How To April 2014

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How To Sunday, April 20, 2014

In this issue:

Choose a Computer Backup Service Choose a Credit Union Choose a Dentist Get an Electronic version of The Times Choose a Garden Center Purchase a Hearing Aid Choose a Lasik Surgeon Choose a Metal Roof Choose a Pharmacy Choose a Technical College Choose a Veterinarian


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How To

The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

TABLE OF CONTENTS

Choose a Technical College ............................................pg 3 Choose a Garden Center ................................................pg 4 Choose a Veterinarian ....................................................pg 6 Choose a Document Shredding Service .............................pg 8 Choose a Lasik Surgeon ............................................... pg 10 Choose a Metal Roof.................................................... pg 12 Choose a Dentist ......................................................... pg 14 Purchase a Hearing Aid ................................................ pg 16 Choose a Credit Union ................................................. pg 18 Get an Electronic Version of The Times ............................ pg 20 Choose a Pharmacy ..................................................... pg 22


The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

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nyone planning to continue their education beyond high school, or who is in high school and wants to get a leg up on their college course work, might want to consider enrollment at a technical college. Technical colleges have much to offer students of all levels, and picking the right one may help you achieve your academic and career goals. Students who enroll in technical colleges vary greatly. Some of the types of students in Georgia who elect to take coursework at a technical college include: Beginning students • High school graduate, no college Transfer students • Previous college experience Returning students • have already attended classes at a particular technical college Dual enrollment • Current high school student taking diploma or certificate classes Transient Students • Transferring credit to home college Certificate students Technical colleges may offer different types of programs. Credentials offered: • Associate Degrees • Diploma • Technical Certificate of Credit There are some differences be-

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CHOOSE A TECHNICAL COLLEGE tween the programs and program Entrance exam requirements may requirements may vary slightly also vary from school to school. from school to school. Differenc- Be sure you know which exam es in the programs are: scores will be accepted at the school to which you are applyAssociate degree ing. If you need to take additional • Core classes may transfer to an- tests, check with that school to see other 2- or 4-year college if they administer any entrance • Highest level of test scores exams. needed to be “program ready” Many colleges will require that • College Algebra needed for exam results be current. They may most programs require that exam scores be no • Largest number of hours need- less than five years old, and they ed for graduation will usually stipulate minimum required scores. Diploma Technical colleges may admit stu• Slightly lower test scores need- dents at different levels. Some of ed to be “program ready” these levels may be divided as fol• Fewer hours needed for gradu- lows: ation • Core classes will only transfer Regular to another technical college • Applicant met minimum admissions requirements and will not be Technical certificates of credit required to take remedial classes • Fewest credit hours needed for graduation Provisional/Developmental • Test scores & transcripts may • Applicant is required to take not be required. a specified number of remedial classes, usually in English, math Admissions or reading. Basic admissions procedures including turning in all required Probation items to the admissions depart- • Based on previous college-level ment or officials by the suggested work. dates, and an application fee, an Technical colleges may have application for admission, official many programs that are structured transcripts, valid entrance exam to meet a wide variety of needs scores, and a copy of resident from a wide variety of students. alien card (if applicable). All re- If you plan on continuing your quired items must be submitted education, or want to gain an edge on or before the suggested date on your college education during of the quarter or semester you your high school years, consult a wish to enter. Be sure to check technical college to see how their with the school so that you know programs can help you achieve your deadline. your goals.


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The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

CHOOSE A GARDEN CENTER

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s spring draws near, the birds start to come out of hiding and many people begin to turn their attention to gardening. Starting in January, mailboxes throughout America begin to be stuffed with seed catalogs. Although the perfect looking pictures can make your mouth water, not everyone wishes to start their spring garden from seeds. There are many other options to consider when planning the garden of your dreams. In many cases you will have more than one choice for a garden center in your area. Choosing the right one for you may be confusing. Ask yourself what features are important to you. It is simple to become familiar with the industry as long as you pay attention to a few key things.

of good management as well.

IS THE GARDEN CENTER LOCAL OR NATIONAL? Sometimes this can be difficult to determine. In many cases, garden centers may belong to a franchise and get their plants from other areas while having a local management team. This can make it more difficult to have control over the final product that you may buy. A greenhouse that grows all of their own plants from seeds has full control over their inventory. The closer the plant is grown to where it will eventually be gardened, the better the end results will likely be. It is important to understand that plants are shipped in very small containers for long distances. This can cause the plants to be subject to HOW LONG HAVE THEY more plant diseases, most of which BEEN IN BUSINESS? won’t be apparent until the plant is The longer a garden center has been already in your garden. in business, the more likely they are to have great service and offer qual- OPEN POLLINATED, GEity plants. NETICALLY MODIFIED OR Even if the greenhouse or garden ORGANIC? center has changed ownership, it is Anyone who has spent any time diglikely that there has been a continua- ging in the dirt knows the meaning tion of business practices. While the of these buzz words. Recently they length of time in business isn’t nec- have made it to the top of all gardenessarily the only thing to be consid- ing organizations. ered, it is a good indication of sound Open pollinated designates a seed or business practices. plant that will reproduce itself purely Many times when a business is sold if seed is properly saved from the the original owners stay on to pro- fruit of the plant. An organic seed or vide training to new employees and plant has been produced without arowners to help with a smooth transi- tificial or chemical pesticides. Genetition. This process of a smooth tran- cally modified plants are created by sition can often be a good indication laboratory technology that manipu-

lates the plant’s genes. For example, instead of mixing two different kinds of corn to create one that is more resistant to diseases, they may combine genes from corn and a totally unrelated tomato plant. These modifications do not happen naturally in the breeding process. People are very wary of genetically altered seeds and plants. The truth is that there are many advantages to this type of plant. On commercial farms, this type of plant can give distinct advantages over those that are not genetically modified. In a backyard garden however, this is usually not necessary. When shopping at a garden center, you should know what types of plants are being offered. Many will have identifying points listed on the tag. If not, you should check with the staff to get information. Generally, commercial crops are more likely to have genetic modification done on them. There are many other points to consider that will help you make the right decision about a garden center or greenhouse. All else being equal, spend some time visiting all of the options. You may find a combination from several provide you with the best results. It’s important to feel free to shop around and compare prices. Customer service is also very important. Generally, gardeners are friendly and knowledgeable and always happy to give you pointers. You should find that the garden center you choose is informative and friendly.


The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

Full

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Looking for a unique Mother’s Day gift?

B loom N ursery

Come see us for beautiful one-of-a-kind Mother’s Day plants and flowers.

Come shop a true nursery.... We have over 4 acres of perennials, landscaping shrubs, and trees in stock and 6 greenhouses that we propagate and grow plants in. You won’t find a bigger selection of healthy plants at affordable prices so come see why thousands of people in our region have shopped with us!

03 . d since 20 te a r e p o , we’re ned and Family ow just growing plants t “We’re no lifestyle.” growing a rs llie, Owne Tim & Ke

Thanks to everyone who has shopped with us over the past decade. We are a locally owned family business celebrating eleven years in business. We are honored to provide a service to our community, and to be a source of relaxation for our customers. Our plants are healthy and we only sell varieties that are suited for our climate. That means they’ll thrive in our Georgia conditions. In other words,

“Our Plants Live...... or Die Trying”!

770.842.2345 6662 Holly Springs Road Clermont, GA Visit our website at www.fullbloomnursery.com for tips and advice on growing vegetables, herbs, flowers, and much more! Hours: Monday thru Friday from 9 am to 6:30 pm and Saturday from 9 am to 4 pm


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The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

CHOOSE A VETERINARIAN

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n today’s society, pets are generally considered to be members of the family. As such, they should be provided with the excellent health care that any member of your family deserves. Many people neglect to bring their pets to a local veterinarian due to cost concerns. These people tend to believe that it is simply not financially wise or necessary to provide their animals with regular health care. However, by ensuring that your pet has regular check-ups from an experienced animal professional, you can add years to your pet’s life and improve upon its happiness. You should never wait until your pet is sick to provide it with the health care that it needs. Many animal diseases can be prevented with regular check-ups, saving you time and money in the long run. Visits to the veterinarian will boost your pet’s health, allowing it to lead a happier, more vigorous life. The process of searching for a veterinarian can seem intimidating. However, so long as you adhere to the following guidelines, you can easily locate an animal health care professional that will provide your pet with the services that it needs in order to lead a long, healthy life. When searching for a veterinarian, you should first ask for references from your friends and family. The best way to receive an accurate impression of a vet’s quality of work is by speaking with his or her past clients. A veterinarian’s references should assert that he or she is professional, timely, honest and compassionate. The Internet is also an excellent source of information regarding the

quality of a specific animal health care professional. Search for reviews from past clients, and check the business’s reputation with the Better Business Bureau. After you have narrowed down your choices, feel free to visit the veterinarian’s office in order to receive a personal impression of the professional’s values. The office should be scrupulously clean, and all employees should be friendly and welcoming. You should observe the interactions

between the office’s staff and the animals that are present. If a large number of pets seem excessively stressed or anxious about their visit, this could be a warning sign that the vet is not as gentle or careful as he or she should be. You can even chat with the other clients that are present. Ask them about their past experiences with this particular veterinarian. Most clients would be happy to share their stories or recommendations with you.


The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

Veterinarians Serving Northeast Georgia Since 1967

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YOUR TRUSTED HOMETOWN VETERINARY CLINIC Animal Medical Care (AMC) has one of the newest and largest facilities in Northeast Georgia. AMC was established in 1967 by Dr. John Sundstrom in downtown Gainesville. Since then our clinic has continued to grow to meet the demands of our community. Dr. Denise Funk joined the practice in 1996, and Dr. Potter in 2001. In 2003 we completed construction and moved into our current facility.

SERVICE WITH A SMILE

GENTLE, CARING, & COMPASSIONATE

We have made it our priority to invest in modern equipment that provides us with information we need to make informed decisions about the health and medical needs of our clients’ pets. We are committed to continual advancement in clinical and surgical techniques to provide the most advanced and cutting-edge technology toward the care of your pet. We are truly thankful for our clients. We are proud of the relationships that we have developed over the years and look forward to building new relationships with new clients. Being a part of Gainesville for over 40 years has rewarded us with many wonderful friendships and memories. Our mission is to provide the very best medical care for your pet, using the most advanced techniques and equipment with a personal and caring touch. We are dedicated to providing excellent medicine and first-rate service.

KNOWLEDGE YOU CAN TRUST, EXPERIENCE YOU CAN DEPEND ON

Adding years to life...and life to years

(770)532-1217

M, W & F: 8am - 6pm • T & Th : 8am - 7pm • Sat : 8am - 1pm

984 Thompson Bridge Road, Gainesville, GA ADDING YEARS TO LIFE & LIFE TO YEARS

www.vetamc.com


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The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

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omputer backup is now an essential task for all computer users, as we now store our whole digital life online. No more cd racks, photo albums and dvd stands containing our data, we now store our photos, music and movies on our computers. A few years ago the trend was to buy a external hard drive and back all our data up to here, but now thanks to technology advances and increased internet speeds we now backup our computer data online. Online computer backup is definitely the best way to backup your computer. You can then access your files from anywhere, with no need to carry flash usb hard drives. You can then easily share and download your files from wherever you are. WHAT IS ONLINE BACKUP? Online backup is the process of installing disaster recovery software on your computer which backs up your files securely and hosts them on our vault storage servers. You will use a user friendly interface to select your files, backup schedule, and also to download and restore the files once backed up. So you should see online backup as insurance for your files and documents, you pay a small monthly fee and if you lose any files or they are stolen or deleted you can get them back. Nothing lost.

CHOOSE ONLINE OFFSITE COMPUTER BACKUP/ DISASTER RECOVERY SERVICES HOW DOES ONLINE BACKUP WORK Online Backup involves downloading disaster recovery software application, which will be installed on your computer or laptop.

backup generators, and redundant internet connections through fiber and micro-wave with unlimited bandwidth. Encryption is the process where data is scrambled into a long series of characters and a key is then The application will run in the needed to unscramble the informabackground backing up your files to tion again. Clients have complete our secure storage servers. Disaster control with their encryption key. recovery services should use 256 bit SSL encryption which is classed as Encryption is one of the major reasons why online backup is the “Bank Grade Security”. preferred choice for computer storDisaster recovery services should age. Encryption prevents malicious provide an online control panel so parties from attempting to access, you can search your files online and change, or damage files by storing them in a way which is inaccessible download, or share these files. without the key. The purpose of the software is to allow you to easily restore your CLOUD STORAGE OR ONcomputer if at any point it crashes LINE BACKUP? from hard drive failure, you acci- Cloud storage allows you to store dently delete a file, if your laptop is selected files on the internet so you stolen, or your business location is can share them and access them whenever you wish. This is normaldestroyed. Restoring files will be easy with ly done by having a desktop sync folder. Disaster recovery services just a few clicks. online backup is backing up your Online backup is usually simple, whole computer so you can easily automated, and gives you peace of restore your computer back to it’s mind if you choose the right pro- original state before the crash. vider. With Online Backup an advanIS ONLINE BACKUP SE- tage is that you get to keep your file structure. So it backs up your CURE? The goal is to provide business computer drives and you can search with a secure, efficient, and cost for files in this format. If you use effective means of off-site on- Cloud storage most companies give line backup services. The facili- you a folder which you have to drag ties should include state of the art and drop files into to backup. It is climate control vaults, protected recommended to use online backup by FM-200 fire protection, power instead of cloud services.


The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

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It’s not just data you’re protecting. It’s your business. EVault Online Data Backup & Recovery • Over 32,000 businesses trust their data to Evault with more than 10,000 successful restores every month. • A full backup is run every night. No more incremental backups. • Fully automated. We monitor your backups and contact you if there is a problem. Monitor Employee Web Browsing and Block Unwanted Sites • Stop letting the internet be a drain on your payroll. • You can monitor sites, OR, we can monitor it for you. • Only $29 per computer per year. Add up the payroll savings. PC and Server Monitoring • Productive / Protective health check Full Service Technology Partner • Network / PC / System Support If you’re looking to • Disaster Recovery arrange a complete • Hardware and Software Purchasing • Strong Secure Encryption computer backup, call us • Instantly Off-Site Every Night today at 706-677-1078! • Restore in Minutes Is Online Backup Secure? • The goal is to provide business with a secure, efficient, cost effective means of off-site online backup services. The facilities include state of the art climate control vaults, protected by FM-200 fire protection, power backup generators, and redundant internet connections through fiber and micro-wave with unlimited bandwidth.

Contact DSI TODAY for a FREE 60 Day Trial! 706-677-1078 • datasurvival.com • info@datasurvival.com


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The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

CHOOSE A LASIK SURGEON

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ired of your contacts and glasses? LASIK may be for you. While LASIK (Laser-Assisted In Situ Keratomileusis) doesn’t always result in perfect vision, says the Eye Surgery Education Council (ESEC), it can allow people to more freely pursue their hobbies, physical activities and careers. It’s a lifetime investment — and one with many benefits. In order, to successfully free yourself from contacts and glasses, it’s important to know what to expect, and to find an experi-enced surgeon whom you can trust with your windows to the world. WHAT IS LASIK? The Food and Drug Administration says LASIK is a procedure that permanently changes the shape of the cornea — the clear covering on the front of the eye that helps focus light to create images on your retina — by using an excimer laser. During the surgery, a knife is used to cut a flap in the cornea, revealing the middle section of the cornea (stroma). Pulses from a computercontrolled laser vaporize a portion of the stroma, says the FDA, and the flap is replaced. The result is corrected vision. The speed and development of the computers that run the lasers is a huge advantage today. Lasers are much safer today than they used to be. AM I A CANDIDATE? Patients can be 18 or 80 years old, as long as they’re healthy. The ESEC says an ideal LASIK candidate is at least 18, with a stable contact or glasses prescription for at least two years; has sufficient corneal thickness; is affected by a common

vision problem; and doesn’t suffer from a disease (vision-related or otherwise) that could complicate the surgery. As with any surgery, there are risks and complications to consider. Some patients can lose vision; develop glare, halos and/or double vision; be under- or over-treated, requiring additional treatment or the continued use of contacts or glasses; develop severe dry eye syndrome or have results diminish with age, according to the FDA. FINDING A SURGEON Become a critical consumer of health care in your search for an experienced, qualified surgeon. Do your homework. Research Web sites about LASIK, such as www. lasikinstitute.org, and schedule consultations with a few surgeons. Where you feel comfortable is where you should go. But there’s no substitute for experience: According to the ESEC, several studies have shown there’s a learning curve associated with the surgery. The more procedures a surgeon has done, the better he or she will beat it. A surgeon who’s done 30,000 surgeries, and has eight or nine years of experience is a lot better than getting a cheap fix. Check surgeon credentials — you’ll want to go to a certified, licensed ophthalmologist who’s had extensive training in refractive surgery. The surgeon should also have manufacturer certification on lasers, which should be FDA-approved. Contact the American Board of Ophthalmology at www.abop.org, for information on certified surgeons in your area.

Interview possible surgeons to see who suits your preferences: Do you prefer going to a strictly refractive surgery center or a fullservice ophthalmic practice? Do you feel comfortable with the surgeon, and his or her staff ? Is the facility comfortable and clean? Does the surgeon offer patient references? WHAT TO EXPECT Once you find a surgeon with whom you feel comfortable, the first step is to schedule a preoperative evaluation, during which you’ll receive a comprehensive eye examination. You can’t wear soft contacts for two to seven days (depending on the type of lenses), or hard lenses for a minimum of four to eight weeks prior to the visit. The surgeon will perform a number of tests to determine if you’re a candidate. Many surgeons allow patients to observe the procedure from a viewing room to get a better idea of what to expect. The surgery lasts approximately 15 minutes and, on average, costs $4,000 for both eyes. Discomfort is minimal and you should be able to get back to normal life within a few days. And with the technology today, many walk out with 20/20 vision or better — and no contacts or glasses in sight. Remember that perfect vision isn’t guaranteed. About 56 percent of patients achieve results of 20/20 or better, and more than 90 percent achieve 20/40 or better according to the ESEC. You may still need to wear glasses or lenses for some activities such as reading. Ask your surgeon what results he or she plans to achieve with your eyes.


The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

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The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

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ith the home improvement boom showing no signs of slowing down, many home owners are taking a new look at metal roofs. Until recently, the term “metal roof ’ referred to the old vertical-seam roof — the kind you’d see covering barns or commercial structures. But that’s all changed, says Frank Farmer, president of American Roofs Inc., in Flushing. Today’s metal roofs — made of aluminum, steel or copper — are stamped out in presses to imitate the looks of cedar shake shingles, clay tile or slate. “Anything you see in a traditional roof can be mimicked a metal roof ’ Farmer says. And they’re perfect for remodeling projects: Farmer says 90 percent of his company’s work is in the renovation market. Metal roofs offer texture and definition, and give today’s homes “a very rich look.” However, the beauty of a metal roof is more than skin deep. It’s good looking, strong, durable, nearly weatherproof and can literally last a lifetime. A LONG LIFE While the average metal roof has a higher initial cost than traditional roofs, you can expect metal alternatives to last a minimum of two to three time longer, according to the Metal Roofing Alliance (MRA). An asphalt roof begins to deteriorate as soon as it’s exposed to normal weather, other roofing materials (wood shingle, shake and tile) all have their own weather-related problems. ‘With these roofs, replacement is usually necessary in eight to 12 years,” says Farmer. A metal roof, however, will never decompose, and can easily last 40 to

KNOW IF A METAL ROOF FITS YOU HOME’S STYLE 60 years — or more, Farmer says. The oldest aluminum roof in the world was installed in 1880 on the chief secretary’s office building in Sydney, Australia, and it’s still in good condition. The aluminum cap on the Washington Monument, in place since 1884, looks like it was installed yesterday. In other words, you can safely consider a metal roof a permanent fixture. LONG-TERM SAVINGS Because they’re so durable, metal roofs offer long-term cost savings and add to the resale value of your home. A metal roof is practically maintenance-free — all home owners need to do is occasionally hose it down from the ground. In addition, consumers are pleasantly surprised to find aluminum roofs reflect the sun’s rays, resulting in lower energy bills. “An aluminum roof will reduce air conditioning costs by a minimum of 34 percent,” says Farmer.

In cold climates, a metal roof ’s heatreflective quality allows it to shed snow, which protects the structural integrity of the root. And it can eliminate ice damming at the eaves, so water can’t back up and collect under the roof, or leak into your home. “Metal roofs will not peel, crack or blister,” says Farmer. ‘There are no footholds for moss or fungus. And every rain just washes the roof.”

EARTH FRIENDLY Not only is metal roofing good for homes, it’s good for the environment. The high recycled content of metal roofs — most have recycled content of anywhere from 25 to 95 percent, according to the Metal Building Manufacturers Association — makes them superior to asphaltbased products. Because a metal roof can often be installed directly over an existing roof without tearing off what’s already there, metal roofing helps reduce shingle waste. The National AssociaNO NOISE tion of Homebuilders notes that 20 Home owners get another surprise billion pounds of asphalt shingles are when they find how noise-free a metdumped into U.S. landfills every year. al roof can be. When installed with solid sheathing, a metal roof will silence noise from rain, hail and bad LIGHTWEIGHT weather as well as, if not better than, MRA figures show a typical metal any other roofing material. “The roof is 50 percent lighter than an tone of the sound is slightly higher,” asphalt shingle roof, and 75 percent says Farmer. “But we’ve had no noise lighter than concrete tile, fiber cement shakes and slate. With metal complaints, ever.” roofing, weight on a structure is never an issue. WEATHER RESISTANT A metal roof can withstand decades Metal roofs may continue to be of abuse from any kind of extreme the roof of choice for barns for weather — from high winds and many years to come. But more and heavy snow to hailstorms and wild- more, home owners are recognizing fires. Metal roofing has a 120-mph the benefits of these durable, longwind rating, meaning it can survive lasting, cost-effective roofs for their a very strong tornado, says the MRA. dwellings as well.


The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

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oday’s Metal Roofing and building products are constructed to exacting specifications with finishes warrantied up to 40 years. Metal is ecologically sound. It protects against fire set from embers and is virtually maintenance-free.

❖ 20 Colors In Stock ❖ Many Styles ❖ Quick Turnaround

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The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

CHOOSE A DENTIST

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entists are licensed practitioners who hold either a doctor of dental surgery (D.D.S.) degree or the equivalent doctor of dental medicine (D.M.D.) degree. Becoming a dentist requires a minimum of two years of predental college work followed by four years of dental school. However, almost all students entering dental school have a baccalaureate degree. The first two years of dental school consist largely of basic and preclinical sciences. The last two years are spent primarily in dental practice under faculty supervision. State licensure is then acquired by passing national and state board examinations. Dentists who wish to specialize spend two or more years in advanced training. To become board-certified they must then pass an examination administered by a specialty board recognized by the American Dental Association. POSITIVE SIGNS Good dentists take a personal interest in patients and their health. They are prevention-oriented but not faddists. They use x-ray films and probably suggest a full-mouth study unless suitable films are available from the patient's previous dentist. A thorough dental examination includes inspection of the teeth, gums, tongue, lips, inside of the cheek, palate, and the skin of the face and neck, plus feeling the neck for abnormal lymph nodes and enlargement of the thyroid gland. In adults a periodontal probe should be inserted between the gums and teeth to detect abnormally large crevices. Good dentists also chart their findings in detail. Regular check-ups can detect problems early. Routine tooth cleanings, bite evaluations, periodontal examinations, early interventions, and fluoride treatments can often avoid costly repairs. The frequency of maintenance care (including calculus removal and x-ray examinations) should be based on an assessment of the frequency of cavity formation, the rate

of calculus formation, the condition of the gums, and any other special problem. Once current treatment has been completed, the patient should be placed on a recall schedule and notified when the next checkup is due. High-quality dental work usually lasts a very long time, whereas low-quality work may fall out or decay out in a few years. The price of dental work is not the best way to judge quality; rather, pay attention to the time the dentist takes to do the work. High-quality dentistry cannot be done assembly-line style; it takes time and meticulous attention to detail. Before embarking on treatment, get a clear understanding at your own level of what is to be done and what the outcome might be. Consider treatment options, because there may be more than one way to accomplish a goal. For example, a removable bridge, fixed bridge, or an implant may all be acceptable ways to replace a missing tooth; but they have different advantages, disadvantages, and cost. NEGATIVE SIGNS Be wary of flamboyant advertising, because it is likely to signify an emphasis on mass production rather than quality care. When the fees charged per service are low, the number of services performed may be greater than needed, resulting in higher overall cost. Dentists whose ads overemphasize "twilight sleep," cosmetic dentistry, and onevisit comprehensive treatment may not be interested in long-term maintenance care that does not generate high income. Routine use of intravenous sedation is another bad sign because it means that patients are exposed to unnecessary risks. Although general anesthesia can be appropriate for children, adults with seizure disorders, and a few other situations, the vast majority of patients do not need it for routine dentistry. A small percentage of dentists espouse or engage in unscientific practices. You should avoid any dentists who:

•Automatically recommend replacement of amalgam fillings or removal of teeth that have root canals •"Specialize" in treating headaches, backaches, myofascial pain, or TMJ problems •Allege that fluoridation is dangerous •Diagnose neuralgia-inducing cavitational osteonecrosis (NICO) •Go beyond dentistry by diagnosing "heavy metal toxicity" or diseases other than those of the mouth, gums, teeth, and associated tissues. OTHER TIPS It makes sense to become acquainted with a family dentist before an emergency arises. Suitable prospects can be identified by asking among friends, acquaintances, and local health professionals. Additional recommendations can be obtained from a local dental society or a dental school if one is located nearby. A good first step is to schedule a "get acquainted" visit to see whether your personalities and philosophies of health care are a match. Ask about fees and payment plans. Most dentists prefer patients to initiate discussion of fees because patients know more about their own financial situation. Where large fees are involved for major work, it is best to have a written understanding of what fees will be charged and when payment will be due. Consumers Research offers these questions for judging a dentist's skills after you have received treatment: •How does your bite feel? •Is any of the dental work irritating your gum? •Does the treated tooth look like a tooth? •Does dental floss or your tongue catch on the tooth? •Did the dentist take time to polish your fillings? •Do you feel pain when drinking hot or cold liquids? •Was any debris left in your mouth after treatment? •Does the dentist use a water spray to cool your teeth while drilling?


The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

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A Beautiful Smile... is Timeless

After & Before

• Age Reversing Dentistry • Cosmetic Dentistry

After & Before

After & Before

• Sedation Dentistry • Periodontics (Gum Disease Treatment)

• Dental Implants • Full Compliment of General Dental Services

Offering one on one personalized dental care for all ages. 615 Green Street, Gainesville, GA 770-532-2336 Visit us online at smilescience.net

Norman D. Peets DDS, FAGD


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The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

PURCHASE A HEARING AID

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certainly pay a lot more, but beware. Make sure you go to a licensed professional that has digital technology and the experience and know how to use the technology, as well as knowledge to make sure it fits your ear well.

hen a person finally decides they are tired of the strain they are experiencing to hear family, friends, and loved ones, it’s time to start thinking about a hearing aid. The following are a few helpful ideas so that you get what you need, without wasting a lot of time or spending too much money.

The second most important factor is that it fits your ear well. If the hearing aid is loose, no matter how good the technology is, if it is slipping out of your ear it won’t deliver the sound properly down the ear canal to the eardrum. If it’s too tight, that can create other issues that won’t allow you to hear well.

First of all, there are some fundamentals in hearing that are very important to understand. The critical part of understanding speech is to hear the consonants. The s’s, t’s,v’s, etc. are the sounds that give speech clarity. A simple word like “cat,” without hearing the “c,” could sound like “hat” or “mat”. This is why when a hearing loss develops it sounds like everyone is mumbling or “they’ve got marbles in their mouth,” because you’re not hearing the consonants. Each of these critical consonants is at specific frequency. Simply put, if you have a hearing loss where these critical consonants are, you will have a difficult time hearing those particular consonants and therefore understanding speech.

These reasons are why purchasing a hearing aid over the Internet, or mail order, or at the sporting goods store is not going to help you hear. These are simply amplifiers; they are not programmed to your hearing loss! Many people get hearing aids through these venues and sadly find out they don’t help them hear, and thus make the claim “hearing Hearing is a critical part of living. Hearing keeps you socially active, aids don’t work”. mentally alert and interesting to Which leads us to where you be around. Don’t let a hearing loss should get hearing aids. First off, force you to be withdrawn and soyou don’t have to pay a lot to hear. cially inactive. With modern techYou can get an advanced, multi- nology it is easily fixed. Get help, it channel, digital hearing aid for no is well worth it! more than $1,000 each. You can

This leads us to the two most critical criteria when purchasing a hearing aid. First, it must be digital. Digital is what allows the “programming” per frequency to give the proper amplification per frequency so that you can understand speech. If you get too much amplification, sounds are distorted and not clear; not enough amplification and you simply are not getting the volume you need.

Here is a list of things to look for in a retailer of hearing aids: • Free testing and examination • At least a 30-day trial period • Manufacturing • 100% money back guarantee • Advanced digital technology • Full Service department • Multi-directional microphone • Full service earmold fabrication


The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

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Are you sick and tired of the strain to hear? We can help! $ .00 MINI CANAL

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YOUR HEARING AID SUPERSTORE!


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The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

CHOOSE A CREDIT UNION WHAT IS A CREDIT UNION? credit union is a cooperative financial institution, owned and controlled by its members – the people who use its services. Credit unions serve groups that share something in common, such as where they work, live, or go to church. They are not-for-profit, and exist to provide a safe, convenient place for members to save money and obtain loans at reasonable rates.

A

Credit unions, like other financial institutions, are closely regulated. An agency of the federal government called the National Credit Union Administration (NCUA) insures credit union deposit accounts up to $250,000. U.S. credit unions have a flexible, highly organized cooperative network – the Credit Union System. The system works at the local, state, and national level. There are over 7,500 credit unions throughout the country serving over 80 million members. Here in Georgia, over 130 financial cooperatives serve more than 1,000,000 members. Founded on a philosophy of service, credit unions adhere to the pledge of “People Helping People.”

on their investments. Because a credit union is a not-forprofit entity that is owned and controlled by its members, proponents convey that earnings are returned to those who belong in the form of higher savings rates, lower loan rates, fewer fees, and expanded services. Credit unions also give members a voice. Members vote for a board of directors from the general membership. Directors serve on a voluntary basis and hire a chief executive officer, who in turn hires staff to manage the credit union. All members receive information on the state of the credit union, generally in the form of newsletters and other periodicals, such as the credit union’s annual report.

FOUR WAYS TO FIND A CREDIT UNION Credit unions are open to everyone, but the law places some limits on the people they may serve. A credit union’s charter defines its “field of membership,” which could be an employer, church, school, or community. Anyone who lives or works in a community, for example, is eliCREDIT UNIONS VS. BANKS gible to join a community-chartered What makes a credit union different credit union. from a bank or savings & loan? Like credit unions, these financial institu- If you don’t currently belong to a tions accept deposits and make loans credit union, here are some easy ways – but unlike credit unions, they are to find one to join: in business to make a profit. Banks and savings & loans are owned by 1. Visit ASmarterChoice.org or use groups of stockholders whose inter- the Research a Credit Union Tool ests include earning a healthy return at NCUA.org to search for credit

unions in your area. 2. Ask your family. One in three Americans belong to a credit union. Chances are you have a family member who uses credit union services. And most credit unions allow members’ families to join. 3. Quiz your friends and neighbors. Many credit unions have a “community” field of membership, serving a region defined by geography rather than by employment or some other association. Ask friends in the community if they know of a credit union you may join. 4. Contact Georgia Credit Union Affiliates. Dial (800)768-4282 or visit www.gcua.org to check their online database of credit unions in Georgia.


The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

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The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

GET AN ELECTRONIC EDITION OF THE TIMES The Times has made a number of recent changes to make it easier than ever to enjoy local news and advertising on digital devices. To facilitate online readership, The Times has introduced new apps that allow users of iPads, iPhones, iPod Touch, Android phones and Kindle Fire access to an electronic edition of the newspaper at the touch of an icon. The “Times To Go” apps take users directly to a digital version of that day’s entire newspaper, reproduced exactly as the printed edition comes off the press with all stories and ads included, page by page. Once there, users have a wide variety of options in viewing the newspaper’s content. The user experience may be slightly different with apps for different electronic products, but in each case basic functions are the same. When using a Times To Go app you will be directed immediately to the full electronic version of that day’s newspaper. You can then turn page by page to see the full content, including all stories, photos and advertisements. Navigation buttons will help you move around on the pages. Apps also allow you to view the story elements of the newspaper in a listing format rather than as they appeared in print pages if that is your preference. You may also download or print specific elements of the newspaper. From the app, you also can navigate to the Times traditional web site, gainesvilletimes.com. The apps have a search function

that allows you to look for specific items if you choose to do so. You can also share items from the newspaper via social media or through email. Buttons on the app direct you to specific items of interest, such as classified advertising or obituaries. The new apps also give you access to archives of recent editions of The Times, just as they appeared in print. Simply click the archive button. That archived content will grow each day with the addition of the newest edition of The Times. The availability of apps is part of an overall upgrade in The Times efforts to meet the needs of readers in a variety of different formats. The introduction of the full electronic edition of the daily newspaper gives all visitors to gainesvilletimes.com an opportunity to see the paper digitally just as it was printed. For those visiting the web site but not using an app, a link tab at the top of the home page will take you to the electronic edition of the newspaper. Times to Go apps are available free of charge at the appropriate app store (search for Times to Go or Gainesville Times), but in order to have access to the newspaper through your app you must have either a print or digital subscription to The Times. Those who already subscribe can quickly have their account verified for immediate access, and those who aren’t subscribers can do so with just a few clicks by setting up a low monthly credit card payment. A number of different subscrip-

tion options for print and digital access are available, including a 24-hour option for those who just need access for a single day. To access The Times website or electronic edition, all users need to establish an online account with an email address, even if they already are subscribers to the print edition. This is a one-time process and can be done quickly. Help is available if you have problems with setting up an account. The change to a subscriber based web model comes as The Times is offering a number of new options for readers to get more from their online experience than ever before, including new technology and a focus on more online content. New premium content with special packages of stories and photos will be added to the site and available only to those who subscribe. Visitors to the site will be allowed to read a limited number of stories each month at no charge before being asked to subscribe. Once that limit is reached, readers will be asked to subscribe. Certain content is offered on the web site at no charge, including major breaking news, such as weather alerts. Some limited news content, classified advertising and obituaries remain accessible at no charge. With a new focus on expanded online content, a new daily electronic edition and apps for the most popular of electronic devices, The Times continues to prove itself as the premier news source for Gainesville, Hall County and North Georgia.


The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

PAGE 21

Read The Times wherever you are on your favorite mobile devices

*

Features:

• Complete digital replica of The Times • Choose to read in a text-only format • 15-day archive • Comics, weather and more

Search Your Favorite App Store for Times To Go

FREE DOWNLOAD Questions? registrationhelp@gainesvilletimes.com *Internet access required


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The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

CHOOSE A PHARMACY

T

oday’s pharmacies are very different than they used to be. In the past it would be common to go into a pharmacy and be greeted by the employees. They knew the customers’ names, and the customers knew their names. They were small neighborhood stores that did not always have a huge selection, but they treated their customers very well. Now pharmacies have changed quite a bit. They have become huge stores owned by large corporations, in many cases. They now have a much larger selection of products from which to choose. They carry groceries along with pharmaceutical goods, attempting to get customers to make them a place for one-stop shopping. With this change into a different store, it is more important than ever to sift out the good pharmacies from the bad. It is important to take several factors into consideration when choosing a pharmacy to service the prescription needs of you and your family. The two most basic factors to consider when selecting a pharmacy to use are the hours it stays open and its location. Location is perhaps the most important factor to consider. You need a pharmacy that is close to your house. If someone in your family gets sick in the middle of the night, then it is nice to know that they pharmacy is only a few minutes away. Some people also select a pharmacy that is on their route home from work. That way they can stop and pick medicine

up from the pharmacy very conveniently on their way home. It is also very important to choose a pharmacy that has convenient business hours. If it is only open during regular business hours, that does not do you a lot of good when your child gets a bout of diarrhea in the middle of the night. There are pharmacies open 24 hours a day in almost every city in the United States. On the flip side, small, locally owned pharmacies may have more limited hours but offer better, more personal service than the big stores. For people who do not have insurance that covers their prescriptions, it is a good idea to call potential pharmacies and ask them their policies on discounts on the prescriptions you use. Many pharmacies now offer extremely low prices on generic versions of medications, so be sure to utilize a pharmacy that offers this very valuable feature. If you do have insurance that covers your prescriptions, then make sure that the pharmacy you choose accepts the type of insurance that you carry. Some pharmacies do not accept certain types of insurance, so be sure to ask before you decide on a certain pharmacy just because it is the closest one to your house. Older patients that are on Medicare need to be careful as well. Some pharmacies do not accept Medicare Part D plans. Due to the fact that there are many different options available on Medicare Part D plans, it is important to make sure that the

pharmacy you select will work with the specific option that you have and cover the medications you need. Finally, it is important to find a pharmacy that has a personable staff. Do the pharmacists and clerks remember your name? Do the pharmacists take the time to walk you through everything you need to know about your medications? Are they happy to answer questions? Make sure to find a pharmacist that is knowledgeable, helpful and friendly. It is rare to find a pharmacy that will satisfy every one of these criteria, but with a little searching you should be able to find one that fits your needs perfectly.


The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014

PAGE 23

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Visit us online at www.callriversidepharmacy.com today!


PAGE 24

The Times How-To Guide Advertising Supplement | Sunday, April 20, 2014


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