MEN THE AMERICAN DREAM
DON’T LOSE FACE Discover what real men want.
A high performance hair and grooming range created by hairdressers and barbers for bold, modern looks. For more information and to become A BED HEAD FOR MEN stockist: NSW & SA: 02 9871 9210 | QLD, VIC, WA & TAS: 1800 251 215 or email: sales@tigi.com.au WWW.BEDHEAD.COM www.tigiprofessional.com
INEDIT
31 PUBLISHED BY BHA MEDIA ABN 23142047943 41 Bridge Road, Glebe NSW 2037 Ph: 02 9660 2113 Fax: 02 9660 4419 INTERMEDIA MANAGING DIRECTOR Simon Grover EDITOR Cameron Pine cameron@intermedia.com.au ONLINE & DEPUTY EDITOR Shannon Gaitz sgaitz@intermedia.com.au CREATIVE CONTENT EDITOR Ida Almasi JOURNALIST Michelle Ruzzene NATIONAL ADVERTISING MANAGER Joanne Cowan jcowan@intermedia.com.au PRODUCTION MANAGER Jacqui Cooper GROUP ART DIRECTOR Sanja Spuzanic BHA MEDIA PO BOX 55, Glebe NSW 2037 Ph: 1800 651 422 Fax: 02 9660 4419 Circulation: 14,000 SUPPORTING BRANDS: Revlon Professional (American Crew) TIGI Redken Dateline Imports P/L Australian International Industries Artav De Lorenzo Conceptual Brands
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EDITORIAL
C
onfidence. The precursor to building success and the single most important reason men value looking their best comes down to their willingness to feel confident and in control of every situation. Without even knowing it, the state of a man’s hair, or lack thereof, affects their sub-conscious confidence and limits their ability to achieve. These levels of self-confidence are further developed by benchmarking from others around them. The comparison stakes are high and more than ever men feel the need to do their best to reverse the genetic predisposition to hair loss and male pattern balding, and that’s before even starting the grooming routine. Self-confidence is highly underrated in a world that focuses almost solely on the external appearance. It’s confidence that truly helps us to overcome obstacles and find our true passion. The sharply dressed man opens doors with true presence. He walks into an upscale bar with a powerful yet relaxed stride, he looks around the room, feeling at home and brims with selfworth. More often than not it’s about his stature and not just his physical appearance. Depending on his personality type this can be mistaken as arrogance, but for a man it’s more down to his ability to take control of a situation, in fact it’s an expected quality of being just that, a man. It’s incredible how dramatically hair and/or hair loss can affect a man’s confidence. It limits their dating potential whether you believe it or not – women especially still stereotype hair as a sign of virility and fertility. And everywhere you turn, swipe, scroll there seems to be a men’s hair loss solution promising the world when it comes to hair regeneration and thickening. It is clearly a huge concern for men of all ages. Men have dedicated airspace now, and it’s expected for them to be investing in a quality haircut or style and take home products that accentuate strengths and minimise problem areas. Universally, confident men engage in self-care. This means being okay with wanting to improve their personal appearance; be it through body-building or physical activity but predominantly we are told to invest the time and resources into grooming products that are designed to improve looks, not build confidence. Ask any man what they would say to their younger self and usually it involves having no regrets, the confidence to get out there and make the most of what they had, the initiative to make positive changes to their appearance at a younger age - to reap the benefits both professionally and personally. A lot of men suffer in silence, whether it be through anxiety, mental health issues and depression. Furthermore, male cancer and more specifically prostate cancer often goes under the radar. Prostate cancer is the most common cancer diagnosed in men in Australia and the third most common cause of cancer death. One in 6 men will be diagnosed with prostate cancer by the age of 85. The same goes for mental health, there’s an increasing expectation for men to look good. But where's the reward if their mental health isn’t acknowledged? Every year The Movember foundation focuses on raising money for men’s mental health, and it’s not just the average Aussie bloke that’s under threat – it’s men of all ages. So why not plan a Movember awareness campaign in your men’s salon, space or barber shop this Movember and start communicating with your male clientele on a deeper level? At the end of the day looks take the lead. If someone looks good we too often take that for face value fail to notice they may be suffering on the inside. Unlike women where the power of transformation is forever prevalent, men don’t just wish they look better, they wish they had the confidence to acknowledge their strengths and improve on how to be a better man, looks aside. Our annual men’s issue features some leading spaces where men can be men, pioneers in the men’s grooming industry and a photoshoot with the 2018 American Crew All Stars Winner, giving you as the salon owner some tools to take this market by the balls, so to speak. Because a confident man is a successful man and role model. Be one!
@instylehairmag www.twitter.com/styleicons_aust www.facebook.com/INSTYLEstyleicons
Cameron Pine, Editor
CONTENTS 4 8 10 11 12 14 20
Manspaces Paul Anthony Style File Damien Rinaldo Style File Joey Scandizzo Tucker Browne Men’s Hair Products Men’s Grooming Products
24 25 26 32 34
WAHL Education INmanual Pairing Sneakers Session Classic Crew by American Crew My Way Free Reign of Style Luke Benson
MANSPACES
MANSPACES BARBER SHOP NAME: ManCave Barbershop Chatswood Chase WHO: Abbas Maqbool, owner and founder of Mancave Barbershops WHERE: Shop B025 Chatswood Chase Shopping Centre SIGNATURE: Bringing European sophistication to the Australian male grooming market, Mancave Barbershop believes that all men deserve the latest and best barber cuts possible in a comfortable and pampering environment. They ensure that men leave feeling and looking great with a fresh new style. Their mission from the beginning was to create a destination for men that provided an elevated service experience through a unique and comforting store design, as well as finding and recruiting the best barbers in Australia. STYLE: ManCave Barbershop is a masculine, warm and comfortable environment where the quintessential man can be himself. The store design and quality of finishes is one of the defining elements of the space. Despite the luxury afforded within, ManCave Barbershops are homely and inviting, aimed at providing a comfortable environment forclients. Recycled timber cladding and railway sleepers used throughout the space, each piece individually selected from the yard, capture the memorable aromas for a barbershop evoking a sense of familiarity. The lighting is a careful balance of practical and comfort, and each element is selected and positioned to provide a warm colour spectrum that moves away from the typical barbershop environment.
BARBER SHOP NAME: Mister Chop Shop WHO: Dan Dixon WHERE: Bondi Junction and now Surry Hills, Sydney, NSW SIGNATURE: Not a barber, not a hairdresser - this establishment sits somewhere in the middle. After years of watching the male customer want more from their hair visits, the original unisex Chop Shop evolved into two, eight-chair Mister Chop Shops to meet this growing demand. Consultation, retailing, rebooking and shampooing are common practice in every service, purposefully designed to remove any confusion with inand-out barbershops . High-end is their aim and with a 40 min allocation of time, this is what they deliver. STYLE: Industrial mancave with a smoky polish. Think a load of refinished recycled timber with custom steel pipe shelving. Black, timber with concrete and leather is the brief. The ultimate man zone wouldn’t be complete without a complete stocked beer fridge and a decent bourbon and whisky collection. Surry Hills has teamed up with local cafe, Bellagio Tuckshop, delivering a pastry and coffee kiosk window to ensure that if a piccolo and a cronut is more your style, you'll be satisfied. SERVICES: The team comprises of hairdressers and barbers so they are skilled in all a facets of hair. From skin fades and hotshaves through to long hair and men’s colouring. Every hair service has an obligatory shampoo. This is a non-negotiable. "We want the best for every cut and style we do and believe that the best way to achieve this is to start with a fresh canvas," Dan says. www.misterchopshop.com.au
4 - INSTYLE MEN
SERVICES: ManCave Barbershop offer a range of male grooming services, aiming to provide clients with an extraordinary experience. Their team of young, highly energetic and passionate barbers will deliver haircuts, professional colour, using European brand Keune Haircosmetics, hot towel shaves and beard grooming, and a range of male focussed skin treatments including facials and hair removal. www.mancavebarbershop.com.au
MANSPACES BARBER SHOP NAME: Mr Wolf WHO: These guys are a self-confessed “bunch of legends” who like nothing better than “doing legendary cuts on legendary legends”. WHERE: 22 Enmore Road, Newtown, NSW, 2044 SIGNATURE: No matter what time of day it is, or how busy, they have a saying at this eclectic barber, that Mr Wolf customers “don’t wait”. What they do instead is chill with a Young Henry’s tinnie, which is brewed locally in Newtown, and an institute for all beer-lovers set up in 2012 by Richard Adamson and Oscar McMahon. While chilling with a beer in hand, customers have the chance to enjoying interesting music “that’s a little off the beaten track”, sit, talk and “connect with their fellow legends”. STYLE: Exposed brickwork. Timber floors. Black vintage leather barber chairs. Decks and speakers. Mr Wolf really is the place to settle in with a beer and chill. It feels more like visiting your hipster mate's house than a barber. The interior is the perfect blend of manliness, retro coolness, and straight up stylish. Here barbers are inspired by the deep green wilderness of North America, which you feel like you have been transported to with the large, misty mural adorning one wall. SERVICES: Fades, beard trims, quiffs, buzz-cuts and masculine styles for anyone who wants to walk out of the shop looking like a million bucks. Their main aim is to provide an authentic barbershop experience that makes countless repeat customers. Their philosophy is simple: “Good cuts. Good chat. Good tunes. Cold beers.”All welcome. www.facebook.com/mrwolfnewtown/
BARBER SHOP NAME: The Bearded Man WHO: Josh Mihan WHERE: 203 Chapel Street, Prahran, Victoria SIGNATURE: Josh says The Bearded Man is a space where everyone can feel welcome. Serving industry beans in their café, staff welcome not only clients but the general public to sit and enjoy the space they call home. The Bearded Man is always playing a diverse range of music. Their barbers and barristas are inspired and involved in the music industry and this can be felt when you enter the space. The Bearded Man has always and will continue to fight for gender equality. They pride themselves on welcoming all people, and reject the common notion that a woman should be charged more for her service. The team is made up of like-minded and talented individuals who are passionate about making people feel and look good. STYLE: The Bearded Man has an industrial, chic feel with architectural designed lighting to soften and make the space inviting. Having a great big waiting table promotes people to interact and feel more like a community before their service. A definite feature is having a full functional coffee space with a window, so not only can people get a coffee in house, but also on the go. SERVICES: Apart from great vibes, music and good coffee, the one thing The Bearded Man takes seriously is hair. They have a team of award-winning barbers who ensure no matter what kind of cut or style a client is after, they can guarantee it will always be on point. There's never a bad hair - or beard - day at The Bearded Man. www.beardedman.com.au
INSTYLE MEN - 5
MANSPACES BARBER SHOP NAME: Barber Boys & Barbery The Craft of a Barber - Australia's first dedicated barbering RTO. WHO: Don De Sanctis and The Barber Boys team WHERE: 82 Hindley Street, Adelaide, plus 10 locations around Adelaide and four more on the way SIGNATURE: Barber Boys has styled itself as a benchmark of traditional barbering, state of the art facilities and genuine good old fashioned service within a highly competitive market. The salon group has grown into a barbering sensation within the Adelaide CBD and boasts a large, multi-generational male-only clientele that has grown steadily since first opening its doors. STYLE: Echoing a Brooklyn, New York barbershop vibe, the salon interior has a warm inviting ambience with exposed brickwork, recycled oak benches, flashes of raw iron and copper piping and an ostrich skin feature lounge. The comfort of clients and our barbers is tastefully cared for with relaxing leather lounges, custom-made barber chairs and basins at every station. SERVICES: Specialising in all facets of barbering including first haircuts, modern men’s styles, cutthroat razor, beard trims, special occasion packages and discounted rates for students and pensioners, Barber Boys has truly developed a culture across generations. Fathers bring their young sons for their first haircut or visit with their own fathers to reminisce in the classic barbershop atmosphere of past generations. These same fathers will bring their best friends for a buck’s wedding package, giving the groomsmen an opportunity to look their sharpest while enjoying some good old-fashioned male bonding time. www.barberboys.net.au
BARBER SHOP NAME: The Men's Grooming Room WHO: Aiden Xydis WHAT: The Men’s Grooming Room WHERE: 20/22 Elizabeth St, Paddington NSW 2021 SIGNATURE: A modern day barber room with an old school feel, where the discerning male can indulge in cuts, shaves, beard trims, ear and eyebrow tidy ups. A great haircut is key to any man’s carefully crafted style. The Men’s Grooming Room promises solid cuts, good conversation, and a stiff drink if you so desire. A tailored customer experience to suit each and every customer’s wants and needs - quintessentially Paddington too! STYLE: The uber cool space features a 1950s American barber chair as its centre piece. Meanwhile, the timeless art of men’s grooming is set in a nostalgic intimate room that features on-trend subway tiles, matte black taps, vintage pendant lights and ounces of style. Housing leading brands such as Captain Fawcet, Triumph & Disaster, Truefitt & Hill, Reuzel, Paul & Frank Co., Fitzroy Grit, JS Sloane, Morris Motley & Layrite, The Men’s Grooming Room is a slicker than your average shop for all male grooming. SERVICES: Principal barber Aiden Xydis leads the way. He wanted an authentic space where men could feel at ease while having a haircut and experience the finer details in male grooming without all the fuss and in a timely manner. On offer is a full range of services included cutting, styling, beard trims, crew cuts, tidy ups, wet shave, hot towel service, facials, and facial grooming including brows, ears and nose. www.themensgroomingroom.com.au
6 - INSTYLE MEN
02 9653 1829 info@barberbrands.com.au
INFEATURE
PAUL IN ALL He’s a 34-year-old Brit with a cool men’s hair studio is Sydney’s hipster Darlinghurst who designs his own men’s shirts in his spare time. Paul Anthony shares the secrets to his success with Michelle Ruzzene. ON MOVING TO AUSTRALIA SIX YEARS AGO… “I always had a fascination with Australia since being a child, and as I grew up I heard more and more people say how beautiful it was. When I got to a point of knowing where I was in life I got that Australian visa and came to see for myself. It was instant love - it’s a beautiful place.”
ON STARTING HIS OWN BUSINESS… “I was working for a company here and I realised that I had way too much passion to be held back by working for someone else. So one day I walked out and set up in my apartment in Kings Cross. It grew from there and I’m thankful the Aussies have loved my vibe.”
ON OPENING HIS OWN SALON… “I saw there was a huge gap in the market for beautiful men’s hair. It was either barber or very feminine salons. I’ve created a stunning space that is very chilled, masculine and it’s the most relaxing space with all the plants and natural light.”
ON CREATING HIS OWN RANGE OF MEN’S SHIRTS … “The label came about as I myself struggled to get really great smart casual shirts that fit well. The unique focus was avoiding the chest gape which happens on so many guys (as we love a big chest) so I added the extra button in the chest area. It’s a design difference with a practice element. It’s cool.”
ON THE SHIRTS’ UNIQUE DESIGN ELEMENTS… “I always struggled to get shirts that were not too short or oversized so I created a great fit and a length that tucks well and stops the torso looking short and boxy – they’re amazing for tall guys. I only use the best cotton to ensure the shirts last and feel amazing on the skin. My eye for colour is amazing so twice a year we get stunning new colours.”
WHY HE IS FOCUSING ON MEN’S HAIR… “I’m focusing on men because I see so many cuts that just don’t make sense. I feel there’s a lack of education from stylist or barbers to the male clientele. I focus hard on consultation, and really 8 - INSTYLE MEN
getting to know what the guy wants and how his lifestyle with fit with his style. My main focus is a great cut that suits the guy and works well for him at home and when he’s just living his life.”
ON SOCIAL MEDIA… “I have a love / hate relationship with social media – it can be a great thing because it opens you up to the whole world and gives you opportunities to connect and get inspired. But it can be hard to stand out from others, as things like Instagram allow people to alter or be something they are not.”
ON HIS PLANS FOR THE FUTURE… “Stay true to my brand. Keep it simple and have a studio that’s renowned for quality and let it grow in a very chilled way. I obviously want every guy possible wearing my shirts. Get buying guys!” More info: www.hairbypaulanthony.com www.paulanthonylabel.com
STYLE FILE
Damien Rinaldo AHFA Hairdresser of the Year, 2018 How would you describe your style aesthetic? What I feel strongly about with my aesthetic is to keep people questioning what beauty actually is. The values of it are to always have the feeling of being real and having a sense of connection to self. What design influence have you given to Boris the Cuttery that your home has also? I try to have things that are bespoke, I love working with people that were not just tradies but real craftsman to create something that is handmade and a one off. Where is your ultimate holiday destination? I’ve been lucky to travel to a lot of countries through my work but the one place on my hit list that I still haven’t been to is Japan. What’s your poison? Negroni What piece of clothing or accessory can you not live without? My black Ksubi jeans. What is the most attractive quality in a person? Kindness Dream car? Aston Martin How do you let loose after a long week? A Negroni or 7 haha and watch my kids play sport, generally not in that order! If you had to pick your last meal? Cottoletti (veal schnitzel) 10 - INSTYLE MEN
STYLE FILE
Golden Goose Deluxe Brand biker jacket www.farfetch.com
Joey Scandizzo
Hair Expo Australian Hairdresser of the Year, 2018 How would you describe your style aesthetic? I love to work to create beautiful, sexy hair. I add a little bit of edge here and there but, at the heart of it all, I try to create something beautiful. What design influence have you given to your salon and your home also? I’m in the process of building a new home at the moment. Like the salon, I’ve tried to keep everything very simple, almost monochromatic, - using stone and concrete. Still, both the home and the salon need to have warmth, so I’ve tried to balance everything out with timber flooring and window frames. Where is your ultimate holiday destination? Byron Bay. I visit a particular cottage on the water, catch some waves and hang out with the family. What’s your poison? Bourbon. Makers Mark 46. What piece of clothing or accessory can you not live without? Black leather biker jacket. What is the most attractive quality in a person? Sense of humour. Everyone, no matter how talented or famous, needs to be able to have a laugh. Dream car? Ferrari 308 Vintage or Lamborghini Aventador How do you let loose after a long week? Go for a surf or snowboard and spend time with the fam. If you had to pick your last meal? My wife’s spinach and ricotta cannoli. You should try it. It’s amazing. INSTYLE MEN - 11
INFEATURE
TUCK, TUCK, BOOM. Melbourne born and bred father-of-three Lucas Tucker has just launched his stylish men’s haircare brand, Tucker Browne. When and why was Tucker Browne established? Since I was young enough to remember I’ve been obsessed with hair. I started my apprenticeship as a hairdresser 16 years ago, and as soon as I qualified, moved to London to start my working career before coming home to Melbourne to freelance in a St Kilda salon. The whole time in the back of my mind was a burning desire to create a brand. I later moved into sales working at Ozdare with brands such as Kevin Murphy and American Crew, ending my sales career as national sales manager at Revlon. By now my passion to create a men’s brand was fully ignited and it was a ‘now or never’ situation. I started developing the brand in September 2016 and it’s finally just launched! What was your design inspiration? I definitely took inspiration from Tom Ford and the talented Kevin Murphy but my desire was to design packaging that felt unique, masculine and expensive. It also needed to stand out from the every growing pack. I took inspiration from the colours of the ocean - instead of sticking with the standard blacks or browns that most other men’s brands produce.
Selling to men is the same as selling to women. There’s no trickery.
Ingredient story? I have a huge passion for the sea. I wanted to tap into the amazing resources the sea can provide that provide health benefits to hair and scalp. I knew I wanted to use kelp throughout the range and the more research I did the more I learned about the amazing qualities the ocean possesses. Also a big factor for me when selecting ingredients was whether they could help maintain or restore a healthy scalp and hair. Obviously I’ve left out sulphates and parabens. Future developments? I am always looking to the future and plan to focus on releasing more grooming products to take care of all men’s grooming needs - not just hair. I want Tucker Browne clients to know that I have their back and I plan to play a supporting role in their appearance throughout the different stage of their life.
What are the key things to consider when selling to men? Selling to men is the same as selling to women. There’s no trickery. I believe men want products that look good, feel good and work without costing the earth. Us guys like to keep it clean and simple with memorable fragrances that aren’t over powering or artificial.
What do you think are the biggest opportunities in the industry in the next few years? I think the industry is going to continue to advance and flourish in the way we look at hair health, styling and total well-being, especially for men. The industry is paying attention to the fact that more and more guys want to look and feel good and are searching for a brand that they can connect with and ultimately trust.
What were your priorities regarding packaging? My priority when designing the packaging was having packaging that was truly unique. I didn’t want it to be just another generic looking bottle. It needed to feel masculine and sexy and I don’t think you can underestimate the need for men’s products to look as good as women’s on salon shelves and in bathrooms around the world. Guys want stuff that looks good too!
What do you think are the biggest challenges facing the industry in the next few years? Some of the challenges will be dealing with an over-supply of average brands in the market. We need to be more selective about choosing quality over quantity and the types of ingredients we put on our hair and skin. More info: www.tuckerbrowne.com.au
12 - INSTYLE MEN
BEING A TRUE GENTLEMAN NEVER GOES OUT OF STYLE Benefits: • Moisturises and Nourishes giving hair manageability and skin softness. • Lubricates, Soothes and Balances skin reducing irritation, leaving it feeling strong, soft and healthy. • Anti-Oxidants offer Protection and Strengthen the skin and hair reducing damage, aging and fading. • Adds Shine and Body. Achieved with: • All Natural Ingredients including Argan Oil, Hemp Seed Oil, Aloe, & Vitamin E to name a few. • NO parbens, sulfates, artificial dyes, phthalates, propylene glycol, or other harmful ingredients. • Proudly Vegan and Leaping Bunny Certified.
MARRAKESH FOR MEN DESIGNED FOR THE MAN THAT WANTS TO LOOK GOOD, FEEL GOOD, SMELL GOOD....... NATURALLY
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HAIR
KMS Hair Play Styling Gel. 1800 506 060 OL’BASTARDS Matte Clay. www.olbastards.com PAUL MITCHELL Tea Tree Lemon Sage Thickening Conditioner. 1300 365 350 SYSTEM PROFESSIONAL Dynamic Definition Sculpting Clay. 1300 889 886 V76 BY VAUGHN Beard Oil. 1300 725 122 REF Pomade. (03) 9553 2142 TRICHOVEDIC Intensive Scalp Serum. (02) 9489 7776 ORIBE Rough Luxury Molding Wax. 1300 725 122 SACHAJUAN Styling Cream. (07) 3395 4997 KEUNE Blend Refreshing Balm. (02) 8886 4600 NAK In Shape Shaping Paste. (07) 3895 4544 14 - INSTYLE MEN
HAIR
JOEBLOE Gone Toppo. 1300 JOEBLOE SEBASTIAN PROFESSIONAL Gel Forte Strong Hold Gel. 1300 889 886 DEPOT Invigorating Hair Treatment. 1300 110 032 MARRAKESH FOR MEN Imperial Beard Oil. (03) 9764 2833 MUK Mr. Muk Beard Oil. 1300 768 264 TIGI Bed Head for Men Lion Tamer Beard & Hair Balm. (02) 9889 0435 KEUNE 1922 by J.M. Keune Refreshing Shampoo. (02) 8886 4600 KMS Hair Stay Molding Pomade. 1800 506 060 PACINOS Hair Grooming Sculpting Wax Cream. +678 427 7391 AMERICAN CREW Fiber. 1300 738 776 REF Rough Paste. (03) 9553 2142 GOLDWELL Dualsenses Men Tonic. 1300 135 722 INSTYLE MEN - 15
HAIR
OL’BASTARDS Volume Dust. www.olbastards.com GOLDWELL Dualsenses Men Styling Texture Cream Paste. 1300 135 722 H-CHOICE Shape and Spike. (03) 9416 1300 MUK Hard Muk Styling Mud. 1300 768 264 KÉRASTASE Densifique Bodifying Daily Shampoo. 1300 365 552 JO MALONE LONDON Oud & Bergamot Cologne Intense. 1800 661 062 NAK Done ‘N’ Dirty Hard Clay. (07) 3895 4544 CALVIN KLEIN Obsession For Men Summer. 1800 812 663 AMERICAN CREW Beard Balm. 1300 738 776 TOM FORD White Suede Eau De Parfum. 1800 061 326 VINES VINTAGE Texturising Cream. (02) 9666 3611 ROBERTO CAVALLI Uomo. 1800 812 663 ICON Mr. A The Oil. 1800 536 326 VALENTINO Uomo Intense. (02) 9695 5678 R+CO Dart Pomade Stick. 1300 725 122 GIVENCHY Gentlemen Only Absolute. (02) 9695 5678 F.A.T.S Hair & Face Oil. (07) 3386 0860 ANTI Finishing Cream. www.anticollective.com SEBASTIAN PROFESSIONAL Re-Shaper. 1300 889 886 16 - INSTYLE MEN
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HAIR
EUGENE PERMA PROFESSIONNEL Essentiel Men Daily Shower Shampoo. (02) 9719 1414 R+CO Wall St Strong Hold Gel. 1300 725 122 SCHWARZKOPF PROFESSIONAL OSiS+ Session Label Coal Putty. 1800 251 887 REF Styling Wax. (03) 9553 2142 AMARGAN HAIR THERAPY LONDON Beard Oil. 0419 348 476 DE LORENZO D Man Style Pomade. 1800 800 347 JO MALONE LONDON Oud & Bergamot Cologne Intense. 1800 661 062 OL’BASTARDS Pomade. www.olbastards.com CALVIN KLEIN Obsession For Men Summer. 1800 812 663 NOOK Artisan Tom Gum. 1300 343 572 TOM FORD White Suede Eau De Parfum. 1800 061 326 MURRAY’S Black Beeswax. (03) 9764 2833 ROBERTO CAVALLI Uomo. 1800 812 663 PAUL MITCHELL Mitch Construction Paste Mesh Styler. 1300 365 350 VALENTINO Uomo Intense. (02) 9695 5678 V76 BY VAUGHN Strong Hold Pomade. 1300 725 122 GIVENCHY Gentlemen Only Absolute. (02) 9695 5678 AMERICAN CREW Beard Foam Cleanser. 1300 738 776 FRAMESI Working Clay. 1800 066 144 CHRISTOPHE ROBIN Cleansing Thickening Paste Shampoo for Men. sales@mcmimports.com.au 18 - INSTYLE MEN
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CARE
Make the Essential skincare, cult fragrances and lifestyle leaders that make the modern man.
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F.A.T.S Beard Oil. (07) 3386 0860 THE BASE COLLECTIVE Magnesium Oil. www.thebasecollective.com.au SELVEDGE GROOMING Hydrate & Protect Multipurpose Moisturiser. www.selvedgegrooming.com/au DUNHILL LONDON Century Eau De Parfum for Men. 1800 354 663 BRO-TO Very Useful Face Cream. www.gotoskincare.com SALT BY HENDRIX Cleansing Bar Activated Charcoal. 0452 183 503
20 - INSTYLE MEN
CARE
AMERICAN CREW Americana Fragrance. 1300 738 776 AZZARO Wanted. 1800 354 663 LIFESTYLE NOTION Relax Oil. www.lifestylenotion.com ULTRACEUTICALS Even Skintone Serum. 1800 355 890 DE LORENZO D Man Shave Cream. 1800 800 347 DEPOT Fresh Black Pepper Ambient Fragrance Candle. 1300 110 032 PERSOL Sunglasses www.sunglasshut.com HENSON Snake Necklace, Starburst flip ring, Gold top flip ring; wwwthisishenson.com
INSTYLE MEN - 21
CARE
TOM FORD Ombré Leather Fragrance. 1800 061 326 SILVER BULLET Lithium Pro 240 Luxe Professional Clipper. (02) 9666 3611 BRO-TO Face Hero. www.gotoskincare.com TIGI Bed Head for Men Mo Rider. (02) 9889 0435 REDKEN BREWS Shave Cream. 1300 650 170 PRADA Black Luna Bossa Fragrance. 1800 354 663 THE BASE COLLECTIVE Body Balm. www.thebasecollective.com.au
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CARE
KEUNE 1922 by J.M. Keune Superior Shaving Cream. (02) 8886 4600 F.A.T.S For After The Shave Men’s Fragrance. (07) 3386 0860 NAK Beard + Face Elixir. (07) 3895 4544 CHANEL Bleu De Chanel. 1800 811 611 TIGI Bed Head for Men Balm Down Cooling Aftershave. (02) 9889 0435 DEPOT Dark Tea Ambient Fragrance Diffuser. 1300 110 032
INSTYLE MEN - 23
INFEATURE
WAHL FACTOR WAHL has established an education and artistic team as well as an important education agenda, making men’s hair services, barbering skills and this growing industry overall their primary focus. A NEW ERA of WAHL education is upon us and their dynamic artistic team (Wahl Education and Artistic Team, or W.E.A.T.) is the hero of this future phase. The team was recruited in a 12 month scouting process that took place from 2016 and have now been on board for training programs, national events and the recent launch of the WAHL Academy Australia. The group have presented all over the country, most recently on the dedicated Men’s Stage at Hair Expo 2018. “I’ve had the privilege of working and training with The Wahl Education & Artistic Team, Australia twice in the past year and am so excited and pleased with the talent, dedication and professionalism displayed by these members,” said Laura Vandermoere, Global Director of Education, Wahl Clipper Corporation. “Each one is forward thinking and brings a unique and gifted approach to clipper cutting. They all possess the passion to pay it forward. Attend a class with them and I guarantee something new will be taught. Wahl Australia is on fire and I expect huge success and growth from them in the near future!” The talented team is made up of award-winning hairdresser and barber Ben Kane, who won the American Crew All Star Challenge in Australia in 2017 and has been widely published across national titles, as well as Lance Liufau who has over 13 years of experience as a barber that has seen his talents range from editorial work to education, and Jake Putan, who has a number of men’s hair awards to his name, as well as magazine and film credits, and work in TV production, creating looks for channels such as Fox Sports. Max Laban, who in his 12 year career has become renowned for his cuts and fades in his award-winning hair creations and runway and TV credits, rounds out the team. “The best thing about being on the team is the members, not only the five of us on the actual team, but the whole company and everyone that’s involved, it’s a real family network and everyone looks after each other,” Jake said. 24 - INSTYLE MEN
“Being able to work alongside amazing barbers, who are talented and dedicated to helping others within our industry, makes being a part of the team extra special,” Max agreed. “The knowledge, skills, vision and attitude shared amongst our team will ensure the academy will be at the highest point of education. I love the fact that everything is so organised, the communication is on point, the ongoing discussions with WAHL are vital and being part of the team has opened up more opportunities.” WAHL’s important industry influence expands beyond education, with the brand contributing to the significant Hair Aid initiative. The initiative educates people in poverty in Manila, Indonesia, Cambodia and Thailand, teaching them important hair skills that can transform their lives and offer them a livelihood. Wahl supports Hair Aid by supplying hair clippers and tools for use in their training sessions, while also doing the same for the Cut and Shine (CAS) program at The Youth Junction Inc., a not-forprofit organisation that teaches disadvantaged youths barbering and the fundamentals of business, centred in Melbourne’s west. WAHL has an eye on the future of barbering, increasing the promise of the industry as a whole by making education, constant growth and philanthropy top their top priority. For more information visit www.wahlglobal.com/australia
INMANUAL
HOW TO PAIR YOUR SNEAKERS WITH THE RIGHT OUTFIT
Just recently, sneakers were deemed for running and basketball players. Times have changed and with progress comes wearing your kicks to any occasion if paired with the right outfit. Here is our guide to get you started on the right foot.
BOLD TRAINERS
LIFESTYLE RUNNERS
Standing out is easy with the kicks that you will see on the likes of Kayne West but this look needs to be balanced with a toned-down outfit. Think straight-fit jeans and a very regular looking shirt or sweatshirt. Avoid big logos and prints or risk your outfit becoming too Fresh Prince of Bellaire- esque.
Finally technology has taken us far enough where you could make a stylish trainer that is functional, the beauty to match the brains. The key to making these look good is pairing them with an element of streetwear that counteract the gym vibe but still give a sporty look. Think sport hoodies and luxe slimline joggers paired with a bomber or jean jacket.
RETRO TRAINERS
SLIP-ONS
Throwback trainers are making a comeback. The challenge is making the look modern and not reverting back to the complete matching red Puma sweatsuit deep in your closet may be difficult. The ideal outfit for these kicks would be cropped trousers, overcoat and a simple T-shirt or sweatshirt for a modern twist.
Scuffed Vans slip-ons take us back to the skater boy days of a time (sadly) gone but the classic silhouette is making a comeback with men’s designers all over recent runways. Our tip for modernising this shoe is teaming the classic shoe with navy linen separates or a seersucker suit and don’t forget to invest in low socks to show off clean ankles.
HIGH-TOPS
TERRACE TRAINERS
Smart tops first made famous by Chuck Tailor and Vans have never left the scene due to their edge in punk street style. Rather than embracing the grunge of a time past, try pairing your high-tops with slim selvedge cuffed jeans, flannel shirts and a worker jacket for a dose of Americana style.
Popularised in England, terrace trainers add a vintage feel to a look of your outfit and the key to making them look modern is wearing them with smarter styling pieces. Wool trousers, hounds tooth coats and staples like cropped trousers and chambray shirts are key.
Tip: Pair with simple, statement-free clothing
Tip: Wear with modern pieces
Tip: Wear with casual pieces
Tip: Wear with luxe sportswear and tailored pieces
Tip: Wear with classic, well-cut clothing
Tip: Wear with smart-casual pieces
INSTYLE MEN - 25
CLASSIC
CREW GOOD LOOKS AND MUSCLE GREASE, AMERICAN CREW BRINGS HOT HAIR AND AN EVEN HOTTER ENGINE.
JO MALONE LONDON Oud & Bergamot Cologne Intense. 1800 661 062 CALVIN KLEIN Obsession For Men Summer. 1800 812 663 TOM FORD White Suede Eau De Parfum. 1800 061 326 ROBERTO CAVALLI Uomo. 1800 812 663 VALENTINO Uomo Intense. (02) 9695 5678 PHOTOGRAPHY BY MILOS MLYNARIK GIVENCHY Gentlemen Only Absolute. (02) 9695 5678
HAIR BY KELVIN WONG STYLING BY BRITT MCCAMEY CREATIVE DIRECTION BY IDA ALMASI
(left) Acne Drill Suit, Industrie Cotton T-shirt, (right) Acne Leather Jacket, Topshop Waffle Knit, Levi’s Jeans
JO MALONE LONDON Oud & Bergamot Cologne Intense. 1800 661 062 CALVIN KLEIN Obsession For Men Summer. 1800 812 663 TOM FORD White Suede Eau De Parfum. 1800 061 326 ROBERTO CAVALLI Uomo. 1800 812 663 VALENTINO Uomo Intense. (02) 9695 5678 GIVENCHY Gentlemen Only Absolute. (02) 9695 5678
Wrangler Check Shirt, Jacket Lee Jeans
Marcs Shirt, Frame Denim
Topshop Waffle Knit Shirt, Vintage Workers Jacket from Route 66
INPROFILE
KELVIN WONG
We spent the day with American Crew All Star Challenge winner, Kelvin Wong, to get inside the head of the barber guru. What are your favourite American Crew products? The go-to is the AC Light Hold Texture Lotion which I used for the photo shoot and the AC Fiber.
Who are some of your heroes? One of my biggest idols would be Robert Lobetta, the way he works with hair and the ideas he comes up with are really inspiring. Another inspiration of mine is Charlene Fernandez, who I actually have had the pleasure of working with. Not only is she incredibly talented, but she knows how to light up a room and lift people around her to their highest potential.
How did you create the long haired textured look for your cover shoot? I started by wetting down the models hair, not too wet, then scrunched the AC Light Hold Texture Lotion throughout the hair and left it to dry naturally.
How did winning the American Crew All Star Challenge change your career? Winning the All Star challenge has not only changed my career through opening so many different doors and opportunities, but it’s helped me personally, giving me a confidence I didn’t realise I was lacking beforehand. I’m more confident in my work, more confident meeting new people and networking with other hairdressers and more confident in expressing myself both verbally and through my work.
ALL STAR CONFIDENCE
What is your current favourite men’s cut and how would you style it? I love long, textured haircuts easy to style and maintain. The best way to style textured hair is to work a small amount of Cream Pomade through the hair to add pliability and natural shine, helping the hair to look thicker and more controlled.
What is a piece of clothing, accessory or shoe you cannot live without? My item would be my watch. There is nothing more sophisticated than a man with a good watch.
INSTYLE MEN - 31
MY WAY
Dapper Dan AMY GAUDIE,Â
Owner of Urban Chic / Wella Professionals EIMI Creative Artist He looks super dapper but I feel like the overall look is too similar in tone; a charcoal overcoat would soften this and make it edgier. I would asuggest growing a beard but keeping it short and wellmaintained for a more mature and masculine look. I would love to see his hair cut a little shorter into a classic fade on the sides, keeping it clean and sharp. I would still leave some length on the top for some rugged movement and texture, enhancing his natural colour. To create movement and texture I would finish with Wella Ocean Spritz: Hair Texture Spray and Wella Professionals EIMI Rugged Texture Paste.
MY WAY
The Plaided Punk
RICHARD KAVANAGH, Redken Global Artist
I love the plaid pants because they remind of when I used to be a punk and my legs were skinny enough to wear European cuts and I hate the plaid pants because I’m always wishing I could wear European designers but I’m the wrong shape. All in all, he’s got a pretty good look but it feels a little nondescript. Oh, and I have a morbid dislike of shearling collars. Have you seen what they do a beautiful blow-dry?! I don’t mind the attempted pompadour, but I’d tighten it up a little… not too fresh, mind, still livedin round edges, just a little less bulky and wavy at the hairline. I guess a little more Jimmy Dean and a little less Twilight. I’d work with a few drops of Redken Brews Beard Oil on damp hair before combing through Redken Brews Wax Pomade from roots to tips to make it feel a bit more fifties.
INFEATURE
LONDON LAD Luke Benson has been hairdressing for more than 15 years. The former BHA Hairdresser of The Year shared what inspires him and keeps him entertained when he’s not busy working on editorial, brands and celebrities.
Current Netflix addiction? Power Fave drink? I’m a beer monster!
The professional tool he can’t live without? ghd Platinum stylers
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What’s on repeat on his stereo? My go to album is always Stevie Wonder - Songs in The Key of Life.
One product he can’t live without? L’Oréal Professionnel Pli
Last meal? Carpaccio of Beef and Tagliatelle with Rabbit Ragu from Locanda Locatelli in London.
Top destination in the world? Barbados
Contact: www.lukebensonhair.com / @lukebensonhair
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