Indola Blonde Expert Technical Brief
Expert Blonde LE- Concept Now, be any blonde you want to be! New Indola Blond Addict made smarter and safer with Hair-bonding Technology! The multi-faceted shades with SMART intuitive Balayage techniques help you deliver stunning blondes with a twist: #BlondeMadeEasy #SimplySmarterBlondes Available in 2 must-have shades: Peachy Blond & Lilac Blond. Maximum reduction of hair damage Multi-tonal shade directions
Blonde Expert LE – Technological Superiority Damaged hair
Unique Pigment Mix & HD Technology Multi-faceted shades designed to match upcoming color trends and yet be smarter & safer
Integrated with Indola Hair-Bond Technology and coupled with curated color pigments that bring stunning blond color results to fore.
Protected hair
Blonde Expert Assortment High Lift
Pastel P.14
P.17
NEW
NEW
P.27
Blonde Expert Highlift • Integrated Hair-Bond Technology • Up to 4-5 levels of lift • Significantly reduced hair damage • 3 shades available • No additional bonding add one required
Blonde Expert Highlift Application Apply on unwashed, dry hair Mixing ratio Mix Blonde Expert Highlift shade 1:2 with 9% (30% vol.) or 12% (40% vol.) Profession Cream Developer E.g. 30ml 1000.22 + 60ml 9% Profession Cream Developer Processing time Up to 45 minutes.
Blonde Expert Highlift Virgin hair application •
Apply mixture evenly to the mid-lengths and ends
•
Leave to develop for 10 minutes
•
Do not rinse
•
Then apply remaining mixture to the root area and leave to develop for another 40 minutes
•
Total processing time: up to 50 minutes
Blonde Expert Highlift Regrowth application •
Apply desired Blonde Expert shade on the roots
•
Develop for 40 minutes
•
Refresh length and ends with the suitable Blonde Expert Pastel shade
•
Total processing time: up to 45 minutes
Blonde Expert Pastel • Integrated Hair-Bond Technology • Neutralisation • Fashion toning • 6 shades available
Blonde Expert Pastel Application Apply on dry or damp hair Mixing ratio Mix Blonde Expert Pastel 1:1 with 2% (7% vol.), on natural blonde bases mix with 6% (20%) Profession Cream Developer E.g. 30ml P17 + 30ml 2% Profession Cream Developer Processing time Leave 1-30 minutes to develop. To be visually controlled.
Blonde Expert Removal •
Wear suitable gloves
•
Gently massage the colour
•
Add a little warm water and emulsify
•
Rinse thoroughly until water runs clear
•
Shampoo and treat the hair with Blond Addict products
Indola Blond Addict OTC Technical Brief
Blond Addict - Concept New Indola BLOND ADDICT takes blonding to the next level. #BlondAndBond: the new smart Hair-Bond Technology* goes beyond fiber regeneration creating hair bonds that significantly reduce hair breakage. #BlondForever: the Ice Shimmer Spray and the new Gold Shimmer Spray let HDs perfectly customize any blond look. INDOLA BLOND ADDICT – Get your clients addicted to blonde! • Fiber regeneration creating hair bonds to prevent hair breakage • Perfectly customized blonde looks
Blond Addict – Technological Superiority New Hair-Bond Technology Take Blond to the next level! Our new Hair-Bond Technology goes beyond fibre regeneration to repair damaged hair structure, strengthen each strand and reinforce and protect against future damage. The result is an unrivalled range that illuminates blondes of every type with stunning shine and supple smoothness.
Blond Addict – The assortment
1- Blond Addict Shampoo
Tube 250ml
2- Blond Addict Treatment
Jar 200ml
3- Blond Addict Ice Shimmer Spray
Spray bottle 150ml
4- Blond Addict
Gold Shimmer Spray
Spray bottle 150ml
BLOND ADDICT SHAMPOO Target Ingredients
For blonde hair in need of strength, softness and shine • Jojoba Seed Oil • Hydrolyzed Keratin • Magnesium Salts
pH-level
pH 4.3 – 4.7
Benefits
• Gently cleanses and creates bonds for all types of blonde or highlighted hair
• Regenerates the hair fiber and reduces hair breakage
Usage
• Apply on wet hair
• Rinse hair thoroughly • Use daily
BLOND ADDICT TREATMENT Target Ingredients
For blonde hair in need of replenishment • • • •
Apricot Kernel Oil Magnesium Salts Panthenol Hydrolyzed Keratin
pH-level
pH 4.2- 4.8
Benefits
• Regenerates hair structure • Creates bonds to reduce breakage*
• Restores bounce and shine Usage
• Apply on towel dried hair
• Leave for 5-10 minutes • Rinse hair thoroughly • Use twice weekly *Hair treated with Blond Addict Treatment vs. untreated, damaged hair.
BLOND ADDICT ICE SHIMMER SPRAY Target Ingredients
For blonde hair in need of neutralization • Marula Oil • Panthenol • Neutralizing mix based on blue/violet pigments
pH-level
pH 6.5 – 7.5
Benefits
• Spray conditioner • Helps to neutralize the yellow & brassy tones • Provides strength and shine for healthy looking hair • With UV Filter
Usage
• Shake well • Spray onto towel-dried hair • Leave in
BLOND ADDICT GOLD SHIMMER SPRAY Target Ingredients
pH-level Benefits
For blonde hair in need of illuminated warmth • Apricot Kernel Oil • Golden looking pigments
NA • Spray conditioner • Illuminates golden blondes with shine • Smoothens and detangles the hair
Usage
• Shake well • Spray onto towel-dried hair • Leave in
THANK YOU