November 2005

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A MONTHLY DIGEST TO INFORM, ENLIGHTEN AND HUMOUR MEETING PLANNERS

Ethics: There is no free lunch BY JUDY ALLEN

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ack of ethics in business is at an all-time high. In the event planning industry, business ethics are crossed frequently — sometimes inadvertently and other times with deliberate intent. Event planners today are navigating a minefield of potentially sticky situations that can easily blow up in their face. Without a personal, professional and company code of ethics, lines of acceptable behaviour are easily crossed. Ethical employers want to ensure that their employees are above reproach, and that receiving personal perks and favors have not swayed their

decisions. And employees want to ensure that they are not being perceived as having allegiances that can be purchased by a lunch, a gift or a getaway weekend. If a destination is selected, it is not payback for being invited on a fam trip or having had a personal vacation hosted, but because it is the right destination for the client. The same applies to the selection of a venue, hotel and airline, and the contracting of other industry suppliers such as caterers, decor companies, entertainers, photographers and rental companies. We have all heard the saying that there is no such thing as a free lunch, and it’s true.

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IN THIS ISSUE Influence with Ease

2

Sudoku

8

Resiliency

10

Book review

14

The mighty cranberry

16

Ask Stacey & Denise

19

The missing ingredient

21

Argotism

22

Hotel News Laugh a little VOL. 3 ISSUE 8 November 2005 Edition

24-25 28

CIC study demonstrates industry’s economic clout M

eetings, conventions, exhibitions, and incentive travel generated $122.3 billion in direct spending in the United States last year. According to the Convention Industry Council’s Economic Impact Study released in September, corporate meetings and events comprised onethird of that, or $40.3 billion and association events accounted for the rest. CIC’s president and CEO, Mary Power says this study is an indication of the resilience of the industry, enduring the devastating effects of 9/11, “and now it’s coming back strong again.” Conducted by Veris Consulting LLC, Reston, Va., for CIC, the study was com-

piled from various sources, including the ExPact Study by Destination Management Association International and statistics from the Center for Exhibition Industry Research and the Travel Industry Association.

Major findings: • The industry employs 1.7 million people on a full-time basis • Conventions and exhibitions account for $67.9 billion (55.5%) • Corporate and association meetings generated 48.1 billion in spending (39.4%)

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