CONCEPT Science is always a subject that is often overlooked or overexaggerated in modern society, leaving the public to assume that conventional methods of communication are facts not to be disputed or discussed. The Times newspaper supplement is a great example of how good design along with carefully
selected information can aid the audience to understand often complex stories that are information heavy. Eye catching visuals along with a complimentary colour palette ensure that the information presented is coherent and consistently engaging.
Deliverables
Audience
Cover illustrations printed on newsprint due to unattainable magazine quality stock with accompanying double page spreads. Special promotional edition of the Times newspaper with relevant content highlighting the importance of society in the modern age.
Times readers that have a keen interest in science, or casual readers that like to learn nuggets of information for personal gain.
PRODUCT 01
along with using bold shapes and colours, it soon became a standard in the image making process. The cover illustrations communicate the feature As did using relevant source material, which article’s primary subject whilst adhering to the there is a general lack of concerning science. colour scheme. The issues would be part of the series promoted The illustrations were a sign off to my traditional in the special edition of the newspaper, putting use of vector based pictograms commonly used emphasis on the importance of common for categorisation and symbolic reference. As I knowledge and the acquisition and elimination of explored the use of simple textures in illustrator general ignorance.
SPECIFICATIONS White 180gsm matte paper Pantones:
PRODUCT 02 Double page spreads containing the relevant information in regards to the most important stories as selected by myself and my peers. The stories themselves had only photography and poorly illustrated examples, which is not much to go on, but I made use of various educational videos to establish a visually distinct
style which flowed across the rest of the spreads in an effort to keep the information interesting and visually engaging throughout.
SPECIFICATIONS Format:
PRODUCT 03 The promotional special edition newspaper was intended to shock the audience, and thus be alerted to a radical change in their usual broadsheet. In an effort to create a point of conversation in their social circles and to cause a stir in how they think, lending to the original concept that people
should be discussing and debating the importance and relevance of science. The Royal Society is mentioned due to the incredible work the foundation has done for centuries and the change it has brought about. The paper itself is - down to the type specs - a mirror of the original, with the exception of the typeface, Times Modern which was not used due to sourcing issues.
SPECIFICATIONS Format:
CONTEXT