Senior portfolio 2013

Page 1

TRISTAN EWALD PORTFOLIO indus trial design


WHO AM I? When I think of my role as a designer, I am not sure exactly what that entails. However, what I do know about myself at this point is that I am very meticulous about every aspect of my life. I am constantly breaking down and reconstructing my surroundings to analyze how I can better them. Because being a designer requires a great deal of diligence it is the perfect outlet to focus my energy; there are no boundaries.

SPAIN


VIRGIN ISLANDS


STEP 1

STEP 2

STEP 3

STEP 4

RESEARCH

IDEATE

DEVELOP

REVIEW

-Understand the problem (Brand/Situation) -Target Audience (Who is it for? -Direction (How to solve?)

-Find inspiration/Brainstorm -Sketch/Refine/Sketch -Define main concepts

-Sketch models 3D -Refine 2D sketches -CAD Visualize

-Measure twice, cut once -Step back (Is it right?)


STEP 5

THE MONEY -Final 3D model -Document

MY DESIGN PROCESS


OVERVIEW PROJECT 1 PROJECT 2 iMAC SLEEVE

Rockets to Grinders

PROJECT 3

PROJECT 4 PROJECT 5


EAT

SLEEP

BREATH

DESIGN



REDEFINE the wallet. Create the essential everyday carry tool, while considering sustainable material choice.


DIRECTION // USER The concept behind this product is directed to the design conscioius person who enjoys a well made and convenient tool. Think of it as borderline James Bond or more precisely Bond off duty.


The re-designed wallet is comprised of environmentally friendly Eastman cellulosic Tenite™ plastic made from 100% wood fibers.

ALL-IN-ONE WALLET // CARD HOLDER IDENTITY GAURD+ LED FLASHLIGHT+ BOTTLE OPENER+ BIO-PLASTIC+

SUSTAINABLE Bio-BASED MATERIALS TREES TO PLASTIC

Making sustainable products doesn’t mean sacrificing. “Good design is environmentally-friendly...” Rams


IDEATION // TECHNICAL


MECHANISMS CARD OUT 3

1

The smar t clip plastic piece allows for easy incer tion/excer tion while still keeping the cards secure.

2

Within the card slot would be a protective shell against RFID signals. CARD IN

Paper Poly Film RFIID-shielding substrate Paper

1


MANUFACTURING 1

CELLULOSE PLASTIC TOP

2

CELLULOSE PLASTC BODY (PARTING LINE)

3

TITANIUM 3D PRINTED (1 PIECE)

4

ACRYLIC GLASS DERIVED FROM SUGAR

5

USB HARDWARE

ULTRASONIC WELDED TO

1

IDENTITY THEFT CREDIT CARD SLEEVE CORED w/ .0625” // .08” THICK WALLS

FASTENERS FOR BATTERY, USB, ETC. CANTILEVER BEAM SNAP FIT 2 CORED .0625” WALLS

PARTING LINE AT BASE

5 3 4

ONE TIME SNAP FIT PLASTIC TO METAL

LED COMPONENTS


LEFT ACTUAL SIZE

RIGHT

TOP

BOTTOM



LANYARD

BOTTLE OPENER

LED ON // OFF 3 CARD HOLSTER

FARADAY CAGE

MINI USB FOR RECHARGEABLE BATTERY

230 LUMEN LED FLASHLIGHT


iMAC SLEEVE


DESIGN a sophisticated means of protecting a line of Macintosh products.


VISION // IDEATE For those who enjoy their sleek imac so much that they need to cover it, but don’t want to loose the aesthetics of apples design, this sophisticated natural feel will accomidate.


6.00

6.00

1.36

1.50

1.36

9.00

9.00

11.02

16.13 7.09

2.62

11.02

1.50

1.50 15.63

3.26

3.26

16.13 7.09

11.02

2.62

1.50

1.50

7.49

20.25

7.49

16.13 7.09

7.49

1.50

20.25

20.25

15.63 15.63

6.50

5.60 24.06

3.70 25.50 27.00

15.63

3.26

16.13 7.09

11.02

2.62

1.50

1.50

3.26

20.25

7.49

2.62




ROCKETS TO GRINDERS salt and pepper grinders that is...


DESIGN a salt and pepper grinder set that would follow the form, color, and overall feel of the rocket car era.


RESEARCH // COMBINE Rocket Car Era


ergonomics functionality presence context

retro engineering aerodynamic jet like fins

When taking into consideration the word rocket, automatically one invasions a torpedo like form that is both aero-dynamic and fast. The trick was to combine this piercing energy and the elegence of the rocket car era to an appealing and functional salt and pepper grinder set.


INSPIRATION



IDEATION



CAD // PROTOTYPE




ROCKET+GRINDER



DESIGN an innovative por table lighting solution, building upon the signature Snap-on look while maintaining the brand’s legacy.


PROJECT OVERVIEW Snap-on is a leading developer and manufacturer of tools, diagnostic, and equipment solutions. They represent a legacy of superior quality, outstanding durability, and a loyal customer base.


CLC 580 SNAP-ON PORTABLE ILLUMINATION PHASE 1 UNDERSTANDING Secondary Research Review Questions for User Interviews

PHASE 2 SYNTHESIS Present Phase 1: Understand

PHASE 3 EXPLORATION

Show a clear design criteria

Video conference (Present Phase 2)

Critique of 3 visual boards

Present research, synthesis, opportunities, user understanding, and infographics

Critique of 200 concept sketches

Critique of 120 concept sketches

PHASE 4 REFINEMENT

Critique of 40 concept sketches

Critique of CAD models in progress

Critique of 20 package concepts

Critique of presentation board layout concepts Presentation workshop

Concept renderings, orthographics, and exploded views Critique of presentation boards Critique of digital presentation

Friday, April 19, ALL STUDENTS MUST ATTEND

QEP #2

CAD data review

Present 3 fully developed concepts per category, 12 total per group

CAD data review and approval for CNC, rapid prototyping, and/or 3D printing Critique and selection of 2D graphic concepts

Renderings, exploded views, 3D digital modeling, VRs

Presentation of final 2D graphic concepts

Review of all work in progress

DESIGN FREEZE

Video conference, touch base

Review of all work in progress

Final editing, proofing of booklet, process book, or print material

Review final presentation, 100% complete

Presentation rehearsal

Review prototypes, packaging and display

Final prototypes, packaging, and display 100% complete

FINAL PRESENTATION TO CLIENT

Send process book to print

Process board including research and concepts

Rehearsal presentation Friday May 24, ALL STUDENTS MUST ATTEND

HOMEWORK

DUE

Friday, April 12 Communication workshop, ALL STUDENTS MUST ATTEND

Midterm presentation to client

Secondary Research

Primary research

Competitive products

User research and understanding

Existing and new categories Existing and new target market Competitor company research and understanding Opportunities niche

Interview several users, car shops, airports, etc.

Establish clear design criteria

2D Concepts

Sketch redevelopment

Sketch redevelopment

CAD model development

50 concepts per category, 200 total

2 variations for 60 best concepts, 120 total per group

2 variations for 20 best concepts, 40 total per group

Print presentation boards

Develop packaging concepts and graphics

Research and synthesis

Update visual boards with feedback from video conference

Packaging concepts

Presentation board layout concepts

2D Concepts 50 concepts per category, 200 total

Research and development boards

Retail inquiry

User research and analysis

Analyze and synthesize previous research

Ergonomics and human factors

Show all research analysis in the form of infographics, including day/week in the life of the user

Understand, document user habitat/workspace

Create questions for user interviews

Contextual inquiry analysis, pattern findings

Prepare questions for client for Q & A

Research new technology and materials for future opportunities

Concepts Gather information for presentation prep

1 concept per idea, total 20 per group

Optimize VRs and videos of concepts

Client feedback analysis

Troubleshoot presentation

Develop final presentation layout Develop final process book and boards

Prepare CAD data for CNC, rapid prototyping, and/or 3D printing

Develop preliminary 2D graphic concepts

3D model development

20 concepts per group

Packaging development

Prepare for midterm presentation

Collect all work files and deliverables for the CLC staff Clean out locker

Develop display and merchandising concepts

Make PDF presentation to send to client for review

3 visual boards Brand language Inspiration including new technology Day in the life of the user, highlighting interaction with the product

IN CLASS

1 Introduction and project guidelines

2

3

4

5

Snap-On representative presentation

QEP #1

Visual board critique

Video conference

Effective management lesson/activity

Concept sketch critique

Present research, synthesis, opportunities, user understanding, and infographics

Discuss design criteria for each group

Select 60 best concepts QEP #3 Creative problem-solving lesson/activity

6 Concept critique and refinement

7

8

Concept critique and refinement

CAD model review Presentation board layout critique

9 Presentation rehearsal Concept development review Presentation board review Digital presentation review

10

11

13

14

15-18

19

20

Midterm presentation to client

CAD data review

Review final presentation and process book (work in progress)

Presentation of final 2D graphic concepts

Review of all work in progress

Review and troubleshoot final presentation

Final presentation

QEP #4 Adaptive thinking lesson/activity

CAD data review and approval for prototyping 2D concept critique and selection

Review final 3D models, packaging, graphics, presentation, and process book (work in progress)


RESEARCH // OPPORTUNITY

MANU FACTURER

HEADQU ARTERS

WORK SHOP S

FRANCHISEE

TECHS/MECHANIC S

AGE 52 LOCATION Mooresville, NC (outside of Charlotte) EDUCATION School of Hands on Experience OCCUPATION Owns his own small garage with 3 other

WORK AND TOOLS

PERSONALITY FEATURES

• Uses drop lights he buys for the shop for broad lighting

• Hunts with an old Browning rifle

technicians and his wife works as the secretary (works on a few race cars regularly)

• Uses his Streamlight for pinpoint lighting • Owns mostly Snap-on tools with some

• Carries a Buck knife • Wears Casio G’zone on his belt

LIFESTYLE

AUTOMOTIVE

• Resourceful, gets the job done with what he has • Social, knows lots of people in the community • Happy and enthusiastic, always cracking jokes • Keeps his things fairly clean and organized • Married with two children that are now independent • Goes to church every Sunday • Reads the paper most mornings • Saves coupons and stretches his dime

Matco at the shop • Uses Craftsman tools at home • Owns a large Snap-on battery light but seldom uses it • Prefers to work on the older cars • Knows the value of a good tool and would rather spend the money on it once • Likes his Snap-on representative and looks forward to seeing him every week

• Drives a Chevy and always has

• Has an 8 year old Streamlight

HOBBIES • NASCAR and Drag Racing • Hunting • Fishing and boating • Smoking meat and BBQ • Woodworking and building • Habitat for Humanity


OPPORTUNITIES

CHALLENGES

OLDER

YOUNGER

OLDER

• Low tolerance for inconvenience

• Brighter lumens/light source

• Something sturdy with appropriate mass as well as weight

• Wearable illumination that is more comfortable on the head

• Rechargeable batteries add to clutter, there is not always an outlet to charge in, and the techs forget to recharge

• Something with an outlet so other tools can charge from it, eliminates need for extra cord

• Something sturdy and lightweight • Cordless power tools allow for greater mobility and freedom

• Don’t typically use wearable lights • Constantly lose tools

YOUNGER

• Disposable batteries are wasteful and costly • Typically buy a wearable light, but only use it for specific jobs if at all

BOTH

BOTH

• Durable and high quality

• Light needs to be brighter

• Small and compact for accessibility and convenience

• Hooks don’t turn the right way and are difficult to hang

• Multi-functioning illumination attachment

• Drop lights can generate too much heat and the cords get tangled

• Adjustable brightness/lumens and focus, pinpoint to broad • Feels comfortable and intuitive

• Wearable lighting can get in the way and not illuminate where necessary

• Long battery life

• Need concentrated light for detail

• Illumination that doesn’t give off a considerable amount of heat

• Jobs and tighter work spaces

• Something they can use both at work and in their homes

• Need broad light to see in whole workspace

• Difficult to lose

• Accidentally leave lights on

• Wearable illumination that clips onto front pocket in shirt

• Tools are often lost, stolen, or break


Shop Light This drop light is built to stand apart from the existing products, with its highly ergonomic shape and eye-catching aesthetics. It captures an aerodynamic essence for the fast technician who is looking for an exciting solution. It has an inset outlet that provides the user with an undying power source for longer jobs along with a rechargeable battery accommodating the best of both worlds. It can be used for eight hours straight, or free of a plug, enabling greater mobility and ease of use.


The Puck The puck is a concept born out of research. Many of the mechanics interviewed stated they had a habit of throwing tools across the shop. The puck anticipates this habit, outfitted in a highly durable body. Designed to provide ambient lighting under any vehicle, the puck has high luminosity and equally high run time. Since this light lives on the floor, the charge method is synonymous, using an inductive mat that can be placed under a toolbox.



DESIGN a series of five bathroom products after any chosen company and create a cohesive extention of the brand.


THE BRAND could offer its own take on high end mens care products while adding an enlighting energy to an often overlooked par t of a home.



OPPORTUNITY The modern man is concerned with his appearance.

quirky revitalized interactive ornate

witty MALE GROOMING

COLOR

BATHROOM?

SELETTI‘S LANGUAGE

MATERIAL

PATTERN


SELETTI could offer its own take on high end mens care products while adding an enlighting energy to an often overlooked par t of a home.

THE CONSUMER

INTENDED DIRECTION

creative design concious upper-middle class

DESIRED MARKET


IDEATION // CAD

1400 SKETCHES



THE BUILD



SELETTI creates unique products for a unique expeience. Their goal is to bridge the gap between product and consumer, facilitating an emotional relationship between the two.


Royal-etrie

s


THANK YOU


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