LIFESTYLE BUSINESS ACCELERATOR 90 Day Course | Class 1
WELCOME & LOGISTICS INTERNET
SPEAKING / QUESTIONS BEST PRACTICES
CLOCK
ONLINE COURSE MATERIAL
MISS CLASS, KEEP UP BATHROOM
PARKING
ACCOUNTABILITY PARTNERS PODS
Logistic Questions
OVERVIEW OF COURSE SCHEDULE Class 1
Class Intro & Personal Foundation
5/17
Class 2
Product/Service Development Cycle & Lean Canvas
5/24
Class 3
Product Development Cycle Deeper Dive - Research
5/31
Class 4
Product Development Cycle continued
6/7
Class 5
Revenue Model
6/14
Class 6
Expenses
6/21
Balance Sheet & Cash Flow Statement
6/28
Financial Models
7/5
Small Business Systems - Accounting, Legal, HR, IT, Operations
7/12
Marketing Plan
7/19
Class 11
Sales Training
7/26
Class 12
Funding Options
8/2
6pm
8/9
Class 7 Class 8 Class 9 Class 10
Graduation Party
OVERVIEW OF WORKSHOP SCHEDULE 6 - 7:30 pm
5
Deeper Dive Workshops Specially designed to inspire idea sharing and gain impactful content.
5/26/16 | Tech & Business Organization - Melinda’s home 6/9/16 | Tapping into Flow State and Your Creative Genius - Calvary Church 6/20/16 | Building A Network - Tyler’s Home 7/7/16 | Creating Your Business Around Your Lifestyle - Melinda’s Home 7/25/16 | Digital Marketing Tactics - Calvary Church
COWORKING SCHEDULE Wednesdays 6-8pm North County Starbucks Solana Beach 691 Lomas Santa Fe Drive
Thursdays 6-8pm Downtown Starbucks Solana Beach 600 W Broadway #115
DELIVERABLE DUE DATES 6/14/16 Industry Research Section
7/12/16 Complete 5 Year Financial Projections
7/19/16 1st Draft of Business Plan
Competitor Research Section Market Research Section Product Description Section
7/26/16 Draft 2 of Business Plan
8/2/16 90 Second Company Presentation
INTRODUCTIONS
60 Seconds (Career History with a personal flavor)
CLASS 1 TOPICS
THE BUSINESS LIFE CYCLE
PERSONAL FOUNDATION
TYPES OF ENTREPRENEURSHIP
BUSINESS IDEA
BUSINESS LIFECYCLE MATURITY STAGE GROWTH STAGE STARTUP STAGE LAUNCH SEED STAGE
LAUNCH PRE-LAUNCH ACTIONS
SEED STAGE OVERVIEW
Marketing
Infrastructure
Funding
Legal
Government
Logo Biz Cards Web Name/Site Other Collateral Product Development Marketing Launch Plan
Location Telephone IT Systems Hiring/Payroll Business Support Team
Funding Requirements Funding Sources Debt Funding Equity Funding
Bank Accounts NDA Funding Insurance Legal Biz Type
Business License Fictitious Biz Name IRS Patents, Trademarks, Copyrights Seller’s Permit
BUSINESS PLAN Phase 1: New Product Development Industry Analysis Competitive Analysis Market Analysis Product Description
Phase 2: Financials Financial Projections
Phase Three: Writing the Plan Marketing Plan Operational Plan Management Team Sales Plan Executive Summary
PERSONAL FOUNDATION identity Health: Physical, Mental, Spiritual & Emotional Passion Integrity Talent
Goals Lifestyle Goals Financial Goals
Support Personal Support Team Business Support Team Pay the Bills Plan
Business Idea A Problem You Will Solve People Who Have this Problem Your Solution
TYPES OF ENTREPRENEURSHIP SOCIAL
LIFESTYLE
SERIAL
The Social Entrepreneur is motivated to transform the world into a better place to live. He/she does not accept status quo and seeks to actively improve environmental, educational, social and economic conditions. Rather than being driven by the desire for profits, social entrepreneurs are usually aimed at improving the quality of goods and services while contributing back to the community and society.
The Lifestyle Entrepreneur combines their interests and expertise into a business model that allows them to make a living. Unlike other entrepreneurs who grow their businesses and aim for high return upon exiting or selling their business, lifestyle entrepreneurs are truly passionate about their professions and choose a business model that can sustain long-term development. They place their passion before profits, integrate their interests into their business and possess high expertise to yield breakthroughs in their respective fields.
The Serial Entrepreneur continuously comes up with new ideas and starts new businesses. He/she can easily duplicate his/her previous successful business model, or follow his/her experience to realize a new idea. Serial entrepreneurs are willing to take risks in new fields and are likely to experience repeat entrepreneurial success.
HIGHGROWTH High Growth Entrepreneurs are mainly motivated by creating wealth. High growth companies are typically highly scalable (100+ million in 5 years), require large amounts of capital ($5M to Billions), requires a large team, and usually has a founder that has an advanced education and set of related business experiences.
PERSONAL FOUNDATION OF THINGS WHO WANTS TO SHARE?
Identity Pay The Bills Plan Office set up Strengths/Weaknesses
BUSINESS PLAN TABLE OF CONTENTS
● ● ● ● ● ● ● ● ● ● ●
EXECUTIVE SUMMARY MISSION & VISION PRODUCT & SERVICE DESCRIPTION INDUSTRY ANALYSIS MARKET ANALYSIS COMPETITIVE ANALYSIS SALES & MARKETING PLAN OPERATIONS PLAN MANAGEMENT TEAM FINANCIAL PLAN APPENDIX
BUSINESS PITCH
90 Second Problem? Whose Problem? Your Solution
HOMEWORK
1 Set Up Office
2 Reach out to 6 members of Support team and Enroll (3 personal and 3 professional)
3 1. Read Business Plan Sample 2. Review Biz Plan Template files 3. Read Business Plan Basics Ebook