Why You Should Consider Responsive Design? The new consumer wants to avoid long queues and wait times – he’s gone mobile. The new target who is your prospect reads, rants, suggests and even shares online. Getting a web platform, that can be viewed through different screen sizes; even while travelling – this would surely make sense. With People using mobile applications that behave like payment gateways; a business cannot afford to think twice about responsive design stylesheets. What is RWD? Responsive Web Design (RWD) is that web application, which responds to their environment. How does one go about it practically? The designer creates multiple fixed width designs for each of your existing websites. The website in turn responds to the multiple fluid width outlines. Small + medium + large screen sizes – it could be any of these and they will all be taken care of using one website. The question is whether RWD is possible in animation? Yes, of course – it’s called parallax scrolling animation – which takes the world around with interactive websites.
These are fully featured websites that can accommodate CDN, CMS, extensions and widgets like payment gateways. We have data to show that almost all multi-national corporations have adapted to using responsive designs. Every domain owner wants to reach out to his customer. From business pitches to document scrolling or graphic display – responsive details score higher. Thanks to the changes incorporated globally - HTML 5 – it’s all possible since 2011.
So, carefully consider the following aspects before jumping into responsive design for your product. The budget – money spent on maintenance, optimization, design and development of a responsive design is much more than a normal website. Old browsers – are these still being used by your customers? In which case, it is imperative that you maintain a HTML website simultaneously. Performance for any responsive site is fast paced and needs effective server’s response. The content to be used on responsive sites needs to be completely and fully interactive. Videos, social networking plugins, jQuery, and much more are to be used wherever possible. Specially, at touchpoints that involve user response that needs to be recorded. After much debate choose between web app and responsive design for your client.
Responsive designs are way more cost effective than mobile sites, as these are precisely designed for a mobile device. Aces
Multi-screening, Multi-point access – gives a lot of crowd control More visibility, compatibility, user-friendliness, responsive design gives more power to your end customer. Latest model, latest trends in hand – mobile is now an inevitable accessory – Go Mobile! Seamless experience – has better response rate from the prospects
Less zoom effort, less scroll effort, less odd formatting and other ugly errors – custom designed and tested for the small screens Mobility Advantage – take your website with you on any device of your choice Do not lose your potential customers – that thrive on mobile Brand identity aesthetically custom designed for your client to see it the way you want it Consumers access the internet while moving – you let them evaluate your website on the way Worldwide moment of glory - is to see your website behave trendy on different devices Mobile sales overtook desktop sales – next is mobile search (be mobile optimized) Responsive design is better than creating a separate mobile and a desktop site
A search engine like Google prefers ‘responsive web design’, because content that breathes on a web domain is considerably stress-free to share, track, analyze and network. Using a mobile site separately gives a different set of URL’s to handle. Sharing a link or even saving a link via apps that have cloud storage – responsive site gives an advantage of one link documentation. The user could specifically return to that same link irrespective of the device in hand or on the table.
No extra cost would be incurred, as there is no need for mobile site optimization separately on search. No need to hire mobile experts for optimizing the website on mobile search separately. Include as many mobile-specific keywords as you want on your website – and do it for all screens at once – why put in repetitive effort and spend more time. Even socially, the most crowded online platforms have now made it responsive. They complement their website domains with hybrid mobile applications that reside on the prospect’s smartphone. Constantly, the mobile app takes the user to the responsive site and vice versa. Smartphone have changed the entire landscape.
Rip-offs
Designers are pressured to create different stylesheets for different size screens Increase in workload for the designers who are preparing your web application Optimizing content display on different screen sizes can be a hurdle Although some designers think, that older mobiles and browsers may not be compatible recent CSS practices. Non standardization between devices kills the motivation to go responsive Extra planning and extra designing time and skills are needed for responsiveness Skilled resources for responsive design are even fewer in market today Financial considerations in developing a responsive site
Conclusively, responsive design has become an indispensable part of the online system, the pros overshadow the cons. It’s vital to ensure your website is mobile and tablet ready and clearly gives the customer adequate information on screen to react positively.
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