BRAND PROMISE Bangkok 101 aims to deliver an authentic first taste of the city through refined and sophisticated experiences. It is a handy magazine that excites all the senses, with unique insights and valuable content about Bangkok.
WHAT MAKES US UNIQUE International and local experts sharing their expertise in different industries and markets. Experts from different media sectors: writers, travel journalists, bloggers, artists, and photographers. Monthly High standard editorial content. Wide Scope of Topics. Personal, Unique editorial reviews, addresses and Insights of the City.
KEY FIGURES
31,000
copies distributed each month
56,000
A core readership of savvy urbanites who love to travel, eat, and enjoy all that this city has to offer.
15% 67%
of readers are a subscriber.
of readers are likely to recommend Bangkok101
Control circulated at the top hotels and venues of Bangkok.
Talisman Media Group Co., Ltd
CONTENTS | What makes us move Best of BKK From hidden gems to national treasures, each month we go in-depth on what makes Bangkok such a special city.
Nightlife Dining
Keep up to date with the city's after hours crowd with VIP access to all the newest bars, nightclubs, and lounges.
We cover Bangkok's varied and vibrant dining scene, reporting on new restaurant openings and keeping up with old favourites.
Art and Culture Bangkok's numerous galleries showcase amazing artists, but the music, film, and theatre scenes are just as vibrant.
Travel
Columns
Each month we highlight one of Thailand's amazing travel destinations, with up-to-date tips on where to stay.
In every issue our team of acclaimed contributors give their thoughtful commentary on life in Thailand.
Living in Style From shopping to spas to what's new in the real estate market, we'll keep you "living in style".
What’s On A monthly calendar of interesting things going on across the city, including concerts, festivals, sporting events, and more!
City Guide Our detailed fold-out city map is the perfect pocketsized guide for both tourists and residents alike.
Contact: sale@talisman.asia | T. (+66) 0 2286 7821
ADVERTISING RATES | Print
1/3 Page Horizontal Size: 156x72mm
1/3 Page Vertically Size: 50x217mm
1/2 Page Horizontal Size: 156x106mm
Full Page Size: 170x240mm Bleed 3 mm (all side) Inside margins 10 mm
Double Page Spread size: 340x240 mm Bleed 3 mm (all side) Inside margins 10 mm
Inside Cover (Front and Back) Size: 170x240mm Bleed 3 mm (all side) Inside margins 10 mm
Premium Position Pages Full Rate
3x (20% off) 6x (30% off) 12x (40% off)
Size
THB
THB
THB
THB
Double Page Spread
125,000
100,000
87,500
75,000
Back Cover
95,000
76,000
66,500
57,000
Inside Front Cover
85,000
68,000
59,500
51,000
Inside Back Cover
80,000
64,000
56,000
48,000
Gatefold
175,000
-
-
-
Beltwrap
50,000
-
-
-
Back Cover size: 167x240 mm Bleed 3 mm (all side) Inside margins 10 mm
Beltwrap Size: 55x240mm
Display Advertising Rates (Per Insertion) Full Rate
3x (20% off) 6x (30% off) 12x (40% off)
Size
THB
THB
THB
THB
Full Page
70,000
56,000
49,000
42,000
1/2 Page
40,000
32,000
28,000
24,000
1/3 Page
30,000
24,000
21,000
18,000
Talisman Media Group Co., Ltd
Gatefold Cover size: 340x240 mm Bleed 3 mm (all side) Inside margins 10 mm
OUR AUDIENCE | Fast Facts
OUR AUDIENCE | Digital
50 45 40
71%
35 30
Users are on mobile phone
new sessions on Bangkok101.com
25 20 15
69%
10 5 0
• 28% are Travel Buffs • 44% are Foodies
• 16% are Nighlife lovers • 12% Lifestyle Buffs
HOW THEY FIND US
4%
OUR AUDIENCE | Demographics
Referral
18%
Direct
47%
27%
52%
are between 25-34 years old
are between 35-44 years old
are women readers
53%
Organic Search
25%
Social Media
are located in Europe
25%
15% are located in Americas
60% are located in Southeast Asia
Contact: sale@talisman.asia | T. (+66) 0 2286 7821
ADVERTISING RATES | Digital What makes Bangkok101´s website different is that we provide both residents and visitors with up-to date information. Our unique brand gives readers honest and detailed information in an easy-to-read format. Whether travelers are looking for a hotel, a great restaurant, a bar with speciacular view or suggestions on where to shop ans what to do, we have it all covered online.
• A1
www.bangkok101.com Smart phone-friendly I Social media oriented New content added daily • A2
• A3 (300x250)
16,021 fans on facebook 7,222 followers on twitter Display Advertising Rates (Per Insertion)
• A3
• A3
Top Page • B2 (300x250) • B1 • B2
• B2
Second Page
Size
Rotation
Monthly Rate
(A1) 728x90
1/3
11,000
(A2) 702x90
1/3
10,000
(A3) 300x250
1/3
8,700
(B1) 702x90
1/3
8,700
(B2) 300x250
1/3
7,500
Special Digital Markets Rate Size
THB
Email Direct Marketing (EDM) 500x800
10,000
Newletter (Top Banner) 500x90
8,000
Newletter (Bottom Banner) 580x250
10,000
Videos 300x250 (max 2 minute/month)
30,000
bangkok101magazine
Talisman Media Group Co., Ltd
bangkok101
DISTRIBUTION Market-leading circulation paired with intelligent, worldwide distribution means copies of Bangkok 101 reach the people that matter even before they land in the Kingdom. The magazine is also distributed at local venues frequented by important movers, shakers, and decision-makers:
Circulated at: • • • • • • • • • • • • • • • • • • • • • • •
Aetas Bangkok Hotel Aloft Bangkok Hotel Anantara Bangkok Riverside Anantara Siam Bangkok Avani Riverside Bangkok Marriott Maquis Queen's Park Banyan Tree Bangkok Centara Grand at CentralWorld Chatrium Hotel Riverside Conrad Bangkok Courtyard by Marriott Crowne Plaza Bangkok Double Tree by Hilton Hotel Hansar Bangkok Hotel Hilton Sukhumvit Hotel Indigo Wireless Road Hotel Muse Intercontinental Hotel JW Marriott Hotel Bangkok Metropolitan Bangkok Oakwood Residence Okura Prestige Bangkok Oriental Residence
• • • • • • • • • • • • • • • • • • • • •
Plaza Athenee Bangkok Pullman Bangkok Hotel G Pullman Grande Sukhumvit Marriott Executive Apartment Sukhumvit Mayfair Marriott Bangkok Executive Apartment Millennium Hilton Novotel Sukhumvit 20 Radisson Blu Plaza Bangkok Rembrandt Hotel Renaissance Bangkok Shangri-La Hotel Bangkok Sheraton Grande Sukhumvit The Sukosol Bangkok Saim Kempinski Hotel Siam@Siam Design Hotel The Siam Hotel Sofitel Bangkok Sukhumvit Sofitel So bangkok The St. Regis Bangkok The David Bangkok The Sukhothai Bangkok
• • • • • • • • • • • •
The Westin Grande VIE Hotel Bangkok W Bangkok Blue Elephant Jim Thompson House True Coffee Shops Costa Coffees Bangkok Hospital BNH Hospital Bumrungrad International Samitivej Hospital Japan Airline Lounge
Sold at: • • • • • • •
Dusit Thani Bangkok Grand Hyatt Erawan Bangkok Mandarin Oriental Bangkok Royal Orchid Sheraton Hotel The Peninsula Bangkok American Community Support Association Museum Siam
Bangkok 101 is available at:
BANGKOK 101 PARTNERS
Contact: sale@talisman.asia | T. (+66) 0 2286 7821