the drinks association | February 2018
Ilana Atlas announced as panellist for WID International Women’s Day event
Coca-Cola Amatil Chairman Ilana Atlas, Dr Terrance Fitzsimmons and Troy Roderick have been announced as panellists for Women in drinks’ highly anticipated International Women’s Day event. Don’t miss out on tickets to one of the year’s most talked about events! Page 20 >>
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etwork Breakfast: Amazon is here, what’s next for Aussie suppliers, page 18.
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he Drinks Association introduces consumer law training, page 3.
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ntries open for 2018 Australia’s Wine List of the Year, page 10. Page 1
the drinks association | February 2018
Vote now! Australia’s Best Beer Bars & Bottleshops Drinks Trade wants to know where your favourite places are to drink and buy beer. From your votes, the magazine will choose Australia’s best beer bars & bottle shops to feature in an upcoming issue. THE CRITERIA 1. The bar/bottle shop demonstrates a strong knowledge of the category and is able to recommend different products/serves 2. The bar/bottle shop demonstrates excellent customer service
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3. The bar/bottle shop has contributed to category growth in Australia through industry and consumer interaction, such as events and tastings 4. The bar/bottle shop displays a great range and diversity of beer 5. The bar/bottle shop has a comfortable environment and a great fit out You can vote for two bars and two bottle shops on the entry form. Click here to have your say! (Your responses will remain confidential)
the drinks association | February 2018
The Drinks Association introduces Australian Competition & Consumer Law Training We are excited to launch the NextGen/Drinks Association ACL training solution – a program that has been built entirely from the ground up, with specific focus, and case studies, on how suppliers should do business in the liquor channel. NextGen has found that many businesses either do no ACL training, or get a lawyer to complete a quick overview over lunch. Considering that there is significant corporate ($10million+) and personal liability ($500k and or prison) around ACL breaches – we don’t believe that this is really sufficient. Hence our new program. There are three learning options available to companies: Liquor Specific In-house training Typically, this takes about 3.5 hours and we can accommodate up to 25 delegates. General Open training As above, run in venues in Sydney and Melbourne, offering suppliers the opportunity to send representatives to attend with other companies. General On-line training Self-paced learning solution where delegates can study on line – this takes approximately 3 hours
to complete. We recommend that anyone in your organisation that either touches the customer or the consumer attends the program. Approximately 70% of the time is spent on the competition (B2B) elements of the law and 30% on the consumer (B2C) side. The program has been written by both NextGen FMGC experts and the Australian Food & Grocery Association legal counsel. We have deliberately kept it simple and focused — how does this impact your day job? The NextGen team deliver all the face to face training with video ‘cameos’ from Chris Preston (legal counsel) at the AFGC. The program covers all key ACL topics, including: • Price fixing • Misleading & deceptive conduct • Resale price maintenance • Unconscionable conduct • Promotional pricing • Consequences – personal and corporate • Refusal to supply • Product misrepresentation incl packaging • Product recalls • Advertising including social media • Exclusive dealing (full and third line forcing) • Warranties & guarantees • Misuse of market power • Product recalls For more information, email: info@ngg.com.au
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the drinks association | February 2018
Dan Murphy’s puts its money on canned wine being the next big thing
The stratospheric rise of canned wine shows no sign of slowing in the US, with sales up another 60% over the past three months. According to Nielsen annual sales of canned wine had reached $14.5 million by mid-2016, a 125% year-over-year increase. Preliminary data provided by the IWSR as part of its US Beverage Alcohol Review database shows similar surges in 2017. “Another key trend helping propel wine and spirits is the rise in alternative packaging and
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small sizes,” the IWSR noted. “For spirits, 50ml and 100ml offerings increased at rates of 18.1% and 13.6% respectively, while 187ml and 500ml wines experienced double-digit growth rates. The rise in the quality of boxed and canned wines has changed consumer perception. Most importantly, this trend has been a direct hit on beer occasions like sporting events and other outdoor activities.” Esther Mobley at the San Francisco Chronicle writes: “Seems like every week I learn of a new brand, often from respected producers of glass-bottled wine. What once felt like a crazy novelty — is it even possible for wine in a can to taste good? — now
the drinks association | February 2018
feels like a given. Yes, of course it can.”
in Oz.
Jake Stover and his wife Gina Schober produce singlevineyard, vintage-dated wines in cans under their Napa-based Sans label.
Dan Murphy’s head of wine, George Radman, believes the time is finally right for canned wines to shine on local shelves.
“The wines taste just as good as they would from a bottle,” he insists.
He told News Corp: “Over the last year, we’ve seen significant growth of wine in a can in other markets including the US, where it is a small percentage of total wine sales but growing exponentially.
“You actually have a really stable environment in a can,” Schober adds. “There’s no UV penetration or oxygen exchange like there would be through a cork and glass bottle.” Andrew Jones, winemaker at Field Recordings, agrees. “You can’t treat this like a marketing fad. It actually is good for the wine.” It also saves him around 15-20% on packaging costs. The concept got a huge boost last summer, when cult supermarket Trader Joe’s offered an inexpensive canned bubbly called Simpler Wines, which sold out as fast as they could restock the shelves. In November, Old Westminster Winery in Maryland released three wines in cans, and has run into a similar supply problem. Even before release, Old Westminster’s canned wines had secured distribution in Maryland, Virginia, New York, Boston and Chicago.
“Our customers have embraced wine in a can due to its convenience. These products are lighter, typically less expensive and more portable than bottled wine. Based on the growth of canned craft beer over the last few years we have already seen a huge shift in consumer attitudes, it’s now recognised that a can doesn’t mean compromising on quality.” Barokes Wines’ Irene Spokes noted that the convenience of the can is finally overriding the “snob factor’’. Among canned wine brands available at retailers such as Dan Murphy’s and BWS are Take It To The Grave, Elephant In The Room, Le Chat Noir, Hootenanny, Baroke’s and Crafters Union.
Westminster’s Drew Baker told the Chicago Tribune he doesn’t have enough wine to meet demand. “If only we could make more,” he sighed. Australia finally catching onto the trend Like the wink cask that came before it, canned wine was invented in Australia. Baroke’s Wines began canning wines as early as 1996, but it didn’t take off
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the drinks association | February 2018
Pernod Ricard & Diageo join Bacardi in banning plastic straws in their business Diageo confirmed in January that it has a new policy regarding the use and promotion of plastic straws and plastic drink stirrers across its business. It follows Pernod Ricard’s announcement earlier in the month that it is banning the use of plastic straws in all parts of its business. “Diageo is committed to minimising our environmental impact and we are, like many of our consumers, increasingly concerned about the negative environmental impact associated with the irresponsible disposal of plastic straws,” said David Croft, Diageo’s global sustainable development director. “We are therefore committed to phasing out Page 6
the use of all plastic straws and stirrers from all our offices, events, promotions, advertising and marketing globally – and will advocate the same to our partners and customers. When the use of straws is important to the enjoyment of our brands we will only use reusable, compostable or biodegradable alternatives.” Pernod Ricard noted: “We believe that small acts have a big impact - and that is why Pernod Ricard has decided to stop using non-biodegradable plastic straws and stirrers in any part of its business. Kicking off the year with concrete resolutions, the Group has asked all its affiliates globally to ensure they are not used at any Pernod Ricard events in the future, as has been the case since the run up to the holiday season.
the drinks association | February 2018
“The drinks industry has been using them for decades and following the rebirth of cocktails there has been an explosion in their usage adorning glasses globally. A straw which is only used on average for 20 minutes can take more than 200 years to breakdown into smaller pieces and often does not fully disintegrate.” Vanessa Wright, Pernod Ricard’s recently appointed Group VP Sustainability & Responsibility, added: “The history of Pernod Ricard and our values are intrinsically linked to social responsibility and care it is a part of us, and the creation of the Paul Ricard Oceanography Institute more than 50 years is a concrete example. “We know that this type of non-biodegradable plastic is having a detrimental impact on the environment and oceans, and for us it’s crucial that we play our role in helping to prevent any further damage “ Bacardi banned plastic straws in 2016 as part of its ‘Good Spirited: Building a Sustainable Future’ campaign. In a statement, the company said: “As straws and stirrers are among the most collected pieces of trash in our oceans, coupled with the ten litres of water used to produce one bottle of a premium spirit, the company knows water is a critical resource for all its brands and local communities.” Bacardi director of trade advocacy Ian McLaren said: “Plastic straws don’t biodegrade, and their use is ubiquitous across many industries, including the spirits market. We are resolved to be part of the solution, and this includes reducing the amount of waste we produce.” The Scotch Whisky Association has since advised that it too will advise its members and associates to stop using plastic straws in their businesses and events as an environmental strategy.
Ex-Warehouse Sales Data cancelled as core service The Drinks Association, in consultation with a number of Board Members, has recently undertaken a review of the Core and Premium Services it offers. The review was to identify future opportunity to improve efficiency and provide value back to members. As a result it has been decided that Ex-Warehouse Sales Data will no longer be offered as a Core service, due to the low level of engagement from members. Therefore, we will no longer be requesting data or producing the Ex-Warehouse Sales data report each month and the last report was delivered to users in late January 2018. Should you have any questions, please contact our Business Manager, Rachel Wormald at rachelw@drinks.asn.au.
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the drinks association | February 2018
Drinks Trade reveals Australia’s Hottest 100 Brands The first issue of Drinks Trade for the New Year jumps into 2018 with its Hottest 100 Brands announcement. This guide for on- and off-premise trade features the must-stock brands across all drinks categories for the year ahead.
>> Sailor Jerry is No.1 on social media. >> Vodka O experienced 21% growth in both value and volume in 2017. >> Monkey Shoulder is Australia’s No.1 blended malt whisky.
Among the fascinating drinks highlights are:
>> Aperol is the No.1 apertif by volume.
>> Brown Brothers Prosecco is Australia’s No.1 selling prosecco and has experienced 70% growth in the past 12 months.
>> Fever-Tree is the No.1 best-selling and trending mixer in the world.
>> Of any beer launched in the last 10 years, Iron Jack has sold the most volume after three months in the market. >> Canadian Club is the fastest growing RTD in Australia. >> Applewood Gin experienced 350% growth in 2017.
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Other articles include the latest on the CDS in NSW on page 8, predictions on the regulatory environment in 2018 on page 10. Ben Davidson and Hannah Sparks look at vodka on page 10, you can see the winners of the Air New Zealand Wine Awards on page 8, as well as those from our recent summer white wine tasting on page 50. Click here to read more.
the drinks association | February 2018
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the drinks association | February 2018
Entries opening for 2018 Australia’s Wine List of the Year
The Drinks Association is once again joining Gourmet Traveller WINE as a media partner of the Australia’s Wine List of the Year Awards, which seek out and celebrate the nation’s best wine and beverage lists. Australia’s Wine List of the Year Awards were established to recognise and reward the enormous investment by owners and sommeliers in time, skill and resources that go into developing the best quality wine lists and to also recognise and reward the dedicated owners and talented sommeliers Page 10
creating those lists for Australia’s restaurants, hotels, clubs, wine bars, pubs, cafes and brasseries – large and small. 2018 marks the awards’ 25th anniversary and we invite you to join us in celebrating this milestone! “It is fantastic to see Australia’s Wine List of the Year Awards reach its 25th Anniversary and to see the dramatic improvement in the Wine List offer to the Australian consumer over that time,” said founder Rob Hirst.
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“This exciting lift in Australian Wine List standards parallels the equally outstanding increase in the standard of the menus offered and the standard of service delivered across the country. “From only 10 Three Glass Awards in 1994 to over a 110 last year, the increase has been outstanding – to the delight of our ever more discerning consumers – both local and international.” In 2017, Jonah’s in Whale Beach, NSW was named Australia’s Wine List of the Year and around the country winners from every State were celebrated. The type of trade winners also recognised included the Best City and Country Restaurants, Best Hotels, Pubs, Clubs and Wine Bars, down to the Best Small List (Max 50 wines). Entries open on February 1 and will, once again, be judged by an extraordinary panel of local and international judges – Master Sommeliers, Masters of Wine and expert commentators all specially selected to maintain the integrity and independence of the Awards. The judges will assess each list based on the quality of the wines, the balance of choice, the design and presentation of the list, and the suitability of the wines to the style of cuisine. Entries close on Friday, March 9. Enter via winelistoftheyear.com.au For sponsorship opportunities, contact Leone Cruden at leone@winelistoftheyear.com Pictured (left to right): Niels Sluiman from Jonah’s, Georgia Lennon from The Drinks Association, Christian Baeppler from Jonah’s, Judy Sarris from Gourmet Traveller Wine, Rob Hirst and Mark Baulderstone from Riedel.
AGA to run Highly Effective Personal Performance program Looking ahead for the year and wondering how to develop the skills, confidence and effectiveness of your team on the job? The Australian Grocery Academy’s Program 4 Highly Effective Personal Performance - is running in Melbourne on March 20-22, 2018, and in Sydney on July 3-5, 2018. This leadership program is designed to provide the skills and tools necessary for up and coming leaders in FMCG, to apply their technical knowledge to greater effect, build resilience, grow influence and deliver results. It puts in place the foundation for future growth and development and is a great investment. The program is designed and delivered by Australian-based LIW, a global leadership consultancy and is the fourth of the highly praised Australian Grocery Academy programs, tailored specifically for the up and coming leaders in the Australian FMCG industry. While the leadership program complements programs 1 - 3, it is also a stand-alone program and is open to all. For more course details, dates and registration click here. If you have any questions, call Gerri McCurtayne on 0412 121 500 or email gerri.mccurtayne@ realworldmarketing.com.au
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the drinks association | February 2018
Martin Smith: cheers to an amazing career
Martin Smith has seen some dramatic changes in the Australia liquor industry during his 45-year retail career. Endeavour Drinks’ Managing Director - who announced his retirement last month - came to Australia from the UK in 1970, where he joined Woolworths in at the age of 18. When he was guest speaker at a Drinks Association Network Breakfast in 2016, Smith recalled working at Woolworths’ first liquor store in Western Australia, when it “pretty much only sold Swan lager!” The supermarket’s network now includes chains including Dan Murphy’s, BWS and Cellarmasters. In 2016, Smith reopened the doors to the original site of the Dan Murphy’s Cellar in Melbourne, without a Page 12
single beer on sale at the premises. “There is a little bit of romance attached to this one,” Smith told drinks trade at the time. “This is the original Dan Murphy’s store located opposite our existing Dan Murphy’s store on Chapel St.” The Cellar is a destination retail store for consumers, housing only fine wines and spirits from across the global, such as a rare 1959 Dom Perignon Oenothèque and 1971 Penfolds Bin 333. The launch was awarded the Customer Experience Store Design Award at the Inside Retail’s 2017 Retailer Awards. Smith was Dan Murphy’s General Manager from 2008 to 2015, so it’s a brand close to his heart. “The thing that stands out for me within the Dan
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Murphy’s business, is the importance of trust with the customer,” Smith told The Drinks Association Network Breakfast. “I’ve always been a great believer that when you’re in the retail business, you’re in a relationship with your customer, and like any relationship, it’s built on trust, and if you betray that trust, the customer will leave you.” Dan Murphy’s is also the jewel in the Woolworths profit crown. Endeavour Drinks reported strong full-year results in 2017, with 4.3% sales growth and 3.9% earnings growth. Sales hit $7,913million, while earnings growth rose to more than $502.5million. When announcing Smith’s retirement last month, Brad Banducci, Woolworths Group CEO said: “I would like to thank Martin Smith for his significant contribution to Endeavour Drinks. Martin and the Endeavour Drinks team have helped build the leading business we have today. Legacy as a leader Smith’s leadership of Endeavour Drinks attracted wide praise in the industry. As Nick Karaloukas, Sales Manager Inkspin noted: “He is an absolute gentleman. It’s a great lesson in how to choose and manage effective, committed people, the sum of which is, a healthy, happy work environment and a highly successful organisation.” Smith also championed diversity. He was a panellist at the Women in drinks 2017 International Women’s Day Network Event address issues of diversity and inclusion in the Australian drinks industry. The conversation looked at where the responsibility lies for promoting greater gender diversity in leadership roles, cultural barriers, and how companies can empower women to lead.
Smith noted that he saw diversity and inclusion as being “a core and strategic value in our business”. “We believe ability has no gender, which allows us to have a great mix of people in our team - there’s a real strategic advantage in doing that,” he said. “There’s a realisation that in order for any business to succeed, you have to have the best kind of people working for you, and if you have a bias to one particular gender you’re in effect discounting 50% of the population.” New era for Endeavour Steve Donohue, current Director of Buying and Merchandising for Woolworths Supermarkets, will replace Smith as Managing Director of Endeavour, effective from April this year. Like Smith, he started his career as a teenager in Woolworths liquor - as a store manager in Dan Murphy’s when he was just 19 years old. He progressed into senior Buying, Merchandising and Marketing roles in Dan Murphy’s, BWS and the broader drinks business. Banducci said: “We are pleased to announce Steve as the new Managing Director of Endeavour Drinks. Steve rejoins our drinks team after spending the last five years rebuilding our Buying and Merchandising capabilities, first with Countdown in New Zealand and more recently in his role with Woolworths Supermarkets in Australia. He’s been instrumental in delivering our Woolworths Supermarkets pricing and range strategy as well as transforming our supplier engagement program.” Smith will work with Donohue until June 30, as he transitions into his new role.
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the drinks association | February 2018
Liebherr releases new built-in wine cellar Liebherr has announced the arrival of its new EWTdf 3553 Built-In Dual Zone Wine Cellar in Australia. Features of the model include: - 80 bottle capacity (750ml Bordeaux) - Integrated installation - Triple glazed tinted glass door - Fresh air supply via activated charcoal filter - MagicEye SoftTouch with LCD - Internal temperature display - Two independent temperature zones - Each zone adjustable from 5 to 20 degrees - Dimmable LED interior lighting - Nine handcrafted beech wood shelves - Eight shelves mounted on telescopic rails
optional extra stainless steel frame and handle can be purchased to create a stainless steel built-in masterpiece. The separate wine safes mean red wine, white wine and champagne can be stored separately at their optimum serving temperatures. What makes Liebherr wine cellars different to a regular fridge? In the 1980s, Liebherr used its knowledge of refrigeration to expand its range to include wine cellars. Its wine cellar appliances are specifically designed for purpose and manufactured to house wine for both serving and storage. There are five principal points that differentiate a wine cellar fridge from a regular fridge: constant temperature, ideal humidity, perfect air quality, vibration free and UV protection.
- SoftSystem hinge - assists door closure
Wine cellar fridges maintain precise temperatures between 5°C to 20°C. Minimising temperature variance is vital when it comes to long term storage to ensure wine is aged correctly.
The built-in wine cellar can also be installed using cabinetry to suit the kitchen decor or
They also guarantee ideal conditions for the suppleness of the cork and the prevention of oxidization, with ideal
- Base shelf in each zone
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the drinks association | February 2018
humidity between 50% – 80%, depending on the ambient humidity. Every zone within a Liebherr wine cellar has an activated charcoal filter to assist in maintaining perfect air quality which is decisive for preserving and maturing wine. Natural untreated beechwood shelves are also important as there are no chemical aromas introduced into the environment which can influence the wines flavour. Perfect air quality also reduces the instance of mould on corks and labels stored long term. To prevent wine from being disturbed, all Liebherr compressors are mounted on ‘isolation blocks’ designed to absorb vibrations. All Liebherr glass door wine cellars are tinted and double glazed to prevent harmful ultraviolet rays causing discolouration to labels and unwanted reactions to your wine. In the commercial sector, Liebherr’s energy-efficient wine storage cabinets and multi-temperature wine cabinets offer specialised compressors, insulated glass doors with UV protection, and activated charcoal filters to guarantee safe storage for the wines, protecting them from harmful influences. Recommended storage and serving temperatures for wine: – 5°C to 7°C – champagne and sparkling wine – 8°C to 10°C – white wine – 11°C – storage of all wine varieties – 11°C to 13°C – rose and dessert wine– 14°C to 18°C – red wine
VB celebrates 50 years of beer ads Carlton & United Breweries is celebrating 50 years of iconic beer commercials with a new VB campaign. The latest campaign features the background music used in successive campaigns since the original 1968 ad, showing people having a beer at the end of their working day. The ‘Knock Off Times’ campaign has been created by Clemenger BBDO Melbourne and aims to celebrate Australia’s changing workforce. Tim Ovadia, Head of Classic Brands at Carlton & United Breweries said in a statement: “What we love about these ads are they have all the best bits of iconic VB advertising but with a modern insight that acknowledges the changing nature of the knock off occasion. “Most importantly they make you want to grab an ice cold VB and remind us how much we love beer.” The campaign launched on Australia Day and will run over the next six weeks. Click here to see the new ad. Click here to watch iconic VB ads from 1968-1996
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Challenges facing the ABA in 2018 Drinks Trade editor Hannah Sparks talks to ABA Executive Director Fergus Taylor (above) about the organisation’s plans for the year ahead. Looking back on 2017, what have been ABA’s most significant achievements? The alcohol beverages industry in Australia should celebrate a year of unprecedented co-operation among members as it dealt with a multitude of challenging issues. This provided balance into the mainstream public debates around alcohol consumption and regulation and helped to build trust among our growing member group. We are always stronger together and the results we’re achieving reflect and encourage this. The highlight was the Alcohol Beverages Australia Celebration of Industry Dinner in Canberra in August, when 200 plus ABA member association
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and corporate, and non-member association and corporate representatives, came together to meet and inform more than 80 federal politicians from all corners of the political spectrum in The Great Hall in Parliament House Canberra. As we move into 2018, what are the issues that are carrying over from this year? Industry wide reputational issues that target overall consumption without driving down misuse, like advertising bans and minimum pricing, will continue to attract our attention. But we’re also keen to better promote the positive side of the industry, like the fondness our customers have for our wonderful products and the enormous contribution we make to the economic and social fabric of Australian life - to remind the public and politicians that moderate drinking is a fun and enjoyable part of a healthy lifestyle.
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What new challenges will ABA tackle in 2018? The issues we face have remained constant for many years, but the tactics change. It’s likely sports advertising, cancer and mandatory labelling are areas where we will need to ensure credible evidence is available and accessible to the public and politicians, as opinions are formed and decisions are made. Are there any regulatory challenges you think retailers need to prepare for in 2018? I think the connections retailers make with their local communities as part of establishing and developing their businesses will continue to be the most critical activity they can engage in, in a regulatory space, because it’s this local capital that will best enable them to resist attacks on their social and economic licence to operate. They should also make sure they’re in constant contact with their local council, state and federal political representatives, so they all understand the contribution these businesses are making every day, in the areas where they operate. ABA recently announced a new EC. How is ABA placed structurally to tackle issues in 2018? The outgoing Executive Committee (EC) of Giuseppe Minissale, Shane Tremble and Mitchell Taylor has steered ABA from a good idea into an effective and growing organisation of industry thought, comment and action that is serving the industry well, and they should be congratulated for the hard work and professional approach that made this happen. The new EC of Bryan Fry, Giuseppe Minissale and James Brindley, will build on this with a continuity of what has worked well for ABA, potentially different approaches to operational issues and a further engagement of our stakeholder group courtesy of the sharing of this management responsibility.
ALSA CEO Terry Mott announces retirement Australian Liquor Stores Association CEO Terry Mott has announced he will retire from the role in July 2018. Mott has headed ALSA for more than 11 years. “Over that time, Terry has led the team to build a strong position for ALSA across the industry and political sphere to both promote and represent the interests of the industry overall,” said ALSA President Guiseppe Minissale. His achievements include the establishment of the annual ALSA-IRI State of the Industry Report and the creation of Alcohol Beverages Australia. He also proposed and managed the ABA Celebration of Industry Dinner, held in Canberra last year. “Terry played a key role in driving cross-sector industry unity to establish Alcohol Beverages Australia, a significant effort,” Minissale noted. ALSA will now begin the process of reviewing the requirements for both the association and the role going forward and recruit a replacement CEO. Page 17
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Network breakfast: Amazon is here – what’s next for Australian suppliers? Yngve Andresen, from Bain & Co, who will be the guest speaker at the Drinks Association Network Breakfast on March 21. He will discuss “Amazon is here – what’s next and what should Australian consumer goods companies do?” Amazon finally arrived in Australia at the end of 2017 – to a muted reception. Although the initial launch might have been rushed and under delivered on expectations, over 2018 and beyond it will present the biggest retail disruption in a generation. Andresen’s presentation will explore the impact of Amazon on the Australian retail and consumer goods landscape long term and how Australian consumer good companies can adapt. Andresen is a Partner in the Melbourne office of Bain & Company, where he is a member of Bain’s Australian Retail & Consumer Products leadership team, and the Asia-Pacific leadership team. He has more than 15 years consulting experience predominately in the retail and consumer goods sector working across a range
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of food, beverage and discretionary categories. Andresen has also worked extensively with major grocery, wholesale, apparel and department store retailers in Australia, Asia and Europe. He specialises in customer strategy, large-scale growth and cost transformation, and mergers and acquisitions. DETAILS When: March 21, 2018 Where: Crystal Ballroom, Luna Park, Sydney Time: 7.15-9.15am Click here to book
the drinks association | February 2018
news
It’s time we talk about sexism in the alcohol industry
Susan Kostrzewa at Wine Enthusiast wrote a recent article referencing the #metoo movement, noting “it should come as no surprise to anyone that for women working in the alcohol beverage space, sexism and harassment have been an intrinsic part of our careers.” Korstrzewa adds: “The alcohol beverage world has been largely lorded by men, but populated and fueled significantly by women, many of whom have suffered in an oppressive atmosphere that has no place in the 21st century. There’s no question it’s time for a paradigm shift. “Women in the beverage world are increasingly a force, occupying all levels of C-suites at companies around the world. The majority of all wine purchases for the home are made by women. The Wine &
Spirits Education Trust told us that in the 1970s, women made up 10.6% of their Diploma graduates; today, 42.8% of WSET Diploma graduates are women. That’s all good news. “But there’s still a long road ahead to equality, and it’s the job of all of us to get there. The future is not just female. It’s a group effort. Is it too much to hope for a time when we can work together, play together and raise a glass together as equals? “How can we all continue this conversation in the right direction? By speaking up, by supporting women-owned, women-helmed or women-supportive businesses, by not actively promoting or enabling individuals of known bad behavior or practice. By standing up instead of being silent.” Click here to read the full article.
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Women in drinks announces diversity panellists for International Women’s Day event
Ilana Atlas, Dr Terrance Fitzsimmons and Troy Roderick have been announced as panellists for Women in drinks’ highly anticipated International Women’s Day event. International Women’s Day is an annual celebration of the social, economic, cultural and political achievements of women right across the globe. Its theme for 2018 is #PressforProgress Turia Pitt will be guest speaker at the Women in drinks IWD event on March 8, sharing her intensely personal story of thriving in the face of extreme adversity. Her speech will be followed by an honest and lively discussion by the panellists on ‘Is Trying Good Enough?’, as they debate the pitfalls and pointers in the quest for gender diversity. Chair of Women in drinks, Jennifer Collins said: “The
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strength and impact of Women in drinks is reflected in this amazing group of panellists, who have donated their time to speak at our IWD event. “Facilitated by WID councillor Sally Byrne, the panel will discuss what it takes to drive change in gender equality – we know that just hoping for change and talking about it isn’t enough. This provocative session will give our industry a lot to think about and take back to our businesses, which is one of our key objectives of this day – to stimulate debate and discussion and keep gender equality high on the agenda of every business within this great industry.” About the panellists Ilana Atlas Atlas is Chairman Coca-Cola Amatil. She joined the Board in February 2011 and has extensive
the drinks association | February 2018
experience in business. She has held executive and non-executive roles across many industry sectors. From 2003 to 2010, she held senior executive roles within Westpac Banking Corporation. She practised as a lawyer for 22 years and was the Managing Partner of Mallesons Stephen Jaques.
largest firms on their diversity programs and speaks regularly in Australia and overseas in the area of gender equality and inclusion. He has served as national and state presidents of not for profit bodies as well as a being a director on boards of Listed Public Companies in Australia and overseas.
Atlas is on the Board of Directors at Jawun Indigenous He is the director of the Centre for Research Corporate Partnerships and Human Rights Law into Gender Equality in the Workplace within the Centre. Business, Economics and Law Faculty of the University of Queensland and Managing Director She explored the so-called female “guilt gene” and its of the Australian Gender Equality Council (AGEC), effect on women in the corporate world in a feature a body whose members comprise of peak national article in The Australian. bodies representing women across industry sectors. “This discussion is still seen as a women’s issue. But these are society whole-of-system issues,” she said. “ Once we start thinking about it in that way, we can start solving the problems. For example, how do we provide affordable childcare? How do we stagger school holidays? How do we allow people to work remotely so they are not sitting on public transport for three hours a day? My generation were so involved in dealing with equal opportunity and discrimination, the changes now are so much more profound. It has gone beyond discrimination against women. It is now a societal issue and requires a different mindset.” Dr Terrance Fitzsimmons Dr Fitzsimmons is a Senior Lecturer in leadership, human resource management and change management with the University of Queensland Business School. His PhD in Leadership examined successful attributes of CEOs and differing pathways to CEO roles for men and women. In June 2015 Dr Fitzsimmons and Professor Callan released ‘Filling the Pool’ a major report into gender inequality in Western Australia and what government, organisations and individuals can do to address the issue. Dr Fitzsimmons has published many papers in leading journals exploring the issue of gender equality in leadership roles. Dr Fitzsimmons has worked with many of Australia’s
Troy Roderick Roderick has specialised in diversity and inclusion for more than 20 years. In his work with the Male Champions of Change, Troy advises MCC program directors on key insights and trends in gender equality, shaping the agenda for bold initiatives to create more gender balance in business. As Catalyst Australia’s Executive Ambassador, Troy provides leadership and support to Catalyst supporter companies committed to more inclusive cultures. In 2015 and 2016, Roderick was recognised in the “Top 50 diversity professionals in industry” in the Global Diversity List, supported by The Economist. Don’t miss out on hearing Roderick, Atlas and Fitzsimmons views at one of the year’s most talked about events for the drinks industry. THE DETAILS Date: Thursday, March 8, 2018 Time: 11.30am – 4pm (includes canapés on arrival and a two-course lunch) Where: Grand Ballroom, Luna Park Sydney Tickets: $270 each or $3120 for a table of 12 Click here to book.
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Jennifer Collins: the year ahead for WID 2018 is shaping up to be an amazing year for Women in drinks. Drinks Trade editor Hannah Sparks talks to Chair Jennifer Collins about the council’s progress and plans. What have been Women in drinks’ biggest achievements over the last 12 months? We had a number of great achievements this year. Firstly, the implementation of the inaugural Serendis Mentoring Program, which was aimed specifically at helping women in the drinks industry to progress their careers to a leadership level. Our International Women’s Day event had the highest level of attendance thus far, with 450 guests turning out to hear journalist and author Mia Freedman speak. We also rolled out chapters across NSW, Victoria, South Australia and Queensland, and raised
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$30,000 for our charity partner the Australian New Zealand Gynecological Oncology Group (ANZGOG). In June, we hosted Denis Brown from the Diversity and Inclusion Council at our Diversity in Action Network Breakfast, which featured journalist and outspoken feminist Jane Caro. We are proud to be a high performing council, filled with members of diverse skills sets. This enables us to take individual ownership of key initiatives that must be delivered and improve the traction of our events and overall momentum. The Drinks Association’s new CEO, Georgia Lennon, shares this passion and has aligned well with our objectives. What was the success rate of the mentor/mentee matches in the inaugural Serendis Mentoring Program? The inaugural program saw 29 mentorship pairs,
the drinks association | February 2018
and we’ve enjoyed seeing many pairs continue their relationship beyond the end of the program. The program has been beneficial for both mentors and mentees, with many of the participants linking new opportunities to their involvement and many of the predominantly male mentors achieving a greater awareness of the gender divide in the industry. We’ve refined our approach for 2018, and businesses are encouraged to contact The Drinks Association directly for more information on how they can be a part of the 2018 program. Has WID made any changes to the structure of the chapter in the last year? Yes, in the last 12 months we’ve established chapters in NSW, headed by Judy Massoud; Queensland, under the leadership of Madelyn Ring; South Australia, directed by Melanie Cooper; and Victoria, led by Angela Burgum, who is also the national head of the state chapters. We’ll be setting up shop in Western Australia this year, with our newest council member Emilia Simonin set to head the chapter. The establishment of the state chapters is a great opportunity for councillors to be immersed in different markets and offer their wealth of talent to the organising and staging of events.
Why should people come to this year’s International Women’s Day event on March 8? We have a great line-up for the event! Turia Pitt, mining engineer, a former ultra-marathon runner and one of Australia’s most admired women, will be our guest speaker. This will be followed by a fantastic panel discussion: ‘Is Trying Good Enough?’, which will look into what it really takes to drive change in gender equality. Just hoping for change and talking about it isn’t enough. This event is a wonderful opportunity to network and will be focused on this year’s global theme for International Women’s Day, #pressforchange. I’d also like to sign off with a message of thanks to The Drinks Association, the Board and Ralph Dunning, as Chair, for their ongoing support and assistance. Click here to purchase tickets to the Women in drinks International Women’s Day Event
I’d like to add that all Women in drinks events aren’t exclusively for women; men are also welcome to attend. What challenges does WID still face? The biggest challenge that faces our industry is how we can increase overall female participation. Unfortunately, we still lag in national trends and gender balance in senior management and c-suite roles. It’s vital that we are making sure, as an industry, that we attract the best talent, develop it and retain it. Like all industries and businesses, the challenge is driving the actual changes that we need to, i.e. making sure we deliver the gender equality our businesses need to perform at their best.
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Amcor creates plastic wine bottles for active drinkers
Plastic wine bottles were one of the star exhibits at the Unified Wine & Grape Symposium in California this week. Produced by Amcor, the packaging giant is promoting wine in plastic as the perfect solution for the active drinker. “We believe that if you’re in the middle of an outdoor adventure you should absolutely be able to enjoy a great bottle of wine,” explained Beth Rettig, vice president of spirits, wine, and beer, for Amcor’s Diversified Products Division. “People want to enjoy wine more casually, no
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longer holding it for special occasions or to simply be enjoyed with dinner. “Consumers are active and living on-the-go lifestyles. They are taking wine with them when they hike, hit the beach, and visit friends. Amcor’s PET bottles are a lightweight and durable solution for consumers’ increasing demands.” Food & Wine has described it as a “somewhat odd approach”. Although it admits: “This “active” drinker strategy has worked before: It was a major part of the push to convince people to ditch beer bottles for cans. A common refrain was that canned beer was great for the pool or a boat where shattered glass would be a
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nuisance. Cans were also billed as being easier to toss into a backpack. Of course, cans have other benefits too, but discussing the problems of light exposure just doesn’t have the same pizazz.” Oregon’s Naked Winery, which uses Amcor’s plastic bottles, has taken a similar outdoorsy approach to its marketing of wine in plastic. “We know our customers well. They lead active, outdoor lifestyles,” Becky Williams, marketing and brand manager for Naked Winery, said. “We believe that if you’re in the middle of an outdoor adventure you should absolutely be able to enjoy a great bottle of wine.” Amcor’s stock PET wine bottles are manufactured in Fairfield, Calif., and are compatible with twistoff aluminum closures. They utilize a unique barrier coating technology that protects wine from oxidation and provides a 12- to 18-month shelf life. BPA-free plastic packaging is durable, portable, and only one-sixth the weight of a traditional glass wine bottle. It’s reusable and recyclable - a plus
as Australian states introduce container deposit schemes that don’t include traditional wine bottles. Flat wine bottles a winner at World Beverage Innovation Awards 2017 A company that creates slimline plastic wine bottles designed to revolutionise wine delivery took out Best New Beverage Concept at the annual World Beverage Innovation Awards last year. Garçon Wines is a UK invention that involves flattened bottles made from a glass-like plastic tough enough to withstand the rigours of the postal system yet light enough to keep down delivery costs. Their design means they fit easily through the letterbox – a hassle-free way to receive wine. The concept is particularly applicable to the urban UK market, where letterbox slots are in the front door of houses, but the company has now protected its intellectual property in 35 countries for several designs of the world’s first full-sized postable wine bottles, and is extending its packaging and wholesale business internationally.
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How the drinks association keeps you informed Here’s a handy guide to the ways the drinks association spreads the word about great achievements and initiatives in our industry. The drinks association’s mission is to connect, inform, promote and strengthen the drinks industry. We aim to keep you up to date with all the latest drinks news and developments, both in Australia and overseas.
We have a LinkedIn company page and three groups: the drinks association, drinks trade and Women in drinks.
Take a look at the many ways we keep you in touch. Connect with us on social media Get your news even faster by following us on social media. You can follow us on Instagram at the drinks association, where we have more than 1000 followers. We have a monthly newsletter - drinks news We have more than 4000 followers on our three Facebook pages: drinks trade, the drinks association and Women in drinks.
We have almost 3000 followers on Twitter at drinks trade, the drinks association and Women in drinks.
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Click here to become a subscriber.
the drinks association | February 2018
Visit our websites We feature the latest news updates at drinkscentral.com.au, diversity&inclusion@drinks. com.au and drinksbulletin.com.au drinks bulletin also sends out weekly newsletters that round-up the top stories. Click here to subscibe. Our websites reach almost 40,000 unique users every month, with almost 1 million page impressions. How you can feature in our digital and print publications Email our Social Media & Communications manager Alana House on alanah@drinks.asn.au and drinks trade’s associate editor Hannah Sparks on hannah@hip.com.au We have a bi-monthly magazine - drinks trade
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3 easy ways to learn more about the drinks association’s services the drinks association has created a series of videos and infographics highlighting how we can help you. the drinks association Learn more about the drinks association and the services it offers. Click here to view the infographic.
drinks bulletin Keep your finger on the pulse of the whole industry with our weekly drinks bulletin. Click here to view the infographic.
drinks trade Want to know what drinks trade magazine can do for you and your business? Click here to view the infographic.
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What our associate members can do for you ... A guide to the services provided by the drinks association’s associate members. AMA AMA Commercial Collections is an Australian owned and operated enterprise that has served credit managers since 1977. It provides a full range of services and products including debt recovery, trade bureaus, credit consulting, credit insurance and information services. Click here to learn more. BevChain BevChain provides national tailored supply chain solutions for the beverage industry across Australia with ‘best-in-class’ warehouse and distribution services. Click here to learn more. Brand Promotions Brand Promotions is the biggest, best and most cost-effective supplier of almost any promotional product you can think of. It also specialises in designing an entire campaign to help build your brand and dominate your market through gift with purchase, custom made products and high volume orders. Click here to learn more. Core Element Core Element is a specialist boutique FMCG recruitment and careers business that recruits sales, marketing and general management roles across the grocery, liquor, foodservice and pharmaceutical sectors. The company combines contemporary functional and organisational credentials and the ability to engage a rich, diverse network. Click here to learn more. Fix Corp Fix offers tailored solutions for system management, processes and efficiencies, category management, promotional program management, marketing programs & collateral management, retail support and merchandising, space planning, pricing, audit program management, data collection and analysis and reporting, product advice and product to market advice. Click here to learn more. Hip Media Hip Media is a specialist, mid-sized publisher dedicated to meeting your marketing and corporative objectives. Hip creates publications that communicate with customers, members or stakeholders in an informative, entertaining and inspirational voice; specialising in print and digital content in the B2C and B2B sectors. Click here to learn more.
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IRI IRI has the world’s largest set of consumer, purchase, media, social and mobile data, igniting growth for clients in the FMCG, retail and health sector. Whether it’s analyzing how to make your assortment, pricing and promotions more profitable, tailoring media strategies, or guiding you through new product or market planning, IRI helps grow your business. Click here to learn more. Kegstar Kegstar is an asset pooling business specialising in stainless steel kegs used to transport beverages. It collects empty kegs from venues and then redeploys them to other customers in the pool. Each keg is uniquely identified and tracked as it moves through the supply chain. Click here to learn more. Mondo Search Mondo Search provides executive search and recruitment services across a range of industries in Australia, including direct selling, digital/ direct marketing, drinks, FMCG, franchising/retail and hospitality. Mondo offers tailored recruitment services through its Sydney and Melbourne consultancies, and has national and international affiliates through The Worldwide Recruiting Network. Click here to learn more. Powerforce Powerforce is part of the Blueprint Group, which works with retailers and manufacturers to help unlock value for them through its integrated range of data, sales and marketing solutions. Powerforce and Blueprint’s CCS offer a full range of sales and marketing solutions through brand names such as Extravert, Retail facts! and Ausrep; and Retail Insight. Click here to learn more. The Advantage Group Advantage is the industry leader in B2B performance benchmarking. The success of its performance benchmarking program - Advantage Report - has expanded to over 39 countries. Clients look to Advantage for insights into strengthening their business relationships within channels including Ecommerce, grocery, pharmacy, food and healthcare. Click here to learn more. tic technologies tic technologies provides custom internet and CMS solutions. tic’s team is available at all times, providing ongoing complimentary support. Its powerful, yet easy to use CMS can be extended to multiple, independent web sites. When you need quality web technology, strategic marketing and support; think tic technologies. Click here to learn more.
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BARSCAN BARSCAN delivers insights into the on-premise liquor trade. BARSCAN for Venues takes the hassle out of retrieving data from your POS, delivering a simple way to understand and analyse sales, margins and profit performance. BARSCAN delivers insights into trends, trading dynamics, occasion dynamics and promotions in the on-premise liquor trade. Click here to learn more. Ebiquity Ebiquity helps brands exploit the evolving marketing landscape to achieve business success. The company provides customised data analytics, online tools and consultancy services. It recommends optimisation strategies to improve clients’ performance throughout the consumer path to purchase, drawing on its unique expertise and objective data insights. Click here to learn more. GS1 Australia GS1 is a leading global organisation dedicated to the design and implementation of global standards and solutions to improve the efficiency and visibility of supply and demand chains. The GS1 system of standards is the most widely used supply chain standards system in the world. The company’s specialties are barcodes, EPC, GDSN, eCom, MobileCom, AIDC, traceability and supply chain standards. Click here to learn more. JEM Computer Systems JEM provides Information Communication Technology (ICT) management and support for small to medium organisations. It offers 24-hour, 7-day-a-week remote support, ICT Project Management, software auditing and licensing compliance, regular system health reporting and proactive monitoring, disaster recovery planning and data back-up services, domain and DNS management, system integration, service and virtualisation, and hardware. Click here to learn more. Mainfreight As a global supply chain business with over 240 branches around the world, Mainfreight offers sophisticated logistics solutions in and out of the most dynamic economies. The company also offers specialised warehousing and distribution solutions. Click here to learn more.
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NCI Established in 1985 as a specialist trade credit insurance broker, NCI has grown to become the leading trade credit insurance broker throughout Australia, New Zealand and Asia. NCI focusses on protecting its client’s profitability - while credit insurance is the ultimate safeguard against bad debts, better business practices in trade credit management can also help to improve profitability on a day to day basis. Click here to learn more. StayinFront StayinFront provides complete, mobile, cloud-based sales force automation (SFA) and customer relationship management (CRM) solutions that empower its customers to work more efficiently, know more about their business and performance and sell more effectively. Click here to learn more. Nielsen Nielsen helps companies understand what consumers watch and buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across video, audio and text. The Buy segment offers consumer packaged goods manufacturers and retailers the industry’s only global view of retail performance measurement. Nielsen provides its clients with both world-class measurement as well as analytics that help improve performance. Click here to learn more. Blue Star Blue Star is Australia’s leading provider of integrated print, display, personalised communications, promotional products, warehousing and logistics services. The company partners with customers to deliver on their communication needs, ranging from a specific product or service through to a seamless integrated solution. Click here to learn more. Touchstone Executive Search Touchstone has been helping clients secure the best senior executive talent since 2003. The company advises major Australian and multinational companies on senior appointments across the Asia Pacific region. Through research and global network relationships Touchstone builds deep industry background and behavioural knowledge, which allows it to deliver high caliber shortlists quickly and efficiently. Click here to learn more.
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SKUVantage Specialising in helping clients drive sales, reduce costs and save time with a collaborative one-stop-shop approach to digital content management, SKUVantage brings a wealth of possibilities to member companies. The business already has a strong relationship with the drinks association through its digital content repository service www.drinkslibrary.com.au. Click here to learn more. Do you know a company that would make a great associate member of the association? Tell them to call our Member Liaison Alison Herring on (02) 9415 1199 or email on alisonh@drinks.asn.au
the drinks association welcomes Merch & Effect We’re thrilled to welcome Merch & Effect as our newest associate member. The company has a proven integrated approach to the management of merchandise-based projects and campaigns providing full-circle project management, including market research; product conceptualisation, creative development & production; warehousing & logistics: quality control; assembly & packaging; and international shipping & delivery. “Merch & Effect being an alcohol-centric creative merchandise company see its collaboration with the drinks association as very invaluable in gaining insight and sharing the global learnings from creative merchandise concepts to eco merchandise and also more importantly being a valuable partner in helping and advising the association with merchandising and its impact,” said Zach Hegdé. Visit the Merch & Effect website by clicking here.
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Meet our valued corporate partners It was another amazing year for The Drinks Association in 2017 and we couldn’t have done it without our valued Corporate Partners. Our corporate partnerships aim to further our common goal of building stronger, more progressive, competitive and valued services to the drinks industry. It was great to have our Corporate Partners on the journey with us in 2017 and we can’t wait to work with them again in 2018. If you’d like to become a Corporate Partner of the drinks association or know a company that would be a great match for us, contact Alison Herring on alisonh@drinks.asn.au Here’s a guide to our current Corporate Partners:
Advantage Australia; Shopper Tracker & Real World Marketing Advantage is one of the leading business-tobusiness market research companies operating worldwide. They help clients create more rewarding business relationships through benchmarking. Shopper Tracker is a quantitative measurement research programme based on shopper interviews, covering all major categories and retailers in one benchmarking process. The team at Real World Marketing are consumer, shopper and category experts. Aon Hewitt Aon Hewitt is the global leader in human resource consulting and outsourcing solutions. Their services focus in helping organisations mitigate risk in their workforce and realise the untapped potential of their employees. They also help individuals maximise their wealth to enable people to live the life they want. The Aon Hewitt team of experts partner with your organisation to develop and
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deliver people strategies that achieve positive business outcomes. BevChain BevChain provides national tailored supply chain solutions for the alcoholic beverage industry across Australia with ‘best-in-class’ warehouse and distribution services. Nielsen Nielsen is a global information and measurement company with leading market positions in marketing and consumer information, television and other media measurement, online intelligence, mobile measurement, trade shows and related properties. StayinFront Group StayinFront is a complete consumer goods CRM solution for the liquor and beverage industry providing an automated solution for field forces on iPads, iPhones, Android devices and Windows laptops and tablets. Supporting account selling, retail execution and direct store delivery activities it is a robust and highly-proven system that has been deployed by leading beverage and consumer goods companies worldwide to meet the challenging needs of the rapidly changing industry.
access to a wide range of decision makers, who are responsible for the procurement of alcohol. Industry buyers are able to sample, compare and order new products, meet new industry colleagues and reconnect with existing ones. The 2018 event - to be held on June 18-19 at Darling Harbour - will feature an interactive show floor of taste testing, mixology demonstrations, master classes, seminars and networking.
The Drinks Industry Show The Drinks Industry Show is the only dedicated trade exhibition for the drinks industry, showcasing the best in wine, beer and spirits from across the globe. The annual event reconnects producers and distributors of alcoholic beverages with buyers from all industry verticals, providing unparalleled
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Need information on liquor licences and banners fast? the drinks association can help. Providing access to the only centralised national liquor licence database in Australia, you’ll never miss out on all the latest licensing and banner group news.
Active liquor licences as at January 2018
Top 10 banner groups percentage share of outlets Australian liquor retail market - December 2017
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