Responsive Web Design or Mobile App: Which is better for you? Introduction Today developing a mobile application and building a responsive web design both are integral to the growth of a business. With constraints on time, people across the world use their mobile device on the go to conduct business or look for a service. Hence the user consumption in a technologically rich world has come a long way from traditional methods of advertisements or retail store visits. So investing in a mobile application for user engagement or developing web friendly pages that adapt to devices is a not only a strategic decision, but also a technical decision that brings in other considerations.
Both mobile apps and responsive web design development are used interchangeably though both have distinct uses and purpose. So do businesses need both to keep customers engaged and expand the customer base? Since both mobile apps and web sites have certain common aspects and certain unique features that set them apart, while also being high in demand. So it is imperative to have a clear understanding of where it will appropriate to use either or both to invest your bucks. Which is Better for You? A responsive mobile design basically makes your desktop pages adaptable for viewing in mobile. It is housed under a different url. The webpage adapts itself to the device in use. One of the advantages of using responsive design is the investment in time and cost, both of which are comparatively reasonable to deliver and manage. Since mobile responsive design is one of the key skills, resources are usually able to develop and deliver it faster. Practically speaking too, this is comparatively cost friendly as compared to developing an application from scratch. From a functional perspective, they are not as