Business Builder Tour Tech Data’s Award-Winning Reseller Partner Event Series
Tech Data’s award-winning Business Builder Tour (BBT) is Canada’s leading IT technology showcase that delivers face-to-face interactions with hundreds of qualified Canadian IT solution providers in six cities across Canada. It provides you with the opportunity to speak one-on-one with IT professionals, network and meet new prospects in the industry, showcase new products and solutions and build relationships. Target Audience The BBT will target associates and executives from various roles within Tech Data reseller partners in each geographic region that are focused on a variety of technology verticals and segments. PROGRAM ELEMENTS Core Participation Six-city evening technology showcase and reception Each sponsoring vendor partner will be provided with: six-foot table with power capabilities one exhibitor sign indicating vendor logo logo recognition on all communication sent to reseller partners prior to and post event attendee information for those reseller partners that visit your table following each event* *Contact information will only be provided for those reseller partners who provide consent upon registration. Vendor partners are encouraged to collect business cards of those attendees they speak to one-on-one at the event as well.
Vendor Partner Solution Workshops Six 30-minute vendor partner solution workshops are available throughout 2017 on a first come first serve basis. These sessions are designed for those vendor partners looking to amplify their exposure at each BBT event. Custom Vendor Partner Activities What to stand out in the crowd? Work with your Vendor Marketing Manager to execute a custom vendor partner activity or sponsorship opportunity.* *Space is limited for optional activities. Quote required.
ConnectIT - End User Technology Showcase Since its launch in 2014, ConnectIT has gained traction and strength. With your participation in BBT, not only will you gain access to hundreds of Canadian solution providers, you’ll also have the opportunity to network with end customers in three regions. ConnectIT draws upon the strength of our BBT and makes it easy for you to expand your reach and amplify your message. It allows you to stretch your marketing investment and gain new prospects within the IT channel. ConnectIT takes place on the same day as our BBT in three cities across Canada – Quebec City, Calgary and Ottawa. All you need to do is come prepared with materials relevant to an end user audience.
Business Builder Tour Tech Data’s Award-Winning Reseller Partner Event Series
Tech Data Deliverables Tech Data will manage all communication elements and event logistics to recruit solution provider attendees and ensure they fully participate in all event activities. These elements include: Reseller partner electronic invitations Message on hold advertising Web advertising on techdata.ca Dedicated microsite and registration Press release and media coverage Event Logistics and Management All food and beverages for attendees On-site management and coordination of all sessions Management of additional custom activities as requested by vendor partner Event signage and on-site communications including sponsoring vendor partner logo Prizes and attendee promotional items Attendee schedules and printed materials Business Builder Tour Schedule 2017 Quebec City – April 11 Montreal – April 13 Toronto – May 23 Vancouver – September 28 Calgary – October 19 Ottawa – November 16
ConnectIT Schedule 2017 Quebec City – April 11 Calgary – October 19 Ottawa – November 16
Program Investment Activity
Description
Core Participation
Technology Showcase* Reception ConnectIT showcase
Cost $20,000
*Must participate in all six cities. Shows cannot be purchased separately.
Solution Workshop
30-minute seminar session in all six cities* *six spots available (two sessions concurrently)
$12,000