Franchise Journal February 2020

Page 66

Antwanye E. Ford Enlightened, Inc., www.enlightened.com

A

BACKGROUND ntwanye E. Ford is President & CEO of Enlightened, Inc., a leading Information Technology and Management Consulting firm founded in 1999. Enlightened serves federal, state, and local government agencies, and provides cyber security, software development and integration, management consulting and business process outsourcing services. As co-founder of Enlightened, Antwanye has led the Company’s growth from a start-up business to a diverse organization with over 200 employees. He continually leads the Company’s corporate vision, strategic planning, and innovation efforts. LOOKING TOWARDS THE FUTURE As I think about the future, I am full of hope for an unusual reason. I believe for various reasons people have become more honest with each other. People are more honest about what they want and what they are willing to give. As a society, it is accepted that we have become more polar in our views and perspectives on a myriad of topics, however, this is why I am hopeful. Before this wave of polarization, we had to guess about people’s agenda, needs and wants. From a business and personal perspective, once someone validates their

64

FEBRUARY 2020 | WWW.FRANCHISEJOURNAL.COM

agenda and states their objectives, we can have an honest conversation without fishing for the hidden meaning. Yes, there are still hidden agendas, however, we can get further down the problem-solving road, because we all come to the conversation with a map of how we believe the problem should be solved. In the past, people did not openly share their map; now, the map is present and accounted for. The core of this hope is that as we have more honest conversations, we should and must establish that honesty must be maintained throughout the process and all partners must be honest if they are willing to get to a common goal. If not, time, energy, and effort must be re-directed to issues, problems and concerns that are solvable because two people decided to be honest. As far as my greatest learning experience and a concept that has helped me throughout my life, it comes down to one statement: “do what needs to be done, but what other people are not willing to do”. A Black Executive and mentor, who was a shining star at a Fortune 500 company, told me that this was his method of accelerating his career. It has never failed. Be ready to take the risk.


Turn static files into dynamic content formats.

Create a flipbook

Articles inside

Executive Q&A with CEO Lindsay Dellasega

4min
pages 38-39

Titans of Franchising

1min
page 67

Titans of Franchising

1min
page 66

Titans of Franchising

1min
page 68

Titans of Franchising

1min
page 76

Titans of Franchising

1min
page 75

Titans of Franchising

1min
page 74

Titans of Franchising

1min
page 72

Titans of Franchising

2min
page 71

Titans of Franchising

2min
page 70

Titans of Franchising

1min
page 69

Titans of Franchising

1min
pages 64-65

Organizational Culture — What it is and Why is it Important?

3min
pages 116-117

6 Steps to Getting Started in Finding the Right Franchise By Seth Lederman

4min
pages 108-111

5 Frequently Negotiated Lease Terms By Nancy Lanard

4min
pages 112-119

AAFC Seeks to Connect African American Entrepreneurs From Coast to Coast

2min
pages 120-123

Taking Your Brand to the Next Level By Jeff Dudan

3min
pages 128-132

Moving Small Business Forward By Clarence Nunn

4min
pages 124-127

Mahana Fresh Journey Blends with Life's Work By Joseph Rahael

2min
pages 104-107

2020 Trade Shows

1min
pages 102-103

How Technology & Customers are Shaping the Franchise Model

3min
pages 100-101

Millennials are the Entrepreneurs of the Future

1min
pages 88-89

Costly Tax Errors for Owners of Small Businesses

2min
pages 78-79

Best Legal Practices for Explosive Franchise Growth

4min
pages 94-99

Living the ecomaids (Franchise) Dream

3min
pages 80-83

Funding Pre-Approval: Is it worth it?

2min
pages 90-93

Titans of Franchising

1min
pages 64-77

Sensory Overload - Jumping in Feet First 

4min
pages 60-63

From Fighter Jock To Franchise Executive

4min
pages 56-59

Why People Invest in Franchises

5min
pages 28-31

ADHD and Business Ownership

3min
pages 52-55

Fear and Loathing in Franchising

7min
pages 32-37

The American Dream is Alive and Well!

4min
pages 42-45

Is the Economy Primed to Start Business in 2020?

4min
pages 46-49

Valerie Daniels-Carter

2min
pages 26-27

If He Can Own His Own Business, Why Can't You?

3min
pages 18-21

Jamaica Conference Update

2min
pages 22-25
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.