FALL ’15 CONTEMPORARY EDIT
FALL 2015 CONTEMPORARY SEASONAL OVERVIEW The inspiration for Fall 2015 is a combination of the California casual lifestyle with an everyday versatility, a touch of romantic whimsy, trendsetting boy-meets-girl modern minimalism, and the free spirit attitude influenced by the Bohemian 1970’s culture, immersed in retro inspired fashion eye-catching and artfully layered. Fall’s bold picks are newness in casual luxe with cutting edge texture innovation and coziness in mind. A surge to the worn in look, vintage inspired distressing both in denim and knits. Focus is on an array of lace, intricate with delicately cut-out patterns perfectly placed, enhancing feminine items with a hint of Victorian charm. The urban sophisticate collides with the ‘90s, menswear tailoring and elements of Heritage. Statement completer pieces dare to be advanced yet functional, with updates to the classic trench, the utility anorak and the fur jacket becoming the it item for any occasion. Sheerness, warm caramel and camel tones, nubby sweaters oversized and draped, crafted embroideries and playful mix of tribal print stories calls to mind Penny Lane, imitated as fall’s best message strives for a magical moment. The contemporary consumer’s fast pace routine and constant eye on social media highlights the importance of daring choices; revisiting fashion items that provoke to stand out and mix-matching layers that challenge to redefine the fashion code. With a minimalistic approach and a flair for edginess, our West Coast style setter looks to the key items to translate her everyday fall fashion outfit.
THE KEY ITEMS Coatigan Oxford Shirt Best Jackets Popover Trouser Femme Top
The Cozy Fuzzy Distressed Knit Retro Denim The 2-fer The New Skirt The Tunic
The New Normal
Fall into Romance
Burberry
Rebecca Minkoff
ChloĂŠ
Philosophy
Isabel Marant
BCBG
Isabel Marant
Dsquared2
Philosophy
Temperley London
Andrew Gn
Sonya Rykiel
Zadig & Voltaire
BCBG
ChloĂŠ
Saint Laurent
Zadig & Voltaire
Zimmermann
Rebecca Minkoff
Emilio Pucci
A Moi
BCBG
DKNY
Leonard
Tibi
Public School
Leonard
Jonathan Simkhai
Lacoste
ChloĂŠ
A Moi
Blumarine
Mara Hoffman
3.1 Phillip Lim
Joseph
Lacoste
Christian Wijnants
Barbara Bui
Timo Weiland
Burberry
The New Normal
The New Normal
The new Americana take on heritage, minimalism, androgynous undertones & street style
Menswear influence in classic items and perfect tailoring: oxford shirts buttoned up, boyfriend blazers, pleated trousers, with newness in hem lengths & feminine details
Soft dressing…lightweight unstructured jackets, one-piece jumpsuits, culottes & feminine skirts
Denim: ’90s reference to the 501 Levi in the girlfriend fit, higher waist and tapered at ankle, rigid denim, newness in jacket silhouettes, chambray/tencel shirting to complete the look
The New Normal
Heritage/Outdoors: buffalo checks and tartan plaids, homespun knits, utilitarian elements, denim-on-denim styling, shearling and fur collars inspired straight from the men’s market
Completer piece: soft trenches, moto, oversized blazer, anorak, chambray layer & sleeveless jacket
Print stories minimal: stripes, plaid, check, Nordic & intarsia, though solids primary to the trend
Colors in black, white, heather gray and camel dominate with the indigo story and cherry for plaid stories and cosmetic tones for femininity
Tibi
CG
A Moi
Each x Other
CG
Thakoon
Lacoste
Marissa Web
Marques’Almeida
Misha Nonoo
1205
Alexander Wang
Hermes
Raf Simons
Saint Laurent
FAY
AMI
3.1 Phillip Lim
AMI
Each x Other
Fall into Romance
Fall into Romance
Inspiration: With the touch & feel of romantic whimsy, girlish charm is effortlessly pretty, delicately draped in lace, Victorian-inspired and sinfully sensual
Fall into Romance
Emilia Wickstead
Francesco Scognamiglio
Barbara Bui
Jonathan Simkhai
Zimmermann
Genny
Gucci
Erdem
Vionnet
Francesco Scognamiglio
Francesco Scognamiglio
Isabel Marant
Chloé
Alberta Ferreti
Emilio Pucci
Chloé
Vivienne Tam
Sharon Wauchob
Barbara Bui
Diesel
DETAILS
washed and worn-in • frayed edges and undone hems • patches • stitching and seaming • sport-infused dressing • oversized and slouchy • fringe • rip & repair • denim-on-denim styling • infused technology • pockets • feminine themes • classic tailoring • skin-baring sheer and cutouts • pleating • popovers • layering • retro ’70s focus • mixed media • athleisure • range of sleeve and hem lengths • embroidery • craftsmanship • embellishment • pockets • menswear-inspired • utilitarian • soft dressing • one-piece playsuits • the completer piece highlighted • buttons and zippers • flocking • ribbon neck-ties • high-waists • funnel and turtlenecks • heritage
PRINTS/PATTERNS/GRAPHICS
plaids • checks • windowpane • stripes • colorblocking • camouflage • tribal • Aztec • artisan • paisley • batik • tile • winter florals, romantic • moody and garden • bleached • paint splatter • ombré • whimsical • allover • leopard • print mixing • digitized • verbiage • humor • vintage ’70s Americana themes - surf, rock music, glamping, yoga • branding • licensing • music lyrics • sport • wit
Winter White
Palette Cleanser
Adagio
Bisque
Into the Forest
Skies Are Blue
Scarlett O’Hara
Rachel Comey Rachel Comey
Rolla’s
COATIGAN Tess Giberson
J.Crew
Somedays Lovin’
Elizabeth & James
COATIGAN State of Being
On Twelfth
Free Heart
Preen by Thornton Bregazzi
OXFORD SHIRT c
Marissa Webb
Pringle of Scotland
June and Hudson
WAYF
Pringle of Scotland The Fifth
OXFORD SHIRT c
Cameo
BB Dakota
Elliott
BEST JACKETS Comptoir des Cotonniers
Capulet
Blank NYC
Raga
Evil Twin
BEST JACKETS
Jane and Hudson
Markus Lupfer
JOA
POPOVER Ulla Johnson
Thakoon Addition
Sam Edelman
La Fee Verte
POPOVER Chaser
Nikki Lund
Sam Edelman
JOA
TROUSER Rosetta Getty
Blank NYC
Whitney Eve
WAYF
TY-LR
TROUSER
The Fifth
Cameo
Saylor
FEMME TOP Charlotte Ronson
Keepsake
Ella Moss
Lovers + Friends
FEMME TOP Karmen
TY-LR
Tess Giberson
Elliat
THE COZY FUZZY Giamba
Greylin
Alli K
Keniston
THE COZY FUZZY JOA
Deby Dobo
Olive and Oak
Pam and Gela
Whitney Eve
DISTRESSED KNIT Pam and Gela
Day Dreamer
Zoe Karseen
Zee Gee Why
DISTRESSED KNIT
IRO
Rolla’s
Frame Denim
RETRO DENIM SEA
Dittos
Hidden Jeans
Blank NYC
RETRO DENIM Rolla’s
Rolla’s
WAYF
SEA
THE 2-FER Ellery
ICB
Ellery
Alexander Lewis
THE 2-FER Misha Nonoo
SEA
Keepsake
JOA
THE NEW SKIRT Joie
Rachel Comey
Cameo
Blank NYC
THE NEW SKIRT SEA
Macguire
See by Chloé
Foxiedox
THE TUNIC Vanessa Bruno
Sam & Lavi
June and Hudson
D. RA
THE TUNIC Cameo
Clayton
STREET
STREET
DENIM
CONTEMPORARY RESOURCES LINE NAME Alli K
SHOWROOM Marked Showroom - Cooper 412
PHONE/EMAIL 213.622.9760/ ann@markedshowroom.com
CONTACT Ann Choi
Capulet
Community Service - Cooper 1135
213.624.0824 natasha@communityserviceshowroom.com
Natasha Silver
Cope/Appareline
231 West 39th Street, Suite 318, NY, NY 10018
Janine Donen
Band of Gypsies
Cal Mart - A829
212.840.8810 janinedonen@aol.com 213.222.1010 x 7286
Gabriella Ferrari
gferrari@bandofgypsies.com BB Dakota/Jack
New Mart Suite 811
Bella Dahl / Cloth & Stone
Cooper Suite 310
Blank NYC
275 West 39th St, 10th Floor, NY, NY 10018
BOEMO
Niche Showroom - New Mart 400
Bou Jeloud
Showroom 1205 - New Mart
Cameo
Place Showroom - Cooper 1130
Clayton
Hasson Costa - New Mart 700
Day Dreamer
Marked Showroom - Cooper 412
Dittos
1400 Broadway, 15th Floor, NY, NY 10018
D.RA Elliatt
949.632.6342 kate.cotter@bbdakota.com 818.307.5054 steven@belladahl.com 212.944.3676 noelle@blanknyc.com 213.955.8088 suzie@nichela.com 323.648.3035 jeff@jactradingusa.com 213.243.0741 molly@placeshowroom.com 213.229.8700 Ext. 205 dusty@lauriehasson.com 213.622.9760 ann@markedshowroom.com 646.383.8244 smazawey@jordache.com
Kate Cotter
Em Productions - Cooper 402
213.614.9292
Colbi Rae Brawner
Place Showroom - Cooper 1130
colbi@emprds.com 213.622.9760 dwells@placeshowroom.com
Danna Wells
Steven Milman Noelle Collet Suzie Hart Jeff Polanco Molly Cunningham Dusty Costa Ann Choi Sue Mazawey
CONTEMPORARY RESOURCES LINE NAME Fate
SHOWROOM Niche Showroom - New Mart 400
PHONE/EMAIL 213.955.8088 suzie@nichela.com
CONTACT Suzie Hart
Finders Keepers
Place Showroom - Cooper 1130
213.243.0741 molly@placeshowroom.com
Molly Cunningham
Foxiedox
817 S Los Angeles Street 4G, LA, CA, 90014
360.870.5007 samm@theoutcrowd.net
Samm Seymour
Free Heart
Velvet Heart - New Mart 403
213.689.5050 / 213.488.8400 x 101 moshe@velvetheart.com
Moshe Tsabag
Ginger Fizz
Babel Fair - 545 8th Ave, #1250, NY, NY 10018
Erica Kiang
Fate
Niche Showroom - New Mart 400
Finders Keepers
Place Showroom - Cooper 1130
Glamorous
Place Showroom - Cooper 1130
Greylin
Marked Showroom - Cooper 412
Hidden Jeans
By Appointment Only
JOA
Cal Mart - B832
June and Hudson
By Appointment Only
Keepsake
Place Showroom - Cooper 1130
646.455.0524 erica@babelfair.com 213.955.8088 suzie@nichela.com 213.243.0741 molly@placeshowroom.com 213.243.0741 dwells@placeshowroom.com 213.622.9760 ann@markedshowroom.com 213.746.4223 lee@hiddenjean.com 323.267.8222 julie@joawholesale.com 213.742.7744 evette@secretcharm.com 213.243.0741
Suzie Hart Molly Cunningham Danna Wells Ann Choi Lee Ha Julie Kim Evette Gilmore Molly Cunningham
molly@placeshowroom.com Keniston Kensie Jeans
By Appointment Only
323.243.0202
Liliana Bustamante
1385 Broadway, 18th Floor, NY, NY 10018
liliana@pakintlnc.com 646.787.2458 kim.gargano@mambro.com
Kim Gargano
CONTEMPORARY RESOURCES LINE NAME Kiind Of
SHOWROOM 1441 Broadway, 10th Floor, NY, NY 10018
PHONE/EMAIL 212.835.3511 blewison@jny.com 213.955.8088 suzie@nichela.com
CONTACT Brandy Lewison
La Fee Verte
Niche Showroom - New Mart 400
Laundry Room
Place Showroom - Cooper 1130
213.243.0741 dwells@placeshowroom.com
Molly Cunningham
Lovers + Friends
Place Showroom - Cooper 1130
213.243.0741 dwells@placeshowroom.com
Danna Wells
Minkpink
House of Quirky - Cooper 326
Laura Weiss
Nikki Lund / Nikki Rich
Landa Sales - New Mart 1104
NYTT
Place Showroom - Cooper 1130
Oh My Love
Babel Fair - 545 8th Ave, #1250, NY, NY 10018
Ontwelfth
Cal Mart - A1291
Outstanding Ordinary
Marked Showroom - Cooper 412
Project DL
Project DL - New Mart 603
Priem
By Appointment Only
Rachel Pally
Hasson Costa - New Mart 700
213.623.8400 laura.w@houseofquirky.com 213.622.2233 shana@landasales.com 213.243.0741 dwells@placeshowroom.com 646.455.0524 erica@babelfair.com 213.305.8863 moustrisk@aol.com 213.622.9760 ann@markedshowroom.com 213.622.8020 dshpeeg@gmail.com 213.746.0016 shawn@nicolette-la.com 213.229.8700 ext. 205 dusty@lauriehasson.com
Raga
Place Showroom - Cooper 1130
213.243.0741
Danna Wells
Suzie Hart
Shana Landa Danna Wells Erica Kiang Kelly Moustris Ann Choi Dalia Shporer Shawn Azad Dusty Costa
colbi@emprds.com Reverse
Babel Fair - 545 8th Ave, #1250, NY, NY 10018
646.455.0524 erica@babelfair.com
Erica Kiang
CONTEMPORARY RESOURCES LINE NAME
PHONE/EMAIL
CONTACT
Res Denim
SHOWROOM Marked Showroom - Cooper 412
213.622.9760 ann@markedshowroom.com
Ann Choi
Rolla's
Place Showroom - Cooper 1130
Danna Wells
Rules of Etiquette
1515 E. 15th St., LA, CA 90021
Sam Edelman
1441 Broadway, 7th Floor, NY, NY 10018
213.243.0741 dwells@placeshowroom.com 213.222.1027 jourique@ungerfab.com 212.515.2684 kimberly.tootell@samedleman.com
Somedays Lovin'
House of Quirky - Cooper 326
Laura Weiss
Sugarlips
By Appointment Only
State of Being
House of Quirky - Cooper 326
The Fifth
Place Showroom - Cooper 1130
Twin Sister
Babel Fair - 545 8th Ave, #1250, NY, NY 10018
TY-LR
AFL Showroom - Cooper 315
WAYF
Hasson Costa - New Mart 700
Whitney Eve
Hasson Costa - New Mart 700
Willow & Clay/Search For Sanity
Complete Clothing - New Mart 203
213.623.8400 laura.w@houseofquirky.com 213.220.2962 paul@officeinc.com 323.333.1379 laura.w@houseofquirky.com 213.243.0741 dwells@placeshowroom.com 646.455.0524 erica@babelfair.com 213.973.0002 marco@auslabels.com 213.229.8700 Ext. 205 dusty@lauriehasson.com 213.229.8700 ext. 205 dusty@lauriehasson.com 323.277.1470 denyse@completclothing.com
Zee Gee Why
Future Option USA - Cooper 520
310.367.5154
Chris Smith
chris@futureoptionsusa.com
Janine Ourique Kimberly Tootell
Paul Yi Laura Weiss Danna Wells Erica Kiang Marco Lebel Dusty Costa Dusty Costa Denyse Shokett
Shelda Hartwell-Hale Vice President 213.362.0957 shelda@directiveswest.com Rachael Robbins Kachko Merchandise Manager Contemporary Sportswear & Young Mens 213.362.0959 rachael@directiveswest.com Marlee Sherwin Assistant Market Analyst Contemporary Sportswear & Young Mens 213.362.0962 marlee@directiveswest.com
110 E. Ninth st., Suite A525, Los Angeles , CA 90079 t.213.627.5921 f.213.489.3919 www.directiveswest.com