COLOUR RESEARCH AND INSPIRATION SILVER: COLOUR OF THE FUTURE
As our lives move more and more online and the presence of digital workout classes increases, it will be more important to think about how colour looks on screen. Optic whites, cool greys and silvers will help tap into these digital themes.
Fusing elements of science and technology, silver also promotes futuristic functional reflective properties and hyperallogenic benefits. Liquid metallics and tinted translucency create a clean finish, and antimicrobial finishes amplify this story's focus on cleanliness.
Nike
Michi
Colour Direction: Function and form are in balance as reflective elements become decorative and embedded, bridging the timeline between night and day. Relevant for: training, fitness, running, recovery.
Underfuse USB Rechargeable LED shoes
Qiu-Yang