAM.ac.uk Dr Maria Gonzalez, Dermatologist Dr Gonzalez has worked exclusively in the field of dermatology for the past 20 years. During this period she divided her time between academic work at Cardiff University and clinical work at the University Hospital of Wales. Here she distinguished herself as a leader and innovator in the teaching of dermatology winning awards for her contribution to the field.

Dr Gonzalez’s areas of special interest include dermatologic surgery, laser surgery, treatment of pigmentary disorders, treatment of hair disorders, treatment of skin cancers and the management of acne and acne scarring.

She also has an interest in cosmetic dermatology and has spoken widely and published on relevant cosmetic dermatology subjects.

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CCR

October 10th - 11th Olympia Exhibition Centre, London.

Come and Visit us at Stand E10!

After its successful launch last year, CCR Expo is on course to provide more live and engaging content than you can possibly imagine this October.

We are demoing the PicoWay® on the live stage Friday LIVE DEMO slot at 1440. The first live demonstration of the new 1064/532nm Picosecond Laser - Discussion of the benefits of using the 1 trilionth of a second in laser technology.

Dr Tapan Patel will be presenting the lastest device from Syneron Candela - PicoWay® Dual Wavelength Picosecond Laser for Tattoo Removal and Treatment of Pigmented Lesions.

The PicoWay® device has received CE Mark indication to treat tattoos of all types and colours as well as pigmented lesions on any skin type. PicoWay is a new and innovative dual wavelength device, with 532nm and 1064nm wavelengths, which utilises Syneron’s proprietary PicoWay technology to deliver energy to the skin using pulses which are trillionths of a second, known as picosecond pulses. This means PicoWay has the shortest picosecond pulse duration and the highest peak power of any device on the market today. PicoWay’s high peak power and ultra-short pulse duration enables a unique mode of action which creates the strongest photomechanical impact to break up the tattoo ink or pigmentation. This revolutionary PicoWay technology is integrated into a proven, reliable Candela® platform which ensures superior performance and low cost of ownership.

We are also represented on the non-surgical workshop on the Saturday at 14:40 - Dr John Quinn will be discussing Peri-Ocular rejuvenation and improvement of skin laxity using SublativeTM Radiofrequency.

Dr Quinn will talk about his experiences using fractional laser to treat patients that present with concerns of wrinkles, puffiness and loss of laxity around the eye. Speaking from personal experience of using the Syneron eTwo device he will explain why this application is his treatment of choice. Bipolar radiofrequency (RF) energy has been shown to improve mild rhytids, skin texture, skin tightening and skin smoothness with little downtime and rapid healing. The SublativeTM procedure produces tiny areas of thermal injury in a fraxinated pattern where the undamaged tissue aids in a rapid healing process. This results in increased collagen production, greater elasticity, minimal epidermal damage and quick recovery.

One significant benefit provided by RF energy is the ability to work in close proximity to the eyes without requiring conventional eye protection as the RF energy does not penetrate beyond the thin layer of natural fluid covering the eye surface.

Dr Tapan Patel specialises in non-surgical treatments. He qualified in Medicine and Surgery in 1996 from the University of London. Dr Patel founded the London based VIVA clinic in 2003 and works full time as the Medical director. His main area of interest is in the use of light and laser technology. He has extensive experience on the treatment of acne, acne scarring and pigmentary disorders. He has spoken at educational conferences both in the UK and abroad. In addition to performing treatments, Dr Patel has a keen academic interest in medical education.

He is an International trainer for Obagi Medical Products and also conducts training workshops on behalf of several laser companies. He is currently working on a revolutionary technique to modify burns scars and surgical scars using ablative fractional laser. Dr Patel is a founder member of the Society of Cosmetic Physicians and Surgeons (UK).

Dr John Quinn qualified with honours from University College Dublin Medical School in 1998 and finished his GP training, with Membership of Irish College of General Practitioners in 2003. He completed his Diploma in Clinical Dermatology at Queen Mary University London 2010, where he wrote a thesis on Rosacea. This was followed by a BTEC Cert in Lasers and Lights, backed by a wide experience of using a variety of laser devices including, Lumenis One IPL, Nd YAG, Candela CO2, Pelleve and Syneron Candela ETwo. Dr Quinn has nine years’ experience in Cosmetic Dermatology and has been in practice in aesthetic medicine since 2005, having worked for both Harley Medical Group and SK:N, prior to opening his own practices, Quinn Clinics. Dr Quinn has performed thousands of cosmetic procedures during his career in aesthetic medicine and is a passionate advocate for aesthetic medical education.

www.syneron-candela.co.uk

Olympia Beauty September 21st - 22nd Olympia Exhibition Centre, London Come and Visit us at Stand H70!

Syneron Candela believe in the importance of tradtonal beauty clinics investing in good quality aesthetic devices, which is why we are once again exhibiting at Olympia Beauty - One of the UK’s premier beauty trade events.

First showing in the UK eSpa Syneron Candela will be showing for the first time in the UK the eSpa device designed with the beauty/aesthetic clinic in mind, it offers pain free skin tightening for the face and body.

Dates for your diary...

17th Sept

SK:N Edgbaston Cricket Ground Birmingham

20th Sept

BCAM Royal Institute of British Architechts London

Powered by elos technology combining bi-polar radio frequency with optical energy for the ultimate in safety and outstanding results for all skin types.

www.BCAM.ac.uk

Syneron Candela – medical aesthetics: Meeting the needs of the beauty sector

21st - 22nd Sept

Invigorate your price list with Syneron Candela – leaders in aesthetic equipment

Olympia Beauty Olympia Exhibition Centre London

Q: What does Syneron Candela produce?

A: Medically proven equipment for guaranteed results, together with the very latest in innovative design and technical specification.

www.olympiabeauty.co.uk

3rd - 4th Oct

Q: Why should I be considering introducing specialised equipment into my clinic?

A: There are many reasons: - to position your clinic ahead of other clinics in your local area, to offer greater profit to your turnover, to excite existing clients and attract new clients to your clinic, to motivate you and your staff.

Q: Why should I choose Syneron Candela?

A: We offer tailor-made equipment and treatments, focusing on the needs of your beauty clinic and the demands your clients.

Q: Can I afford to be investing in equipment in the current market?

A: The question should really be “can you afford not too”. With the number of beauty clinics increasing weekly, what is going to set you apart from the rest? To enable you to invest in the future of your clinic we offer payment packages to facilitate financially the introduction of specialised equipment into your business.

Q: Will my staff and myself be confident enough to operate and sell these types of treatments?

A: Absolutely, at Syneron Candela therapist confidence is paramount, to ensure this we offer intensive training for staff including technical application and how to market the treatment successfully.

Q: What do you provide to help me sell the treatment to my clients?

A: Provided with the equipment is a comprehensive marketing package to launch the treatment including window banners, posters brochures, advertising dvd’s for reception areas and advertising templates for local advertising.

BACN Hilton Metropole Brighton

www.Cosmeticnurses.org

8th - 12th Oct EADV Amsterdam Netherlands

www.eadvamsterdam2014.org

10th - 11th Oct

CCR Olympia Exhibiton Centre London www.ccr-expo.com

19th - 20th Oct Pro Beauty North Manchester

www.professionalbeauty.co.uk

Q: How will you help me attract new clients to my clinic?

A: We have continuing PR activity to generate leads to your clinic including TV and press coverage in quality publications. This in conjunction with dedicated consumer web sites allow your existing and potential new clients to contact your clinic directly.

www.olympiabeauty.co.uk

3rd Nov

National Aesthetics Nurse Conference Cavendish Conference Centre London

www.aestheticnursingconference.co.uk

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CONTACT US

If you have any questions or require further information about any of our products or services please contact: Address: Syneron Candela UK Ltd Unit 42, Llantarnam Park, Cwmbran, South Wales, NP44 3AW Tel: 0845 521 0698 Fax: 0845 521 0699

Who to contact at Syneron Candela UK: Jessica Hescott / Sales Support

Jessica deals with enquiries and sales. If you’re unsure she can direct your enquiry to the right person or department.

Ian Risby / Service Manager

Along with his team Ian can help solve any technical problems or servicing issues.

Dianne Burkhill / Marketing Manager

General clinic marketing. For questions related to accessing Partners–Online and downloading marketing materials.

@syneron_candela

Email: info@Syneron-Candela.co.uk Web: www.Syneron-Candela.co.uk

facebook/SyneronMedical youtube/SyneronCandelaCorp linkedin/company/syneron

Did you know you can access archived copies of our newsletter?

To read back issues click here

www.syneron-candela.co.uk

Thank you for reading our newsletter! We hope you found it informative and enjoyable!