National Liquor News July 2022

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AUSTRALIA’S LEADING LIQUOR INDUSTRY MAGAZINE

vol. 41 no. 6 - July 2022

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Editor’s note

Editor’s note

WE ENCOURAGE RESPONSIBLE DRINKING Get the facts DrinkWise.org.au

Welcome to the July issue of National Liquor News.

varietals in the market right now. Explore the

We’re officially into a new financial year and

standout wines of different price brackets starting

past the shortest day of the year, so its onwards

from page 50.

and upwards from here!

Completing another big issue is all the latest

One thing on the horizon to look forward to is

product and industry news, as well as useful

Father’s Day and the shopping occasion which goes

insights from regular contributors such as Retail

along with it. In 2022, the day falls on 4 September,

Drinks Australia, DrinkWise, Alcohol Beverages

so now is the time to start thinking about how to

Australia, Spirits and Cocktails Australia,

make the most of it in-store – get some tips for

Strikeforce and Wine Australia.

this from page 32.

While putting together this issue, I was also

A more perpetual topic in the drinks industry

lucky enough to escape the wintry weather and

that is showing relevance all year round is

head overseas for the first time in five years, for

sustainability. From page 42, Seamus May has

an incredible few days in France’s Loire Valley.

analysed the champions of positive change in our

Stay tuned for the August issue where I’ll present

industry, and the important role they play.

my learnings from the region – it’s certainly an

And from a seasonal point of view, Seamus

interesting one for the Australian market.

has also spoken to some premium mixer brands

Until then, I hope you stay warm and well!

to discover the top things you need to know about mixing it up in winter – find this story

Cheers,

from page 38.

Brydie Brydie Allen, Editor

and Pinot Noir. There were some great results in

02 8586 6156

these tastings, showcasing the power of these

ballen@intermedia.com.au

Publisher: Paul Wootton pwootton@intermedia.com.au Editor: Brydie Allen ballen@intermedia.com.au Journalist: Seamus May smay@intermedia.com.au General Manager Sales – Liquor & Hospitality Group: Shane T. Williams stwilliams@intermedia.com.au Group Art Director – Liquor and Hospitality: Kea Thorburn kthorburn@intermedia.com.au Prepress: Tony Willson tony@intermedia.com.au Production Manager: Jacqui Cooper jacqui@intermedia.com.au Subscription Rates 1yr (11 issues) for $70.00 (inc GST) 2yrs (22 issues)for $112.00 (inc GST) – Saving 20% 3yrs (33 issues) for $147.00 (inc GST) – Saving 30%

This month was a big one for our wine tasting panel, coming together twice to review Chardonnay

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Image credit: Jeremy Goss. Supplied by Part Time Rangers

Sustainability

Sustainability

“We want to be at the forefront of

Packamama, which are said to be 83 per

sustainability in the wine industry,”

cent lighter than traditional wine bottles

Theodosi said. “Our goal is simple – to make great wines that have a positive impact on the

among consumers for these kind of

we’ve always asked ourselves ‘is this the

products, with Theodosi saying: “84 per

“With our packaging, we wondered

Champions of change:

Round Theory noted clear desire

planet. From inception to execution, most sustainable way of doing this?’

cent of consumers are ‘very or somewhat concerned’ about climate change with eco-

what’s the most efficient way to hold

anxiety being felt by many citizens. More

750ml of wine and landed on our unique

than half (55 per cent) of consumers want

lightweight bottle. It’s roughly 35 per cent

to buy environmentally friendly products.

shorter than a normal wine bottle and

“This movement can’t be ignored by

uses 30 per cent less glass.”

retailers and by offering environmentally

Similarly, Taylors has released a

friendly products, they are able to tap into

range of wines in recycled PET plastic

a mega-trend that permeates almost the

bottles produced by ‘eco-bottle’ firm,

whole Australian market.

Sustainability sentiments Part Time Rangers provided the following statistics about consumer attitudes

Drinks industry takes a sustainable stand

towards sustainability. • 52 per cent of consumers are prepared to invest time and money to support companies that try to do good (Kantar Global Monitor, 2021). • More than 55 per cent of consumers believe that appreciating and protecting

“The wine industry is the canary in the coal mine

grapes that are pressed for wine, essential ingredients

when it comes to sustainability, as it is one of the

for the drinks we love are dependent on a stable

most climate-sensitive agricultural business sectors,”

climate and fertile environment.

Taylor adds.

This is an environment that is progressively more

“We’ve been working with the land for generations

fragile, and producers are now taking steps that are not

and have already begun to see how the slightest

only driven by moral imperative, but that respond to

changes in climate enormously affect winemaking,

real existential threats to the future of their industries.

with vintages on average becoming shorter and

As the changing climate is a global issue, producers of all sizes, from across Australia, New Zealand and beyond, are taking more concrete action than ever before.

commencing sooner.”

42 Sustainability

32 Father’s Day

38 Premium mixers

nature is important (Kantar Global Monitor, 2021). • 67 per cent of Australian consumers strongly or somewhat agree that companies/brands can be leaders in protecting the environment (Delivering clarity in sustainability claim, Mintel, 2021).

From the grains that make beer and whisky, to the

Seamus May investigates how the alcohol industry is taking the lead to increase sustainability efforts and reduce emissions.

Top Reads

and reduce the emissions generated in their transport.

“Sustainability shouldn’t be viewed as a ‘nice-to-do’ anymore, it’s now table-stakes.”

Disclaimer

Solar panels at Taylors Wines

Andrew Theodosi Brand Manager Constellation Brands

Taylors has implemented emission reductions through solar power and energy efficiency projects, with an ambition of cutting its emissions in half by 2030.

Wine – ‘the canary in the coal mine’ of climate change

of the business, starting with the farming, winemaking

One such producer is Mitchell Taylor, Managing

practices, and energy efficiencies, and only then trickling

Director of Taylors Wines, who explained that the

out into more consumer-facing initiatives,” Taylor says.

steps his company was taking were “essential to the

“We take a holistic approach encompassing all aspects

Constellation Brands’ Round Theory Wines also

survival of both our family business, and the future

places sustainability at the centre of what it does, as

of our planet.”

Brand Manager, Andrew Theodosi, explains. July 2022 | 43

42 | National Liquor News

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we ensure that the products and

PEFC certified wood

its Corporate and Social

services used in the manufacture

and paper products come

Responsibilities (CSR) seriously

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4 | National Liquor News

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Contents July 2022

Regulars

Wine

10 News: The latest liquor industry

8 Cover Story: Big, bold

news for retailers around Australia

and beautiful 22 Brand Talks: A premium taste

12 Changing Rank: Recent industry placements by BrightSide

of California 24 Wine Australia: A domestic

16 Marketplace: Brand news

wine update

and promotions

50 Wine Tasting Review:

26 DrinkWise: Stay tasteful

Chardonnay

while tasting

54 Wine Tasting Review: Pinot Noir

28 Alcohol Beverages Australia: A new federal Ministry

Retail Focused

Beer & Spirits 29 Spirits & Cocktails Australia: New government, new

25 Retail Drinks Australia: Exclusive Merchant Services

opportunities 38 Premium Mixers: Mixing it up

Pricing Comparison Service 30 Strikeforce: Into the future 32 Father’s Day: A day for Dads 42 Sustainability: Champions of positive change 58 Retailer Profile: The Drink Hive

6 | National Liquor News

for the winter 48

Brew Review: IPAs


Good Drinks Welcomes Some International Stars From 1 July Good Drinks will have the Australian distribution rights for Miller, Coors and Magners Irish Cider

MILLER Chill Lime

MILLER MILLER Chill Blood Orange Genuine Draft

330mL bottle 4 x 6 carton

330mL bottle 4 x 6 carton

330mL bottle 4 x 6 carton

COORS Lager

COORS Lager

330mL bottle 4 x 6 carton

355mL can 4 x 6 carton 12 x pack

Are there changes to how we order? • For packaged product, the ordering process will be via major independent wholesalers similar to when distributed by Coca Cola Europacific Partners. • For kegs, all products will now go through major independent wholesalers.

COORS Lager

49.5L Keg

MAGNERS MAGNERS Original Irish Cider Original Irish Cider 330mL bottle 6 x 4 carton 568mL bottle 12 x pack

49.5L Keg

Are the wholesaler codes the same? • It is our expectation that warehouse codes will remain the same, as when distributed by Coca Cola Europacific Partners. • Any updates will be communicated by your Good Drinks sales rep or should be available via your preferred major independent wholesaler.

Good Drinks is Australia’s biggest independent craft brewer home to Gage Roads, Matso’s, Atomic and San Miguel For more information about the change or any Good Drinks products speak to your preferred major independent wholesaler or give us a call

NSW . . . . . . . . . . . . . . ................ Michael Visser .............................. michael.visser@gooddrinks.com.au .............................. 0406 455 399 VIC & TAS . . . . . . ................... Kyle Petrie ..................... ....................kyle@gooddrinks.com.au ........................................ 0418 587 468 QLD . . . . . . . . . . . . . . . ...................Luke Jones..................... ............... luke.jones@gooddrinks.com.au ...................................0488 945 645 SA & NT . . . . . . . . . ............... Luke Thompson..................................... luke@gooddrinks.com.au ....................................... 0455 286 499 WA . . . . . . . . . . . . . . . . .................. Murray Reid ..................................... murray@gooddrinks.com.au ...................................... 0417 985 180


Cover Story

Big, bold and beautiful Soaring organic growth has pushed Fat Bastard to launch its first major local campaign, sure to be anything but dull. It’s been a big few years for big, bold

have become commonplace in the market,

and beautiful wine label, Fat Bastard.

and the portfolio reaches across the world

Australians are continuing to connect

to do so. It boasts a Chardonnay from

with the brand at heightened levels, with

California, a Shiraz from South Australia,

impressive organic growth seen across the

a Pinot Noir from France and a Malbec

Fat Bastard range.

from Argentina.

This year is set to be the biggest one

“All the wines are unashamedly big and

yet though, as Fat Bastard launches its

bold in style, as we source fruit from the

first major above the line campaign in

best regions around the world, renowned

Australia, specially designed to showcase

for their fuller flavour,” said Lawton.

the unique and fun elements of the brand

“The Californian Chardonnay is the best

while supporting local retailers and venues.

selling wine from the Fat Bastard range. It is

Fat Bastard calls itself ‘remarkably

rich, opulent and unashamedly full-bodied.”

full-bodied,’ a trait which National Brand

This attitude is what Fat Bastard will be

Manager, Kate Lawton, said is driving the

tapping into when it comes to this year’s

successful journey of its quirky personality.

ATL campaign, with Lawton hinting at some

“The widened distribution of Fat Bastard

“big and bold branding that speaks true to

over the last three years has created the

the Fat Bastard ethos.”

opportunity for consumers to engage

“Expect our wombat from the label to

with the brand and have a laugh with us.

come to life and bring with it some cheek

The brand name really resonates with the

and fun to a wider audience. As the name

Australian sense of humour, and we have

suggests, expect this to be anything but dull,”

found that when people pick up the bottle,

she continued.

it can instantly bring a smile to their face.”

The campaign will turn heads with out

“With its straight-talking, tongue in

of home advertising and digital media,

cheek branding, Fat Bastard is clearly

while also aligning with the brand’s annual

marking itself as a brand that doesn’t take

retail promotion in the lead up to Father’s

itself too seriously in the often overly serious

Day, with limited edition socks gifted with

speak to your local Joval Wines

wine category. Consumers have found that

purchase at select stores. This all helps

representative, or follow along online.

whilst the branding may be light-hearted,

consumers remember the witty Fat Bastard

FastBastardWines.Aus

the wines over deliver.”

taglines that keep them coming back for

@fatbastard_wines

Every wine within the Fat Bastard range goes against the grain of lighter wines that 8 | National Liquor News

more. After all, dinner is never dull with a Fat Bastard at the table.

Bring out your store’s inner Fat Bastard For more information on Fat Bastard,

www.fatbastard.com.au


BEER THAT’S GOOD FOR THE EARTH? NOW, THAT’S REFRESHING.

All Stone & Wood limited-release beers are now made with regenerative grain sourced from farms who replenish and restore the earth they toil.


News The latest liquor industry

Cellarbrations wins Roy Morgan Best of the Best award

For retailers around the country

Cellarbrations has become the first liquor store to ever win the Roy Morgan Customer Satisfaction Best of the Best Award, breaking a four year streak of car manufacturers taking out the top spot. The awards are calculated by survey results, where respondents rate how satisfied they are with companies across more than 30 industries. Monthly winners are named in each category through the year, with annual awards

Date set for 2022 Sydney Royal Wine Show Lunch

for the companies with the most of these wins.

Wine Communicators of Australia (WCA) has announced the 2022 date for the

Brands Australia (IBA) banners, Cellarbrations

flagship event, Sydney Royal Wine Show Trophy Winners Lunch.

was named the top liquor store for eight

This year’s event will take place at Doltone House Hyde Park on Friday 5

Part of ALM’s network of Independent

straight months in 2021, going on to win the

August, 12:30-3:30pm, with tickets now available. It’s a unique opportunity for

annual Liquor Store of the Year category. And

guests to be immersed in the trophy and award winning wines of the KPMG

with an average customer satisfaction of 96.6

Sydney Royal Wine Show. A three-course meal is served alongside these wines,

per cent across the whole year, it came out on

with further insights provided by the Chair of Judges, Sarah Crowe.

top of every category winner to achieve Best

In addition to the incredible wines to taste, guests will be able to network

of the Best status. Speaking of the award, Metcash’s ALM

and celebrate with over 250 colleagues from all parts of the wine industry, and win some amazing raffle prizes. Ticket holders will also get access to

CEO, Chris Baddock, said: “As the saying

the exhibitor and trade tasting, held earlier on the same day at Sydney

goes, success has many friends. This is spot

Showground, where over 2,200 medal winning wines can be tried.

on in this case with so much commitment

Andrew Stark, Executive Officer at WCA, said: “After a couple of

from our independent retailers, our supplier

challenging years, it’s brilliant to be able to come together with colleagues in

partners and the entire team at IBA ALM who

the wine community again. As well as the chance to sample some of the best

are all dedicated to championing successful

wines of show and see several key trophies announced, Sydney Royal Wine

independents. “Cellarbrations is a wonderful example

Show Lunch is just as importantly a chance to reconnect with others in our industry in a relaxed and convivial setting.” Master of Ceremonies for the 2022 Sydney Royal Wine Show Trophy

of the local independent retailer servicing their local community with the right range

Winners Lunch is industry veteran, Iain Riggs AM, former Sydney Royal Wine

and service, while using the national retailer

Show Chairman and Chief Judge, and 2017 WCA Legend of the Vine recipient.

services and scale provided by Independent

Find tickets and more information at: https://bit.ly/3tXSUkk

Brands Australia (IBA).”

W inemakers give their thoughts on 2022 vintage

S ales growth drives expansion of Harry Brown

N ew TVC from The Bottle-O celebrates good people

Sign up to our fortnightly Newsletter

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by going to this URL: https://theshout.com.au/ national-liquor-news/subscribe/


News

BevChain signs warehouse deal with Woolworths Group supply chain arm Primary Connect, the supply chain part of the Woolworths Group,

excited about this new agreement with our valued customer,

has signed an agreement with BevChain, slated to support more

which speaks to the reputation of trust earned by BevChain

than 150 jobs. As part of the new partnership, BevChain (owned

to help Woolworths Group grow stronger with smarter supply

by Linfox) will manage beverage warehousing from a new liquor

chain solutions.

distribution centre in Kemps Creek NSW. This distribution centre occupies a 35,000 square metre site and will service more than 400 Dan Murphy’s and BWS outlets across NSW. BevChain’s President, Misha Shliapnikoff said: “We are

“BevChain’s beverage expertise, scale and agility helps position our customers for future growth while remaining flexible enough to respond to shifts in demand.” Construction at the site is underway, with the distribution centre slated to be operational by early 2023.

Flat ‘eco-bottles’ launched in Coles Liquor In an Australian market debut, flatter wine bottles made of recycled PET plastic have been launched in select Liquorland and First Choice Liquor Market stores. The bottles are designed by sustainable packaging company Packamama, and have been adopted for the launch by Accolade Wines’ Banrock Station and Taylors Wines’ One Small Step. Known as ‘eco-bottles’, they have the ‘high-shouldered silhouette of a traditional Bordeaux wine bottle’ but a slimmer, flatter profile. This is said to be 83 per cent lighter than typical glass bottles, and allows twice as many bottles to fit in a standard case of wine, meaning production energy and transport

for sustainability in Australian wine, with Coles Liquor saying the

emissions can be reduced.

bottles could save up to 250,000km of road freight per year, if

Packamama Chief Executive and Founder, Santiago Navarro, said this is the latest step for a progressive country, noting: “Australia is globally recognised as a leader in wine packaging

they were fully adopted. This would be the equivalent of a semitrailer travelling from Melbourne to Broome 50 times. For the start of this exclusive launch with Coles Liquor,

thanks to break-through innovations, including bag-in-box casks and

Banrock Station’s Pinot Grigio and Pinot Noir wines, as well as

screw-top caps for wines.”

Taylors One Small Step Chardonnay and Shiraz expressions, will

The introduction of these bottles represents a possible future

become available in eco-bottles.

July 2022 | 11


Changing Rank

BrightSide announces recent placements Amber King and Sue Lauritz, Directors at BrightSide Executive Search, have been trusted advisors to the drinks industry for well over a decade. It’s been a busy start to the year for BrightSide with the search for talent as demanding as ever! They have shared some of their recent placements and acknowledged an ongoing need for exceptional sales, marketing and digital/e-commerce candidates. BrightSide is the only dedicated drinks recruitment specialist nationally and has recently expanded their own team too.

DMG has welcomed

Campari Australia

BrightSide loves having

Kim Satterthwaite is

Modus Brewing is looking

Thibaut Caumont as

is thrilled to have

Nikki Cogswell’s huge

enjoying his new role

forward to seeing Ajay

Marketing Manager for

Michael Allen join as

expertise in Talent

at Edgemill Group

Gothawal thrive as

the exciting start-up

Field Sales Manager

Management in the

as National Sales

State Sales Manager

D2C business, Kiss

for VIC and TAS.

Sydney team.

Manager.

for VIC and TAS.

Michael Colaneri brings

Proximo Spirits is

Mariah Parlamentas

Thirsty Camel has

Chris Farr can’t wait to

a wealth of industry

excited to have Jake

is loving her new

welcomed Liam Dunn

join the Proximo Spirits

experience, knowledge

Briggs carve out his

role as Promotions

to the VIC team

team as the new Area

and passion into his

sales career as the new

Coordinator for Thirsty

as Assistant Brand

Sales Manager in

new role in the DMG

Area Sales Manager

Camel in VIC.

Manager.

Melbourne.

VIC sales team.

Sydney.

the Organic.

For more information go to www.brightside.careers or to look for current opportunities check out the BrightSide LinkedIn page: www.linkedin.com/company/bright-side-executive-search

12 | National Liquor News


News

LSA WA marks 70th anniversary milestone 70 years ago in June, the Liquor Stores Association of Western Australia (LSA WA) was officially created to give a united voice to the state’s independent liquor retailers. It’s a momentous occasion in the association’s history, joining a number of highlights and key wins that the LSA WA has celebrated over the years since its first president, Glad Richardson, who was at the helm from 1952 to 1955. Now, at the top for this 70th milestone is CEO Peter Peck, who, alongside Chair Lou Spangolo, has seen the LSA WA and its members through many challenges, including the unprecedented times of the COVID-19 pandemic.

Glad Richardson

According to Peck, the LSA WA has been able to pivot with its members and achieve such great outcomes for so many decades thanks to its unwavering focus and agile operation. “Our foundation is really easy – we’re here to make sure that people who want to run a small family business can do so on a level playing field,” Peck said. “[LSA WA] is not a juggernaut, it’s a small operation that represents a large number of people. We don’t have a large bureaucracy to go through, decisions are made when and where they need to be made.” One thing the LSA WA is proud of throughout all its years is a positive working relationship with government and regulators. “I think the most important thing we’ve done is that we haven’t gone into conversations with government or other bodies and publicly banged our fists on the table,” Peck said. “The relationship we have is one of mutual respect, and I think it’s made the industry a lot less volatile and a lot less political. Decisions are now being made on facts and common sense.” Some of the most recent decisions that LSA WA has helped drive revolved around the uncertain regulatory times throughout the pandemic. Since COVID-19 arrived in Australia in 2020, LSA WA was a lobbying voice for liquor retail businesses to remain open as essential in WA, and also to be removed from the list of businesses where customers must show proof of vaccination to enter. A pre-pandemic highlight for Peck during his leadership came in 2019, when liquor amendments were introduced to stop new large format liquor stores, greater than 400 square metres, opening within a certain proximity to pre-existing large format stores. Then there is the ongoing highlight of the Banned Drinkers Register (BDR), which continues to expand its trial around the state. The LSA WA has been a strong supporter of the positive changes these trials are bringing to the community.

Peter Peck and Prime Minister Anthony Albanese

“We don’t say ‘we’ve got to sell liquor at any cost’… I am proud of this organisation, because we’ve not just got self interest, we’ve got interest in the community. We’ve got interest in selling alcohol, yes, but selling alcohol responsibly,” Peck said. As for the future, Peck said it will always remain a core part of the LSA WA to support independent liquor retailers in WA to roll with the challenges as they arise. “Technology, I think, will be the big driving force of change into the future. We’ve got to stay smart, stay clever, and keep up as things change, because if we don’t, we will lose. We can’t just sit back and expect to survive,” Peck said. LSA WA will continue its celebrations of the 70 year milestone at its annual awards later this year, due to take place in Perth in October. July 2022 | 13


Celebrate the Industry’s Best in Style!

One of the premier events in the New South Wales wine calendar is back! The Sydney Royal Wine Show Lunch returns to Sydney on the 5th of August, better than ever. Don’t miss the chance to celebrate the best wines of show with friends and colleagues in our wine community, as well as seeing the awarding of several prestigious trophies on the day.

Wine Communicators of Australia is delighted to once again partner with the Royal Agricultural Society of New South Wales and Doltone House Hyde Park to showcase the gold medal and trophy-winning wines of the Show. Join us for a stylish lunch, the chance to reconnect with fellow wine community members, and of course the presentation of the prestigious 2022 Legend of the Vine award.

Go to winecommunicators.com.au to find out more and to purchase tickets. We look forward to seeing you there!


JOIN US FOR THE

2022 Sydney Royal Wine Show Trophy Winners Lunch

WHEN

WHERE

TICKETS

Friday 5 August 2022 Lunch 12.30pm

Doltone House, Hyde Park

$189 (WCA members) $219 (non-members) Full table $1881 (table of 10)

SCAN TO BOOK


Marketplace Brand news and promotions Crodino touches down in Australia Italian non-alcoholic aperitif, Crodino, has now landed in Australia thanks to its local distributor, Campari Australia. Crodino was born in Italy in 1965 for consumers who wanted no or low alcohol options that didn’t compromise on taste. It’s crafted with the essence of top quality ingredients, with botanicals extracted according to traditional methods that have remained unchanged since inception. This unmistakable original recipe creates a multi-layered and complex liquid, with an intriguing and delicious taste that you wouldn’t expect to be non-alcoholic. Making its way around the world thanks to increasing

Doña Paula vineyard

arrives in Australia just in time for July, a time when many local

Doña Paula wines comes to Australia with Calabria

consumers are exploring and experimenting with the non-

Calabria Family Wine Group’s international distribution arm,

alcoholic drinks category.

Vintners & Co. Merchants, has introduced Doña Paula wines

demand for high quality non-alcoholic options, Crodino

Crodino is an ideal choice to partake in authentically Italian aperitivo moments, best served with a generous amount of ice,

to its portfolio. Doña Paula is located in the Mendoza wine region of

garnished with a slice of orange and shared with friends with

Argentina, where grapes are grown at a high-altitude

snacks in hand.

(providing increased sun exposure). It produces wines of the Torrontés, Chardonnay, Riesling, Cabernet Sauvignon and Pinot Noir grape varieties, but is especially well known for its Malbec, which will be a focus point for Calabria in this new partnership. Andrew Calabria, third generation family member and Sales and Marketing Director at Calabria, said: “Doña Paula offers an incredible mix of value for money and premium Argentinian wines that we know Australian wine lovers will enjoy. “We have seen the incredible excitement and growth around Malbec in the market, so feel confident that Doña Paula will be able to offer a diverse and authentic selection of Argentina’s premier red grape variety here in Australia.”

Sustainability focus Doña Paula is one of 10 Argentinian wineries to be accredited by the Bodegas de Argentina Sustainability Protocol as a certified sustainable producer.

16 | National Liquor News


Marketplace

Good Drinks widens distribution portfolio Good Drinks Australia has bolstered its distribution portfolio, announcing two new agreements with international companies. The first new partnership is with C&C International, to represent its successful Magners Irish Cider range of brands in Australia. As of 1 July, Good Drinks has become the exclusive importer and distributor of Magners Ciders in Australia, in both bottle and keg format. Commenting on the news, Good Drinks Managing Director, John Hoedemaker, said: “The partnership is in line with our broader strategy and continues to add diversity to our portfolio. It also allows Good Drinks to increase the scale of its national sales capability, while leveraging its reach.” This announcement was followed by a partnership with Molson Coors, where Good Drinks will be responsible for the national distribution of some of the brand’s most prominent products, such as Miller Chill, Miller Genuine Draft, Coors and the Molson Canadian brands. Hoedemaker described this deal as “a game-changer” for the business, saying: “The decision by Molson Coors to partner with Good Drinks Australia is a further vote in confidence in our national sales and marketing team and our capabilities to grow brands in the Australian beer market. “Molson Coors has a strong and vibrant brand portfolio with a significant following in Australia, a deep history in the USA and is a truly global business.” Shaun Morton, Molson Coors’ APAC Regional Director, noted Australia was a “priority market” for the company, and said: “Good coverage provide an excellent platform from which to develop our

Stone & Wood Green Coast Crisp sees expanded interest from drinkers

portfolio. We are looking forward to a long and successful partnership

Now pouring in draught across New South Wales and

with Good Drinks.”

Queensland, Stone & Wood’s easy-drinking lager, Green

Drinks Australia’s local market expertise and nationwide distribution

Coast Crisp, is getting into the hands of more drinkers than ever before. Across the football season, fans across Sydney, Wollongong and Newcastle have been some of the early adopters of this premium option, filling the stands of CommBank, Accor, Winn and McDonald Jones Stadiums with Crisp drinkers. Easy on the palate with a subtle bitterness and rounding out to a clean, crisp finish, Green Coast Crisp is now offering the discerning beer lover a truly refreshing option. Light golden in colour, with an ABV of 3.5 per cent, it’s a highly sessionable brew that’s the perfect companion to Father’s Day BBQs or watching finals footy at the pub or at home. With in-store promotions available across August, now is the time to give this easy-drinking lager a try. July 2022 | 17


Marketplace

Bacardí expands range with coconut and raspberry flavours Bacardi-Martini Australia has announced the expansion of the Bacardí rum range in Australia, with two new flavours now available on the market. Bacardí Coconut and Bacardí Raspberry were designed as versatile and easy drinking cocktail ingredients, with bold and bright natural flavours that remain smooth and refined at an approachable 32 per cent ABV. Like other flavoured rums in the range, these latest additions begin with a base of Bacardí white rum, using a special blend from Maestros de Ron. The all natural flavours are infused in this light base, and purified water is added to round off the spirit. Loy Catada, Bacardí Brand Ambassador, said: “As the world’s most awarded rum brand with more than 158 years in the business, consumers consistently turn to Bacardí for

Manly Spirits creates non-alcoholic alternative to its Lilly Pilly Pink Gin

quality and delicious options. The flavour segment is an

Manly Spirits Co. has branched out into the non-alcoholic spirit

as a massive opportunity for Bacardí and for Australian

world for the first time, launching a non-alcoholic alternative

consumers,” he said.

to its Lilly Pilly Pink Gin. The Lilly Pilly Pink 0.0% is sugar free and retains the same flavours of its full strength gin counterpart, with a pink colour coming from an 18 hour raspberry infusion. Master Distiller, David Whittaker, said the production process for the non-alcoholic version is more complex than the gin, taking triple the amount of time and effort. “It’s like searching for the holy grail. The challenge we faced was to create a similar tasting experience to an alcoholic beverage, a rounded mouthfeel and tasting journey with a lingering complex finish. Most people assume that making a non-alc spirit would be easier than making gin but in reality, it takes a lot of hard work, way more than we expected. We were very conscious not to simply create a sweet fruit cordial with no resemblance to an alcoholic drink,” Whittaker said. Manly Spirits Co-founder, Vanessa Wilton, said the non-alcoholic SKU had been in the works since the pink gin itself was created in 2019, to cater to a growing movement about balance. “We make daily choices with our food, exercise, work and home life, so when it comes to alcohol, it doesn’t have to be all or nothing. This gives you the option to enjoy an alternative to alcohol without feeling like you’re missing out,” Wilton said. 18 | National Liquor News

exciting area for the brand to play, after having watched the growth in flavoured spirits closely overseas we see it

Both SKUs have a suggested retail price of $49 and come in 700ml bottles.


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Craig Stephenson (QLD)

0434 575 589


Marketplace

Jack Daniel’s to collaborate with Coke for new RTD In huge international news, Brown-Forman and the Coca-Cola Company have announced a new global relationship, with the classic combination of ‘Jack & Coke’ being introduced as a RTD cocktail in late 2022.

Daniel’s at Brown-Forman, confirmed Australia will be included in the

80 Proof expands range with the release of Sour Puss

partnership, however specific details and timing are not yet known.

In 2021, 80 Proof went viral for

It will debut in Mexico as a test market later this year, with other markets to follow. Marisa Murray, Marketing Manager for Jack

Overall, Murray said that she and her team were “very excited to see us bring together two classic icons – Jack Daniel’s and Coca-Cola – in an RTD.” Lawson Whiting, CEO and President of Brown-Forman, said: “This relationship

creating the Wet Pussy Shot brand, a premix bottled version of the classic club shot of the same name. And now,

brings together two classic American icons to deliver consumers a taste experience

its building on this incredible success

they love in a way that is consistent, convenient, and portable.

by expanding the range into more

“Coca-Cola perfectly complements Jack Daniel’s and our existing RTD offerings,

nostalgic flavours.

enabling us to accelerate expansion and continue to grow our business around the world.”

The new Sour Puss range utilises

Initial indications are that the ‘global benchmark’ ABV will be five per cent, though

similar branding to the original Wet

this may vary from market to market. A no-sugar version is also in the works.

Pussy Shot and comprises of three bright flavoured SKUs – Sour Grape, Sour Watermelon, and Sour Apple. All bottles come in at 18 per cent ABV and are described as having a hit of undeniable sweetness, followed by a sour punch. Co-founder of 80 Proof, Danny Grant, said the long history of nightclub experience in the team helped drive the reinvention of the brand’s explosive debut product. “We have worked in the space collectively for decades, we have

Seppelt Wines unveils 2022 Luxury Collection

seen trends come and go - from cocktails, shooters, and even

Seppelt Wines has announced the release of its 2022 Luxury Collection, featuring eight

preferences in spirits. We understand

wines sourced from across Victoria’s Grampians, Heathcote and Henty regions.

our market back to front, we know

Senior Winemaker, Clare Dry, who joined Seppelt two years ago, crafted the new vintage releases of Seppelt’s most sought-after still and sparkling wines. “Many of the wines were crafted in my first vintage at the helm of Seppelt and I’m thrilled to showcase my winemaking approach, building on over 170 years of heritage behind the label,” Dry said. Released annually, this year’s iteration is led by the 2020 St Peters Grampians

what they want. So, when the time came, we hit the drawing board and created our new Sour Puss range,” Grant said. 80 Proof’s Shane Barrington added: “I think the key to our success

Shiraz. Six wines follow from the 2021 vintage, including four from Seppelt’s

this time around has been keeping it

Drumborg vineyard, one of the southernmost vineyards in mainland Australia. The

simple, we understand our product is

collection is completed by a new release Salinger Vintage Cuvée, one of Seppelt’s

fun, tasty and represents good times

most popular sparkling wines

much like our original product.

“Each of the wines from this year’s Collection has a story to tell, from the

We didn’t try to be anything else

elegance of St Peters to the ethereal Drumborg reds, the release is a showcase of

and the taste speaks for itself,

our vineyards, viticulture and winemaking,” Dry said.

they are delicious.”

20 | National Liquor News


Marketplace

Four Pillars enters non-alcoholic market Victorian gin distiller, Four Pillars, has announced its entry into the non-alcoholic market for the first time, introducing alcohol free alternatives to the Bloody Shiraz Gin and Rare Dry Gin (named

BentSpoke celebrates eight years with the launch of Descent 22 Canberra brewer, BentSpoke, has released its 2022 birthday

Bloody Bandwagon and Bandwagon Dry, respectively). The distillery described the project as “probably the single biggest challenge we’ve faced”, driven by the need for highquality adult beverages in the non-alcoholic space.

beer, an imperial stout aged in foeder beer barrels for six months.

Cameron Mackenzie, Co-founder and Distiller, said: “When

Billed as a ‘winter warmer’, Descent 22 is a 10 per

we launched in 2013 never in our wildest dreams did we think

cent ABV stout and combines vanilla, oak and wild yeast

we would make a non alcoholic product. But as we’ve grown

characters from its barrel ageing with roasty, bitter, black

older and wiser, booze is not always your go-to and you a need

malt leather-like esters.

quality alternative. Enter Bandwagon.”

BentSpoke Brewer and Director, Richard Watkins,

The same botanical ingredients from the gins are used as the

said: “Descent 22, like its eight predecessors, is a great

starting point for each of the new non-alcoholic expressions,

combination of barrel ageing and roasty malty flavours that

but are steam-distilled separately and added to a water base.

give you warmth, composure and the sense that you have

Heat, body and weight (usually brought in through alcohol) are

conquered winter.”

replicated with ingredients like fresh chilli and fructose. Then in

BentSpoke Co-owner, Tracy Margrain, said the release of Descent 22 gives the company the chance to celebrate

the Bloody Bandwagon, unfermented Shiraz grape juice is used to imitate the wine components of the Bloody Shiraz Gin.

alongside staff and the public alike. “Ever since we opened our doors back in June 2014, we have always celebrated our birthday with the whole BentSpoke family. It’s great to reflect on all our successes and celebrate those with all the people that have ridden that same trail,” Margrain said. BentSpoke first opened its doors on June 6 in 2014, and is the brainchild of Watkins and Margrain. The duo celebrated the brewery’s birthday in June alongside family and staff, launching their birthday beer with live local music. A statement to press said that the Russian Imperial Stout ‘has become a local favourite’ already, after the beer was made available on tap at BentSpoke’s BrewPub in Braddon.

Mr Consistent. launches Pash Inn The iconic Porn Star Martini is celebrating its 20th

recreating a drink that already exists and that’s already

anniversary and Mr. Consistent has released a new

known and loved around the world,” Sebire said.

seaonsal cocktail mixer to mark the occasion. Pash Inn is Mr. Consistent’s take on the classic

“On one hand, there’s no anxiety around whether or not people will get around what you’ve put

cocktail and is the latest in the brand’s ready to shake

together, but on the other, people already know

cocktail range. It’s also the first product to be made at

exactly what this drink is supposed to taste like and

Mr. Consistent’s new $2million on-site facility.

you have to meet and surpass those expectations.”

Michael Sebire, Co-founder and Product

Like Mr. Consistent’s other flavours, consumers

Director at Mr. Consistent, said it was a challenge

simply need to follow the directions on the Pash

to create, taking 12 months to perfect.

Inn bottle to add alcohol and easily shake up a

“It’s a bit of a double-edged sword when you’re

Porn Star Martini at home. July 2022 | 21


Brand Talks

The premium taste of California The first ever localised campaign from Robert Mondavi Private Selection is helping Australian consumers explore the wonder of the Californian wine region.

Exploration is a powerful driver in the purchasing decisions of Australian consumers at the moment, as people seek to learn more about different wine regions and expressions. This is how Californian wine label, Robert Mondavi Private Selection, has angled its first localised campaign, encouraging consumers to indulge in their sense of adventure to ‘Find Your California.’ Distributed in Australia by Constellation Brands, Robert Mondavi Private Selection has its roots firmly planted in the warm

of California and once it is ready to age, used bourbon barrels add

sunshine, cooling fog and unique soils of California’s renowned

intrigue and complexity to the rich and bold wines within.

winegrowing regions. The new campaign is set to showcase not only

Australian consumers have been loving these experiences from

the phenomenally successful wines of the portfolio, but also what

Robert Mondavi Private Selection so far. The results speak for themselves

makes the region itself special.

– despite some global supply issues (which are now resolved), all three

“We’ve seen a great response to the Robert Mondavi portfolio as consumers are looking for different expressions of their favourite

SKUs are in MAT growth of 47 per cent and above. A highlight is the Buttery Chardonnay, charging ahead at +130 per cent growth MAT.

varietals. The Find Your California campaign plays to both the

“Big, bold, buttery Chardonnays are back! And our Californian

adventurous and aspirational lifestyle of California, but also the

Buttery Chardonnay absolutely delivers on that. Not only is the taste

benefits that the Californian climate has on the grapes to deliver

really resonating with the market, but being able to aide the shopping

these really delicious, bold takes on crowd favourites,” said Andrew

journey by having ‘Buttery Chardonnay’ on the front label certainly

Theodosi, Brand Manager at Constellation Brands.

helps,” Theodosi said.

“Long before California’s Central Coast became synonymous with

Wine Intelligence data suggests that the target market for Robert

exceptional wine, legendary winemaker Robert Mondavi pioneered

Mondavi Private Selection wines are quite engaged

the region. He inherently recognised the Central Coast’s potential to

and looking to explore within the varietals they

produce phenomenal grapes—and, ultimately, wines of the utmost

know and love. By encouraging consumers to

quality. They exude the fresh fruit character and bright acidity that can

explore what California can offer in this way,

only come from a wine shaped by the influence of the Pacific Ocean.”

the brand’s premier local campaign is helping

Robert Mondavi Private Selection wines are crafted using a

retailers trade shoppers up to more premium

combination of traditional and innovative techniques, to create the

expressions. And as shopper data shows, the

highest quality, fruit-forward wines that are superb expressions of

portfolio overindexes in older, more affluent

their varietal. In Australia, consumers can enjoy three of the brand’s

customers, so the campaign is also set to drive

award-winning SKUs, the Buttery Chardonnay, Bourbon Barrel-

high rates of repeat purchase and loyalty.

Aged Chardonnay and Bourbon Barrel-Aged Cabernet Sauvignon. The Buttery Chardonnay is named after its rich, creamy flavours with notes of apple, peach and toasty brioche. The Bourbon-Barrel Aged wines blend California winemaking with the Southern tradition of bourbon whiskey aging. The wine begins in the coastal vineyards 22 | National Liquor News

Robert Mondavi Private Selection is available via ALM or ILG. For more information, contact Dean Kornman at dean.kornman@cbrands.com or on 0407 995 307


rom

F

a

Californi

TASTE THE

CALIFORNIA

SUN

FIND YOUR CALIFORNIA ENJOY RESPONSIBLY


Wine Australia

A domestic wine update Optimism can be found in some of the latest figures of domestic wine, writes Peter Bailey, Manager Market Insights at Wine Australia. Like most markets around the world, the COVID-19 pandemic has had a significant impact on the Australian domestic wine market. According to IWSR, prior to the pandemic, the value of still wine sales in the Australian domestic market had been increasing. In the five years to 2019,

“While consumers have been buying less, they have been spending more per bottle.” Peter Bailey Manager Market Insights Wine Australia

the annual growth rate in the value of still wine sales averaged two per cent per annum. However, with the advent of the pandemic, the value of wine sales declined by 0.1 per cent in 2020. The decline in the value of sales was primarily due to the widespread shutdown of the on-trade sector

and value fell by five per cent. The decline in the off-

across Australia in response to the pandemic. The

trade was most significant at the commercial/value

volume of still wine sold in the on-trade fell by 47

end of the market, which was a counter-swing after the

per cent in 2020, while volume sold in the off-trade

solid increase in 2020. The decline in the commercial/

increased by five per cent.

value segment more than offset increases in sales in

The increase in the off-trade came after volume had

24 | National Liquor News

Average price paid for still wine in the Australian domestic off-trade market ($ per bottle). Source: IRI MarketEdge

super premium and above ($20+ per bottle) wines.

declined in the three previous years. The increase was

The latest figures on the domestic off-trade market

most significant in commercial/value wines (IWSR

from IRI MarketEdge provides some optimism. For

defines this as under $10 per bottle) as consumers

the quarter ending 3 April 2022 compared to the

gravitated towards well-known brands in anticipation

same period in 2021, the value of still wine sales

of extended periods in lockdown at home. As a result

increased by one per cent, despite volume falling by

of the shift toward off-trade sales, the volume share of

three per cent. This is the first increase in value after

sales in the off-trade in Australia increased from 86 per

four consecutive quarters in decline. The decline in

cent in 2019 to 93 per cent in 2020. This increase was

volume has also slowed.

not enough to offset the decline in the on-trade, with

While the size of the market has fallen over the past

the total volume of wine sales falling by two per cent.

two years, IRI MarketEdge reports that the average

In 2021, as the on-trade sector started to re-open,

price paid for still wine in the off-trade market has

albeit with restrictions in some states, the volume of

been on the rise. This highlights that while consumers

wine sales in the on-trade increased by 10 per cent.

have been buying less, they have been spending more

Despite the increase, the volume sold in 2021 was

per bottle. This has been partially driven by consumers

lower than that sold in 2019. The increase in on-trade

having more occasions at home where they are willing

sales was more than offset by a 10 per cent decline in

to pay more for wine. IRI recently reported that the

the volume of sales in the off-trade. As a result, the

biggest difference in the premium paid for wine by

total volume of wine sales declined by eight per cent

occasion is at house parties.


Retail Drinks Australia

Retail Drinks launches exclusive Merchant Services Pricing Comparison service

A new service from Retail Drinks aims to make it easier for retailers to find the best merchant service prices, writes CEO Michael Waters.

The last few years have seen an acceleration

cost routing’ or ‘merchant choice routing’,

services pricing negotiated exclusively for

in the migration to contactless card and

which is sending contactless dual-network

members from multiple payment service

mobile payments as consumers shift away

debit card transactions (Visa/Mastercard,

providers, including Suncorp, Fiserv, Live

from cash and paying by card becomes

plus eftpos) to the lowest cost network,

eftpos and SmartPay, with a detailed fee

second nature. This has invariably led to

typically the eftpos network. But for most

savings analysis for the two most competitively

a significant increase in merchant service

retailers, maximising the fee savings from

priced providers and least-cost routing

fees for retailers.

enabling this feature can be difficult to

enabled as standard. In addition, all referral

For an independently owned and

achieve as the major banks typically only

fees generated from successful applications are

operated retail liquor store, typical annual

pass on 0-10 per cent in fee savings from

donated directly to select nominated charities

merchant service fees can be anywhere from

implementing this. Knowing what other

by the payment service providers.

$5,000 to a staggering $25,000, depending

banks or payment service providers to use

We’ve spent the past several months

on store size and turnover. These costs

and obtaining multiple merchant services

getting the website ready and undertaking

have steadily increased in recent years and

pricing quotes for comparison can also be

a comprehensive pilot of the service with

today in most instances represent a ‘top

a time-consuming task.

a select group of member stores and the

five’ annual cost of doing business, behind

One of the priorities within Retail

results have been impressive – fee savings

purchasing stock, wages, rent, electricity, or

Drinks’ Strategic Plan 2021-2023 is to

are expected to be between 15 and 30 per

business insurance.

expand our member services and benefits

cent, which is significant!

In addition to merchant service fees,

to help our members run their businesses

We encourage all independent liquor

customer support, transaction speed,

more efficiently and effectively, which is why

store owners to visit retaildrinks.org.au

reliability and reporting are also important

we’ve partnered with Payments Consulting

for more information about our new

factors a retail liquor business must consider

Network (PCN) to develop and launch a

Merchant Services Pricing Comparison

when deciding on which merchant services

unique and bespoke Merchant Services

service, as well as the many other services

provider best suits their business needs.

Pricing Comparison service.

and benefits we provide to ‘enhance your

You may also have heard about ‘least-

This new service provides custom merchant

freedom to retail responsibly’.

July 2022 | 25


DrinkWise

‘Stay tasteful while tasting’ initiative expands DrinkWise CEO, Simon Strahan, discusses the continued launch of the successful campaign to more states around the country.

DrinkWise continues to launch Stay tasteful while tasting around the country to ensure visitors to cellar doors are aware of the importance of tracking their tastings and understanding how many standard drinks they are consuming. These launches have received overwhelming recognition from government, media and industry as a simple yet effective tool to help keep consumers aware and safe when travelling through wine regions. The Stay tasteful while tasting initiative is a partnership between DrinkWise, the National Wine Foundation and Australian Grape & Wine. So far, it has been rolled out across South Australia, Tasmania, Victoria and Western Australia with the assistance of state and regional wine industry associations and DrinkWise contributors Pernod Ricard, Treasury Wine Estates, Accolade Wines and Casella Family Brands. Partnerships are a vital component in educating Australians

Simon Strahan and the Hon. Jo Palmer MLC

who choose to consume alcohol, to do so in a healthier and safer way. Initiatives like Stay tasteful while tasting are great

In order to promote a healthier drinking culture, we need to

examples of the proactive ways that DrinkWise, the broader

continually provide education campaigns about alcohol. To help

alcohol industry, government and community can work together

more people make responsible choices, we’ve also expanded the Stay

to promote moderation.

tasteful while tasting initiative beyond cellar doors, with scratchies,

Stay tasteful while tasting resource packs, including the innovative ‘scratchie cards’ described by South Australian Premier, Peter

corflute signage and digital resources available for wine festivals and events.

Malinauskas, as “bloody brilliant”, are available free of charge for

With multiple tastings on offer from multiple producers at each

cellar doors around the country to help visitors to keep track of

festival, we’ve partnered with The Good Food and Wine Show

their tastings.

(Melbourne, Sydney, Perth and Brisbane) and regional wine festivals

“The education packs are a great tool to ensure visitors to South Australia’s great wine regions have a safe and enjoyable experience. We

around the country to provide practical tools to remind visitors that moderation is key to an enjoyable experience.

know that our wineries attract hundreds of thousands of people to South

Australian Grape & Wine CEO, Tony Battaglene, said: “We’ve

Australia every year. With many regional vineyards located a drive away

been absolutely delighted to see so many people visit cellar doors and

from cities, it’s crucial that wine lovers know how much they’re drinking

wine festivals again after the challenges of the last couple of years.

in order to make the right choices”, said Premier Malinauskas.

“This new resource and education pack is the perfect way to

Tasmanian Minister for Primary Industries and Water, Jo Palmer

display to consumers what they need to know to help them make

MLC, was also impressed with the Stay tasteful while tasting resources.

the responsible choice and track their tastings when visiting cellar

“This is a really practical, simple and common-sense tool. It’s so

doors and wine festivals around the country.”

easy to be handed that card and have a visual of where you’re at, as

Make sure you contact info@drinkwise.org.au to get a Stay tasteful

you go from cellar door to cellar door. This will be keeping people

while tasting resource pack or to register your festival as a Stay tasteful

safe on our roads,” said Minister Palmer.

while tasting event.

26 | National Liquor News


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Alcohol Beverages Australia

How will a new federal Ministry impact the alcohol industry? Andrew Wilsmore, CEO of Alcohol Beverages Australia, discusses the importance of understanding key Ministers in Labor’s new Federal Government. With an election over, and a new Ministry

PMs Rudd and Gillard. During that time,

with our industry, including Tony Burke

sworn in, it will be important for our

the Government introduced the alcopops

who was a previous Minister for Agriculture

industry to engage proactively with the

tax, but resisted calls for further price

and saw through changes to establish Wine

Albanese Government, and as such,

reform, such as volumetric taxation for

Australia in its present form.

gaining an understanding of some of the

wine and a minimum unit price. Albanese

The Prime Minister himself is closely

key Ministers is important.

announced during the campaign that his

connected to our craft beer industry and

During the campaign, the ALP did not

primary healthcare priority is around

even has a beer named after him!

speak much on alcohol-related issues, and

strengthening Medicare funding and

it did not feature in any of their policies

fixing primary care.

The Industry 2030 Vision provides all parts of our supply chain the opportunity

or overall economic ‘Plan for a Better

Queensland Senator, Murray Wyatt, is

to take a positive and forward looking view

Future’. There was general support for the

the new Minister for Agriculture. Minister

of where the sector can be in a decade with

finalisation of a national preventive health

Wyatt’s previous shadow responsibilities

the right Government policy settings and a

strategy, but no funding commitment or

were for Northern Australia and disaster

united will by industry to make a difference.

specific commitments or details about

management. He had one term in the

Developed from the ground up by the

implementation.

Queensland Legislative Assembly, and was

industry, it provides eight areas of focus that

With Jim Chalmers as Treasurer is

Parliamentary Secretary for Health for two

would deliver significant jobs growth, new

Stephen Jones as Assistant Treasurer, and

years. Prior to that, he was Chief of Staff to

exports markets for products, demonstrate

Andrew Leigh as Assistant Minister for

Premier Anna Bligh.

superior environmental sustainability

Competition, Charities and the Treasury. If

Don Farrell is the new Minister for

credentials, grow drinks related tourism

there is a likelihood of an inquiry into the

Trade, and he obviously has a positive

and in doing so, create better regional

tax system or on alcohol specifically, then

relationship with the wine industry (having

communities. I urge all parts of the

these three will lead it.

a winery of his own), and is well known to

drinks industry to champion the 2030

the broader industry.

Vision as we develop and strengthen our

Mark Butler, from the great wine state of South Australia, is Health Minister

The wider Cabinet has members familiar

relationships with the new Government.

and Ged Kearney has been named Assistant Health Minister. Butler was a Parliamentary Secretary and later a Minister in the health portfolio under 28 | National Liquor News

The 2030 Vision for the Alcohol Beverage Industry can be found at https://www.alcoholbeveragesaustralia.org.au/our-contribution/


Spirits and Cocktails Australia

New government, new opportunities Greg Holland, Chief Executive of Spirits and Cocktails Australia, reflects on opportunities for the spirits industry in light of a new Ministry.

A light scattering of snow was falling

joint campaign for reform to Australia’s

in Canberra when I visited in early

unfair spirits tax, currently the third

June. This is a rare occurrence, with

highest in the world. This campaign was

snowfalls experienced there less than

successful in two significant ways under

once a decade on average.

the Morrison Government. Firstly, in the

It fell as the new Labor Government

2021 Budget we won an increase in the

was being sworn in, which is also highly

excise rebate ceiling from $100,000 to

unusual – the transfer of power to a

$350,000 for eligible distillers. Secondly,

different party during a federal election

we convinced the Government it would

has only happened seven times in the

be unfair to introduce tax cuts for other

past 50 years.

alcohol categories without addressing

As such, I thought it was

the structural inequities that punish

important to be present when the

spirits under Australia’s current alcohol

new Albanese ministry gathered for

tax regime.

the first time at Parliament House.

We now seek to build from this last

A change of government represents

position. While spirits tax remains the

new opportunities and, potentially,

major handbrake to growth, we will now

new challenges. Every government

tackle this problem within a broader

will have its own priorities, so it is

context. In the coming parliamentary

important to be proactive in ensuring

term, we aim to open a structured

incoming MPs are aware of the issues

dialogue that recognises Labor’s own

facing our industry, and to make a

aims to rebuild manufacturing in this

strong case for our own agenda. Too

country and support industry growth.

often we have witnessed anti-alcohol

From our perspective, this cannot

campaigns capture media and public

occur without recognising the vital

attention based only on emotive claims

role that foreign investment, often via

and half-truths.

our own members, plays in supporting

As regular visitors to Canberra, and

broader industry development. While

to the offices of representatives in their

the phrase foreign investment is often

own states, Australian Distillers chief

demonised in this country, the reality

executive Paul McLeay and I already

is that we are all co-dependent players

enjoy good relationships with many

in a complex ecosystem where smaller

in the new government. Over recent

distillers are often aiming to be bigger

months, we’ve had positive exchanges

and larger spirits companies contribute

with Treasurer Jim Chalmers, Assistant

not only by creating jobs and buying local

Treasurer Stephen Jones, Health Minister

produce, but by underpinning industry

Mark Butler, Trade and Tourism Minister

development and consumer awareness.

Don Farrell and Minister for Agriculture

Every new government comes

Murray Watt. At the heart of each

to office looking to make its mark

conversation is our core belief that now

on history, and we believe distilling

is the time to unleash the exciting

in Australia represents just such an

potential of spirits in Australia, both as

amazing opportunity. It is well within

a thriving domestic industry employing

the reach of the new government to

thousands of Australians and supporting

unleash the potential of Australian

regional tourism, but also as a nascent

spirits, matching the spectacular

export powerhouse.

growth of Australian wine on an

Regular readers will be aware of our

international stage in the 1990s.

July 2022 | 29


Strikeforce

Into the future Positive in-store shopping experiences are key to a strong omnichannel presence, writes Stephen Wilson, Category and Insights Manager at Strikeforce. The retail sector has moved into a period of reassessment and adjustment following the paralysis experienced in 2020 – 2021. Retailers across all sectors are moving towards an era of hyperpersonalisation and digitisation to drive sales growth. So, has the importance of a physical store waned? The short answer is no. What we are seeing is a shifting dynamic from years gone by, where the only option for shoppers was to patronise stores during opening hours. Bricks and mortar continues to play a major role in a seamless omnichannel approach to sales. The physical store provides both experiential and fulfilment functions. The advent of online shopping and browsing has resulted in shoppers being well educated and armed with information before they set foot in-store. The data that can be gleaned from website visits provides a wealth of information for retailers to help identify growth opportunities, better understand the wants and needs of customers and ultimately shape their range to meet shopper demand. The picture of what an ideal store layout and ‘fit for purpose’ functionality will look like will differ from store to store depending on local demographics.

30 | National Liquor News

A positive shopping experience could include: • Frictionless checkouts • A ‘click & collect’ area • Digital ticketing • Face to face interaction with a wine or beer SME • Brand sensory experience – see, feel, taste and touching

“Bricks and mortar continues to play a major role in a seamless omnichannel approach to sales.” Stephen Wilson Category & Insights Manager Strikeforce



Father’s Day

A good day for Dads

With Father’s Day just around the corner, we’ve collected some key retail tips and predictions, alongside a gift guide of new, interesting and on-trend products that are sure to be a hit for Dad.

32 | National Liquor News


Father’s Day

The power of personalisation McWilliam’s Very Rare 30-Year Aged Tawny

Kristie Asciak, Marketing Manager at William Grant & Sons, says

The most premium of the McWilliam’s new look

that personalisation

Hanwood Estate range, this is an extremely rare

continues to trend as

tawny. The wine is intense and complex, with

a gifting solution for

the classic rancio aged oak characters very

occasions such as

apparent. The palate is deliciously luscious and

Father’s Day.

wonderfully elegant and refined, with flavours of

“Research by

Christmas cake, malt, toffee, and hints of dark chocolate.

Gartner found that

Distributor: Calabria Family Wine Group

personalisation increases engagement and can increase sales conversion by up to 71 per cent,” she said. “The popularity of our Glenfiddich

NED Australian Whisky

personalised labels

NED Australian Whisky is a whisky for the people. We’re not bound

for Father’s Day

by tradition, we take the best from American sour mash production

almost doubled with

and combine that with single malt techniques to make our proudly

consumers from

Australian whisky. We’re unafraid to do things differently and that’s

2020 to 2021 and

why we make our whisky unlike anyone else. Distilled and matured

we expect growth to

in the dynamic Melbourne climate, the result is a bold and smooth

continue. Retailers not

combination of caramel, honey, golden syrup and dark chocolate

using gflabels.com,

flavours. Made for sharing, celebrating and enjoying however you drink

our free Australia-

your whisky.

wide personalisation

Distributor: Top Shelf International

service, to convert their shoppers to our highmargin single malts may be missing out to lower-value purchases,

Save the date

or even categories.”

This year, Father’s Day is 4 September – now is the time to start planning for the occasion!

Robert Mondavi Private Selection Bourbon Barrel-Aged wines Dad likes both wine and bourbon? Why not get him both. Once the wine is ready to age, used bourbon barrels add nuances of toasty oak, brown sugar, and vanilla. Using bourbon barrels in the aging process has a transformative effect, creating layers of flavours that bring a deeper level of complexity. Bold flavours for a bold man. Available in both Chardonnay and Cabernet Sauvignon SKUs. Distributor: Constellation Brands July 2022 | 33


Father’s Day

El Tequileño Reposado Gran Reserva El Tequileño Reposado Gran Reserva is aged for a minimum of eight months in American oak and blended with a small amount of Añejo also aged in American oak. This is a perfectly balanced tequila

Glenfiddich personalised labels

with real character. You can

Glenfiddich personalised labels are available nationally across

expect aromas of banana,

the Glenfiddich range and can be created at gflabels.com before

caramelised pear, nutmeg,

arriving via post in three to 10 days. Retailers wanting to promote

vanilla and caramel as well as

the offer through their store should contact William Grant & Sons for

flavours of light oak, vanilla,

digital advertising assets and point-of-sale.

toffee and macadamia nuts.

Distributor: William Grant & Sons

Best enjoyed on the rocks, in a Tommy’s margarita or a Mexican Old Fashioned. A must for all! Distributor: CNV Liquor

Love for local Ryan Buckle, Sales & Marketing Director at Top Shelf International, encourages retailers to support local where possible this Father’s

SoHi Potato Crisp Vodka Pure air, constant rain and rich soil,

Day, as more consumers are

the NSW Southern Highlands are spud

looking for that at the moment.

heaven. We’ve used local gold from

“There is a growing want for

fourth generation growers to make

buying local amongst drinkers, and

a potato vodka with more texture,

not just in the ultra-premium tiers.

viscosity and crunch. A fresh earthy

Giving people access to products

scent; a little like the morning after

they can connect with, that they can

rain. A full, smooth palate texture,

trust, is a hugely powerful selling

that’s so creamy. It’s made for a

point in 2022,” Buckle said.

refreshing SoHi&SoDa or a fabulous

“The dial has moved from consumers just being open to Australian whisky and spirits, to people actively seeking them out.”

34 | National Liquor News

martini, and a side of crisps. Distributor: Contact SoHi Spirits


Father’s Day

Something special Oliver Maruda, Co-founder of the Whisky List, said he has seen increased focus lately on more special products when it comes to gifting. “Whether it’s a special limited release where a unique cask finish is applied, or a hand-bottled label direct from the distillery’s cellar door (we have over 100 Australian whiskies on the market today), consumers are spoilt for choice when it comes to special bottlings for occasions like birthdays and Father’s Day,” he said.

Yalumba The Signature Cabernet Sauvignon Shiraz

Kilikanoon Ashton 1920 Mataro 2020 One of three limited new release

The Signature is a wine that

pinnacle wines from Kilikanoon,

brings people together and

the 2020 vintage is the first

it has been that way since 1962. It is about family and the moments together that become lifelong memories. A refined and complex palate that is delightfully fresh with seamlessly integrated oak. Generous red berry fruit wrapped in finely honed tannins.

release of this wine, made from the Ashton vineyard which was planted in 1920. A single varietal Mataro, it is intense and muscular with surprisingly silky tannins blending in beautifully. The finish is long and held up by perfectly balanced acidity. Distributor: Contact Kilikanoon

Distributor: Samuel Smith & Son

July 2022 | 35


Father’s Day

Ledaig Sinclair Series Rioja Cask Finish We bet you’ve never seen a Scotch whisky quite like this. A new experience of flavour and colour, the Ledaig Sinclair is inspired by the Spanish galleon which sank off the harbour of Tobermory Distillery more than 400 years ago and was believed to have been laden with jewels. The signature expression is finished in hand selected Rioja casks in honour of that buried Spanish treasure. On the palate, notes of Turkish delight and rose petals are balanced with candied fruits and grapes, followed by rich leather, a beautiful peppery spice and a hint of chocolate at the back. It ends with a lingering smoke, red fruit and sea spray. Bottled at natural colour, non-chilled filtered at 46.3 per cent ABV. Distributor: The Whisky List

Top tips for Father’s Day • “Consider seeding gift ideas through your social media channels. We have a number of great assets to promote our range specifically for Father’s Day so contact your William Grant & Son’s sales representative to secure them.” – Kristie Asciak, William Grant & Sons

Twenty Third Street Distillery Classic Ouzo This new release classic ouzo is massively aromatic with sweet, clean fennel notes deepening to caraway and star anise. A full and round palate with just enough sweetness shows refreshing and assertive spice, with herbal flavours followed by pleasant lingering liquorice warmth. Distributor: Vok

• “Stocking more limited and harder to come by expressions and brands will give you an advantage over major chains… Don’t copy the major chains, where they can compete on price. Consumers are keen to meet the maker, so support local distilleries where possible and help make that connection, even if it’s sharing a video recording of the maker on your socials to help start that conversation.” – Oliver Maruda, The Whisky List • “Father’s Day is a great opportunity to introduce new brands, new styles to consumers otherwise set in their ways. Consumers are already mentally open to the prospect of trying something new, let’s put some world class Australian products in front of them to make that decision extremely easy.” – Ryan Buckle, Top Shelf International

36 | National Liquor News



Premium Mixers

Mixing it up for the winter How retailers can look beyond just gin and tonic to capitalise on the opportunities of mixers this winter.

38 | National Liquor News


Premium Mixers

It’s no secret that we love a crisp, refreshing G&T

As the nights draw in, Wise says, it’s “all about

on a warm, sunny day here in Australia. But as the

winter spices such as cinnamon, clove and ginger,

temperatures dip, and drinkers look for something a

that provide unique twists and classic products like

little more warming, retailers should not overlook the

cola, ginger ale and ginger beer.

potential contained in the premium mixer category.

“These mixers are perfect for giving an exciting and elevated twist on classic highballs such as ‘Rye and

The mixed outlook

Dry’, ‘Whiskey and Cola’ and the ‘Dark and Stormy’,”

The opportunities of mixers during the winter is

Wise adds.

something that Alanna Gibson, Head of Strategy for

“One of our strengths at CAPI is our wide portfolio

Fever-Tree, is keen to highlight, particularly with

of mixers, which has drinks solutions for all spirits,

reference to dark spirits.

from our Lime & Agave and Grapefruit products

“Whiskey is by far the largest, the most consumed

which perfectly pair with tequila, to our Spicy Ginger

spirit, and actually 54 per cent of whiskey is consumed

Beer for rum, or our range of soda waters that perfectly

mixed… It is mostly cola and ginger ale,” Gibson said.

pair with a range of whiskies.

Narrow the category to American whiskey and Fever-Tree says this number increases to 58 per

“Customers are expanding their drinking habits to include all types of spirits.

cent, just a little under the 60 per cent of gin that

“With the rise of tequila, rum and local whisky,

is consumed with a mixer (for the purposes of this

consumers will be looking for easy solutions for cocktails

question, mixers and cocktails were separate options).

and our extended range offers those tools for retailers.”

According to Fever-Tree’s research, cola is the most

This desire for diversity of options has been noticed

popular mixer for whiskey in Australia, with 40 per

by other mixer brands too, with David Temminghoff,

cent of the spirit’s drinkers choosing to mix with it,

CEO of StrangeLove, saying: “Overall, consumers are

and ginger beer or ale follows at 15 per cent. It’s no

seeking out variety.

surprise then, that the brand is releasing a cola to market in August.

“The simplest solution to selling more mixers in the cooler months is providing inspiration for weather-

“There hasn’t really been that premium option

appropriate drinks. Think fiery gingers and bitter

for whiskey drinkers who like to drink their drinks

lemons to pair with traditional ‘cooler weather’ spirits

mixed. And we know from consumer surveys that the

such as whiskey or gin.”

number one driving factor for consumers is that it

Temminghoff also provided some inspiration

tastes great – way above price and value,” Gibson adds.

for cooler month cocktails, recommended by both

Gibson’s comments are echoed by her colleague,

“Our go-tos are: a fiery twist on a ‘Dark and

need that we saw back in the day with tonic, and the

Stormy’ – a warming fan favourite made with our

opportunity for a premium tonic for those that really

Hot Ginger Beer tempered with Sichuan pepper, [or]

cared about a good quality drink.”

any top-shelf, peaty whiskey paired with Dry Ginger

mixer is something that Shivam Reddy, Founder of Long Rays, has also observed. “Rum, whiskey and tequila, for example, don’t have the premium G&T style offering,” Reddy says. “Long Rays Dark Soda was created specifically for dark spirits and has been performing very well as a

David Temminghoff CEO StrangeLove

drinkers and the StrangeLove team.

Caroline Wood, who says: “We’re trying to meet that

The gap in the market for a premium dark spirits

“The simplest solution to selling more mixers in the cooler months is providing inspiration for weatherappropriate drinks.”

Ale – the ideal companion for cozy evenings by the fire,” Temminghoff said. “A little more left of field for a spiced, nuanced drink far more interesting than mulled wine – a lighter whiskey mixed with our Cloudy Pear and Cinnamon Lo-Cal Soda. “Throw on your old Michael Bublé CD and you have Christmas in July in a glass.”

dedicated dark spirit mixer.” The popularity of ginger and cola-based drinks,

Premiumisation in the mix

and their suitability for winter drinking, is also

Wise and Gibson concur that the premiumisation

highlighted by Thurman Wise, Director of Brand and

trend seen in glass spirits is being echoed in the

Innovation at CAPI.

mixer category. July 2022 | 39


Premium Mixers

“The big piece here is that people are really

conscious and willing to spend a few more

which takes approximately 12 seconds to

trading up when it comes to mixers. Customers

bucks to try out something locally made and

make. Our advice is always - don’t be afraid

want high quality drinks,” Wise says.

a little different to the norm.”

to experiment with weird and wonderful

“At home, they might now have access

pairings. You may just stumble on gold.”

to all the tools and ingredients of a bar, so a

The agave opportunity

premium mixer helps with that gap to create

Wise sees an area of growth for premium

in America means that it will not be too long

bar-quality drinks.”

mixers with agave-based spirits, such as

until we see similar habits here in Australia.

Gibson agrees, saying: “Premium spirits are basically driving growth of spirits in Australia

mezcal and tequila.

Reddy believes the strength of this trend

“While tequila highballs aren’t big in

“The excitement around agave spirit is

Australia, they certainly have become so in

literally pouring into the highball category.

the US, [and this] is a trend we will see in

“We believe what is also driving growth

We are seeing so much growth with our

Australia over coming years,” Reddy said.

is premium mixers – because if [consumers

Grapefruit soda and Lime & Agave soda

are] going to be spending their money on

which are perfect for quick and premium

a premium spirit, why not also invest that

tequila cocktails,” Wise said.

– which is already a very premium country.

little bit more to have a premium mixer and a great tasting drink all around.”

“We really are just at the tip of the iceberg

“Our Citrus tonic for example is a great option for tequila and a wedge of lime.”

The stand-alone mixer

seeing the growth of tequila and drinks

Temminghoff also believes that mixers can

Reddy offered some detail on which

like the Paloma and Margarita in Australia.

tap into the growing trend for no and low

demographics he believed were driving the

These products and flavours will only pave

alcohol drinking options, representing a

growth of premium mixers.

the way into new trends such as sotol and

stand-alone product that can be enjoyed

mezcal and new ways to drink tequila, such

without an accompanying spirit.

“While we know there is a 66 per cent to 33 per cent female to male ratio when it

as tequila-soda and tequila-tonic.”

“We are keeping a close eye on the

comes to mixer purchases, there seems to

Temminghoff also identified agave spirits

low ABV and non-alc trend, which is

be a slight pivot as we approach winter and

as an area of potential for premium mixers,

most definitely beginning to boom here,”

the emergence of dark spirits as a genuine

with a mezcal-based cocktail currently

Temminghoff explains.

everyday drink option,” Reddy says.

preferred by the StrangeLove team.

“Today, in Australia we have many premium distilleries creating rum and whiskey.” Temminghoff too, has noticed this

“Our mixers and sodas are insanely good

“One of our favourites at the moment is

stand-alone non-alc options. Developing

smoky mezcal mixed with Mandarin Lo-Cal

products based on a flavour-first ethos means

Soda,” Temminghoff says.

we already have a banging non-alc range

change in purchasing, saying: “We are seeing

“Not your most obvious pairing, but two

which can be simply paired in mocktails

a shift from the die-hard drinkers, into the

ingredients that deliver an unexpectedly

or guzzled straight from the bottle as an

mainstream, who are becoming more brand

layered ‘out of the box’ drink recipe -

incredibly satisfying non-alc beverage in itself.”

40 | National Liquor News


Premium Mixers

Don’t forget tonic While brands encouraged retailers to think outside the

“I think co-location and displays and store education is key,” said Wood.

box and explore the ranges of mixer brands beyond

“Consumers love to be told. So a little bit of

tonic water, they also believe that this mixer still has

education [goes a long way], and if you put a display

a role to play in the winter.

of Wild Turkey and our Distillers Cola, or Johnnie

Switching out the normal base spirit or using an alternative style of gin can provide a new dimension for tonic-based cocktails, making them ideally suited for the cooler months. Temminghoff suggests pairing tonic with the wine-

Walker and our Dry Ginger Ale, then people understand how you’re meant to drink at home. “If [retailers] don’t co-locate, they’re just losing out on sales. Most people will pick up both if it’s made easy for them.”

grape juice gins that have strongly come into trend

This message is also echoed by Wise, who says: “We

over the last five years, recommending Shiraz-based

know consumers want great tasting mixer options so if

gin and bitter lemon tonic.

you know the types of spirit your customers gravitate to

Wise agrees that tonic can have a place in the ‘off

make sure to have a range of high-quality mixers that

season’, saying: “Another great mixer for winter is

complete their cocktail and make sure that the solutions

rethinking the classic tonic, subbing out gin for dark

are easily accessible for the customer journey.”

spirits such as whiskey or rum for a winter’s answer to the G&T.” And again, this sentiment is shared by

Reddy believes that bundling spirits with mixers offers retailers a great opportunity to increase the value of purchases.

Temminghoff: “The best approach is to educate the

“Retailers are best placed to bundle their rums and

market to get experimental. Yes, tonic goes great with

whiskies with their best mixer pairing to reduce decision

gin (obviously) but you can also try it out with tequila.”

fatigue and drive bigger basket sizes,” Reddy said. Temminghoff concluded by stressing the

Wintry recommendations for retailers

importance of education on pairings and mixer

StrangeLove, CAPI and Fever-Tree all had useful

possibilities for securing sales.

tips for retailers seeking to capitalise upon the opportunities of premium mixers as winter begins. Across the board, the number one recommendation was placement.

He said: “The smartest thing we can do as a beverage company to support the at-home-mixologist is to give them inspiration - via pairing notes and recipe ideas, and of course, new products to play with.”

“People are really trading up when it comes to mixers. Customers want high quality drinks.” Thurman Wise Director of Brand and Innovation CAPI

July 2022 | 41


Sustainability

Champions of change:

Drinks industry takes a sustainable stand Seamus May investigates how the alcohol industry is taking the lead to increase sustainability efforts and reduce emissions.

From the grains that make beer and whisky, to the

“The wine industry is the canary in the coal mine

grapes that are pressed for wine, essential ingredients

when it comes to sustainability, as it is one of the

for the drinks we love are dependent on a stable

most climate-sensitive agricultural business sectors,”

climate and fertile environment.

Taylor adds.

This is an environment that is progressively more

“We’ve been working with the land for generations

fragile, and producers are now taking steps that are not

and have already begun to see how the slightest

only driven by moral imperative, but that respond to

changes in climate enormously affect winemaking,

real existential threats to the future of their industries.

with vintages on average becoming shorter and

As the changing climate is a global issue, producers of all sizes, from across Australia, New Zealand and beyond, are taking more concrete action than ever before.

commencing sooner.” Taylors has implemented emission reductions through solar power and energy efficiency projects, with an ambition of cutting its emissions in half by 2030.

42 | National Liquor News

Wine – ‘the canary in the coal mine’ of climate change

of the business, starting with the farming, winemaking

One such producer is Mitchell Taylor, Managing

practices, and energy efficiencies, and only then trickling

Director of Taylors Wines, who explained that the

out into more consumer-facing initiatives,” Taylor says.

“We take a holistic approach encompassing all aspects

steps his company was taking were “essential to the

Constellation Brands’ Round Theory Wines also

survival of both our family business, and the future

places sustainability at the centre of what it does, as

of our planet.”

Brand Manager, Andrew Theodosi, explains.


Image credit: Jeremy Goss. Supplied by Part Time Rangers

Sustainability

“We want to be at the forefront of

Packamama, which are said to be 83 per

sustainability in the wine industry,”

cent lighter than traditional wine bottles

Theodosi said.

and reduce the emissions generated in

“Our goal is simple – to make great

their transport.

wines that have a positive impact on the

Round Theory noted clear desire

planet. From inception to execution,

among consumers for these kind of

we’ve always asked ourselves ‘is this the

products, with Theodosi saying: “84 per

most sustainable way of doing this?’

cent of consumers are ‘very or somewhat

“With our packaging, we wondered

concerned’ about climate change with eco-

what’s the most efficient way to hold

anxiety being felt by many citizens. More

750ml of wine and landed on our unique

than half (55 per cent) of consumers want

lightweight bottle. It’s roughly 35 per cent

to buy environmentally friendly products.

shorter than a normal wine bottle and uses 30 per cent less glass.”

“This movement can’t be ignored by retailers and by offering environmentally

Similarly, Taylors has released a

friendly products, they are able to tap into

range of wines in recycled PET plastic

a mega-trend that permeates almost the

bottles produced by ‘eco-bottle’ firm,

whole Australian market.

Sustainability sentiments Part Time Rangers provided the following statistics about consumer attitudes towards sustainability. • 52 per cent of consumers are prepared to invest time and money to support companies that try to do good (Kantar Global Monitor, 2021). • More than 55 per cent of consumers believe that appreciating and protecting nature is important (Kantar Global Monitor, 2021). • 67 per cent of Australian consumers strongly or somewhat agree that companies/brands can be leaders in protecting the environment (Delivering clarity in sustainability claim, Mintel, 2021).

“Sustainability shouldn’t be viewed as a ‘nice-to-do’ anymore, it’s now table-stakes.”

Solar panels at Taylors Wines

Andrew Theodosi Brand Manager Constellation Brands

July 2022 | 43


Sustainability

“55 per cent of the cumulative emissions

risk of disease and struggle in the growing

established non-alcoholic ‘wine alternatives’

reductions required to achieve net zero

season, which helps eliminate the need for

producer, NON, also making this a central

by 2050 are linked to consumer choices.

harsh chemical sprays.”

part of its business.

Sustainability shouldn’t be viewed as a ‘nice-

De Iuliis has also invested in sustainable

Founder, Aaron Trotman, explains how

technology. Upgrades to fridge and

ethical choices are at the core of the NON

Other major wine companies, such

wastewater systems have seen reductions

production progress.

a Pernod Ricard Winemakers, are also

of energy and water consumption by 50 per

becoming more sustainable in multiple

cent and 30 per cent respectively.

to-do’ anymore, it’s now table-stakes.”

“All products are made with 100 per cent green energy before being shipped carbon-

While De Iuliis is a small family

neutrally, and the makers use as much of

Sarah Descher, Pernod Ricard’s Head

business, the principles outlined here are

the raw ingredients as possible during

of Communications, Sustainability and

also being implemented at the other end

processing – any leftover matter, NON

Responsibility, said: “It’s our responsibility

of the spectrum, with Duxton Vineyards,

takes advantage of Melbourne City Council’s

as winemakers to care for our vines and

one of Australia’s largest grape-growers,

green waste program,” he said.

protect them for future generations.

also looking to use streamlined technology.

“We use 75 per cent less water wastage

“We have been working on this area for

“Sustainability is factored into all Duxton

compared to traditional beverage

many years now, for example over the last

Vineyards’ decisions – from working with our

decade we have been light weighting our

IT provider to factor sustainability into our

Trotman believes there is an incentive

bottles in Australia and increasing recycled

IT strategy to implementing large projects

for both retailers and consumers here,

glass content as much as possible.”

and collaborations across energy and water

saying: “For retailers, it means that if

Sustainable action can begin with

efficiency portfolios,” said Dylan Klingbiel,

a product is doing more harm than

viticulture and planting choices in the wine

Environment Manager for Duxton Vineyards.

good, it won’t be around for very long,

industry too, according to Mike De Iuliis,

Among these large-scale projects has been

disrupting ranging, ROI, consumer interest.

the use of solar and “the latest lithium phosphate

For consumers it’s a consistent reminder that

“We’ve picked alternative varieties, including

battery technology.” This technology, Klingbiel

they play a crucial part in the production

Pecorino, Touriga and Montepulciano, as they

says, has helped the company’s Wentworth

chain and they do have influence.”

are more suitable to the changes in extreme

site save an estimated 81,876 kilowatt-hours

weather patterns,” De Iuliis says.

of energy since installation.

areas, including bottle production.

Winemaker at De Iuliis Wines.

manufacturing.”

‘The only planet with beer’

“By choosing to grow varieties that are

Sustainability initaitives are not limited

Within the beer category, local brands

suited to the climate we can minimise the

to traditional winemakers, with recently

are increasingly looking to use domestic

Duxton Vineyards

44 | National Liquor News


Sustainability

ingredients, with the long-term health

sustainability practice, as McMahon

of the Australian environment of great

noted: “From being one of the first indie

AGW stresses importance of holistic efforts

importance to the industry.

beer companies in Australia to favour

Australian Grape and Wine (AGW) Chief

Beyond business decisions, there is a

cans over bottles, signing the first national

Executive, Tony Battaglene, said lofty

widespread feeling within the industry

Kegstar full fleet agreement effectively

sustainability targets are only achievable if

that more sustainable actions are simply

halving our ‘keg miles’ to installing a

the industry works together.

the right things to do.

High Efficiency Brewing System (HEBS)

“We have announced a target for

to significantly lower the grain, electricity

net zero direct emissions by 2035 and

and gas used in our beer production.”

zero waste by 2050. We are currently

This philosophy is in practice at Young Henrys, where Co-founder, Oscar McMahon, said: “Sustainability means

Young Henrys is far from alone in

reassessing these targets and looking to

taking responsibility for the impact you have

taking these steps. For example, Stone &

set realistic, but more aggressive targets

upon the world in both an environmental

Wood Brewing Co., now a part of Lion, is a

that are better defined,” he said.

and social standpoint.

certified B-Corp.

“Industry associations can show leadership

“We lean towards actual change,

B-Corp certification is a painstaking

by assisting in the quest for viable solutions

choosing to invest in equipment, research

accreditation process that requires a

within and outside industry, advocating for

and action over offset schemes, and always

total audit of business operations. The

supportive government policy and ensuring

walk before we talk.”

endorsement is designed to showcase that

that producers receive benefits and

a for-profit business has exceptional social

recognition for their progress such as through

and environmental practices.

Sustainable Winegrowing Australia.

Young Henrys is known for eyecatching projects, working with UTS to research how algae could be used to

Jahdon Quinlan, Sustainability and

reduce brewing and livestock industry

Impact Leader for Stone & Wood, said:

will be critical to the sector achieving its

emissions. The scheme is expanding and

“We focus on three key areas: water, energy,

targets. If the retail sector works hand

will be commercialised within the next

and waste. In relation to water, we collect

in hand with wine producers to lead

few years, thanks to co-funding from

rainwater onsite to water our lawn and fruit

consumers through a transition to accept

Meat and Livestock Australia.

trees, we reuse treated wastewater with a

greener packaging solutions and more

UF-RO system (filtration system) which

ethical production processes we will see

gets repurposed for utilities and cleaning.

much faster progress.”

This is one of many reforms that the brewery has undertaken to heighten

“Support from the alcohol retail industry

July 2022 | 45


Sustainability

“Retailers who can demonstrate their sustainability credentials will better connect with conscious consumers who will seek out products and services that align with their values.” David Smith Managing Director, Lion

also create a lot of waste, so these are the key areas that we started with.” Cape Byron introduced roof water catchments to “ensure that close to 100 per cent of the water use day to day is completely off-grid.” For Brook, sustainable products are empowering retailers to contribute to positive environmental change through their businesses. “Retailers have the ability to give consumers the power of choice, and making sustainable and ethical choices. Retailers have a great opportunity to do good through their purchasing decisions. Supporting producers who oppose industry standard waste production and have proven their commitment to do so through accreditations “We run four-hundred solar panels on

Smith believes there’s potential benefit

our Murwillumbah brewery generating

here for retailers too, saying: “Retailers

enough to power fifteen households.

like B Corp certification can have a massive impact,” Brook said.

who can demonstrate their sustainability

Maker’s Mark is another B-Corp

“B Corp also adds an additional

credentials will better connect with conscious

drinks producer on the global level, and

layer of assurance and transparency, the

consumers who will seek out products and

this accreditation forms part of a wider

holistic and dynamic scoring system

services that align with their values.”

commitment to sustainability at the distillery,

holds us accountable and encourages us to continue improving.

as Maja Cunningham, Marketing Assistant for

Sustaining spirits, around the world

Beam Suntory, tells National Liquor News.

“At Stone & Wood we are committed to

Cape Byron Distillery, producers of Brookie’s

“Becoming B-Corp Certified is a great

taking care of the earth that sustains us, after

Gin, is also a B-Corp, and Co-founder Eddie

achievement aligned with Maker’s Mark’s

all this is the only planet with beer!”

Brook explained how the environment was

commitment to promising the foundations

Stone & Wood’s sustainability practices

intrinsically tied to the history of the brand.

that our founders set in the very beginning,”

are in keeping with Lion’s overall approach,

“Our story began with my parents Pam

as Managing Director, David Smith, explains.

and Martin, who have spent over 30 years

“[Maker’s Mark home] Star Hill Farm

Cunningham says.

“More than 97 per cent of our packaging

regenerating an old dairy farm into a thriving

includes North America’s first natural

is now recyclable, we have achieved a 28 per

subtropical rainforest that is abundant with

33-acre water sanctuary to preserve the

cent reduction in scope one and two emissions

native flora and fauna,” Brook said.

watershed that feeds Bourbon Lake (one

from a 2019 baseline in Australia and New

“Protecting our planet has always been

Zealand, and we remain on track to use 100 per

a priority for us, we then worked outward

cent renewable electricity across our Australian

building the business from there.

and New Zealand operations by 2025,” he said. 46 | National Liquor News

“Our industry is water intensive and can

of the distillery’s water sources) – our first commitment to sustainability. “We also have a zero-landfill initiative, with the interest of repurposing and


Sustainability

recycling all waste at the distillery by

as SouthTrade International’s C.A.N and

and QLD through Givit,” said Sally Turki,

summer 2022. We hope to achieve this

Brown-Forman’s Part Time Rangers (PTR)

Assistant Brand Manager in Innovation for

thanks to on-site composting, recycling and

are taking a leading role in sustainable

SouthTrade International.

waste-to-energy processes.”

practices, making them a cornerstone of

Venezuelan brand, Diplomático Rum, also has a focus on ethical production and practices social sustainability. “Fair wages, food contributions, support for schools, sports projects and above all a

their approach.

“This was important to us, given the huge challenges QLD and NSW are facing

PTR has a particular focus on wildlife conservation, with Brand Manager, Ashleigh Wheeler, explaining that its commitments are more than just lip-service.

in the years ahead to recover from the recent devastation.” The C.A.N team themselves participate in sustainable actions too, as Turki noted:

strong investment in health programs and

“Part Time Rangers is very transparent

“In the last six months of launching C.A.N,

free medicine, are some of the achievements

with all charity donations, which can be

we’ve helped plant over 6,000 trees and

made in recent years,” said David Palacios,

found on our website and socials. We spend

collected over 7,000kg of rubbish from

Global Communications and PR Manager

a lot of time with our charity partners

Aussie beaches and water ways.”

for Diplomático.

across the globe. A portion of PTR’s

Ultimately, producers both at home

proceeds support wildlife conservation,”

and abroad are taking decisive action to

Wheeler says.

support a more sustainable future, looking

Meanwhile, Avallen, a Calvados company, is a brand with another distinctive approach to sustainability, championing the

“World Ranger Day on July 31 is a great

to reduce their impact on the environment,

way that retailers can drive awareness and

while improving their social and corporate

“We are a 1% For The Planet member,

support for all the wildlife rangers around

structures. While there remains further

we donate two per cent of our revenue to

the globe, who work tirelessly to protect

progress to be made, there’s no doubt that

environmental and social initiatives, and

our ecosystems. This includes supporting

Australian producers are tackling these

Avallen is a certified B Corp,” said Olivia

the female ranger unit Part Time Rangers

issues on the front foot.

Waters, Avallen Brand Manager at its

have sponsored through the Great Plains

Australian distributor, Stuart Alexander & Co.

Foundation in Africa.”

protection of bees and their habitats.

And for retailers, the benefits of supporting such brands are not only

Avallen takes it a step further too, saying

For C.A.N, ethical decisions are the core

ecological, but financial, with consumers

it is ‘carbon negative’ – the company’s

aspect of the brand’s identity, rather than a

eager to engage with sustainable occasions.

orchards reduce carbon in the atmosphere

side feature.

by 2.73kg per bottle, and even the bottle’s

As Theodosi noted:” “There’s some great

“We donate 10 per cent of profits

initiatives out there like Earth Day retailers

to Aussie conservation partners. Most

can get behind to help educate consumers

recently, we have updated our donation

but also facilitate the decision-making

RTD leads the way

promise so that funds are also directed

process. There’s a real opportunity to hero

In the Australian RTD category, brands such

to flood-affected communities in NSW

sustainable brands.”

label is made from recycled apple pulp.

The C.A.N team

Cape Byron Distillery

July 2022 | 47


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Beer and Brewer’s expert panel has focused on double and triple IPAs in its latest edition’s tasting, while also reviewing a great smattering of winter-style beers and brilliant non-alc brews.

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Not all submissions to our tasting panel are featured in the following pages. This could be because of space restrictions, that we already reviewed it in the recent past or the product did not meet our panel’s requirements. We’re not in the business of running any one down, and if there is a chance to speak with a brewery about issues that may have arisen during a tasting, then we will endeavour to pass that information on in the interest of transparency.

The Panel Jono Outred, WA

Lewis Maschmedt, SA

Jamie Webb-Smith, NSW

Based in Margaret River, Jono is a beer writer that predominantly covers the South West of WA. He’s been involved in the state’s beer industry in various capacities since 2011.

Based in Port Adelaide, Lewis is head of brewing at Pirate Life. He’s been brewing beer in one form or another since 2011.

Previously a brewer at The Australian Brewery, Jamie is currently head brewer at Yulli’s Brews in Sydney. He’s a home brewer turned pro, who completed the NSW TAFE microbrewing course.

David Ward, ACT Head of sales for BentSpoke Brewing Co and with over 10 years’ experience working in the craft beer industry, David is constantly on the lookout for new beers to try and trends to watch.

Scott Hargrave, NSW/QLD Scott is Balter Brewing’s multiaward winning head brewer and a regular on some of Australia’s and the world’s most prestigious judging panels including the Great American Beer Festival and the World Beer Cup.

Tina Panoutsos, VIC One of Australia’s leading beer judges, Tina is a beer sensory expert with over 30 years’ experience in the brewing industry in roles across technical and commercial functions.

Tiffany Waldron, VIC A Certified Cicerone® and Pink Boots President, Tiffany is focused on making changes in the world of beer through education and furthering beer culture beyond standard boundaries.

Justin Fox, VIC Justin is the Australian agent for Bespoke Brewing Solutions. He has a decade’s judging experience, expertise in brewing ingredient distribution and has held technical roles with breweries of all sizes throughout his 15 years in beer.

48 | National Liquor News

Liam Pereira, NSW Liam is the group venue manager for Sydney’s Batch Brewing Co. A Certified Cicerone® and BJCP judge, he was previously general manager of Sydney Beer Week.

Rosemary Lilburne-Fini, NSW A Certified Cicerone® Beer Server, Rosemary has worked in the beer industry for the best part of five years and has now landed in hospitality marketing. Nothing excites her more than classic beer styles executed perfectly.

Josh Quantrill, NSW Currently Beerfarm’s head of sales, Josh is a Certified Cicerone® who’s had a long and varied beer career. He strives to help grow and expand the footprint of Australian craft beer.

Ian Kingham, NSW That Beer Bloke, Ian’s decorated beer career has included judging at Australia’s best competitions while he’s currently the Sydney Royal’s Chair of Judges.

Michael Capaldo, NSW National sales rep at Hop Products Australia, Michael is a qualified and experienced brewer and an accomplished beer judge (GABS, World Beer Cup, Indies, AIBA etc).

Benji Bowman, NSW With a background in Australian craft beer and cider, Benji is now part of the sales team at Capital Brewing in NSW where he leads the beer and quality training for the sales team.

Steve Brockman, SA After 10 years brewing in WA, the US and now SA, Steve consults for start-up breweries and passionately believes in beer education, both for drinkers and brewers alike.

Briony Liebich, SA A Certified Cicerone® focussed on helping people boost their tasting skills, Briony led the sensory program at West End Brewery for 10 years and judges at national beer and cider awards.

Vincent de Soyres, NSW As co-owner and head brewer at Frenchies Bistro & Brewery, Vince develops award winning brews that extend beyond the limits of traditional beer categories and styles.

Adam Carswell, VIC Based in Bendigo, Adam’s been the proprietor of the awardwinning Cambrian Hotel for almost a decade. He’s a passionate advocate of independent beer and traditional pub culture. As Aspublished publishedin inBeer Beerand andBrewer BrewerWinter Spring 2022 2021


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Capital Brewing Big Drop

Little Bang Brewing Road Tripper

Bentspoke Brewing Cluster 8

Mountain Culture Triple Threat

One Drop Hazy IPA

ABV: 8.2% Style: Double IPA

ABV: 8.1% Style: Double WCIPA

ABV: 8.8% Style: Double IPA

ABV: 10.0% Style: Triple Red IPA

ABV: 7.2% Style: Hazy IPA

Appearance is deep gold with medium foam and aromas rich and piney, with good fruit and grassy notes suggesting a medley of hops in its integration. The palate is full and moreish, with good malt layering and body supporting resinous hoppiness. The alcohol is very well held with a nice lingering malt sweetness, oily resinous hops and a hint of alcohol warmth to finish.

This is a big WCDIPA that pours slightly hazy and orange. The classic West Coast aromas of resin and citrus punch the nose, but the big hit comes when sipping it. Those same flavours are complemented by more modern hops with pineapple and tropical chewiness that is topped with a hugely satisfying bitterness.

Light copper with brilliant clarity and a solid white head, pineapple and sherbet notes are balanced superbly by sharp lemon and orange. Sometimes aromas can deceive but not here as they carry over, joined by malt caramel sweetness and hop bitterness balancing in the background to allow the hops to sing. All rounded off by pine and resin notes to balance it all just right.

Pours a deep burgundy with a fluffy white foam. Bright citrus meets resin-drenched dankness on the nose, the hop profile is broad and fresh, well-matched to a sweet caramel aromatic. Palate is silky smooth, with rich and sticky malt providing a mix of toffee and nougat. Alcohol is well integrated, giving a dash of warmth to support sweetness while bitterness is firm, doing enough to cut the palate.

Food: Sticky ribs

Food: Smoked meat

“Cold Fusion” seems to be working as this is so much better than we remember it being. It’s still very hazy, with an orange juice-like colour and a thick creamy head. Yet the hops have a seemingly boosted presence. Tropical notes flourish and finish by showcasing Nelson Sauvin’s white wine resemblance. Body is silky smooth and bitterness is slight, but holds, in a beer way too easy to drink at this ABV.

bentspokebrewing.com.au

mountainculture.com.au

Food: Bánh xèo

Food: BBQ tomahawk littlebang.com.au

Food: Pork & pineapple skewers capitalbrewing.co

onedropbrewingco.com.au

Rocky Ridge I Hate Hazies

Frenchies Astrolabe

Slow Lane Brewing Best Wishes

Holgate Brewhouse Temptress

Boston Brewery Whisky Barrel Aged

ABV: 7.6% Style: Brut IPA

ABV: 7.4% Style: Red Bière de Garde

ABV: 9.0% Style: Belgian Christmas Beer

ABV: 6.0% Style: Robust Porter

ABV: 11.0% Style: Imperial Stout

This is definitely a keeper! Pouring with beautiful clarity and aromas of classic Belgian yeast character, the esters and light phenolics meld in deliciously with the rounded malt character. The finish is distinctively dry and clearly has had a healthy ferment to hide the punchy 7.4%. Fans of Belgian-style beers will be right at home with this amber number.

A stunning beer that’s only disappointment was when it was all gone. Very bright and yellow-gold with a white head that holds, subtle aromas are met with succinctly balanced flavours. A slight sweetness is followed by faint yeast characters that are subtle too at the start but remind you exactly what you’re drinking when finished. Very dry finish with a medium to high body and a higher-end carbonation.

A traditional robust porter with licks of coffee and chocolate, but the use of specialty malts intensifies the beer’s richness and complements its accentuated chocolate flavour. Dark brown in appearance with medium tan foam, it boasts a rich chocolate malt palate with hints of caramel and vanilla. The finish is pleasant, lingering and soft without being too sweet while the higher alcohol supports the beer well.

This is one for measured sipping and after six months in peated and unpeated whiskey barrels it’s rich in complex malt characters. Burnt bread, toffee, dark chocolate and coffee feature as underlying charcoal, saltiness and smoked whiskey further bolster proceedings. ABV is evident but needed against a decadent palate and offers warmth, while the finish is long and features a touch of lingering sweetness and bitterness.

Food: Tiramisu

Food: Dark chocolate

holgatebrewhouse.com

bostonbrewing.com.au

Exhibiting attractive floral and lemon-lime aromatics atop an uber clean, tight flavour profile, it pours crystal clear with a dense, champagne-like carbonation that quickly dissipates. Bright citrus and pineapple dominate with some gentle earthy and bready notes, all on a particularly crisp and refreshing base beer that is boosted by a spritzy, refreshing mouthfeel and super clean finish.

Food: Hard, bitey cheese

Food: Slow roasted lamb

rockyridgebrewing.com.au

frenchiesbistro andbrewery.com.au

Food: Stofé slowlanebrewing.com.au

July 2022 | 49


Wine Tasting Review

Chardonnay Tasting Panels Picks

The first in our double tasting of this month was Chardonnay – here our panel tried over 100 wines to collate standout products across three price points.

The Panel ➤

E d Peake, Key Accouny Manager, Penfolds G eoff Bollom, Retailer, Porter’s - Balmain East and Glebe ndrew Graham, A Journalist, Australian Wine Review S alvatore Margiotta, NSW Key Account Manager, Pure Wine Co J onathan Leeming, Brand Manager, Taylors Wines D avid Fahey, Wine Consultant D eb Jackson, former Editor, National Liquor News T om Czerski, Wine Consultant S eamus May, Journalist, Food and Beverage Media A ndy Young, Associate Publisher, The Shout and Bars & Clubs

The System 95-100 Classic: an exceptional wine 90-94 Outstanding: a wine of remarkable character 85-89 Very good: a wine with impressive qualities

50 | National Liquor News

Church Road

Hill-Smith Estate

Fox Creek

Grand Reserve

Eden Valley

Chardonnay

Chardonnay

Chardonnay

Region: Adelaide Hills

Region: Hawkes Bay NZ

Region: Eden Valley

VIN: 2021 LUC: $13.29

VIN: 2019 LUC: $33.42

VIN: 2021 LUC: $15.85

Distributed by: Fox Creek

Distributed by:

Distributed by:

Pernod Ricard

Samuel Smith & Son

“Does everything just right – complex, refreshing, light and drinkable.” – Geoff Bollom

“Peach, pear, subtle oak. Medium body, lovely stonefruit and red apple.” – Salvatore Margiotta

“Nose shows rich intensity with peaches and citrus. A lovely structure and weight with balanced acid giving a moreish mouthfeel. Delightful wine for the price.” – Ed Peake


Wine Tasting Review

LUC over $22 Poole’s Rock

Voyager Estate

Premiere

Chardonnay

Chardonnay

Region: Margaret River

Region: Hunter Valley

VIN: 2020 LUC: $32.25

VIN: 2021 LUC: $25.29

Distributed by: Déjà Vu

Distributed by: Agnew Wines

Wine Co. (NSW/ACT/QLD), Bibendum Wine Co. (VIC),

“Soft acidity, white peach coming through with lemon citrus. Very good structure and texture. A superb Chardonnay.” – Deb Jackson

Liquid Library (WA), Alpha Box and Dice (SA/NT)

“A much more considered wine. High quality oak and well defined fruit.” – Andrew Graham

“Great to see a little more ripeness creeping back. Oak is important – there was a lot of poor quality oak, especially in the cheaper wines.” Andrew Graham Journalist Australian Wine Review

Orlando Hilary Chardonnay Region: Adelaide Hills VIN: 2021 LUC: $22.98 Distributed by: Pernod Ricard

De Bortoli Single Vineyard A7 Chardonnay Region: Yarra Valley

“Vanilla, peach and a hint of smoke. Gorgeous round palate shows pear , nectarine and creamy vanilla. Delicious.” – Salvatore Margiotta

VIN: 2018 LUC: $37.69 Distributed by: De Bortoli

“Yellow peach and tropical fruits. Lightly oaked. Good structure.” – Geoff Bollom

Food Pairing

McWilliam’s 1877 Chardonnay

Region: Tasmania

Louis Moreau

VIN: 2019 LUC: $47.30

Chablis Les 8

Distributed by:

Region: France

Brown Family Wine Group

VIN: 2018 LUC: $34.40

Distributed by:

“Stone fruit, grapefruit share the nose with cashew and subtle flint tones, that whet the palate and draw you into the wine and it doesn’t disappoint on the palate. Great acid structure that delivers length, complexity and refinement.” – Andy Young

Déjà Vu Wine Co.

“Wonderfully inviting with very faint citrus, cucumber and herbaceous notes. In the mouth this wine opens up and world of structure and texture with balance and freshness.” – Ed Peake

“ More oily seafood, but also would be a good match for Italian veggie pizza.” – David Fahey “ Pâté and thick slices of toast.” – Andrew Graham “ Young Chardonnay pairs well with chargrilled crayfish, while aged Chardonnay would be nice with creamy chicken pasta or a cheese plate.” – Geoff Bollom “ Porchetta stuffed with duck fat roasted potatoes.” – Salvatore Margiotta

July 2022 | 51


Wine Tasting Review

LUC $15-$22 Louis Latour

Howard Park Flint

Ardeche

Rock Chardonnay

Chardonnay

“Pleasantly surprised that none of the Chardonnays were over-oaked. Even lower priced wines were still good in this sense.”

Region: Great Southern

Region: France

VIN: 2021 LUC: $17.04

VIN: 2018 LUC: $18.81

Distributed by: Off The Vine

Distributed by:

(WA), Thomas Chin Pty Ltd

Déjà Vu Wine Co

(NT), The Wine Tradition (QLD), Aus Craft Wine (SA), Young

“Attractive wine with full fruit/ oak nose. Lovely complex palate.” – David Fahey

& Rashleigh Wine Merchants (NSW/ACT), Alepat Taylor (VIC), DWS Tasmania

“Inviting nose. Light acidity. Slight toastiness. Lemon, waxy orange and vanilla.” – Seamus May

Geoff Bollom Retailer Porter’s - Glebe and Balmain East

Kumeu River Village Chardonnay Region: New Zealand

Ladies Who

VIN: 2021 LUC: $15.58

Shoot Their Lunch

Distributed by:

Chardonnay

Déjà Vu Wine Co

Region: Victoria VIN: 2020 LUC: $19.78

Editor’s Picks ➤

R obert Mondavi Private Selection Buttery Chardonnay 2019, California, LUC $14.75 (Constellation Brands) E vans & Tate Redbrook Estate Chardonnay 2018, Margaret River, LUC $26.45 (Fogarty Wine Group) H oward Park Miamup Chardonnay 2021, Margaret River, LUC $17.04 (Off The Vine (WA), Thomas Chin Pty Ltd (NT), The Wine Tradition (QLD), Aus Craft Wine (SA), Young & Rashleigh Wine Merchants (NSW/ACT), Alepat Taylor (VIC), DWS Tasmania) D e Bortoli Villages Chardonnay 2019, Yarra Valley, LUC $15.73 (De Bortoli)

52 | National Liquor News

“A light but still very enjoyable palate. The flavours are well integrated with a very minimal use of soft oak giving balance. A beautifully sessionable Chardonnay, a delight!” – Ed Peake

Distributed by: Agnew Wines

“The full package. More fruit and more structure than other Chardonnays. A big step up in this price bracket, with power and composure.” – Andrew Graham

Angullong Fossil Hill

Taylors Estate

Chardonnay

Chardonnay

Region: Orange

Region: Padthaway

VIN: 2021 LUC: $16.66

and Clare Valley

Distributed by: Angullong

VIN: 2021 LUC: $16.77 Distributed by: Taylors Wines

“Honeydew and peach on nose. Medium body, fruit forward but well executed.” – Salvatore Margiotta

“Pineapple and guava. An attractive nose and palate that draws you in for another glass.” – David Fahey


Wine Tasting Review

LUC $15 and under Jacob’s Creek

Giesen Estate

Barossa Signature

Chardonnay

Chardonnay

Region: Hawkes Bay NZ

Region: Barossa

VIN: 2020 LUC: $14.62

VIN: 2020 LUC: $13.32

Distributed by:

Distributed by: Pernod Ricard

Robert Oatley Vineyards

“Soft undertones of vanilla oak, butter and cream, primary lemon flavours and yeast intermingle beautifully. Delicious.” – Jonathan Leeming

“Nice richness coming through from malo and oak treatment, with lemon and lime citrus and hints of nectarine providing good flavour balance, alongside hints of salinity.” – Jonathan Leeming

Robert Mondavi Private Selection Bourbon Barrel-Aged

Carillion Expressions

Chardonnay

Chardonnay

Region: California

Region: Hunter Valley

VIN: 2019 LUC: $14.75

VIN: 2021 LUC: $13.90

Distributed by:

Distributed by: Free Run

Constellation Brands

Distributors

“A big, bold, full-bodied Chardonnay. Packs a lot of weight. Buttery. Hints of toffee. Well balanced and warming.” – Tom Czerski

“Kiwi fruit and some citrus on the nose. Oakey palate with a good fruit finish.” – David Fahey

Millon Wines The

Mo-Town

Estate Chardonnay

Chardonnay

Region: Eden Valley

Region: Padthaway

VIN: 2021 LUC: $14.51

VIN: 2019 LUC: $9.29

Distributed by: Millon Wines

Distributed by: Independent Beverage Partners

“The nose is inviting and rich with stonefruit and nuttiness. Bright and fresh on the palate, it is balance with good intensity of flavour and acid.” – Ed Peake

“Attractive melon and peach aromas. Soft in the mouth.” – David Fahey

“Under $15 was mostly simple, pleasant wines, but as soon as you step up to the next bracket, there was an instant leap in intensity, balance and complexity. The top tier proved why every extra dollar you spend on Chardonnay is a great investment.” Salvatore Margiotta NSW Key Account Manager Pure Wine Co

Are you a Sydneybased industry professional interested in joining the panel this year? Contact Brydie by emailing: ballen@intermedia.com.au

July 2022 | 53


Wine Tasting Review

Pinot Noir Tasting Our final tasting of the month was Pinot Noir – here our panel swirled through over 60 wines to find their standout products across three price points.

Panels Picks

The Panel ➤

E d Peake, Key Account Manager, Penfolds C hristine Ricketts, Wine Educator, Endeavour Group M ichael Mcintosh, Fine Wine Ambassador, Accolade Wines G eoff Bollom, Retailer, Porter’s - Balmain East and Glebe A ndy Milne, Brand Manager, SouthTrade International S eamus May, Journalist, Food and Beverage Media

De Bortoli Lusatia

Streicker

Pike and Joyce

Park Pinot Noir

Bridgeland Block

Rapide Pinot Noir

Region: Yarra Valley

The System 95-100 Classic: an exceptional wine 90-94 Outstanding: a wine of remarkable character 85-89 Very good: a wine with impressive qualities

54 | National Liquor News

Pinot Noir

Region: Adelaide Hills

VIN: 2017 LUC: $77.40

Region: Margaret River

VIN: 2021 LUC: $15.48

Distributed by: De Bortoli

VIN: 2019 LUC: $22.58

Distributed by:

Distributed by: The Wine

Déjà Vu Wine Co.

“Beautifully perfumed nose. Great fruit resource, unashamedly bold in style. Hits the sweet spot now with beguiling fruit intensity. Long length.” – Michael Mcintosh

Gang (WA), L’atelier Wines (NSW/ACT/QLD), Wines of the World (VIC), Clairault Streicker Wines (other states)

“Smokey, earthy and complex. Black cherry, plum and spice come through on the palate. Spicy and full, there is huge depth to this wine.” – Ed Peake

“So light in the glass. Delicate nose. Good soft elegant finish. A good example of a Pinot.” – Geoff Bollom


Wine Tasting Review

LUC over $26 Marchand & Burch

Tamar Ridge

Mount Barrow

Research Series

Pinot Noir

Pinot Noir

Region: Western Australia

Region: Tasmania

VIN: 2020 LUC: $36.55

VIN: 2020 LUC: $35.80

Distributed by: Off The Vine

Distributed by:

(WA), Thomas Chin Pty Ltd

Brown Family Wine Group

(NT), The Wine Tradition (QLD), Aus Craft Wine (SA), Young & Rashleigh Wine Merchants (NSW/ACT), Alepat Taylor (VIC), DWS Tasmania

“Savoury and earthy in style. Great textural mouthfeel. Persistent finish. Old world style.” – Michael Mcintosh

“Fresh and fruit driven wines were common in the entry level. As you rise in complexity, food would make for a perfect experience.” Christine Ricketts

“Freshness at start. Ripe fruits then warm spice. Very good and elegant.” – Geoff Bollom

Wine Educator Endeavour Group

Penfolds Bin 23 Nanny Goat Vineyard Super Nanny Pinot Noir Region: Central Otago NZ VIN: 2020 LUC: $44.72 Distributed by: Joval Wines

“Dark, deep stewed fruits and spiced nutmeg, with a hint of maraschino cherry. Excellent palate weight to finish.” – Ed Peake

Pinot Noir Region: Henty, Tasmania, Adelaide Hills VIN: 2020 LUC: $33.84 Distributed by: Penfolds

“Warm spice and ripe fruit on the palate. Drying finish. Held together with great acid. A really good Pinot.” – Geoff Bollom

Food Pairing ➤

Devil’s Corner

Tamar Ridge Reserve

Mt Amos Pinot Noir

Pinot Noir

Region: Tasmania

Region: Tasmania

VIN: 2019 LUC: $47.30

VIN: 2019 LUC: $35.80

Distributed by:

Distributed by:

Brown Family Wine Group

Brown Family Wine Group

“Wonderful, soft and ripe red fruit. Cedar and spice sit carefully in the back, holding all that fruit to the front.” – Andrew Milne

“Rich deep nose – plush jammy fruits, cherry, dark strawberry. Darkness continues on the palate with a medium finish.” – Ed Peake

“ A good French stew with meat and veg goes nicely, or a mushroom risotto for the more delicate styles.” – Andrew Milne “ Roast duck, pheasant, light bodied cheese, or all of the above.” – Geoff Bollom “ Duck always!” – Christine Ricketts “ Pork also works well, and a balanced Pinot can handle some spice and chilli.” – Ed Peake

July 2022 | 55


Wine Tasting Review

LUC $16-$26

“Higher prices generally led to more depth and character. The wines with age were obvious - a little bit of time is great for Pinot.”

Pike & Joyce Vue du

Brockenchack Hare

Nord Pinot Noir

Hunter Pinot Noir

Region: Adelaide Hills

Region: Eden Valley

VIN: 2021 LUC: $19.89

VIN: 2019 LUC: $22.70

Distributed by:

Distributed by: Brockenchack

Déjà Vu Wine Co.

“Fresh and tangy, with lovely red fruit and acid on the palate. Pleasant, with room to grow.” – Christine Ricketts

“Lovely confectionary nose with strawberry and rhubarb. Nutmeg and a delightful palate with soft edges.” – Ed Peake

Ed Peake Key Account Manager Penfolds

Editor’s Picks ➤

Z ilzie Regional Collection Pinot Noir 2021, Adelaide Hills, LUC $11.50 (Fesq and Company (VIC/ NSW/QLD/ACT), Options Wine Merchants (SA/NT), Distinctive Wines & Spirits (WA), Swallow Liquor Merchants (TAS)) R iorret Pinot Noir 2018, Yarra Valley, LUC $29.91 (De Bortoli) Mad Fish Pinot Noir 2020, Western Australia, LUC $13.28 (Off The Vine (WA), Thomas Chin Pty Ltd (NT), The Wine Tradition (QLD), Aus Craft Wine (SA), Young & Rashleigh Wine Merchants (NSW/ACT), Unique Wine Solutions (VIC))

56 | National Liquor News

Devil’s Corner

Rising

Resolution Pinot Noir

Pinot Noir

Distributed by: Tasmania

Region: Yarra Valley

VIN: 2019 LUC: $23.22

VIN: 2021 LUC: $22.00

Distributed by:

Distributed by:

Brown Family Wine Group

Joval Wines

“Interesting in its balance of fruits and savoury notes. Good texture and length.” – Christine Ricketts

“Everything in this wine works well together. Crisp, bright, structured, soft tannins and soft acids.” – Geoff Bollom

De Bortoli The Estate

McWilliam’s Single

Pinot Noir

Vineyard Pinot Noir

Region: Yarra Valley

Region: Tumbarumba

VIN: 2019 LUC: $17.62

VIN: 2021 LUC: $25.59

Distributed by: De Bortoli

Distributed by: Calabria Family Wines

“Great example of a richer Pinot. Lovely earthy characters, rich fruits, dark chocolate and pepper on the palate.” – Seamus May

“Very dry finish. Warm spices. Develops well in the glass. Complex and a quiet achiever.” – Geoff Bollom


Wine Tasting Review

LUC under $16 Deakin Estate

Peter Lehmann Hill &

Pinot Noir

Valley Pinot Noir

Region: Australia

Region: Adelaide Hills

VIN: 2021 LUC: $7.31

VIN: 2021 LUC: $15.59

Distributed by: Red + White

Distributed by: Casella Family Brands

“Light and good acid, soft tannins and bright red fruit. Clean, simple, easy drinking wine.” – Christine Ricketts

“Nice tannins and acidity. Forest floor fruits with complexity. Shows glimpses of classic Pinot style.” – Seamus May

“There’s definitely a trend towards bigger and fuller flavours, with some opaque wines in the mix.” Andrew Milne Brand Manager SouthTrade International

Wicks Estate

Ferngrove

Pinot Noir

Independence

Region: Adelaide Hills

Pinot Noir

VIN: 2021 LUC: $14.50

Region: Great Southern

Distributed by: Oatley Fine

VIN: 2021 LUC: $15.75

Wine Merchants

Distributed by: Ferngrove

“Intriguing fruit and spice on the nose – Christmas cake, cherry, herbaceous, inviting. Soft and dry finish.” – Ed Peake

“Good, simple, easy drinker. Firm structure alongside fresh cherries.” – Andrew Milne

Anon

Pierre D’Amour

Pinot Noir

Pinot Noir

Region: Tasmania

Region: Australia

VIN: 2019 LUC: $15.79

VIN: 2021 LUC: $10.32

Distributed by:

Distributed by: Calabria

Fogarty Wine Group

Family Wine Group

“Great wine, good finish. Red fruits, strawberry, cherry. Great value at this price point.” – Geoff Bollom

“Earthy richness, with forest floor, black cherry and plum. Full of fruit but silky smooth.” – Andrew Milne

“Although the middle price bracket is a sweet spot for consumers, not all wines hit the mark – some poor winemaking examples whilst others overdelivered. The upper price bracket is where style and regionality really came to the fore.” Michael Mcintosh Fine Wine Ambassador Accolade Wines

July 2022 | 57


Retailer Profile

The Drink Hive: a sustainable store in the heart of Sydney Seamus May talks to The Drink Hive’s Manager, Nick Capel, about how his store has successfully heroed a more environmental approach to connect with consumers. Found in the Cannery Marketplace of the

following of people coming in with their

The Drink Hive’s commitment to

Sydney suburb of Rosebery, The Drink Hive

reusable growler or squealer and topping

sustainability seems to be paying dividends

opened in 2016, and ethical practice was at the

up on new and interesting beers, wines and

too, with Capel saying that some of the fastest

core of the business from the very beginning.

cocktails. Which is always great news to us!”

moving products in his store are “natural

“Sustainability is something we’ve always

For Capel, this kind of repeat custom has

wines and artisan spirits provided by certified

focused on as an ethical business,” Capel says.

been created through “unique products, staff

“We launched the store with wine and

that are passionate and happy to engage with

Maintaining this focus is not without its

customers, creating positive experiences for

difficulties however, with Capel confessing

everyone entering our store.”

that continually looking for sustainable

beer refills, which have continued.” After a brief hiatus during the height of the pandemic, these refill stations are back

And The Drink Hive’s unique selection

in action, and indeed, have been expanded

of products helps them stand apart from the

to include spirits.

competition, as Capel explains.

organic and carbon neutral producers.”

options for all aspects of the business is one of The Drink Hive’s biggest challenges. One such aspect of the business is

“They are back in full force now. Our

“Products range from unique agaves

delivery, and Capel says that the shop has

refill concept has grown and grown, most

located in Durango (Mezcal), smaller

chosen to use Sendle, a carbon neutral

recently we’ve moved into refillable gin, with

bespoke Champagne houses, to local natural

delivery service, alongside Heaps Good

one of our partners; Garden Grown Gin.

wines,” he said.

packaging, which provides eco-friendly

“Espresso

martinis

and

other

“The market is tough, so we are always

premix cocktails will be available in the

looking for new and interesting wines,

foreseeable future.”

spirits, and craft beers.

wrapping paper, boxes and stickers. Ultimately, the business is guided by a clear and simple philosophy, as Capel explains:

Capel counts these refill stations as one

“We also source Fair Trade distillers such

of the store’s greatest successes, and says this

as FAIR, they create quinoa vodka and gin,

practice has been well-received by shoppers

which we use to make our very own cocktails.”

“This is what we started with and what

Capel says that the shop is expanding

we continue to focus on. From small

in the area.

“Embody authenticity, craftsmanship, sustainability, and community drive.

“Our local community has always been

this cocktail range into larger format jars,

communities, the idea gains more traction

happy to see us committed to sustainable

and that more partnerships with sustainable

and provides greater agency to change laws

practices. We genuinely have a large

Australian cocktail mixers are on the way.

and philosophies of those in power.”

58 | National Liquor News


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