Polish Delegation to the NASF Bergen

BERGEN, MARCH 3th-5th, 2015

POLISH DELEGATION TO THE NORTH ATLANTIC SEAFOOD FORUM

Organizer:

In co-operation with:

BK SALMON S.A. Where Norwegian quality salmon meets the highest standards of Polish processing tradition.

Welcome to BK-Salmon SA, the customer-oriented salmon processor.

Supreme smoked salmon – that’s what we can do for you! +48 58 673 84 92

kd@bk-salmon.eu

www.bk-salmon.eu

GRAAL GROUP

the leading Polish fish processor Graal SA is a leading company in fish industry in Poland, operating in each of the processing segments, from fresh/frozen packaged products to smoked and highly processed canned products. As a public company Graal SA is listed on Warsaw Stock Exchange in Poland. It is the biggest supplier of canned fish branded products in Poland with sales amounting to 40% market share and one of the leaders in smoked salmon holding 35% market share. Within the Group, the company integrates specialized processing plants in the areas of canned fish, smoked fish, marinated and salted herring production, as well as meat products and ready meal products. Over 2000 employers are engaged in creating products from the wide offer of the company. And with an annual production of 67,000 MTs of ready products it makes Graal one of the biggest fish processors in Europe.

Graal SA has been successfully producing and selling fish products for 25 years, expanding its production base to 5 modern factories which deliver goods to all major fish markets including EU, USA, Japan, Australia and other. Graal sells its brand products to all major retailers in Poland and produces under many different brands of its partners in differ-

ent parts of the world which represent the very top companies in worldwide retail. The company marked 15% revenue growth in 2012 and 20% increase in 2013. The company’s manufacturing processes in each of its manufacturing plants comply with the most influential quality and environmental norms (incl. HACCP, IFS, BRC, MSC, FDA), assuring that its products meet all safety and health requirements. It is the company’s one of the greatest values to provide safe and high quality products – a long-term strategy which supports its market success.

Graal’s sales activities are not limited only to the territory of its native market . The actions of the company are targeted to obtain the significant position on the markets in Europe and worldwide.

Since 2009 the company’s export sales of both branded products and private label brands of its partners has doubled. In recent years, thanks to extensive technological investments which have improved safety and quality of the product, Graal has significantly increased the production potential. Nowadays the production capacity exceeds 150,000 MTs of raw fish annually. This puts the company at the leading position of worldwide fish processing companies.

GRAAL S.A., Zachodnia 22 Str., 84-200 Wejherowo, Poland +48 58 677 58 20

+48 58 677 28 43

biuro@graal.pl

2 | POLISH DELEGATION TO THE NORTH ATLANTIC SEAFOOD FORUM 2015

www.graal.pl

MORPOL Founded in 1996 in Ustka on the Baltic coast of Poland, the company employs over 3,000 people in nine countries and exports products to over 30 countries worldwide. Attention to quality, innovation, customer service and consumer appeal continuously drives growth at Morpol, which is now the world leading processor of salmon and market leader in smoked salmon with 80,000 MTs of processed products sold in 2014. Throughout our history, continuous innovations in equipment and products combined with excellence in quality have been key advantages for Morpol. Morpol products are characterized by outstanding and consistent quality backed by reliable year-round deliveries from a closely managed, fully traceable and sustainable supply chain. Morpol is a part of Marine Harvest Group since October 2013.

Morpol S.A., Duninowo 39, 76-270 Ustka, Poland +48 59 814 38 35

+48 59 814 12 88

www.morpol.com

morpol@morpol.com

LIMITO S.A.

Real taste of salmon!

The Limito company was established in 2004 in Gdańsk. In the relatively short time the company became one of the leading suppliers of Norwegian salmon and other fishes and seafood in Poland.

Asia. The core of our offer is the Norwegian salmon in various forms: smoked, marinated, fresh and frozen. In addition to our own brand, we have also private brands in our offer.

In early March 2012, at the newly built factory of Limito in Grudziadz the first production was launched. This is one of the most modern plants in Europe. The providers of technology systems to the plant in Grudziadz were among others world leaders such as Marel Food Systems (fish processing lines from raw to finished product), Innova system (software for intelligent control of production) and Multivac (packaging machines). We have got the most important certifications for food: IFS, BRC, HACCP, GLOBALG.A.P., BIO etc.). We successfully export our products to the countries in Europe and

Limito Fish Processing Plant in Grudziądz

Headquarter, Partyzantów 76 Str., Green Office, 80-254 Gdańsk, Poland

+48 58 350 60 60

Fish Processing Plant, Droga Graniczna 21 Str., 86-300 Grudziądz, Poland +48 58 352 62 62

office@limito.pl

www.limito.pl

POLISH DELEGATION TO THE NORTH ATLANTIC SEAFOOD FORUM 2015 | 3

CONTIMAX S.A. Contimax was established over 22 years ago in the south of Poland – region that may seem as far from the Polish sea as possible. Even though Bochnia is closer to the mountains, than to the Baltic Sea, Contimax managed to open two production sites supplying the Polish market and systematically growing its international client base and to guarantee its position as one of the biggest fish producers in Poland.

Contimax processed fish products make up a product line of over 100 products, with a tradition of 20 years. The rich offer includes herring fillets in sauces and marinades, smoked fish, salmon, seafood, and salads in a variety of tastes. They have been made with those fish gourmets in mind who like to discover new tastes, combining them with the traditional ones which have been present on our tables for generations. Certifications IFS BRC MSC

CONTIMAX S.A., Partyzantów 12C Str., 32-700 Bochnia, Poland +48 14 611 87 25

+48 607 62 88 82

+48 14 685 07 40

www.contimax.pl

contimax@contimax.pl, orders@contimax.pl

SUEMPOL Family owned business Suempol was established in 1989 in Bielsk Podlaski by Urszula and Edward Sieciński. At the beginning, the company was processing prawns from Belgium and Holland, which after refining, were exported back to the same markets, including Belgian Royal Castle.

mark. With many years of proven experience and constant work on creating the perfect product, we guarantee repeatability of taste. The long maturity period as well as drying and smoking fish in a beech smoke causes the product to have exceptionally light taste and aroma.

Presently in our offer you can smoked salmon which is our main product and accounts for 97% of the whole production. We only import the best species of fish from North Norway and Alaska, which guarantees the top grade quality of our products.

At the moment the Suempol Group has three factories, in Poland, Germany and France. The entire manufacturing process takes place there. We also own the company engaged in the acquisition of Norway's best raw materials for our factories. From year to year we creates more new jobs, both in Poland and Europe.

Suempol has certifications including ISO 22000, ISO 9001, IFS, MSC, BIO and the Discover Great Food

Suempol Sp.z o.o., Białostocka 69A Str., 17-100 Bielsk Podlaski, Poland +48 85 730 60 24

+48 85 730 60 26

biuro@suempol.pl

4 | POLISH DELEGATION TO THE NORTH ATLANTIC SEAFOOD FORUM 2015

www.suempol.pl

LISNER SP. Z O.O. Lisner Sp. z o.o. exists in Poland since 1991 and is located in Poznań. The company is undisputed market leader among Polish companies producing chilled herring products, salads and fish based spreads. In the market strategy Lisner focuses on building strong brands and developing categories by investing in media communication and developing of new, modern product concepts.

Since 2011, the company belongs to a global concern Mueller Group and plays there the function of

Competence Centre Fish. Lisner is the largest development and production facility of fish products for companies within Mueller Group.

Over the past five years the company invested in the production areas over 20 Million Euro. Lisner employs approximately 700 people and its organizational culture is built on the principle of equal opportunities, fully utilizing the potential of all employees.

Lisner Sp. z o.o., Strzeszyńska 38/42 Str., 60-479 Poznań, Poland +48 61 849 55 91

+48 61 849 55 21

www.lisner.com.pl

sekretariat@lisner.com.pl

MPR PUBLISHING HOUSE LTD. MPR Publishing House Ltd. operates in the publishing field on behalf of the fishery sector in Poland and abroad. Since 1997 we have published Fish Industry Magazine, the most popular periodical for the fish processing, fish trade, fishery and aquaculture industries. Our publications are supplemented by fish charts presenting freshwater and saltwater fish as well as seafood. We also offer non-periodical publishing such as dictionaries, phone directories for the fishery industry, studies and market reports.

partners – printers, authors and graphic artists. We also pride ourselves on our long-term cooperation with several of the most important Fish Industry Magazine advertisers. We are proud to maintain friendly relations with many of our co-workers and contractors.

For our readers and clients, we gather information from around the world, not only using the Internet but also participating in many important domestic and foreign events. Every year our employees participate in several trade fairs, conferences and training programmes to keep up to date with what’s going on in the fishery sector.

We are a family firm based on family values and principles. Our editorial office is like a second home for our employees, not a place for fierce competition.

We highly value long-term cooperation and proven

MPR Publishing House Ltd., Hutnicza 34 Str., 81-061 Gdynia, Poland +48 58 620 56 59, +48 58 620 56 73 www.mprfish.com

+48 58 620 37 98

mpr@mprfish.com

www.facebook.com/mprfish POLISH DELEGATION TO THE NORTH ATLANTIC SEAFOOD FORUM 2015 | 5

POLISH FISH INDUSTRY Every day, from small fishing boats and family fish farms to the world’s largest salmon smokehouse, we produce high-quality fish and fish products with passion and dedication for the most demanding European and non-European markets.

The Polish fishing industry, which designates over half of its production for export, is ready for the challenges of the contemporary world. The Polish fishing industry is distinguished by the following features: • Adherence to the highest hygienic standards and safety with respect to food products, • Competitive prices and flexible approach to clients, • Openness to various forms of cooperation, even with the most demanding buyers.

The Polish fishing industry offers a wide range of fresh fish (sea and freshwater), fresh and frozen fillets as well as processed fish products such as deli products, smoked and canned fish.

proved establishment according to Regulation (WE) 853/ 2004), and more than 370 firms entitled to make direct sales. Most plants, especially small and medium, are private enterprises or family businesses.

Only some medium and large enterprises are capital firms listed on stock exchanges and owned by international concerns or funds.

Most fish industry plants were started after 1990 under free market conditions. The intense involvement of the owners made the fish processing sector develop very dynamically, not only satisfying the growing expectations of Polish consumers but also opening export markets. Polish firms very quickly gained a reputation for being reliable, stable partners who are also very competitive in terms of quality and price.

The Polish fish processing industry consists of over 250 processing plants, which have the right to sell their products in the Common Market area (ap-

Today the Polish fish processing industry produces 450 000 tonnes annually, resulting in 2 billion euros of income. Over 60% of production is exported to Germany, Great Britain, France, and Denmark, among other European and non-European countries. Poland is the biggest salmon importer in the world, importing only from Norway 153 000 tons in 2014.

Production structure

Fish processing in Poland Total income*

SMOKED SALMON 49 000 TONS

7.0

7.3

6.6 5.9

PICKLED/SALTED HERRING 100 000 TONS FRESH FILLETS 30 000 TONS FROZEN BREADED PRODUCTS 50 000 TONS SMOKED MACKEREL 20 000 TONS

4.3

4.5

5.6

5.0

3.4

0.8

1.1

1.2

1.4

1.4

2005 2006 2007 2008 2009 in billion PLN

in billion EUROS

1.4

2010

1.6

2011

1.7

2012

1.8

2013

* for the 100 Top Polish Fish Processing Companies

CANNED FISH 54 000 TONS

MORE INFORMATION: WWW.POLAND-FISH.COM