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Implementation = Results! by Jay Rose
Global Training Solutions
I
was reflecting this weekend about how great the 2020 TIADA Virtual Conference was. I reviewed my notes from many great speakers, moderators and subject matter experts on how to improve their financial partners, inventory, marketing, collections, sales, dealership reputation and more. As I looked at all the “Best Ideas” for improvements, I was reminded of the most important part of getting better results: Implementation. Since 1988, I have watched dealers, managers and department personnel go to outside workshops & 20 Groups to learn someone else’s training program and failed to implement those best practices and best ideas which becomes very frustrating for everyone. In fact, this is known in our industry as the “90 Day Wonder” program which creates a resistance from owners (investment) and employees (comfort zone) to any new
September 2020
T e x a s
D e a l e r
processes or skill development in the future. My experience working “In-dealerships” has been that the training companies, 20 Groups, & conferences providing those “best practices & best ideas” did their job with great content. The breakdown that kept the dealer from getting better results came from these key areas:
Action Plan:
What results do you want to change? Why do you want that to change? How are you going to take the “generic” training and “customize” it to your dealership staff, culture, facility, and customer base? When are you going to start? Date expected to be implemented. Commitment to changes for at least 120+ days.
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