On-Brand vs Off-Brand Imagery

ON-BRAND IMAGERY

On-brand imagery will primarily focus on Adventure, outdoor photography: • Wildlife and Birding • Travel and Landscape, including astro-landscape • Macro

On-brand imagery will have sharp detail, good composition and exposure, and show that the photographer is taking advantage of the OM system’s benefits: • Compact and Lightweight Size • Power Image Stabilization • World Class Optical Performance

We also look to highlight photos that are possible due to the OM system’s world-class weathersealing and special features – Like Live Composite Mode, Starry Sky AF, Focus Stacking and Bracketing, Live ND Mode, and more.

Olympus Visionary Peter Baumgarten Olympus Explorer Justin Kauffman

Olympus Photographer Chris McGinnis

Olympus Photographer Keith Wallach

OFF-BRAND IMAGERY

Off-brand imagery will consist of photo verticals other than seen on the previous page, such as studio portraiture, fine art, or indoor family snapshots.