Tile International 1/2023

Energiesparen mit nachhaltigen Heizsystemen von Schlüter-Systems

Saving energy with sustainable heating systems from Schlüter-Systems

Kombinieren Sie moderne Fliesen mit der effizienten Fußbodenheizung Schlüter-BEKOTEC-THERM – für Ihren nachhaltigen Keramik-Klimaboden. Oder schaffen Sie wohlige Wärme an Boden und Wand mit der elektrischen Boden- und Wandbeheizung Schlüter-DITRA-HEAT-E. Übrigens: Beide Systeme lassen sich auch sinnvoll miteinander kombinieren, um etwa bestimmte Flächen gezielt als Ergänzung zur vollwertigen Heizung zu erwärmen oder um besondere Wohlfühlzonen zu schaffen.

Combine modern tiles with the efficient Schlüter-BEKOTEC-THERM floor heating system – for your sustainable ceramic thermal comfort floor. Or create cosy warmth on floors and walls with the Schlüter-DITRA-HEAT-E electric floor and wall heating system. By the way: Both systems can also be combined with each other in a sensible way, for example to eat certain areas specifically as a supplement to the full-fledged heating system or to create special feel-good zones.

bekotec-therm.com

Loren Bookmatch

SINCE 1974 INNOVATIONS FOR THE TILE SETTING PROFESSIONAL

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complete program of tools for cleaning, grouting, handling and more

extensive range of large format tiles tools

Since day one, back in 1974, our mission has been to fully satisfy the needs of the professional tiles installer by providing him with effective and reliable tools that increase productivity while reducing fatigue.

49 Years later our mission hasn’t changed.

Find out more at raimondispa.com or visit us at Coverings, Orlando 18-21 April 23.

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wedge & clip and screw-type levelling systems

machines for cutting, mixing, floor preparation and

BOOTH #N2632

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for exterior elevated floors

DESIGN YOUR SPACE

We reinvented the support for exterior elevated floors. The Pedestal Prime® adjustable support with head for tiles, for aluminium joist or the universal one for wooden joist is the most flexible, elegant and safe solution for terraces, decking and poolsides. The levelling performance of the tilting head, which is capable of compensating slopes up to 5%, allows the precision alignment of the entire floor surface without any accessories or devices.

The experts of the substructure

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Whitmire, TCNA

2023: boost and mantain competitiveness

Gian Paolo Crasta g.crasta@tiledizioni.it

Construction industry performance forecasts for Europe and the United States all point to a slowdown in 2023, with inevitable repercussions on the ceramic market, which has suffered adverse effects since the second half of last year and will see fiercer competition in the most strategic markets for the majority of export-oriented international players.

Against this backdrop, success will depend increasingly on companies’ ability to boost (or at least maintain) their competitiveness, by investing mainly in innovation, technology and Research & Development.

The same dynamic will also affect the distribution segment, which will have to overcome the challenges of the moment by offering high-performance customer services, training and products that meet the latest needs of the community.

As for the US market, we interviewed Arley Wholesale and Louisville Tile, two leading distributors ba-

sed on the East Coast and in the Midwest respectively, each with a long-standing appetite for innovation, combined with values rooted in tradition.

We also have an article on the main trends set to dominate the ceramic sector, based on a joint analysis carried out by the three leading international tile associations, which also sponsor Coverings 2023: Ceramics of Italy, Tile Council of North America and Tile of Spain.

This is followed by coverage of various architectural projects and case histories that stand out for their clever use of ceramic and ceramic installation technologies, as well details of the latest products and collections for interior and exterior design.

We also have our usual section on non-ceramic surfaces, created in collaboration with surfacesinternational.com, which shines the spotlight on the ideal on-trend coverings for putting the finishing touches to residential and commercial projects al ike.

Grupo Lamosa reports 40% sales growth in first nine months of 2022

Grupo Lamosa, the largest ceramic tile producer in Mexico and the second largest in the world, reported revenues of 26.88 billion pesos (US $1.33 billion) in the first nine months of 2022, a 40% increase over the same period in 2021. This growth was largely due to the contributions of the two latest acquisitions, Roca Tiles in September 2021 and expandable polystyrene producer Fanosa in January 2022.

Excluding revenues from these two firms, sales growth would have been 10%.

Consistent with the growth and diversi-

business accounted for 75% of total sales, generating revenues of 20.13 billion pesos (up 33% over the first three quarters of 2021), while the adhesives business grew by 64% to 6.70 billion pesos. Despite the contraction in demand in the various markets where the group operates and a substantial increase in production and energy costs, the group’s EBITDA in the first three quarters of 2022 grew by 16% compared to the same period in 2021 to reach 6.22 billion pesos. EBITDA margin fell from 28% to 23% of sales. Between January and September 2022 the Group made investments amounting to 3.4 billion, including the acquisition of Fanosa for US $115 million and investments in expanding and modernising production plants.

because, by direct engagement and commitment, the family has helped to take world cycling to a higher level, making it a launch pad and a contemporary business model for all teams and clubs. Mapei’s ties with the world of cycling stemmed from the personal passion of Rodolfo Squinzi, the company’s founder, and his son Giorgio. Mapei entered the world of cycling in 1993, attracted by the sport’s philosophy and values, and by the following year was already among the top teams.

The award ceremony was attended by Veronica and Marco Squinzi, Managing Directors, and Laura Squinzi, President of Mapei. “Our family’s story, and that of Mapei too, is inextricably linked to the world of cycling,” declared Veronica Squinzi. “It began with a great passion for the sport, then later, the joy of sharing led to even more exciting developments. Mapei shares many values with the sport of cycling, such as perseverance, determination in the face of challenge, and team spirit. Even my father Giorgio’s famous motto came from the world of cycling. He always used to say: ‘never stop pedalling’ to encourage everyone to push ahead. His teachings still define and guide us today.”

fication strategy adopted by the group in recent years, sales have become less dependent on the domestic market in favour of greater expansion in international markets. In the first three quarters, sales in Mexico grew by 24% over the same period in 2021 and accounted for 57% of total sales. Exports grew by 69% to 11.52 billion pesos, driven by Roca Tiles’ operations in Spain, Brazil and the United States.

Both of the Grupo Lamosa business units saw double-digit growth. The tile

The Squinzi family has received a Special Lifetime Achievement Award from Ernesto Colnago, the famous constructor of racing bicycles and UN World Bicycle Day Ambassador. The award was presented to the Squinzi family for excellence and leadership in advancing global cycling.

The Squinzis were chosen for the award

The Squinzi family honoured with the Special Lifetime Achievement Award

The Mapei brand was made famous in Italy and all over the world by the outstanding results achieved during its years of sponsorship: four Road World Championships, four Individual World Cups, one Giro d’Italia, one Vuelta di Spagna and five Team World Cups. While cycling has provided Mapei with an important and highly effective communication channel, it has also seen the birth of deep and long-lasting ties: Ernesto Colnago supplied the Mapei team with bicycles from January 1994 until the 2002, the last season in which the Mapei team raced professionally.

The new 3DTECH technology from ABK GROUP

The ABK Group is continuing its process of research and innovation with the aim of achieving even better results in terms of aesthetics and technical performance.

For this purpose, the company has developed the new 3DTech technology which allows thick layers of different ceramic materials to be applied in perfect alignment with the underlying graphic designs created digitally with an extremely high degree of definition. This revolutionary production process is the result of continuous investments and combines material and aesthetic effects to create surfaces with extraordinary sensorial appeal.

Developed in the ABK Group’s laboratories, this technology meets the market demand for highly distinctive ceramic products with increasingly realistic natural effects.

From products inspired by antique marble or timeworn stone through to relief textures recalling engravings, textiles and craftwork, 3DTech surfaces from ABK, Flaviker and Gardenia Orchidea are a real pleasure to touch and behold.

Porcelanosa starts up new large-size slab factory

Spanish ceramic tile manufacturer Porcelanosa Group recently started up a new 36,000 square metre facility at its headquarters in Vila-real for a €55 million investment.

Plant 4 began operation earlier this year and will use state-of-the-art automation and technology to produce large-format porcelain and sintered stone surfaces under the Xtone brand name. The new facility has created 125 jobs and will have an annual output of 1.3 million square metres of 320x160 cm and 270x120 cm size slabs with thicknesses of 6, 12 and 20 mm. However, the installed production systems are capable of producing slabs in thicknesses of up to 30 mm and sizes of up to 360x160 cm, a special format that caters for the needs of the architecture segment. As a latest-generation smart factory, the plant stands out for the extremely high level of automation it achieves in all stages of the production process. Raw materials reception is automated using control software, while the pressing department uses the two most advanced presses on the market integrated with the latest 3D design technology. Glazing, decoration and texture cre-

ation are performed by a single system that achieves higher quality and resolution.

The firing department is equipped with a 250-metre-long kiln that produces products with the highest levels of technical performance ready for the subsequent cutting and finishing stages. A digitalised inspection system serves to sort and classify individual slabs and ensure that each piece comes up to the required quality standards. For finishing operations, the post-production department has been equipped with a polishing line and a 100% automatic dry grinding line.

A highly sustainable factory

To increase energy self-consumption at the new plant, a total of 4475 solar panels with an output of 2.4 MWp have been installed on a 12,000 square metre photovoltaic roof, one third of the entire surface area of the new facility. To minimise the environmental impact of the processes, the sustainability measures adopted at Plant 4 include recovery of 100% of the heat from the kiln for use in the dryer, reuse of 100% of the water via an industrial treatment plant and recycling of 100% of waste, which is fed back into the production cycle.

The new production capacity available

following the start-up of Plant 4 will enable Porcelanosa Group to significantly increase the sales of XTONE, the group company specialising in the sintered and natural stone slab segment. Last November, XTONE also announced the opening of twenty showrooms, referred to as Libraries, in Spain, Germany, the United States, Scotland, France, Italy and Brazil. The aim is to strengthen the company’s national and international presence by creating its own extensive distribution network, to give a further boost to its business and to consolidate the brand as a benchmark in the large-size slab sector.

Villeroy & Boch maintains its growth trend

Despite the global economic impact of the ongoing war in Ukraine and the decline in consumer purchasing power due to the high level of inflation, Villeroy & Boch reported positive third-quarter revenue growth of 1.3% to €238 million. This result, combined with the sharp acceleration in the first half of the year, enabled the Mettlach, Germany-based group to achieve revenue of €728.3 million in the first nine months of 2022, 6.4% up on the same period in 2021. EBIT also rose to €64.3 million as of 30 September 2022 (up 9.7% over the first nine months of 2021), mainly due to higher revenues, while orders on hand increased by €6.5 million year-on-year to €171.7 million. The Bathroom & Wellness Division accounted for €140.9 million of this figure, while the remaining €30.8 million was attributable to the Dining & Lifestyle Division. In the light of these good results, the Management Board of Villeroy & Boch is confident that it will be able to achieve its forecasts for revenue, earnings and the operating return on net assets for 2022 as a whole.

The Bathroom & Wellness Division generated revenue of €506.3 million in the first nine months of 2022, up 6.0% on the previous year, thanks to revenue growth in all business areas. Ceramic sanitaryware saw a significant increase in revenue of €23.3 million or 8.0%, with new products proving particularly successful in the German market. Substantial revenue growth was also achieved in the Chinese market, especially in the project business. Despite the additional cost burden resulting from the sharp rise in material and energy prices, the division closed the first nine months of 2022 with an EBIT of €53.9 million (up 7.4% on the €50.2 million in the same period the previous year).

The Dining & Lifestyle Division generated revenue of €219.5 million in the first nine months of 2022 (+7.3%), with encouraging revenue growth recorded in all regions. EBIT also increased, reaching €12.6 million (+8.6%). The division’s sales channels saw heterogeneous development. Revenue at its own retail stores (+€8.8 million) and with retail outlet partners (+€6.8 million) increased substantially compared to the previous year. This is consistent with the

trend observed in many other industries, with demand shifting back from e-commerce to physical retail following the lifting of pandemic restrictions. Accordingly, e-commerce revenue declined compared with the extraordinarily strong prior year figure (-€9.4 million) but remains significantly above the pre-pandemic result and thus continues to be at a high level.

The hospitality business saw particularly strong growth (+€9.3 million) on the back of a pronounced focus on the high-end segment.

The Group made investments of €18.6 million in the first nine months of 2022 compared to €11.9 million to 30 September 2021. The Bathroom & Wellness Division accounted for €11.6 million, mainly for the glazing lines at the sanitaryware plants in Hungary and Romania, new pressure casting machines in Hungary and new bathtub moulds in Belgium.

Investments in the Dining & Lifestyle Division (€7 million) mainly related to maintenance and modernisation of the production facilities in Merzig and Torgau. The Mettlach 2.0 project was also continued.

David Alan Chipperfield receives the 2023 Pritzker Architecture Prize

Civic architect, urban planner and activist, Sir David Alan Chipperfield CH has been selected as the 2023 Laureate of The Pritzker Architecture Prize, the award that is regarded internationally as architecture’s highest honor. Subtle yet powerful, subdued yet elegant, he is a prolific architect who is radical in his restraint, demonstrating his reverence for history and culture while honoring the preexisting built and natural environments, as he reimagines functionality and accessibility of new buildings, renovations and restorations through timeless modern design that confronts climate urgencies, transforms social relationships and reinvigorates cities. His built works, spanning over four decades, are expansive in typology and geography, including over one hundred works ranging from civic, cultural and academic buildings to residences and urban masterplanning throughout Asia, Europe and North America.

Salvatori debuts American flagship showroom in Soho, New York

Salvatori, the award-winning Italian design company specializing in natural stone, opens its first North American flagship showroom and boutique at 102 Wooster Street, the epicenter of New York City’s luxury fashion district.

Designed by international design studio Yabu Pushelburg, Salvatori sought to create a bespoke design destination that would introduce North America to its ‘Total Look’ design capabilities encompassing innovative textural surfaces, sculptural bathroom products, and contemporary home décor pieces, all crafted from beautiful natural Italian stone. The new showroom will serve as headquarters for Salvatori’s US-based team, providing customers and designers with unparalleled access to the brand’s bespoke designs and services. The New York showroom marks the brand’s third standalone global destination, following Milan and London.

“The decision to debut our first American showroom in New York City was as much a business decision as it was as emotional motivation,” said Salvatori CEO, Gabriele Salvatori. “New York understands our products, shares mutual values, and appreciates our considered approach to creating one-of-akind products. Working with clients that count among them Armani, Bergdorf Goodman, Salvatore Ferregamo, John Pawson, Sir David Adjaye and Bottega Veneta, we pride ourselves on providing much more than product. We work alongside our partners, offering practical support, and inspiring new ways to work with natural stone.”

Salvatori’s 6,400-square-foot showroom will feature thoughtfully curated vignettes showcasing the brand’s extensive collection of luxury materials and home décor, including wall and floor finishes, bathroom fixtures,

seating, lighting, outdoor furniture, and home accessories. A boutique at the forepart of the showroom will serve as a shopping destination for giftable décor and accessories.

The Salvatori apartamento, located on the ground level of the showroom, will include a fully operational marble kitchen dedicated to serving as a destination for intimate gatherings and unique programming for the brand, its partners, and the design community. Inspired by the blueprint of Milan, Yabu Pushelberg developed a custom modular wall system that allows the showroom to transform from one open concept space, to being defined in up to seven rooms. Meanwhile, the legacy of Soho is communicated through the store’s original cast iron columns, floor to ceiling brick walls, and gallery-style approach to designing the store.

file technology can be experienced up close. The focus of Schlüter’s presence at BAU is, among other things, the energy-saving surface heating systems of the Iserlohn-based company. Particularly in times of energy scarcity and rising prices for fossil fuels, the thin-layer Schlüter-BEKOTEC-THERM floor heating system is ideally suited to efficiently provide comfortable warmth with low energy consumption. Operated with a heat pump, the floor heating system is even independent of oil or gas – a great economic and ecological advantage. Thanks to its intelligent design structure, the system is also suitable for other regenerative energy sources, and due to the low screed cover, a considerable amount of the scarce raw material sand is already saved during installation. From profiles and shelves in individual colours of choice in the MyDesign by Schlüter-Systems programme to the elegant KERDI-LINE-VARIO line drainage system, which has won international design awards, and individual lighting design with the illuminated Schlüter-LIPROTEC profiles: visitors to the Schlüter stand in Munich will be able to see first-hand the many ways in which rooms can be innovatively and attractively designed with system solutions from Iserlohn.

Schlüter-Systems at BAU 2023

At BAU 2023 (17 to 22 April), Schlüter-Systems presents numerous system solutions with which living spaces can be designed attractively, comfortably and energy-efficiently with tiles. Visitors to Stand 518 in Hall A4 can expect not only daily practical demonstrations live on stage – a first at the Schlüter stand –but also a walk-through tunnel in which Schlüter-LIPROTEC illuminated pro-

Lea Ceramiche to supply ceramic surfaces for Europe’s largest construction site

Under the Grand Paris Express (GPE) project, the Île-de-France region will lay 200 kilometres of new tracks and build 68 new interconnected stations by 2030.

Société du Grand Paris (SGP), the company formed to manage the project, launched a public tender some time back to get things rolling. As a result of this, Lea Ceramiche, a brand of Panariagroup, leader in the production and distribution of high-end ceramic floor and wall surfaces, was selected to supply 50% of the ceramic materials needed for the flooring and wall cladding of 28 stations, corresponding to over 110,000 sqm.

An essential prerequisite for the lead contractor’s choice of partners was that any system of materials, i.e. combination of screed, adhesive, ceramic tile, grout and expansion joints, should be ATEx (Appréciation Technique d’Expérimentation) certified. This technical assessment procedure for new products and solutions leads to the issue of an authentication document by Centre Scientifique et Technique du Bâtiment (CSTB) certifying that the mate-

rials concerned conform to applicable standards.

Lea Ceramiche responded to the tender in conjunction with a group of other companies – Mapei, CS Group and Pedrazzini – who will supply the remaining materials necessary for the completion of the ceramic surfaces.

As of May 2022, Lea Ceramiche has already supplied panels for the station at Orly Airport, covering over 7,000 square meters of what will be one of the rail network’s most important nodes. Lines 14 (due to open in 2024) and 18 (due to open in 2027) of the capital’s Métro system will pass through the new station. The Grand Paris Express is the largest infrastructure project in Europe today. It foresees the construction of 4 new railway lines as well as extensions to existing Métro lines, plus a thorough upgrade of the public transport system in the Île-de-France region.

Out of a total of 200 km of track, some 90% will be underground and equipped with fully automated trains able to carry over 2 million passengers a day and connect central Paris to even the most distant suburbs. Construction work, which began in 2020 and will continue until 2030, forms an integral part of the development that enabled Paris to win the 2024 Olympic Games.

A record for the Progress Profiles Academy

Knowing that perfect, long-lasting results demand not only top-quality systems and solutions, but the correct application of these systems by experienced and continuously updated installers, Progress Profiles has, for many years, invested a great deal of resources and energy in a wide range of specialist courses.

In 2022, the Progress Profiles Academy, the company’s specialist training school, saw the number of participants in these courses rise continuously. Over 6,000 professionals from all over Italy put their trust in the Academy, choosing it to develop their skills.

An additional 7,000 participants followed the academy’s online seminars for distance learning.

Progress Profiles’ technical seminars are certified by CNA (Consiglio Nazionale Architetti) and are valid for the issue of training credits. They are free of charge and are open to all interested construction sector specialists.

After presentations of the theory involved, participants get a chance to hone their practical skills at the Progress Training Centre in Asolo. In this important and unique part of the course, construction professionals learn directly in the field how to solve all kinds of problem in order to achieve perfect installations. Course participants also gain personal experience with the 15,000 plus products and 21 systems developed by Progress Profiles, under the watchful eyes of the company’s experts.

Completion of the course leads to qualification as a “Certified Progress Profiles Installer”.

On request, the Academy also organises personalised courses covering specific issues, including installation regulations.

Progress Profiles sees these training sessions as a great way to build a com-

munity of experts, enhance the solutions on offer and create valuable opportunities for discussion as a source of ideas for the development of new products.

Marazzi opens a new flagship showroom in the heart of Madrid

A project signed by ACPV ARCHITECTS

Antonio Citterio and Patricia Viel has adapted a 300 square metre location overlooking Calle Serrano and Calle Juan Bravo in the heart of the Spanish capital as a showroom for Marazzi’s extensive collection of ceramic tiles. Visitors entering the new showroom are greeted by a cheerful “Welcoming Room” designed as a Living Kitchen, where the compositional versatility of Marazzi’s large porcelain panels interacts with the vibrant, glossy surfaces of the company’s “Crogiolo” small tile collections, linking areas and functions around the kitchen.

Thanks to a collaboration with Signature Kitchen Suite, who also sign the showroom’s large open appliances, the induction hob in this installation hides away inside the Travertino Classico porcelain worktop from Marazzi’s “Top” large slab collection.

A series of theme-based areas in the rest of the showroom highlight the preciousness of the materials: from large-format panels hung like rich Persian carpets, to museum-style shelves finished in smaller formats, presenting an endless range of finishes, textures, surfaces and colours, each representing a unique and unrepeatable object of extraordinary value.

“Our hope,” Mauro Vandini, CEO of the Marazzi Group, emphasises, “is that under the Marazzi banner in Madrid, professionals and customers can find a welcoming space and enjoy a unique and fascinating opportunity to discover the latest styles and technologies in ceramics, for which Marazzi is famous all over the world. Spain,” Vandini adds, “is like a second home to Marazzi. We have two advanced factories here producing some of our most exclusive lines, including our antibacterial floor tiles and

large format decorative wall tiles.” Marazzi’s partners in the completion of the showroom include Signature Kitchen Suite, Sovet, Gessi and Ideal Standard.

2022 U.S. CERAMIC TILE MARKET UPDATE

With the U.S. residential sector slowed by rising mortgage rates and inflation, supply chain issues, and

labor shortages, the U.S. ceramic tile market experienced a slight downturn last year.

In the residential market, largely due to the aforementioned challenges, total new home starts declined for the first

According to U.S. Census Bureau, single-family new home starts, which made up 64.6% of total 2022 home starts, fell 10 8% from the prior year to 1.005 million units. Multi-family starts were up 16 0% from 2021 to 549,600 units.

Looking ahead, the National Association of Home Builders (NAHB) forecasts 2023 new single-family and multifamily starts to decrease 26.0% and 28.0%, respectively, from 2022.

Hindered by rising mortgage rates and record-high average sales prices ($526,000 in 2022, up 16.2% from 2021), new single-family home sales fell for the second year in a row. The 644,000 units sold in 2022 represented a 16.4% decline from the previous year (source: U.S. Census Bureau).

Adding to issues with housing affordability, the average 30-year fixed mortgage rate jumped from 2.96% in 2021 to 5.34% in 2022, the highest annual rate since 2008 (source: Freddie Mac). Though U.S. foreclosure

filings, a key inverse indicator of the housing market’s health, more than doubled from 2021 to last year, they were still at their third lowest level on record. The 324,000 foreclosure filings (0.23% of all U.S. housing units) in 2022 represented a 114.5% increase from the preceding year (source: ATTOM Data Solutions).

On a positive note, the U.S. unemployment rate in 2022 was 3.6%, down from 5.3% the previous year and the lowest rate since 1969.

Total U S construction spending (includes private and public residential and non-residential construction) last year reached an all-time high of $1.79 trillion, up 10.2% from 2021 (source: U.S. Census Bureau).

U.S Ceramic tile production and consumption

Based on figures from U.S. Dept. of Commerce and TCNA, total U.S. ceramic tile consumption in 2022 was

Source: U.S. Census Bureau

FIG. 1 - USA: NEW HOUSING STARTS

time since the beginning of the Great Recession in 2007. The 1.56 million units started in 2022 were a 2.9% decrease from the preceding year.

FIG. 2 - USA: NEW SINGLE FAMILY HOME SALES

Source: U.S. Census Bureau

285.4 million sq.m (3.07 billion sq. ft.), down 1.3% from the previous year.

The volume of domestically produced tile continued to grow in 2022, reaching 87.3 million sq.m, up 2.3% on 2021.

U.S. manufacturers shipped 82.6 million sq.m (889.2 million sq. ft.) of ceramic tile domestically in 2022, a 1% increase from the preceding year.

U.S. shipments’ share of total U.S. consumption was 28.9% by volume in 2022, up from 28.3% the prior year, and much higher than the shares of any individual coun-

try exporting to the U.S., with the next highest shares of total consumption belonging to Spain (14.1%), Italy (12.3%), and Mexico (11.8%).

In dollars, U.S. FOB factory sales of domestic shipments in 2022 were $1.48 billion, an 8.6% increase from 2021. U.S. shipments were 33.4% of total 2022 U.S. tile consumption by value, down from 35.2% in 2021. This decrease in domestic market share by value was due in large part to the rising freight costs for imports, which helped push 2022 U.S. imports’ value up 17.5% from the previous year. The per unit value of domestic shipments was $17.86/ sq.m ($1.66/sq. ft.) last year, up from $16.61/sq.m ($1.54/ sq. ft.) in 2021.

U.S. ceramic tile exports in 2022 were 4.7 million sq.m (50.8 million sq. ft.), a 33.6% increase from the previous year and the highest total on record.

The countries receiving the lion’s share of these exports by volume were our North American neighbors, Canada (70.5%) and Mexico (19.0%).

U.S. exports by value in 2022 were $52.6 million, up 30.1% from 2021.

Imports

After reaching a 15-year high in 2021, U.S. imports decreased by volume in 2022.

According to figures by the U.S. Dept. of Commerce, the 202.7 million sq.m (2.18 billion sq. ft.) of tile imported last year represented a 2.3% decline from 2021.

While the main European (Spain, Italy, and Turkey) and

TAB. 1 - U.S. CERAMIC TILE SHIPMENTS, SALES AND CONSUMPTION

South American (Brazil and Peru) countries supplying tile to the U.S. all experienced declines in their exports to the U.S. in 2022, the largest Asian exporters, India, Malaysia, and Vietnam, each had double-digit increases.

Spain remained the largest exporter of ceramic tile to the U.S. in 2022 despite its exports’ falling 12.8% by volume vs. the previous year to 40.2 million sq.m; Spanish share of total U.S. imports by volume decreased from 22.2% in 2021 to 19.8% last year.

Italy was the second largest exporter to the U.S. in 2022 by volume, although Italian ceramic tile exports declined 2.9% from 2021 to 35 million sq.m. Italian tile comprised 17.3% of the U.S. import market last year, down slightly from 17.4% in 2021.

Mexico was the third largest exporter to the U.S. in 2022 with 33.7 million sq.m (up 1% vs 2021) and a 16.6% share of total U.S. imports.

With 26.4 million sq.m exported to the U.S. (+30.4% vs

2021) and a 13% share of 2022 imports, fourth largest exporter to the U.S., up from sixth position the previous year and its all-time highest position.

Turkey

U.S. with volumes decreasing by 11% to 24.9 million sq.m and a 12.3% share in 2022, down from 13.5% in 2021.

In 2022, the total value of ceramic tile imports increased by 17.5% to US$ 2.94 billion. On a dollar basis (CIF + duty), Italy was the largest exporter to the U.S., comprising 30.2% of U.S imports (US$ 888.6 million, +12.4%), followed by Spain with a 26.8% share (US$ 789 million, +24.5%) and Mexico with a 9.1% share (US$ 267 million, +9%).

Table 4 shows the average values of tile (CIF + duty) from the ten largest exporting countries (based on volume) in 2022. This value is significantly affected by the mix of tiles imported, with different types of tiles impacting the average value, in addition to differences in pricing for the same types of tile. Once again in 2022, Italian tiles con-

TAB. 2 - US CERAMIC TILE IMPORTS BY COUNTRY OF ORIGIN, IN VOLUME

firm the highest average price of $25.36/sq.m, up 15.7% from $21.92/sq.m, in 2021. Spanish average value increased by 42.6% from $13.77/sq.m to $19.64/sq.m.

Canadian Market Update

According to figures from Statistics Canada, Canadian ceramic tile consumption last year was 39.6 million sq.m (426.7 million sq. ft.), up just 0.5% from 2021. As there is no significant ceramic tile production in Canada, imports approximately equal consumption.

The five countries from which the most tiles were imported into Canada in 2022 based on volume were: Italy (8.8 million sq.m, -6.1%; and +6.7% in value), China (8.4 million sq.m, -17% in volume; and -7.9% in value), Turkey (6.8 million sq.m, +6.4%; and +37.1% in value), Spain (5.8 million sq.m, +19.2%; and +8.2% in value) and India (4.3 million sq.m, +11.9%).

tab. 3 - US ceramic tile imports by country of origin, in value

THE US MARKET 2023, A YEAR OF COOLING OFF

At the time of writing this article in early February, every economist is developing his or her own hypothesis

about what is in store for the US market and the global economy. Many feel the global economy will

suffer a severe slowdown in 2023 and the US will fall into a recession. Technically, with two consecutive

When trying to develop a forecast for the US building market, many companies follow a single indicator, but I have found historically that three indicators tell the story with the most accuracy. The first is housing starts, which historically has always influenced the ceramic tile industry. With the increasing interest rates, we are already experiencing a decline in new home starts.

The second indicator is the Leading Indicator of Remodeling Activity (LIRA), which measures short-term trends in national spending for improvements and maintenance to owner-occupied homes. This indicator provides a true measure of remodeling activity within the United States, although it is difficult to determine how much of the traditional remodeling that we would have seen in 2023 was actually completed in 2021 and 2022 due to projects being brought forward, a trend driven by homeowners working from home and government subsidies. Another factor that has motivated homeowners to

remodel is the soaring prices of new homes, which together with high interest rates means that many first time buyers and homeowners who want to upgrade to new homes find them unaffordable. As can be seen in fig. 1, the LIRA projects a steep deceleration in annual gains of home renovation and maintenance spending from 16.3% at the close of 2022 to just 2.6% by year-end 2023.

Lastly, the Architectural Billings Index produced by the American Institute of Architects (AIA) is a useful indicator of future investment trends in commercial activity and showed signs of improvement as early as December and January (fig. 2). While the downturn in design activity extended to four months in January (values below 50 indicate a negative trend), the upward curve indicates a slight improvement. In particular, architecture firms reported that new project work has begun to increase, signifying that this decline in billings may reverse in the coming months.

quarters of negative GDP , the US entered into a recession in the summer of 2022. However, I do not

believe the global slowdown will be as severe as some economists think nor that the US economy will

fall into a full recession, although a slowdown is already apparent in the first quarter of 2023.

FIG.

Source:

As can be seen in fig. 3, the US market is continuing to move from carpet to hard surfaces. However, Luxury Vinyl Tile (LVT) continues to grow due to its low cost of installation and the fact that it is declared waterproof. If all economic indicators continue as forecast, we will see a decline in volume of tile sales in the USA in 2023 (fig. 4) but an increase in value sales (fig. 5) driven by higher im-

port costs, which account for approximately 71% of consumption in the US.

Amid all the uncertainty in the global economy, the US remains probably the most consistent and stable economy to do business in and is expected to bounce back as soon as inflation starts to decline and the Federal Reserve lowers interest rates (possibly in Q4 2023).

The US floor covering industry

U.S. Ceramic Tile Market ($)

High inflation across the tile industry has caused abnormal market growth in dollar terms

is flat in 2022, in contrast to the inflation-fueled dollar growth. Volumes expected to decline in 2023.

5 - THE U.S: CERAMIC TILE MARKET IN VALUE ($)

FIG. 4 - THE U.S. CERAMIC TILE MARKET IN VOLUME (SQ.F.)

MOHAWK INDUSTRIES REPORTS POSITIVE 2022 RESULTS DESPITE SLOWDOWN

Following higher than expected growth in 2021 (17.3% up on 2020), Mohawk Industries reported a slight

slowdown in the 2022 financial year. This is hardly a surprise given the inflationary pressures present in many

markets coupled with higher energy and raw materials prices and rising interest rates.

Thanks to a strong first-half performance, however, the flooring giant posted 4.8% growth in the 2022 financial year (8.8% on a constant currency and days basis) with net sales of $11.7 billion compared to $11.2 billion in 2021. By contrast, net earnings fell to $25 million ($823 million excluding restructuring, acquisition, and other charges) from $1,033 million in 2021 (or $1,027 million adjusted net earnings), and operating income fell from $1,335 million to $244 million.

“After a strong beginning to 2022, the US housing market declined under pressure from rising interest rates and high inflation. In Europe, energy and overall inflation escalated, and consumers reduced discretionary spending to pay for essentials,” commented Jeffrey S. Lorberbaum, Chairman and CEO of Mohawk Industries. “With lower home sales and residential remodeling in the second half of the year, our flooring volumes decreased. Throughout

the year, commercial new construction and remodeling activity outperformed residential.”

As for M&As, during 2022 Mohawk acquired 5 small bolt-on businesses that extend the scope of its product offering and distribution. In February 2023, it completed the acquisition of Elizabeth and is awaiting regulatory approval for the acquisition of Vitromex in Mexico.

The two companies will almost double the group’s local market positions, expand its customer base and product offering and improve its manufacturing capabilities.

Global Ceramic was the only segment to deliver growth in the fourth quarter.

In the fourth quarter, the Global Ceramic segment delivered a 4% increase in net sales as reported to $987.7

Jeffrey S. Lorberbaum

Canova Preto by Eliane

While Mohawk’s performance in the third quarter of 2022 remained steady despite signs of weakness, net sales for

the fourth quarter declined by 4% as reported (1.3% on a constant currency and days basis) to $2.7 billion.

million (5.2% on a constant currency and days basis). The segment also reported a good operating margin of $69 million (compared to $60 million in Q4 2021). In the United States, ceramic sales and volumes both increased due to the premium product offering, price increases and growing countertop business. To support additional growth in quartz countertop sales, the group is preparing to increase manufacturing capacity by the end of 2023.

As Lorberbaum explained, the boost came from the

commercial business, which is much more dynamic than the residential channel. The ceramic business in Europe remains under pressure due to slowing demand and customer inventory reductions. Mohawk is completing the expansion of its large porcelain slab manufacturing lines in Italy to support continued growth in this area. Sales in both Mexico and Brazil decelerated in the quarter and the group has reduced production levels in response to anticipated continued near-term weakness. Overall, in 2022 the business unit generated dou-

Caracter by Marazzi

ble-digit sales growth (+10%) to $4.3 billion compared to $3.9 billion in 2021.

By contrast, the other two segments experienced a decline in the period October-December. The Flooring North America segment’s sales fell by 6.8% to $946 million (compared to $1,015 million in 2021) while those of Flooring Rest of the World declined by 9.9% to $717 million ($795 million in 2021).

The decline in sales volumes has prompted Mohawk to take restructuring actions in both business segments.

Although well below the levels of the Global Ceramic business, the two segments nonetheless maintained year-on-year growth of 2.2% and 1.7%, respectively.

Eliane

Crogiolo Lume by Marazzi

Given the positive price trend, the CEO expressed a sense of confidence and optimism, stating: “During the quarter, energy and material costs around the world began to decline, which should positively affect our 2023 results.”

Forecasts favourable from Q2 2023 onwards

Mohawk Industries still expects to experience some market headwinds in the first quarter of 2023 and will not raise production in the first quarter as it did in the past to avoid generating unabsorbed costs. The estimates for the second quarter, on the other hand, are more favourable. Lorberbaum commented: “Our second quarter results should have sequentially stronger improvement, while lower material and energy costs in Europe should enhance consumer spending. We are introducing innovative new

collections and merchandising as well as utilizing targeted promotions to improve sales.”

In the long term, the global demand for housing will require significant investments in new construction and remodelling. While the Calhoun-based group is managing the present economic cycle, it is operating with a long-term perspective and expanding capacity in areas with the greatest growth potential, including LVT, laminate, quartz countertops, porcelain slabs and insulation.

“We anticipate coming out of this downturn in a stronger position as we benefit from our bolt-on acquisitions, enhanced market positions in Brazil and Mexico and strategic expansion of our high-growth product categories,” concluded Lorberbaum. “Our balance sheet is well positioned to manage the current cycle and to drive future growth and profitability.”.

Grande Marble by Marazzi

“DESIGNED IN ITALY, MADE IN THE USA”: A FORMULA FOR SUCCESS

In Tennessee’s Ceramic Valley, it is not uncommon to see the Italian and US flags flying side

by side. One example of this is in the town of Loudon, where Del Conca USA has been operating

since 2014 with a state-of-theart factory that won the award for best smart factory 4.0 in

Each year the factory (with a production capacity of 6 million sqm) turns out tiles, which have carved out a place for themselves in the local market for being “Designed in Italy, Made in the USA”.

“We operate in a fiercely competitive market where we have to contend with other domestic producers as well as with major exporting countries, one of the most prominent now being India,” says Del Conca USA’s chairman Paolo Mularoni “As we are unable to leverage price or company size, we have to exploit our ability to guarantee exceptional service and on-time delivery, together with the finest Italian quality and first-hand knowledge of the market.”

This strategy has proved highly effective over the years, allowing the group to strengthen the Del Conca USA brand even in difficult periods.

“Del Conca USA maintained a high volume of orders and posted sales in excess of $50 million in 2022,” notes Mularoni. “We are facing a range of obstacles, from ris-

Paolo Mularoni

ing costs (energy, transport, raw materials, etc.) to labour shortages, but so far we have not seen any real drop in demand caused by higher inflation. The US economy has held up better than expected, and if we look at our target market, the slowdown in residential construction has been partly offset by a resurgence in activity in the commercial segment.”

As for products, particularly those inspired by natural materials, stone, wood, marble and concrete, the company is continuing to focus on raising its levels of quality and consequently price. “The new collections are more elegant and sober than a few years ago when the prevailing trend was rustic. Sizes have also increased, with 60x120 cm now

being one of the most popular,” he adds.

Alongside locally made materials, Del Conca USA’s warehouses also store products arriving from the group’s Italian factories to complete the range of offerings for distributors, retailers and specifiers.

Shipments of Italian-made products declined slightly last year, mainly due to increases of up to 300% in sea freight costs from Europe..

The main question now is how well the market will hold up in 2023. “We are cautious,” says Mularoni. “We aim to maintain our 2022 sales volumes while growing revenue thanks to our higher prices.”

North America at Tecna 2022 in Rimini for its process technologies and automation.

Del Conca USA in Loudon, TN

RAK CERAMICS ANNOUNCES STRONG GROWTH IN FY 2022

RAK Ceramics (Ras Al Khaimah, UAE), one of the largest ceramics lifestyle solutions providers in the

world, closed the fiscal year ended 31 December 2022 with record high full year performance . Total revenue

increased by 22.9% YOY to AED 3.52 billion (approx. €900 million), reaching the highest level since 2009.

This result was driven by robust core business growth in Tiles (AED 2.17 billion, approx. €554 million, up 11.0% on 2021), Sanitaryware (AED 551.0 million, approx. €140 million, up 4.1%), and Tableware (AED 353.2 million, up 38.9%), in addition to growth in Faucets on the back of Kludi consolidation since transaction closing on the 1st of June 2022 (+AED 276.5 million). The revenue from other non-core units saw a growth of 25.4% to AED 139.2 million, driven mainly by the company’s ceramic raw material trading business.

The Ras-Al-Khaimah Group also achieved very positive results in terms of profitability. Total EBITDA increased by 15 1% to AED 577.2 million (approx. €147 million), and reported net profit increased by 19.8% to AED 340.1 million (approx. €87 million), an all-time record high performance in the history of the company.

“Notwithstanding the current macro-economic conditions marked by high inflation and persistent energy crisis, we have managed to achieve remarkable results”, Abdallah Massaad, Group CEO, RAK Ceramics commented. “We have managed to maintain our gross profit margin level at 36.1%, mainly due to our improved pro-

duction efficiencies and optimized utilization in 2022. Growth was hindered by further costs associated with Saudi Custom Duty, higher input costs and energy challenges; nonetheless, we are working hard to overcome these challenges and are already seeing hints of correction in some instances”.

TILES AND SANITARYWARE RESULTS BY MARKET

In the UAE, revenue increased by 19.7% in 2022. The strong performance was bolstered by solid market fundamentals: Retail expansion, launch of e-commerce, increased participation in international fairs, among other initiatives, resulted in further brand visibility and strengthened positioning.

In Saudi Arabia, revenue grew by 9.0%, driven by growth in retail and projects despite the 12% custom duty charges. The focus remains on offering premium products, securing mega projects and expanding the retail footprint. In Europe, revenue increased by 3.5% (or by 14.5% in local currency). Given the slowdown in economic activity and albeit the applied price increases in 2022, the macroeconomic pressure weighed in on bottom-line performance; Q4 2022 financials, however, saw signs of relief, enabled by correction in exchange rates and decrease in freight rates.

In India, RAK Ceramics reported a revenue growth of 2.9% (or 9.3% in local currency). Efforts were maintained in expanding distributors’ network and increasing retail presence via showroom openings. The performance remained solid, driven by growth in the top line and improved efficiencies, although hindered by rising input and energy costs.

In Bangladesh, revenue recorded a slight drop of 1.2%. The macroeconomic challenges and the currency devaluation impacted top line growth, as revenue is seen increasing by 8.8% YoY in local currency. Gas supply shortages experienced from the 17th of September till the 7th of December 2022 caused production disruptions, weighing in further on its bottom-line performance. In the Middle East (excluding UAE and KSA), revenue increased by 22.2% mainly due to increase in brand expo-

Abdallah Massaad

sure and growth in distribution network.

EXPANSIONARY PROJECTS

Operationally, RAK Ceramics continued to progress in its expansionary projects both in the UAE and on multiple greenfield fronts in Bangladesh (for tiles and faucets) and in Saudi Arabia (for tiles).

In the UAE, the tiles enhancement project is in progress and production is set to begin in Q1 2023 for 5 million square meters of gres porcelain tiles. The sanitaryware capacity enhancement has also been completed and production has commenced, with full utilization of additional capacity (260,000 pieces) planned to be reached by Q3 2023. The tableware capacity expansion of additional 10 million pieces is still underway, with commercial production estimated for Q3 2023.

RAK Ceramics (a publicly listed company on the Abu Dhabi Securities Exchange in the UAE) has a yearly production capacity of 118 million sq.m of tiles, 5.7 million pieces of sanitaryware, 26 million pieces of porcelain tableware and 2.6 million pieces of faucets at its 24 stateof-the-art plants across the United Arab Emirates, India, Bangladesh and Europe.

Founded in 1989, the group serves clients in more than 150 countries through its network of operational hubs in Europe, Middle East and North Africa, Asia, North and South America and Australia. ✕

KALESERAMIK SHEDS LIGHT ON FUTURE’S ARCHITECTURE

Kaleseramik, which pioneered the establishment of the ceramic industry in Turkey, was founded in 1957 in the Çan district of Çanakkale.

It is the largest ceramic tile manufacturer in Turkey, the 5th in

Europe, and the 18th in the world today. With its ripening targets, the company brings branded products to more than 400 export points in 86 countries from Europe to America, from Middle-East to African markets, offering 1,900

Tile International: What new developments will you be unveiling at Coverings?

Altuğ Akbas: Coverings 2023 is a very important exhibition that brings together global players in the ceramic industry, we will promote the newest collections of our brands, which are Çanakkale Seramik, Kalebodur, Edilcuoghi Edilgres, T-ONE, and especially Kalesinterflex, also will give our messages on sustainability to all participants in line with the ‘Take Care of Your World’ movement that we have started, #iyibakdunyana (take good care of the world).

types of floor tiles in 50 different sizes, 2,200 types of wall tiles in 60 different sizes, and approximately 200 types of new products to consumers every year.

We spoke with Kaleseramik General Manager Altuğ Akbaş.

Tile International: In terms of R&D development, what goals have you achieved and what future plans do you have?

A. Akbas: We are all proud of not only Kaleseramik’s, but all Kale Group’s success in R&D because we always see R&D as an important bridge that will carry us to the future.

Today we carry out many projects such as waste prevention, and material and process improvements from raw materials to end products in line with the principles of sustainability as well as the design and de-

velopment of innovative products that will guide the sector in our Kaleseramik R&D Center.

We are the first company in the world to invest in Kalesinterflex (porcelain ceramic slab) technology and start production with

We have a production capacity of 22 million square meters/year of wall tiles, 15.1 million square meters of floor tiles 11.2 million square meters of granite ceramics and 1.6 million square meters/ year of Kalesinterflex.

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

Altuğ Akbaş

this technology. Thanks to the developments we have made by focusing on people, technology, and design; we have introduced many products to the industry by using the superior features of Kalesinterflex, Türkiye’s thinnest, largest and flexible porcelain slabs, available in alternative sizes of 100x300 cm and 120x360 cm and 3mm and 5mm thickness.

Recently with the same technology we have developed the T-ONE products. Kalesinterflex is used in many different applications with a wide range of products such as kitchen countertops, bathroom furniture, tables in living spaces, and TV set stands. With the increased areas of use, Kalesinterflex both paves the way for our industry and further strengthens our role as one of the most important players in the international arena.

Tile International: Are you excited for Coverings 2023?

A. Akbas: We see international specialized trade exhibitions as an important tool. These exhibitions bring together the buyers and sellers of the sector and fulfil a very important task for us both to promote our new products and to reach international consumers and

professionals. By utilizing this feature of the exhibitions, we try to reach more people abroad and deliver our products to farther markets. Coverings is a very important exhibition where global players in the ceramics industry come together. That’s why we are prepared extraordinarily for Coverings 2023.

As Kaleseramik, we believe that we will make a difference in this exhibition with our products that shed light on the architecture of the future, our special design stand and our theme of protecting the planet.

Tile International: Where are Kaleseramik main export market?

A. Akbas: We export over 100 million dollars of products to 86 countries. Kaleseramik’s leading export markets are Canada and the United States which make up 30 percent of company’s exports.

These countries are followed by Israel with 11 percent, United Kingdom with 8 percent, Germany with 5 percent, Pakistan with 5 percent, Iraq with 4 percent and Italy with 2 percent. Also, we aim to further increase our exports to the countries with strategic importance, and we continue to walk towards our goals with the same determination by the important steps

we are taking. To expand in international markets; factors such as product range, high quality standards, and meeting the needs of international consumers play an important role. Being aware of this, we continue our efforts to establish regional offices that will carry out marketing and sales in America and Europe. Tile International: What are the latest investments and can you tell us more about your ceramic tiles and sanitaryware production capacity?

A. Akbas: We implemented Porcelain Slab Factory with an investment of 34 million Euros in Çan district on the 27th of July, the Ceramics Day. In this factory, which we believe will make an important contribution to our production power; we will manufacture Matt/Gloss porcelain slabs with alternative thickness of 6 millimeters, 10 millimeters, 12 millimeters, and 20 millimeters, and sizes of 160x320 cm, 80x320 cm, 80x280 cm, 80x160 cm and 80x80 cm. When the porcelain slab line is put into operation, we anticipate that it will contribute 1.5 million square meters to the total capacity and 42 million USD to the annual turnover. We manufacture in a single sector with 50 million square meters of production in 50 factories on a to-

tal area of 1.25 million square meters, including a covered area of 650,000 square meters, in the Çan district of Türkiye’s western Çanakkale province. We have a production capacity of 22 million square meters/year of wall tiles, 15.1 million square meters of floor tiles 11.2 million square meters of granite ceramics and 1.6 million square meters/year of Kalesinterflex. Our factory, which is located in Türkiye’s central province of Yozgat, has an open area of 562,000 square meters and a covered area of 24,000 square meters, and its annual production capacity is 6.2 million square meters of floor tiles.

Concerning ceramic sanitary ware (CSW), Türkiye is the biggest ceramic sanitary ware manufacturer in Europe with a production of approximately 22 million units, and it also ranks at the top as the country which makes the largest sanitary ware export in Europe with 8 million units. With our Kale Bathroom brand, we manufacture in our four factories established on a total area of 115,000 square meters. The sanitary ware capacity of this production is 1.14 million pieces, and the bathroom furniture capacity is 84,000 modules ✕

LOUISVILLE TILE A MIDWEST DISTRIBUTION PROTAGONIST

In 1955, Jud Wilcox decided to go into business for himself, and Louisville Tile was founded.

Starting with one truck, Louisville Tile has grown into a four generation

family owned business that now spans 13 cities in 6 states: KY, IN, IL, TN, OH, and MI.

With more than 225 employees the company continues to focus

Tile International: Mr. Saltzman, could you tell us more about the story of your company?

Everything started with just one truck…

Matt Saltzman: Since 1955 we have been the leading Midwest distributor and innovator of hard surface design and solution sets. With 13 branches in 6 states we serve the residential, contractor, commercial architect and design, dealer and builder markets through our showroom, warehouse and online facilities.

We evaluate multiple manufacturers of tile and hard surfaces from around the world and select only the very best that meet our stringent standards to distribute. Our clients and customers come to us for value, service, and design service solutions.

As a closely held family business Louisville Tile continues to innovate, advance technologically, and be a

on providing its clients and customers the very best products and service available. Based in Louisville (Kentucky), the Company still operates on the core values

leader in both its industry and community. For over 67 years this Louisville based company, now in its fourth generation, has continued to grow while preserving the same family values it was founded on. In 2022 revenues exceeded $100 million for the first time. With over 270 employees the company continues to embrace and exemplify the family values it was founded on as we received our seventh consecutive Best Places to Work award.

Tile International: You mentioned the “family values”: is there any specific teaching or guideline you embrace most?

M. Saltzman: Our values are serve the customer, honesty is the best policy, be grateful, be kind, solve problems and create the best customer experience possible. We follow those guidelines and understand that

Sabrina Tassini

established by Mr. Wilcox back in 1955.

Let’s talk with CEO Matt Saltzman to better discover Louisville Tile’s point of view.

our employees are our customers also and we treat them the way we would want to be treated. From a business perspective the best lessons are attention to details and making decisions based on data and facts.

Tile International: And what’s your current mission?

M. Saltzman: Our Mission is to provide a world class and innovative solution-oriented customer experience by retaining the most knowledgeable employee team with the highest in-

Matt Saltzman

tegrity who create value for our customers and profitability for the company.

Our Vision is to Establish Louisville Tile as the market leader in tile and décor solutions by committing to the highest standards in products, service, design and knowledge while striving to be the most technologically advanced, cost effective, efficient, accountable and solution-oriented company possible.

Tile International: In particular, which kind of services do you provide to your partners and customers?

M. Saltzman: We provide design services to our clients. We have over 30 showroom designers that are available to assist our customers in selection and design. For our contractor and builder clients we provide delivery services. We also provide technical training in installation

Tile International: Which products are your business focused on? Which ones do you plan to implement in the future?

M. Saltzman: Currently we are focused on ceramic wall and floor tile. In the near future we expect to implement an LVP program and large surface tile Tile International: You cover at least 6 States around the US, do you find substantial differences in demand between one country and another?

M. Saltzman: In the states that we cover there are some differences for each of the markets in terms of customer preference and customer base. They are not dramatic in general. On a macro level we do see some trands based on temperature and climate but not much in our footprint. They are generally similar.

Tile International: After the pandemic, did you receive requests for different materials (for example antibacterial, self-cleaning, etc.) or there has been no changes on the market?

M. Saltzman:: We have not experienced much demand for anti-bacterial or self cleaning after the pandemic. The biggest impact from the pandemic was on our ability to provide our employees with a remote work environment a few times a week and in our practices in cleaning our showrooms and warehouses.

Tile International: How do you see the future of materials distribution? Do you think other services can be implemented to further improve the business in your reference area and in general?

M. Saltzman: Materials distribution is going to become much more consolidated in the future. There will be bigger companies that will need to invest in technology and systems. The ability to purchase in larger quantities to gain price competitiveness is going to

For over 67 years this Louisville based company, now in its fourth generation, has continued to grow while preserving the same family values it was founded on. In 2022 revenues exceeded $100 million for the first time. With over 270 employees the company continues to embrace and exemplify the family values it was founded on as we received our seventh consecutive Best Places to Work award.

be very important. The ability to create brand in the industry is going to become even more important as the tile industry becomes more vertically integrated and commoditized. We have invested a tremendous amount of money into technology to create efficiencies in our warehouses and showrooms. We have also invested money into sales support systems like salesforce and a new ERP. These platform systems allow us to create and access data that drive our business decisions to greater profitability.

Tile International: Louisville Tile recently acquired Mid America Tile: what are the reasons behind this operation?

M. Saltzman: The reasons for the acquisition include geographic diversification, access to new product lines, acquisition of a strategically located warehouse for expansion, and additional technology. The acquisition of an old line market leader was very attractive to us and positions us for growth into new states that expand our current footprint.

ARLEY WHOLESALE A LEADING EAST COAST DISTRIBUTOR

Tile International: Where is Arley Wholesale’s market concentration in the USA, and how many sales and distribution centers do you have? What product segements are your focus?

Scott Levy: We operate mainly on the East Coast of the USA but as far west as Ohio/Michigan and south through Tennessee and the Carolinas. We operate from Maine through Florida in the East. We have six locations in which we service our retail partners.

Tile International: What philosophy underpins the company’s activity? Tell us more about the motto “Service, Selection and Stability”…

S. Levy: Our philosophy is to provide unique marketing with our trademarked “Qualis Ceramica” brand that protects our brick-and-mortar authorized retailer partners against the internet. It also brings a planned and deliberate approach to marketing so that when a consumer goes to one of our authorized retailer partners, they see a consistent marketing theme.

This helps to bring more value to

the product line and helps them sell at a higher profit margin.

Service, Selection and Stability are three pillars that define Arley.

SERVICE – We are all in this together. We treat our customers as partners in our business. We continue to invest in technology to make it easier for our partners to get information, place orders and track their orders in real time. They have to have confidence in us, and we need to share those tools with them. We also provide marketing for their websites, create apps for them so they can sell today’s consumer using technology as a tool, and assist with customized marketing for their stores.

SELECTION – we carry an extensive line of products across the tile, installation products and waterproof flooring categories. We have a large inventory and a unique marketing concept with Qualis Ceramica that puts our authorized retailer as the most important part of the equation. The Qualis Ceramica brand cannot be sold online, and the marketing for it does not

2022 was an incredible sales year for us. We acheived our highest sales level in the history of the company. Along with that came challenges in labor, supply chain and delivery, but we have adjusted and are in a great place to take care of our authorized dealer partners.

In 1935 Irving Levy moved to Scranton, PA from Brooklyn, NY and opened a paint store that sold wholesale and retail. Times changed as they always do, and Mr. Levy transitioned the business into paint and

linoleum flooring. Mr. Levy took Franklin Arndt as a partner and they created a corporation using both of their names and Arley Wholesale was born. From that moment the winning path of the company

started. The second generation of Saul Levy, Norman Gevanthor and Arlene Gevanthor were instrumental in the growth of Arley, and assisted the current family members and management team with Arley’s growth.

Sabrina Tassini

In 1999 Arley exited the carpet business and decided to concentrate on tile and stone, making a conscious decision: now Arley is a leading Tile, Stone, Glass, waterproof flooring and installation

product Importer and Wholesale Distributor on the East Coast

Through an aggressive business plan, strong conservative financial backing and a unified team of dedicated employees,

link back to Arley Wholesale or mention it in any way. When consumers look for a dealer, they are pointed to brick and mortar dealers in their area.

STABILITY – We are a third generation family owned business with long term employees. We understand and embrace our responsibility to our employees, customers, suppliers and consumers.

Tile International: Which kind of services do you offer to your partners and what role do you attribute to customer care?

S. Levy: We offer online stock checks and ordering in real time and are about to offer full EDI with anyone who uses a system that works with fcB2B. That encompasses any of our authorized dealers that are part of a buying group, work with RFMS, Rollmaster, Q-floors, etc. We also offer training on our product lines and work with our manufacturer partners on intensive training for installers Customer care is paramount to a successful relationship, and we pride ourselves on working together with our authorized dealer partners to ensure mutual success. We also provide a customized marketing experience with our Qualis Ceramica brand Scott Levy

Arley has grown to be the first source for product for its residential and commercial customers. We talked with the President, Mr. Scott Levy, to dive deeper the activity of the company and the market trends.

and give website plugins, apps product videos and a deliberate marketing approach so that when the consumer sees Qualis Ceramica they think of it as a factory, not just another line. That, and the fact that Arley Wholesale is not mentioned at all, helps our authorized dealer partner be the star of the story and that helps them make more money as they build a relationship with the consumer, using Qualis Ceramica as the tool to assist them.

Tile International: According to your expertise, what are the best-selling materials currently and which differences do you notice from state to state in terms of demand, both in residential and commercial sectors?

S. Levy: The best selling products in floor tile are classic marble looks, but slate and natural stone looks are making a strong comeback. White and deep grey/black is very strong, but color (blues/greens) and beiges are beginning to gain traction in the market. These colors are selling well in both the residential and commerical sectors. The 12”x24” size in floor tile and the 3”x12” size in wall tile are the strongest, but 24”x48” and 32”x32” and larger floor tiles are gaining strength, especially in the southern part of our market.

Larger wall tiles sell in the more urban residential markets. The commercial market really depends on the project. Hotel rooms and multi famliy trends to smaller sizes and large open areas trend to larger tiles. For installation materials, it really depends on the specific use and customer preference. We stock a large range of installation products and tools, and offer multiple choices for shower installation products. Our waterproof flooring (Qualis Timber Ridge SPC) sells extremely well and the color ranges and size of product are market dependent. We tend to sell darker colors in a 7”x48” in the northern part of our territory and ligher colors along the coastline and in the southern part of our territory in in 7”x48”, 7”x60” and 9”x60”. They sell equally well in commerical projects, depending upon the unique design and wear needs of the project.

Tile International: Could you give us an overall overview about the real estate market in the East Coast and how this is affecting your business?

S. Levy: Obviously, rising interest rates have cooled the pricing power of the market and have severely slowed the “house flippers”. That has never been the core of who we concentrate on. We are a company that services this market but caters to the residential remodel and custom builder markets. The rising interest rates have slowed down the larger projects where people take out a line of credit, home equity loan or refinance their mortgage, but we are still seeing sales growth, albeit at a slower pace. We do anticipate that as things normalize people will begin using those fi-

nancial tools again, just like in these times in the past.

Tile International: In which direction do you think the material trends are going? What demands do you expect to face in the future and how are you preparing for them?

S. Levy: We see the overall trend of floor tile getting larger, but there will always be a need for the smaller tiles. The installers really do dictate product size at times, and the industry has not educated enough installers on the methods and tools necessary so that the larger sizes and 6mm products become mainstream. We are bringing in some of these products and adjusting our warehouse and trucking capabilities so we can handle them safely. From a waterproof flooring standpoint, the technology that is coming is a gamechanger and this industry is in its infancy. The technological advances in printing and locking systems is incredible, and this category will continue to grow.

Tile International: How would you describe the past year and the beginning of 2023 for Arley Wholesale?

S. Levy: 2022 was an incredible sales year for us. We acheived our highest sales level in the history of the company. Along with that came challenges in labor, supply chain and delivery, but we have adjusted and are in a great place to take care of our authorized dealer partners.

2023 has started out strong and we have many new

products hitting the market through the summer and fall. We know that we have a huge responsibility to our suppliers and customer partners, and we accept that challenge and are prepared to exceed expectatons.

Tile International: If you had to tell us one of the biggest challenges you’ve had to face lately?

S. Levy: How can I narrow it down to one? There are numerous challenges when you have a company this size that has such loyalty from its partners. Every day brings a new and unique challenge, but we address them all with the goal of being the best partner we can be, and with making sure that every decision we make gets us closer to the goals of Service, Selection and Stability. If we always look to making us a better supplier and taking care of our customers, then everything else will fall into place.

Tile International: Have you set other goals to grow the company’s business? Maybe thinking of expanding your activity beyond the East Coast?

S. Levy: We have numerous ideas that we are working on. The biggest challenge to a company is too many opportunities. We must make sure that we are always focused on what will enhance the experience and our value to our customers, employees and suppliers. If we make every decision with the concept of increased service, selection and stability then everything else will take care of itself. ✕

TOP 10 TILE TRENDS FOR 2023

Coverings, North America’s largest international tile and stone exhibition and conference, has announced the top 10 ceramic tile trends for

2023. The tile trends were gathered and forecasted by the three leading international tile associations and sponsors of Coverings 2023 – Ceramics

of Italy, Tile Council of North America and Tile of Spain – to highlight the most popular, on-trend styles of tile from the global marketplace.

BRICKS TILE TREND

The humble brick conjures a handmade feeling, while also serving as a module for creating wholly unique compositions. Ceramic tile can be stacked horizontally or vertically to create monochromatic environments or mixed with different colors to create myriad patterns like stripes, chevron and herringbone. Some collections offer various finishes and intense chromatic variations to generate visual interest in walls, countertops and even furnishings.

CEMENTED TILE TREND

Concrete looks can bring visual harmony to a space and still evoke a raw urban energy. A worn patina effect tells the story, sometimes layered, sanded or tinted. Their subtle color variation and often dimensional texture make them versatile enough to suit a wide range of applications, from bustling corner cafes to serene spa-like garden spaces.

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

COBBLED TILE TREND

Large-scale aggregate looks ranging from time-worn terrazzo to cobblestone to Byzantine mosaics can ground a space with a foundation of history but with the modern technology of porcelain panels. This tile trend allows the old-world charm of cobblestone without a threat to stilettoed passersby.

CREATIVE USES OF WOOD-LOOK TILE TREND

The natural world is made even more wonderous when creative elements can be combined for the best outcome. Ceramic tile companies have perfected the art of wood-like tile which remains an important solution for projects that desire the look, but require the ease of maintenance that ceramic tile provides. Creative applications of wood-look tile abound as a favored trend and are fast-becoming highly preferred.

EMERALD CITY TILE TREND

Jade, sage, mint, and aloe: No other hue conjures nature like the color green. Select manufacturers have released showstopping porcelain slabs featuring saturated colors, giant palms and exotic stones like green onyx and Patagonia green marble. While others take a more subtle approach, offering large- and small-format tiles in muted shades of green and subtle textures like Moroccan plaster.

ENDURING ELEGANCE

TILE TREND

From subtle shading and colorways used by designers in both residential and commercial settings, to creative uses of naturally forming striations that give added depth to walkways and flooring, large-format ceramic tiles are statement-making and create elegant and enduring aesthetics. The result is undoubtedly sophisticated and elegant.

MOTHER NATURE-INSPIRED INDOOR-OUTDOOR TILE TREND

An overall appreciation of the natural world remains unabetted, and designers understand the need to create environments that nourish the soul. Connecting interior and exterior living spaces with ceramic tile inspired by Mother Nature blurs the line between the built environment and natural settings, which encourages a better, more-flexible use of available space. Today’s talented tile manufacturers excel at providing anti-slip, easy-to-maintain ceramic solutions that enhance Mother Nature’s natural offerings. This ultimate tile application is even more apropos with hyper-realistic interpretations of natural elements, painterly florals and new material looks like cork and rammed earth. The trend is further enhanced by porcelain tile collections with 2-centimeter-thick outdoor pavers to match their thinner indoor counterparts, allowing for indoor-outdoor transitions with stylistic continuity.

SENSORY SEDUCTION TILE TREND

When every surface begs to be touched and experienced, that is when you know a space has been designed with intention. Ceramic tiles are the perfect material when a room or project needs to elevate every element in perfect harmony. This trend is experienced in many types of tiled settings that beckon the senses and create a desire to experience the space to its fullest, often giving rise to a feeling of relaxation or even excitement, depending upon the chosen application and essence of design.

THE ’70S TILE TREND

The ’70s was a decade defined by dichotomies On one hand, it celebrated spectacle with glam rock artists, flashy prints and metallic accessories; while on the other, it was very naturalistic and breezy. Materials and patterns conjuring the sailing lifestyle became popular, including stripes, wavy patterns and wood paneling. Earthy tones and pop art florals were also prevalent, which can be seen in this groovy ceramic tile trend today.

UNDULATED TILE TREND

There is a trending desire for goods made for a human, by a human; and, this holds true for ceramic tile. Subtle undulations in the surface emulate manually applied thick glazes. Gently uneven surfaces draw the eye and create the sense that each tile was intentionally crafted by a skilled artisan. Handpressed or not, the visual is so authentic, you’d expect a hand-written note from the maker to accompany your tile selection.

NEW LIFE FOR AN APARTMENT IN LITHUANIA

This refurbishment project has given a new lease of life to an aging and old-fashioned apartment in Vilnius.

The layouts of both floors have been optimised to give the owners, a couple with children, a modern, comfortable home.

This apartment has been thoroughly renovated and transformed into an elegant, contemporary home by architect and interior designer Ieva Prunskaitè, founder of the Prusta architecture and construction studio.

The project is characterised by a clever use of wood, plaster and concrete that produces a sober, linear look.

Unique solutions have been adopted to enhance the design, such as a cubic structure on the ground floor, between the entrance hall and lounge, arranged diagonally and concealing a large wardrobe.

Beyond this is a generous kitchen with superbly clean lines and a living area with a fireplace in the wall as a focal element.

Still on the ground floor is a double bedroom with a

study and a bathroom for guests.

The first floor, accessed via a spiral staircase that seems suspended in the air, has also seen radical redesign, especially of the master bedroom and children’s bathroom.

The main bedroom, once cramped and with a separate bathroom, has been transformed into an open

space. On one side of the room, behind a wall of clear glass and black metal, perforated with Art Deco motifs, a bright and airy bathroom has been created with a large shower enclosure complete with storage niches. For this, the architects selected “Grunge Concrete Scratch” from the Diesel Living with Iris Ceramica range, featuring industrial mood surfaces characterised by scratches and cracks, reminiscent of time-

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

worn concrete.

The washbasin area and part of the shower interior are highlighted by the decisive shades of “Grunge Concrete Scratch Black” while the remaining wall surfaces and the floor are finished in the ice-like colour of “Grunge Concrete Scratch White”.

In keeping with the style of the other rooms, the children’s bathroom is also characterised by industrial

touches. Parts of the wall, the area around the vanity top and the outside of the bath are in “Ribbed Black”, the bold Diesel Living with Iris Ceramica collection with a metallic and craquelé finish.

Providing a clear colour contrast, the other walls are clad in “Camp Army Canvas White”, the Diesel Living with Iris Ceramica range that imitates military canvas and has a surface that presents original texture effects.

BOTANIC SANCTUARY ANTWERP

The superior five-star “Botanic Sanctuary” hotel, a member of the Leading Hotels of the World consortium, occupies buildings that once housed a monastery and hospital within the walls of the

The buildings of the Botanic Sanctuary Hotel date back to 1238, when a hospital was constructed near the gates of Antwerp.

A monastery and chapel were added at a later date. In the 16th century, the famous pharmacist Pieter Coudenberg planted medicinal herbs here, laying

Botanic Garden. Today, the hotel provides a lovingly restored refuge in which craftmanship, innovation, sustainability and tradition blend together in perfect harmony.

the foundations for the botanic garden that still exists today.

These architecturally precious buildings were recently refurbished and transformed into a five-star hotel. The aim of the project was to preserve the historic value of the structure while achieving the high-

est standards of technology and sustainability.

An atmosphere of tranquillity plus excellent food and wine

The Botanic Sanctuary Hotel boasts 108 rooms and suites in addition to a series of conference rooms, a large wellness area and a small chapel.

Five restaurants, sharing a total of four Michelin stars, offer an exclusive dining experience.

The refurbished interiors use only materials that reflect the unique character of the buildings: natural stone, warm-coloured wood, wrought iron and precious textiles.

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

A palette of sober but cheerful colours emphasises the historic nature of the setting and reflects the green

of the plants that are to be seen everywhere. The bright, relaxed atmosphere created in this way guarantees a feeling of wellbeing and true serenity.

The finish of the bathrooms and wellness area

In keeping with the history of the place, the en-suite bathrooms stand out for their restrained design: white plaster walls with washbasins and floors in anthracite-colour natural stone.

Dornbracht’s “Vaia” faucets are the perfect match for this décor: the classic cross handles blend in with the flowing geometry of the slender spout to create a gradual transition towards the wall.

The “Brushed Dark Platinum” finish provides a clear contrast with the light-coloured walls and makes the texture of the natural stone appear more delicate. Dornbracht products are used for the showers and bath tubs too.

“Vaia” faucets also appear in the dressing rooms of the

wellness centre, where a warm shade of grey prevails. Touch-free versions have been installed here, again in “Brushed Dark Platinum” to match the large mirror and cylindrical pendant lamps.

Once again, this earthy finish accentuates the sober look of the interiors. The same combination is repeated in the massage rooms.

“WELCOME”, BIOPHILIC OFFICES FOR THE FUTURE

“Our original aim was to create the greenest and most sustainable office building in Milan near the great green space of Parco Lambro,” explains Antonio Napoleone.

“That’s why we chose KKAA. We then realised how important it was to consider the people who work there, and their psychological and physical wellbeing. By applying considerations of this kind, we have created a healthier, brighter, more dynamic and social workplace in the heart of nature, which is where people always feel most at ease. In a ‘biophilic’ environment, people are happier to come to work, take less time off for

illness and are more creative and productive too. At the end of the day, this translates into significantly lower costs for companies – a ‘win-win-win’ situation for people, business and the planet!”

On the same theme, the conference also saw the presentation of the “New Workplaces” survey carried out by Nomisma

The research was designed to identify what key characteristics a workplace needs to guarantee the psychological and physical wellbeing of employees, and

“Welcome, feeling at work” is a pioneering project conceived by Europa Risorse SGR that will see the construction of futuristic biophilic offices near Parco Lambro in

Milan (Italy).

The new development was presented at a conference held near the headquarters of Assolombarda in the presence of Antonio

included in-depth interviews with the HR managers of 10 companies and a structured, quantitative survey targeting 500 workers in the Metropolitan area of Milan.

The results show that environmental sustainability is assuming an increasingly significant role for employers and employees, with a sense of collective responsibility pushing people to adopt increasingly sustainable lifestyle choices.

People’s actions are determined mainly by love of nature (89%), followed by a sense of responsibility to fu-

The project will help redevelop the entire area and will serve as a catalyst for bringing people and nature together and improving the quality of life and work.

ture generations (88%), ethics and moral duty (85%), a quest for living conditions more conducing to wellbeing (82%) and, finally, by love for animals and their habitat (81%).

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

The survey confirms the existence of a widespread commitment to practical action in favour of sustainability.

88% of interviewees believe it is extremely important to limit the consumption of plastic while 83% believe that we must all modify our lifestyles in order to combat climate change.

Napoleone, President of Europa Risorse. Speakers included the architects Kengo Kuma and Yuki Ikeguchi (KKAA) along with the famous botanist Stefano Mancuso.

Nearly all employees (95%) viewed the design of new biophilic homes and offices capable of integrating people into a more natural environment as an important contribution.

The research also showed that employees want a workplace able to promote psychological and physical wellbeing (87%), a location able to generate oxygen and purify the air (86%), a space that promotes productivity through a more comfortable environment (85%), a setting that contributes to a better corporate image (76%) and one that encourages presence at work through nature-connected environments (74%).

The “Welcome” project provides a tangible response to all these requirements.

82% of those interviewed further believe that the “Welcome” offices could have a significant effect on the quality of work while 78% think they could help improve psychological wellbeing and 73% presume they could have a positive impact even on organisational efficiency.

On the personal level, 91% of interviewees believe that the “Welcome” project could make a significant contribution to improving health and wellbeing, 84% think it

could improve motivation, 81% productivity and creativity and 74% worker engagement.

“Welcome” is also the first building in the world to make extensive use of the Air Factory conceived by Stefano Mancuso, who is widely recognised as a world changer for his innovative approach, and the PNAT indoor air purification system.

According to Mancuso, “impressive results can be achieved simply by using plants and introducing them into urban life”

“Until now,” Kengo Kuma adds, “architecture has always moved in the direction of breaking down the links between man and nature. In future, the role of buildings must be to connect the two worlds, exactly as Welcome does in Milan, where architecture offers a new approach to working and living.”

“The biophilic design of the Welcome project is based on organic elements and spaces that are linked as closely as possible to natural surroundings with the aim of promoting a creative and forward-looking office lifestyle,” adds Yuki Ikeguchi, a partner in Kengo Kuma and Associates, and the designer of ‘Welcome’.

The surprising savings achieved by the biophilic

building designed by Kengo Kuma and Associates complement the findings of the Nomisma survey.

The Welcome biophilic office project, covering 10,000 square metres of floorspace, offers savings of almost 2.5 million euros a year to users occupying their units for 10 years (source: Stok, The Financial Case for High-Performance Buildings, 2018).

Occupants will also save 14 euros per square metre in

electrical energy costs. Finally, SPACE TESTS undertaken by DEGW for potential Welcome tenants predict savings of 35 euros per m2 per annum on a basic annual rent of 350 euros per m2.

Once again, this earthy finish accentuates the sober look of the interiors. The same combination is repeated in the massage rooms.

SAVANNAH, A NEW COLLECTION INSPIRED BY NATURAL STONE

The “Savannah” collection of rectified porcelain tiles comes in three basic colours.

The perfect choice for floors and walls, Savannah creates a natural, relaxed ambience.

This latest addition to the “STON-KER®” series boasts excellent technical specifications and features a delicate design capable of giving any room a sensation of purity: the collection is therefore ideal for home interiors and exteriors.

Savannah comes in three colours –Topo, Acero and Caliza – and in floor tile sizes 59.6x59.6 and 120x120 cm. The larger format is also available in a non-slip version for use on terraces and other open areas subject to high pedestrian traffic.

The 59.6x150 cm wall tiles come in the same basic colours but are complemented by two accent tiles: Vértice Savannah and Deco Savannah.

The first of these features criss-cross markings that create a bush-hammered effect and form a geometric pattern that is ideal for day zones –dining room walls, for example.

The second, Deco Savannah, is characterised by an extremely linear and essential horizontal relief pattern that is perfect for the bathroom.

The three basic colours, inspired by natural stone, add luminosity to all rooms and generate a feeling of tranquillity, calm and relaxation, while the decorative tile designs add a special touch to indoor and outdoor walls al ike.

PROGRESS PROFILES

“PRODESO® DRAIN 8 SYSTEM” and “PRODESO® DRAIN 5 SYSTEM” are two new, high-performance membranes designed specifically for quality installations of large-format floor tiles The new membranes are distinguished by the number of layers, thickness and application, being intended for outdoor and indoor use respectively. Key features of both systems include ease and speed of installation and the ability to ensure correct adhesive curing even when laying large-format tiles on non-absorbent subfloors thanks to the micro-ventilation permitted by the membranes.

• “PRODESO® DRAIN 8 SYSTEM” is 8 mm thick and formed by 5 layers, and is ideal for waterproofing, draining and decoupling outdoor floors. Its characteristics allow it to be installed even on subfloors that are not fully cured, making it suitable even for seemingly complicated renovations.

The system is complemented by polyethylene and elastic polypropylene strip and a two-component waterproof adhesive for simple installation.

Quick and easy to install, this membrane allows you to work without interruption. It is backed up by a complete set of accessories. The “air chamber” formed under the floor facilitates micro-ventilation and ensures rapid and even drying of the adhesive used for tile laying. This drastically reduces the efflorescence of triacetates from the adhesives often visible in joints.

The “PRODESO® DRAIN 5 SYSTEM” has a thickness of only 5 mm and is made up of only 3 layers. This membrane system ensures the long-term integrity of internal floors, even in the presence of cracked concrete and moisture-sensitive screed. It consists of a high-density polyethylene sheet with truncated pyramid shaped cavities with a semi-circular base, over which a polypropylene draining fabric is thermally bonded. A polypropylene spunbond fabric forms the under-layer of the membrane and ensures effective attachment to the subfloor. The system is complemented by a class C2TS1 cementitious laying adhesive.

Prodeso® Drain 8 System

Prodeso® Drain 5 System

Prodeso® Drain 5 System

RONDINE

Inspired by the beauty of oak, Rondine’s “Dream” series transmits a sensation of natural warmth without compromising the refinement that characterises wood effect porcelain tile.

The series comes in five different shades, from delicate Havana and Ivory to bold Ecru, Honey and Nut.

Available in 24x150 cm floorboard-format tiles and in 20x120 and 30x120 cm sizes, the Dream series also includes a classic and timeless chevron in 7.5x40.7 cm for unusual, classic and elegant floor patterns.

The “Angers” series, also in porcelain, is another new arrival characterized by the forceful look of natural slate. Produced using Advance technology, Angers brings complete safety and hygiene to all rooms without any compromise on looks

The series comes in the refined, contemporary shades of Dark, Grey, White, Ivory, Taupe and Olive.

Dream Angers

BREVETTI MONTOLIT

“MASTERPIUMA POWER 5” is a “vitaminised” professional tile cutter designed to meet the latest needs of increasingly complex ceramic materials. The new line of machines satisfies the growing demand for an all in one, ready to use solution. Models incorporate the same excellent features that made the previous “Masterpiuma” range so popular but have been thoroughly redesigned in close collaboration with Milan Polytechnic.

Key characteristics include:

• Strong light alloy frames, with stress points reinforced by plates and ribbing for optimised functioning even with thick materials and through-body porcelain. Sturdy die-cast aluminium extensions, perfectly integrated into the frame, provide extended support for large tiles, making even diagonal cuts possible within the outline of the machine.

A larger, virtually symmetrical goniometer that rotates to the right (+ 45°) and left (- 45°), permitting precision cuts to be achieved at any angle thanks to a swivelling stop. The device can be folded away into the machine to avoid having to remove it for movement and transport, thus preserving total accuracy.

An ergonomic cutter grip with many new features, including the ability to adjust cutting depth and splitting force to suit the requirements of different materials, from thick and textured tiles (up to 20 mm) to the thinnest glass mosaic.

A double-trestle splitting system made in one piece from scratch-resistant polymer. The device can be used in closed position for most common cuts (when the handle does not need to be pulled back after cutting) or in open position for tile corner and mosaic cuts.

• A built-in lubrication system that can be operated by light pressure on the dispenser whenever needed.

• A tungsten carbide cutting wheel with optimised titanium coating, double sharpened for maximum performance on vitrified glazes and corrugated or three-dimensional tiles, guaranteed for 5,000 metres and quick and easy to replace if needed.

• Elegant look: anthracite grey paired with satin red, with a special electrostatic powder paint finish that highlights the technical details.

• All parts are 100% recyclable and the machine is 100% made in Italy.

The “Masterpiuma Power 5” tile cutter family is made up of classic size models 63P5 (63x63 cm), 75P5 (75x75 cm) and 93P5 (93x93 cm) and the brand-new 131P5 (131x131 cm) and 161P5 (161x161 cm) models.

ELIOS

The “Allure” series of highstrength glazed porcelain tile is characterised by strong yet refined single colours ( Juniper, Blossom, Blueberry, Snow, Oyster, Safari, Eden, Fenix Juniper and Fenix Blueberry) paired with lush foliage decorations. These tiles are 8.5 mm thick and come in a 60x120 cm format. A natural finish makes this series ideal for indoor wall cladding in residential and commercial settings.

ENERGIEKER

The “Navona” collection of travertine-inspired porcelain tiles accurately replicates the refinement and harmony typical of this natural stone. The cross-cut Soft version expertly highlights the surface colour variations and enhances the unique

graphics.

The vein-cut Vein version on the other hand reproduces the streaked look typical of classical travertine.

The collection is available in four colour variants and in a wide range of sizes from 30x60 cm up to 120x270 cm.

“Sensi Roma” is a reproduction, in through-body porcelain, of one of the most prized and sought-after varieties of natural Italian stone, Travertino Navona, in an exclusive concept that combines both style and technology.

The series comes in three tone-ontone, vein-cut shades: cold White, medium Ivory, and warm and welcoming Cream.

The collection is supplemented by original decorative solutions in 60x120 cm format: WAVE, which reproduces the visual effect of relief grooves and CUBE, which creates a modern three-dimensional geometric effect.

SENSI ROMA is available in the two finishes Antique3D and P.tech. The first uses 3DTech technology to create the open pore textured look typical of the original material. The second offers an improved slip resistance of R10 C without jeopardising the ease of cleaning that makes this product ideal even for commercial projects.

CERCOM

“Archistone” from Cercom Ceramiche achieves a perfect balance between technical development and aesthetic research. This new, natural stonelook porcelain tile collection is designed to meet both indoor and outdoor design needs.

A compact, elegant texture reveals a wealth of detail and bestows great depth on the five selected colours, with subtle veining and tone variations inspired by the variability of natural stone.

The colour variants, from the intense Archi Dark to the bright Archi White, include Archi Grey, a trendy neutral shade and two welcoming nuances, Archi Sand and Archi Taupe, forming a colour palette suitable for all residential and commercial spaces.

The Archistone range is a complete and versatile design tool. The R10 Natural finish is complemented by an R11 Grip finish for outdoor applications, ensuring perfect aesthetic continuity with the interior while satisfying the technical requirements for public spaces, thanks also to a thickness of 2 cm. The collection’s mosaics provide elegant decorative ideas and are perfect for use as exquisitely stylish details on walls and floors.

Sizes and finishes:

120x120, 100x100, 60x120, 60x60 cm Natural R10

100x100, 60x60, 30x60 cm Grip R11

100x100 cm Grip R11 2 cm thickness

Mosaico Tessera, Mosaico Losanga (Tessera Mosaic, Lozenge Mosaic)

CORTAG

Cortag products stand out for their quality and innovation. The company’s solutions are made to solve problems and boost productivity when laying floors and wall claddings. Cortag has consolidated and grown through a process of permanent innovation. To maintain credibility and achieve the trust and respect of customers, the company maintains direct and open contact with users to understand their needs and develop new solutions.

Large format floor and wall tiling is a growing trend in almost all regions and is certainly here to stay. Knowing this, Cortag has developed a line of solutions specifically for this type of material.

The latest developments include the “Infinity cutter” that cuts pieces up to 3.40 metres long with its standard rail set and can be used on ceramic and porcelain tiles. The Infinity handling and transport system is also available for use with large formats. Both solutions incorporate systems to guarantee the integrity of the tiled surfaces and the safety of the installation professionals.

The Cortag family of manual tile cutters also includes machines in the MEGA range offering a splitting force of one ton and one-touch return to scoring position. Robust and reinforced guides ensure maximum stability throughout the cutting process. MEGA cutters are ideal for ceramic and porcelain tiles of up to 15 mm in thickness.

Specially developed to increase comfort and reduce effort, these machines have a side stop that permits high-precision diagonal cuts. Handles and wheels simplify movement and practical positioning. Sizes range from 75 to 180.

Cortag also offers a line of electric cutters for greater productivity and precision in day-to-day work. The ZAPP TITAN line is perfect for ceramic, porcelain, marble, granite, and natural stone with smooth, rough, or relief surfaces, in thicknesses of up to 50 mm for straight cuts and 40 mm for bevel cuts. The articulated carriage permits bevels, niches, and socket box cutouts to be made to a pre-determined depth. Straight and diagonal cuts can be made with variations from 5 to 45°.

But Cortag produces more than just cutters!

The product range comprises complete levelling systems, spacers of different sizes and wedges, as well as other essential accessories for the perfect levelling and alignment of porcelain tiles and floor and wall tiles in general. The Basic 2 levelling sys-

tem ensures a perfect fit between the pieces, increases productivity when laying and meets the expectations of even the most demanding users. Available in sizes 1/32”. 1/16”, 3/32”, and 1/8”.

CIR

The ceramic surfaces of “Cotto Del Campiano” tell the story of the ancient place, full of charm and beauty, where the company has its roots. This porcelain interpretation of antique handmade terracotta floors boasts all the personality of a durable and evergreen material.

Terracotta is also one of the symbols of Italian architecture and is common to many regional styles. Now this characteristic material is finding a new life in the charming and trendy colours of the Cotto Del Campiano collection.

Giallo Umbria, Rosso Siena, Terra di Pienza and the multi-colour Cotto Dorato represent the evocative shades of the artisan materials produced in different regions using local clays.

The collection also includes a 20x20 cm format and a characteristic hexagon of 15.8x18.3 cm in shiny and elegant Bianco Antico, and Decoro Campiano Mix, a series of contemporary decorations on a white background.

This extensive and versatile collection ranges from 10x20 cm to 40x60.8 cm in size and makes multi-format laying easy. It even includes a premixed mashup solution named Modular 39.

Sizes: 10x20, 20x20, 20x40, 40x40, 40x60.8 cm, 15.8 x 18.3 cm hexagon

Finish: Natural, Grip R11 (all colours except white)

Dal 1821 al vostro fianco

La soddisfazione del cliente è la nostra priorità.

Attraverso le soluzioni innovative dei nostri designer, le sapienti mani dei nostri artigiani, l’utilizzo di materie prime di qualità, attrezzature all’avanguardia e tecnologie sofisticate trasformiamo le idee in realtà.

Since 1821 by your side

Customer satisfaction is our top priority.

Through innovative solutions of our designers, skilled hands of our craftsmen, the use of high quality materials, cutting-edge equipment and sophisticated technologies, we turn ideas into reality.

COVERINGS 2023 - ITALIAN PAVILLION - BOOTH 2327

DR TECNICA

Thanks to years of experience in the production of display solutions for different purposes, DR TECNICA has acquired an attention to detail and a capacity for customization that have become hallmarks of its production.

DR TECNICA’s strengths include the ability to develop customers’ ideas and an extensive knowledge of materials. New materials are constantly being researched, developed and tested to ensure that looks and functionality match the intended use.

A latest-generation digital printing system completes the company’s offer with large format graphic prints on synoptic panels in various materials, from faced chipboard to forex, corrugated plastic and others. Punctuality and accuracy guaranteed!

Reimagine Possible

Kalesinterf lex, one of the world's largest porcelain slabs, is produced with a technology that inspires with its fusion of innovation, aesthetics and performance. It is the complete solution for professionals, designers and architects. Meet the ultimate covering material and reimagine what coverings could be.

April 18 — 21 Orlando, Florida

Booth No 647

RAIMONDI

LEVMATIC BATTERY and EASY-MOVE X-LIGHT: two perfect allies for the professional tile installer.

Ever since the company was formed, Raimondi’s mission has been to develop products for professional tile installers that improve the quality of work, increase productivity and reduce fatigue.

• LEVMATIC BATTERY and EASY-MOVEX-LIGHT achieve all these objectives. LEVMATIC BATTERY (patented) is an innovative, battery-operated pliers that eliminates all effort from the positioning of wedges when using a tile levelling system

LEVMATIC BATTERY also boosts productivity while guaranteeing perfect results (of course!). Because it is battery-powered

it has no cable to get in the way and therefore permits complete freedom of movement. The battery boasts excellent autonomy (over 4000 wedges inserted with a single charge) and an extremely fast recharge time (only about 30 minutes).

• EASY-MOVE X-LIGHT (patented) is a new frame for handling large format tiles that combines incredible lightness with maximum versatility while maintaining perfect structural rigidity. Its aluminium structure flawlessly and rapidly adapts to all tile shapes. The suction cups (up to 10 in the version with crossbars) are specially engineered for integration with the system, thus keeping weight down while improving ergonomics and productivity.

LEVMATIC BATTERY

EASY-MOVE X-LIGHT

NG KÜTAHYA SERAMİK

NG Kütahya Seramik is drawing more and more attention with its new collection for 2023.

In addition to their advanced technology, the latest products stand out for their originality, comfort and easy installation, thanks to a size of 120x240 cm.

LOREN

Loren brings a unique identity to any living space with its soft surface texture, but also boasts the latest specifications and strength for uncompromising durability.

DELMAR

Delmar is inspired by the radiance of the sea and sky. Its glamorous looks add value to any living space.

OSSO

Osso’s extraordinary lines bring a whole new ambience to the home. Osso’s stunning glow and shades of colour offer a very special experience.

TOSCA

Tosca’s marble surface features a special crystal effect that produces unique colour transitions and creates a sense of depth for a truly prestigious look.

FREYA

With its eye-catching colours and magnificent design, Freya lets you experience the unrivalled effect of natural lines and introduces the most beautiful natural reflections into the home.

Loren Delmar

Osso

Tosca

Freya

PROFILPAS

The demand for profiles and skirting boards that match ceramic wall tiles has risen dramatically in recent years. More and more often, not only architects and designers, but end users too prefer textures and finishes that perfectly match their ceramic surfaces and guarantee continuity in finish and colour.

Profilpas has responded to this new trend by creating “Trend Color”, a range of 20 finishes inspired by stone, concrete and metal , the three most popular materials of the moment not only in the world of furnishings but in that of ceramic floor and wall tiles too. Trend Color con -

sists of three lines: Trend Color Stone , twelve finishes in neutral and soft tones that recall the nuances and textures of stone; Trend Color Concrete , six original concrete shades, inspired by the looks of the city; and Trend Color Metal , two special colours that reproduce the iridescent sheen of metal. In addition to the traditional “Proangle Q”, “Proangle” and “Protrim IP” profiles for finishing and protecting the external corners of ceramic wall tile, the Trend Color range also comes in “Prolight Metal Line S ” and “Prolight Prolist Q” luminous profiles and skirting boards that use indirect LED lighting to add value and a touch of original elegance to any room.

Your Product is Our Priority

Comprehensive Testing

International Product Assurance Laboratories offers a broad array of ISO-accredited ASTM, ANSI and ISO standard tests to serve clients worldwide.

Unparalleled Experience

Lab staff can help design custom testing to support research and innovation efforts.

Multi-Disciplinary Expertise

Our engineers and scientists, along with the lab’s collaboration with Clemson University, offer a broad and unparalleled expertise.

Standards Insight

Our staff holds leadership positions in numerous international standards committees, allowing for a unique understanding of industry standards and testing methods.

ECO DESIGN

ECO Design is proud of the reputation for high quality display systems it has acquired in the ceramic tile industry worldwide. The company produces binders, racks and cradles, drawer-units, sliding panels, tile stations, slab displays, technical walls for concept boards, and much more besides

All items in the range are designed and made for maximum functionality, safety and durability.

ECO Design has been supplying professional design solutions for over 30 years, thanks to its team of skilled architects.

Advanced customisation options are available too thanks to a stateof-the-art production plant near Sassuolo, Italy.

A turnkey service is available for fitting out showrooms and shops and for the design and installation of exhibition stands.

INTHETILE

INTHETILE’s metallic tiles form a large family of ceramic products with surface finishes created using PVD (phase vapour deposition) technology. This surface modification technique applies pure metals in extremely thin but durable layers. Finishes and textures inspired by metals are the heroes of the latest styles:

Gold - The metal “par excellence” inspires this series. Metallic yellows and golds create truly sumptuous spaces and represent ideal shades for living rooms and relaxation areas. Combined with white or black furniture, these colours turn any room into the most elegant spot in the home.

Silver – Always a super-elegant choice, metallic grey is a shade that adapts easily to any type of room. Kitchens, bathrooms and even living rooms can all be decorated with ceramic tiles in this colour to give them the elegance and dynamism they deserve.

Rose Gold – A new trend in interior design, this finish gives an innovative look to a wide range of surfaces and textures, and produces ceramic surfaces of truly impressive style. Rose Gold defies convention and can decorate even the most demanding spaces, including kitchens and bathrooms.

Violet - The purple shade of these tiles combines perfectly with the most modern of living spaces. This finish gives a dynamic and distinctive personality to any room. It is ideal for spaces that require a modern and dynamic spirit, whether residential or public.

Metallic sheens – Certain ceramic tiles come with a glossy finish. This option, made possible by the latest ceramic materials, creates wall coverings with a unique identity. These highly original finishes never go unnoticed and allow you to create your own very special environment.

All families come in smooth finishes and in elegant reliefs and textures, presenting a wide range of options for gloss and matte designs and decoration projects.

MAROCCHI

Marocchi was formed in 1821 in Casalfiumanese, near Imola (Italy). Its founder began life as a blacksmith, but later focused on artistic wrought iron work.

Over the years, activities changed to suit the needs of the market.

Today Marocchi supplies ceramic tile displays and revolving and rotating metal displays to tile and hardwood producers, distributors and showrooms all over the world.

LA FABBRICA

Tonino Lamborghini, the luxury accessories and lifestyle real estate brand, and Italcer Group, the Italian ceramic design and high-end bathroom furnishings group, have signed an agreement covering new floor and wall tile collections under the brand name of Tonino Lamborghini Luxury Surface.s

“MAGMA” is a trendy, large porcelain slab measuring 120x280 cm (thickness 6 mm) with a lapped finish to unleash its elegance and brilliance. With an interplay of depths and a colour range featuring some quite unusual patterns, this unique-looking stone-effect surface finds expression in bold designs of great aesthetic value. There are four colour proposals in the range: Avio, a reminder of the blue of Latin American oceans; Green, with light effects that give it a glassy appearance; Natural, the true essence of Patagonia stone; and the high-contrast Black&White that highlights the look of stone and the morphology of quartz and rock. MAGMA is a product of distinctive character and a luxury interpretation of one of nature’s jewels. The collection gives the right accent to glamorous environments, making them shine with its essential look, exclusive and original atmosphere and dreamy touches. MAGMA wall tile comes in 4 decors: Magma Logo, Esotico, Venezia and Monogramma.

booth 1837

ICON WORLD OF TILE

ICON World of Tile, the Indian ceramic tile manufacturer with over 30 years of experience, is attracting more attention on his latest collections. With the strong idea to create something beyond ordinary with a great passion for excellence and unparalleled commitment towards quality, presents a new approach to the beauty of home and office decor. Many ideas to choose from, all available in various designs, finishes and textures, as for glazed porcelain tiles, double loading porcelain tiles, full body technical porcelain tiles and digital wall tiles.

NEW DALLAS-FORT WORTH SCHLÜTER-SYSTEMS FACILITY

The Schlüter-Systems facility in Dallas-Fort Worth (DFW) is over 500,000 square feet and features a brand-new distribution, office, and training center. This facility was strategically chosen to enhance

The DITRA-HEAT-DUO Installation

Schlüter-DITRA-HEAT-DUO is installed throughout the massive DFW facility. While the primary goal of the project was to create a comfortable space for employees and visitors, the ambitious project effectively demonstrates how electric floor warming can transform a large commercial building into a warm

the turnaround time on orders. With this addition to our shipping hubs, the goal is to be able to reach the majority of the country within 72 hours after receiving a purchase order.

and inviting space.

Project highlights:

• Facility size: 500,000 sq. ft

• DITRA-HEAT-DUO membrane: 25,000 sq. ft

• Heating cable: 15 miles

• Thermostats & power modules: 140+

• Power supply: 240 V, 120 V, 208 V

• Temperature sensors: 160+

Centralized Control Wall

At 25,000 square feet, the large size of this DITRAHEAT-DUO installation demanded a lot of hardware to support the floor warming system. Over 140 thermostats and power modules were used in the installation. Three centralized control locations provide the ideal solution to organize and house all

these components and are positioned based on room location and synchronization with the HVAC system Individual zones of the DITRA-HEAT-DUO installation are mapped to corresponding zones of the HVAC system to activate the preferred heating source.

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

• Centralized control for all thermostats and power modules

• No hardware in sight: clean, uncluttered walls

• Monitoring of the large commercial application at a glance

• Ease of maintenance and repair

• Interchangeable temperature reading points with the use of additional temperature sensors strategically located with cable drops

The Schlüter Guest Experience

The company’s guests were at the center of attention in this installation. DITRA-HEAT-DUO is installed in all the main areas where we guests are received for workshops and other events.

• Training Room – 2665 Sq. Ft.

• Hands-On Area – 2525 Sq. Ft.

• Training Lounge & Cafeteria – 3065 Sq. Ft.

DITRA-HEAT-DUO: A truly versatile system

DFW truly embodies the versatility of the DITRAHEAT-DUO electric floor warming system, with almost every usage of the system being implemented in the building.

• Multiple power supplies – 120 V, 240 V and 208V applications

• Various floor coverings used in the installation, with

a focus on tile and laminate, and both interior and outside facing locations

• Large, uniform zones requiring power modules

Floor Warming in a Warm Climate? Yes!

The DFW facility provided the perfect opportunity to demonstrate how electric floor warming can be an ideal solution to create a comfortable vibe even in warm climates.

Advantages

• Provides uniform floor warming from the floor up, for a consistent and comfortable warmth

• Extremely fast response time

• Can warm specific zones, as opposed to the entire installation

• No cold spots make for a more comfortable environment

• Ideal system for installation under tile and LVT—both of which are part of the installation!

Build time was much faster due to easier installation of electric floor warming system versus other more laborious systems

• Thin assembly and lightweight

• Great for allergies: dust and allergen-free spaces. ✕

A SPECTACULAR TV HOUSE IN BELGIUM

Distinctive shapes, large windows and a smart approach in the choice and combination of materials characterise this detached house designed

The TV House, a unique private residence in the heart of Flanders, is built around a quiet, secluded internal garden which is the central focus of the home, although originally the client had a different idea for the design of the surrounding spaces. The original request included a configuration with ‘separate buildings’, but

this was reworked by the architectural firm for a more consistent design proposal.

The end result is a one-of-a-kind structure that, thanks to the careful use of the space and design of the façade, mimics the look of a complex with distinct and separate elements.

by the firm Bruno Vanbesien Architects, from Brussels, Belgium. The architects chose HIMACS for the worktops in the kitchen and both bathrooms.

The façade: a question of perspective

The design of the external façade, with wood cladding, is certainly one of the most interesting aspects of the project. While the width of the staves is the same throughout the entire structure, their thickness

varies to create a chiaroscuro effect. The result is a façade that seems to change colour: the light at different times of the day and different perspectives ‘transform’ the façade with shades that alternate between greys and browns. The approach in the design of the internal façade sur-

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

Photos ©TimVanDeVelde

rounding the garden is different, however. Here, the wooden panels are all the same length and thickness to generate a cosier ambience.

The large windows not only make the external architecture lighter; they allow natural light to flood into the spaces, creating connections between the greenery surrounding the residence and the internal garden.

The kitchen space: between simplicity and discovery

The kitchen fits discreetly into a shared space with the living area. A large island running the length of the en-

tire space ‘divides’ the two areas. Here, HIMACS was used to create the worktop, which features a large integrated sink. The finish selected is the classic Alpine White S028 shade, where the brilliant white colour creates a nice contrast with the dark grey floor. Thanks to its excellent hygienic properties, resistance to impacts and scratches and non-porous and seamless surface, HIMACS Solid Surface is the perfect material for handling food and everyday activities in the kitchen. The work surface space is truly amazing and was chosen to show off the essential, and enhance the beauty of the HIMACS worktop. The functional part of the kitchen-with an induction cooking area and hood integrated into the wall unit-was deliberately almost ‘hidden’, revealing itself only upon opening the cupboard doors. When these are opened, the heart of the kitchen reveals the dark polished larch finish, contrasting with the bright white of both the island and the doors.

A ‘hidden’ bathroom in the master bedroom

The master bedroom has an en-suite bathroom-separated from the sleeping areas by a hinged partition-where the warmth of oak combines with the soft aesthetics of HIMACS.

The large bath is integrated into a special structure consisting of an external wooden covering and an area with a flat surface created from the latest-generation Solid Surface in the shade Babylon Beige S102. A small niche was carved into the HIMACS surface surrounding the bath, useful for storing bottles and other bathroom necessities. The remaining space in this

flat area can be used to hold towels, ready to use after bathing. HIMACS in the Babylon Beige S102 finish also appears across the entire length of the bathroom worktop, with two integrated sinks-also in HIMACS-and the lower unit in oak.

The basin of both sinks features a special inner shelf that serves as an additional storage area for soap and accessories.

Total black in the bathroom

HIMACS was also used to create the worktop in the separate bathroom. The shade chosen is the intense

black of the Black S022 finish, which matches the aquamarine green of the translucent acid-etched glass partition, beyond which are the shower area and sanitary fittings.

The HIMACS sink is fully integrated into the worktop here as well: the large basin contains a storage shelf to make it easier to hold small bottles and accessories. Like in the kitchen, HIMACS is also the ideal material in a bathroom.

The finish is totally seamless and prevents the buildup of dirt and the proliferation of germs and bacteria. Its resistance to harsh detergents guarantees that it will be easy to maintain and long-lasting. 5

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

The "Thermotreated Oak" collection has a high temperature heat treatment that subjects the wood to hygrothermal processes in order to remove moisture and improve some physical characteristics, such as resistance to biological deterioration caused by fungi, molds and insects. The wood is dehydrated, and all its organic components come out by evaporation or crystallize inside. The thermo treatment gives to the entire thickness of the noble wood lamella a slightly browned, natural and pleasant color.

A “REFLECTION HOUSE” IN BANGKOK

“Visualizing a boy playing with his friends in the neighbourhood. They run into this house and walk in and out of those houses. Picturing adults leaning against the fence

The house is built on the original ground of the existing house. While the location is closely surrounded by adjacent houses, the design, curated by AUN Design Studio, intentionally reflects the memories they both had created over the years within the neighbourhood, with connections both inside and outside the house.

chatting and watching their children run and play.” These fond memories “reflect” the homeowner’s childhood living experience and the relationship with his

The designer decided to separate the entrance layout due to the different activities and lifestyles of the owners, and chose to lay the house in the middle to create an open space There is a garden on both sides that receives natural light and wind. The space is curated by separating 2 lives into 2 levels.

mother. After decades of being apart, growing up, living, studying, and working abroad alone, the owner wanted to come back to a home that facilitates his elderly mother

The ground floor primarily serves as the mother’s own living compound, including a common area, a kitchen, and a dining room. The upstairs is planned as a private space for the son.

The overall design, with selected materials and col-

and himself, different ages living together in harmony. The result is a home that suits two people and coexists for their ages and needs.

ours, makes it a simple house. The designer chose to retain the bare concrete surface of the building without painting it, and opted for a dark grey colour for the door frames. To complete the form of the house, the roof of the carport and the fence at the front of the house were shaped, forming a continuation that har-

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

Photo credit: Wison Tungthunya & W Workspace

monizes without alienating the surroundings. Additionally, steel laths chosen for the fence help make the area airy and add a stark contrast to the solid body of the house. When open, the dining room doors on both sides of the adjacent gardens invite in natural light and gentle breezes, creating an ideal atmosphere for relaxing, resting, and socializing.

The staircase leading to the second floor was positioned in the centre of the house as a sculpture. Inspired by “origami”, the Japanese art of transforming a flat square sheet of paper into a finished sculpture through folding and sculpting techniques, the functional staircase also addresses the owner’s love of art within the limited spaces of the Reflection House. Well-curated, perforated steel renders the staircase semi-transparent, with each thin sheet of steel geometrically folded to reinforce its strength. The staircase thus becomes self-structured, without the need for any additional support. All of the perforated steel sheets are suspended from the second floor, floating above the first 3 concrete steps, each designed in different forms and materials as if transforming from the ground up. The treads of the 3 concrete steps are covered with perforated steel to prevent slipping.

The second floor serves as the owner’s compound, designed for a young man who loves entertaining his childhood friends. The private space was thus designed to facilitate socializing (with food and beverage

service), including the tradition of watching football on holidays without disturbing the mother.

A living room is set adjacent to the bar, with a small balcony to extending it into a larger space for entertaining. A full guest bathroom with shower is concealed behind the bar, helping to maintain the privacy of the area when a guest stays over. The bedroom is located on the opposite side of the working room, positioned to offer a variety of external views, while maintaining con-

nections through the dressing room and bathroom. Above the dressing room and bathroom, a relaxation area for yoga or meditation completes the layout.

The interior style focuses on a few pieces of furniture, not only for flexibility, but also to accommodate the owner’s need to control the construction budget. The designer ensured the continuity of the architecture and interiors by exposing surfaces, walls, and

ceilings, with bare mortar and only white painted walls applied up to the height range of the occupants to create a sense of visual comfort.

To add an interesting dimension, the owners can hang decorations from the homeowner’s personal collection: paintings, chairs, lamps, hooks, clocks, works of art, etc. These items can be adjusted and moved, increasing and decreasing in presence at any time.

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

YIN YANG TAI CHI CENTER

Tai Chi is a slow, tranquil form of Chinese martial arts that is mainly practiced by seniors in Hong Kong and is at risk of being forgotten in the city.

To honor Tai Chi’s legacy, the design of this charming place, curated by Adrian Chan Design and Research Office, combines philosophy and history, paying homage to Ming Dynasty aesthetics and 1970’s Hong Kong Kung Fu movies. Furthermore, the interplay of light and shadow, con-

veyed via contrasting materials, along with the spatial configuration, follow the principles of Yin and Yang. Yin spaces, more subdued, cater to holistic treatments, while Yang, receiving more sunlight, accommodates group sessions, drawing upon the Tai Chi tradition of being practiced in urban parks during the morning.

Body Wisdom Studio is the world’s first venue aiming to reintroduce Tai Chi to a young, hip demographic.

Defining Tai Chi spatially in the modern era

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

The main challenge in designing this venue is its lack of precedence. Nobody has attempted to define what Tai Chi means spatially in the modern era, or how it could be transferred indoors. From a functional perspective, the space needed to be conducive to the activity, taking lighting, temperature, and atmosphere into consideration, as well as Tai Chi’s unique pace and form. Just like how Yoga was rebranded as aspirational in the 1990s, this venue aims to do the same for Tai Chi.

To this end, the studio combined tradition and modernity, pop culture and history. As Tai Chi was invented during the Ming Dynasty (1368 to 1644 A.D.), call backs to that era emerge in the form of bold, abstract geometric elements. By contrast, the color palette and materials recall the decor of the fight-clubs seen in local 1970s productions of Kung Fu movies.

Spatial configuration, daylighting, and materials follow the principles of Yin Yang

Tai Chi consists of exercises balanced between Yin and Yang. Thus, the material selection and floor plan were designed to reflect these principles, with sun exposure being the main determinant: An interplay of light and shadow is conveyed via contrasting materials, such as a dark sultry wallcovering next to light colored paint, and a Huang Hua Li inspired wood finish, strategically placed in dimmer or more sunlit areas respectively.

Additionally, the space is configured so that Yang spaces receive the most sunlight during the day due to southern exposure, with smart lighting as well, thereby accommodating group training sessions. By contrast, Yin spaces, being more subdued, cater to holistic spa treatments and massages that soothe the mind and body. A tea room acts as an intermediary, ‘balanced’ space, where guests from both the Yin and Yang can

Photo credit: Kevin Mak @1km Studio

gather and mingle to breathe new life into a centuries-old form of martial arts.

Sustainability

In an era where different cultures are returning to em-

brace their ancestral practices, this space attempts to define what Tai Chi means in the 21st century from a visual, physical, and spiritual point of view. It is sustainable through its use of heritage materials, and through its enrichment of human well-being.

Chiara Bruzzichelli c.bruzzichelli@tiledizioni.it

“ORIGAMI SUSHI”, DUBAI

Its architecture presents a temple-like structure covered in a dense texture of clay, with its gray hue em-

phasizing the earthy material. The texture of the walls is further accentuated by plays of light and shadow, coupled with dim lightening that echoes the ambiance of old underground Japanese sushi bars. Other additions include black matted tiles, draped seating, and textured glass partitions, providing the

Origami, a favorite Jumeirah neighborhood eatery and homegrown Dubai concept, now has a new home at The Dubai Mall.

The restaurant, launched in 2014 to offer a fresh take on quality-grade sushi in Dubai, has an entirely new look at its recently opened branch.

Designed by Dubai-based VSHD Design, Origami’s interior makeover features simple forms in natural materials, and organic shapes reflecting the simplicity and minimalism of traditional Japanese culture.

Bruzzichelli

Photos: Oculis Project

eatery with a new and authentic dining experience. The design evokes feelings of intrigue and mystery, as well as comfort, nobility, harmony, and luxury, all wrapped within the gentle ebb and flow of contemporary interiors reminiscent of the Japanese philosophy of finding beauty in humble simplicity.

VSHD’s design approach was all about creating a one-of-a-kind dining experience.

Guests walk through six-meter thick rectangular-like columns into a space marked by a sense of secrecy - a place to escape and retreat from external noise for a moment of solitary or communal dining and

contemplation.

While designing a space within The Dubai Mall has its challenges - notably the busy aesthetic ambiance of a shopping mall - VSHD designed the entrance like a transitional space between the mall’s corridor and the main dining room of the restaurant. On one side, a small retail space sells chocolates, and on the opposite side, a low bar with stools hosts clients waiting to be seated inside. Importantly, the solid shop front façade made of rammed earth clay and glass bricks boasting a dark gray color evokes a feel-

ing of intrigue meant to draw people inside, with the hope that they might decide to stay for a sushi meal. Furthermore, the narrow entrance to the restaurant area is designed to control the intensity of natural light emanating into the main dining room. Inside, guests will discover a dim area that once again reflects the ambiance of underground Japanese sushi restaurants.

The main dining area offers an impressive variety of seating arrangements spread across two levels. On the first level, built-in seating located along the parameter of the space offers flexible seating that can be re-

arranged according to the needs and desires of each customer. The second level features a sushi bar with a light box where diners can also view sushi chefs at work as they prepare their meal.

The dark ambiance of the space creates a cocoon of comfort within a minimalist space where basic black tiles have been used to cover the walls, and built-in furniture offers a humble effect. Overall, it is the lines, the materials, and the colors incorporated within VSHD’s design that uphold a Japanese sensibility and spirit, while still appealing to a modern sense of luxury.

Vertice Eccentrica

Mediana

STUDIO MENEGHELLO PAOLELLI CREATES A NEW MARBLE CHIP COLLECTION FOR MIPA

“Optical Trips” is a collection of marble chip tiles that can be used on both floors and walls.

The collection consists of four different décor lines (Vertice, Mediana, Eccentrica and Traverso), all characterised by a single square module (input) that can be installed at random or in fixed patterns to produce different optical results (outputs), creating completely heterogeneous configurations and decorative effects.

By combining these elements as building blocks, surfaces can be given complex, ever-changing layouts using repetition and contrast to create an impressive variety of effects in a fascinating journey through the infinite potential of geometric shapes.

• “Vertice” features opposing corners with two different shapes and can be combined in various ways to create 6 different patterns.

• “Traverso” exploits the diagonals of the square to produce what is perhaps the most iconic of designs. This module can be laid in random order, in repeating patterns or in “metamorphoses” that pass gradually from one pattern to another.

• In “Mediana”, two segments joining opposite sides overlap to form a “top” and “bottom” capable of generating a variety of patterns.

• Eccentrica” features a rectangle positioned off-centre to create four margins of different proportions.

Traverso

MATERIALS FOR ARCHITECTURE

ORIGINAL PARQUET

The “Rovere Termotrattati” – Thermally Treated Oak – collection is finished in a high-temperature thermal process that causes chemical changes in the wood, reducing residual humidity and improving physical characteristics like mildew, mould and insect resistance.

Thanks to continuous research and experimentation, Original Parquet has found a way to eliminate the chemical products and additives used in previous thermal treatments and achieve effective results using just water and heat.

The wood is dehydrated and all its organic components are either removed by evaporation or crystallised within the structure. This eliminates all the substances subject to deterioration and gives the treated wood excellent durability.

The thermal treatment process gives hardwoods a natural, attractive and slightly darker colouration throughout.

The main benefits of thermally treating wood are:

Elimination of the organic substances that create a suitable habitat for wood-eating moulds and mildews to live and proliferate.

The treated wood becomes more durable and more stable, suffering far less swelling and shrinkage.

The collection comes in four formats: Large Board (180/190 mm in width, from 1,700 to 2,200 mm in length), two sizes of Italian Parquet (70x490 mm and 90x700 mm) and French Parquet (90x610 mm).

The choice of finishes includes Neutro Vissuto, Spazzolato Verniciato and Oliato Naturale (Plain Aged, Brushed & Painted, and Natural Oiled).

PALMALISA ZANTEDESCHI

The marble creative Palmalisa Zantedeschi presents “Tiepolo”, a screen panel concept revisited in a contemporary key with the use of stone and silk, two noble materials that, for the first time, dialogue together in a partition wall. The colours of the stone in “Tiepolo” are the testimony of a very long process of the Earth, and within the Earth, where unlikely combinations alternate in infinite processes. The stone in “Tiepolo” is stripped by Palmalisa of its classicism through delicate workmanship reminiscent of painting, hence the name of this new collectible object. For the artist, the function of the screen panel ranges from separating spaces to being a decorative element that can be placed or hung. The screen panel as a domestic object has its origins in ancient China where it was used to separate spaces. Neighbouring Japan was influenced by the great Chinese Empire and absorbed its customs and techniques. Only in the late Middle Ages it arrived in Europe, which was fascinated by it, and interpreted the screen as an element of division and intimacy in the vast rooms of the palaces. Today, with Palmalisa, the screen retains its function as an everyday object but takes on an artistic and poetic value, leading to the interpretation of stone as a product of the Earth, and therefore alive. For Palmalisa, therefore, the material is alive, it is emotion, it is empathy, it has a soul. Alive, as well as in beauty (in the relationship between colour and size); stone, through its colours and workmanship, can lead to perceive Enchantment (Incanto).

FILIPPI 1971

Filippi 1971 presents “Vafer”, the new, sustainable and customisable material developed as a result of the continuous and wide-ranging research of a company that has been a prolific source of new ideas and materials for the last 50 years. “Vafer” is an augmented material derived from the interlamination of poplar veneer, or other kinds of wood, and VittEr, Filippi’s exclusive compact multilayer material, made only with cellulose-based paper from an FSC certified supply chain. The new, specially formulated composite, which comes in thicknesses from 3 to 60 mm, consists of layers of the exclusive VittEr, in a range of alternative colours, alternating with poplar veneer in fully customisable combinations. The outermost layer of Vafer can be in VittEr in order to give the new material VittEr’s excellent characteristics, like scratch, impact water and heat resistance and antibacterial properties. This innovative, top-quality solution from a 100% Italian supply chain offers the world of design a semi-finished material capable of meeting contemporary needs, even in terms of sustainability. Vafer is completely recyclable and renewable. The new material finds applications in the construction of furnishing components, even for the bathroom and kitchen, and can be radically customised in terms of the combination and colour of the VittEr layers. VittEr is already available in fifteen shades

and new colours are being added on a regular basis.

Vafer stands out for its low weight. For the same thickness, it is significantly lighter than VittEr alone, and this allows panels to be made taller. As with VittEr, the absence of edgebanding reveals the layered structure of the material and serves as an attractive and easily recognisable feature.

LITHOS DESIGN

The series of dining and coffee tables “ Gessato” , designed by Raffaello Galiotto , is part of Lithos Design Furniture collection. The name reveals the decoration of the marble top: a single slab of Carrara Ghiaccio or Nero Marquinia interspersed with inlaid strips to trace the characteristic pinstripe pattern of the namesake fabric. The beauty of the marble top is also enhanced by the essential design of the metal frame, created to hide the joining elements.

Available in different sizes and shapes - square and rectangular for the dining tables, square and round for the coffee tables - the Gessato tables are designed to meet the needs of architects and interior designers in the projects of private residences, workplaces or contract furnishings for hospitality and restaurant sectors. The inlay processing makes it possible to create multiple compositions: the continuity of the striped decoration allows tables to be placed side by side both in length and in width for optimal use of space. Gessato “aims - as the designer explains

- at spreading the authentic stone in all spaces. A location facilitated by the lightness and discretion of the metal structure that thus conceived manages to give the stone the role of absolute protagonist of the scene”.

ETHIMO

Ethimo presents a new line of ‘sculptured’ tables that lend character to outdoor spaces Inspired by megalithic architecture, Bold tables boast exceptionally expressive form and substance.

Striking in their combination of materials, they reveal a free informal spirit that makes them perfect in any setting and the ideal solution for continually evolving outdoor scenarios. A sculptured essence lends Bold tables timeless style and contemporary refinement. The elegant understated design of Bold tables teams the appeal of stone and the strength of concrete with the lightness and softness of their lines.

Their legs are sturdy and streamlined and, the special treatment of the concrete lends them a wonderful sand-blasted effect. The table tops, seamless and slim, are in natural stone, enhanced by a silky smooth finish. Bold tables are available in two versions: a big rectangular 280 cm x 150 cm with soft lines and a more original, plectrum-shaped triangle with 150 cm sides. In delicate shades of ivory, stone and concrete transform these

Bold tables into ‘monochromatic sculptures’ that are perfect with a wide variety of chair styles, ensuring no two configurations will be the same.

Bold tables can be used in different situations for adding a personal touch to the most diverse of outdoor spaces, from country gardens to seaside patios, residential contexts or even the most refined locations, turning them into elegantly informal settings where interaction and socialising are guaranteed.

Grassi Pietre presents the new eco-sustainable Alpi 4.0, material suitable for internal and external floors and walls. Highly refined material, “Alpi 4.0” is obtained by recovering the Vicenza Stone wastage process, Grigio Argento and Grigio Alpi, together with a cement-based mixture, without any addition of resin or other additives.

The grids of Vicenza stone composing the mixture vary in size from 2 to 4 cm.

They change from the lightest gray to the darkest, touching accents of blue and highlight the delicate porosity typical of the stone.

The result is a coarse-grained terrazzo effect, with an animated compositional rhythm that is never equal to itself.

Alpi 4.0 has a base slab format of 305X125 cm suitable to get standard or cut to size formats. This new proposal adds to the already wide range of natural materials (Vicenza stone and marbles) and the recent collections of wall tiles designed by the Debiasi Sandri studio, once again increasing the expressive possibilities of the Vicenza company’s offer.

America. This year’s exhibition will feature more than 800 global exhibitors from more than 30 countries, coming together to form an unprecedented hub of commerce, education, and inspiration that simply can’t be missed.

April 18 – 21, 2023

Orlando, Florida Register at no cost at

CERFIX® PROTEC

profiles for balconies and terraces

Cerfix ® Protec is the range of perimeter profiles, designed and produced by Profilpas, for protecting and finishing the external edges of balconies and terraces.

Equipped with a section that facilitates the drainage of rainwater from the floor and preserves the outside border, they provide excellent protection from weather elements, guaranteeing a longer duration over time.

Available in aluminium or stainless steel and in different finishes, Cerfix ® Protec profiles are the best solution for those who wish to protect and finish balconies and terraces, with a focus on modern design trends.

Exterior finishing details. It protects and enhances.

PRODESO® MEMBRANE SYSTEM

PRODESO® MEMBRANE SYSTEM is an uncoupling and waterproofing system for problematic substrates, balconies, terraces and horizontal surfaces of any dimension. Thanks PRODESO® MEMBRANE SYSTEM is possible not to make fractional/expansion joints in the screed before the laying of tiles and natural stones, if the screed has already been cut it is possible to lay the tiles on the existing joints. There are many advantages to use the system of Progress Profiles, which gives the utmost laying flexibility, floor protection and long-time guarantee indoors and outdoors. Time saving: installation time are drastically reduced. Membrane, tile installation and grouting can be completed in the same day. Versatile: it can be used on any supports, both indoor and outdoor. Waterproofing: it guarantees the laying of any floor and the waterproofing of the substrate in overlapping too, or for cracked and not perfectly cured supports with possible vapour pressure.

PROTERRACE SYSTEM

PROTERRACE SYSTEM is an innovative system for terraces and balconies projected by Progress Profiles to protect the edges of the tiles, the screed from water infiltrations and to allow a correct outflow of water. A complete and articulated range of multi-functional perimeter profiles, in powder varnished aluminium, in the shades white, gray, anthracite gray, dark brown, corten (on request beige) and stainless steel, which replace the ceramic “L corner pieces” and the thresholds in marble. The profiles are equipped with a punched flange, which guarantees a perfect grip with the adhesive, a vertical side that protects the screed from water infiltration and covers the edge of the flooring. The Drain version is completed with an innovative drip-guard and holes that allow the outflow of infiltered water between profile and tiles. A system of excellence to enhance and protect exterior environments and restore full liveability, in ideal continuity with the interiors.

Maximum flexibility, protection, safety, indoors and outdoors.