Drinks News March Edition

the drinks association | March 2018

Industry disappointment over ‘half-baked’ NSW CDS roll-out & low redemption rates

Three months into the NSW CDS, suppliers - and consumers - are still battling a lack of Return & Earn redemption points, plus wildly varying monthly invoice rates.

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etwork Breakfast: Amazon is here, what’s next for Aussie suppliers, page 20.

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biquity sells its Advertising Intelligence business to Nielsen, page 13.

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omen in drinks launches second Mentoring Program, page 22.

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the drinks association | March 2018

New figures reveal consumers have been left more than $100million out of pocket by the introduction of the NSW Container Deposit Scheme.

Official forecasts show the first 10 weeks of the ‘Return and Earn’ container deposit scheme added $110 million to the cost of drinks, with only $8.3 million was refunded for containers.

With only 15% of reverse vending machines in place and over-the-counter collection points struggling, the rollout has left hundreds of thousands of people unable to get the 10c refund.

The cost of the scheme was $53 million for December, $43 million for January, and $14 million up to February 12.

Environment Minister Gabrielle Upton has celebrated 83 million returned containers over the first 10 weeks, but the figure represents just 22% of the forecast of 375 million returned containers.

Shadow Environment Minister Penny Sharpe MLC said: “Everyone in NSW is paying more for every drink, but with the Government failing to provide enough refund collection points our collective wallets are $100 million lighter.

“The Minister’s bungling of this scheme has hit the hip pocket of every consumer in NSW, particularly people in regional areas who have to travel further to find a collection point.

“The Minister must explain how long consumers are going to be paying more without the ability to obtain a refund.

“These failures are putting additional cost of living pressures on families across NSW.”

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Impact of the NSW CDS on suppliers The fallout for Coca-Cola Amatil from the NSW CDS was the major focus for analysts during the half-year results briefing last week.

Shane Richardson, Managing Director, Alcohol and Coffee, noted there had been some volatility in customer ordering in NSW in October and November in the lead up to the introduction of the CDS. “We had a lot of buy ups, especially in beer, as retailers stocked up before it was introduced,” Richardson said. “But our sales have still been strong.”

Overall, the CDS had a negative impact on December trading for Coca-Cola Amatil and redemption rates in December and January were lower than had been

the drinks association | March 2018

expected due to delays to available collection points.

CEO Alison Watkins noted the CDS had dented volumes and pointed to the flawed kick-off of the scheme. “What we saw were significant and disappointing delays in the roll out of collection points,” she said.

She added that it was going to take some time for redemption rates to settle down to a level that allowed the company to reliably predict volumes.

Watkins insisted the company was “not banking any profit” from CDS in 2017. “The CDS is not a windfall for us or our customers. If there is any financial upside it should be handed back to consumers.”

Richardson said he was pleased to hear that the Queensland CDS had been postponed.

“We want progress on litter reduction, but the reality is that we’re already a recycling-focussed country,” he said. “We have a strong recycling culture. If Queensland scratches the surface they need to examine whether a container deposit scheme is really the best way. It’s a very costly litter reduction strategy.”

Queensland delay welcomed The Queensland Government has decided to delay the introduction of its container deposit scheme (CDS) until November 1, after seeing the significant problems NSW has experienced.

The Australasian Association of Convenience Stores (AACS) said it welcomed the decision after watching the “hastily introduced” NSW scheme play out.

Initially slated to commence on July 1, Queensland

Environment Minister Leeanne Enoch said the delay was so lessons can be learned from NSW. AACS CEO Jeff Rogut said the situation could have been avoided.

“While as an Association we do not support a container deposit scheme, given small businesses like convenience stores typically bear the cost burden of such schemes, we acknowledge the Environment Minister’s decision to delay its introduction in Queensland,” Rogut told Convenience & Impulse Retailing.

“A CDS requires certainty around its operation before its introduced,” he said. “This means having agreements in place with third party providers, ensuring stakeholders are aware of their responsibilities in delivering the scheme, and undertaking a public education campaign so people know how it works.

“It also means allowing a sufficient transition timeframe for new label requirements to be implemented, for retailers to sell through old stock, and for an appropriate framework of collection points to be put in place.

“Regrettably, and despite the vocal concerns from our industry emphasising the need for a staged rollout, the NSW scheme has missed the mark. The NSW example should serve as a clear signal that pushing ahead with inappropriate timelines is not only reckless, but counterproductive and costly.

“These are more than just teething problems. The NSW CDS was half-baked when it was introduced without the infrastructure in place to deliver the scheme, with scant regard to retailer input and no public education program as to how it would work.

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the drinks association | March 2018

“As other states and territories weigh up the implementation of similar schemes, we urge Governments to consider the real-life implications of ill-conceived and rushed ideas.”

months would start at 13.54 cents and go down to 10.94 cents for aluminium, 14.07 cents and go down to 11.36 cents for glass, and 13.78 cents and go down to 11.13 cents for PET.

Rogut said a staged rollout of container deposit schemes is necessary to give it the best chance of succeeding in changing consumer behaviour and reducing litter, without disrupting small businesses.

This allows for collection points, packaging and other aspects to be scaled up over time.

For March, the costs per container will range from 8.84 cents to 9 cents. The first three months of fees were estimated, with subsequent invoicing periods to reflect actual redemption rates.

CDS invoice rate drops after scheme misses targets Exchange for Change advised suppliers last month that its invoicing rate for containers will drop significantly in March.

The move comes as the EFC reduces its forecast recovery rate for the scheme to 67% following CDS redemption rates being lower than expected.

EFC has also refunded amounts invoiced to suppliers that did not prove necessary to fund the CDS launch, noting: “Now that we have received the December actuals, the value of the true up across the whole beverage industry for December is $26.7 million, which will be returned to First Suppliers.”

The lower redemption rates are being attributed to only around 349 collection points being up and running across NSW. The EFC initially estimated the recovery rate to be 100% in December 2017 - due to consumers stockpiling eligible containers in advance of the scheme commencing - to 90% in January 2018 and 80% in February 2018.

When the scheme was introduced, EFC advised the total estimated range of fees for the first three

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The EFC noted on its website: “The higher estimated cost in the initial months reflects a loading to account for uncertainties around the extent to which consumers may stockpile eligible containers in advance of the Scheme’s commencement.

Suppliers struggle to juggle variable monthly invoicing rates As the CDS is only in its third month of operation, suppliers are uncertain how to manage variable monthly invoicing rates from a customer perspective.

Diageo and Lion have moved to pass on the savings to their customers.

Lion sent a letter saying: “Exchange for Change has advised that far fewer containers were collected and redeemed in December than it originally forecast.

“As a result EFC has today refunded amounts invoiced to suppliers, including Lion Beer Australia (LBA), which did not prove necessary to fund the actual costs of the scheme.

“As previously communicated, LBA has committed to pass on to our customers only the costs that we are required to bear through the CDS. “To honour this commitment, LBA will halve its CDS charge to customers from 12 cents per container to six cents per container from Monday 5 March 2018.”

the drinks association | March 2018

IPART calls for industry feedback on NSW CDS The Independent Pricing and Regulatory Tribunal (IPART) is seeking feedback from the drinks industry and small business on the impact of the container deposit scheme .

IPART requires submissions to be made on the IPART website before March 13, 2018.

Chair Dr Peter Boxall said: “We’re inviting comment on our proposed approach to the review, including feedback on how the costs of the scheme have affected beverage prices, and whether there has been any impact on competition in the beverage industry.”

It will release a Progress Report on its findings in April and Final Report in December 2018, covering the controversial Container Deposit Scheme’s first year of operation.

What the report will monitor The Premier has asked IPART to monitor and report on the effect of the CDS on prices of beverages supplied in a container; the effect of the CDS on competition for beverages and the performance and conduct of suppliers; and any other market impacts.

If IPART identifues adverse effects or behaviours arising from the operation of the scheme, it will recommend actions to address them.

It has not been asked to monitor indicators of the scheme’s effectiveness, such as its impact on

the reduction in litter or operational elements of the scheme, such as the availability or accessibility of container collection points.

How it will conduct the review IPART will conduct a public consultation process and its own research and analysis. It will also consult individually with key stakeholders such as consumers, suppliers, small business, industry bodies and government agencies.

The Issues Paper is the first step in its public consultation for the review.

It has also started collecting information from consumers on the market impacts of the scheme through our website feedback form. In addition, it has obtained advice from the CIE on the beverage industry in NSW and options for monitoring the impacts of the CDS. Its progress report in April 2018 will set out its draft framework for monitoring the market impacts of the CDS and its findings on these impacts over the first three months of the CDS, and invite further submissions.

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the drinks association | March 2018

Dan Murphy’s puts its money on canned wine being the next big thing

The stratospheric rise of canned wine shows no sign of slowing in the US, with sales up another 60% over the past three months.

According to Nielsen annual sales of canned wine had reached $14.5 million by mid-2016, a 125% year-over-year increase.

Preliminary data provided by the IWSR as part of its US Beverage Alcohol Review database shows similar surges in 2017.

“Another key trend helping propel wine and spirits is the rise in alternative packaging and

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small sizes,” the IWSR noted. “For spirits, 50ml and 100ml offerings increased at rates of 18.1% and 13.6% respectively, while 187ml and 500ml wines experienced double-digit growth rates. The rise in the quality of boxed and canned wines has changed consumer perception. Most importantly, this trend has been a direct hit on beer occasions like sporting events and other outdoor activities.”

Esther Mobley at the San Francisco Chronicle writes: “Seems like every week I learn of a new brand, often from respected producers of glass-bottled wine. What once felt like a crazy novelty — is it even possible for wine in a can to taste good? — now

the drinks association | March 2018

feels like a given. Yes, of course it can.”

in Oz.

Jake Stover and his wife Gina Schober produce singlevineyard, vintage-dated wines in cans under their Napa-based Sans label.

Dan Murphy’s head of wine, George Radman, believes the time is finally right for canned wines to shine on local shelves.

“The wines taste just as good as they would from a bottle,” he insists.

He told News Corp: “Over the last year, we’ve seen significant growth of wine in a can in other markets including the US, where it is a small percentage of total wine sales but growing exponentially.

“You actually have a really stable environment in a can,” Schober adds. “There’s no UV penetration or oxygen exchange like there would be through a cork and glass bottle.”

Andrew Jones, winemaker at Field Recordings, agrees. “You can’t treat this like a marketing fad. It actually is good for the wine.”

It also saves him around 15-20% on packaging costs.

The concept got a huge boost last summer, when cult supermarket Trader Joe’s offered an inexpensive canned bubbly called Simpler Wines, which sold out as fast as they could restock the shelves.

In November, Old Westminster Winery in Maryland released three wines in cans, and has run into a similar supply problem. Even before release, Old Westminster’s canned wines had secured distribution in Maryland, Virginia, New York, Boston and Chicago.

“Our customers have embraced wine in a can due to its convenience. These products are lighter, typically less expensive and more portable than bottled wine. Based on the growth of canned craft beer over the last few years we have already seen a huge shift in consumer attitudes, it’s now recognised that a can doesn’t mean compromising on quality.”

Barokes Wines’ Irene Spokes noted that the convenience of the can is finally overriding the “snob factor’’.

Among canned wine brands available at retailers such as Dan Murphy’s and BWS are Take It To The Grave, Elephant In The Room, Le Chat Noir, Hootenanny, Baroke’s and Crafters Union.

Westminster’s Drew Baker told the Chicago Tribune he doesn’t have enough wine to meet demand.

“If only we could make more,” he sighed.

Australia finally catching onto the trend Like the wink cask that came before it, canned wine was invented in Australia. Baroke’s Wines began canning wines as early as 1996, but it didn’t take off

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the drinks association | March 2018

Amazon could make retail a “horrible business” in Australia - here’s what you can do Marketing researcher Scott Galloway says Amazon’s impact on Australian business won’t be pretty over the next decade.

operate at a zero to negative 20% margin and they will start taking share from everyone and taking oxygen out of the room.”

“Retail is going to be a horrible business,” he tells Which-50.

Galloway argues in his book ‘The Four’ that Amazon, Google, Apple and Facebook need to be broken up to “oxygenate the marketplace”.

Scott Galloway, is Professor of Marketing at NYU and founder of research agency L2.

“The media will publicise a small handful of winners who can combat Amazon and do well, but your retail ecosystem will be a shadow of what it is today in 10 years,” Galloway added.

“You have an American company showing up with infinite capital that consumers will love. They will Page 8

“I think there is restraint of competition, abuse of monopoly power, and that the markets are failing,” he said.

Galloway believes parents and European regulators will be key to combatting the power of The Four.

“Consumers talk a big game about supply chain ethics and then want a little black dress for $9.99.

the drinks association | March 2018

They claim to care about their privacy and then less than 1 per cent clear their cookies. So this revolution will not be consumer led,” Galloway said.

“I think it will be led by two groups. I think it will be led by regulators out of Europe and parents globally who are starting to observe their kids having more what I’ll call emotional stress and strain at the hands of social media platforms.”

Network breakfast to discuss Amazon threat to drinks industry Yngve Andresen, from Bain & Co, will be the guest speaker at the Drinks Association Network Breakfast on March 21.

He will discuss “Amazon is here – what’s next and what should Australian consumer goods companies do?”

Andresen notes that while the initial launch might have been rushed and under delivered on expectations, it is poised to present the biggest retail disruption in a generation during 2018 and beyond.

The presentation will explore the impact of Amazon on the Australian retail and consumer goods landscape long term and how Australian consumer goods companies can adapt.

Andresen is a Partner in the Melbourne office of Bain & Company, where he is a member of Bain’s Australian Retail & Consumer Products leadership team, and the Asia-Pacific leadership team. He has more than 15 years consulting experience predominately in the retail and consumer goods sector working across a range of food, beverage and discretionary categories.

Andresen has also worked extensively with major grocery, wholesale, apparel and department store

retailers in Australia, Asia and Europe. He specialises in customer strategy, large-scale growth and cost transformation, and mergers and acquisitions.

DETAILS When: March 21, 2018 Where: Crystal Ballroom, Luna Park, Sydney Time: 7.15-9.15am Click here to book Page 9

the drinks association | March 2018

Accolade’s Finest Expo wraps up in Sydney

Accolade Wines wrapped up its 2018 Accolade’s Finest Expo roadshow in Sydney last month with more than 250 wines showcased for retailers and on-premise.

keep track of tastings for future reference by taking notes and rating the wines as you went.

Attendees were also be able to request deals on the wines that most interested them via the App.

It was a chance to meet the winemakers behind 25 labels including House of Arras, Croser, Grant Burge, Hardys, Houghton and St Hallett.

Winemakers were universal in their excitement about the 2018 vintage, which they praised as the best in years. There was a lot of talk about the quality of the rieslings that are coming out of Eden Valley and generally strong yields across the country.

The expo visited Perth, Adelaide, Melbourne and Brisbane before concluding at Doltone House, overlooking Hyde Park. The room was busy and buzzing throughout the day. Aside from tastings, visitors also had a chance to attend masterclasses on Langtons, Shiraz and Australian Sparkling.

Accolade even built a mobile App for the expo, which provided details on all of the brands and wines, featuring descriptors, pricing and vintages. The App was also designed to help Page 10

We spoke to some of the winemakers and brand managers about the wines they are most excited for people to try this year and the latest news from their vineyards.

Courtney Treacher, Senior Winemaker, Brookland Valley Must-try wine: “Our 2017 Estate Chardonnay

the drinks association | March 2018

comes from an amazing patch of fruit.”

This year’s highlight: “We’re doing some clonal plantings this year, which is very exciting, for our Chardonnay and Cabernet. We’re also releasing our first small batch of rosé - our first rosé for many years.”

Ross Pamment, Winemaker, Houghton Wines Must-try wine: “The Wisdom Cabernet Sauvignon 2013 is a wonderful expression. 2013 is one of the great years and I think we’re selling it too cheap in terms of what it delivers!”

This year’s highlight: “We’ve just finished the northern intake and the quality looks very good. We harvested our chardonnay in Margaret River last week and it’s looking exceptional after two difficult years.”

David Pike, National Sales, Kirrihill Wines

Above: a shiraz masterclass at the Expo. Below: Andrew Hardy from Petaluma, suggests sipping his 2017 Riesling.

Must-try wine: “Our Regional Selection Riesling 2017 is a really, really good vintage. It’s drinking well now but will have a lot of life to come. It’s great value for money.”

This year’s highlight: “Vintage is looking really good for both reds and whites. The quality is certainly up.”

Andrew Hardy, Winemaker, Petaluma Must-try wine: “Our Riesling is our longest standing wine. The 2017 is a beautiful, simple translation of the fruit. It’s a great riesling year.”

This year’s highlight: “We’ve revamped the labels on our Petaluma Project wines. As the name suggests, they’re new varieties from old regions or old varieties from new regions or other experimental wines. We only bottle 200-600 dozen and they’re Page 11

the drinks association | March 2018

only available from cellar door, by mail order, and at some independents and restaurants.”

Nathan Hughes, Winemaker, Willunga Must-try wine: “The Hundred Grenache is from our best vineyard. The 85-year-old vines are grown in sand and it really tipifies what Mclaren Vale is all about. We’ve been giving our grenache a push over the last two years and it’s really coming into its own as a variety” This year’s highlight: “It’s looking like it’s going to be a great vintage. It’s dry at the moment, perfect growing conditions, and our yields are up 20%.”

Jeremy Ottawa, Winemaker, Tatachilla Must-try wine: “The Foundation 2014 Shiraz is a pure single vineyard wine. It’s from the Clarendon edge of the Adelaide Hills and ripens about three weeks later than our other Shiraz in hard, beautiful soil.”

This year’s highlight: “We don’t have a cellar door, so I’m going to spent 2018 taking the brand to people. I drive a campervan I’ve converted into a mobile wine tasting counter that I drive all over the country.”

Nic Bowen, Winemaker, Yarra Burn Must-try wine: “The Yarra Burn Vintage 2015 is a lovely complex sparkling wine with aromatics of brioche and Anzac biscuit.”

This year’s highlight: “We’re doing a 100% Yarra vintage, it’s two years in the making and the best sparkling I’ve worked on.”

David Hook, Winemaker, David Hook Wines

Toby Barlow, Winemaker, St Hallett Wines

Must-try wine: “The 2015 Central Ranges Barbera is such a food friendly wine and has beautiful acid.

I’ve been making Barbera for 15 years and its a great Italian varietal.”

Must-try wine: “The Eden Valley Riesling 2017 is amazing. In a year like 2017, nature gives you every opportunity to make a good wine. Riesling is such a window to the vineyard.”

This year’s highlight: “It’s looking like another great year in the Hunter, it’s really going to be a vintage to look out for.”

This year’s highlight: “All our Shiraz has ripened together, which has kept us working 24/7, but the fruit looks awesome and the weather has been great.”

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the drinks association | March 2018

Ebiquity sells its Advertising Intelligence business Ebiquity has entered into an agreement to sell its Advertising Intelligence business to Nielsen.

The business comprises its Portfolio advertising monitoring platform, ePublisher validation and verification platform and communications insight services operating in Australia, Germany, the UK and the US. The Advertising Intelligence business will complement and broaden Nielsen’s existing capabilities in key countries and is aligned with Nielsen’s broader strategy for Total Audience Measurement.

Ebiquity says it will be business as usual for the services it provides to The Drinks Association. The client service team in Sydney will remain with the business and continue to service the Association’s requirements.

Portfolio will also continue, as will the quality of data that you rely on. The company’s priority will be to continue delivering an exceptional service and constantly improve service and coverage.

The sale is subject to UK Competition and Markets Authority approval, and completion is anticipated to take place during the second quarter of 2018. When the sale completes, all of the employees associated with the business, the assets and the trade will transfer to Nielsen.

For Ebiquity, the sale will accelerate its aim of becoming the world’s leading tech-enabled marketing and media analytics consultancy. It believes a more operationally-aligned, streamlined business will allow it to better respond to client needs in areas of growing importance, including: >> A strong desire for media transparency across partners and suppliers. >> More scrutiny of digital advertising performance. >> Heightened complexity in technology and data. >> Increased focus on evidence-based marketing, particularly in leveraging data to drive better customer experiences, marketing performance and marketing ROI. Ebiquity CEO Michael Karg said: “This is a transformational moment for Ebiquity.

“We are now fully focussed on seizing market opportunities in our faster growing Media, Analytics and Tech practices, which we will enhance through our ability to invest in these services.

“Nielsen is the logical home for our colleagues and we wish them every success for the future.”

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the drinks association | March 2018

Why Chinese wine lovers reject screw caps

A love of tradition and fear of counterfeiting are proving to be major roadblocks to screw cap acceptance in China.

There were fears that Portugal’s lucrative cork industry - it produces 49% of the world’s cork would collapse in the face of screw caps becoming the preferred closure for wine.

But Amorim, Portugal’s largest cork company, reports its product was used in at least 70% of the approximately 19 billion bottles of wine produced in 2017. And it believes demand for cork will continue to soar in China as its love of wine grows. China also has the world’s second largest hectarage devoted to vineyards, just behind Spain.

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Recent surveys by China’s CTR Market Research group found overwhelming Chinese consumer support for natural stoppers, with 98.6% of urban wine drinkers saying cork is “beneficial,” and 85% agreeing that the presence of a cork stopper influences wine selection.

Data compiled by research company Wine Intelligence for its Landscapes 2016 and 2017 reports found 61% of respondents in China preferred buying wines with natural cork, while 32% rejected screwcap, making it the most rejected closure of all kinds across all markets, even higher than synthetic corks.

James Wainscott, author of the report, told Decanter. com that China’s preference for cork was partly due to the historical preference for wines from traditional

the drinks association | March 2018

French regions, such as Bordeaux and Burgundy.

“Natural cork is almost a given and is certainly expected for wines from these regions,” he said.

“Our data shows that China in particular views screwcap appropriate only for lower quality wines.”

Cork is regarded as being more aspirational.

“While we stress the flavor characteristics of cork in all our classes,” Taipei-based wine expert and educator Sherry Aow told Asia Nikkei. “Most see cork stoppers as part of a high-end lifestyle that makes the ceremony of opening a wine bottle more cultured and elegant.”

Dorian Tang, of Beijing-based importer ASC Wines, added: “At formal banquets and business meetings, showing a wine with a cork shows knowledge of wine etiquette and gives face.”

Additionally, APCOR, the Portuguese Cork Association, has been promoting a “No Aluminum” campaign in China that reinforces cork’s recyclable properties compared with metal screwcaps.

Fear of fakes The use of cork stoppers is also useful for detecting counterfeiting of expensive and collectible wines.

It has been estimated that as much as 60% of wine sold in China could be fake.

“It’s difficult to fake a cork, which can show how well a wine has aged or been stored,” said Aow. White added: “You can’t simulate staining to the cork underside - nor the difference between the top and bottom of the cork, the amount of expansion or fungus along the sides, which can only come from age. Along with that, in cases of

highly prized wines, DNA or carbon dating can be used - and the origins of most cork stoppers are traceable, too.”

Australia still hopeful screw caps can triumph According to Amorim, Australia and New Zealand have to use cork in eight of every 10 wine bottles they send to China.

But Stuart Barclay, general marketing manager of Wine Australia, believes a growing number of Chinese consumers are becoming aware of the benefits of screw cap.

“Chinese consumers are being educated on the benefits of a screwcap, which have been adopted to ensure Australian wines are the very best quality wines available in the China market,” he told The Drinks Business.

Wine Intelligence also predicts that the situation may change in China.

“We anticipate that perceptions of screwcap will begin to change with time, particularly as China is importing more and more wine from countries who routinely bottle under screwcap, such as Australia and Chile,” the report said.

“Old World countries have practised bottling under cork for generations and change will come slowly.

But if Australia and New Zealand have taught us anything, it is that perceptions can be changed: it just takes time, effort and real ambassadors for change to lead the charge.”

Wainscott added: “A whole generation of regular wine drinkers have been raised on screwcaps in Australia and as a result we see much greater levels of acceptance.”

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the drinks association | March 2018

Excitement builds as we count down to The 2018 Drinks Industry Show

The Drinks Association is thrilled to see plans coming together for an even bigger and better The Drinks Industry Show in 2018.

The Drinks Industry Show is a valued corporate partner of The Drinks Association and we’re looking forward to attending the 2018 event, to be held this year at Dockside, Sydney, from June 18-19.

“The Liquor Stores Association NSW & ACT is pleased to again support and partner with The Drinks Industry Show,” says association executive director Michael Waters. “We look forward to collaborating to develop a strong program that delivers a unique and valuable educational and networking experience for our members and the broader retail liquor industry.”

Liquor Stores Association NSW & ACT and Restaurant & Catering Association and Food & Beverage Media have also put their support behind The Drinks Industry Show.

“The Drinks Industry Show offers Australia’s food and liquor industries a unique way to work together to improve the consumer experience,” says Juliana Payne, R&CA CEO. “The association is proud to

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the drinks association | March 2018

support this show, which clearly supports the Australian industry.”

2018 Show to feature Gin Alley The Drinks Industry Show has announced it will have a Gin Alley as part of its Pop Up ‘Liquor City’ experience at the 2018 event.

The organisers note that gin is every bartender’s favourite spirit, with the rise of artisanal gin distilleries, an array of infusions, botanicals and exciting new flavours being born.

access to a wide range of decision makers, who are responsible for the procurement of alcohol.

Industry buyers are able to sample, compare and order new products, meet new industry colleagues and reconnect with existing ones. The event features an interactive show floor of taste testing, mixology demonstrations, master classes, seminars and networking.

Click here for free registration

International award-winning Tasmanian gin producer Strait Brands has teamed up with local fruit growers to develop a range of gins that will be on show.

Strait’s Strawberry Gin is believed to be the first made commercially in Australia and has an ABV of 40%. Meanwhile, Strait Brands will also have the world’s only Hazelnut Gin available for tasting. Strait is currently building a fruit and nut processing plant at its base in York Town, in the Tamar Valley, and a production facility capable of producing 3800 bottles an hour.

Meanwhile, Ironbark Dry Wattleseed Gin is the result of experimenting with Australian natives to find a unique combination of ingredients that would compliment its gin. The result an award winner: Double Gold in China, Australia’s Best Traditional Gin at The World Gin Awards and Gold as Australian Gin Distillery of the year.

The Drinks Industry Show is the only dedicated trade exhibition for the drinks industry, showcasing the best in wine, beer and spirits from across the globe. The annual event reconnects producers and distributors of alcoholic beverages with buyers from all industry verticals, providing unparalleled

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the drinks association | March 2018

Are 3D printed drinks the next big thing?

Mixologists are always hunting for new ingredients and garnishes to dazzle their customers. And a new innovation means its possible to print 3D liquid objects in drinks.

Developed in Austria, Print A Drink is an industrial 3-D printer that injects individual droplets in a preprogrammed pattern, creating shapes that remain intact as you swirl the drink around.

Print A Drink made its debut in the US last year thanks to a partnership with scotch distillery Auchentoshan.

Auchentoshan created the Bamboo Scotsman - a play on the classic Bamboo with Auchentoshan American Oak, Dolin Blanc vermouth, fino sherry, aromatic bitters and orange bitters - at a tasting

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event in New York. The drink was designed to act as a canvas for the first 3-D printed cocktail in the US. The molecular shape itself is made out of coloured olive oil and is designed to maintain its shape for 15 to 20 minutes.

Click here to watch it being made.

Benjamin Greimel, who developed the technology for Print A Drink while studying at the University for Art and Design in Linz, is working to create a version suitable for bars, with improved resolution allowing for more complex printed shapes.

As Liquor.com notes: “Perhaps, someday soon you can walk into your favorite bar and find a miniDeath Star (or the bar’s logo) suspended in your Negroni.�

Company creates 3D printed energy drinks

the drinks association | March 2018

It’s not just cocktails going 3D. Smart Cups Technology is being touted as the next big thing in energy drinks.

Created by a Californian company, the singleserve Smart Cups are biodegradable, 3D printed polycapsule cups that turn into energy drinks when users fill the cups with water.

Microcapsules containing vitamins and minerals, are printed onto the surface of the cup, which are activated when it’s filled with water, resulting in an instant, sugar-free energy drink.

The drinks come in four flavors: “tropical recess” features pineapple, coconut and lemon lime; “pucker up brain boost” features lemonade and berry flavors; “magna cum latte” blends coffee taste with latte; and “nerdy lemon-T” blends tea lemonade and fruit flavours.

Smart Cups CEO and Founder Chris Kanik said: “This delivery system is a scientific breakthrough that

the food and beverage industry has never seen before. Putting the power of science into a cup, Smart Cups provides a more convenient, hasslefree and eco-friendly beverage experience for consumers. We’ve developed a game-changing delivery method that consumers will be able to experience through our initial line of energy drinks. This delivery system print technology will become the new standard for a variety of industries including pharmaceutical, beverage, water purification and beyond.”

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the drinks association | March 2018

Network breakfast: Amazon is here – what’s next for Australian suppliers?

Yngve Andresen, from Bain & Co, who will be the guest speaker at the Drinks Association Network Breakfast on March 21.

He will discuss “Amazon is here – what’s next and what should Australian consumer goods companies do?”

Amazon finally arrived in Australia at the end of 2017 – to a muted reception. Although the initial launch might have been rushed and under delivered on expectations, over 2018 and beyond it will present the biggest retail disruption in a generation.

Andresen’s presentation will explore the impact of Amazon on the Australian retail and consumer goods landscape long term and how Australian consumer goods companies can adapt.

Andresen is a Partner in the Melbourne office of Bain & Company, where he is a member of Bain’s Australian Retail & Consumer Products leadership team, and the Asia-Pacific leadership team. He has more than 15 years consulting experience predominately in the retail and consumer goods sector working across a range

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of food, beverage and discretionary categories.

Andresen has also worked extensively with major grocery, wholesale, apparel and department store retailers in Australia, Asia and Europe. He specialises in customer strategy, large-scale growth and cost transformation, and mergers and acquisitions.

DETAILS When: March 21, 2018 Where: Crystal Ballroom, Luna Park, Sydney Time: 7.15-9.15am Click here to book

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news AON HR director on the power of inclusion

The head of HR at Aon Ireland, Oisín O’Gogáin, has told Silcon Republic that companies must not forget that diversity goes hand in hand with inclusion.

“What we really try to concentrate on is, actually, inclusion, which is: ‘How do you make that broad range of people feel welcome in the workplace?’”

A recent report from LinkedIn Talent Solutions pronounced diversity as “the biggest game-changer” for hiring processes in 2018.

Aon’s target around diversity and inclusion

“Lots of organisations, I think, pay lip service to the terms diversity and inclusion,” said O’Gogáin. “I think we have made substantial investments – both monetary and time – and efforts outside of our own organisation.”

O’Gogáin noted that diversity is simply the mix of people that you have in an organisation.

“We talk quite fluidly about diversity and inclusion in the workplace to the extent that all hiring managers and people managers must go through a course called ‘The Power of Inclusion’,” said O’Gogáin.

“It’s really an education session, which is based around the concept of unconscious-bias training.”

Click here to watch his interview.

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Women in drinks launches 2018 Mentoring Program

Following a highly successful launch program, Women in Drinks and Serendis has officially kicked off its second Mentoring Program.

Women in drinks Chair Jennifer Collins said: “The council of WID regards the mentoring program as an integral part of our strategy to inspire, support and educate our industry as we strive to drive greater gender balance by attracting, retaining and developing female talent.

“It’s a fantastic endorsement of the value of the program that many businesses have re-signed for the second year and new businesses are joining.

“The program is important not only in the value it adds to mentees, but also to mentors in gaining that one-toone understanding of the challenges and opportunities facing women in our industry. We are looking forward to working with Serendis again in 2018.”

HR departments of participating companies, interested

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companies and those responsible for selecting participants for the program met with The Drinks Association, Serendis and Women in Drinks councillors on February 23 to launch the second year of the program.

Applications to take part in the program are due by March 29, with the matching process taking part in April and the initial mentee workshop scheduled for May 10.

Serendis was chosen as Women in Drinks partner in the Mentoring Program as it is the leading provider of structured, sophisticated and successful mentoring programs in Australia.

We spoke to Bianca Havas, Senior Consultant & Facilitator at Serendis, about the company’s plans for 2018.

What is Serendis looking forward to during another year of drinks mentoring?

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After a successful and incredibly rewarding inaugural Women in Drinks Mentoring Program, we are excited to work with a new cohort of participants on this year’s edition. With an excellent diversity of participating companies, including a number of new organisations joining for the first time, It looks like it’s going to be a valuable and insightful experience for mentees and mentors.

Are there aspects that differentiate the drinks industry from other industries?

We observed how important networks and relationships are to this sector. A highly connected industry can provide enormous benefits for career progression and for cultural change, particularly with respect to the creation of a more diverse and inclusive industry.

Will there be any changes to the Serendis program this year?

What was the feedback like from last year’s program?

The structure of the program will remain the same though we have a number of new companies The feedback was very positive with most people participating this year so there will be greater diversity completing the program with significant insights with the matching of mentees and mentors. There into their leadership and making changes in their has been quite some interest in the program from approach. Just some examples of the feedback: companies based in Melbourne and we would like to extend the offering to those in Melbourne however we >> “The program has allowed me to shift my career need a minimum of five Melbourne based companies view longer term. I have overcome the challenges to create a program and we are still seeking further I was facing in leading my team and have more companies to form a quorum. confidence in my approach. It has been wonderful network within the industry while creating time for me What were some of the highlights of last year’s to focus on my own leadership and career.” program? >> “I have learnt more about myself and what I want There were so many highlights from the 2017 out of my career and I think my mentor has also program. The first highlight was the high level of learnt a lot. The program has delivered over and industry support and engagement in the program above my expectations. I enjoyed my mentoring and in the issue of inclusive leadership more broadly. sessions and the Serendis leadership development Participants were keen to really understand what the sessions.” benefits of diversity and inclusion mean for the drinks industry. >> “I have found the program really beneficial, the Serendis modules have been very relevant and Another highlight was the grand finale in October helpful with leadership development. I have really last year when we celebrated the achievements enjoyed spending time with my mentor, the different of all the participants from their six months on the perspective provided has enriched my thinking program. So many people spoke about their insights and career plans prompting positive changes. I or a-ha moments and how they are now doing things have found it very valuable to share and learn from differently as result of the program. someone not directly involved in my business but with a solid understanding of dynamics and industry.”

Hearing leaders say that they have gone back to their own companies and are asking different questions or To find out more about the second year of the approaching their leadership differently is incredibly Mentoring Program, please contact The Drinks rewarding. Equally, hearing from mentees who now Association CEO Georgia Lennon on georgial@ feel more equipped to drive their career and more drinks.asn.au or Program Director Bianca Havas on confident in their leadership was also a highlight. bianca@serendis.com.au

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Cathi Scarce to address WID Victoria Cathi Scarce, GM of Coles Liquor, will share the incredible story of her unconventional career journey at a Women in Drinks event in Melbourne.

From serving ham and potatoes behind the deli counter at Coles, to becoming the General Manager of National Operations for 880 Coles Liquor stores, Scarce’s story of resilience and self-belief is downright inspiring!

Scarce is a retail management professional with

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more than 30 years experience. Her hard work and passion has seen her rise through the ranks at Coles, progressing through Department Manager, Store Manager, State Manager and National Operations roles with the retail giant.

Currently, Scarce manages a team of approximately 6000 employees Australia-wide, leading a diverse group of store support teams, State, Operations and Area Managers and Team Members. This is across a business that includes First Choice, Vintage Cellars

the drinks association | March 2018

and Liquorland stores. With Scarce’s guidance they successfully work together to motivate and lead 880 stores across Australia, serving more than 1.5million customers every week.

Passionate about coaching and developing woman in leadership positions and driving gender balance, Scarce is also member of the Coles Diversity and Inclusion Steering Committee, Chair of the Women in Leadership Working Group at Coles and a member of the Diversity and Inclusion Council at The Drinks association.

“My story shows that without risk there is no reward,” Scarce says. “That being resilient is key in any industry if you are in that industry for the long haul.

That being bold in your decision making while scary is part of the journey. And say yes to opportunity ... you can work out the details when you get there!”

The details When: 7:30am - 9:00am, Wednesday, March 28

Where: Treasury Wines Estates, 58 Queensbridge Street, Southbank, Victoria Cost: $35/person, includes a light breakfast, tea & coffee $5 from each ticket will go to the Australia New Zealand Gynaecological Oncology Group (ANZGOG) Tickets are strictly limited Limited metered car parking available on street.

Alternatively, parking is available at the Crown Complex multi-level car park located at 8 Whiteman Street, Southbank.

The purpose of Women in Drinks is to inspire, support and educate the drinks industry to increase diversity and inclusion.

Click here to book.

Pictured below: Cathi Scarce with Women in drinks Chair Jennifer Collins.

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WID Queensland event: Developing your personal brand The Queensland Chapter of Women in Drinks is holding a special event designed to help develop your personal brand.

Guest speaker Amanda Ferguson is a successful Career Transition Coach, Organisational Development Consultant, and Facilitator. She will share information to challenge you and get you thinking about the impact of your personal brand; how unconscious bias affects everyday interactions; plus the importance of authenticity and congruency in delivering your brand message.

Ferguson’s broad work history includes substantial experience as an executive recruitment professional in the finance, healthcare, manufacturing, not for profit, and mining and energy sectors. Her background includes leadership roles in professional services, recruitment and HR consulting; running a successful small business, and motherhood.

Ferguson has a passion for enhancing people’s lives through facilitating personal and professional growth. As a Career Transition Specialist she has provided extensive support to individuals from graduates to CEO’s and understands the importance of developing a personal brand.

Participants will learn techniques on developing their brand and will be encouraged to use these skills to network with others at the event.

The breakfast event will be a great opportunity to build our Women in Drinks community in Queensland - make sure to spread the word!

The details When: 7am (for a 7:30am start) – 9am

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Thursday, April 19, 2018

Zealand Gynaecological Oncology Group (ANZGOG)

Where: Queens Arms Hotel, King Room, 64 James Street, New Farm, Queensland

Tickets are limited; get in quickly to avoid disappointment. Limited free car parking is available at the venue. There is also metered car parking available in the surrounding streets.

Cost: $35/person, includes a light breakfast, coffee/ tea & juice. $5 from each ticket will go to the Australia New

Click here to book

Meet the women at Pernod Ricard Queensland Thanks to the Pernod Ricard Queensland for sending this pic of their team at a recent conference. More than half the team is female, which is pretty cool! In the picture are (left to right): Thea Etherington - Field Sales Manager; Sandra Tovell - State Coordinator; Noela Muirhead - State Account Manager; Kath Knauth - Account Manager Retail; Ashlea Dixon - Account Manager Retail; Kellee O’Hare - Account Manager Retail; Janenne Page Account Manager Signe; Rebecca Ball - Account Manager Retail; Maggie Cheng - Account Manager Signe.

Looking forward to seeing you guys at our next Queensland Chapter event!

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StayinFront voted top technology provider

StayinFront has been recognised by CGT Magazine readers as a Top 10 Technology Provider for CRM. The company - a proud corporate partner of The Drinks Association - also earned “Best in Category” honors for Retail Execution and “Customer Satisfaction Leader” for Mobility.

Consumer Goods Technology’s annual “Readers’ Choice” listings of leading solution and service providers are a critical resource for industry executives looking to improve processes across various business functions. Each year, the magazine polls its readership community to identify leading technology providers in 15 key categories: Supply Chain Execution, Supply Chain

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Planning, CRM, TPM, ERP, New Product Development and Introduction, Business Intelligence, Demand Data Analytics, Product Information Management, Consulting, Consumer Experience Management, Digital Commerce, Retail Execution, Mobility and Outsourcing.

The top Providers list for each category showcases the 10 companies that received the best overall scores for the solutions and/or services they offer to consumer goods organizations.

This marks the seventh time StayinFront has been recognised by CGT’s editors and readers for its innovative retail technology solutions, and the third consecutive year it has ranked best in class for these three categories.

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“Technology has become a critical driver of business success, and the popularity of our annual Readers’ Choice rankings reflects that importance,” said Peter Breen, editor-in-chief of Consumer Goods Technology. “StayinFront delivers such invaluable support that clients are willing to take the time required to endorse them. That speaks volumes about the level of service they offer.”

“We’re especially proud of this designation because it comes from our valued customers,” stated Thomas Buckley, CEO at StayinFront. “Over the past year, we’ve invested heavily in new innovative technologies to help our clients’ optimize and grow their sales processes. This recognition is further evidence of StayinFront’s ongoing commitment to help our customers do more, know more, and sell more.”

About StayinFront StayinFront is a leading global provider of mobile, cloud-based field force effectiveness and customer relationship management solutions for consumer goods and life sciences organisations.

Companies of all sizes in over 50 countries use StayinFront software to streamline sales operations and reduce the complexity, time and expense associated with field efforts.

StayinFront solutions provide companies with timely, accurate field data and insight, enabling field reps and management to do more, know more and sell more. Headquartered in Fairfield, NJ, USA, StayinFront has offices in Chicago, Canada, the United Kingdom, Turkey, Ireland, India, Australia, Singapore, New Zealand and China.

Click here for more details about StayinFront.

Entries closing soon for 2018 Australia’s Wine List of the Year The 2018 Australia’s Wine List of the Year Awards welcomes wine lists large and small. In addition to entering for venue categories, there are specialist areas including best lists for beer, champagne, sparkling, digestifs, aperitifs, soft drinks and regional wine showcases.

This year marks the 25th anniversary of the Awards, with media partners Gourmet Traveller WINE and The Drinks Association, together with event partner Electrolux/ Vintec/Transtherm joining the celebrations.

This year the event will feature masterclasses, a tasting fair and the opportunity to get up close and personal with Australia’s Wine List of the Year judges before the presentation of the awards on July 23.

Australia’s Wine List of the Year Awards were established in 1994 to recognise and reward the enormous investment by owners and sommeliers in time, skill and resources that go into developing the best quality wine lists and to also recognise and reward the dedicated owners and talented sommeliers creating those lists for Australia’s restaurants, hotels, clubs, wine bars, pubs and brasseries.

Entries close on March 9. Results will be published in the August/September 2018 issue of Drinks Trade and Gourmet Traveller WINE magazine.

For additional information and/or sponsorship opportunities, contact leone@winelistoftheyear.com

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WEBINAR: How product content can drive sales, save time & reduce costs

Join a SKUlibrary webinar to find out how to make your products look good in digital channels, while saving time, cost, effort and driving sales and brand engagement.

Full product content with multiple images is now a basic requirement across most retailers.

SKUVantage specialises in digital content management and has a strong relationship with The Drinks Association as an Associate Member and through its digital content repository service, www.drinkslibrary.com.au

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In this 30-minute webinar - “How product content can drive sales, save time & reduce costs� - you’ll earn how major brands are engaging with consumers through digital product content; understand the strategy of different retailers and their requirements in relation to product content; discover how you can differentiate your products in digital channels, in a commoditised world; see how product content can be a strategic asset, across business functions, not an unwelcome cost; and hear case studies of how brands have saved time cost and effort, while driving sales through better managed product content.

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Imagine if you could: >> Get more information about your products on retailers web sites

>> Take control of the information about your products on Google >> Spot gaps in product information by brand

>> Share all your brands’ assets with someone in less than a minute

>> Match up to major brands’ product information, with minimal effort

>> Avoid having to provide any product content to many retailers

>> Manage all your non-product digital assets with your product assets

>> Align your product information on brand sites & retailers sites

Presented by Dan Roberts, CEO of SKUvantage, sessions will be tailored to Grocery, Pharmacy and Liquor brands. Liquor focussed sessions will be held on March 8, 15 and 22. Click here to book.

>> Give your sales team all the product information they needed

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How the drinks association keeps you informed Here’s a handy guide to the ways the drinks association spreads the word about great achievements and initiatives in our industry.

The drinks association’s mission is to connect, inform, promote and strengthen the drinks industry.

We aim to keep you up to date with all the latest drinks news and developments, both in Australia and overseas.

We have a LinkedIn company page and three groups: the drinks association, drinks trade and Women in drinks.

Take a look at the many ways we keep you in touch.

Connect with us on social media Get your news even faster by following us on social media.

You can follow us on Instagram at the drinks association, where we have more than 1000 followers.

We have a monthly newsletter - drinks news We have more than 4000 followers on our three Facebook pages: drinks trade, the drinks association and Women in drinks.

We have almost 3000 followers on Twitter at drinks trade, the drinks association and Women in drinks.

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Click here to become a subscriber.

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Visit our websites We feature the latest news updates at drinkscentral.com.au, diversity&inclusion@drinks. com.au and drinksbulletin.com.au drinks bulletin also sends out weekly newsletters that round-up the top stories.

Click here to subscibe.

Our websites reach almost 40,000 unique users every month, with almost 1 million page impressions.

How you can feature in our digital and print publications Email our Social Media & Communications manager Alana House on alanah@drinks.asn.au and drinks trade’s associate editor Hannah Sparks on hannah@hip.com.au We have a bi-monthly magazine - drinks trade

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3 easy ways to learn more about the drinks association’s services the drinks association has created a series of videos and infographics highlighting how we can help you. the drinks association Learn more about the drinks association and the services it offers.

Click here to view the infographic.

drinks bulletin Keep your finger on the pulse of the whole industry with our weekly drinks bulletin.

Click here to view the infographic.

drinks trade Want to know what drinks trade magazine can do for you and your business?

Click here to view the infographic.

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What our associate members can do for you ...

A guide to the services provided by the drinks association’s associate members.

AMA AMA Commercial Collections is an Australian owned and operated enterprise that has served credit managers since 1977. It provides a full range of services and products including debt recovery, trade bureaus, credit consulting, credit insurance and information services. Click here to learn more.

BevChain BevChain provides national tailored supply chain solutions for the beverage industry across Australia with ‘best-in-class’ warehouse and distribution services.

Click here to learn more.

Brand Promotions Brand Promotions is the biggest, best and most cost-effective supplier of almost any promotional product you can think of. It also specialises in designing an entire campaign to help build your brand and dominate your market through gift with purchase, custom made products and high volume orders. Click here to learn more.

Core Element Core Element is a specialist boutique FMCG recruitment and careers business that recruits sales, marketing and general management roles across the grocery, liquor, foodservice and pharmaceutical sectors. The company combines contemporary functional and organisational credentials and the ability to engage a rich, diverse network. Click here to learn more.

Fix Corp Fix offers tailored solutions for system management, processes and efficiencies, category management, promotional program management, marketing programs & collateral management, retail support and merchandising, space planning, pricing, audit program management, data collection and analysis and reporting, product advice and product to market advice. Click here to learn more.

Hip Media Hip Media is a specialist, mid-sized publisher dedicated to meeting your marketing and corporative objectives. Hip creates publications that communicate with customers, members or stakeholders in an informative, entertaining and inspirational voice; specialising in print and digital content in the B2C and B2B sectors. Click here to learn more.

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IRI IRI has the world’s largest set of consumer, purchase, media, social and mobile data, igniting growth for clients in the FMCG, retail and health sector. Whether it’s analyzing how to make your assortment, pricing and promotions more profitable, tailoring media strategies, or guiding you through new product or market planning, IRI helps grow your business. Click here to learn more.

Kegstar Kegstar is an asset pooling business specialising in stainless steel kegs used to transport beverages. It collects empty kegs from venues and then redeploys them to other customers in the pool. Each keg is uniquely identified and tracked as it moves through the supply chain. Click here to learn more.

Mondo Search Mondo Search provides executive search and recruitment services across a range of industries in Australia, including direct selling, digital/ direct marketing, drinks, FMCG, franchising/retail and hospitality. Mondo offers tailored recruitment services through its Sydney and Melbourne consultancies, and has national and international affiliates through The Worldwide Recruiting Network. Click here to learn more.

Powerforce Powerforce is part of the Blueprint Group, which works with retailers and manufacturers to help unlock value for them through its integrated range of data, sales and marketing solutions. Powerforce and Blueprint’s CCS offer a full range of sales and marketing solutions through brand names such as Extravert, Retail facts! and Ausrep; and Retail Insight. Click here to learn more.

The Advantage Group Advantage is the industry leader in B2B performance benchmarking. The success of its performance benchmarking program - Advantage Report - has expanded to over 39 countries. Clients look to Advantage for insights into strengthening their business relationships within channels including Ecommerce, grocery, pharmacy, food and healthcare. Click here to learn more. tic technologies tic technologies provides custom internet and CMS solutions. tic’s team is available at all times, providing ongoing complimentary support. Its powerful, yet easy to use CMS can be extended to multiple, independent web sites.

When you need quality web technology, strategic marketing and support; think tic technologies. Click here to learn more.

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BARSCAN BARSCAN delivers insights into the on-premise liquor trade. BARSCAN for Venues takes the hassle out of retrieving data from your POS, delivering a simple way to understand and analyse sales, margins and profit performance.

BARSCAN delivers insights into trends, trading dynamics, occasion dynamics and promotions in the on-premise liquor trade. Click here to learn more.

Ebiquity Ebiquity is a leading independent media and marketing analytics specialist.

It monitors advertising across all main channels – TV, Radio, Digital, Outdoor, Press – to provide you the required visibility to react to competitor activity, and give you greater confidence to develop successful communication strategies. We help you to understand who is advertising, where they are advertising, what they are saying, and how much they are spending. Click here to learn more.

GS1 Australia GS1 is a leading global organisation dedicated to the design and implementation of global standards and solutions to improve the efficiency and visibility of supply and demand chains. The GS1 system of standards is the most widely used supply chain standards system in the world. The company’s specialties are barcodes, EPC, GDSN, eCom, MobileCom, AIDC, traceability and supply chain standards. Click here to learn more.

JEM Computer Systems JEM provides Information Communication Technology (ICT) management and support for small to medium organisations. It offers 24-hour, 7-day-a-week remote support, ICT Project Management, software auditing and licensing compliance, regular system health reporting and proactive monitoring, disaster recovery planning and data back-up services, domain and DNS management, system integration, service and virtualisation, and hardware.

Click here to learn more.

Mainfreight As a global supply chain business with over 240 branches around the world, Mainfreight offers sophisticated logistics solutions in and out of the most dynamic economies. The company also offers specialised warehousing and distribution solutions. Click here to learn more.

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NCI Established in 1985 as a specialist trade credit insurance broker, NCI has grown to become the leading trade credit insurance broker throughout Australia, New Zealand and Asia. NCI focusses on protecting its client’s profitability - while credit insurance is the ultimate safeguard against bad debts, better business practices in trade credit management can also help to improve profitability on a day to day basis. Click here to learn more.

StayinFront StayinFront provides complete, mobile, cloud-based sales force automation (SFA) and customer relationship management (CRM) solutions that empower its customers to work more efficiently, know more about their business and performance and sell more effectively. Click here to learn more.

Nielsen Nielsen helps companies understand what consumers watch and buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across video, audio and text. The Buy segment offers consumer packaged goods manufacturers and retailers the industry’s only global view of retail performance measurement. Nielsen provides its clients with both world-class measurement as well as analytics that help improve performance.

Click here to learn more.

Merch & Effect

Merch & Effect has a proven integrated approach to the management of merchandisebased projects and campaigns providing full-circle project management, including market research; product conceptualisation, creative development & production; warehousing & logistics: quality control; assembly & packaging; and international shipping & delivery.

Click here to learn more.

Touchstone Executive Search Touchstone has been helping clients secure the best senior executive talent since 2003. The company advises major Australian and multinational companies on senior appointments across the Asia Pacific region. Through research and global network relationships Touchstone builds deep industry background and behavioural knowledge, which allows it to deliver high caliber shortlists quickly and efficiently. Click here to learn more.

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SKUVantage Specialising in helping clients drive sales, reduce costs and save time with a collaborative one-stop-shop approach to digital content management, SKUVantage brings a wealth of possibilities to member companies. The business already has a strong relationship with the drinks association through its digital content repository service www.drinkslibrary.com.au.

Click here to learn more.

Do you know a company that would make a great associate member of the association? Tell them to call our Member Liaison Alison Herring on (02) 9415 1199 or email on alisonh@drinks.asn.au

the drinks association welcomes Manildra The Drinks Association is thrilled to welcome Manildra as its newest associate member. Manildra is currently installing a world-class distillery producing the purest grain neutral spirit for a range of boutique and big-brand beverages – including vodka, gin, blended whiskies, liqueurs, ready-to-drink packaged alcohol, cordials and soft drink – at Shoalhaven Starches’ state-of-the-art manufacturing plant in Nowra, NSW. Set to become the largest facility in South East Asia when fully operational, the seven-column distillery is the latest value-adding investment by 100% Australian family-owned international agribusiness, Manildra Group, into what’s been part of a fully integrated, innovative production process at Shoalhaven Starches since 1992.

The elite distillery will facilitate full-scale production of beverage-grade grain-neutral spirits for personal care, pharmaceutical, and food and beverage industries across the globe. Manildra has been able to master a truly neutraltasting and odourless premium product – the blank canvas base from which craft and large-scale distillers can create world-class spirits – by starting with hand-selected 100% Australian, GMO-free wheat for premium feedstock.

For more information contact Debbie Forster on debbie.forster@manildra.com.au or (02) 9879 9847.

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Meet our valued corporate partners It was another amazing year for The Drinks Association in 2017 and we couldn’t have done it without our valued Corporate Partners.

Our corporate partnerships aim to further our common goal of building stronger, more progressive, competitive and valued services to the drinks industry.

It was great to have our Corporate Partners on the journey with us in 2017 and we can’t wait to work with them again in 2018.

If you’d like to become a Corporate Partner of the drinks association or know a company that would be a great match for us, contact Alison Herring on alisonh@drinks.asn.au Here’s a guide to our current Corporate Partners:

Advantage Australia; Shopper Tracker & Real World Marketing Advantage is one of the leading business-tobusiness market research companies operating worldwide. They help clients create more rewarding business relationships through benchmarking.

Shopper Tracker is a quantitative measurement research programme based on shopper interviews, covering all major categories and retailers in one benchmarking process. The team at Real World Marketing are consumer, shopper and category experts.

Aon Hewitt Aon Hewitt is the global leader in human resource consulting and outsourcing solutions. Their services focus in helping organisations mitigate risk in their workforce and realise the untapped potential of their employees. They also help individuals maximise their wealth to enable people to live the life they want. The Aon Hewitt team of experts partner with your organisation to develop and

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deliver people strategies that achieve positive business outcomes.

BevChain BevChain provides national tailored supply chain solutions for the alcoholic beverage industry across Australia with ‘best-in-class’ warehouse and distribution services.

Nielsen Nielsen is a global information and measurement company with leading market positions in marketing and consumer information, television and other media measurement, online intelligence, mobile measurement, trade shows and related properties.

StayinFront Group StayinFront is a complete consumer goods CRM solution for the liquor and beverage industry providing an automated solution for field forces on iPads, iPhones, Android devices and Windows laptops and tablets. Supporting account selling, retail execution and direct store delivery activities it is a robust and highly-proven system that has been deployed by leading beverage and consumer goods companies worldwide to meet the challenging needs of the rapidly changing industry.

access to a wide range of decision makers, who are responsible for the procurement of alcohol.

Industry buyers are able to sample, compare and order new products, meet new industry colleagues and reconnect with existing ones. The 2018 event - to be held on June 18-19 at Darling Harbour - will feature an interactive show floor of taste testing, mixology demonstrations, master classes, seminars and networking.

The Drinks Industry Show The Drinks Industry Show is the only dedicated trade exhibition for the drinks industry, showcasing the best in wine, beer and spirits from across the globe. The annual event reconnects producers and distributors of alcoholic beverages with buyers from all industry verticals, providing unparalleled

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Need information on liquor licences and banners fast? the drinks association can help. Providing access to the only centralised national liquor licence database in Australia, you’ll never miss out on all the latest licensing and banner group news.

Active liquor licences as at February 2018

Top 10 banner groups percentage share of outlets Australian liquor retail market - January 2018

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