WINE NEWS
WIN A DECADE OF GRAND FINALS TICKETS WITH WOLF BLASS Wolf Blass has launched a new competition, which will run until August 2019, and which promises to give one lucky winner the chance to choose between a decade of AFL or NRL Grand Final tickets, for themselves and a mate. To participate in the competition shoppers will simply need to buy any bottle of Wolf Blass (excluding Eaglehawk) and then visit wolfblass.com to enter. Nick Powell, Wolf Blass Marketing Manager, believes that this year’s consumer promotion celebrates Australia’s love of sport and the brand’s ongoing partnerships with both the AFL and NRL. “For the past two years we have achieved incredible success with our AFL consumer promotion, so it felt like a natural progression to elevate the activity to include NRL in 2019,” said Powell. “Our partnerships with the AFL and NRL are important to our brand and through this competition we want to engage with even more football fans by creating a once in a lifetime experience for them.” Wolf Blass’ 2019 campaign ambassador, Nathan Buckley, has
experienced both playing and coaching in an AFL Grand Final. “It is through challenging yourself and the people around you to be the best and by supporting them through the inevitable challenges they face that you find success as an individual and then as a team unit,” said Buckley. “Our journey as a team and a club is constant and ever changing. Our experiences last year took us to an AFL Grand Final that we performed admirably in but were beaten by the better team on the day. “The experience of playing on the biggest stage is amazing, it is a place we all want to be. To see the best teams go head to head with a winner takes all mentality is an infectious environment and one that is hard not to fall in love with.” Wolf Blass has been a proud sponsor of the AFL since 2015 and NRL since 2016 and in acknowledging the age old debate over Australia’s favourite football code, the brand wanted to give fans the chance to follow their passion for AFL or NRL, with the choice of Grand Final tickets.
TWE RECORDS STRONGEST ORGANIC GROWTH IN ITS HISTORY Treasury Wine Estates (TWE) has delivered the strongest organic net sales revenue (NSR) growth rate in its history off the back of continued growth in China and a strong performance in Australia, New Zealand. In delivering its interim 2019 financial result TWE said its NSR was up 16 per cent to $1.5bn, an increase of 13 per cent on a constant currency basis, which Chief Executive Michael Clarke labelled the company’s “largest organic growth rate” in its history. “Last year, fiscal 18 was the year that we labelled a ‘foundation year’ as we undertook significant steps to enhance our brands, partnerships, people and particularly our business model in the United States. All while delivering a result that exceeded our expectations,” Clarke said at the results announcement. In the half year ended 31 December 2018, TWE achieved its top line growth through “a combination of increased volume, price realisation and continued premiumisation”, according to Clarke. He added: “Group EBITS increased 19 per cent to $338m, with margin increasing to 22.4 per cent. Statutory net profit after tax was $219m up 17 per cent on a reported currency basis and earnings per share up 19 per cent.” Looking at the year ahead, Clarke said: “We have established a platform for sustainable success and we believe that our competitively advantaged
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business model, combined with our increasing allocations of luxury and masstige wine will allow us to continue to grow earnings each year. “We will continue to optimise our business models going forward, setting us up for further future success, while continuing to grow earnings in a sustainable and disciplined manner.”
