Your Community Newspaper, Serving the Heart of the Rio Grande Valley P.O. BOX 999 La Feria, TX 78599 ● LaFeriaNews@aol.com ● www.TheLaFeriaNews.com Since 1923, The La Feria News has been bringing the community of Hidalgo, Cameron, and Willacy Counties together. The La Feria News is a weekly community newspaper serving the 15,00 residents in La Feria and the lucrative markets of Mercedes, Harlingen, Santa, Rosa, Raymondville, Santa Maria, Weslaco covering the Mid Valley and Western Cameron County. The La Feia News raches a readership of 37,000 readers with 2.5 readers per copy with its sister publications included called : The Los Fesnos News and Rio Hondo News. The La Feria News is distributed to high traffic locations evey Wednesday of the year. Advertising opportunities for the 2012-2013 year include display and color advertising, premium display space, classified advertising, inserts, web advertising on our site at http://www.thelaferianews.com, and participation in one of our many special issues.
One Paper
Three Papers
One Paper
Three Papers
Open Rates
Three Papers
One Paper
PUBLICATION DEADLINE: WEDNESDAY DEADLINE: THRUSDAY NOON
Three Papers
One Paper
Three Papers
One Paper
Three Papers
Classified* & Public Notices
National Open Rate: $8.00/pci Local Rate: $7.00/pci Local Classified Rate: $7.00/pci
Classified, Private Party Reader Ads: $3.00 First 20 words,. 15 additional words Commercial and Public Botices: $7.00 pci
Back Cover Rates
Volume Rate Contract Discounts
Volume Contracts* Column Inches: 200 401 501 701 901 1101 PCI Rate: $7.00 $6.70 $6.40 $6.25 $6.10 $6.00
1501 $5.85
Display Advertising
Color Rates Description: 1 Color 2 Colors 3 Colors Rate: $60.00 $110.00 $140.00
One Paper
Frequency: Weekly Days Published: Wednesday Circulation: 15,000 Readership: 37,000 Metro Area: Harlingen, Brownsville 4 Col Ads Accepted: Yes Format: Broad Sheet Full Page Size: 11.625 x 21.25 in. Column Widths:
The back cover of The Fauquier Citizen is a preferred position that requires an annual commitment. The space is available at a 15% premium, plus a $150 color charge. Subject to availability.
Deadline and Contact Information CMYK (Process, 4-color) $180.00
Space and material deadline for display advertising is 2:00 p.m. on Wednesdays.
Art, Photo Charges & Color
For more information, please contact Victor Moreno, Ad Director of The La Feria News Organization or Raul Garcia, Advertisement salesman.
Insert Advertising
Payments should be made out to The La Feria News and mailed to: The La Feria News P.O. Box 999 La Feria, TX or to pay by credit card call The La Feria News at 956.797.9920. Accepted card types are Mastercard and Visa.
Display Ads Requiring Excessive Layout: add $1.00 pci Phots: $25.00 for staff photos taken for ads.
$40.00 per 1,000
● Circulation is 5,000, 5 x $40.00 Total: $200.00
Online Advertising
Size (In Pixels) Rate Per Week Rectangle, 300 x 250 $125.00 Skyscraper, 120 x 600 $75.00 Small Horizontal Banner, 468 x 60 $50.00 • Send finished art/ad to: • Please provide a click-through url • .jpg, .gif, animated .gif and .swf files.
All information subject to change at anytime.
Basic Creative Requirements • PDF with all fonts embedded • InDesign with all images and fonts • EPS file with all fonts embedded • All images should be 200-300dpi • Color images must be in CMYK format • Black and white images must be in grayscale
P.O. BOX 999 La Feria, TX 78599 ● LaFeriaNews@aol.com ● www.TheLaFeriaNews.com