SPRING ’16 J U N I O R S
E D I T
SEA SONAL OVERVIEW
S P R I N G ’1 6 J U N I O R S Spring 2016 doesn’t just bring about a change of season, it brings about a change in thinking. From suede fabrics to deeper vegetable colored tones and updated plaid shirtings, this spring looks different. Prints are perfected, artfully inspired and placed, while maxi dresses are cleaner, more solid driven and are shorter in length with a lot of hem details. And then there’s denim, from a multitude of washes to ankle length jeans and varied short lengths. READ ON FOR THE GAME CHANGING ITEMS OF THE SEASON
Key Items Include: • Denim Shorts
• The Graphic Tee
• The New Woven
• The Easy Dress
• Rompers
• Patterned Shorts
• The Ankle Jean
• The New Knit
• The Topper
• Femme Tops
TRENDS
VA L L E Y O F T H E D O L L S
Jolt
Penelope Project
Speechless
Studio 9D8
Blu Pepper Jolt Tops
H.I.P. Top, YMI Jean
A. Byer Blu Pepper
Gentle sweetness and fresh-faced flair are modern and playful in Valley of the Dolls. Elevated fabrics embrace a casual take on classic charm. Floral appliquĂŠ and gingham reinforce the feeling of ladylike dressing.
SPORT CIRCUIT
Inspired Hearts
Jessica Simpson The Warm Up
Ten Sixty Sherman
H.I.P.
Ten Sixty Sherman Dream Catcher
Ten Sixty Sherman Tank, Inspired hearts Legging
Ten Sixty Sherman Styleangeles
Activewear turned lifewear encompasses all facets of sport and leisure. California ease and a sporty lifestyle merge together to form her new casual uniform. This sport circuit pays homage to the original California mindset.
LA BOHÈME
Studio 9D8
RNB
Penelope Project
Speechless
En Crème Penelope Project
Ten Sixty Sherman Vest, Zoe and Rose by Band of Gypsies Maxi
Styleangeles Passport
La Bohème explores the many sides of a new free-spirited vibe. A mixing of cultural influences crafts the bohemian sensibility. From global travelers and rock goddesses to eclectic hippies, a nostalgic and deep-rooted love for the ’70s prevails.
U R B A N U T I L I TA R I A N
My Michelle
Passport
Ashley Mason
YMI
Indigo Rein Living Doll
Passport Shirt, Styleangeles Tee, Jolt Pant
Jolt Kandy Kiss
Urbanites unite with a luxe ode to military chic. Utilitarian outdoor styles appeal to the growing need for multifunctional pieces. Denim, the hardest working fabric, is front and center in cool silhouettes and head-to-toe looks, combining retro and modern influences.
BIG IDEAS
SHORTEN IT
Blue Spice
Boom Boom
Wallflower
YMI
Amethyst Vanilla Star
Ashley Mason
Ashley Mason Unionbay
Varied lengths and wash assortments prevail, from 2.5’’-3.5’’ to the new Bermuda length.
WOVEN WONDERLUST
Jolt
Mia Max
Passport
Penelope Project
Jolt Dizzy Lizzy
Vanilla Star
Blu Pepper Indigo Rein
Dry to the hand, cotton-based fabrics are the game changer in shirtings, tanks and tees.
Blu Pepper
Dizzy Lizzy
Eyeshadow
Jolt
Soprano
Unionbay
RNB
Be Bop
Dizzy Lizzy
ROMPER ROUND–UP One-piece wonders remain the item of the season.
ALL ABOUT ANKLES
Wild Blue
Wild Blue
YMI
YMI
Ariya See Thru Soul
Wild Blue
Amethyst Celebrity Pink
Ankle length jeans dominate for the first quarter with white, lighter washes and hem details: rolled, cuffed and frayed.
SMOOTH FINISHER
Cloud Chaser/Freshman 1996
Blue Spice
Say What
Jolt
Blue Spice Jolt
Say What
A. Byer Indigo Rein
From denim jackets to vests and cardigans, the completer piece remains key.
E X P R E S S YO U R S E L F
H.I.P.
Inspired Hearts
Love at First Sight
Living Doll
H.I.P. Self Esteem
Styleangeles
H.I.P. Ten Sixty Sherman
Fashion bodies continue to make a statement, with ringer necklines and new placement updates.
FANCY FLARE
Ariya
Boom Boom
Unionbay
YMI
Amethyst Suede
See Thru Soul
Amethyst Celebrity Pink
Lighter weights and washes add a casual ease to this new bottom player.
Elodie
Kandy Kiss
Emerald Sundae
Jolt
Lily White
Speechless
En Crème
Zoe and Rose by Band of Gypsies
Jou Jou
S I M P LY D R E S S E D
No-waist looks continue, and the knit T-shirt dress is essential.
P R I N T E D M AT T E R
Celebrity Pink
Indigo Rein
Jolt
YMI
Coco + Jameson Indigo Rein
YMI
Dizzy Lizzy Jolt
A focus on structure, texture and unique print placement.
KNIT NEWS
Penelope Project
RAD Clothing
Self Esteem
Ten Sixty Sherman
Living Doll Say What
Living Doll
Jolt RNB
Fabric and texture along with subtle details and shape make this the go-to easy tee and tank.
THE SWEET LIFE
Jolt
Jolt
Penelope Project
Penelope Project
Elodie Penelope Project
Jolt
Coco + Jameson Mia Max
Lace and crochet share the scene in updated peasants and off-the-shoulder necklines.
VENDOR INDEX A. Byer Richard Newcomb rnewcomb@byer.com 213.622.8000
Cloud Chaser/Freshman 1996 Adriana Zito adriana@global530.com 212.997.7464
Dollhouse Samantha Seelochan smantha@dollhosue.com 212.719.9363
Indigo Rein Kristen Roberti kristen@indigorein.com 917.873.4348
Lily White Jessica Yturri jessica@secretcharm.com 310.621.4019
Lisa Moore lmoore@byer.com 213.622.8000 Amethyst Morgan Kelleher morgank@jadejeans.com 860.233.1330
Dizzy Lizzy Amit Jain amit@jaincompany.com 323.267.8222
Elodie Sabina Vilusic sabina@elodiela.com 213.228.9935
Inspired Hearts Rochelle Murset rochelle@evolutionaryapparel.com 213.265.7120
Living Doll Amy Powers amy@ldlaclothing.com 951.532.1167
Dream Catcher Susan Edelman susan.edelman62@gmail.com 516.647.3336
Emerald Sundae Caroline Rocky caroline@emeraldsundae.com 213.797.6780
Jessica Simpson The Warm Up Alicia D’Angelico alicia@global530.com 212.997.7464
Love at First Sight Steven Oshatz steven@loveatfirstsightny.com 917.476.6199
Be Bop Ken Ferestien ken@sec2gen.com 914.522.2229
En Creme Lauren Hernandez lauren@studioashowroom.com 213.236.9558
Jolt Richard Kim rkim@kellwood.com 917.282.6637
Mia Max Tim Cruz timcruz@cloud-nyne.com 917.862.5706
Boom Boom Carlo Vieni cpv37@optonline.net 347.920.8573
Energie Chrissel Battaglia cbattaglia@onejg.com 212.822.1300
Jolt Tops Shannon Birmingham shannon.birmingham@kellwood.com 415.623.8059
My Michelle Lori Brennan lori.brennan@kellwood.com 213.488.9708
Celebrity Pink Mary Haba mhaba@celebritypinkusa.com 323.837.9800
Eyeshadow Elyse Copeland elyse@stonyapparel.com 213.627.2782
Jou Jou Robert J Acampora racampora@joujou.com 646.508.8111
Clem Ricca clemencia.ricca@kellwood.com 516.580.0287
Coco + Jameson Renee Vida renee.vida@fammagroupinc.com 310.993.9938
H.I.P. May Koby may@trendrequest.com 213.622.8886
Kandy Kiss Erica Bledsoe ericab@kandykiss.com 818.833.6360
Ariya Kristi Durand kristid@jadejeans.com 860.233.1330 Ashley Mason Michelle Mulleneaux michellemulleneaux@ashleymasonla.com 949.887.0161 Blue Spice Janie Pilzer janey@sqz.com 212.382.3310 Blu Pepper/Mine Sarah Kang sarah@edgemine.com 562.743.5673
Passport Sara Adams sara@msbubbles.com 213.489.1722
VENDOR INDEX
Penelope Project Carlos Gomez carlos@houseofgomez.com 310.497.0673
Self Esteem Kerri Lauter klauter@selfesteemclothing.com 213.895.0450
Rad Clothing Lowell Tillman ltillman@bandofgypsies.com 212.309.9773
S.O.N.G. Jean Ro Jean.r@itbrand.com 323.588.2155
Ransom Monica Miller monica@avalonapparel.com 213.622.6175
Soprano Patricia Jablon patricia@sopranowear.com 516.435.7052
Ritual Jody Belyea jodyv1@aol.com 714.343.5119
STS Blue/Underground Soul Jay Heidhues jheidhues@swatfame.com 213.700.1852
RNB Ken Abbott kabbottsls@aol.com 213.291.1822
Studio 9D8 Robert Romero robert.r@studio9d8.com 626.350.0832
Say What Joseph Gutman saywhatfashions@aol.com 212.398.8181
Styleangeles Philip Chatalos philip@californianstich.com 702.769.7369
Suede Chrissel Battaglia cbattaglia@onejg.com 212.822.1300
Wild Blue John Rhee jrhee@thegroupla.com 213.256.0060
Ten Sixty Sherman Monica Miller monica@avalonapparel.com 213.622.6175
XOXO Shira Schwartz shira.schwartz@kellwood.com 213.210.9118
Unionbay Brittany Gallagher brittany.gallagher@unionbay.com 253.872.8822
YMI Michael Godijian michael@ymijeans.com 818.402.4217
Vanilla Star Dana Byrne dana@vanillastarjeans.com 212.827.0301
Zoe & Rose by Band of Gypsies Andrew Strasmore astrasmore@bandofgypsies.com 213.222.1010
Wallflower Caitlin Boussard caitlin.bossard@mambro.com 732.513.1363 Jennifer Laforest jennifer.laforest@mambro.com 212.216.6000
REACH OUT Shelda Hartwell-Hale Vice President 213.362.0957 shelda@directiveswest.com Carrie Harris Merchandising Strategist Juniors 213.362.0950 carrie@directiveswest.com Taylor Little Assistant Merchandising Strategist Juniors 213.362.0976 taylor@directiveswest.com
110 E. 9th Street, Suite A525 Los Angeles, CA 90079 213-627-5921
SPRING ’16 J U N I O R S
E D I T