Coverage Overview - February 2024
Individual Product Reviews:
Art + Living - The Barnes - 1,539
Individual Product Reviews:
Redbook - The Elko - 711,747
Expedition Portal - The Elko, The Hell Gap - 681,715
Gear Patrol - The Carter - 3,192,926
Gear Patrol - The Ellis Slim - 3,192,926
HiConsumption - The Halifax - 375,472
Gear Patrol - The Halifax - 3,192,926
HiConsumption - TJB x Adler Hatchet - 375,472
Gear Patrol - The Palmer - 3,192,926
Bless This Stu - The Redstone - 213,600
HiConsumption - The Redstone - 375,472
The James Brand Global Editorial Coverage 6
5 pieces
Product Launch: The Barnes LTD
The James Brand Global Editorial Coverage 7
Carryology 238K Unique Visits Provided by February 01, 2024 • ONLINE Backpacks, Outdoor Gear and EDC | The Best Products to Bu… carryology.com/liking/new-releases/back… The Barnes LTD The James Brand Global Editorial Coverage 8
stupidDOPE 58.2K Unique Visits Provided by February 04, 2024 • ONLINE The James Brand's Sustainable Barnes LTD: A Knife Crafted… stupiddope.com/2024/02/the-james-bran… The Barnes LTD The James Brand Global Editorial Coverage 9
GearJunkie 1.92M Unique Visits Provided by February 01, 2024 • ONLINE Emerging Gear gearjunkie.com/emerging-gear/emerging… The Barnes LTD The James Brand Global Editorial Coverage 10
InsideHook 1.1M Unique Visits Provided by February 10, 2024 • ONLINE Products of the Week: Titanium Knives, Waxed Jackets and … insidehook.com/gear/products-week-feb… The Barnes LTD The James Brand Global Editorial Coverage 11
Gear Patrol 3.19M Unique Visits Provided by February 06, 2024 • ONLINE The Best New Knives & EDC of 2024 (So Far) gearpatrol.com/outdoors/knives-and-edc… The Barnes LTD The James Brand Global Editorial Coverage 12
11 pieces
Product Launch: The Martindale
The James Brand Global Editorial Coverage 13
IMBOLDN 94.2K Unique Visits Provided by February 25, 2024 • ONLINE The James Brand Martindale imboldn.com/week-in-review-389/ The Martindale The James Brand Global Editorial Coverage 14
Men's Gear 95.6K Unique Visits Provided by February 24, 2024 • ONLINE The James Brand Releases Its First-Ever Money Clip In… mensgear.net/the-james-brand-martindale/ The Martindale The James Brand Global Editorial Coverage 15
When I Have More Money February 24, 2024 • ONLINE The James Brand Releases Its First-Ever Money Clip In… whenihavemoremoney.blogspot.com/202… The Martindale The James Brand Global Editorial Coverage 16
Acquire 74.9K Unique Visits Provided by February 24, 2024 • ONLINE The James Brand Martindale is the most minimalist way to… acquiremag.com/lifestyle/the-james-bran… The Martindale The James Brand Global Editorial Coverage 17
TrendHunter.com 884K Unique Visits Provided by February 24, 2024 • ONLINE Tactical Titanium Money Clips trendhunter.com/trends/the-martindale-m… The Martindale The James Brand Global Editorial Coverage 18
HiConsumption 375K Unique Visits Provided by February 22, 2024 • ONLINE The James Brand's First-Ever Money Clip Is a Single Piece of… hiconsumption.com/gear/the-james-bran… The Martindale The James Brand Global Editorial Coverage 19
Joe's Daily 44.1K Unique Visits Provided by February 22, 2024 • ONLINE The Martindale Money Clip from The James Brand | Joe's… joesdaily.com/gear/the-martindale-money… The Martindale The James Brand Global Editorial Coverage 20
IMBOLDN 94.2K Unique Visits Provided by February 22, 2024 • ONLINE The James Brand Martindale Is A Sleek Titanium Money Cli… imboldn.com/the-james-brand-martindale/ The Martindale The James Brand Global Editorial Coverage 21
Cool Material 390K Unique Visits Provided by February 26, 2024 • ONLINE The James Brand Unveils Titanium Money Clips coolmaterial.com/gear/the-james-brand-u… The Martindale The James Brand Global Editorial Coverage 22
Esquire UK 21.3M Unique Visits Provided by March 07, 2024 • ONLINE The World's Newest, Coolest Menswear You Need (This Week) esquire.com/uk/style/fashion/g9971/cool… The Martindale The James Brand Global Editorial Coverage 23
Bless This Stu 214K Unique Visits Provided by March 01, 2024 • ONLINE The James Brand Martindale Money Clip blessthisstu .com/stu /wear/acessories/t… The Martindale The James Brand Global Editorial Coverage 24
Individual Product Coverage
pieces The James Brand Global Editorial Coverage 25
11
Art & Living 1.54K Unique Visits Provided by February 22, 2024 • ONLINE The 13 Best Grail EDC Knives You Can BuyArt & Living artandliving.com/the-13-best-grail-edc-kni… The Barnes The James Brand Global Editorial Coverage 26
Gear Patrol 3.19M Unique Visits Provided by February 06, 2024 • ONLINE These Are the Absolute Best Gifts for Men gearpatrol.com/gift-guides/gifts-for-men/ The Carter The James Brand Global Editorial Coverage 27
HiConsumption 375K Unique Visits Provided by February 21, 2024 • ONLINE Tested: The Best Keychain Multi-Tools To Carry Every Day hiconsumption.com/gear/best-keychain… The Halifax The James Brand Global Editorial Coverage 28
Gear Patrol 3.19M Unique Visits Provided by February 26, 2024 • ONLINE The Best TSAApproved Pocket Knives & EDC gearpatrol.com/outdoors/tsa-approved-p… The Halifax The James Brand Global Editorial Coverage 29
Gear Patrol 3.19M Unique Visits Provided by February 20, 2024 • ONLINE This Is the Year of the EDC Utility Knife — Here's Why gearpatrol.com/outdoors/edc-utility-knife/ The Palmer The James Brand Global Editorial Coverage 30
Bless This Stu 214K Unique Visits Provided by February 09, 2024 • ONLINE Pocket Dump blessthisstu .com/stu /wear/acessories/p… The Redstone The James Brand Global Editorial Coverage 31
HiConsumption 375K Unique Visits Provided by February 07, 2024 • ONLINE Tested: The Best Camping Knives For Outdoor Adventure hiconsumption.com/gear/best-camping-k… The Redstone The James Brand Global Editorial Coverage 32
Redbook 712K Unique Visits Provided by February 01, 2024 • ONLINE 51 Thoughtful Valentine's Day Gifts That He'll Actually… redbookmag.com/love-sex/relationships/… The Elko The James Brand Global Editorial Coverage 33
Expedition Portal 682K Unique Visits Provided by February 29, 2024 • ONLINE Practical Overland Knives :: Buyers Guide expeditionportal.com/practical-overland-k… The Elko, The Hell Gap The James Brand Global Editorial Coverage 34
Gear Patrol 3.19M Unique Visits Provided by February 17, 2024 • ONLINE The Complete Guide to Common EDC Knife Locks gearpatrol.com/outdoors/common-knife-l… The Ellis Slim The James Brand Global Editorial Coverage 35
375K
hiconsumption.com/gear/best-camping-h…
HiConsumption
Unique Visits Provided by February 28, 2024 • ONLINE
…
Tested: The Best Camp Hatchets & Axes For Backcount
The James Brand Global Editorial Coverage 36
TJB x Adler Hatchet
