JANUARY 2023 ISSUE

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JANUARY 2023 T E A M X C E L L E R A T E M O N T L Y N E W S N O L I M I T S WELCOME NEW AGENTS New Faces Jumping on to the X-Team ICON CORNER Kudos and Tips from Experienced eXp Agents Taylor Jackson Opens Opens Opens Trussville Office NEW YEAR EDITION
Welcome XTeamRally T A B L E O F C O N T E N T S Genny Williams and Gusty Gukas Welcome 2023 Message OurCover Taylor Jackson Opens Trussville Office Congratulations Cappers and Alabama State Team RealtorTips JoinaCommittee MeetKamiBassinger Gusty Gulas and Genny Williams tips for Realtors to start 2023 Sabrina Rose is heading the Education Committee, while Lyn Berry and Leane Randle are heading the Social Committee Kami joined Exp in 2019 and values all the benefits Exp has to offer JanuaryBirthdays These superstars are sharing their experience and knowledge to help you be the agent you want to be this year XTeam January Birthday Celebrants 01 02 03-05 12-15 32 21 31 22-23 9 01 02 11 20 32 29
Looking forward to helping you grow and thrive this year.
Genny Williams and Gusty Gulas

Taylor Jackson Taylor Jackson Taylor Jackson

Opens Trussville Office Opens Trussville Office Opens Trussville Office

The

cially started January 1, 2021. With just four agents, they closed 106 units and thirty-four million in sales in their first year.

In 2022 Taylor grew his team to twelve agents and became a Premiere Zillow Flex partner. In September of last year, Taylor opened his first office in downtown Trussville. Taylor partnered with PLACE on October 1, 2022 to allow his agents and administrative staff to grow exponentially through their financial and growth model.

Taylor has hit ICON status three times and continues to grow. He now has some agents that are certified mentors through Exp and several that have hit record breaking goals.

We know that in 2023 Taylors team will continue to work hard to surpass their goals.

Taylor and his team are truly an inspiration.

C
R OUR
O V E

Jasmine Kemp

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Dawn Jenkins Sabrina Rose
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Weil Thornburg has earned his mentor certification
Congratulations to Tonya Lee on being awarded Etowah County's Rookie of the year! Tonya had an amazing 2022 and we can't wait to see how far she goes in 2023.

Alabama State Team

eXp Realty Alabama was named State Team of the month for eXp Realty! You all are the best team we Alabama eXp agents could ask for. This group was chosen out of all the state teams in the company. Are are all so proud to have you as our leadership & looking forward to an amazing 2023!

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David Lucas Brandi Cook Holly Moody Lisa Guthrie Bruce McGill Anita Fashaw

Congrats to Kayla Cook for her sweet baby girl coming soon.

Jasper’s Joe Argent welcomes son Wiley.

Kristen McGraw is expecting a precious baby boy soon

Halie Biggs and husband welcome sweet daughter, Logan

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H A P P E N I N G WHAT'S

Carter Pair is welcoming a new baby boy soon.

Penelope is showing off her exp wear

Congrats to Jon Gilkerson for getting engaged in the Phillipines.

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H A P P E N I N G WHAT'S

Ro did d f l

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H A P
Gracie Barnhill was featured on national news on CBS.
WHAT'S
Sabrina
job leadin 2023 Vision First closing in the books of Meghan Nelson!
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E N I N G WHAT'S
We had a wonderful time at our Christmas potluck.
H A P P

Here is Coach Burt's #5 habit

this is Grit. When you do big things in life, evil people come out of the woodworks. — this was an interesting take on Grit and resilience. Coach Burt helped us understand that when you start bringing massive value, others will try to leach onto it. It’s important to distinguish who these people are and recognize their intentions. They can be friend or foe. Have faith to keep going —> fight for what you believe in. When people present doubt or pain the worst thing you can do is let this take over you thoughts and emotions. Affirmations are powerful motivators at this junction.

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1. Confusion — bring DIRECTION 2. Isolation — bring CONNECTION 3. Powerless — bring CREATIVITY
People are having 3 problems:
D A Y PERSONAL GROWTH
Habit #5: Grit & Resistance Bounce-back, Perseverance, Volume

Activity > reach out to your past clients & sphere of influence. Ask: “What are you trying (or planning) to do in 2023?” ⁃ let the know you are here for the good times, bad times, and I am here for you.

It’s important to recognize the difference between a stimulus and a response. In other words, what you can control and what is uncontrollable. You can control what value (stimulus) you bring to the marketplace. How the marketplace (people) responds is the uncontrollable.

Nonlinear Thinking vs Linear Thinking ⁃ what are big problems people have? ⁃ Can you bring value to the conversation to help them see it’s not linear? Be creative.

This is the conclusion of the 5 habits of the top 1%. I hope this has brought you massive value. If you don’t retain all this info, remember:

“Money changes hands when problems are solved” Coach Burt

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D A Y PERSONAL GROWTH

HERE ARE MY TOP TIPS FOR REALTORS TO START 2023:

Gusty Gulas

1. Get Aggressive and Proactive.

When the new UAB football coach was announced I was pretty confident that we had a mutual friend. I asked my friend to put in a good word for me to the new coach and he did. While that has not panned out to anything yet my friend called me a day later and said I have another friend whose son is going to play at UAB and they want to buy a place down there. He connected us and we are currently looking at million dollar plus houses. This all came about from being aggressive.

2. Let others know you are in real estate

At my gym I started becoming more social and building relationships with others. I started mentioning that I had an amazing investment deal or have you seen the new listing on so and so street. This turned into three referrals in two weeks. Don’t be a secret agent! The more hands you shake the more money you make!

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T I P S REALTOR

3. Get your database organized

No matter what database or excel file you use you need to get all of your contacts in one place. Add tasks to each contact in your database. Focus for 30 days and do one letter of the alphabet each day to get organized.

4. Do open houses

One of our agents picked up 6 closed deals from one open house. She was prepared, followed up, was proactive and provided a new level of service to many of those home buyers. If people are looking at a house now with interest rates a lil higher than last year then they are serious. Open houses…just do em.

5. Don’t give up

Many people are ready to throw in the towel. Don’t. You have to remember this is a business. You need to know why someone should use you as compared to the thousands of other agents they have access to. In the 2009 recession is where I made a name for myself. I had people recommending to me to go get a job cause we were barely paying bills. I stuck with it and in one years time went from about to leave the business to the top agent at the top company in the state. Get your mind right and stay positive. You can do this!.

T I P S REALTOR
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NNY'S GOAL TTING AND AYING TIPS

Genny Williams

As an obsessed goal-setter and achiever, there's nothing more satisfying than knowing you accomplished what you told yourself you would. From even my earliest years in the business starting in 1997, I set yearly goals that I always achieved. Here's what I've learned:

1. Don't compare yourself to any one else who is way ahead of where you want to be. Let the super successful inspire you to higher levels in your own style. If they can do it, you can do it.

2. Make your goal scary enough to get you excited by asking yourself what would I have to achieve to make me excited and super proud of myself?

3. What goals match my core values? If hobbies and vacation is the goal, don't put unnecessary pressure on yourself to increase productivity and number of transactions. Maybe you want to shoot for higher price per sale.

T I P S REALTOR
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4. What's truly possible? It's ok to make a doable goal and RAISE it when you achieve the first step. The energy surrounding you achieving a goal can spur you on to the next level. So, choose something that excites you, but you know is doable. Also, choose a lead source that matches your ideal client. If you want sellers, choose a seller lead source.

5. Break them into quarterly goals so that you can do sprints. You'll be much more dedicated and energized focused on short term goals.

6. Break them into daily activities using My 6 Figure Day. Download the My 6 Figure Day app and use it every day to achieve your goals.

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1. Utilize social media platforms such as Facebook, Instagram and YouTube to showcase your listings and engage with potential clients. 2. Implement a targeted email marketing campaign to reach out to potential buyers and sellers in your area. 3. Consider using video marketing to give potential buyers a virtual tour of your listings. 4. Create a professional website that showcases your listings and provides T I P S MARKETING ZAC'S MARKETING TIPS: 23 MARKETING TIPS TO EXPLODE YOUR BUSINESS IN 2023 THE GALAXYTHE GALAXYTHE JANUARY JANUARY JANUARY 2022 2022 PAGE 16PAGE 16PAGE 16
THE GALAXYTHE GALAXYTHE JANUARY JANUARY 2022 2022 2022 PAGE 17PAGE PAGE 17 T I P S MARKETING 5. Use search
6. Use online advertising
7. Collaborate with
businesses
services. 8. Host open
and other
generate
9. Create
buyers
sellers. 10. Utilize paid
your
engine optimization (SEO) to make sure your website ranks highly in search results when potential clients search for real estate in your area.
platforms such as Google Ads to reach a wider audience.
local
to crosspromote each other's
houses
events to
leads and build relationships with potential clients.
content for your blog or social media channels that provides valuable information and resources for potential
and
search advertising to target specific keywords related to
business.

11. Create a strong presence on review websites such as Yelp, Zillow, and Google Business Profile to build credibility and attract new clients.

12. Partner with other real estate professionals in your area to create referral networks and bring in new business.

13. Use direct mail marketing to reach out to potential clients in your target area.

14. Attend local networking events and join relevant industry organizations to build relationships and generate leads.

15. Offer valuable resources and services, such as a mortgage calculator or home value estimator, on your website to attract potential clients.

16. Use ChatGPT if you’re stuck on a message for social media posts emails texts

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T I P S MARKETING THE GALAXYTHE GALAXYTHE JANUARY JANUARY JANUARY 2022 2022 PAGE 19PAGE 19PAGE 19
17. Utilize retargeting ads to stay top-of-mind with potential clients who have visited your website. 18. Consider offering virtual consultations for clients who are unable to meet in person. 19. Create targeted ads for specific listings or neighborhoods to attract the right buyers. 20. Use customer relationship management (CRM) software to organize and manage your leads and clients. 21. Utilize content marketing to establish yourself as a thought leader in the real estate industry. 22. Offer personalized, value-added services such as home staging or design consultations to stand out from the competition. 23. Use data and analytics to track the effectiveness of your marketing efforts and make data-driven decisions.
EXP RANKS HIGH in ALABAMA MARKETS Birmingham #2 Auburn #3 Montgomery #5 Tuscaloosa #11 R A N K I N G S STATE

MEETMeet Kami Bassinger

Demopolis, AL

Kami was born in Eutaw, Alabama. She attended Auburn University and graduated with a Bachelors and Masters in business education. She taught high school in Auburn before returning to West Alabama where she taught for 4.5 years in Demopolis. She is married to Ryan Basinger and they have three beautiful daughters, Ali Taylor, Ansley, and Faith. Kami has been in a real estate agent for sixteen years. She loves getting the opportunity to build relationships with new people and cherishes the friendships real estate has brought her.

Kami joined Exp in 2019 and values all the benefits Exp has to offer. She has enjoyed working with other agents and building those relationships as well.

A G E N T S P O T L I G H T JANUARY
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JANUARY 2023
Birthdays Birthdays
Jasmine Kemp Kimberly Rockwell Lynn Gully Demetrice Ann Oden Stephanie Brumbeloe Stacey Adcock
Lea
Carly
Shane Plyler William Trent Pearce
Corley
Bond
1-Jan 1-Jan 2-Jan 2-Jan 9-Jan 10-Jan 16-Jan 12-Jan 21-Jan 9-Jan 3-Jan 4-Jan
Kiana Holmes Diane Harrison
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Jack "Mark" Dubose Jr Megan Elizabeth Watts Bobby Tallant Jacob
Williams Jamie "Ryan" Livingston
Rachel Pounders Jane Grace Bryan Booth Amanda Falany
Richard
Crystal Pikula 21-Jan 22-Jan 24-Jan 25-Jan 27-Jan 29-Jan 31-Jan 26-Jan 26-Jan 24-Jan 25-Jan 21-Jan 24-Jan 22-Jan
Daniel Zia April Ballard
Judy Gwin
"Casey" Blackburn
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bhm Drew Taylor aub Evan Crawford bhm Genny Williams hsv Chance Higdon aub
bhm Christie & Karl Heckman bhm
bhm Dawn Jenkins bhm Chad & Jen Beasley THE GALAXYTHE GALAXYTHE JANUARY JANUARY 2022 2022 PAGE 25PAGE 25PAGE 25
Alex Acuff
Barbara Turbville
mtg
bhm
bhm
Stephanie Schult
Taylor Jackson
bhm
Sheila Pownall
bhm
aub
Shirley Hall Stephanie Brumbeloe
hsv
Natalie Bass
bhm
THE GALAXYTHE GALAXYTHE JANUARY JANUARY 2022 2022 PAGE 26PAGE 26 bhm
Nick Holman Rob Drum
Gusty Gulas
Mary Gail Weekly
AUB
aub
Kayl Mary Martin Brown Lori Fuller
lay
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Matthew Willis
Lea Corley Jare bhm Karen Burns

Welcome

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of Real Estate! of Real Estate!
Welcome to the Future to the Future
RACHEL SMITH RICHARD EATON CHRISTOPHER PRESTON STEPHANIE MILLARD
THE GALAXYTHE GALAXYTHE JANUARY JANUARY 2022 2022 PAGE 29PAGE 29 was a blast. was a blast. was a blast. Our EXPERT RALLY Our EXPERT RALLY Our EXPERT RALLY R A L L Y X T E A M Mickey Berry and his Farmer’s Insurance Agency provided a super expensive door price; a dozen eggs �� Next EXPERT RALLY is April 13th. 10 - 12.

This is the number of rev share paid to just 31 folks in our group last year. Wow!

Do you want REV SHARE in 2023?

Here are some tips to start conversations:

1. Put a link to find out more in your email signature.

2. Be a cheerleader for the company and post something positive about eXp, the Xteam, or your experience a minimum of 2x per week on social media.

3. Be a great co op agent. How you handle yourself will attract people to you and get them asking questions. You can always ask if he or she likes his company and what they like about it? You can find out many wonderful things about somebody.

4. Meet with your vendor partners and tell them your goal about helping other agents. They will help you set up meetings.

5. Invite agents to masterminds and events.

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R E V S H A R E X T E A M

Let's jumpstart 2023 with this HIGH ENERGY event packed with motivational and strategic content! These superstars are sharing their experience and knowledge to help you be the agent you want to be this year Whether it's freedom or increased sales, you're going to get some direction and how-tos Please make every effort to attend and soak up this event. YES! Invite your agent friends to attend and celebrate growth and success with us.

And, we are going to raise it up a notch with the best voted blues band in Alabama; Mike Lawley and KingFish band. What? Oh, yes!

We are that serious about your success. Get your carpool together and make a day of it! Can't wait to see you

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E V E N T S
JANUARY JANUARY
Gusty Gulas and Genny Williams - Welcome, intro, new stuff... Mary Martin Brown - Gifting to Increase Sales Tonya Lee - How I Closed 41 sales my first year without knowing anyone Peggy Lucas - New Construction - How to Get It and How to Handle It Brenda Blanton - How I Networked Into Icon My Second Year Drew Taylor - Exponential Growth in 2023
GET A
FREE 2023 HEADSHOT by Britt Creative Concepts! Here's the agenda:
THE GALAXYTHE GALAXYTHE JANUARY JANUARY JANUARY 2022 2022 PAGE 32PAGE 32PAGE 32 H O S T I N G E V E N T S JANUARY AGENTS Sabrina Rose is heading the Education Committee, while Lyn Berry and Leane Randle are heading the Social Committee. If you'd like to help with either this year, please reach out to one of them and offer your help. January's schedule is already a result of fantastic ideas. We want to plan out the rest of the year so you know dates FAR in advance. Thank you. This year, we are doing something new. We are having committee members help plan our 2023 with education you want and social events you want.
HAVE YOU DOWNLOADED THE NEW MY EXP APP YET? WE HAVE ALSO UPGRADED EXP WORLD INTERCOM APP FOR THE PHONE
If you’re in one of these states, your monthly bill has increased due to state tax.
Gracie Barnhill Lyn Berry Phantasa Rose Alicia Anderson Izzie Cobb Text: 205-339-5966 with the STARBUCKS STARBUCKS GIVEAWAY! GIVEAWAY! FREE COFFEE! NOW! NOW! How many agents were recognized as Icon in North America in December? The first 5 people who text Sarah the number of countries in which eXp Realty operates gets a free coffee. Last issue's winners were:

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