THE FASHION IDENTITY Edition:44 Month: August By Pitanjal Datta

Page 1

THE fashion identity Edition: 44

Interview With Make Up Expert Vidya Tikari

Interview With Yoga Expert Sonia Madaan

Interview With Sabrina Campagna


Edition : 44

Editor’s Desk

The Fashion Identity

Dear Readers,

It is the MONSOON season.Most of the days start in a very gloomy manner.And we have to add brightness to the day and colour to the environment through our Lifestyle activities....

The Fashion Identity is working day in and day out to expand and improve itself.A major step we have taken recently, for this, is create our website.Our website is almost ready.You may visit us anytime for Lifestyle enlightenment. Our website:

http://www.thefashionidentity.esy.es pitanjal@thefashionidentity.esy.es

Is my mail id.Eagerly looking forward to your feedback!

How about starting the gloomy day with an energising session of YOGA that will bring enthusiasm to your character for the day.Well,let me tell you that would be the ideal and the most picture perfect decision.So go about READ the interview we have taken with Yoga Expert Sonia Madaan,this will surely give you a spiritual,mental and physical enlightenment to get started with YOGA right away.

It becomes a burden to look fresh and graceful,for ladies during this season.Well,Make Up Expert Vidya Tikari’s interview conversation will surely help you get inspiration from her such a successful and experienced career on what can make up help you achieve.We have been really fortunate to have got the opportunity to interview,Vidya ma’am,for the efforts she has taken to reach out to you and inspire you from her successful experienced career in the beauty industry. Get to know more about what goes on behind getting the perfect fashionista pic click from photographer Sabrina Campagna. It is a matter of great honour and privilege for us to interview Vidya ma’am,Sonia ma’am and Sabrina ma’am Flip the Pages!! Enjoy the READ!!

-- Pitanjal Datta


CONTENTS Edition:44

Page

Interview With Vidya Tikari Taken By Pitanjal

4

-

12 -

Interview With Sabrina Campagna Hears Pitanjal Monsoon Eccentricity

No.

19

17

18

Gadget Review

19

Interview With Sonia Madaan Taken By Pitanjal

20-

Back Page Inspiration

22

Exploring the dazzling side of Dubai

11

22

The Fashion Identity


Makeovers

Grooming should be a natural regime. Get yourself a stylist or come to me for a makeover.

Your fashion choices say a lot about your personality, career, and affect your social success.

Interview WITH

D I V VIDYA TIKARI poses during the shoot of one of her recent projects(Top).(Right) VIDYA doing a men’s makeover for a shoot...........


D

The Fashion Identity Edition:44

K I T YA

I AR

How would you define the perfect makeover for a MAN? Ans) “All in one!” In order to command attention one should take control of his image, body language and style of course! He should be well groomed from head to toe

N E K A T

L A J N A T I P BY

and I feel it is necessary for anybody going for a makeover to keep their fashion tips updated. Usually men conform to a daily uniform and wear the same type of style day in day out. Some men may find that their evening apparel consist of only button shirts and jeans. Don't let yourself fall into this category.

VIDYA TIKARI


Makeovers

VIDYA TIKARI doing a makeover on a female model for an event.(Below Left) Vidya’s favorite film character make up

Your future plans with your studio? Ans) My future plans are to do big shows internationally and in India.

A character's MAKE UP you loved from a recent film that you watched? Ans)Bajirao Mstani.. Deepika’s look was lovely.

What are the occasions/events for which you feel women need to go through rigorous intensive make overs? Ans) I believe that everyone deserves to feel and look their very best on a daily basis. Your makeover regime should be easy enough for you to follow every day. so that it can be maintained daily with respect to your personality, career, lifestyle, and social activities. Be it your Birthday, your wedding day, your courtship period, or maybe some professional event, you need to look your very best on all these occasions. Hence look after yourself on day to day basis to make your life easier.


The Fashion Identity Edition:44 A personality on whom you would love to try out your make up skills on? Ans) Beyonce and Rihanna I would say.

An important change that you would like to see or bring in the industry? Ans) Umm.. Yes! there are a few things which I feel should be removed or changed for betterment. I get many clients who want me to make them look more fairer. They want me to go down two-three tones lighter. I want people to understand that all of you have god gifted beauty, it doesn’t matter if you have a dusky complexion, you can still manage to grab eyeballs. Dusky is beautiful! (Above) Personalities on You should try and get whom Vidya would love your makeup done acto try her make up skills cording to your skin tone instead of always trying to look white. I want this change to be there and I know it will work wonders. Makeup is not only about looking fair. There is more to it! A MUA whom you admire? Ans) It would be none other than Pat McGrath.

VIDYA TIKARI,Our inspiration behind the graceful and gorgeous makeovers......


Makeovers

What are the specific areas on a women's face that require the most attention for a Make Up Artist? Ans) Eyes! I enjoy doing eyes the most. Good looking eyes can change your look. Perfect makeup on eyes and more than half of your job is done!

The most special and memorable moment in your professional career would be? Ans) Without a doubt, my experience working at commonwealth games was the most special and memorable one in my professional career.

What is your favorite unique look that you love to do on men who go to your studio? Ans) My most favourite unique look that I love to do on men who come to my studio is slick hair to a point on one side. It can make you look very dashing.

ViDYA TIKARI doing makeovers events and occassions..(Top E Vidya with her client after doin makeover.(Right) Vidya’s Work


s for various Extreme Right) ng a bridal k Brilliance.

The Fashion Identity Edition:44


Makeovers Is it possible to completely revolutionize a hair style....If yes to what extent.....? ans) Yes it is. Just changing up your hairstyle can make a big difference in how you look and feel. You can add colours or length or take away length to make an impact. Doing the big chop is also a great way to make a statement and really make you stand out from the crowd. Whatever you choose to do, make sure it's something that makes you feel comfortable and at ease. It might take you a bit out of your element at first, but eventually you will find something that works for you while you transition.

A myth / misconception you wish to change on MAKE UP for men and women? Ans) Make up spoils the skin. It is a huge misconception. Make up will not spoil or damage your skin until and unless you don’t properly remove your makeup before going to bed.

Hiding wrinkles, taking away lumpy pimples and also a lot of people come to me and ask me if I can do something about it. I can help you look your best with makeup but I won’t be able to change or improve your skin texture.

(Top A Models.(Rig


The Fashion Identity Edition:44

Above) Vidya’s Brilliant Works on ght) Vidya With Sushmita Sen (Above) Vidya doing a makeover

When it comes to makeovers, one imagines a total transformation from top to bottom. You can't just change one thing and expect that wow factor. You have to definitely work on the whole package. It is possible to revolutionise someone’s look completely through a makeover. Your whole wardrobe

goes under change, your skin regime changes, hair care routine goes under transformation as well. so yes makeovers can make a huge impact. There is no limit I feel.. Just go ahead and try something new.


Photography

SABRINA CAMPAGNA

Interview With

Sabrina Campagna

1) The homework that you do before shooting?How do you do it? Ans) First of all, I decide the genre (my favourite genres are dark/gothic, fantasy, urban/creepy, steampunk); secondly, I try to visualize the shots in my mind, then working on the pre-production with the models and the make-up artists. Pre-production is the most important part of the workflow: it's up to you.

Taken By Pitanjal Datta When you shoot with a model, it's more difficult to have the 100% control, unlike the other genres; when you are alone, you have full control of the workflow, but you can't grow without a confrontation.


The Fashion Identity Edition:44 I like shooting from strange perspectives and I love lens distortions, so I often shoot with fisheye and wideangles , also for model shootings.

3) How do you gear up for model photo shoots? Ans) I generally prefer shooting with sunlight or daylight, so I bring with me only my camera, a flash, a trigger flash, a tripod and a softbox, shooting in external with daylight or mixed light (daylight + flash light).

I like shooting when the models don't look directly the camera; in my opinion they look like more spontaneous.

4) The most important thing that you keep in mind just before taking the shot. Ans) There are two most important things for me: Composition and Lighting, above all. 6) How much important is lighting on sets for getting the best of pictures? Lighting is everything: if you have a good lighting, you'll have done the 60% of the work, not only in photography, but also in cinema, theatre and videomaking.

Backstage shots: Sabrina Campagna Model: Elena Musconi

I don't have a favourite pose in shootings; every model is different from another one, so I decide the poses according to the model and his/her own physical attributes.


Photography

8) Your dream model whom you would love to click and why? Ans) Anyone who's a bit crazy and outside the box is welcome.

9) Your favorite model amongst whom you shot till date. Ans) I have made lots of shootings with Susanna Angelino, italian gothic writer and alternative model whom I made several of my most appreciated photographic works.

Sabrina Passionate with cameras and photography


The Fashion Identity Edition:44 10) Introduce us to a photographer's kit. Ans) I think every photographer has his own personal and favourite kit, according to the genre, the mood and the typology of work. My kit, for example, includes always at least one camera, a 18-35mm and/or a 50mm lens and a fisheye wideangle. Sometimes I use also cobra flashes with triggers for mixed lighting and led flashlights and tripod for light painting. 11) Camera that you use for the model photo shoots.. Ans) I use a Nikon FX D810, really fast, sharp and good also for night shootings at high ISO.

Urbex Shooting: Model: Julie Sejournet... Sabrina’s Work

Sabrina with a model during a photoshoot...

12) What is your advice to models when they tend to get nervous in front of the camera? Ans) I generally put the models at ease, talking and joking before starting shootings. The more the atmosphere is friendly, the more the shooting will be better.


Photography

As I said before, my favourite styles are dark/goth fantasy, urban/creepy, steampu I'm always open to themes conne these genres; cosplay shootings, based on movies, literature, the true stories etc.

13) An important change that you would like to see in the photography industry? Ans) I work a lot with high ISO at night, so I hope they will invest in increasing performance for night event shootings. 14) A photographer whom you admire and why? Ans) For what concerns artistic photography, I love dada and surrealistic photographers like Man Ray and Rodney Smith; for what concerns live music photography, instead, I admire Annalisa Russo, one of the best live music photographer I've ever seen; she's full of passion.

Sabrina Love tiful nature p


The Fashion Identity Edition:44

hic, unk, so ected with , even eatre,

es clicking beaupictures,too....!!

nd a dy u t S in- es “ : s lot, iqu , i ice e a chn hoot ”. v d nc t e , s y a a r e t y i w M per you hoo st ex ase n...s e be h cre d the It's t an oot! sh

15) We have asked you about your favorite pose that you love to shoot...Now tell us which is your favorite facial expression that you love to shoot ? Ans)  I like shooting when the models don't look directly the camera; in my opinion they look like more spontaneous. What are the 3 most important things you look into before signing a project? Ans) Firstly, the project has to be inspiring for me; secondly, it has to be connected with themes close to me; thirdly, it should add something new to my portfolio.


Fashion and Gadgets

Must Have Fashion accessories during MONSOONS

Lets take a quick poll...What is your favorite footwear choice during monsoons?Is it the flip flops or the or the tall boots or the floaters.Well,now lets do another poll..What would be your favorite fashion accessory during the monsoons? Would it be the umbrella where you would match your dress colour with the umbrella or would you go for something like a hat to protect yourself from the rain,or use both,or would you like to go out of the box and use a winter hooded jacket for the monsoons.In this article I will talk a little about using a hat and using winter clothes as your favorite fashion accessory with an umbrella to give a perfect eccentric style quotient.We usually use a hat duing the summers to protect us from the scorching heat of the sun.During the monsoons,it really gets irritating when drips of water at times fall from the umbrella on our heads.Not only for this will the hat turn out beneficial but it will also add a layer of fashion accessorization to your style quotient on a gloomy rainy day.The weather is usually damp during the monsoons.You tend to put on two light clothes to feel comfortable.Why don’t you try one of those hooded winter jackets that we often use and feel comfy when the weather is not too cold. It would also cover your head,keep you comfortable and also add a style eccentricity to those gloomy days when light and brightness needs to come from the clothes you wear & not the sun

C w h


The Fashion Identity Edition:44

LYF FLAME 8 with JIO AT A GLANCE:

1 GB RAM | 8 GB ROM | Expandable Upto 128 GB 4.5 inch FWVGA Display 8MP Primary Camera | 5MP Front 2000 mAh Li-Ion Battery Android Lollipop

What WE LOVE about it.......... A 4G enabled device at this price is just irresistable. Isn’t it ,friends? What adds to it is you get all access to JIO applications.A wonderful front and back camera.This smartphone is available in blue black and white colours.

In side the box you have got so many complimentary items which includes a wondeful earphone,charger adapter and Micro USB cable.The all new LYF FLAME 8 is the perfect sleek model smartphone that you can get at such an affordable price..

Use the front and the back cameras to click beautiful pictures on the phone’s 8MP Primary camera and enjoy posting your own selfies in your day’s style quotient with the 5MP front camera.

Edit your beautifully clicked pictures with the wonderful editing feature that you have in the phone..

Check detailed product review at our website: http://www.thefashionidentity.esy.es.

A beautifully designed sleek model. Very easy and convenient to carry wherever you go whenever you go.

At Rs: 4199


Fitness

Sonia Madaan practices a Yoga Strech.

Interview With

SONIA MADAAN Taken By Pitanjal Datta

Yes, it is true that Yoga can cure many diseases but with a proper mix of prescription and the right guidance. In my belief, Yoga is not something you look and learn.


The Fashion Identity Edition:44

“ Sonia Madaan demonstrates a Yoga Exercise to her students Balance is my answer. People who do Yoga tend to be more calm and patient. They are in Control and connect us to ourchoose to live a balanced life in all aspects selves. Yoga also teaches us Lessons What would be your defeabout Strengths, nition of Yoga Confidence, Patience Ans) Many people define and Flexibility. Yoga in different ways. In my views, Yoga is the KEY What is the age to unlock Peace that lies in range of people who an individual's mind and do Yoga. body. Yoga gives you the Ans) You dont have strength to survive against to be young by age to any form of obstacles that start Yoga. You need life may bring in your to start Yoga and it way. The secret of Liv will automatically ing is Giving. Life is make you feel really about creating YOUNG.The best a meaning and that part about Yoga is meaning is not about that there is no age what you get but bar .Anybody can Sonia Madaan What you give. This take up Yoga at any Our Yoga Inspiration is what Yoga has stage of life. What I taught me. Yoga is believe is - You dont Powerful and it has choose YOGA . Yoga the ability to alter chooses you, no matyour energy ter if you are a Kid or and an Adult.


Fitness

What do you see when you look in someone’s eyes. Is it their eyes or your own reflection. I just want to say everyone that . Don’t prove yourself to the World. Live in a way that you can See in your own eyes with pride. We live once so make every minute count. There is a saying: yesterAre there any day is history, tomorrow is a mystery, but today is a gift pre requisites in conand that’s why we call it PRESENT

nection to body types that are required to start YOGA or anyone with any body type can enrol with you for doing YOGA? Ans) The thing you need is Willingness.... Yoga can be tough because staying in the movement, when we are not excelling is not what we are trained to be. However, we are finding that it it is OK to be fallible, that takes a lot of preassure off. In Yog, the most important ingredient is BREATHING. If you can breathe, then you have the right kind of body for yoga.

Sonia demons asanas for her

What are the different FITNESS goals that you train for? Ans) My Ultimate goal is to deliver Internal Peace to myself and to my clients. I want every one to stay fit and live a healthy life.

Any future plans to write a book or start a blog or youtube channel? Ans) I’ve never thought about writing a book or a blog but definitely I want to inspire others and change their life by contributing what I can.

I never thought or planned up to take up Yoga as my profession. After becoming a mother, I started doing Yoga to maintain my body but I was mesmerized with the other benefits which Yoga gave me and changed my life . And the best part is a the end of the class when students look at me and say “that felt so good” But now, when my students share their life experiences with me after pracising Yoga that what makes me feel proud. The biggest inspiration is the smile and satisfaction that I see on my students face.And yes my guru Apurvaa who guided me with her great wisdom


The Fashion Identity Edition:44

strates Yoga r students.

How far can YOGA contribute to body building like toning of muscles , six pack abs,biceps and triceps,pelvic muscles?Can YOGA be a substitute to going to GYM? Ans) Yoga is a Powerful exercise for both Mind and Body.

It not only helps us to curve/shape out body better but also gives lot of strength. It’s a complete package. Though people with certain medical conditions doesn’t fit in with Cardio exercises however Yoga supports every shape and mass. I believe in every form of exercise but I chose

Sonia doing the Meditation of Yoga

to be a Yoga expert because I wanted to do this all my life. Cardio can be done till a certain age but Yoga can be done throughout your life.I have always been very physically active and I

have never fit into a stereotypes of a “fit” person so the idea should be fit to be healthy.


Fitness

Your inspiration in your profession? Ans) I never thought or planned up to take up Yoga as my profession. After becoming a mother, I started doing Yoga to maintain my body but I was mesmerized with the other benefits which Yoga gave me and changed my life . And the best part is a the end of the class when students look at me and say “that felt so good” But now, when my students share their life experiences with me

Sonia in the Yogic Tree Pose...

Like any other form of Exercise, Yoga als and guidance. Some asans in Yoga are p to be careful before practicing any asan. Yoga is not about your body posture, It i of that posture. Always start from basics ladder. Even at home, don’t practice any out knowing the Do’s and Don’ts after pracising Yoga that what makes me feel proud. The biggest inspiration is the smile and satisfaction that I see on my students face. And yes my guru Apurvaa who guided me with her great wisdom

If you want to learn Yoga, just remember to Start slow and don’t feel bad if you cant touch your toes. The beauty is that Yoga doesn’t discriminate and offers something beautiful to everyone. -- SONIA MADAAN

A major misconception of Yoga that you would like to change? Ans) People think that Yoga is made for people who have flexible bodies but trust me, It is a misconception.


The Fashion Identity Edition:44

o are h w le p o e p n e Wh hat do w u o y o t o g f stif e them you do to mak flexible? y this Ans) I must sa n but I e ft o y r e v s n e p hap y stum e is v d a s y a alw nd be a e s ti c a r p to ts den b o rn is e n o o N t. n e pati se t o f ic if c e p s y n a h wit den a c e n o t u b ls skil g with in s ti c a r p y b p lo ve was not e m o R . e c n e ti pa ilarly, im S . y a d a in t il bu me pero c e b n a c e n o no N e ve r t. h ig n r e v O t c fe re a slow a u o y if d a b l e fe er let your v e n t u b r e n r a le al to passion and ze y. learn fade awa so needs Supervision painful hence you need . Always remember, is all about the feeling s and then climb up the form of exercise with-

A Picture Perfect moment to get an inspiration from.

Sonia shows you the perfect way to do a Yoga strech.

“

my yoga o t s e m o c t i azy when l l e e f ositiv’t p n e o h d t l s t e n e f e i l l l my c sions we a s e s n i e l on their i y h d W a . e s r n s o i n i s a s e m s eryone re v e e I say a c n n e e h h a w g n o e Y e f s o ity sm can be a i s u king h o t o l n e y r b i t e s h u T j . n s t ma very aasa e o d t s u j y e what I do. h word and t the mo st ever yo important par ur to your br breathe goes f Yoga is BREA ea ,t TH versa. T the is soft and he mind will fo ING. Wherhi ll s encour s is one of the low, so is you ow you. When r age my studen most importan mind and vice ts to so ften the t reasons why ir pract I ice.

ed this Most of us have develop nd habit of breathing hard a A, way too fast. During YOG JJAI, when I practice the soft U I get more energy, more n d my strength, more balance a ice mind remains calm. Pract t to and Patience is the secre nge success.your life will cha y into when you put more energ rs. your dream than your fea


Travel

Exploring the other Face of DUBAI Dubai is known for showing the electrifying architecture brilliance In Dubai,another major attraction is the beautiful Arabian Sea. But,often the rich cultural and dazzling side of Dubai is not very often talked off,after tourists get so much engrossed with shopping,exquisite dining and the blissful influence of Arabian Sea.

The hub of the city is as beautiful and as refreshing as the outskirts.The panaromic City tour of Dubai would accomplish all your heart’s desire to kiss Dubai’s beauteous and energetic scenic city tone.In this package the best part is that you get to go really close with exploring the cultural side of this city.Though the cultural side


The Fashion Identity Edition:44 seems to be really modern and not talked much as heritage , it is definitely going to be an enriching experience.Explore the deserts with Belly Dancing a popular dance form,commonly practised and cherished in Dubai.Also get the joy coming right out of your soul as you experience the very graceful Tanoura Dance.Nothing beats it when you get a heart’s delicacy delight in the Barbeque Dinner.The evening promises to be even more energetic and enthusiastic when your taste buds lick into the hot crispy snacks served and sip into the delightful beverages.

Well if you are a first timer or a buddy like me who loves to re-explore places again and again,then don’t worry....You might just be addicted towards getting closer to the sky scrapers and seeing the electrifying Dubai architecture and the hot spots of tourist destination.The Dubai ‘s Dhow Cruise at Marina is an hour long cruise that gives you exquisite scenic brilliance of the glittering city at night and that too from such a comfortable and cosy ambience with warm and delightful soothing and mediatice background music being played in the cruise.”The Tour Dubai Marina Cruise offers the most prominent sights of sky scrapers and surrounding residences around the Marina, this includes the Dubai Marina Yacht Club, the Dubai Marina Mall, a conglomerate of five-star hotels, and other fascinating architectures. “


BackPage

The Fashion Identity Edition:44

A Fashionista is always an addictive poser in front or behind the camers....Take a cue from Sonakshi Sinha during the promotions of her upcoming film scheduled to release on 2nd September,2016,Akira. We love the perfect chic look with tones of casuality and sporty attitude.She keeps it extremely simple and stylish.A White top,short length,giving a glimpse of her beautifully toned abs,that she worked out specially for her role in the movie. She pairs it with denims with cuts giving a rather rugged and tough sporty boy or a tomb boy look.White shoes to keep it so basic and eccentric.One full accessorization with a grey cotton jacket

We loved the sporty and the casual attitude with which Shilpa Shetty posed in an animal print accessorized with a sunglass , when she was recently holidaying in the beautiful resort of Goa. The hair let open loose flying with her beautiful smile just adds a layer of the style brilliance and inspiration you can take from when it comes to Fashion during Holidays. The animal print is not a stereotype one.It is a beautifully symmetrically designed dress.A length dress covering till your knees.The perfect dress for a holiday when you want a breezy,cool and sporty top and do not want to wear anything other than shorts.Finish it with sunglasses in black shade and white frame...


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