Australian Hotelier March 2022

Page 16

Lyres Agave Blanco and Agave Reserva tap into the margarita trend.

HEALTHY OPTIONS

Fresh ideas

Saint & Sinner hard kombucha was created to aid gut health.

for health-conscious patrons As the healthier-for-you segment goes from strength to strength, we look at a couple of new additions to the line-up. AS DEMAND continues to expand and

Gut health opportunity

are careful not to position it purely as a

evolve in the healthy beverages space,

Another new arrival on the better-for-

health product. “It’s alcohol on its best

so too do the beverages on offer for pub

you scene is Saint & Sinner, a bottled

behaviour,” Riley says.

patrons seeking out better-for-you tipples

hard kombucha that’s brewed locally and

that don’t sacrifice flavour or festivity.

promises “good times without the guilt”.

With sales of no and low-alcohol beer,

This product is low in sugar, and is

Available in three flavours – watermelon, pine-lime coconut and passionfruit – Saint & Sinner uses a small

wine and spirits soaring, and low in sugar

gluten and preservative free, organic and

options such as hard seltzer products

has only 77 calories. It was born out of

going from strength to strength, it’s clear

a Wollongong family’s desire to create

and sustainably created, and the amber

there’s still plenty of room for innovation

something that would make people feel

glass it’s packaged in helps to maintain

within the space.

good drinking it – both during and after.

the kombucha’s integrity.

Lyres, for instance, continues to build

For its makers Riley, Linda, and Peter

batch fermentation process. The Lords say every bottle is ethically

“We knew we could make a great

on its existing range of non-alcoholic

Lord, their interest in kombucha began

tasting kombucha, as we’ve been doing

spirits, RTDs and sparkling wine.

after Linda suffered a health crisis that

so for years, so we just had to turn it into

forced her to focus on her gut health and

something commercial,” Riley says.

Combining the margarita and mocktail trends, the company has added two new Agave alternatives to the line-up – an

cut back on sugar. “The more we researched the market,

With a background in gut health and animal supplements rather than

Agave Blanco and Agave Reserva.

the more we were convinced there was a

beverages, the family worked with

“An essential ingredient to the

need for this kind of product,” Riley Lord

professional microbiologists to come up

Margarita, the Lyre’s Agave range contains

says. “We were determined to create

with a recipe, and once perfected, they

natural essences, extracts, and distillates

something which people could feel good

sought out a contract manufacturer.

that match the aromas, tastes, and

about drinking.”

textures you find within their alcoholic counterparts,” Lyres says. “Lyre’s Agave Blanco and Agave Reserva

According to the Lords, in contrast to

The company has to date focused on southern metropolitan Sydney and

Saint & Sinner, many of the RTDs on the

the NSW south coast, with Ryan’s Hotel,

market contain sugar and preservatives.

Thirroul and Figtree Sports Club among

are a meticulously crafted homage to

In addition, Saint & Sinner contains good

the venues that already stock the product.

tequila classics with a mélange of flavours,

bacteria to aid gut health.

evoking notes of citrus, peppers, pine, spices, and oak.”

16 | Australian Hotelier

Being an alcoholic beverage with one standard drink per bottle, however, they

After finding success in the local area with Saint & Sinner, the company is now preparing for nationwide distribution.


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