MOVEMENT L.A. 2017 VOLUME I
The fitness craze continues to evolve in Los Angeles. From the workplace to the street, a new interpretation of active influence comes through, all while keeping with the casual California lifestyle. The first active update for 2017, Movement L.A. highlights the emerging trends in fitness/wellness.
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WARM UP The Core Favorites Cycling Cross Fit Ballet Barre Aerial Acrobatics Trampoline Pilates and Yoga Body Weight Training Group Training High Intensity Workouts Kick Boxing Hiking Foam Roller New Live-Stream Classes:
Live-stream classes at home. DVD workouts to streaming workouts to livestream workouts — following in parallel to the rise of live-streaming on social media.
WEAR THE TECH Fitness Trackers Whoop: Measures your sleep and recovery Apple Watch Series 2 Nike+ Garmin Vivosmart HR+: Best for multisports Misfit Shine 2: Best clip-on
The Apps ZenRez: Book classes last minute for less with no monthly membership, pay-as-you-go for the class you want to attend. NTC by Nike: Ultimate personal trainer. Fully loaded with 100+ workouts, clear audio and visual guidance from experts for every move.
Aaptiv: The guidance and motivation of a trainer synced with the perfect playlist.
BE WELL
Healthy Eating Trends 2017 Juice Cleanse The 80/20 Diet Vegan Biodynamic Food Natural Foods Inflammation-Fighting Foods: Turmeric, Ginger tea Hyper-Functional Beverages: Natural extracts, gives energy boosts Cannabis: Extracts from the plant—most notably cannabidiol or CBD, has the power to reduce anxiety and stress
GET THE LOOK Online Retailers Bandier Carbon 38 Revolve Shopbop Free People/Movement Net-A-Porter Beyond Yoga Outdoor Voices Brick & Mortar Lorna Jane Planet Blue/Blue Life Fit Fabletics Lululemon Adidas Nike Six:02 Athleta Alo Kit + Ace
Trending Brands Sweaty Betty
Spiritual Gangster
The active brand from London, now has three shops in L.A.
The athleisure brand now has a full, newly launched activewear line for 2017
WEAR-TO-WORK “Workleisure” Athleisure fashion continues to stretch into every corner of daily life, and that now includes the workplace. Keeping the casual California lifestyle, workwear transitions to workout wear. While these pieces aren’t designed with a half marathon in mind, they incorporate the technical specs of your favorite leggings and tanks and use them to create office-appropriate silhouettes—from trousers and dresses to blouses and blazers. Feel comfortable to wear it from a meeting to a huddle.
Shop: Kit & Ace
“From work to play, this is technical apparel for your real life.”
EMBRACE THE STREET Retro athletic additions impart a cool girl vibe in streetwear style. This new sporty hybrid interpretation targets a novel urban movement.
Shop: Adidas Champion Fila Puma Tommy Hilfiger
BE INFLUENCED Kayla Itsines
Karena & Katrina
STAY IN TOUCH The Trending Website: Well + Good Browse and read content related to all things health and wellness. Well+Good launched as the premier lifestyle and news publication devoted to the wellness scene—and its chic lifestyle components. www.wellandgood.com
THE ACTIVE COLLECTIVE WEST Hyatt Regency Huntington Beach Resort, CA January 13th-14th 2017 •
Activewear brands showed SS '17 and previewed FW '17.
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The clear takeaway from the show was that activewear and athleisure continue to be a strong category at retail, evolving with newness and maintaining a strong presence.
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Brand call-outs: FILA, Hologram, Blanc Noir, Koral, Beyond Yoga, Lime & Vine, Vimmia
Key Trends • • • • • • • •
Mixed media used in both top and bottom silhouettes Shifting from brights to neutrals The retro sports bra pushes to the forefront The paired high-waisted legging and crop top emerge as a signature look Mesh continues to be a strong element Skin-baring illusions Matching tops and bottoms The cropped top stands out as a key fashion item
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