COMPLIMENTARY
UNDER WRAPS
Annual Holiday Gift Guide
DECEMBER 2017 / JANUARY 2018
JANE MARKS LESSONS FROM A
JEWELED LIFE
Keep Your Money Resolutions Women Who Mean Business SPECIAL SECTION
Sparkle IN THE
NEW YEAR
tallahassee woman • december 2017 / januar y 2018 1
STROKE CAN LEAVE A VOID — a lack of independence, mobility or communication — if not treated in time. Because when a stroke happens, time is not on your side. How quickly and where you receive care matters. Tallahassee Memorial HealthCare is the only hospital in North Florida designated as a comprehensive stroke center, offering minimally invasive treatments. Your hospital for stroke is your hospital for life. Learn the signs of stroke, or see if you are at risk: TMH.ORG/Stroke
2 tallahassee woman • december 2017 / januar y 2018
COSME TIC A ND RECONS TRUC TIVE BRE A S T SURGERY | BODY CON TOURING | SK IN C A RE | COSME TIC FA CIA L SURGERY | L A SER | FA CIA L RE JUVEN ATION
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contents Living a Jeweled Life
tallahassee woman magazine | december 2017 / january 2018
On the Cover 24
Jane Marks—Lessons From a Jeweled Life By Heather Thomas About the Cover: Photography by Kira Derryberry | Makeup provided by Kanvas Beauty | Dress providedby Narcissus
8
Season’s Greetings
Trending
18
Style and Grace
20
Healthy Living
21
Bodies in Motion
22
Real Life
29
Women Who Mean Business: Special Section
50
Our Community
62 64 66
62
Our Thoughts
10
60
12
Get Your Sparkle On | 2018 Fashion Preview | Life360 App | The Board Game Buzz | Book Nook: A Treasure Trove for the Adventurous Reader | Raise Your Hand! Healing Help for Hands | Faves & Raves
SugarCoat It
Growing Older Gracefully—Aging Has Healthy Upsides for Women
54
Fitness by the Decade
30
Trends
34
In the Know
36
Feature
44
Working Women’s Web
Treasure Hunting
How Tally Moms Stay Digitally Connected | Women We Admire: Dot Skofronick—A Woman for All Seasons | Haute Happenings | Around Town
Money Talks
How to Keep Your Money Resolutions
16
Home and Garden Holiday Home Décor
The Dish
Healthy at Home—Delicious Dishes for the New Year
Funny Girl
I Came This Close to Doing a Color Run
4 tallahassee woman • december 2017 / januar y 2018
[ SPECIAL SECTION ]
Business and Entrepreneurism: Know the Score | Marketing: Social Media Strategies to Boost Your Business
Business Lifestyle: Make Your Space Work for You | Winter Office Fashionista
Cookies With a Cause: Meet Danielle Pervinich, Founder of The Cookie Gal | Women Have Drive Conference Presentation Highlights: Drive Your Dream Vision: Life, Leadership and Love | Creating a Goal Road Map for 2018 | I Can Have It All (Just Not All at the Same Time)
Working Women to Watch | Get Connected | Biz Scene
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TWM | december 2017 / january 2018
View Tallahassee Woman
TM
December 2017/January 2018 Volume 12 | Issue 6
YOUR WAY
PUBLISHER Kim Rosier
Print...
Pick up a copy around town.
COM PLIM
EDITOR Heather Thomas ENTA RY
UNDER WRAPS
DECE MBE
2018
NS
FROM A JEWELED LIFE
Keep Your Money Resolutions
Digital... The digital version of the magazine is posted online on our website, TalWoman.com.
R 2017 / JANU ARY
JANE MARKS LESSO
Annual Ho lid Gift Guide ay
ADVERTISING SALES Jennifer Stinson, Ad Sales Manager Michelle Royster Hart, Ad Sales Associate GRAPHIC DESIGN Christy Jennings
Women Who M Businessean
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Sparkle
IN TH NEW YEARE
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INTERNS Michelle Abraira | Abby Cloud Emma Peterson | Rebecca Pringle Geneva Rodriguez BUSINESS OPERATIONS Jane Royster Munroe CFO | Josh Foerst Tallahassee Woman Magazine LLC Post Office Box 13401 Tallahassee, FL 32317-3401 Phone (850) 893-9624 Fax (850) 254-7038 info@TalWoman.com Tallahassee Woman is published six times per year and is distributed on a complimentary basis throughout Tallahassee and the surrounding communities. The information in this publication is presented in good faith. The publisher does not guarantee accuracy or assume responsibility for errors or omissions.
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OUR CONTRIBUTORS CONTRIBUTING WRITERS Dr. Anne Barrett is a Professor of Sociology and Director of the Pepper Institute on Aging and Public Policy at Florida State University. Her research examines how gender and other systems of inequality shape aging at the individual and societal levels. Deborah deSilets, an artist, architect and author, is preparing her latest book, Florida’s Dixie Highway, which features the State Historic Marker made for the Gilbert S. Chandler Sr. Tourist Camp in Tallahassee. Contact her at cradhle007@gmail.com. Jeannette Katicich is a New Orleans native and mother of four boys. She received a degree in English at USM before moving to Tallahassee with her sons and two dogs in 2016. She is a training consultant for the Florida Department of Health and enjoys spending any spare time with family and friends. Jeannette frequently writes about life as a single mother of boys, with its ups, downs and in-betweens— sharing the lessons she learns in the process. Tavia Rahki Smith is a yoga teacher, blogger and holistic health advocate pursuing a career in alternative medicine. She is a Florida State University and University of South Florida alumna with a bachelor’s degree in exercise science and a master's degree in aging and neuroscience.
Smart
Women Work Here
PHOTOGRAPHERS Lydia Bell, owner of elleBelle Photography, is a member of COCA, PPA, Tallahassee Professional Photographers Guild, FPP, PPA Charities, NPPA, NAPCP, ASMP, APA Atlanta Chapter, IFPO and Fotolanthropy. She has been commissioned by many local and national publications, organizations, businesses and events. You can find an online portfolio of Lydia’s work at ellebelle.pics. Kira Derryberry is a Tallahasseebased portrait photographer specializing in families, headshots, boudoir and commercial photography. She books locally in Tallahassee and is available for travel worldwide. View Kira’s portfolio online at kiraderryberry.com. Stacy Rehberg is a professional photographer based in Tallahassee. She is a member of the Professional Photographers Guild of Tallahassee and her business, Stacy Rehberg Photography, specializes in women’s portraiture and wedding photography.
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elleBelle Photography
OUR
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Seasons Greetings '
Kim Rosier, Michelle Hart, Christy Jennings Ploch, Jennifer Stinson, Jane Monroe, Heather Thomas
What a wonderful year!
Thank you for your support of Tallahassee Woman for the last 12 years. We look forward to a great 2018. 8  tallahassee woman • december 2017 / januar y 2018
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TRENDING
style • technolog y • leisure •
wel lness • books •shopping
Get Your Sparkle On By Rebecca Pringle
Looking for a way to add some sparkle to your year? Take a look at each month’s gemstone. January: Garnet. It can come in all colors but is usually
July: Ruby. Deep red in color, the ruby is believed
a deep red. Garnets have long been associated with prosperity and good health—a great way to start a new year.
to increase energy, heighten awareness and bring a positive attitude.
February: Amethyst. Found in many shades of
often associated with prosperity and good fortune and also protect against nightmares.
purple, in Ancient Greece, it was believed to protect the wearer from intoxication and is also associated with royalty.
March: Aquamarine. Cool blue in color, it was used
historically to protect seafarers. It’s also thought to aid mental health.
April: Diamond. The hardest mineral on earth,
diamonds come in all colors. Historically thought to possess healing powers, they also symbolize eternal love.
May: Emerald. Historically famous as a favorite gem of Cleopatra, the emerald symbolizes loyalty, new beginnings and security. June: Pearl. The only gemstone made by living animals, pearls are rare and often symbolize innocence and integrity and are thought to bring good health. 10 tallahassee woman • december 2017 / januar y 2018
August: Peridot. A brilliant lime-green, peridots are
September: Sapphire. Coming in a rainbow of colors but best known for its beautiful shade of blue, it symbolizes truth and sincerity and is also thought to bring protection.
October: Opal. Colored like the rainbow, opals are
thought to bring luck and amplify emotions, especially to those born in October.
November: Topaz. Usually a deep gold color, this stone has been associated with bringing strength and calm and aiding self-expression. December: Turquoise. The namesake of the color, this stone is thought to offer protection and help with careers, travel and communication. What better way to end the year?
2018 Fashion Preview By Geneva M. Rodriguez
T
he anticipation of 2018 is under way as the holiday season comes to an end. Our focus on joyful cheer and spirit is replaced with the process of letting go and starting fresh. With so many changes happening around us, it’s hard to keep up with the latest trends in fashion. But no need to fear! The runways of New York Fashion Week have given us a sneak peek at what’s in store for the spring season. Here’s a look at these upcoming trends.
New Year’s Eve Glam
If you’re unsure about what to wear to celebrate the new year, sparkles and lace are the perfect go-to. Mix and match them together or stick to one style. Once that clock strikes midnight, we’ll be ending 2017 with a sparkly bang and inviting 2018 with bold class.
Prints and Denim Galore
Whether you love plaid, floral or polka dots, the season is accommodating to all print tastes and styles. Think 1960s flower power. There are even art-inspired prints to make bold statements. Denim is also haute and happening for spring—bejeweled, dark, acid wash or full of colorful patches.
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Sheers, My Dear
Cut-outs are giving way to a softer approach of showing skin with see-through fabrics, which can be layered for contrast. Pair a slip dress with a sheer blouse for an extra diaphanous effect.
Shades of Sherbet
Lavender, green, orange and pink pastel tones have made their appearance on the runways. Match with flower prints and sheers to brighten 2018 with your shimmering looks!
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trending | technology
Life360 App By Abby Cloud
A
s humans, we are in a constant state of motion—always clocking into work, swinging by the gym or rushing to make it to various family events. Sometimes it’s difficult remembering to send that “I’m here” text. It’s important that your family is aware of your location in order to put any anxieties to rest and to let them know that you’re traveling and arriving safely. With the Life360 application for smartphones, families and friends are given the option to stay connected and informed of the traveling of their loved ones. Upon downloading the app, you create an account and are directed to a map of your general location. You have the ability to build and customize your own Circles, where only the individuals included in the group can privately communicate with one another and share their location. Once a Circle has been created, you can now view and monitor the whereabouts of your family and simultaneously allow them to locate you. But don’t worry if you have multiple Circles—everything shared in a group will
12 tallahassee woman • december 2017 / januar y 2018
stay exclusively in the specific group. Two additional features offered on the app are a check-in option so you can be aware of the arrival times of family members and the ability to save some of your most-visited locations under Places for convenient future use. The main objective behind the Life360 app is to assist busy families by avoiding those pesky “Are you there?” texts that are inevitable when your children or spouse have been out of contact for longer than your liking. Instead of stressing, you can now check on family members and reassure yourself that they’ve reached their intended destination, without disrupting their activities or yours.
trending | leisure
The Board Game Buzz By Geneva M. Rodriguez
SLEEP ISSUES? B
efore the rise of technology, board games were favored as an outlet for family entertainment and social interaction. Board games were even around before the human race developed an established language. Studies show that dice were the first reported game piece to be recorded during the B.C. era. Interestingly enough, board game sales have increased 20 percent within the past five years, and new strategy board games such as Catan and Pandemic are especially popular for Millennials. Perhaps disconnecting from tech and adding personal, face-to-face interaction in a fun way is appealing to multiple generations who are valuing both nostalgia and new experiences. Most likely there will be many holiday gifts that will have a board game underneath the wrapping. With the resurgence of board games—old and new—they have also become a popular attraction at social hotspots. There are multiple locations in Tallahassee that have adopted and joined the board game movement. Check out any one these local businesses to see what the board game buzz is about.
We can help
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Bars
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tallahassee woman • december 2017 / januar y 2018 13
trending | books
BOOK NOOK A Treasure Trove for the Adventurous Reader By Rebecca Pringle
I
f you’re looking for a new adventure in 2018 or feel like going on a treasure hunt, then we’ve got the books for you. The Alchemist, by Paulo Coelho This novel tells the story of a young shepherd named Santiago who longs to search the world for treasure. Santiago embarks on a journey and discovers riches very different and far more precious than what he imagined. The Alchemist is a treasure-hunting tale that reminds us of the importance of listening to our hearts and following our dreams. Treasure Hunter: A Memoir of Caches, Curses, and Confrontations by W.C. Jameson From an award-winning author and a real-life treasure hunter comes this memoir, full of harrowing tales worthy of Lara Croft or Indiana Jones. Jameson and his three partners have traveled
expeditions in the United States and Mexico, braving quicksand and high water to find lost treasures and hidden gold. Whether you believe the stories or not, they will certainly excite and inspire you. Big Magic: Creative Living Beyond Fear by Elizabeth Gilbert From the author of the New York Times bestselling memoir Eat, Pray, Love comes another bestseller that encourages its readers to live creatively and without fear. This book will take you on a treasure hunt for hidden jewels within yourself and will discuss habits and attitudes that can help you uncover these jewels and let them shine. Finding Treasure: A Field Guide by W.C. Jameson Have you ever wanted to find buried treasure? Whether you have experience or are looking for a new hobby, this how-to
14 tallahassee woman • december 2017 / januar y 2018
guide is the perfect companion. Jameson, the best-selling treasure author in the world who has appeared on Unsolved Mysteries, the Discovery Channel and Nightline, gives practical advice on a number of topics, from places to look to authenticating and preserving your finds, all the way to the legal aspects of treasure hunting. Ladies of the Field: Early Women Archaeologists and Their Search for Adventure, by Amanda Adams Ladies of the Field tells the stories of seven intrepid women who left home in search of treasure and adventure. These women were pioneers in archaeology, including the “Godmother of Egyptology,” Amelia Edwards; the trouser-wearing, convention-defying Jane Dieulafoy; and the “Queen of the Desert,” Gertrude Bell, whose influence and renown rivaled that of Lawrence of Arabia.
trending | wellness
RAISE YOUR HAND!
Healing Help for Hands By Emma Peterson
W
omen are often looking for ways to stop or reverse the effects of aging on the body. But while focusing on the spots and wrinkles on facial skin, the hands are often overlooked and are just as susceptible to the effects of aging. Here are some tips for giving your hands the extra TLC they need during the colder, winter months. Change How You Wash Trade those harsh antibacterial soaps for a gentler cleanser. Soaps that contain shea butter, petroleum jelly, lipid-replacing ceramides, hyaluronic acid or glycerin will rejuvenate your hands for younger-looking skin. Some women swear by using coconut
oil to wash their hands because of its moisturizing, nourishing and antiinflammatory qualities. Protect Your Skin Everyone knows how important it is to protect your skin from harmful UV rays, but few protect their hands from the same dangerous rays. After putting your moisturizer with SPF on your face, rub some all over your hands too. Sun spots can happen anywhere—even on your hands. If you already have sun spots on your hands, you can use lightening cream with two percent hydroquinone or other brightener to help those spots fade away. Nail Care As you age, your nails produce less moisture and are more
susceptible to peeling and breaking. Experts agree that a fresh nail is a healthy nail, so you should do everything you can to promote growth in your nails. First is cuticle care. It may be appealing to cut those cuticles or pick at those hangnails, but you would actually be hurting your nail. Instead, keep your cuticle areas moisturized to promote nail growth and leave the cuticle cutting to the professionals. Calluses If you do anything that causes repeated friction on your hands, you probably have calluses. This thick skin can be annoying and make you feel insecure when giving an important handshake or holding hands with a partner. The solution is simple— soak your hands in some warm water, then exfoliate the calluses away with a pumice stone or sugar scrub. Doing this should soften the calluses and eventually erase them completely. To avoid future calluses, you should moisturize regularly and wear gloves when working with your hands.
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tallahassee woman • december 2017 / januar y 2018 15
trending | shopping
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Spanx Faux Leather Leggings (in a variety of colors) $98 Available at Fabrik
Dragon Patchwork Sweetie $35; Silk Zooties Penguin Booties $23; Fish Kiss Onesie $36; Sponge Animal $14 Available at Kanvas
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Himalayan Crafted “Red Current” Candle Tray $79 Available at Hearth & Soul
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Twelve Stone Art, Scripture Stones and Stone Coasters. Prices start at $7 Available at Walter Green Boutique
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Egyptian Hand-Blown Glass (in a variety of colors) Prices start at $17 Available at Tallahassee Nurseries
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Custom-Made 16” Silver Colored Pillow $55 Charleston Coral Design Pillow $25 Available at Chrysalis Fine Fabrics
BOUTIQUE
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Mrs. B’s Bath Essentials Handmade Soaps $8; Wax Melts $2 Available at Shine Boutique
Store Locations: 1. Pink Narcissus 1350 Market Street; lillypinknarcissus.com 2. Kanvas Beauty 823 Thomasville Road; Kanvasbeauty.com 3. Hearth & Soul 1410 Market Street D1; Hearthandsoul.com 4. Walter Green Boutique 1817 Thomasville Road #530; Waltergreenboutique.com 5. Fabrik 1817 Thomasville Road #520 Fabrikstyle.com/locations/tallahassee 6. Tallahassee Nurseries 2911 Thomasville Road; Tallahasseenurseries.com 7. Chrysalis Fine Fabrics 1410 Market Street; chrysalisfabric.com 8. Shine Boutique 3427 Bannerman Rd #105 Facebook.com/shineboutiquetallahassee
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style & grace
SugarCoat It By Geneva M. Rodriguez
The blend of practical and stylish during colder seasons may seem impossible. But who said covering up for the chilly weather had to be boring? Stay warm and look haute this season!
The leather jacket is the little black dress of winter. It’s a good thing black matches with anything. Channel your edgy side and strut your stuff. $149 Available at Shine Boutique 3427 Bannerman Rd #105 Facebook.com/shineboutiquetallahassee
Feel your inner diva shine with this metallic tinted jacket. Clara Sun Woo Jacket Available in black or garnet. $149 Available at Shine Boutique 3427 Bannerman Rd #105 Facebook.com/ shineboutiquetallahassee
Embrace the cowgirl within and be fabulous doing it in a fringe-suede jacket. Camel Color Fringe Jacket $67 Available at Fabrik 1817 Thomasville Road #520 Fabrikstyle.com/locations/tallahassee
18 tallahassee woman • december 2017 / januar y 2018
Getting out of bed can be tricky when the weather is colder than usual. Throw on a coat to give the illusion that you’re cuddled up under fluffy sheets. Love Token “Adeline” Cardigan $185 Available at Narcissus 1408 Timberlane Road narcissusstyle.com
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tallahassee woman • december 2017 / januar y 2018 19
healthy living
GROWING OLDER GRACEFULLY Aging Has Healthy Upsides for Women
By Dr. Anne Barrett
T
he “Dreaded” Time of Life
Most of us would agree that every life stage has its pluses and minuses. But our culture tends to overemphasize the pluses of early stages and the minuses of later ones. This distinction is drawn more clearly for women than men. Women learn early on that the later stages— indeed, the second half of the average woman’s lifespan—is a “dreaded” time of life. We glean this message from many sources: the often negative, or absent, portrayals of older women in mainstream films, the plethora of beauty products promising to reverse or stall aging and the intended compliments valuing youth over age (“You look great for your age!”). These messages might lead women—of any age—to wonder whether later life has many upsides.
Some of the research I have conducted over my two decades as a sociologist of aging (and an aging sociologist!) challenges this negative view of women’s experiences in later life and begins to scratch the surface to reveal the positives.
To Worry or Not to Worry?
One of my projects, conducted with a colleague at the University of South Florida, Dr. Erica Toothman, used a nationally representative sample of over 900 American women between the ages of 25 and 74 to examine their anxiety about aging. Women were asked how much they worried about three different experiences as they grew older: becoming less attractive, having more health problems, and being unable to have children. We were interested in examining how women’s aging anxiety was influenced by various factors, such as their age, race, education level, health and social relationships. We found that women overall tended to worry more about declines in health and attractiveness than reproductive aging, but women varied in the extent to which they worried about different aspects of aging. One of the most consistent findings of our study was the lower anxiety of older women, compared with middle-aged and younger women. They worried less about each source of aging anxiety and were more likely to report a decline in anxiety when they were interviewed again ten years later. This finding is encouraging news that counters our culture’s gloomy view of women’s later years. However, it also reveals the consequences of a negative view of aging for younger women, as it erodes their psychological well-being decades before they reach later life.
20 tallahassee woman • december 2017 / januar y 2018
The Bonuses
Other positives that can occur with age are revealed in projects I’ve conducted involving interviews with members of two organizations for older women—a social organization focused on promoting better views of women’s aging and a social and political organization aimed at addressing older women’s issues that were ignored within the mainstream feminist movement. Women in both groups conveyed a sense of enhanced self-confidence and liberation that came with age. Comparing themselves to earlier life stages, many women mentioned feeling less concerned now about how others might view them. They felt freed from some norms about how they “ought” to act, look or feel. Many women also reported that after decades of prioritizing family members’ interests above their own, they felt entitled to focus on themselves and to make their own choices. For some women, these choices involved the simple act of claiming leisure time for themselves, while for others it was a continued, reactivated or new commitment to activities aimed at creating a better, more just world. These studies and the work of many other scholars point to the positives accompanying aging that are so often overshadowed by our culture’s focus on the negatives of later life. The challenge for aging individuals and aging societies is to balance these perspectives, to acknowledge the losses and gains we face in every life stage and to develop opportunities for each of us to thrive in each of life’s changing moments. Dr. Anne Barrett is a Professor of Sociology and Director of the Pepper Institute on Aging and Public Policy at Florida State University. Her research examines how gender and other systems of inequality shape aging at the individual and societal levels.
bodies in motion
FITNESS BY THE DECADE A
By Emma Peterson
s you get older, your interests change, as well as how you look, feel and act. So, it’s not surprising that your body changes as you age as well. As such, you need to tailor your workouts to meet those changes. Once you have workouts that are fit to your beautiful decade, you will feel better, look better and age more gracefully.
Terrific Twenties
Thriving Thirties
Fabulous Forties
Fantastic Fifties
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In your twenties, your body is very resilient. Use this time to be adventurous and figure out what kind of workouts you like. At this age, you should do longer cardio sessions, five or six times per week. Also, don’t be afraid to change up your routine, mixing in fun bike rides, jump rope sessions, and swimming. You should also try to do some weight training two to four times per week. Make sure the weight isn’t too heavy or too light, though. You want to gain strength, but you don’t want to hurt yourself.
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In your thirties, you may realize that you don’t have the spare time that you used to have, making it difficult to dedicate time to exercise. To make sure that you meet all of your work and family commitments, you should try interval training, which is alternating between workouts at different rates and speeds. By doing this, you can work multiple parts of your body in a short period of time. Also, make sure that you are stretching before and after working out—there’s nothing worse than a pulled muscle.
40
When you reach your forties, you may notice significant changes in your metabolism. You may be gaining weight in places you never have before, and you also may feel more tired than usual. To curb the imminent weight gain, make sure you are doing cardio, but not the long cardio sessions you’re used to. Short, high-intensity cardio sessions will help you burn fat and improve your cardiovascular health. Try exercises such as squat jumps and planks to target your “problem” areas and improve overall health.
50
In your fifties, you may feel yourself slowing down. But just because your lifestyle may be slowing down doesn’t mean your workouts should! Consistent strength and cardio workouts will help you stay at the top of your game. Many women swear by doing yoga because it not only improves strength and flexibility but also helps to deal with symptoms of menopause, including physical pain, moodiness and depression. Cardio has proven to reduce the risk of some of the health concerns looming around older women. Lifting weights is also a great way to improve health. With the advice of your doctor and fitness instructor, it’s never too late to start. Strong muscles = strong bones, which will help fight the risk of osteoporosis.
Sensational Sixties, Seventies and 60+ Beyond!
If you’re in this category, you’re the wisest, most beautiful of all! But just because you have the most years of life experience doesn’t mean that you can neglect your workouts. At this stage, finding low-impact, fun workouts is the name of the game. Try alternating days between aerobic and strength exercises. For aerobic exercises, find activities you enjoy, such as walking, bike riding, swimming, or dancing. And to build your strength, use resistance bands or free weights. It’s never too late to start exercising, but make sure that you stay safe by consulting a physician and stretching before and after your workouts. tallahassee woman • december 2017 / januar y 2018 21
real life
Treasure Hunting By Jeannette Katicich
I
t’s human nature to cherish things that glitter, look pretty or (let’s be honest) make our “friends” on Facebook jealous. We go through life like we’re on a treasure hunt, focusing on material things buried under some “X” we imagine hovering over happiness. In searching for the best, we risk missing out on the value of what’s happening around us. Honestly, I wouldn’t object to something sparkly (I’m not crazy), but I’ve experienced moments I wouldn’t trade for any amount of jewels. There are memories that I’ve wanted to fold up like a treasure map and carry in my back pocket. Whether crying from laughter or laughing through tears, these times were when I learned what is truly important.
Now, if moments are treasures, then my 5-year-old, “Tubs,” is Jack Sparrow. His “words of wisdom” range from “Kids like to have fun and vegetables are not fun. So, vegetables are only for grown-ups” to “If I can’t call my brother annoying when he’s being annoying then aren’t you asking me to lie?” As much as he makes me laugh, he’s also given me true gems, like after his first day of Kindergarten. As he excitedly described his new friends, telling me who liked Pokémon, who played Minecraft and who else loved the color blue, I realized that he hadn’t described his classmates by the color of their skin, their clothes or how they spoke. It was eye-opening and beautiful. Then he went on to tell me how ridiculous it is that school starts before noon because “kids my age need to sleep in.” Like I said—Jack Sparrow. In difficult times, these treasured moments seem to occur when I need them most. Last year, I decided to leave bad memories behind and moved with my boys to Florida. We struggled, and I felt as if life kept knocking me down. One night, I told my 16-year-old through tears that I was sorry for moving him away from his school and friends. He looked me in the eyes and said, “You brought us here to give us a better life. That took strength, Mom. You don’t ever have to apologize for being strong.” Right then, when I felt completely broken, his words were golden. He probably doesn’t remember saying it, but I always will— especially since it is quite possibly the last statement he’s made without any sarcasm. Life can be like that. Sometimes it tosses you a diamond after it punches you right in the face. When you’re down, it’s easy to imagine that your friends’ Facebook pictures are mocking you with their smiles and new, expensive things. I try to remain grateful and not envy others, but I don’t always succeed. After we moved, I wanted a flower garden. I was convinced something pretty would make us happier. Unfortunately, that spring I became the Slayer of Greenery—able to wilt leaves
with a single glance. Driving home, I’d always see a house with beautiful flowers—purple, blue, red, yellow—a rainbow. Then, I’d pull up to my pitiful plants on their last limb (pun intended) and feel defeated. One day, while passing that colorful garden, I sighed. My 9-yearold asked why I was sad, and I explained that I wished our flowers looked like that. He replied, “I love ours. We helped you plant things and paint those pots.” I glanced in the rearview mirror and asked, “Yeah, but wouldn’t you rather have pretty flowers like those?” He laughed and said, “Mom, those plants are plastic.” He was right. I’d been basing
22 tallahassee woman • december 2017 / januar y 2018
my idea of happiness on something that wasn’t even real. There’s nothing wrong with wanting the best and working hard to get it—just be careful that the goal isn’t distracting you from the journey. Don’t let others define your joy or worth so that you’re placing your “X” on what they have. Chances are, they’re doing the exact same thing. Take the time to stop, appreciate what you’ve got, smile with whom you’re with and learn along the way. If my treasure hunting has taught me anything, it’s that yes, an expensive watch is great, but time with my children—that’s priceless.
tallahassee woman • december 2017 / januar y 2018 23 
on the cover
Jane Marks
Lessons
From a
Jeweled Life
By Heather Thomas | Photography by Kira Derryberry
W
hen Jane Marks turned 70 in October, a word that had been crystallizing in her mind took solid form: reinvention. “I have been extremely fortunate to have so many new and varied experiences in my life. Every decade presents something new in our lives. I feel very strongly about helping to alter the societal norms of aging. Age is just a number. Every decade, every year and every day represent a new opportunity to be transformed.” The different ages of Jane’s life are a kaleidoscope of jeweled colors, an iridescent play of vibrant hues all mixed together, much like the opal, her birthstone. It is a stone that is quietly beautiful, as if waiting in repose on the outside as it absorbs the light around it and then amplifies it back in abundance, showcasing the happy dance of colors hidden inside. Within Jane’s ageless beauty, elegance and poise, there is housed vibrant energy. She reflects this energy back to the community in her many roles, past and present—former First Lady of Tallahassee, wife of 48 years to former Mayor John Marks, mother, grandmother, psychotherapist of 48 years, dancer and Zumba instructor. And these are only a few of the facets that make up her jeweled life. However, such as it is for any jewel, it’s the long, sometimes challenging process over the years of formation that give the stone its colorful beauty and luminescent heart.
24 tallahassee woman • december 2017 / januar y 2018
”
“
Every decade, every year and every day represents a new opportunity to be transformed.
”
tallahassee woman • december 2017 / januar y 2018 25
on the cover
The Pioneer It was the 1950s in Tallahassee, and Jane Marks’ Filipino mother and African-American father moved Jane and her two younger sisters to Tallahassee for their father’s professor position at Florida A&M University (FAMU). Needless to say, “It was a turbulent time to grow up as a child of mixed-race and it was a struggle to fit in.”
“
Almost like living on an academic island, Jane and her family resided with other FAMU staff families on campus at Polkinghorne Village and went to school at Lucy Moten, now FAMU DRS. After attending a private, all-girls high school in Virginia, Jane became one of the first African-American students to attend Florida State University’s (FSU) four-year degree track during the challenging and turbulent mid-1960s. John Marks would be one of those students as well. Her freshman year was fraught with tension, isolation and the hostile treatment by students and faculty. The stress sent her to a psychologist, where she received counseling but also inspiration. “After that, I knew what I wanted to do professionally with my life—become a psychotherapist.” Jane’s father chaired the Department of Psychology at FAMU and was another strong influence on her career path. Despite financial and personal challenges, like a miner, Jane would chip away at any obstacles that kept her from her goals. She worked at the local Sears, the first African-American woman in a sales position, selling high-end clothing to women, which financed college tuition for herself. “I didn’t feel like a pioneer at the time, but through my life I’ve been able to see that I’ve been one, and I strive to continue to use my skill sets to help pave the way for others.” Her pioneer partner is John, whom she married after they both graduated from FSU. As he worked on his law degree at FSU Law School (he was one of the first African Americans to attend), Jane worked for Leon County Schools in the guidance department, assisting the head clinical psychologist, and after only a year of working, she was overseeing six county schools. “It was unheard of for someone that age to do all that I was doing, not to mention someone of my ethnicity at that point in time, but I was determined to make a difference in the lives of children.”
26 tallahassee woman • december 2017 / januar y 2018
Age is just a number. Every decade, every year and every day represent a new opportunity to be transformed. The Dancer
”
When John graduated from law school, they moved to California where John served his country in the United States Air Force as a Judge Advocate General. While in California for the next four years, Jane completed her master’s degree in counseling psychology and became licensed as a marriage and family therapist and mental health counselor. When they returned to Tallahassee in the mid-1970s, John began his career with the Public Service Commission, and Jane worked part-time as a mental health counselor while raising their son, John R. Marks IV.
When life began to take on a different hue, she was in her 30s during the early 1980s and was searching for an outlet outside of her profession. John encouraged her to pursue dancing. “I wasn’t any good at first, but I kept at it because I loved it. It is an indescribable feeling when the connection between music and dance come together.” This love of dance and a friendship with Margaret Richards led her to be a dancer on the newly formed, local public television show, Body Electric. Within the first two years, Body Electric became a national sensation, and Jane would travel with the crew to different locales across the country to record segments. During this time, she also started her own private practice, Marks and Alderman, in conjunction with John Alderman. In her 40s, dancing became more important than ever when she was diagnosed with anxiety and panic disorder. “I was starting to go through menopause, so believe it or not, I missed all the signs. Even now, when I wonder why I’m feeling a certain way, I’ll belatedly realize that it is symptomatic of my panic disorder, but it looks and feels differently than it did ten or twenty years ago.” To combat the symptoms, Jane took up Zumba classes and eventually became a Zumba instructor. She currently teaches two to three classes a week and is invigorated by both the exercise and the personal impacts it makes on the women of varied backgrounds who attend her classes. “There is nothing better than dancing with a group of women (and men) who are feeling the music and really connecting to life. That’s what it’s all about!”
Tallahassee’s First Lady When Jane was in her 50s, John decided to run for public office in the early 2000s as Tallahassee’s Mayor. Jane was the last one to sign on. “It wasn’t because I didn’t believe he could do it. I knew he could and believed in him with all my heart. I just knew our lives were going to change and I was apprehensive about what those changes would be.” When John was elected Mayor in 2003, their private life would become public, and it proved challenging at times to balance her roles as a wife, mother and business owner. Being a business owner, she applied those skill sets to her role as First Lady and even made it her main, official cause to support local small businesses. She would personally call and invite hundreds of people for a “Monthly Local Shopping Saturdays” event where the dressed-all-in-red group would shop at local stores in order to raise awareness for entrepreneurs and, of course, shop. “In some cases, there was 100 percent difference in income for businesses that day. I know how tough it is and what a struggle it can be to run your own business.” She also became involved in Teen Talk, a television spot on WTXL that she still works on today. Since she has many teens as patients, she knows of their struggles and wanted to have an informative segment in order to help the young adults of Tallahassee successfuly navigate through teen challenges. “One of my most important roles as a therapist and when I was First Lady was to provide strategies for more positive outcomes to help an individual’s quality of life. I always ask myself, ‘How will this encourage or uplift others?’” During her 60s, her practice continued to thrive, she became a grandmother and, when John stepped down as Mayor, they had to reinvent their life together. “All of a sudden we had all of this time together. It was kind of funny. I was used to running the household, and now John has taken over some of that. Just like adjusting to the decades, you have to look at the blessings each new season brings.”
Jeweled Jane As each decade has taken on a different hue, Jane continues to add to her jeweled life with the lessons she has learned and how to apply what she’s learned to uplift others. As a woman of mixed race, she has learned that “you may struggle more to find your voice and your identity, but you have a unique opportunity to look at the world through a vibrant, multifaceted prism and see the beauty in many different cultures and apply that to the teaching and helping of others to see things in a different light.” As a psychotherapist and someone who understands the personal challenges that a mental health diagnosis can bring, she says, “It teaches you empathy—everyone is battling something.” Jane is authentic and open about her own battles and says, “I share my story with patients and it helps in making therapeutic connections. I get what they are going through." As a wife, mother and grandmother to two grandchildren, Jane has many lessons to convey, but the main one is that “having patience and flexibility with each other is key. We all go through different seasons and being able to be flexible with what the changes bring is vital to maintaining a strong relationship.” Another lesson learned is that of friendship. Jane’s “BFF,” Marsha Doll, has taught her a lot about the
need for a supportive, trusted woman friend who you can also have fun with. They both have a lot of fun on their television show, Magic on the Red Carpet With Marsha and Jane. “She definitely has more energy than I do! She inspires me, and I think I ground her. We make a good team.” As Jane embarks on a new decade of reinvention, she has two goals in mind. One is “to coach younger people and help define their future.” Secondly, “I want to uplift people who are aging. I used to believe that it was a very difficult process to reach another decade...not true! When you listen to aging people, they often define themselves by their medical ailments. I want to hear them define themselves by their family, hobbies, work, what their next project is and what they are passionate about. We look to young people to change the world, but we can change it too. I look back and think of all the things I’ve helped to change. Why does it have to stop just because I’m getting older? If you can engage with others and make them feel what you feel, you grow their world and they grow your world. If we have a purpose, then we have passion and a sense of peace, and I’ve been blessed with the treasures of all three. If you’ve got that, you’ve got it all, no matter your age.” tallahassee woman • december 2017 / januar y 2018 27
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SPECIAL SECTION
Danielle Pervinich The Cookie Gal Small Business Assistance Leadership, Goal-Setting, and Work/Life Management Women Have Drive! Work+Play Conference Highlights Businesswomen News
tallahassee woman • december 2017 / januar y 2018 29 
TRENDS
business and entepreneurism
Know the SCORE By Rebecca Pringle
S
tarting and running a business is no small task, particularly if you’re new to the playing field. Myriads of small business owners don't have any former experience to rely upon. But SCORE is here to help you score in the business world.
What is it? SCORE, or the Service Corps of Retired Executives, is a nonprofit organization supported by the U.S. Small Business Administration (SBA). It was founded in 1964 by a group of former executives who wanted to share their experience and knowledge. Whom does it serve? SCORE’s focus is on small business owners and entrepreneurs with a mission is “to foster vibrant small business communities through mentoring and education.” With the SBA as a resource
partner, SCORE has helped an estimated 10 million entrepreneurs. What services does it offer? SCORE offers free mentoring from volunteer mentors who have expertise across 62 industries, as well as other educational resources, including free and inexpensive workshops and free business tools. In addition, SCORE has a network of 10,000 volunteers and 300 chapters that hold events and workshops locally across the United States. The organization’s website (score.org) also has a plethora of online resources, including webinars and online courses.
30 TWM • Women Who Mean Business | Special Section
How to get in contact: 1. Visit score.org and click on the link to “Get Free Business Advice.” 2. You can use one of the three search boxes to (a) enter your zip code and find a local mentor, (b) search for a mentor by specialty or one who can provide online advice or (c) enter your address and find local chapters and resources. 3. Call 1-800-634-0245 and ask for the phone number of your nearest chapter. 4. E-mail webmaster@score.org with your location or zip code and SCORE will reply with local contact information.
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TWM • Women Who Mean Business | Special Section 31
TRENDS
marketing
Social Media Strategies to Boost Your Business By Michelle Abraira
P
ost it. Tweet it. Like it. Share it. Let’s face it—we live in a world that is dependent on social media. Although many of us use it to enhance and expand our social lives, our businesses can also reap the benefits when applied strategically. Here are five social media strategies that can help your business get a professional boost.
Know Your Audience
Getting to know your audience is a crucial step when getting your business and brand name out there. Being able to recognize who your target audience is, as well as learning their likes and dislikes, will be a huge advantage as your business starts to grow. You want to build these relationships early on with your customers so that your posts are more relevant to them.
Keep Your Content Current
Keep your content up to date by posting frequently. Making sure your audience always has your name on their minds is important to staying relevant, as well as getting others talking about your business. Being aware of what’s trending right now and using relatable memes and hashtags will not only help generate more traffic to your site but could make you go viral!
Know What Platform Works Best for You
Gaining followers and engaging with your audience over social media isn’t always easy. Because of this, it’s important to know 32 TWM • Women Who Mean Business | Special Section
which platform works best for you and getting your message across to your audience. If you want to show off more of your business’s artistic ability, Instagram would be the perfect visual platform for you. However, if you want to fit your message in under 140 characters, Twitter is your go-to. Again, the platform you choose to work in is up to you, but be sure to focus on the one or ones that will only help your business succeed.
Engage With Your Audience
People love when their questions or comments get replies within seconds. Not only does this show strong engagement between your business and your followers, but it also shows the importance of customer support. So, go out there, chat, and engage with your audience! These strong connections you make with them now will only benefit your business in the long run.
Keep It Real
In other words, use your natural voice. Your audience wants to know that there is a real person behind that screen and not some robot typing out a generic message. Stay away from that stuffy conversational talk and keep it real with your audience by sharing content that will entertain them, benefit them and above all, motivate them to follow your business.
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TWM • Women Who Mean Business | Special Section 33
IN THE KNOW
business lifestyle
MAKE YOUR SPACE WORK FOR YOU By Rebecca Pringle
W
ith ever-changing technology, an increasing number of people are foregoing a commute in favor of working from home. Whether you are a telecommuter, are self-employed or just have a home office for personal work, having space where you can be both productive and comfortable is a necessity. Here are some tips to help you get started. Comfort. If you’re among the 2.7 million Americans who telecommute, according to Global Workplace Analytics in June 2017, then your home office space should at least be comfortable. Whether it’s a place for taking care of bills or a true 9-to-5 office, the space is important. Invest in some quality office furniture— an ergonomic office chair that lets you work without sacrificing lumbar support and a desk with sufficient surface space and drawers, perhaps one which allows for adjustable heights, so you can alternate between sitting and standing. Don’t forget to consider the size of your office as well.
Don’t cram yourself into a cubicle-sized room, particularly if you need space for storage, such as filing cabinets. If you only have a small room, stick to common decorating tips such as light-colored walls and eliminating unnecessary furniture. Efficiency. This probably goes without saying, but your home office space needs to be an environment that allows you to be productive. If you’re trying to get work done, a window nook in the living room might not be the best spot to have your desk. Location is imperative, as are the size and layout of your home office. Whether it’s bookshelves or filing cabinets, you don’t want your work to crowd you out of your space or prevent you from being organized. Depending on the type of work you do, your office might benefit from a table to spread out papers or another monitor for your computer. Create a workspace that lets you be efficient and motivated. This includes everything from your furniture to the wall color to the location.
34 TWM • Women Who Mean Business | Special Section
Lastly, don’t forget to make it fun. Of course, you’re there to work, but all work and no play makes Jill a dull—and unproductive—girl. Without the hustle and bustle of the office and the comings and goings of coworkers, it’s easy to feel isolated and cut off. Personalize your space! Bring pictures and mementos to keep you connected with your family and pets. If you want your kids or pets with you at times and you have the room, create a space for them in your office: a table where your kids can work on their homework or some pet beds or toys so your cat doesn’t end up sitting on your keyboard. Another idea is to keep reminders of why you work where you can see them, whether that’s a picture of your family, a poster of a place you want to visit or a vision board mapping your future. Your home office is an investment. You’re working to support the house, so make the house support you too.
Richard J-P Bastien, DMD
Giving Tallahassee a Reason to Smile
WINTER OFFICE FASHIONISTA By Geneva M. Rodriguez
W
inter weather is finally among us. After months of blazing heat and rainy afternoons, the air is crisp and cool and the skies are clear. Despite the excitement the change in the weather brings, the cold can be dreadful on days that the chill is too much to bear. Dressing for work can be a hassle, and the option of being warm outweighs the desire to be the office fashionista. Don’t let the winter discourage you from looking and feeling your best. Here are some tips to help inspire you in your wardrobe choices.
LAYER IT UP Don’t be afraid to throw on a cardigan over a turtleneck or wear tights underneath your slacks. Keeping warm is a top priority in order to stay focused on our tasks and remain successful in the workplace.
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THESE BOOTS WERE MADE FOR WEARING Boots are an essential part of any winter outfit. Making sure our feet are protected and insulated will help ease up the tension that the cold can have on our bodies. Trade in the pumps, heels and flats for a quality pair—or pairs—of boots. They come in all styles and colors and can be paired with almost anything.
DON’T NEGLECT ACCESSORIES Glamming up an outfit with the right jewelry is the last thing that comes to mind when our teeth are chattering in the mornings. Luckily, scarves and belts have made their reappearance this winter season. Scarves are especially versatile because they simultaneously act as a protective layer and add festive print and color to any outfit. Belts can make overworn fleece and knits look brand new without spending the extra dollar. Attach a belt to cinch at the waist to give jackets, coats and cardigans a twist.
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TWM • Women Who Mean Business | Special Section 35
FEATURE
36 TWM • Women Who Mean Business | Special Section
Cookies
With a Cause
By Rebecca Pringle | Photography by Stacy Rehberg
M
any of us have dreamed of starting our own business. Danielle Pervinich, owner of The Cookie Gal, is no different. In July of this year, her dream became a reality when she successfully launched her very own custom cookie decorating business. The foundation for The Cookie Gal began three and a half years ago in Texas, when Danielle first made her beautifully decorated cookies for her son’s gender reveal party with help from tutorials she found online. She continued to make cookies for holidays and celebrations as friends and family requested them. Danielle has always had a passion for expressing herself creatively, and her cookies were something that people really responded to. The self-taught cookie artist says, “I wanted to use my creative talents in a way to help others celebrate those big important moments in their lives.”
TWM • Women Who Mean Business | Special Section 37
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However, it wasn’t until she moved to Tallahassee with her husband and son last year that the dream became a reality. She first realized she could turn her cookie hobby into a business last Christmas, in 2016, when she brought her cookies to her MOPS (Mothers of Preschoolers) group and they asked her to teach a cookie class. By April she was holding cookie-decorating classes at her home and over the summer, she made a business plan. She’d thought about having a creative business for years, but it was always just an idea. “It wasn’t until I got serious about it and stopped waiting for everything to be perfect,” she said. “I decided to go for it, and see what happens. The response has been incredible.” The cookies themselves are made using the same recipe she started with three and half years ago: a vanilla almond sugar cookie using a nut-free almond flavoring to avoid any potential allergen concerns. Most of her inspiration comes from the events and holidays she’s handcrafting the cookies for. She designs her cookies to
38 TWM • Women Who Mean Business | Special Section
be “clean and eye-catching,” something simple and pretty that gets the point across without being too over the top. Danielle enjoys sharing her cookies with her family, friends, and now customers and being a part of their celebrations. “I use my talent in a creative way that allows them to express their gratitude or their love for someone. It’s an honor.” Making cookies is a time-intensive process and planning ahead is everything, especially since Danielle is a stay-athome mom and runs the business from her home kitchen as a Cottage Food Operation. This comes with challenges of its own, one of which is balancing time for running a business with time for her family. But for Danielle, it’s also a blessing. Working from home gives her a flexible schedule. She gets to spend quality time with her son and husband and has time to bake and decorate cookies, often while her son sleeps. Family support has been incredibly helpful for her. “I couldn’t do it without the help of family and friends, especially my husband, Elliott.”
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Family and community are so important to Danielle that they factor into the decisions she makes for her business. Danielle’s son was born with severe bilateral clubfeet, and had to undergo a great deal of medical treatments including surgeries to overcome the condition. Because of this experience with her son, Danielle gives a portion of The Cookie Gal’s proceeds to the organization MiracleFeet. MiracleFeet helps children in developing countries get access to clubfeet treatments. Giving back is important to Danielle, and this organization allows her to do so in a way that is particularly meaningful for her. One of her goals for The Cookie Gal is to be able to fund ten children for MiracleFeet’s treatments.
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Bright Ideas & Inspired Results
When asked about advice she would give to others who are interested in starting their own business, she said, “Just go for it. Trust your instincts and the talent you’ve been given and what you’re passionate about. Starting a business and putting yourself out there can be scary but it is worth the effort. I finally realized no one was going to do it for me. I was the one who had to make it happen. It’s important to overcome your fears in order to find a way you can use your talents and your business idea to bless others.” Danielle offers pre-orders for different holidays and events and she also does custom orders, such as business logos. You can find her online at the website thecookiegal.com.
We create websites, print graphics, advertisements, logo & identity branding, and much more.
850-294-3300 www.christyjenningscreative.com TWM • Women Who Mean Business | Special Section 39
FEATURE
(BUSINESS)WOM On October 11, 2017, Tallahassee Woman's Women Who Mean Business Community held their first day-long conference for area businesswomen in the area: Women Have Drive! 2017 Work+Play Conference. Fourteen dynamic business and inspirational speakers presented at the conference. Following are articles on selected topics presented at the conference from three of the speakers: Dr. Michelle Mitcham, Judy Micale and Colene Rogers, who are all passionate about sharing their expertise with businesswomen in our community.
Drive Your Dream Vision: Life, Leadership and Love By Dr. Michelle Mitcham
Dr. Michelle A. Mitcham, LMHC, NCC, CCMHC, CFM, is a Professor, Success Coach, Mediator and Psychotherapist, empowering individuals, students and leaders for over fifteen years. She is the founder and President of Courageous Conversations, LLC, and is an Associate Professor at Florida A&M University and serves on the Tallahassee/Leon County Commission for the Status of Women and Girls (CSWG).
Are you living the DREAM? Your dream? Perhaps you are feeling as though you are living someone else’s dream. Are you living your best quality life? Why or why not? How do you put yourself or your company first and drive your dream vision for the future? There are many strategies or “secrets” to success. As a success coach, trainer and consultant, I often speak about drive, motivation, goals and strategies for success. Sometimes, there are real or perceived obstacles preventing us from bringing our dreams to fruition, making our dreams a reality. It is a process and takes time. Driving your dream vision also takes faith, patience and perseverance. For example, you may consider applying Maslow’s Hierarchy of Needs model to your business or life to help guide your 40 TWM • Women Who Mean Business | Special Section
actions, dreams or vision. Once the basic physiological needs are met in one’s life or the organization, needs of safety, belonging, esteem and self-actualization follow, not necessarily in that order. Everyone wants to feel appreciated and experience high self-efficacy in their roles. To create this reality, it takes intentional actions, mindfulness, and appreciation for each individual. Leaders play a key role in exemplifying professional dispositions and leading by example. To achieve the dream life, love or leadership role, an investment in self is the secret. Also, building relationships is key. The first and most important healthy relationship begins with self, which cannot be emphasized enough. Women must believe
MEN HAVE DRIVE! they are worthy. Oftentimes, lack of worthiness is at the core of the problem, the root of all things not positive, not yet discovered. Practicing “I am worthy of _____” statements may prove to be lifechanging. Examples include being worthy of love, happiness, respect, safety, kindness, healthy relationships, success, appreciation, opportunity and acknowledgment. The mind attracts that which it dwells upon and acknowledges. Practicing daily positive affirmations aloud, in a journal or in a team meeting cultivates an atmosphere conducive to transformational relationships, leadership and loving relationships. Sometimes, individuals or businesses may have to seek the assistance of a facilitator to work on team building or revisiting the mission or vision of the company. Being in the right mind-set or frame of mind assists with openness to possibility and clearing negative thoughts. To Drive your Dream Vision for your best life, leadership or love, remember these strategies for success:
D – DARE TO IMAGINE AND
BECOME; DO IT; DON’T APOLOGIZE. DECIDE. R – REFLECT, RE-INVENT AND RENEW RELATIONSHIPS WITH SELF/OTHERS. E – ENVISION, EMPOWER, ENGAGE, EMBRACE. A – ALWAYS HAVE FAITH; ALLOW YOURSELF TO AIM FOR GOALS; ACTUALIZE. M – MINDFULNESS; MEDIATION, MANDATORY TIME OUT FOR YOU; MAKE TIME FOR DREAMING, WELLNESS, SELF-CARE AND CREATIVITY.
Creating a Goal Road Map for 2018 By Judy Micale
Judy Micale, MS, PCC, CMC, of Judy Micale & Associates, Inc. is an author and national speaker with an international client base. Judy loves working with individuals who are motivated, someone who is ready to look at the next phase in their life or individuals who are in a transitional stage and want to explore what their options are. The vision for her company and work is to assist individuals and companies in bridging the generational communication gap and in so doing increasing the team environment. Visit her website at theauthenticitycoach.com. 3-2-1 HAPPY NEW YEAR!!! If you have ever made a New Year’s resolution and then come February you don’t even remember what it was, you are not alone. Only three percent of the population actually follows through with their resolutions. Let’s make this next year one in which we actually focus on our goals and see them come to fruition. Often, we have dreams and wishes and say they are goals, but without making a concrete plan to execute those dreams and wishes, they won’t ever come to life. Today we are going to take those dreams and create a road map to obtain them. Many of you have stated that you want to make more money, write a book or even lose some weight this coming year. Let’s get S.M.A.R.T and make these goals a reality. So you want to make more money? Here are the questions you
need to answer: What does that mean? How much more? Is there a specific idea or are you hoping to win the lottery? Instead of “I want to make more money,” let’s use the S.M.A.R.T. acronym to get Specific, Measurable, Action-Oriented, Realistic, and Time Specific. Below are some examples: Example 1: I want to make an additional $2000 a month by increasing my sales by X amount so that by October 31, 2018 at 7 p.m., I will have $10,000 at my disposal for X. Example 2: I want to lose two inches in my waist by June 30, 2018. I will accomplish this by walking every day for a minimum of 30 minutes, going to the gym at least four days out of the week, hiring a personal trainer to set up a workout plan and reporting to him or her at least once a week for at least the first two months to make sure I am doing
TWM • Women Who Mean Business | Special Section 41
FEATURE:
businesswomen have drive
the workout correctly. I will start this on December 15, 2017, so I have a habit of working out established by January 2018.
I CAN HAVE IT ALL (just not all at the same time)
Example 3: I want to write a book so I am committing to writing a minimum of 15 minutes each day. I will pick an avatar of who I would like my target audience to be so each day I can look at that and write to that person. I will have my first rough draft to my editor by November 30, 2018, at 7 p.m. My goal is to have my book ready for self-publishing by March 15, 2019.
By Colene Rogers
Each of the examples above could be broken down into smaller steps and given a deadline so each action step becomes a mini-goal. The one thing most of us forget to do in this process is to build in celebrations throughout the process. The goal can be large, and as we are striving towards it, we may feel like we are not reaching the goal and we feel defeated or may end up quitting altogether. If we build in the mini-goals and small celebrations, we then can see we are making progress. Following is an example of what I mean. I set a goal for myself in 2010 to become a certified coach. I didn’t have an end goal in my mind, but I enrolled in my first course and began the process. Life happened throughout the process so it took me awhile, but eventually, I was a certified coach. This past August I met a huge milestone of reaching my Professional Coaching Certification through the International Coach Federation (ICF). It is hard to believe that it took over seven years but I did it. I rewarded myself throughout the process by setting small goals, usually around completing each course. After each completion, I did things such as have a nice dinner, get a pedicure, get my hair done or take a mini-vacation. You get the idea. So as you set that large goal, make sure to set the mini-goals and CELEBRATE the wins! You can do this; I know you can! Here’s to an awesome, productive and, above-allelse, FUN 2018.
Colene Rogers owns and operates Colene Rogers and Associates, a leadership development and human resources (HR) consulting group. She is also a member of the John Maxwell Team as a certified speaker, trainer and coach and a Senior Certified HR Professional (SHRM-SCP). Colene uses her 30 years of combined experience in sales, human resources, speaking and theatre to work within organizations, training managers and supervisors to become effective leaders through executive coaching, leadership principles and public speaking. Visit her website at colenerogers.com. In 1995, two months before the birth of my first son, I waddled into a Walgreens. When I reached the cash register with my hands filled with items to purchase, the checkout lady’s eyes doubled in size, and with a voice to match, she said, “You look like you are about to burst.” I wanted to crawl under the counter and hide, but the 60 pounds I had gained from the pregnancy wouldn’t allow it. After giving birth, I attempted a return to my full-time job as a real estate agent. Already I had worked over several years in hotel sales, as an HR consultant and a public speaking and debate teacher in the public school system. I soon learned, even with the flexibility that the real estate business affords, what I really wanted was to be home with my baby. My husband and I made financial sacrifices, and I left my job to be a full-time mom. Blessed with good health and good fortune, a professional woman, beginning in her early to mid-20s and continuing into her 70s will have as many as 50 or more available years in which to work. This is a substantial amount of time that allows a career woman with children to creatively
42 TWM • Women Who Mean Business | Special Section
weave a tapestry of work and family into a picture she can be proud of. In her article “Why Women Still Can’t Have It All,” Anne Marie Slaughter says, “Along the way, women should think about the climb to leadership not in terms of a straight upward slope, but as irregular stair steps, with periodic plateaus (and even dips) when they turn down promotions to remain in a job that works for their family situation; when they leave high-powered jobs and spend a year or two at home on a reduced schedule; or when they step off a conventional professional track to take a consulting position or project-based work for a number of years.” She goes on to say that women between the ages of 22 to 35 will often establish themselves and build their credentials. The ages of 25 to 45 can be the years for having and raising children, and professional women with children will require a period of approximately 10 years that are characterized by flexibility and maximum control of their time so as to allow them to devote to their families. Then, in their late 40s they can immerse themselves in their careers, with plenty of time to still rise to the top in their late 50s and 60s.
This irregular climb has certainly been the case for me. As I shared earlier, I had my first child in 1995. In 1996, my second son followed. While experiencing the joy of homeschooling, I worked part-time as the drama director at my church. I then eased my way back into the workforce by serving as the HR Manager at the same church when my boys started attending school. I still had flexibility and control of my time in this position, but I started thinking like a career woman again. Eventually, I earned my Professional Human Resource certification, which opened new doors of opportunity. By the time the boys were in high school, I was fully immersed in my career once again. After working as a human resource professional for Florida State Board of Administration (SBA) and then for a private company, I now work for myself as a speaker, leadership trainer, and executive coach. When you choose to leave full-time work to be at home to raise your children, care for an aging parent or whatever your reason might be, there are actions you can take to advance your careers. Take a course to become proficient in Excel, join an association, volunteer in your community and develop your leadership skills. When I worked for Florida SBA, we hired a woman who had left her career to be a stay-at-home and was now returning to work full-time. During her time away from full-time employment, she had served as the president of her children’s PTA, developing her leadership skills. During this time away, you can obtain degrees or certifications that build your credentials, as these are often necessary to be considered for a job you might want in the future. With the convenience of online classes, time away from full-time employment can be the opportune time to tackle this monumental task that would otherwise be much more difficult. In the early years of my marriage, my husband would sometimes hear me say, “I want it all.” Maybe feeling the pressure of having to help deliver such a thing, he would ask if that is even attainable. Today I say, “I can have it all, just not all at the same time.”
THANKS AGAIN FOR ANOTHER GREAT YEAR... TO MY FAMILY AND FRIENDS, BIG BEND SHRM, TALLAHASSEE WOMAN MAGAZINE AND ALL MY CLIENTS FOR SUPPORTING ME IN 2017 WITH
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TWM • Women Who Mean Business | Special Section 43
WORKING WOMEN’S WEB
Because every working woman needs connections, the Working Women’s Web (WWW) will provide a network of opportunities, insights, groups and events to help you link up and branch out in your professional space and beyond. E-mail us at wwmb@talwoman.com to add your own group, event or working Women to Watch submission.
Working Women to Watch Get Connected Biz Scene
talwoman.com 44 TWM • Women Who Mean Business | Special Section
WORKING W O M EN Stacy Gromatski, the Florida Network of Youth and Family Services President and CEO, has been selected to participate in Leadership Florida’s Cornerstone Class XXXVI. Stacy has a long history of serving Florida’s atrisk youth. Since 2010, she has been serving the Florida Network of Youth and Family Services—a not-for-profit statewide association representing agencies that serve runaway, homeless and troubled youth and families. She served as president and CEO at Capital City Youth Services in Tallahassee and as program director at the Arnette House in Ocala, Florida. Liz Foreman, Director of Operations, was recently named partner in CMC & Associates, a family-owned association management and meeting planning company in business for 22 years. Liz brings impressive attention to detail to CMC, while still being able to focus on the big picture as she oversees the day-today functions of the company and keeps things running seamlessly. She will succeed Karen and Fred Crawford in ownership of CMC & Associates. Rachel Pienta recently was hired as the new 4H Agent Wakulla UF/IFAS Extension Director. Her professional experience includes working for the Florida Legislature, serving as a faculty member at Valdosta State University and, most recently, leading a 14-county region for the American Cancer Society. She has served on the Wakulla County Chamber of Commerce Board of Directors since 2011 and currently holds the office of Vice President. She earned her doctorate in educational leadership and policy studies at Florida State University.
ATCH W TO Catina York recently launched GoNatural, an online store of natural products that consists of foot, body and lip scrubs/balms. Catina is the visionary of a nonprofit organization, Gemstones Outreach Ministry, Inc., that provides clothing, food and educational and professional resource information to those who are in need in the community. She is a graduate of Florida A&M University with a bachelor of science in computer information systems. Dr. Nari Jeter recently joined the team at Better Living Solutions, an outpatient wellness and mental health therapy practice. She is a Marriage and Family Therapist and provides counseling services for individuals, families and couples. Dr. Jeter specializes in couples counseling and those struggling with depression, anxiety and eating disorders. Cecka Rose Green, CPM, joined the leadership team at LeadingAge Florida as Director of Communications. Cecka has more than 26 years of communications experience, including association management, public and media relations and planning and crisis communications. She serves the Tallahassee community as a commissioner on the Tallahassee/Leon County Commission on the Status of Women and Girls, a member of the Board of Directors for Voices for Florida, a member of the School Advisory Board for FAMU Developmental Research School and a team leader for the City of Tallahassee/Leon County Community Human Services Partnership.
Submit your items for the WWMB Community Women to Watch to listings@talwoman.com. TWM • Women Who Mean Business | Special Section 45
GET CONNECTED Business and Professional Women (BPW) BPW aims to elevate the standards for working women in business and in local and state government while bringing out the spirit of cooperation among business and professional women. It also aims to promote the interests of business and professional women, including those in the private sector as well as those in local or state government, and to extend opportunities to business and professional women through education along lines of industrial, scientific and vocational activities. To join or learn more about BPW Tallahassee, visit bpwtallahassee.com. Council on Culture & Arts (COCA) COCA is a nonprofit organization that serves as the facilitator and voice for the arts and cultural industry in Florida’s capital area. COCA works with and for those who produce, invest in and consume the arts and culture in the area. COCA works hand in hand with the city, county, state and local school district as its cultural industry partners. Members are provided with listings and e-mails of weekly events and opportunities and reduced rates for COCA events. Advertisement and meeting space at low prices are also offered to members. To learn more about COCA, visit cocanet.org. Leads Groups Leads Groups are composed of local business people who believe that they can be more successful together than on their own. Through Leads, members share best practices and referrals and encourage each other’s common experiences. Each
group builds a network of trust and confidence that helps its members thrive. Each group is limited to one member from each business category. To check for openings, call (850) 521-3118. Professional Women’s Forum Professional Women’s Forum works alongside the Greater Tallahassee Chamber of Commerce to provide an informal and interactive lunchtime program that features leaders from the Tallahassee community. The program extends beyond the biographies of the leaders to provide attendees with tools, strategies and takeaways for their own success. To join or learn more about the Professional Women’s Forum, visit talchamber.com. Tallahassee Network of Young Professionals (NYP) Tallahassee NYP introduces young people to the “more vibrant side of Tallahassee.” It fosters personal and professional growth by connecting members through activities while offering career-enhancing opportunities. NYP offer members the opportunity to network in various settings and opens the door for long-lasting connections to be made. To join or learn more about NYP, visit tallahasseenyp.com. Toastmasters International Members who participate in Toastmasters improve their speaking and leadership skills by attending meetings at one of its meeting locations around town. To find meeting location and to learn more, visit toastmasters.org.
46 TWM • Women Who Mean Business | Special Section
GROUPS ORGANIZATIONS NETWORKING
Women’s Prosperity Network (WPN) WPN was founded to create a new type of networking for women. With the use of online and offline resources, paired with WPN’s signature formula, “Brilliance, Brainstorming and Breakthroughs,” women come together with a commitment to excellence and sharing their gifts and talents. To join or learn more about WPN, visit womensprosperitynetwork.com. Women Who Mean Business (WWMB) Community The WWMB Community was created by Tallahassee Woman for inspiring businesswomen in the Tallahassee area for networking, information and other valuable resources to engage in the community. Activities include networking and educational opportunities, events, online information, newsletters, social media updates and more. There is no fee to become a general member. To register as a member and for additional information, visit the Women Who Mean Business Community online at the website talwoman.com/ Women Who Mean Business. Women Wednesdays at Domi Station is a gathering of a small group of entrepreneurial women who are taking advantage of the collaborative, tech-driven, coworking community at Domi Station on Railroad Avenue. Join in each Wednesday from 10 a.m. to 3 p.m. For more information contact barbara@swellcoin.com or visit Women Wednesdays’ Facebook page @WomenWednesdays.
Work. Life. Balance.
Look up and Live!
Summer Brooke Gomez, PhD
Spiritual inspirational messages on the power of God’s love for you through your life journey.
850-421-1260
Professional Identity Workplace Social Strategies Ambitious Couples Exceptional Adolescents Creativity & Spirituality FSU MSW & PhD in
Marriage & Family Therapy
Individuals Couples & Families
There is incredible wisdom within you. Awaken it.
To purchase Look Up and Live, contact KarGrecia.Robinson@yahoo.com
850-702-1332
or visit www.blurb.com and search “Look Up and Live” Author KarGrecia Robinson began writing when she was 16, a sophomore in high school who had trouble explaining her emotions but found release and relief when she put pen to paper. An only child, she was born in 1988 in Quincy, Florida, where she was raised by her beloved grandmother, Shelly Robinson Clay, and graduated with honors from East Gadsden High School. Dedicated to her grandmother, this book reflects KarGrecia’s commitment to God, a personal love she wants to share with others to encourage them on their own life’s path.
To be part of our women’s support group: I HEAR YOU...LET’S TALK!! – Call 850-702-1332
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SOUTHWOOD 1910 Hillbrook Trail, Suite 2 Tallahassee, FL 32311 (850) 878-2637 CHATTAHOOCHEE 409 High Street Chattahoochee, FL 32324 (850) 663-4643 CRAWFORDVILLE 2382 Crawfordville Hwy., Suite C Crawfordville, FL 32327 (850) 926-6363
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2770 Capital Medical Blvd., Suite 200 Tallahassee, FL 32308 (850) 877-0910
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WE OFFER ONLINE SCHEDULING AND WE ACCEPT MOST INSURANCES INCLUDING CAPITAL HEALTH PLAN. TWM • Women Who Mean Business | Special Section 47
WORKING WOMEN'S WEB
BIZSCENE Women Have Drive! 2017 WWMB Work+Play Conference The inaugural WWMB Work+Play Conference was presented by Tallahassee Woman magazine’s WWMB Community and took place on October 11 at the TCC Workforce Development Center. The race-themed all-day conference with the tagline ”Women Have Drive!” featured vendor exhibits, engaging business and inspirational speakers, food and beverage pit stops, fantastic giveaways and valuable networking. TWM is thankful to the sponsors, speakers and attendees who helped to make the event a success.
48 TWM • Women Who Mean Business | Special Section
Tallahassee Woman Magazine and the Women Who Mean Business Community
2017 Work + Play Conference
“Women Have Drive!” THANK YOU TO OUR SPONSORS
Marvin Perry
Refreshments provided by Coca-Cola Tallahassee, Nothing Bundt Cakes and Chicken Salad Chick. tallahassee woman • december 2017 / januar y 2018 49
OUR COMMUNITY A look at the events, organizations, businesses and people that make Tallahassee a great place to live—and love.
HOW TALLY MOMS STAY DIGITALLY CONNECTED By Tavia Rahki Smith
O
ver 1 billion people are members of Facebook “groups,” closed online communities where group members discuss particular causes, topics or interests. Five years ago, Tallahassee mom and nurse anesthetist Amy Nation started such a group for her friends to share local events and activities for kids: Tally Moms Stay Connected (or TMSC as the members call it). Amy’s friends enjoyed the page so much that they invited their friends to join the group, and they in turn invited their friends. Soon the page had hundreds of members. Dena Sokolow, a local attorney, and later, Kelly Cooper, a preschool teacher and mother of four, were added as admins as the membership quickly expanded and the page emerged as an advice and support resource for local moms and moms-to-
be. Within a few years, membership grew to the thousands. “If someone would have told us this group would become what it is today we could never have imagined it,” says Dena. Local moms, moms-to-be, aunts and grandmothers of every age, race, ethnicity, religion, education, profession and socio-economic status use the group as a resource for information and advice. The group averages 4,000 to 5,000 posts a month, ranging from controversial and personal issues to parenting advice, to recommendations on everything from schools to physicians to home repairs. “To hear recommendations from so many different people, both friends and strangers, from all walks of life who share their experiences is so much more helpful than just doing a Google search,”
50 tallahassee woman • december 2017 / januar y 2018
says group member Wendy Crawford. Members also share personal struggles. “These are not issues any woman would openly discuss if they didn’t believe their questions would be treated with respect,” says Tally Mom Mandi Broadfoot, director of local nonprofit Making Light Productions. “It’s unbelievable that a group of this size has managed to maintain a level of civil discourse that most of us have forgotten was possible online.” Although most of the women know each other only through their activity on the page, they rally in support when one of the Tally Moms is in need. Recently, a Tally Mom new to the area was having surgery and did not have anyone to drive her or stay with her three children since her husband is in the military. She posted on TMSC and members watched her children and made sure she made it safely to the surgery and home. “Although the moms on the page don’t always agree on every topic, when someone is in need, they are there for each other in force,” says admin Kelly. The Tally Moms even managed to help feed a special-needs tiger at Mystic Jungle Education Facility in Live Oak, FL, when a member posted that the facility needed deer meat because the meat they had for the tiger spoiled during the outage from Hurricane Irma. While there is no selling of any kind allowed on the page, there is “Service Sunday,” when TMSC members can
elleBelle photography
Dena Sokolow and Kelly Cooper
promote their businesses and reach a diverse audience. Many local businesses have credited their success and growth to the TMSC group. “I have doubled my clients every year for the past three years since I have been a member of the group, and I have no doubt that has been from the incredible support that has been shown to me on TMSC,” says Wendy, owner of local dance studio Dance Fusion. Today the group has nearly 10,000 members, with four administrators and three moderators to manage the large volume of page traffic. With such a huge following, it can be a challenge to moderate the wide variety of posts and personalities, while still keeping an open sharing platform. There are strict group rules in place to direct page content and keep the page congruent with its primary focus as a support, encouragement and advice group for women. Despite the challenges, the admins volunteer countless hours of their time to the group because of the positive impact the page has had. “People often ask me two questions: how and why do I continue administering the group after five years,” Dena laughs and says, “I stay because this group provides a community for local women and has become a place where people come together to help and support each other. This group is a vehicle for amazing things to happen.”
WE SUPPLY THE VALUE. YOU TAKE ALL THE CREDIT.
Tallahassee Community College offers custom conference and event solutions to fit your budget while meeting your unique event planning needs. With first-rate support services, professional amenities and a variety of venue options, TCC is the ideal choice to host your conference, seminar, banquet, trade show or other event.
(850) 201-6058 | www.tcc.fl.edu/conferences
Visit Tally Moms Stay Connected at facebook.com/groups/tallymomsstayconnected.
tallahassee woman • december 2017 / januar y 2018 51
our community | women we admire
DOT SKOFRONICK A WOMAN FOR ALL SEASONS By Deborah deSilets
D
ot Skofronick has a youthful vigor that defies her age. She brings the gift of healing and wisdom to the world around her—both luminous and energetic, she is as beautiful inside as out. She recently took the time to reflect on her life. She says, “Life is a continuum, where you can have it all—just not all at the same time.” Dot’s experience of the ups and downs of life—you know, “those overwhelming days when the kids need tutoring, gym clothes are needed, the bus is late and afternoon practice is now!”—have left her with few, if no regrets. At 80 years old, having put fun into living, she has found her peace. When talking about her life, she exudes a scientific ongoing sense of discovery—how things grow and evolve, how feelings are nurtured, what changes and what stays the same. She was born to French and German parents in Madison, Wisconsin, where she later attended the University of Wisconsin and majored in medical technology. She recalls swimming in the lakes that she would ice skate upon in the winter and says, “It’s more fun as water goes through a change of state.” After college, she married her husband, Jim, and moved to Tallahassee for her husband’s physics teaching position at Florida State University (FSU). Her love of water and science inspired her to attend FSU herself and graduate with a second degree in marine biology. A mother of four grown children and six grandchildren, she recalls the days of shifting from a professional role into a mother role and then back again as she went from years in the PTA to obtaining a degree from Lively Technical Center as a Systems Project Analyst. She continued to work while her children went to college. In addition to her active professional life, Dot
52 tallahassee woman • december 2017 / januar y 2018
has kept pace with the very active career travel of her husband, who for 20-plus years researched at a Max Planck Institute in Goettingen, Germany. Her home tells the story of her travels and where her heart lives. Mostly, it shows her as an observer of life’s dynamism— how opposites attract—and the energy that lies beyond walls. And Dot exudes energy. After we sit for a short while, we take a stroll through her garden. She points to the pine strawcovered meditation path that circles the house as she describes
Classic
next summer’s travel plans, which include going to Greece with her granddaughter. Life on a continuum appears now to have come full circle as summers are spent traveling with her children or when three generations of family run races together. Dot is very physically active. Her typical week consists of two days of running and four days of water aerobics. She credits her active lifestyle to her father, who instructed her to stay fit as he pointed to the chin-up bar that she and her siblings would use regularly. Now, when teaching others to “get going,” she recalls her adult water aerobics classes, where “we all know cold water is no fun to get into, but when you start moving it becomes great fun. I apply the same motto for running. I have been a runner for 39 years.” Remembering when she was a beginning runner, she marvels now at the novices in her beginning runner’s class and says, “I will be at the finish line waiting for them, watching for their smile.”
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Along with spending time with her family, traveling and staying fit, three community groups—the League of Women Voters in Tallahassee (LWVT), Re-Think Energy, and Sustainable Tallahassee—vie for her time. “Re-Think Energy is going forward for a sustainable Tallahassee. Even when the ideas seem too futuristic, difficult or unproved, we never discount anything—the future is not static. Working with others for change…this sustains me.” Dot follows with another call to action: “Things are happening all the time. Your voice can and should be heard.” She continues to “put herself out there” and is still amazed at what she can do and does manage to get done. She recommends that “if there is something to be done, something to be changed, then let’s do it. Be an example for others to follow.” The famous Fleetwood Mac song challenges the listener with, “Can I handle the changes of my life?” Well, Dot could surely reply, “Yes, I did handle the seasons in my life. No fear!" tallahassee woman • december 2017 / januar y 2018 53
our community
haute HAPPENINGS Steel Magnolias
January 11–28, 2018 | Theatre Tallahassee What better way to begin the New Year than by checking out Theatre Tallahassee’s production of Robert Harling’s Steel Magnolias? Follow the stories of six eccentric women in Louisiana as they tell a heartwarming story about the importance of moving forward in life, even when tragedy strikes. To find show times and ticket prices, visit theatretallahassee.org.
Holiday Show and Sale
Market Days
Holiday Magic
For its 54th year, the Lemoyne Center for the Visual Arts is holding its annual holiday show and sale. This is an opportunity to stroll through the center and view holiday decorations alongside the works of numerous local artists. Attending this show allows you to contribute to the growth of the Lemoyne Center’s mission of creating community through art. To find out more about times and entry fees, visit lemoyne.org.
As one of the largest arts and crafts shows in the southeast, Market Days, presented by Tallahassee Museum, consists of over 275 various artists and vendors. Expect to find classic country furniture, ceramics, woodwork, jewelry, clothing and many more products that can help stuff stockings and cross gifts off your holiday wish list. For more information, visit tallahasseemuseum.org.
Bring your friends and family to the Tallahassee Symphony Orchestra as they perform their Holiday Magic concert at 2:30 p.m. and 8 p.m. This show features the talents of four downtown church choirs and gives families, friends and loved ones the opportunity to attend a lively musical celebration. To find out more information inluding ticket prices, visit online at tallahasseesymphony.org.
Alternative Christmas Market
Victorian Christmas Festival
John Wesley United Methodist Church is proud to host its 31st annual Alternative Christmas Market. At this event, you have the option to create holiday joy by donating to over 30 nonprofit ministries. Additionally, you can shop for a variety of handmade crafts. For information regarding times, visit online at johnwesleyumc.com.
Downtown Thomasville invites you to come and enjoy its 31st Annual Victorian Christmas Festival. From 6 p.m. to 9 p.m., take a stroll through the downtown area and delight in nineteenthcentury-themed carolers, magicians and Magic Lantern Show. In addition to the wonderful display of Thomasville’s Victorian past, you can shop and dine as well as enjoy all the festivities.
November 23–December 30, 2017 Lemoyne Center for the Visual Arts
Winter Festival December 2, 2017 Downtown Tallahassee
Visit Downtown Tallahassee for the Winter Festival to celebrate the arts and music. From 3 p.m. to 10 p.m., enjoy a series of events, that include live musical performances, food vendors, arts and crafts, a lighting ceremony and a nighttime holiday parade. Bring your friends and family to have fun at the start of the holiday season! For a more detailed itinerary, go to talgov.com.
December 2–3, 2017 North Florida Fairgrounds
December 2–3, 2017 John Wesley United Methodist Church
54 tallahassee woman • december 2017 / januar y 2018
December 9, 2017 Ruby Diamond Concert Hall
December 14–15, 2017 Downtown Thomasville, Georgia
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our community | haute happenings in fitness fashion and get tips on workout plans. For additional information, go to tallyfitnessfest.com.
The Nutcracker COMMUNITY CHRISTIAN SCHOOL 40TH ANNIVERSARY GALA
December 16–17, 2017 Ruby Diamond Concert Hall
The Tallahassee Ballet Company is hosting the most anticipated performance AN ELEGANT, INSPIRING of the holiday season the third weekend EVENING RAISING SCHOLARSHIP in December. The Tallahassee Ballet will FUNDS FOR FAMILIES IN NEED captivate its audiences with elaborate costumes, lovely dancing, and a live Saturday, March 24, 2018 6-9 pm at the FSU University Club orchestra. This performance is an 5-6 pm: Silent Auction & Hors D’Oeuvres appropriate way for all ages to revel in the COMMUNITY CHRISTIAN SCHOOL 40TH ANNIVERSARY GALA holiday spirit. For information regarding tickets and times, visit online at tallahasseeballet.org.
LET YOUR LIGHT
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Fitness and Food Festival
UR LIGHT
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January 27, 2018 FSU Turnbull Conference Center
The Tallahassee Fitness Center is hosting its 9th Annual Fitness and Food Festival ISTIAN SCHOOL 40TH ANNIVERSARYJonny GALADiaz and wants you to join. From 9 a.m. to RAISING SCHOLARSHIP FUNDS FOR FAMILIES IN NEED 2 p.m., watch tutorials on how to make THIS YEAR’S EVENT WILL FEATURE healthy meals, learn how to find healthy PAM TEBOW, mother of Heisman trophy winner food products in stores, discover the latest
Save the Date! Living Fashionably Well 2018
February 14, 2018 Goodwood Museum Carriage House Joanna Francis Living Well is hosting its 7th Annual Living Fashionably Well Luncheon from 10 a.m. to 1 p.m. The event includes an art auction, a luncheon and a fashion show in which 30 breast cancer survivors will walk the runway. The luncheon’s guest speaker will be Amy Elmore, a successful cover model and women’s empowerment activist. For more information and to get tickets, visit joannafrancislivingwell at ticketleap.com.
Tim Tebow and passionate spokesperson for women, parenting and Christian education. JONNY DIAZ, contemporary Christian artist (“Breathe,” “More Beautiful You”) and FSU Alumnus.
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AROUNDTOWN Events • Benefits • Activities
The 12th Annual Cards for a Cure
1.
Tallahassee Memorial HealthCare Foundation 12th Annual Cards for a Cure was hosted at the Donald L. Tucker Civic Center on October 14. The event had much to offer from delicious food to music, to silent and live auctions. Lea Lane was this year’s honoree, and she shared her personal story of courage and strength in the fight against breast cancer and how she gives back to her community. Proceeds from the event benefitted the Tallahassee Memorial Cancer Center and cancer programs.
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4.
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Wish Upon a Star
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Local community leaders and child advocates came together this fall at the annual Wish Upon a Star fundraiser benefiting the Children’s Home Society of Florida. The theme of this year's event was Jazz Under the Oaks, and it was held at the Goodwood Museum and Gardens. Attendees enjoyed live jazz music, local cuisine, bourbon bars, silent and live auctions and so much more. The funds raised will be used to empower local youth to achieve their full potential.
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1. Lea Lane, Heather Thomas, Janelle Irwin, Michelle Hart, Jennifer Stinson 2. Jeff Stanford, Jennifer Stanford, Todd Taylor, Jennifer Taylor 3. Michelle Hart, Lea Lane 4. Angie Deas, Heather Thomas 5. Jane Marks, Marsha Doll 6. Kristie Teal, Sybil Englert, Amy Anderson 7. Gadi Silberman, Kathy Brooks 8. Karen Frazee, Kelly Pettit 9. Litzie Martin, Marsha Doll, Jennifer Stinson
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2017–2018 CHS Big Bend Area Board of Directors Tracy Reavis, Betsy Couch, Michelle Hart, Tracy Chavez, Heather Thomas Dr. Wayne Batchelor, Zan Batchelor Sharon Winship, Kevin Winship Cyndy Loomis, Lindsay Elliot, Anna Kay, Rebekah Simmons tallahassee woman • december 2017 / januar y 2018 59
money talks
How to Keep Your Money Resolutions By Michelle Abraira
N
ew Year’s resolutions are easy to make but so hard to keep. We tend to break these goals within the first couple of weeks, making them seem unrealistic and unattainable. Just as much as we struggle to keep up with these little resolutions to better our health or lifestyle in general, we often find difficulty in fulfilling our money resolutions as well. Whether you want to rid yourself of debt, save some extra cash or just have enough savings for retirement, the reasons for setting these goals are endless, but achieving them is the hardest part. Here are five tips to help keep you focused and on track to fulfill your money resolutions.
Know Your Financial Past
Starting off with this crucial step is necessary for any financial resolution. By being aware of our spending habits and discovering what helps and hinders us from reaching our end goal, we are able to narrow down and specify what we
need to work on. The more insight we have on our spending patterns, the easier it will be for us to set our goals and better our chances for seeing a positive improvement in our financial situation.
Get Someone Else Involved
Whether it’s a family member or your significant other, having someone by your side always makes things a little easier. You’ll not only feel held accountable for sticking to your goal, but you will stay on top of your expenses and be more focused.
Keep Your Eye on the Prize
Make sure to always keep your goals in sight. Try creating a vision board that illustrates where you see your goals going. Maybe your dream is to own your own business or buy a new home. Whatever it is, put it on a vision board to always keep it fresh in your mind. By having these little daily reminders,
60 tallahassee woman • december 2017 / januar y 2018
you’ll find that your end goals aren’t as unrealistic as we often think they are.
It’s Not Going to Be Easy
Changing your spending habits will mean making big lifestyle changes, like curtailing how much you eat out or skipping that morning cup of coffee you always get on your way to work. Also, be prepared to experience a couple of bumps along the road. If you’re feeling stuck, try breaking your bigger goals into smaller, more realistic ones. Although it won’t be easy, staying driven and having patience with yourself will pay off in the long run.
Treat Yourself
Following through with any goal is a long, tiresome journey. As much as achieving our end goal is a great accomplishment, it’s also important to treat ourselves along the way as well. So, go out and splurge a little. You deserve it!
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home and garden
HOME DÉCOR
By Geneva M. Rodriguez Photography by elleBelle Photography
he holiday season can be overwhelming, and we may feel unmotivated to add festive touches to our home after enduring long hours of holiday madness. If you’re having trouble sparking the magic within you to decorate, don’t look any further! We sat with Patricia Greene and got the scoop on the tips that can help make your home spirited for the holidays.
T
Spark Creativity and Inspiration Sometimes it can be difficult to find a central focus to build on. Keep a sharp eye out on the colors around you and what is appealing for you and your home. Check out magazines, read blogs and explore social media such as Pinterest to fuel your creativity and get inspired around a color or theme.
Early Bird Gets The Best Décor Deals We often see stores setting out holiday decorations weeks in advance. Patricia suggests taking advantage of the early sales and getting a head start. The extra time allows for proper planning and organization. Be sure to also take advantage of after-holiday deals.
Get Crafty Decorating doesn’t always need to put a dent in your wallet. Take a look at your inventory and see how you can expand it by exploring different craft stores and adding to your collection. Take traditional holiday colors and put a unique spin on them by incorporating different color hues to match your own taste.
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Be Patient With the Process We may feel compelled to get everything done at once, which can get frustrating. Patricia believes that trial and error helps establish comfort in our home space. Don’t be afraid to play around with a setup until it meets your standards. Allow things to come naturally and add to your collection over time.
tallahassee woman • december 2017 / januar y 2018 63 
the dish
HEALTHY AT HOME
Delicious Dishes for the New Year By Anna Jones
Pan-Seared Oven and Roasted Salmon with a Lime Crema and a Roasted Corn and Avocado Salsa
C
LIME CREMA
ooking delicious food at home is one of the best ways to eat well and get healthy. Preparing meals at home doesn’t need to be overly complicated or time-consuming to be tasty. A big part of eating at home more often is making a plan for the week ahead on Saturday or Sunday and shopping for the ingredients you need to have on hand. When you are first starting out or getting back on track with meal planning, just take it three to four days at a time to make it more manageable.
Servings: 8 (1 serving=1 tablespoon)
The two recipes here are stress-free to prepare and are full of flavor. Although the title sounds a little complicated and fancy, the pan-seared salmon dish is easy and delicious. It is served alongside a roasted corn and avocado salsa and topped with a flavorful lime crema. Salmon is packed with heart-healthy omega-3 fats, and eating it once or twice a week is a good goal.
Nutrition Information (per serving): Calories: 34 Total Fat: 3g Saturated Fat: 2g Sodium: 81mg Total Carbohydrate: 1.6g Fiber: 0.3g Protein: 0.6g
The chili is a vegetarian version, but you won’t miss the meat one bit. The evidence is stacking up that the more we can incorporate a plant-based way of eating (basing our eating on whole grains, beans, peas, nuts, and fruits and vegetables) the better for our health. What better way to enjoy beans and veggies on a cold winter night than with a piping hot bowl of chili. A dollop of the lime crema is really tasty in the chili too. If you make these dishes in the same week, you will have it for both. Enjoy! 64 tallahassee woman • december 2017 / januar y 2018
Ingredients: 1/2 cup sour cream 1/2 teaspoon garlic powder 1/4 teaspoon salt Zest and juice of 1 lime Directions: Mix all ingredients together and let sit while you prepare salsa and salmon.
ROASTED CORN AND AVOCADO SALSA Servings: 6
Ingredients: 1 1/2 cups frozen corn (I like Today’s Harvest Silver Queen-style corn—find it in the freezer aisle at Publix) 1 red bell pepper, chopped 1 jalapeno, chopped 1/2 cup red onion, chopped 1 avocado, chopped 1/4 cup cilantro, chopped 2 1/2 tablespoons olive oil, divided Juice of 2 limes 1/4 teaspoon dried oregano 1/4 teaspoon cumin 1/2 teaspoon salt and pepper to taste
Directions: Turn oven on broil to 450 degrees. Pour frozen corn into roasting pan. Drizzle 1/2 tablespoon olive oil over corn kernels and sprinkle with a small pinch of salt. Broil for 7 to 10 minutes or until deeply golden and slightly charred, stirring occasionally. While corn is roasting, chop red pepper, jalapeno, red onion and avocado and place in medium-size bowl. Add chopped cilantro. Toss with remaining 2 tablespoons olive oil, lime juice, oregano, cumin, salt and pepper. Stir to combine. Nutrition Information (per serving): Calories:165 Total Fat: 12.9g Saturated Fat: 2.3g Sodium: 203mg Total Carbohydrate: 13.4g Fiber: 4g Protein: 2.3g
PAN-SEARED AND OVEN ROASTED SALMON Servings: 4
Ingredients: 1 tablespoon extra virgin olive oil 1/2 teaspoon salt 1/4 teaspoon freshly ground pepper 4 (5 oz.) skin-on salmon fillets (wild-caught is best), rinsed and patted dry Lemon wedges
Directions: Preheat oven to 400 degrees. Heat a large oven-safe skillet (I use cast iron) over high heat. Brush fish evenly on both sides with olive oil and season with salt and pepper. Place fish into pan, flesh side down, and allow to sear for approximately 4 to 5 minutes. Use a spatula to loosen the fish. It will release from the pan easily when ready. Flip fish to skin side and place in preheated oven. Cook for about 8 to 10 minutes or until the internal temperature is 145 degrees. Cook longer if you like yours more well done. Top with a dollop of lime crema and serve with roasted corn and avocado salsa and a whole grain, such as Seeds of Change Organic Quinoa and brown rice for a balanced, delicious and healthy meal.
and drained 1 (15-ounce) can kidney beans, rinsed and drained 1 (16-ounce) can cannellini beans or other white beans, rinsed and drained 1 (6-ounce) can tomato paste 1/2 cup (2 ounces) shredded sharp cheddar cheese, (optional) Directions: Heat oil in a large Dutch oven over medium-high heat. Add onion, garlic, green pepper, chili powder and cumin; sauté 3 minutes or until onions are tender. Add 2 cups water and next 7 ingredients (through cannellini beans), stirring to combine. Combine remaining 1 cup of water and tomato paste in a bowl, stirring with a whisk until blended. Stir tomato paste mixture into bean mixture. Bring to a boil; reduce heat and simmer 20 minutes or until thoroughly heated. Ladle soup into bowls. Top with a dollop of lime crema, a little cheese and some sliced avocado too, if desired. Nutrition Information (per serving): Calories: 276 Calories from fat: 11% Fat: 3.5g Protein: 12.7g Carbohydrate: 40g Fiber: 14.7g Cholesterol: 0mg Iron: 4.2mg Sodium: 587mg Calcium: 107mg
Nutrition Information: Calories: 190 Total Fat: 9.5g Saturated Fat: 1.5g Sodium: 416mg Total Carbohydrate: 0.1g Fiber: 0g Protein: 24g
Easy and Delicious Vegetable Chili
Servings: 8 (serving size: 1 1/2 cups soup)
Ingredients: 1 tablespoon olive oil 2 cups chopped onion 1 green pepper, chopped 3 garlic cloves, minced 2 tablespoons chili powder 1 teaspoon cumin 3 cups water, divided 2 tablespoons Worcestershire sauce 1 (28 ounces) can diced tomatoes, undrained 1 can Rotel, Original 1 cup corn, fresh or frozen 1 (15-ounce) can black beans, rinsed
Anna Jones is a Registered Dietitian in private practice in Tallahassee. She has over 15 years of experience in health and wellness as a dietitian and is truly passionate about helping people make healthy, lasting lifestyle changes through balanced nutrition and physical activity.
tallahassee woman • december 2017 / januar y 2018 65
FunnyGirl.
I Came This Close to Doing a Color Run by Lisa A. Beach
M
y 50th birthday had recently passed, and I wanted to make a change, something a little bigger than parting my hair on the opposite side.
The next day, I start to prepare. First, I Google “How far is a 5K race in miles?” (I never did learn the metric system back in 5th grade.)
I saw an ad for the Color Run pop-up on my Facebook page. When a race bills itself as “The Happiest 5K on the Planet,” I want in.
Three miles? Holy crap!
“Less about your 10-minute mile and more about having the time of your life,” the ad promised. Well, I liked the sound of that. “Hey, this looks fun!” I exclaimed to my husband, Kevin. “I want to have the time of my life. Let’s do this!” After the laughter died down, Kevin realized I was dead serious. “You don’t run,” he wisely reminded me. “It’s not that I can’t run. I just don’t like to run,” I explained. “But I think I’d like this. Look how colorful it is.” Yeah, ’cause that’s what makes running fun—powdered tempera paint thrown in your face. But I like that the Color Run has no winners (and thus, no losers) because it’s an untimed race. I could even walk when I got too tired. This is so my speed. If nothing else, I’d be doing a community service by making the other runners look good. (You’re welcome.) Kevin brushed it off, thinking it was just one more I-need-a-change thing I was going to start and not finish. But I was determined.
Surprisingly, this does not yet dissuade me. Eight-week training schedule for beginners? (gulp) It looks like I might need to download the Couch-to-5K-Running-Plan app. OK, I’ll just start out slow with short distances and build my way up, day by day. I decide to warm up by walking around our neighborhood first. I’m huffing and puffing. Then I reach down to put on my other sneaker. Once I lace up both running shoes (the pretty-in-pink Pumas that have only seen action when I’m running late), I grab my iPod and head out the door. I’ve got my keep-to-the-beat music pumping, everything from “Situation” (Yaz) to “Waking Up in Vegas” (Katy Perry) to “This Is How We Do It” (Montell Jordan). I’m psyched! After a half-mile brisk walk, I’m all warmed up, ready to take off and hit my stride. I got this. I run and run and run. My heart pounds, my lungs burn, my T-shirt is drenched in sweat and I gasp for air. Must. Keep. Breathing. I look back to see how far I’d gone. I had run the length of two driveways. Oh, dear God.
I alternate my pace to increase the chance that I will actually make it around the block. Walk for two driveways, run for two driveways, walk for two, run for two. Heart. Still. Exploding. Walk for three, run for one, walk for four, crawl for one. Besides my body giving out halfway around the block, my initially positive, kick-ass inner dialogue also fails me at this point. What the hell was I thinking? My legs ache. I can’t breathe. Quick, smile at the neighbor and pretend you’re having fun. Crap, I still have half a block to go. I could be at Panera having a bagel. This song sucks. You suck. Go back to bed. In the distance, I see my front porch, beckoning me home with welcome anticipation, like a mom running out to meet her little kindergartener after his first day at school. Slowly, one exhausted, quivering step at a time, I reach my house, open the door, collapse on the floor and vow never to do that again. It wasn’t fun, I didn’t have the time of my life and it really is because I can’t run. And I’m OK with that, realizing that I need to buy this T-shirt that I saw online: Training for a Marathon (on Netflix).
Lisa Beach is a freelance journalist and copywriter. Her work has been published in Good Housekeeping, USA Today Back to School, Parents, Edible Orlando and more. Visit her website at LisaBeachWrites.com.
NEXT TIME IN TALLAHASSEE WOMAN MAGAZINE
All About Color—Bold hues, ideas and stories to paint your world with beauty. +Women’s History Month—Time Travelers 66 tallahassee woman • december 2017 / januar y 2018
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68  tallahassee woman • december 2017 / januar y 2018