This season, we will take a look at four standout trends that are influencing the best in class from a West Coast point of view. Sports-infused fashion is given an all-American twist with roots in gym, skate, street and laidback loungewear. The lumberjack has infused Fall’s most prominent fashion statement—masculinity, the art of bushy beards, outdoor adventure, and a tough nature. Buffalo plaid and checks have never looked so cool. Focus on the new urban sophisticate: classic and clean. The look is neat, polished, put-together with cohesive pieces along with his go-to favorite, tennis shoes. Gypsy King plays to the nature of the Cali bohemian movement highlighted by artisan prints. Worn-in denim has a retro flair influenced by the alternative indie rock movement that embraces retro with a modern day attitude. On the following pages, we call out the must-have items in young men’s and boys’ and what not to miss while shopping in L.A. The Directives West team provides comprehensive industry awareness that impacts the retail environment. We look forward to working with you on a one-on-one basis throughout the season.
Shelda Hartwell-Hale Vice President Directives West
Get In Touch Shelda Hartwell-Hale Vice President Merchandising 213.362.0957 shelda@directiveswest.com
Debbie Waggener Merchandise Manager Boys 8-20 213.362.0969 debbie@directiveswest.com
Rachael Robbins Kachko Merchandise Manager Contemporary Sportswear & Young Men 213.362.0959 rachael@directiveswest.com
Erica Ojeda Assistant Market Analyst Contemporary Sportswear, Young Men, Girls & Boys 213.236.0962 erica@directiveswest.com
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Hang Time
Rising Sun
Sports-infused fashion is given an all-American twist with roots in gym, skate, street and laidback loungewear. Athleisure encompasses a broad range of product and has become the everyday must-have trend. Urban styling sees silhouettes slouchy, tunic length and oversized with digitized graphics, pro-sport jerseys and daring colorblocking. The contemporary Cali cool dresser exemplifies luxury lounge with head-to-toe worn knits, a range of buttery soft fabric and textures worn with an understated, sophisticated edge. Joggers continue to dominate, the track jacket offers a bit of retro flair, and the sweatshirt is modernized with cut-off sleeves. Hybrid, performance tech and fleece fabrics invented for form and function continue to excite the true fitness enthusiast as well as the active fashion trendsetter. The legging, edgy sport trouser and hook-up adds newness.
Lumberjack
Dsquared2
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The lumberjack has infused fall’s most prominent fashion statement—masculinity and bushy beards, outdoor adventure, and a tough nature typifies this rugged look. Buffalo plaid and checks have never looked so cool: The red and black combo is used in outerwear, shirt jackets, and as pieced details. This mountain man is put together with chunky sweaters in textured neutrals, Fair Isle and Nordic prints, puffer vests and mini-cord shirtings. Denim-on-denim looks are paired back to the jean jacket and dark selvedge jeans. A California twist has all these layers styled with the jogger. Cold weather dominates outerwear in utility jackets with coated canvas, nylon, fashion pockets, quilted lining and Shearling details. Color focus is on the blue story, cherry red, tan, and hunter green, plus black and white. Slim baby cord, chino and cargo lead the non-denim bottom category with worn-in and retro-inspired details. Tri-blends, slub and indigo knits in the henley, raglan and layering tees complete the feel. In boys, this theme includes thermal, Sherpa lining, camouflage, bandana prints, Timberland boots and beanies.
DETAILS • Comfort luxury and lounge, active and street influences touch each classification with sport-
COLORS • Blue story, indigo,
infused elements: utility updated, layering, mix-match styling, zippers, exaggerated pockets, waterproof
navy to royal; pops of cherry
coatings, insulated linings, new hem lengths in tees and jackets, made in the U.S.A., mixed media, back and
red, hunter green, olive,
seam details, hidden media pockets, plastic buckle closures, elbow patches, quilting, banded and rolled
shades of tan and camel, spice
hems, tapered slouch bottoms, vintage distressing, Sherpa lining, mandarin collars, athletic taping and
tones, mustard, burgundy,
banding, elastic and belted waists, focus on textures, soft and nubby, double layers and bungee cord ties.
heather gray, black and white.
The New Normal
Maison Kitsune
Focus on the new urban sophisticate: classic and clean. The look is neat, polished, put-together with cohesive pieces along with his go-to favorite, tennis shoes. Understated dressing is broad from the casual winter surf lifestyle to the night dresser. The school boy uniform takes on retro slim shirting buttoned to the neck in crisp white, plaid, check and stripe patterns, and chambrays paired to the important third layer, dusters in new lengths and lightweight jackets. Luxury knits highlighted by texture innovation elevate comfort and style in the shawl collar sweatshirt, French terry cardigan, indulgent supple layering tees and dressy joggers. Wear-to-work shapes are modern and seen in the slim trouser with rolled hems and ankle length sas well as indigo knit and dark selvedge denim in tapered fits. Neutral palettes are key in a range of grays and tans, white-and-black and a blue story.
Gypsy King
Richard James
Experimenting with print/patterns, extreme washes and an array of rich hues, the Gypsy King plays to the nature of the Cali bohemian movement highlighted by artisan prints: tribal, Aztec, intarsias, bandana and ethnic. Camo and updated military looks are new with utilitarian and grungy details. Worn-in denim has a retro flair with rips and tears; destruction is influenced by the alternative indie rock movement that embraces retro yet twists it with a modern day attitude. No-rules dressing shines with fur details, leather jackets, ’70s-inspired graphics and deep burgundy tones. Sweaters are integral to this trend in button cardigans, shawl collar necklines and pullover crews. Slim chino, baby cord and cargo bottoms are paired to the shirt jacket, puffer vest, Sherpa-lined collars, retro nylon flight bomber, plaid flannels, distressed tees and the textured layer knit.
FABRICS • Focus on texture with surface interest and innovation,
PRINT, PATTERN, GRAPHICS • Traditional and updated plaids, buffalo checks,
Shearling, fur, nylon, tech-innovated, canvas, brushed twill, ripstop, chino,
tartans, windowpane, stripes, placement, gradient, thin to thick, colorblocking,
bonded knits, coated, corduroy, slub, heathered, marled yarns, hatchi,
native tribal, Fair Isle, Nordic, intarsia, artisan, camo, tonal prints, whimsical and
cashmere, space-dye, waffle, leather, jersey, cotton and tri-blends, sport
repeat conversationals, logomania, with verbiage or play on words, retro and
mesh, brushed flannel, nubby soft knits, polar fleece, French terry, poplin,
outdoor lifestyle graphics, licensing, streetwear influence, grafitti/spray paint,
indigo knits, chambray and tencel, reversible knits, stretch twill and denim.
photo-real, digitized, reflective, Americana and destination.
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Paul & Joe
Alexander Wang
Plaid Shirt
Puffer Vest
The shirt and jacket combniation; the perfect completer piece, variations of woven and texturized fabrics such as corduroy, brushed twill and flannel, utility pockets, quilting is key
Plaids range from buffalo check, traditional tartans, and updated color combinations both in tonal and pop, various flannel weights, brushed for texture, lining accents in jersey
Must for layering, quilted nylon, mixed media, pocket detail, colorblocking, novelty lining, patterned or digitized prints
Kolor
Band of Outsiders
Opening Ceremony
Shacket
Anorak
Crisp Woven
The New Sweatshirt
Sport tech and nylon fabrics, utility details, play on hem length with duster as the newest, snap-front closures, pullovers with half zip, athletic and novelty styling
Traditional shirting reinvented, modern slim-fit, mandarin collar, crisp fabrics, solid neutrals, checks and stripes, both short- and long-sleeve, pocket and button details, worn buttoned-up
This everyday item is new again, shawl collars, cardigan silhouettes, newness in fabric innovation with soft textures and reversibility, cut-off sleeves, undone/frayed edges, loopy terry, heathered fleece, pocket details
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This bottom still dominates, with newness in mixed media and stitching, knit, denim and canvas fabrics, belted details, slimmer fits, cargo pockets, neutral, black and heather gray rule though colorblocking and advanced prints seen in street styling
Update on silhouette with shawl collar and cardigan, pullover crew is the favorite, chunky knits and soft cashmere blends, pattern play with Nordic, Fair Isle, intarsia, ethnic prints and stripes
The slim tapered fit continues, rolled ankles, premium dark selvedge in range of weight and stiffness, vintage-inspired with distressing, rips and tears, lighter washes, the knit jean for comfort
Alexander Wang
Diesel
No. 21
Denim
Kolor
YMC
Fashion Sweater
Damir Doma
Updated Jogger
Textured Knit Layer
Baggy Trouser
Fall Accessories
Cozy knits are updated in surface and texture, luxury lounge for casual yet versatile, buttery soft, nubby textures, variation of weight, slub, terry and tri-blends, layering tees, buttoned henley, 他- and raglan sleeves, hoodies, newness in the tunic length and teardrop hems
The most directional key item bottom, slouchy fit and hangs at the hip, tapered ankle length and rolled hem, pleating details, in a range of fabrics
Beanies, stitched logos and artisan prints, patterned scarves, gloves, bold socks, backpack, duffles and messenger bags, eyewear focus, watches and grooming products
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Petrol Industries
Diesel
Diesel
The Shacket
It’s all about the pull-on. Textured knits, prints and cargos update
Slim/straight, relaxed fit, rolled ankles. Clean to destructed, contrast cuffs and selvedge
The shirt-jacket. Quilting is key
CKS
Guss Industries
The Tapered Jean
Scotch & Soda
The Jogger Pant
The Button-Up
The “Chino” Trouser
The Sweatshirt
Flannel, denim, checks, plaids and stripes
His alternative pant for color
Sublimations, quilting, pocket details, athletic banding and mixed media
Dirk Bikkembergs
Diesel
Diesel
The Active “Hook-Up�
Graphic hits, sublimations, mixed media, contrast pockets. Baseball and football silhouettes are trending
The lightweight key layer piece. Allover and mixed media. Tri-blends, slub, heathers, end-on-end, thermal, jersey and speckle knits
Performance fabrics including fleece. Matching top and bottom sold separately. Solid, print, mixed media, colorblocking and graphic hits
CKS
Zara
The Textured Knit
Mango
The Graphic Tee
The Hoodie
The Sweater
The Puff Vest/Jacket
Pullover to full zip. Athletic banding, mixed media, new pocket placements, novelty neck details and Sherpa lining
Pullover hoods, mock necks and crews
The seasons must-have third piece. Variations of quilted patterns and colors
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* also has boys DOWNTOWN Acne 855 S. Broadway 213-243-0960 11am-7pm Oak NYC 910 S. Broadway 213-265-7480 11am-9pm Tanner Goods 860 S. Broadway 213-265-7480 11am-7pm The Well 1006 S. Olive Street 213-550-4448 11am-8pm Urban Outfitters 810 S. Broadway 213-627-7469 10am-8pm Skingraft Flagship 758 S. Spring Street 213-626-2662 11am-7pm Sport Chalet* 735 S. Figueroa Street 213-542-5150 9:30am-9:30pm H&M* 735 S. Figueroa Street 10am-10pm 855-466-7467 Zara Men’s* 735 S. Figueroa Street 10am-10pm 213-406-3330 11am-7pm THE GROVE 198 The Grove Drive Mon-Thursday: 10am-9pm Friday & Saturday: 10am-10pm Sunday: 10am-8pm 323-900-8080 J. Crew Men’s Shop/ Crewcuts* 323-939-1070 Topman 323-938-1085
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Nordstrom* 323-930-2230 Splendid* 323-933-2990 Unionmade 323-965-2248 Vince* 323-602-0550
FAIRFAX/MELROSE De La Barracuda 7769 Melrose Avenue 323-852-7179 11am-8pm Diamond Supply Co. 451 N. Fairfax Avenue 323-782-0668 11am-7pm Dope 454 N. Fairfax Avenue 213-744-0789 11am-7pm Fred Segal Man 8118 Melrose Avenue 323-651-4129 10am-7pm Maxfield Men’s 8825 Melrose Avenue 310-274-8800 11am-7pm Opening Ceremony 451 N. La Cienega Blvd. 310-652-1120 11am-7pm
LA BREA American Rag 150 S. La Brea Avenue 323-935-3154 10am-9pm Bonobos Guideshop 101 S. La Brea Avenue 323-954-6800 10am-7pm General Quarters 153 S. La Brea Avenue 323-937-5391 12pm-7pm Steven Alan 123 S. La Brea Avenue 323-938-1542 11am-7pm Self Edge 144 N. La Brea Avenue 323-933-9000 12pm-7pm Stussy 112 S. La Brea Avenue 323-933-2251 11am-7pm Undefeated* 112 1/2 S. La Brea Avenue 323-937-6077 11am-7pm UNIS 138 S. La Brea Avenue 323-424-4425 11am-7pm
BEVERLY HILLS
RVCA* 501 N. Fairfax Avenue 323-951-0901 11am-7pm
AllSaints 328-330 N. Beverly Drive 310-499-0970 10am-8pm
Supreme 439 N. Fairfax Avenue 323-655-6205 11am-7pm
AG 329 N. Beverly Drive 310-275-2621 10am-7pm
The Hundreds 7909 Rosewood Avenue 323-230-7421 11am–7pm
Barneys New York* 9570 Wilshire Blvd. 310-276-4400 10am-7pm Club Monaco 401 N. Beverly Drive 310-858-0204 9am-6pm
COS 357 N. Beverly Drive 310-734-3472 10am-7pm
Adidas 1231 Third Street Promenade 310-393-0638
IRO 325 N. Beverly Drive 310-276-1885 11am-7pm
O’Neill* 131 Broadway 657-859-3721
James Perse 357 N. Canon Drive 310-776-7100 10am-6pm Lucky Brand 420 N. Beverly Drive 310-724-5704 10am-8pm Saks Fifth Avenue* 9600 Wilshire Blvd. 310-275-4211 10am-8pm Scoop NYC 265 N. Beverly Drive 310-362-6100 10am-7pm Theory 408 N. Beverly Drive 310-623-1801 10am-7pm SANTA MONICA PLACE 395 Santa Monica Place 310-394-1049 Mon-Fri 10am-9pm Sat 10am - 9pm Sun 11am - 8pm AllSaints Barneys New York Bloomingdale’s* G-star Raw Joe’s Jeans* Kitson* Nordstrom* Nike Seven for All Mankind Uniqlo Third Street Promenade Third Street and Broadway Mon–Fri 9am–8pm Active* 1460 Fourth Street, Suite 100 310-857-1360
Pac Sun* 1446 Third Street Promenade 310-395-4064 Quiksilver* 1422 Third Street Promenade 310-899-9400 Tilly’s* 1426 Third Street Promenade 310-899-6806 Superdry 1334 Third Street Promenade 424-238-2200 Volcom* 1340 Third Street Promenade 310-587-0777 Urban Outfitters 1440 Third Street Promenade 310-394-1404
VENICE Alternative Apparel 1337 Abbot Kinney 310-482-3316 11am-7pm Aust 1617 Abbot Kinney 323-873-3303 11am-7pm Aviator Nation 1224 Abbot Kinney Blvd. 310-396-9100 11am-8pm Civilianaire 1522 ½ Abbot Kinney Blvd. 310-450-6939 11am-7pm Rag & Bone 118 Abbot Kinney Blvd. 424-291-3120 11am-7pm
110 E. Ninth Street, Suite A525, Los Angeles, CA 90079 P: 213-627-5921 F: 213-489-3919/213-614-0176 Visit us online at directiveswest.com