FRESCO by Ferraro - May 2024

May / 2024 / ferrarofoods.com

Slices of May

Welcome to the May edition of Fresco by Ferraro!

As the warmth of summer approaches, so too does the season of vibrant flavors and outdoor dining. In this issue of Fresco by Ferraro, we delve into the latest summer flavor trends that will tantalize taste buds and elevate your pizzeria's menu. From refreshing citrus notes to the smoky allure of grilled ingredients, we explore how to infuse these seasonal delights into your offerings.

This month, we are excited to feature a story from one of our loyal customers. Discover how their innovative approach and passion for quality have set their pizzeria apart, creating a community hub where flavor and hospitality go hand in hand.

We also take you on a culinary journey, highlighting the burgeoning trend of culinary tourism. Learn how you can attract food enthusiasts from near and far by showcasing local ingredients and unique culinary experiences.

Finally, don't miss our selection of featured items perfect for your summer menu. Whether you're looking to add a new twist to your pizzas or introduce complementary dishes that capture the essence of the season, we've got you covered.

Dive into this month's Fresco by Ferraro and get inspired to make this summer unforgettable for your customers. Let's make it a season of fresh ideas, delicious creations, and thriving businesses.

Buon apetito, amici, The Ferraro Family

MAY 2024

SURFING INTO SUMMER

Key flavor trends for summer

Page 4

FEATURED ITEMS

A few of our new items that we are especially excited about for May.

Page 8

RECIPE: PIZZA SLIDERS

Mini burgers with Italian herbs, marinara and melty mozz give them the appeal of pizza.

Page 10

MAY INDUSTRY INSIGHTS: CULINARY TOURISM

Some tips for making your pizzeria a place worth traveling to.

Page 11

RECIPE: ORZO AND VEGETABLE SALAD

A Mediterranean orzo salad is rich with basil, grilled vegetables and tender fresh mozzarella. Page 14

CUSTOMER SPOTLIGHT:

Take a step inside Asaro's.

Page 15

Surfing Surfing INTO Summer Summer WITH BOLD FLAVOR

Summer flavor trends often reflect a blend of refreshing, bold, and exotic tastes that align with the season's emphasis on relaxation and enjoyment. On the next few pages are some of the key flavor trends for summer, highlighting ingredients, dishes and beverages that capture the essence of this vibrant season.

Bright Citrus and Tropical Fruits

Citrus : Lemons, limes, and oranges are more prominent, finding their way into marinades, desserts, salads, and beverages.

Example : Spaghetti al LimoneSpaghetti tossed with lemon zest, lemon juice, olive oil, Parmesan cheese, and fresh herbs.

Tropical Fruits : Tropical fruits such as mango and pineapple are used in salads, garnishing grilled chicken or shrimp, and as toppings for desserts

Try This : Garnish seafood dishes with a mango salsa for a sweet and spicy contrast

Garnished with Herbs

Fresh Herbs : Basil, parsley, cilantro, and dill are used liberally to add fresh, green notes to dishes.

Example : Grilled Fish - Such as branzino or sea bass, often garnished with rosemary, thyme, and lemon.

Globally-Inspired

Asian Flavors : Japanese, Korean, and Southeast Asian flavors like yuzu, miso, sesame, and tamarind are popular in dressings, marinades, and noodle dishes.

Example : Teriyaki Chicken PizzaPizza topped with teriyaki-glazed chicken, mozzarella cheese, red onions, and bell peppers. After

cooking, it is drizzled with teriyaki sauce, sesame seeds and a garnish of chopped green onions.

flavors are being used in cheeses, fruits and vegetables to add depth.

Latin American Influences : Mexican and South American cuisines influence summer menus with flavors like chipotle, cilantro, and lime

Example : Taco al Pastor - A pizza topped with al-pastor seasoned pork, pineapple, red onions, cilantro and drizzled with salsa verde.

Smoked and Grilled

Smoky Flavors : Beyond traditional barbecue, smoky

Try This : Garnish salads with grilled nectarines or peaches for a unique smoky sweetness

Grilled Fruits and Vegetables : Grilled peaches, pineapples, avocados, and corn are popular for their caramelized, slightly charred taste.

Example : Risotto PrimaveraCreamy risotto cooked with a variety of fresh grilled summer vegetables like zucchini, peas, and bell peppers.

Plant-Based and Healthier Options

Meat Alternatives : Plantbased burgers and sausages are increasingly featured at summer barbecues.

Ancient Grains : Quinoa, farro, and amaranth are favored in salads for their nutritional benefits.

Example : Mediterranean Quinoa Salad - Parsley, mint, cooked quinoa, cherry tomatoes, red onion, feta cheese, Kalamata olives, cucumber tossed with olive oil and lemon juice.

Refreshing Beverages

Mocktails/Craft Sodas : Artisanal sodas with less sugar and unique flavors like cucumber, lavender, and blood orange.

Iced and Cold Brew Coffees : With additions like vanilla, caramel, and coconut milk for a refreshing caffeine kick.

Retro Inspired Desserts

Classics like banana splits and root beer floats are making a comeback with modern twists

Example : Coffee Root Beer FloatRoot Beer, Ice Cream and a shot of espresso (or 2) or cold brew coffee

Try Tiramisu with Strawberries for a summer twist to the classic, popular Italian dessert

From light and zesty salads to innovative takes on the traditional pizza, these menu items can help your restaurant stand out. Embracing the opportunity to experiment with different recipes and flavor, ensures that your summer menu is both exciting and memorable. Have fun!

FRESCO BY FERRARO

FINALMENTE FRESH MOZZARELLA

EXPERIENCE UNMATCHED FRESHNESS WITH FINALMENTE FRESH MOZZARELLA!

Indulge in the superior quality of mozzarella made from the finest milk, meticulously hand-rolled in the old-fashioned way for an authentic taste that sets it apart. Our mozzarella is crafted using all-natural, farm-fresh rBST-free milk, ensuring a wholesome and delicious experience. Plus, it’s gluten-free and contains no preservatives.

Fresh Loaf

Ferraro# 0700113 | 4/5 lb

1 lb FDL

Ferraro# 0700116 | 2/3 lb

Bocconcini

Ferraro# 0700117 | 2/3 lb

Ciliegine

Ferraro# 0700118 | 2/3 lb

Ovoline

Ferraro# 0700119 | 2/3 lb

COLD BREW CONCENTRATE

NOW IT’S EASIER THAN EVER TO MAKE THE PERFECT, REFRESHING COLD BREW BEVERAGE!

COLD BREW CONCENTRATEJUST ADD WATER.

Ferraro# 5111011 | 6/32 oz

• 3:1 concentrate - just add 3 parts (bottles) water to every 1 part (bottle) concentrate

• Each 32 oz. bottle of concentrate makes 1 gallon of finished cold brew

• The only ingredients are filtered water and coffee

• Once opened, refrigerate and use within 10 days for best taste

• Add milk or milk substitute instead of water to make a “Cold Brew Latte”

COLD FOAM COFFEE TOPPERS

THE BEST THING TO HAPPEN TO COFFEE SINCE COFFEE

Product Features

• Tops up to 20 beverages.

• Real Grade A pasteurized dairy.

• Kosher (OUD).

• 180 day shelf life.

Very Vanilla

Creamy and delicate cold foam with a classic vanilla burst.

Ferraro# 0960217 | 12/15 oz

Melty Mocha

Smooth and chocolatey cold foam creating the perfect mocha.

Ferraro# 0960219 | 12/15 oz

Salted Caramel

Salty meets sweet with this cold foam that satisfies the palette.

Ferraro# 0960218 | 12/15 oz

FRESCO BY FERRARO

Pizza Sliders

Ingredients

• 1 pound ground beef

• 1 tablespoon chopped fresh parsley

• 2 teaspoons chopped fresh oregano

• ½ teaspoon ground pepper

• ¼ teaspoon kosher salt

• ⅓ cup marinara sauce

• 4 ounces fresh mozzarella, thinly sliced

• 8 small leaves Boston lettuce

• 8 slider rolls, toasted

Directions

1. Preheat grill to medium-high.

2. Mix beef, parsley, oregano, pepper and salt in a large bowl until well combined. Divide the meat into 8 equal portions and shape each into a 1-inch thick patty. Try to make all the patties the same thickness for even cooking, and shape them a little larger than the buns--they'll shrink as they cook.

3. Grill the patties, turning once halfway, until an instantread thermometer inserted in the thickest part registers 130 degrees F, 2 to 4 minutes per side (for medium-rare when done; see Tip).

4. Spoon marinara onto each patty and top with mozzarella. Grill until the cheese is melted, about 2 minutes more. Serve the patties with lettuce on rolls.

Tip:

To ensure your burgers are done just right, insert the tip of an instant-read thermometer in the center of the burger. Doneness temps are 135 degrees F for mediumrare (about 3 minutes per side), 140 degrees F for medium , 150 degrees for medium-well and 160 degrees for well-done (the USDA recommendation). Here, the sliders cook with sauce and cheese for a couple more minutes, which will raise their temps about 5 degrees after you check in Step 3.

AND PIZZERIAS

Crafting a Restaurant Worth Visiting

In recent years, culinary tourism has gained remarkable traction as food enthusiasts seek out authentic and unique dining experiences worldwide. Among the myriad of culinary delights, pizza has transcended its humble origins to become a global icon.

According to Technavio’s Pizza Market analysis, North America’s pizza market is set to grow by 6.11% and $51.38 billion over the next few years. For pizzerias looking to become a destination that attracts culinary tourists, it’s essential to offer more than just great pizza.

Authenticity is Key

Authenticity remains a cornerstone of culinary tourism. Pizzerias that emphasize traditional methods and ingredients can captivate tourists seeking genuine experiences. Consider the allure of woodfired ovens, handmade dough, and locally sourced toppings. Highlighting the use of these elements in your marketing can attract tourists eager to taste an authentic slice of pizza, especially when focusing on trends that are hot in your region of the country.

Embrace Local Culture

Integrating local culture and history into the dining experience can significantly enhance a pizzeria’s appeal. This could involve creating a menu that reflects regional specialties or incorporating

local folklore and traditions into the restaurant’s decor and ambiance. Offering pizzas that use local ingredients or are inspired by local dishes can provide tourists with a unique and memorable experience. Always keep in mind that cause marketing never goes out of style. Supporting local charities etc can go a long way for the locals and the visitors.

Storytelling and Branding

Every great pizzeria has a story, and sharing this story can be a powerful way to connect with potential visitors. Whether it’s a family-owned establishment with recipes passed down through generations or a new pizzeria with a modern twist, compelling storytelling can draw tourists in. Utilize social media, your website, and in-house materials to tell your story and showcase what sets your pizzeria apart.

FRESCO BY FERRARO

Diversifying Revenue Streams

In the 2024 Pizza Industry trends report by Pizza Today, catering, food trucks, alcohol delivery and adding grocery and retail items were the top ways to attract traffic and income to especially independent pizzerias and restaurants.

Invest in Ambiance and Experience

The overall dining experience is crucial. Invest in creating an inviting atmosphere that reflects the personality of your pizzeria. This includes everything from the interior design and lighting to the music and service. A memorable ambiance can leave a lasting impression on tourists, encouraging them to share their experiences and recommend your pizzeria to others.

Leverage Technology

In today’s digital age, an online presence is vital. Ensure your pizzeria is listed on popular travel and food review websites. Encourage satisfied customers to leave reviews and share their experiences on social media. High-quality photos and engaging content can attract tourists who research dining options online before their visit.

Participate in Culinary Events

Participating in local or national culinary events and festivals can boost your pizzeria’s visibility. These events often attract food enthusiasts and tourists looking to explore new dining experiences. Whether it’s a pizza festival or a broader food event, having a presence can introduce your pizzeria to a wider audience.

The key is to offer more than just a meal; provide an experience that delights all the senses and leaves a lasting impression. 93% 71% of American pizzerias promote their business through Facebook. promote through Instagram.

FRESCO

Orzo & Grilled Vegetable Salad

Ingredients

• 1 medium eggplant, unpeeled, sliced lengthwise into 1/2-in. planks

• 1 ¼ teaspoons kosher salt, divided

• 8 ounces fresh asparagus, trimmed

• 1 medium (8 oz.) zucchini, sliced lengthwise into 1/2-in. planks

• 1 medium (4 oz.) red bell pepper, quartered lengthwise

• Cooking spray

• ¼ cup refrigerated basil pesto

• 2 tablespoons red wine vinegar

• 2 tablespoons olive oil

• 2 cups cooked orzo

• 8 oz fresh small mozzarella cheese balls

• 1 cup halved cherry tomatoes (4 oz.)

• ½ cup thinly sliced fresh basil

Directions

1. Preheat grill to medium-high (400 degrees F to 450 degrees F). Sprinkle eggplant evenly on both sides with 1/4 teaspoon of the salt; arrange in an even layer on a rimmed baking sheet lined with paper towels. Let stand 10 minutes; pat dry.

2. Lightly coat eggplant, asparagus, zucchini, and bell pepper with cooking spray; arrange on oiled (with cooking spray) grates; grill, uncovered, until softened and lightly charred, 4 to 6 minutes, turning once halfway through cook time. Remove from grill; let cool 5 minutes.

3. Meanwhile, whisk together pesto, vinegar, oil, and remaining 1 teaspoon salt in a medium bowl until combined.

4. Cut grilled vegetables into 1/2-inch pieces; add to pesto mixture in bowl. Add orzo, mozzarella, and tomatoes; toss to coat. Spoon mixture evenly into 6 bowls; sprinkle with basil, and serve.

CUSTOMER SPOTLIGHT

Asaro’s Pizzeria Ristorante

Venice & Sarasota, FL

Interviewed: Frank & Anthony Asaro

Asaro's Pizzeria Ristorante, with locations in Venice and Sarasota, Florida, traces its roots back to 1980 when it first opened in Long Island, NY. Over the past 44 years, this family-run business has become a beloved tradition. The most popular item on their menu is the Veal Piccata, celebrated for its exceptional taste. What sets Asaro's apart from the competition is their unwavering commitment to the quality and consistency of their recipes.

Partnering with Ferraro Foods has been a strategic choice for Asaro's, owing to the excellent relationship with their sales representative and the high quality and diverse selection of products Ferraro Foods offers. For fellow restaurant

owners, Asaro's emphasizes the importance of never sacrificing the quality of products for the sake of pricing.

Beyond serving delicious food, Asaro's Pizzeria Ristorante is deeply involved in the community. They sponsor various sports programs at Venice High School, including football, volleyball, baseball, and cheerleading. Additionally, they donate food to the football team and coaching staff at least once each season. Asaro's also supports local charities by donating gift cards to golf tournaments at their neighborhood country club, which raises funds for veterans, cancer research, and children in need.

Asaro's of Venice - 2454 Laurel Rd E, Nokomis FL 34275

Asaro's of Sarasota - 8320 Bee Ridge Rd, Sarasota, FL 34241

FRESCO BY FERRARO

KRISPY CUTS

3/8” COATED FRENCH FRIES

FERRARO CODE: 220028 6/4.5 LB

P R O D U C T F E A T U R E S:

Cut Size: 3/8"

Serving Size: 3 oz (85 g)

Grade: Long Fancy

Shelf Life: 24 months

Storage: Keep Frozen (0°F or below)

Preparation: Deep Fry

MENU INSPIRATION

of US consumers say french fries are their go-to comfort food.1

Try adding a loaded fry appetizer to your menu! Choose recipes that fit your restaurant and keep them ultra-profitable by using ingredients you may already have on hand.

Truffle Parmesan Fries

Fries tossed in truffle oil, sprinkled with grated Parmesan cheese, and garnished with fresh parsley.

Visit ferrarofoods.com to stay up-to-date on industry trends, inspire your menu and learn more about what we have to offer your business.

Buffalo Chicken Fries

Crispy fries topped with shredded buffalo chicken, crumbled blue cheese, diced celery, and a drizzle of ranch dressing.

Garlic Herb Fries

Fries seasoned with garlic powder, parsley, and a hint of rosemary, served with a side of creamy garlic aioli dipping sauce.