SPRING ’16
F A S T
F A S H I O N
E D I T
SEA SONAL OVERVIEW
S P R I N G ’1 6 F A S T F A S H I O N The Denim trend made a huge comeback for Spring 2016 with a bevy of the athleisure and utilitarian trends exquisitely mixed. Soft fabrications, updated wash and fashion bodies are making the denim assortment look new and fresh. Vintage-inspired feminine trends continue to stay strong across all classifications with newness of updated details such as eyelet, delicate lace, openwork and fringe. The ’70s spirit remains key with an array of mixed prints and patterns as well as soft shades of suede fabrications. As a lifestyle conversation, athleisure and performance continue to evolve in more updated styles and elevated fabrications.
HERE’S TO A SUCCESSFUL SPRING
• Plaids
• The Dress
• Matched Sets
• Open-shoulders
• Fashion Denim
• Athleisure
• Lace & Crochet
• Femme Tops
• Suede
• Tie-Dye
• The Third Piece
• Novelty Knits
• Rompers & Jumpsuits
TRENDS
U R B A N U T I L I TA R I A N
Chloe
Urbanites unite with a luxe ode to military chic. Utilitarian outdoor styles appeal to the growing need for multifunctional pieces. Denim, the hardest working fabric, is front and center in cool silhouettes and head-to-toe looks that combine retro and modern influences.
VA L L E Y O F T H E D O L L S
Chloe
Gentle sweetness and fresh-faced flair are modern and playful in Valley of the Dolls. Elevated fabrics embrace a casual take on classic charm. Floral appliquĂŠ and gingham accents reinforce the feeling of ladylike dressing.
SPORT CIRCUIT
Dior
California ease and sporty lifestyle merge together to form her new casual uniform. Activewear turned lifewear encompasses all facets of sport and leisure. This sport circuit pays homage to the original Californian mindset.
LA BOHÈME
Etro
La Bohème explores the many sides of a new free-spirited vibe. Mixing cultural influences crafts the new bohemian sensibility. From global travelers and rock goddesses to eclectic hippies, a nostalgic and deep rooted love for the ’70s prevails.
KEY ITEMS
P L A I D M AT T E R S
Lov Posh
Signature 8
Signature 8
Mi In
Lov Posh H&G
Ashley Mason
Freeway Mi In
From gingham to tartan, plaids continue to stand out as a key detail this season.
DENIM DUTY
Hart
Mebon
Signature 8
Signature 8
Jolt Signature 8
Sonia Rykiel
Hart Hart
Denim business stays on top with soft fabrications and updated washes in trendy fashion bodies.
Carapace
Love In
Carapace
Carapace
Nu Label
Popular Basics
Alberta Ferretti
Carapace
Carapace
E A S I LY S U E D E
Suede is happening across all classifications.
WONDER ONESIES
Lov Posh
Double Zero
Euophoria
Signature 8
Dress Forum Lov Posh
Dolce & Gabana
For Sienna Euophoria
All-in-one. Depending on the fabric and style, the romper/jumpsuit is an item that can be easily glammed up or dressed down.
OPEN-SHOULDERS
For Sienna
Ina
Ina
Signature 8
Dress Forum Double Zero
Rachel Zoe
Carapace Euophoria
The bare arm trend is one of the hottest looks for the season.
FEMME TOPS
Freeway
Double Zero
Marine Blu
Euophoria
Carapace Ina
Chloe
Active USA Double Zero
Soft fabrications and delicate details are key for the ’70s-inspired blouses.
N O V E LT Y K N I T T O P S
Nu Label
Nu Label
Slategi
Nu Label
Active USA Freeloader
Michael Kors
Active USA Nu Label
Updated silhouettes and mixed fabrications make novelty knit tops a comeback for spring.
M ATC H P O I N T
For Sienna
Signature 8
Euophoria
Euophoria
For Sienna Lov Posh
Tory Burch
For Sienna Euophoria
Matched sets evolve with feminine details and bodies as the essential ensemble.
LACE & CROCHET
Marine Blu
Marine Blu
Soieblu
Marine Blu
For Sienna Ina
Chloe
For Sienna Double Zero
It is all about fabric and texture to bring out the feminine, vintage girl whether used allover or as trim.
THE THIRD PIECE
Celesta
Carapace
Double Zero
Love Tree
Carapace Freeway
Alberta Ferretti
Active USA Carapace
From trench coats and utility jackets to updated kimonos, knit and woven fabrications mixed with prints and patterns update this top layer.
Soieblu
Double Zero
Lov Posh
Lov Posh
Dress Forum
Lov Posh
Tory Burch
Carapace
For Sienna
DRESS ME CASUAL Keep it easy and casual with the ’70s-inspired styles.
AT H L E I S U R E T I M E
Zenana
Zenana
Popular Basics
Zenana
Nikibiki Freeloader
Lacoste
Nikibiki Nikibiki
Athleisure is more than a trend, it is a lifestyle.
T I E- DY E D
Nu Label
Nu Label
Nu Label
Freeloader
Lov Posh Carapace
Isabelle Marant
Love In Freeloader
OmbrĂŠ, dip-dyes and allover washes add an effortless, fresh look to boho.
VENDOR INDEX Active USA 213.435.5413 Joseph Cho josephcho@activeusainc.net Carapace 213.748.1825 Anita Cha anita@7summitsapparel.com
Freeway 213.747.3222 Yul Kwon yul@freewayapparel.com
Love Tree 323.589.8801 Jasper Rhee jasper@lovetreefashion.com
Popular Basics 213.572.0888 David Choi davidchoi@popularbasics.com
Marine Blu, Soie Blu 213.741.0030 Sara Lee sara@marineblustyle.com
Celesta 213.663.3065 Joanne celestaclothing@gmail.com
Hart Denim, H&G 213.905.2909 Dash Kwon dash@hartdenim.com HYVE 323.234.6000 Jay An jay@doublezerousa.com
Signature 8 213.402.1478 Janice Yun s.eight@hotmail.com Zenana 213.746.8817 Eugene Kim zenana_eugene@hotmail.com
Dress Forum 213.493.4504 Harry dressforum@gmail.com
Ina 213.748.9620 Rennan Joo jrennan.ina@gmail.com
NDW 213.747.7040 Dae-Woong ndwshowroom@gmail.com
For Sienna 213.536.5163 Diana Kang diana@dee-elle.com
Love In 323.985.6246 Janie order@shoplovein.com
Nikibiki 323.587.5392 Ki Chung ki@nikibiki.com
Freeloader 213.745.3057 CJ freeloaderws@gmail.com
Lov Posh 213.622.9909 Richard Kim richardlovposh@yahoo.com
Nu Label 213.747.8810 Cristian Hong cristian@nulabelclothing.com
Mebon 213.749.2700 Jessica Kim jessica@machinejeans.com
REACH OUT Shelda Hartwell-Hale Vice President Merchandising 213.362.0957 shelda@directiveswest.com Sunnie Myung Market Research Manager 213.362.0953 sunnie@directiveswest.com Jae Park Merchandising Strategist 213.362.0961 jae@directiveswest.com
110 E. 9th Street, Suite A525 Los Angeles, CA 90079 213-627-5921
SPRING ’16
F A S T
F A S H I O N
E D I T