TRISTAN EWALD INDUSTRIAL DESIGN 2013
WHO AM I? When I think of my role as a designer, I am not sure exactly what that entails. However, what I do know about myself at this point is that I am very meticulous about every aspect of my life. I am constantly breaking down and reconstructing my surroundings to analyze how I can better them. Because being a designer requires a great deal of diligence it is the perfect outlet to focus my energy; there are no boundaries.
HOME VIRGIN ISLANDS
STEP 1
STEP 2
STEP 3
STEP 4
STEP 5 RESEARCH
IDEATE
-Understand the problem (Brand/Situation) -Target Audience (Who is it for? -Direction (How to solve?)
-Find inspiration/Brainstorm -Sketch/Refine/Sketch -Define main concepts
DEVELOP -Sketch models 3D -Refine 2D sketches -CAD Visualize
REVIEW -Measure twice, cut once -Step back (Is it right?)
THE MONEY -Final 3D model -Document
MY DESIGN PROCESS
OVERVIEW PROJECT 1
EAT
SLEEP
BREATH
Rockets to Grinders PROJECT 2
DESIGN
THE BRAND
Since its establishment in 1964, Seletti has always distinguished itself with its tendency for innovative solutions in the area of household products. The brand is purely known for its personality, activity, challenges and constant research. As a result of unique combinations, references to the world of ar t and care for daily needs, Seletti p roducts enter the homes of any consumers with fine taste, who like creating fun and personal life styles.
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DESIGN a series of five products after any chosen company and create a cohesive bathing rituals set.
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WITTY
COLOR
Seletti often takes everyday objects or items taken for granted and turns them into a humurous fun experience by simply adding a new “feel”.
REVITALIZED One of there main concerns derives from tradition and the idea of not only envoloping it, but creating an innovative twist.
DESIGN LINGO
ORNATE In almost every Seletti product there is a flair of inspiration. They often produce works that are close to excessive.
COLOR THEORY
MATERIALS
INSPIRATION
QUIRKY Many of there product lines have unexpected and tacky traits.
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PATTERN
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IDEATION 5
1400 SKETCHES
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CAD
SKETCH MODELS
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THE BUILD
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SELETTI creates unique products for a unique expeience. Their goal is to bridge the gap between product and consumer, facilitating an emotional relationship between the two.
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Royal-etrie
s
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Rockets to Grinders salt and pepper grinders that is...
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DESIGN a salt and pepper grinder set that would follow the form, color, and overall feel of the rocket car era.
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The Rocket Era 1959 G MC F ir e b ir d III
aerodynamic fins 1955 F o r d L a To s c a
jet pipes 1 9 5 1 Bu i ck XP- 3 0 0
1959 Cadillac Cyclone
Rocket Era IDUS 250 | Tristan Ewald | Jesus Rojas
1961 F o r d Gy r o n
1956 O l ds m obi l e R oc k et
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1 9 5 7 Po n ti a c Fi r e b i r d II
1954 Pontiac Bonneville
Harley Earl
dome shaped roofs engineering
1951 G M LeSabre
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Grinder research
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Sketches
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Cad
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the build
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Summary During the initial stages of this project, the thought of designing after such an abstract concept like the rocket car era was both exciting and intimidating. It gave way to a very outlandish line of ideas that became quite interesting. Think about it; rocket cars. As the design progressed into sketching several forms began to stand out; one being a subtle, but striking form similar to a cut off bullet shell. What was fantastic about this form was the fact that it had a piercing energy that retained the strong value of elegence.
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Final Model
ROCKET+GRINDER
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THANK YOU
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