Salt+Pepper

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Rockets to Grinders salt and pepper grinders that is...


Design a salt and pepper grinder set that would follow the form, color, and overall feel of the rocket car era.


table of contents Part 1 Inpiration: 1 Rocket Era 3 Designer Research 5 Salt & pepper grinders part 2 process timeline: Part a: IDeation Page Sketches Part b: Sketch Models Foam Part 4: Final The Build Part 5: Color Paint Part 6: Cad Renderings Part 7: Final Model Part 3 the end


The Rocket Era 1 9 5 9 G M C Fi r ebi r d I I I

When taking into consideration the word rocket, automatically one invasions a torpedo

like form that is both aero-dynamic and fast. This is exactly correct as car design in America took a route highly influenced by the wars aim to create the supreme jet fighting machine. The idea was simply to fuse what engineers were creating for speed and precision into the fine lines

1 9 5 5 F o rd La Tos c a

of car design. Guys like Harley Earl even took an obsession over the theory and led the Rocket into a style icon. The cars didn’t all take the literal shape of a rocket, but rather took distinctive 1 9 5 1 B u i ck X P - 3 0 0

1959 Cadillac Cyclone

fronts. The concepts were initially designed to be full functioning jet engine vehicles, but then

R oc k e t E r a IDUS 250 | Tristan Ewald | Jesus Rojas

1 9 6 1 F o rd Gy r on

1956 Ol ds mobi l e R o cke t

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1 9 5 7 P o n ti a c Fi r e b i r d II

attributes related to rockets such as fins, wings, jet pipes, dome shaped roofs, and bullet-like were used only for looks and were substituted for break lights or head lights. Although the era

1954 Pontiac Bonneville

H a rl e y E a rl

may seem a bit out of proportion, most of the ideas were simply for excitement in the design world and were only created as concepts and advertising.

1 9 5 1 G M L e S a b re

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“the father of the dream car” Harley Earl

The Automobile Design profession was a field that revolutionized the auto world and permanently changed the face of capitalism. Harley Earl’s brought about ideas such of an annual model change, the world’s first concept car, dynamic obsolescence, clay modeling in the auto world, the Corvette, the first-ever onboard computer in an automobile, and the standardization of secrecy in car design. One of Earl’s favorite maxims, “Few ever have the opportunity to see the inside of a professional design studio, since secrecy is a necessary part of the process.” From industrial espionage to crash test dummies, from heated seats to turn signals, Americans un-

aerodynamic fins jet pipes dome shaped roofs engineering

knowingly interact with Pioneer-Earl’s lifestyle creations every day and his automotive DNA runs through us all.

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Salt & pepper Grinders A Heads Up

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Sketches

A Few Of The Many

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Process Timeline

Sketch models

ideation 14

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the build 16

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Paint

Cad 20

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Summary

During the initial stages of this project, the thought of designing a product after such an

As far as the audience and materials goes, the idea was to create a line that would exist for all

abstract idea like the rocket car era was both exciting and intimidating . It gave way to a very

users. To fully understand and visualize these ideas, CAD software was used to create several

outlandish line of ideas that became quite interesting. Think about it; rocket cars. As the design

renderings modifying both the color combinations as well as the materials. For example, many

process moved into sketching several forms began to stand out which then paved the way to

users enjoy the typicall stainless steel kitchen ware look, others prefer a transperent highly

the refining of a subtle, but striking forms similar to a cut off bullet shell. What was fantastic

reflective feel, and finally there are the users who like different color combinations with either

about this form was the fact that it had a piercing energy, yet retained a value of elegence. With

gloss or matte finishes. In the final apperence model, I chose a set of colors to both enhance

the design chosen, many variations of the form were produced through sketch models. At this

the sharp form and let the loud era speak for itself. If it was up to me I would also have liked to

piont the attention was geared not towards the form, but rather towards the practically for the

create a final physical model to express the metal and tansperent effects on the form. Other

customer who might purchase it as well as the audience that could appeal to it. In other words,

then this slight inconvenience the project was truly effective and progressive because it created

human factors such as size, shape, and parting lines were maticulously observed to find the

an atmosphere for unique ideas and a successful outcome.

perfect fit.

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Final Model

the end

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