FASHION AFFAIR
THE HEART OF FASHION
SEPT 2014
the
UPCOMING TRENDS! HOW YOU KNOW YOU’VE GOT THE RIGHT PAIR
DENIM ISSUE BeautyWithoutCruelty A COSMETIC LINE WITH A CONSCIENCE
POWER ofLOVE
FASHIONISTA BUILDS $500,000 CLOSET TO HOST CHARITY FUNDRAISERS
McGuire Denim Desirable Dungaree
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I HEART
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Photographer: Kristyna Archer | kristynaarcher.com Models: Eliza Sys & Philip Muscato w/Wilhemina LA-Models Stylist: Monica Cargile | Hair\MUA: Tami Shirey
DENIM
HER: Shirt: J Crew Jeans: Topshop Jacket: Rachel Roy Boots: Vintage (stylist’s own) HIM: Tank: Calvin Klein Shirt: American Apparel Pants: Sean Jean Boots: Doc Martens 2014sept | FASHIONAFFAIRMAGAZINE.COM 3
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Overalls: Guess Shirt: Joie Boots: Vintage (stylist’s own)
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HER: Overalls: Guess Shirt: Joie Boots: Vintage (stylist’s own) HIM: Tank: Calvin Klein Shirt: American Apparel Pants: Sean Jean Boots: Doc Martens
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Top: Rachel Roy Shorts: 7 Jeans Shirt: (around waist) J Brand Boots: Vintage (stylist’s own)
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Robert MatThew has launched its animal-friendly, high-quality fashion forward handbag and accessories line at affordable prices.
Alayna Satchel Tote
$199.00
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R O B E R T M AT T H E W. C O M sept2014
Founders, Robert and Matthew were always intrigued with the connections women create with their handbags. With an eye for design, the pair set out to add a new luster to the fashion industry by designing bags that embody style, personality, and most importantly fashionforward functionality. The Robert Matthew collection offers a variety of unique, functional, and trendy handbag and accessories options that women are proud to flaunt. With over 17 years of experience in the fashion & handbag industry, Robert Matthew’s team of designers work around the clock to ensure the latest styles and trends are implemented into their fashion forward looks.
Robert Matthew is unique in that it is made with the highest-quality PU leather so handbags look and feel like real leather, but are animal-friendly. Robert Matthews successfully launched in 2012 and has since become the respected designer of high-quality, animal-friendly handbags and fashionforward accessories that provide women with fashion forward style & everyday functionality. Robert Matthew retails from $139 to $215 and is available for purchase at www.RobertMatthew.com and several boutiques in the US.
Aria 24K Gold Leather Wallet Wristlet
$148.00
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HARVEST sweater $99.00 BLAZE skirt $80.00
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the 2014 fall collection by Gentle Fawn is a vibrant and imaginative clothing collection known for timeless designs and distinctive prints and graphics.
GENTLEFAWN.COM
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PARIS dress $116.00
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PRINCETON coat $242.00
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GENTLEFAWN.COM
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Packing both style and safety, Zipstick is one of the first fashionable portable battery packs to feature a built-in LED flashlight and panic alarm. Zipstick features runwayinspired designs including playful polka dots and white tufted patterns for the always on-the-run woman. It offers fast charging and backup power wherever you go, giving you a boost when you need it most. Best of all, an integrated panic alarm alerts others around you when you find yourself in danger. More than just a beautiful device, Zipstick has a high-performance 2200 mAh Lithium ion battery under its hood and delivers high-efficiency output for fast
charging. Zipstick is compatible with all Apple and Android phones and any USB-charged devices, and is available in cayenne polka dot and white. Models without a panic alarm are available in black, cayenne polka dot and white. Available from $29.99-$34.99. The Wireless Speaker’s quilted tufted look comes in black and white to complement a classic look or city chic style, and features soft rounded 18  FASHIONAFFAIRMAGAZINE.COM |
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corners and leather detailing. The line also includes a white and a cayenne polka dot speaker for a fun and flirty touch. Equipped with a built-in microphone for hands-free calling, as well as a rechargeable battery for extra portability, the Bluetooth® speaker wirelessly connects to all compatible devices to stream music. These features, along with a lightweight size and an optional carrying strap, make it easy to transport the speaker from room to room while getting ready, or out on the town, for exceptional sound day or night. The Wireless Speaker streams music from up to 30 feet away with a 3.5mm input for wired connecting options. Play, pause, track and volume controls are built into the top of the speaker for easy control and the speaker’s rechargeable battery provides up to 15 hours of music. Available for $79.99. Charge and sync in style with bright and colorful cables for smartphones. The 3-foot long flat cables allow for tangle-free and personalized charging and syncing. They work with any USB charging device for power onthe-go and are made from Apple certified and approved materials. The cables are a one-stop solution for all your charging needs. Available from $11.99$24.99.
This petite Mini Wireless Speaker packages sound in an elegant design and adds music to everyday outings. The Mini Wireless Speaker features a simple design with a smooth rubberized finish and is lightweight to easily slip into a purse or bag. Simply pair via Bluetooth® or connect to 3.5mm jack to play music from the speaker for up to eight hours on one charge. Available in cayenne, blue, black and white. Available for $ 34.99. After more than 60 years of product development and production of high-end audio, Acoustic Research has expanded its line to offer a curated collection of attractive and functional tech accessories, uniquely designed with women in mind. AR for her adds a feminine touch to commonplace consumer electronic accessories, reinventing them for the modern, tech savvy woman. For more information, visit ARforher.com.
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rowing up in a creative university town in Oregon to a professor father and a development director mother, Marianne McDonald was encouraged from an early age to explore her artistic side. Her aesthetic was influenced by her father’s penchant for Scandinavian simplicity and her mother’s more feminine preferences. One of Marianne’s fondest memories as a child was opening up a box with a pair of Marilyn 3-Zip jeans from Guess. Her third- grade self had spent weeks hoping that these would be given to her for her birthday. Back then $45 seemed like a fortune to pay for blue jeans. Little did her parents know that they had awakened in their young daughter an enduring fascination with denim. After graduating with a degree in English Literature from the University of Oregon, Marianne set out for Los Angeles with dreams of a career in design. Shortly after arriving, she began studying fashion design at Otis School of Art and Design. Later, while working under Robert Rodriguez, Marianne spent her time studying draping techniques and observing Robert’s knack for adding just the right element of newness to tailored sportswear. When the position of denim designer opened up at the then tiny Joe’s, she began applying her knowledge of fit and sportswear to the craft of denim making. What first seemed like a sea of blue, eventually started to make sense. 
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Marianne likens denim to
“Something akin to good coffee or wine. At first it all tastes the same, but as you gain more knowledge and appreciation, you begin to become passionate about the elements that make it superior.” 2014sept | FASHIONAFFAIRMAGAZINE.COM 23
“When I was searching for a name for the brand I knew I wanted something that was a bit boyish since the concept springs from being work wear, American, and somewhat familiar sounding. I kicked around a lot of names, until receiving a call one day from my stepdad, one of my biggest supporters, who at the time, was courageously fighting a losing battle with cancer...” 24 FASHIONAFFAIRMAGAZINE.COM |
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mcguiredenim.com
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After several years of success building the boutique label Joe’s into one of the top premium labels in Los Angeles, Marianne was recruited to Gap and their design headquarters in New York City. Following in the footsteps of other noteworthy Denim Design Directors at Gap, namely Tim Kaeding of Mother Denim and Rogan Gregory of Rogan, Marianne worked as Design Director under the talented leadership of Patrick Robinson to revamp Gap’s aging line of denim and bring about the 1969 launch of great looking jeans at a price point most Americans could afford. After her success with 1969 at Gap, Marianne decided to take some time off to travel and spend time with her growing family. While traveling in Spain, France, England, Central America and around the United States, Marianne began to notice a void in the marketplace that existed somewhere between modernist denim and heritage denim. She saw a need for denim that sprang from its work wear origins, but was made modern and feminine for an urban environment. She had a desire to work with denim again on a much more intimate scale and before long, she began to collaborate with friends and designers to begin the process of designing a collection. McGuire is the result of a career exploring denim as a work wear fabric made sophisticated through the use of silhouette and finish. The name McGuire holds a place close to Marianne’s heart: “When I was searching for a name for the brand I knew I wanted something that was a bit boyish since the concept springs from being work wear, American, and somewhat familiar sounding. I kicked around a lot of names, until receiving a call one day from my stepdad, one of my biggest supporters, who at the time, was courageously fighting a losing battle with cancer. He loved travel and would read travel journals and articles during his treatments. In one article he came upon a place called the McGuire Inn and told me that he found a name for my company. Now, I can’t imagine it being called anything else.”
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NOTJUSTALABEL.COM/ALINABRANE
NOT JUST A LABEL
IS CHANGING THE FACE OF FASHION, WITH EMERGING DESIGNERS IN OVER 100 COUNTRIES WORLDWIDE
Every once in a while, the human spirit is gripped by such intense passion and commitment that it changes the course of history. Such was the case with Kathleen Long and Lady Dowding, whose love and concern for animals altered the course of cosmetic history forever. What began as the philosophy of one small company eventually effected every major cosmetic house worldwide and set a new standard for consumers and manufacturers alike. In 1963, Beauty Without Cruelty was founded in England by the trustees of BWC Charitable Trust, an animal welfare organization. Its goal was to manufacture and distribute natural, color cosmetics that were NOT tested on animals (as was the norm) and did NOT contain any animal ingredients. The driving force behind the project was Katherine Long, a dedicated, life-long animal welfare activist, a cosmetician, and a vegetarian. Together with Noel Gabriel, Katherine developed the first, full line of cruelty-free color cosmetics. After Katherine’s death in 1969, Beauty Without Cruelty almost closed its doors but Lady Dowding, a founding trustee, was determined to keep the company and its purpose alive. Lady Dowding, a warm, open-hearted person, was a charismatic leader and BWC continued to grow and influence others. 30  FASHIONAFFAIRMAGAZINE.COM |
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In 1978, after tireless efforts, Lady Dowding appointed Joseph Piccioni as managing director of BWC. Joseph had considerable business experience and was dedicated to animal rights. He contributed his expertise, vision, and personal assets to develop BWC into one of the most soughtafter cosmetic brands in Great Britain. In 1989, Beauty Without Cruelty was introduced in the United States. Based on the principles of high quality, fair pricing, and environmental sensitivity, BWC cosmetics quickly became one of the industry’s leading brands. Later that year, a natural skin care line was developed to compliment the color line from England. Its cruelty-free, vegetarian ethic was embraced by American consumers making it one of the most respected and recognized lines in the marketplace.
MASCARA Separates and defines each lash with long-lasting, smudge-resistance color. Experience the Color, Care & Confidence of Beauty Without Cruelty cosmetics. Classic and contemporary shades. Gentle, fragrance-free formulations. NO ANIMAL TESTING and NO ANIMAL INGREDIENTS
BeautyWithoutCruelty.com
Natural Infusion Lipstick .14oz | $22.95 Attitude Nail Color .34 oz | $16.95 Ultrafine Loose Powder .88 oz | $22.95 Mascara / $24.95
Today, Beauty Without Cruelty has a full line of cruelty-free, vegetarian skin, body, and hair care products made with the finest natural ingredients and aroma-therapeutic essential oils, and a full line of colour cosmetics to meet the needs of every woman. 2014sept | FASHIONAFFAIRMAGAZINE.COM  31
“I’m an international fashion, beauty and editorial photographer. ModXchange.com is a lovely platform to reach out and stay connected to models, photographers and artists around the world. My work has been showcased since early 2013. I used the modXchangge platform to connect with others and since then, have been approached by several magazines who have shown interest in publishling my work. I advise all talents to create a profile, keep it updated and connect with others through getting engaging in different topics.” Rudy Shoushany Member of modXchange.com Aspire| Live | Inspire www.rsphotography.co Instagram.com/rudyphotography
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leather - clothing - jewelry - one of a kinds - metal cases - mens - custom
Karin, the creative inspiration behind KBD Studio is a multi-dimensional artist, with a natural talent for design. Completely self taught, karin began creating at a very early age with a passion for inventing, and changing things. She is also an established painter, poet, and vocalist in the band Collide. ”I would call myself a compulsive creator. I love to make something new and I am typically driven by what I want next”. “This season”, Says karin “I am totally in love with semi precious stones and fringe. 34 FASHIONAFFAIRMAGAZINE.COM |
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I wanted something that feels delicate and airy, but has some drama to it. I think accesories say a lot about a person and I want these to say this person has elegant flair. I am also in love with my ‘One of a Kind’ line. I have been collecting antique and vintage elements for years and working them into my pieces. I love that each piece is special and unique and has so much history. I have been designing for over 20 years and would call my line sophisticated with an edge.”
kbdstudio.com
LAWLESS DENIM LAUNCHES KICKSTARTER TO CREATE MORE JOBS IN THE U.S.
American made Selvedge denim for 79 bucks. Made right here in the USA by your friends and neighbors. With a passion for creating garments of exceptional quality and enduring style, Lawless Denim opened their doors in October 2013 offering custom-made selvedge denim jeans. As Arizona’s first denim manufacturer, they offer American Made goods, produced in the heart of downtown Phoenix. This year, Lawless Denim plans on running their own vintage shuttle looms for the production of chambray, duck canvas, and selvedge denim, becoming the only major manufacturer of selvedge denim west of the Mississippi River.
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KICKSTARTER CAMPAIGN:
By pledging, backers have the opportunity to purchase from a small batch of premium Selvedge denim jeans for just $79—a price that will remain the same for supporters for the next five years. Other pledge rewards include leather belts, leather and denim tote bags, leather jackets and Lawless doggie denim. Reaching their goal of $100k can help purchase 100 new sewing machines and other essential equipment to hire 200 American craftsmen and women to make premium Selvedge denim jeans. More employees means more productivity and they can continue to sell quality jeans at an accessible price.
The Industrial Revolution was a time of innovation and economic growth based on our ability to manufacture equipment and refine skills to create jobs and provide attainable quality goods. Lawless Denim & Co. is dedicated to continuing this tradition by sourcing materials within the United States, supporting our local & national economy, and providing jobs to the people of Arizona and Los Angeles. It is our commitment to use traditional methods of handcrafting textiles to construct lasting, quality products for you to enjoy.
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Here’s the deal:
Your pledge means we secure 100 new sewing machines so we hire 200 American craftsmen and women to make premium Selvedge denim jeans. More employees means more productivity and we can then sell jeans at a lower price. By pledging, you will also be given the chance to purchase our small batch premium Selvedge denim jeans for just $79. For you, the price will never go up for the next five years. Sound good?
This is our vibe: We have 100 year
old looms and World War II era sewing machines that have been used to make quality products for over one hundred years. We are bringing back a piece of history to today, something that hasn’t happened in a long time. In a vintage building in Los Angeles and a modern store in Phoenix, American craftspeople come together every day with one thing on their mind— hand crafting jeans, purses, jackets, belts and other accessories that they can be proud of.
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What we do is important, and here’s WHY!
According to the Economic Policy Institute, America is losing half a million jobs to China every single year. The United States has lost a staggering 32 percent of its manufacturing jobs since the year 2000. We are passionate about denim and leather, but even more passionate about putting people to work. When the recession hit, Roman Acevedo (founder and CEO of Lawless Denim) lost 75 percent of his work force in a previous company. It was a hard thing to go through. It was even harder for him to tell his people who had been with him for 6+ years that they no longer had jobs. He struggled with that decision and decided to make a change to create more jobs. He decided to go into clothing manufacturing. Not just any clothing, but something he has loved since a kid and has its roots here in the USA: Denim. Since last year, we’ve been making jeans and other durable goods, and we’re damn good at it.
www.kickstarter.com/projects/lawlessdenim/put-americans-to-work-making-heritage-jeans
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We operate on the 3Ps: People, Planet, Profit. Our People: are those of us in the USA. Our Planet: focusing on America. We can go global, but right now the focus should be our local planet (America). The Profit: for Americans. For our economy, we all can share the benefits from those who are willing to take a stake in bringing manufacturing back to the US. It’s that simple. A fair price for a quality American-made good. American made does not have to mean over priced. We have done our homework, and we know the numbers. If we (Lawless) make our OUR goods and do not contract out to a factory that makes 85 percent of the jeans in the USA, we can be profitable. We can create jobs and training for those who need it the most. You are being given a chance to be a part of American heritage manufacturing and for some of you, you will be rewarded with several gifts to choose from, including many Selvedge denim items (the best denim in the world) that typically sell for hundreds of dollars more. That’s a good deal.
OUR DENIM MEANS 1. Pride. You’ll look amazing. Seriously, when you put a quality product on your body, no matter what type of body you have, you look amazing. 2. A game changer. American craftsmen and women are put to work. We will never mass produce or farm our work out overseas, ever. We support the local economy, refine skills and create jobs. 3. Why such a low price? Well it’s simple; the more we sell, the more we make, the more people we employ. We would rather move bigger quantities and a higher quality jean for a lower, more affordable price instead of trying to sell $200.00+ pair of jeans where you get what you get, with only a few benefits. 4. Exclusive. Not everyone wants to be cool, we get it. Not everyone wants to help the economy while saving a buck themselves. Understood. We think you do. No, we KNOW you do. 5. Durability Guaranteed. You will never want to wear another pair of jeans again. These will be like your fingerprint. We offer a lifetime construction warranty on all the products we make. Also, if the style or fit of the apparel ordered is not to your liking, you are able to send it back in exchange for another style or size. No questions asked. *Note: If product is returned for an exchange, there is a chance the particular weight and style of the denim may not be available since many are limited and one-of-a-kind.
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www.kickstarter.com/projects/lawlessdenim/put-americans-to-work-making-heritage-jeans
What is Selvedge? It’s the denim fabric that is made on old world looms. Cone Mills denim is made in the U.S. and Japanese Selvedge denim is imported. We use this fabric to make jeans. Turn over your jeans at the cuff. Is there a fabric edge? Congrats, that’s Selvedge denim.
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The name Drunk Elephant is rooted in a myth that says that elephants love to eat the fruit that has fallen from the Marula trees. Once eaten, fermentation occurs inside their very large tummies and the elephants become drunk! Virgin Marula oil, straight from the “pip”, can be found throughout our line. It is an oil that I believe is superior to ANY I’ve tried due to the high content of fatty acids and antioxidants. It soaks right in. I’m in love with it. The products are all safe, completely unscented and non-irritating. I hand-picked almost every ingredient in this line. There is no doubt about it, Drunk Elephant was developed with lots of care and love and a large dose of determination. Drunk Elephant Skin Care represents what I would use on my own skin and what really works for me. It is safe, minimal, effective, and non-toxic. I know I’ll be looking no further for the perfect skin care routine–for I have finally found it. I hope you will love the Drunk Elephant system; finding yourself looking forward to the ease of using it every day, getting real results and not wanting to be without it.
“One of my motivations in developing Drunk Elephant was to minimize my children’s exposure to toxic chemicals, hormone-mimicking fragrances and natural allergic sensitizers that we as consumers do not understand well enough. I was also attracted to the concept of having healthy skin that ages naturally and gracefully.” -Founder, Tiffany Masterson
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WHAT IT IS: A 12% glycolic serum for night that refines and resurfaces skin by gently dissolving the glue that holds dead skin cells to the surface and increasing collagen production. Formulated with a “dream team” of AHA’s designed to reveal a smoother and more radiant complexion, T.L.C. Framboos™ enhances the performance of other products by clearing the way for maximum absorption.
WHAT IT IS FORMULATED TO DO: Glycolic T.L.C. Framboos™ is a refreshing, hydrating gel that resurfaces dull, congested skin by gently lifting dead skin cells away, revealing an even-toned and radiant complexion. Fine lines, wrinkles, hyperpigmentation and other signs of aging will be greatly diminished, along with excess oiliness, acne and the appearance of pores. The results include greater clarity, smoother texture and increased collagen formation. Our powerful T.L.C. Framboos™ blend of glycolic, lactic, tartaric, citric and salicylic acids and Raspberry Extract, sinks in easily and delivers the most effective and precise level of chemical exfoliation, without the harsh side effects. Horse Chestnut, Bearberry and White Tea help to calm, brighten and protect. Go from a lifeless complexion to an absolutely luminous one, practically overnight! Suitable for all skin types. The pH level of T.L.C. Framboos™ is 3.84.0.
DRUNK ELEPHANT DIFFERENCE: AHA’s can be irritating if not formulated properly. We have added a cactus plant enzyme blend that is designed to reduce neurosensory irritation caused by the application of topical products such as AHAs. Glycolic T.L.C. gets the job done with little to no redness or stinging. Drunk Elephant formulations only contain ingredients that are there to benefit skin health and support the formulation, keeping them safe and making them ideal for even the most sensitive skin. You will never find colorants or fragrances of any kind in our products. That is our commitment to you.
WHAT IT IS FORMULATED WITHOUT:
Animal Fats/Oils/Musks, Benzalkonium Chloride, Benzophenone, Bisphenol A (BPA), Butoxyethanol, BHA, BHT, Chemical Sunscreens, Coal Tar Dyes, -Cones, Detergent, Essential Oils, Ethanolamines (MEA/DEA/TEA), Formaldehyde, Fragrance, Hydroquinone, Liquid Petrolatum, Methyl Cellosolve, Methylisothiazolinone, Methylchloroisothiazolinone, Mercury, Mercury Compounds, Mineral Oil, Oxybenzone, Parabens, Paraffin Oil, Phthalates, Polyethylene Glycol (PEGs), Resorcinol, Retinyl Palmitate, Retinol, Siloxanes, Sulfates, Thimerosal, Toluene, Triclosan, Triclocarban
T.L.C. Framboos™ Glycolic Night Serum $90.00
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badlands Photography: Nicole Marcelli | nicolemarcelliphotography.com Model: Lauren Hogue @ Donna Baldwin Agency | MUA: Jessica Rowell Designer and Wardrobe Stylist | J-Chan’s Designs Jewelry by Basteroid: bstrd.com Location: Paint Mines Interpretive Park in Calhan, Colorado
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Multi-Color Cropped Body-con: J-Chan’s Designs Silk-wrap Bracelet in Burnt Purple: Bstrd Prayer Hand-chain: Bstrd
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RIGHT: Cerulean Peacock Halter & Sheer Skirt: J-Chan’s Designs Seeing Double Necklace set in Silver worn as Headpiece: Bstrd Silk-wrap Bracelets with Antique Silver in Brown, Sea, Burnt Purple & Blue: Bstrd Silver-plated Necklace worn as bracelt: Bstrd sept2014
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LEFT: Top: D&G RIGHT: Jacket: J. Crew
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Photographed by: Genna Sandler | jennasandlerphotography.com Model: Yasmine with LA Models - Hair & Makeup: Jenny Ung | jennyung.com Wardrobe: Victoria Sanders | vicstyles.com
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Jacket: J.Crew Shirt: Equipment Jeans: Express Shoes: Zara RIGHT: Jacket: Guess Shirt: D&G Jeans: Dittos Shoes: Calvin Klein
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Jeanologia exhibits 10 vintage garments at
Back to America Wall The company is committed to using technology as the key to sustainable return of textile production from Asia to America. The use of techniques for automating processes and the development of efficient production are the key to reducing costs and increasing productivity in the sector. The new collection consists of authentic vintage denim garments created through sustainable Jeanologia systems such as lasers, ozone and nanobubbles.
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“Back to America Wall” is composed of a collection of vintage Denim garments inspired Jeanologia’s own archive, which by updating the most relevant laser designs of the period, have achieved designs that reflect the purist Denim side.
Through the use of sustainable technologies of the Spanish Company essential effects in this fabric like the marbling, neppy or flame have been created, leading to a new vision of vintage, where an authentic look is achieved while ecological and productive side is respected. 2014sept | FASHIONAFFAIRMAGAZINE.COM 59
Extraordinary results have been achieved by combining the different technologies of the Spanish company such as lasers, Ozone G2 eco-washer and e-Flow nanobubbles system that save water, energy and chemicals while reducing costs in the process of garments finishing and greatly increase productivity.
Jeanologia, the Science of Finishing, a research & development center that discovers creates & sells industrial solutions in garment finishing In 1993 started as part of the Spanish family-owned Grupo Eurotrend. Originally began as an R&D center for denim finishes, it’s been our mission to enhance industrial garment finishing through technology & know-how. Mainly based in Valencia, Spain, Jeanologia has a global presence with strategically located offices 60  FASHIONAFFAIRMAGAZINE.COM |
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and representation around the world which provides goods and services to clients in 45 countries across 5 continents. Jeanologia have become the market leaders in Laser technology now owning 73% of the world’s laser production in the jeanswear sector. Besides our laser machines, Jeanologia also has a wide range of other finishing technologies for garments. All our technologies are aimed at significantly saving water, chemicals and energy. Our
equipment features heavily in many successful laundries which work for the most important brands throughout the world; their confidence in our technology is our best guarantee.
Each of these processes has become an essential part for the final look of each garment, offering a different perspective of fashion product, from which combine technology and creativity. The collections included in “Back to America Wall” shows Jeanologia’s wish to combine science and art, fashion and engineering, literature and design, components and methods which converge in each piece making it unique.
How can our technologies benefit the planet, the safety of apparel factory workers and our industry’s future? Jeanologia’s objective is to be Market Right and Ethically inclined, since aside from the obvious product benefits, we really believe these types of technologies make the world a better place.
Strong Brand Equity; a name you can trust
Innovation - Ideas you can produce - Ethical industrial solutions - State of the art technology New consulting models - The best in global service 2014sept | FASHIONAFFAIRMAGAZINE.COM 61
“Rising salaries in China and high transport costs make this country less competitive. This, along with the global trend that focuses on sustainable production and ethics, are favoring the return of production from Asia to America and that is what has been reflected in this Jeanologia exhibition through each garment.” -Roberto Muñoz
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Sustainable Design Team Winners with CEO Enrique Silla
J E A N O LO G I A .C O M
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World Leader of the Textile Industry
The company, backed of more of 20 years of experience, and winner of WSGN Global Fashion Awards, as best sustainable design team in the world, is nowadays the world leader of sustainable technologies development. The Spanish company has customers across 5 continents and exports of machinery and services accounts for 90% of turnover. Jeanologia products and solutions are currently being used in more than 45 countries including: México, Colombia, Brazil, USA, Germany, Italy, Portugal, India, China, Russia, Japan, Morocco and Bangladesh. Specifically, major brands such as Levi’s, Polo Jeans, Abercrombie & Fitch, Edwin Japan, Pepe Jeans, Diesel, Hilfiger Denim, Salsa jeans, and other large retailers such as GAP, Uniqlo, Zara, have placed their trust in this leading Spanish company and the techniques and technologies developed by it.
“Currently the best conditions are met for the American textile industry to regain its position of global leadership and to do so, must focus on the use of sustainable technologies that respect the environment and increase productivity by automating processes of garment finishing and reducing costs, “said Roberto Muñoz, responsible for Jeanologia in America.
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Client A is a young wealthy middle age young Middle Eastern woman. She is a wife and a mother of one. She holds a degree in marketing/advertising and currently works as an advertiser for retail stores. Although she has worked in retail for several years, she struggles with her cultural identity. Studying in the United States has exposed her to a different cultural identity. Despite her best efforts she has not been able to balance her Middle Eastern cultural identity and her desire to adapt American style to her culture. Ever since this imbalance has evolved, Client A has started to feel disingenuous. She often finds herself taking hours and hours to select an outfit from her closet. At the end of each day she feels as if she is not able to fully express herself through her choice of clothing. She is happy to be surrounded by her culture but feels as if something is missing. Please continue reading next month to discover my solutions or recommendations for this client’s unorthodox dilemma.
Dawnn Karen, M.A., B.A. is the founder of the Fashion Psychology field from Columbia University. She is a NYC Fashion Psychologist and CEO of wwwFashionPsychologySuccess.com. Although she is based in NYC, she is currently touring the Asia and the Middle East while servicing clients worldwide.
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Cli entA
Fashion Psychology Case Study- Fashion Identification Assimilation and Fashion Code Switching
b y
D a w n n
K a r e n
linkedin.com/in/dawnnkaren | Cell: 646-504-1730 twitter.com/FashPsycSucc instagram.com/FashPsycSucc FashionPsychologySuccess.com 2014sept | FASHIONAFFAIRMAGAZINE.COM  67
Born in 2012, Prêt à Porter Designs is the inspiration of designer Carrie Licciardi. Translated in French as “ready to wear”, this mantra embraces the essence of the line’s designs. Each garment is a timeless piece for the everyday woman. The French influence of New Orleans is evident, but embedded in the name and design of the line is a piece of New Orleans that is not seen but heard.
Anna Top: 100% Organic Cotton Jersey paired with the Helen Short
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Nancy Top: 100% Silk Helen Short 100% Silk
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innerFASHI
WE MUST
A few weeks ago, the sweet voice of my 9 year old daughter said, “Mom, I think you should write your article this month about us.” (She was in the back seat of the car with her younger brother age 7 and sister age 4). I replied, “I think that is a great idea!” I was planning on writing this month on not only how much I loved them but how I set the bar higher for myself each day and try to be a good example for them; however, in the weeks prior to writing this month’s column, the news has been filled with some very tragic and very sudden losses, ones that have caused deep sadness in some and deep rage in others.
“We must remember to take the time to put down the cell phone and really pay attention to each other.”
After these series of events in the news, my thoughts about this month’s column have changed, changed by the reminder that life is so short and so fragile. In the day to day hustle and bustle of life, in addition to life’s stressors, we tend to forget and sometimes take for granted, other people in our life. When I think of my sweet children and loving husband, I want them to know how much I love them. I want them to know how much they mean to me. I want them to know that each day I work harder to be the best I can be for them. I want them to know I am a better person because they are a part of my life. I could go on and on. When discussing inner fashion and beauty, we must take the time to remember who and what sparks out inner glow. Who the people are in our lives that we appreciate? We must remember that being polite and taking the time to hold the door open or say good morning to others, is not only courteous but kind. That type of kindness shines through. We must remember to be kind to everyone because no one knows the
&beaut y ION
inner fashion & beauty
with Alicia R. Camlibel, Ph.D., LPC, Psychotherapist
Alicia Camlibel | aliciacamlibelphd.com facebook.com/AliciaRCamlibelPhdLPC
“We must remember to be kind to everyone because no one knows the battles one is fighting.” battles one is fighting. We must remember to tell those we love, how much we love them each day. We must remember to take the time to put down the cell phone and really pay attention to each other. We must remember to message to a friend to see how they are doing and give our loved ones an extra hug and kiss goodbye each day before leaving the house as this not only boosts self- esteem but makes others feel appreciated. We must remember to do things that are good and kind for ourselves too. Don’t delay reading that great magazine, don’t postpone a visit to see a friend, make the time to color with your children, and don’t forget date night with the one you love.
We must remember to value each other. We must remember to respect each other. We must remember to make the effort, take the time, and let others in our lives know just how much they mean to us. Just how proud we are of them. We must take the time to hug, kiss, snuggle, and tickle those we love. We must take the time to connect and reconnect with friends and family. We must take the time to really be intimate and make love to the love of our lives. Most of all, we must remember how fleeting life can be and appreciate each other and every moment. For when we are connected with each other, value each other, respect each other, and love each other, our inner beauty really shines through.
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I
t’s tucked into a tidy spot in a strip mall a couple miles away from Colorado’s scenic Historic Downtown Longmont...
The Chamber of Commerce, Business Ambassadors, and clients who have already discovered them are all crowded into the tiny space for the official ribbon cutting more than a month after Apricot Lane, coowned by Michelle Stoops and Tricia Otey, opened their doors. These two women represent the new breed in small business, boutique ownership. When people hear the word “franchise,” immediately images of fast food restaurants and mailbox stores start dancing in their heads. Maybe a few will think of places like Curves for Women or Motel 8, but most will certainly not consider a stylish, midscale women’s boutique to be a member of this well-established method of business ownership. Nonetheless, Apricot Lane has forged the trail with this innovative idea that large corporations and small business owners can come together to one another’s mutual benefit while providing superior products and services to their clientele. Apricot Lane was founded by former firefighters and furniture retailers Ken Petersen and Tom Brady as initially a gift store called Country Vision back in August of 1991 in Vacaville, California. However, their store was a hit from the start and in less than two years they were opening a second and third store and began entertaining the idea of franchising. In 2007, Apricot Lane was introduced as the first franchised women’s fashion and gift boutique store. There are now more than 150 Apricot Lane boutiques open nationwide, all owned and operated by small business owners just like Tricia and Michelle.
When Michelle and Tricia decided that they were ready to leave their long time jobs with a charter school and become business owners, they weren’t real sure how they were going to go about it. They had business degrees, but their practical experience was within the education system and they were ready to be done with that aspect of their lives. It made the most sense to them to search out franchise opportunities where they would receive the support and expertise they needed, but they wanted to find one that still allowed them autonomy and a sense of individuality. Apricot Lane seemed to be ideal. The company takes a personal, individualized interest in anyone who believes they would like to become a franchise owner as well. The CEO came out to meet with Michelle and Tricia, interviewed them, and drove around town to look at possible store locations all before both parties agreed that the partnership would be a good fit. By buying into the franchise, the ladies were able to utilize the company’s expertise and resources when it came to interior design advice when designing their store for their specific market, while not being stuck with a cookie-cutter appearance common in our beliefs of franchised stores. They have tech support and merchandising help on hand, but they also have the freedom to purchase what they believe their customers want. Michelle and Tricia may choose from whatever stock is available from what the company purchases and can stock up to 30% of their items from outside and local sources. To maintain the boutique experience within the larger corporate entity, they receive shipments several times a week and never get more than about six of any one item so their customers can be assured that their look will be as unique as they are.
Apricot Lane Boutique - 180 Ken Pratt Blvd. - #225
Longmont, CO - 303.651.7700 | facebook.com/ApricotLaneLongmont
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Another reason Tricia and Michelle were so excited about choosing Apricot Lane was the company’s commitment to social causes. The corporation publically supports 3Strands, an organization that helps victims of sex trafficking reintegrate into society through education and job training. Every store has tables and products dedicated specifically toward their purchase benefitting charity. However, the company also encourages store owners to find their own ways to reach out into their community to support causes that are important to them. One way Michelle and Tricia hope to do that is through an already established practice of Apricot Lanes’ – The Fashion Party. A Fashion Party can be organized by anyone for any reason. The organizer will receive a certain amount off their purchase and get some free items, and it’s a time where friends can get together, snack, shop at a discount, and enjoy a night of fun and fashion together. Tricia and Michelle hope to use these also as fundraisers for causes they are passionate about, too, for their own corporate outreach! Since becoming small business owners, Tricia and Michelle have a whole new appreciation for the struggles and hurdles that small businesses often face. Where they would shop online or just not give much thought about where they were shopping before, when they set up shop they focused on using local service providers. Other local business owners have come in to check them out and they are looking forward to returning the favor. It’s provided a new insight on shopping small and a new admiration for the work independent owners must put into their businesses. While Apricot Lane might be considered a corporation, to the small business owners who put their heart, soul, and life savings into opening one, it’s kind of a small world after all. Interview and article by Jeni Tetamore
Apricot Lane Boutique - 180 Ken Pratt Blvd. - #225
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John Pham combined his passion, vision, and expertise of the modeling industry to pave the way for the next wave of talent. As founder and CEO of ModXchange.com, a networking website for models, John encourages and facilitates aspiring individuals to make rewarding and career-enhancing connections. Since the inception of the website three years ago, John’s vision has come to life with a large and diverse following of individuals sharing a common passion. In addition to showcasing their portfolios, ModXchange notifies interested users about casting calls and job opportunities, while also accompanying each account with a blogging feature. Users may post their pictures and embed videos right on the page. The platform is a great avenue to help these new talent gain the exposure they need. And to top it all off, ModXchange.com is not just for models. The site presents networking opportunities and job postings for actors, writers, makeup artists, photographers, and others in the fashion industry. ModXchange has become the prototype for creative professionals in expressing and sharing their ideas. Even with this proven success, John has not allowed it lead to complacency. He has evolved the website time and time again, making improvements to design, interface, security features, and many other aspects that are valued by its users. Perhaps the success of his website stems from the same passion and work ethic he infused into his modeling career. He has worked with respected agencies and modeled for high-end magazines over the past decade. The same charismatic personality and positive attitude that gained him success in his modeling career is apparently receiving the same success in drawing creative talent to his website. modXchange | modXchange.com Aspire | Live | Inspire 76  FASHIONAFFAIRMAGAZINE.COM |
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“The platform is a great avenue to help these new talents gain the exposure they need. And to top it off, ModXchange.com is not just for models...”
Photographed by Malachi Banales Design by Derek Ngo 2014sept | FASHIONAFFAIRMAGAZINE.COM 77
IFStefAania Gulina italian fashion academy
presents academy director’s
2014/15 Fall\Winter Collection
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Photoshoot by Italian Fashion Academy Designer: Stefania Gulina Photography: Toni Campo Stylist: Francesco Palazzolo MUA and Hair: Antonio Musumeci Female Model: Miss Sicily 2013 Esterina Rume’ Male Model: Gaetano Di Franco Special Thanks to: Andrea Ragusa, Emanuele Noto, Giovanni Cavalieri, Rosario D’Amato, Andrea Puglisi, Giovanni Canzonieri e Sebastiano Gravina
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“M
y F/W 2014-15 Collection is taking another direction. I’m targeting both middle east and the european market by presenting a collection of evening dresses that are 100% handmade. A couple of the dresses took over 2 months to be executed. I take pride in knowing these unique pieces cannot be duplicated. These designs target a strong woman whom is the “Man of Yesterday”. A woman whom is not scared of her feminility, sensuality and at the same time knows exactly who she is and what she wants. The colors used range from black to an ash-tone gray, to white and are adorned with gold or silver embroidery. The decision to shoot the gowns in Italy was a way to recall my origins. This was the source of my inspiration. Working with experts like Esterina Rume’ (Miss Sicily 2013) and the latest Dolce & Gabbana model, Gaetano di Franco, along with Vogue Italia photographer Toni Campo, allowed the gowns to shine through and represent themselves in a way I could only dream of. This was an amazing experience. Stay tuned for my next collection...ideas are churning in my heart and I’ll leave the rest to my imagination..”
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Stefania
T
he Mission of the Italian Fashion Academy is to provide a high level of knowledge yet targeting the need of innovation and research the Design world is looking for. Through the use of International Techniques of Design, Pattern and Sewing in order to reach high level of competitiveness, finally rewarded with a professional diploma or certificate. The Academy allows the young talents to deepen their knowledge and complete their education, covering both theoretical and practical aspects, reaching the Design Culture, needed nowadays in a new world where “Style and Design” are a must …. a new world, made of style, taste and full of inspiration…in order to allow your dream of a Fashion Career, come through. The Academy’s objective is to be in continuous relation with the market and follow its evolution as well as its needs, in order to allow all the young talents to flourish and to become part of the change that the Middle East is aiming to, continuous up-dated courses, international experts and joint-ventures, semester’s evaluation and distinguished high professionalism will allow you to be the most requested experts in the Fashion Field.
Gulina
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italianfashionacademy.com 26, Yathreb St. Dokki, | Cairo, Egypt | 12311 | Telephone: +2 02 37622638
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The Fit Effect
SKIN TIGHT
Fitness is a lot like fashion, except fitness is the only skin tight outfit we can get away with on a daily basis. We can wear it when we want, how we want, and change it often. In fact, life would get boring if we weren’t constantly changing and refreshing our looks each season.
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with Briana Phillips
Our ideas of fashion have to always be changing with the natural rhythm of life’s cycles and challenges. There is a fine balance between losing yourself in a new trend and learning how to continually reclaim what you know about yourself as you evolve into a more Briana is driven to inspire and passionate dynamic confident being. about sharing with others the positive It is a lot like challenging a benefits of living a healthy and fit muscle to adapt to a new lifestyle. She is currently a Personal Trainer at The Body Shaping Company movement while at the same located in Denver, CO. You can read her time not losing your base blog at bodyshapingco.com/blog and foundation it was built and contact her at bodyshapingco.com. in to begin with. There is no My inspiration to love my trend in health and fitness because it is what you make own skin and fitness began through movement. Growing of it. up as a young dancer I learned the power in finding I love the challenge and the mind-body connection. versatility of fitness. There This has carried with me my is an endless amount of whole life as I have evolved possibilities that can be into doing many other forms designed from its many of fitness and movement. I variations of movement have now incorporated my and control. Unlike certain fashions, health will never go own personal inspiration of creating movement into what out of style. As a personal I passionately share with trainer, this makes me very happy! We need good health others through my personal to be able to enjoy, have fun, training. and fully function at our best I want to help you by in our everyday lives. It is sharing what I know through a constantly growing trend fitness because for some that not only encompasses people it is a struggle to how we look, but also how bring that connection into we feel about ourselves in balance, but the good news our own skin.
is it is possible in any given moment. If you ask any dancer they will tell you their own personal journey with learning to love their bodies and create a healthy mind body connection. It is found in that moment of finally giving up comparing each and every contour of yourself in the mirror to learning to let go of the idea of perfection. Perfection is then traded in for a brand new appreciation of your own utterly unique skin tight beauty. When we embrace the unique qualities we are so lucky to fashionably wear on a daily basis we can begin to explore outside of ourselves and find new ways to challenge our bodies and our minds to find that perfectly sexy fit that will contour and highlight our very own inner spark. It takes time to discover what fits best for you, but it can be a fun process trying on new ways to get fit and healthy. You will never know if you can hit a ball like Serena Williams, or go from couch to 5k until you try! The great thing about fitness is we always have the choice to choose how we move and express ourselves in motion. From Cross-fit junkies, to yogi lovers, to extreme bodybuilders, or to your everyday fitness warriors there is a multitude of ways to decide what flatters you and your
own personal fitness style.
You choose! Just like fashion fitness has its own fads and trends that will come and go. Sometimes when we have too many choices our minds are overwhelmed and then in the end no choice is made at all. Fitness should not feel like that. It is a true science, but it is also a fine art with a little bit of mystery mixed in just for fun. This is where I come in. To help you blend the art, science, and everything that lies inbetween the importance of creating a perfectly blended contour of your inner spark while discovering how to be happy with being YOU in your own skin. You can’t take your skin off, it is there for you to love and wear proudly as the main focal piece. We were each given our own unique focal pieces to accessorize and play with, that will never be recreated or redesigned ever again. You are an original one of a kind brand! I want to show you how your own brand of health can be developed and grow. So let’s explore together, discover, try on, and change our minds about fitness. It is something that we will never have to give away. It is ours for the keeping, forever. And the best part is it is not going to go out of style so wear it proudly every day and WORK IT!
“You can’t take your skin off, it is there for you to love and wear proudly. Each of us have been given our own unique focal piece to accessorize and play with. It will never be recreated or redesigned ever again. You are an original one-of-a-kind brand!”
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work of violinist
HEART by Jeni Tetamore
SARAH CHARNESS
With her hot-pink, six-string electric violin, Sarah Charness has been dazzling music lovers the world over for years. Couple that with a passion for fashion and a habit of thinking outside of the box, and we at Fashion Affair just couldn’t get enough of this virtuoso. Maybe she wasn’t born with a violin bow in her hand, but as the daughter of musicians Sarah Charness understood at a very young age the wonders, joys, and work ethic necessary to pursue the art and craft of the violin. While she readily admits to a little bit of the “me, too” syndrome, Sarah also states that in order to get a four-year old to do anything he or she must want to do it, otherwise… Well, we’ve probably all had some kind of dealings with a four-year old who doesn’t want to do something. But, Sarah’s passion for the violin took root, even back then, and she never looked back.
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| work of heart
“To paint an accurate picture, I spent the first eight years of my life performing for my parents on top of our coffee table wearing a slew of obscene tutus, petticoats and dresses! I always loved incorporating fashion into my performances. I think that fashion and music, like movies and music, have a real bond.”
Sarah began as most young players do, practicing her scales and scratching out old standards like Twinkle, Twinkle, Little Star. She played classically, studying for years in conservatory working on her craft and honing her skills as an artist. And then, like most teenagers, wanted to play the kind of music she listened to, danced to and that was when she initiated her 180 degree spin toward her current focus being on primarily EDM (Electronic Dance Music). Throughout her teens and early twenties she experimented with taking the violin beyond its classics origins. And she was always one to incorporate fashion with her music. She laughs at the memories of her childhood when she says, “To paint an accurate picture, I spent the first eight years of my life performing for my parents on top of our coffee table wearing a slew of obscene tutus, petticoats, and dresses! I always loved incorporating fashion into my performances. I think that fashion and music, like movies and music, have a real bond. Alexander McQueen understood this more than anyone and really made a show out of his runway collections.”
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Sarah would know all about that kind of show. She has walked the runway as a model and musician for the likes of Pronovias and Vera Wang herself. And for her, it wasn’t about choosing one or the other but rather that “what you wear is another wonderful expression of who you are and so much of what I wear is about strong femininity and being a powerful female. I also think that many runway shows are enhanced by the music the designers choose to express their collection.” And Sarah does love to express herself in both music and fashion! When asked about the differences between a traditional violin and her rather trendsetting hot-pink, sixstring electric one, Sarah explained that they are, in fact, very similar such as where the fingers go. The biggest difference is that with her electric violin, it has a V-shape so she has to hold it with her chin but it still leaves room for her head to move freely. Musically they can also do a lot of the same things, nonetheless Sarah finds her electric violin more comfortable in certain venues because its “look” really fits with the music she is performing. However, she also says “That there is nothing more beautiful than the sound of Bach being played on an acoustic instrument. It is hearing something stripped down and raw. Truly beautiful.”
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| work of heart
It isn’t all glamour and lights, though, and Sarah acknowledges that life on tour can be hard. She states, “I think may people don’t realize how difficult it is to be on the road playing the same show over and over again. It can also be very hard being away from friends and family and I think this is part of the reason that so many artists become best friends with their managers and dancers. Those people really become your family.” Traveling non-stop meant being away from her then boyfriend, now husband, for three months, among other things.
“There is nothing more beautiful than the sound of Bach being played on an acoustic instrument. It is hearing something stripped down and raw. Truly beautiful.” 2014sept | FASHIONAFFAIRMAGAZINE.COM 95
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But Sarah’s true love is EDM, Electronic Dance Music. After playing and touring with the likes of Trans-Siberian Orchestra, Roger Daltry of the Who, Josh Grobin, the Jonas Brothers, and Cobra Starship, she understands a wide range of musical genres. Now that she has branched out with her first solo single, Sarah acknowledges that “bringing the violin into EDM definitely has its challenges as it’s not an instrument that is typically at home in this genre. However, so much of EDM has incorporated vocals and the violin is really just a melodic voice. EDM is all about simplicity and letting a simple chord change speak for itself.” With this new single release, Sarah is also excited to explore a future where a full EDM violin album could be in the making. She looks
forward to spending more time on writing and on becoming a better producer, as well. This is a huge step for her since so much of what she was taught in the beginning was just about playing what was in front of her rather than on how to become a musical innovator. Her next challenge is creating a full album of violin EDM music and taking it on the road. She would love to see the violin more widely accepted in the EDM community and arrange to have a regular gig at some of the larger music festivals. Now that she has begun her violin dance music revolution, she is ready to see it to the end!
For Sarah it was all about hard work and dedication, something that is often forgotten in an age of “YouTubeSensations”. She dreamt big but also set goals, and worked to meet those goals. And most importantly, she played for the love of the music and nothing else.
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FOOD F O R YO U R
SKIN
We live in such a fast pace hectic world. Our alarm clock doesn’t go off and we start our day off in survival mode. Our routine becomes mundane, acting out in autopilot. Have you ever driven somewhere and looked back and wondered how you got there? I feel this way when I go shopping. I typically get the same products and pick them up without even entertaining a thought. Shouldn’t we actually take time to think about what we are buying? Especially if the products we are purchasing are for our skin. Buying a product simply because we are in a rush and the packaging looks great should not be something we settle for.
If we educate ourselves on what we put on our body, it will not only empower us, it will also encourage us to take better care of this one body we have. Natural products are what I strive for. Aeveka is made out of all natural ingredients that are safe and gentle to the touch. No longer do we have to worry about exposing our skin to harmful chemicals! I got the amazing opportunity to interview Ilona Landver, the owner and founder of Aeveka. Ilona shares with us the reasons why she started Aeveka...
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Tell us a little bit about your background:
IL: I have been in the beauty industry for over 10 years. I started out as a massage therapist then got my esthetician license, followed by a nail technician license. I have a few more licenses under my sleeve. I am also a certified holistic health coach and certified yoga instructor. But I took everything I have learned, all my research and knowledge, and put it in to my main passion and focus, which is my Aeveka skincare line.
How did you start your company and why?
IL: I struggled with acne in my teenage years and had tried many different beauty lines. I would like one product from one line, another product from another line. But I couldn’t find one natural and pure product line from which I wanted to use ALL their products. I always told myself that I would one day create a skincare line that is beneficial, natural and effective. At that time I also had no idea that parabens, phthalates and formaldehyde (just to name a few) are so bad for us and YES, unfortunately they can be found in most skincare lines on the market today. Knowing what I know now about the harmful effects that cheap filler ingredients have on our bodies, helped me to start my own company, Aeveka, naturally pure.
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What is your company about?
IL: Aeveka is about healthy, natural and pure skin products. Aeveka skincare is made with natural and organic ingredients. Our products are not filled with harmful, heavy oils and water but rather with real fruits and vegetables. Our pure juices and green & red teas are cold pressed in order to keep their nutritional value. Our skin’s pores are like tiny little mouths that ingest everything we put into them just like when we eat. That’s the philosophy behind food for your skin, hence our hashtag.
What are some of your top sources of inspiration?
IL: My top inspiration is my dear friend Eva Kovacs, who just recently passed away from cancer. We went to esthetician school together. She was older than me so I looked up to her a lot. Her guidance and advice was the motivation I need to get through school and follow my dreams. I made a pact to myself that I would honor her life through preventing others from using potentially cancer causing ingredients. Her positive and inspiring presence in my life is why I named my skincare line after her nick-name “Aeveka.”
To learn more about this brand, check out the website www.Aeveka.com and hashtag #FoodforYourSkin.
Article By: Tosha Cole Clemens Tosha has over 10 years’ experience in fashion. Consisting of styling, trend forecasting, production, product development, design, and branding. She provides consulting and also is a contributing fashion writer for several magazines and the founder of NittyGrittyFashion.com. ToshaClemens.com Facebook.com/ToshaColeClemens
"The fantastic aroma of the products captivates my senses. The face wash has an amazing citrus smell that awakes the soul. The day crème has a cucumber scent that rejuvenates the mind, leaving us refreshed mentally and physically."
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Nevermind for Paper Fox is a premium denim collection designed in Los Angeles. It features authentic vintage washes and fashion-forward silhouettes and fits. This exclusive collection will feature new styles released monthly. Available in sizes 24-36 and priced starting at $110.95 MSRP.
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Nevermind for Paper Fox is available at www.shoedazzle.com
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WAN BY SAM RUSSELL
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1. A St
| travel
The world is a great, big place full of wonder and possibilities, most of which we have yet to explore. With our newly minted column, “Wanderlust,” we hope to introduce you to locations new and old, trendy and vintage. So, whether you are taking time for yourself or suddenly find your business travel bag in hand and en route to one of our eclectic locations, we will get you all the dish and even show you how to dress like the locals. Our September Issue takes you inside the walls of some of the most lavish locales in Philadelphia...
NDERLUST wan·der·lust
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Radisson Blu warwick hotel
220 S. 17th Street - Philadelphia, PA | 215.735.6000 | r adissonbluphiledelphia.com
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f you mill around in more than just your local town, chances are good that Philadelphia will be on your radar at some point in your beautiful and productive life. Imagine the visual stimuli of New York City, but a local pulse that takes the time to engage its neighbors. Rich in history and quaint suburbs galore, Philadelphia is a hub for international business and culture: the influence from nearby NYC is apparent and welcomed. Wealthy world-travelled men in business suits cross paths with savvy artisans in good shoes at The Radisson Blu-Warwick; so be prepared for good manners in this part of town. Rittenhouse Square is already an established community with plenty of grand shopping and eateries abound. If you wanted to get to the heart of Philadelphia, you chose the perfect modern, upper upscale hotel to host you in a neighborhood you will adore. Before you come into town to sightsee or husband hunt, reserve your room first. Other hotels will work hard to seduce your dollar in these parts, Radisson Blu-Warwick feels more genuine than that. Whether you pull up in a cab or in a Mercedes, everyone is VIP here.
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W
ith only 4 Radisson Blu concept hotels available to date, you have yet to experience a Radisson in the past quite like this. That is not an accident. It’s no longer Radisson, but RAD.
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The team here tapped international designer Jim Hamilton to make this space come alive; even a worn-down traveler will feel rejuvenated by the decor alone. Find the time to seat in the uber comfortable high back Ro chairs designed by Fritz Hansen in the main lounge. The large grey throne feels so balanced alongside the wide mix of Missoni fabrics on the extra-large sofas.
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Mr. Hamilton infused strong contemporary pieces with ornate background ideas at every turn possible. The grand entrance is a joy unto itself, sparking curiosity and dialogue. This could be that ideal spot where you finally write that memoir.
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IN THE LOOP
The Radisson Blu Warwick Hotel, Philadelphia is offering a new wellness package called “Fit You-Tru Blue.” An overnight package designed to keep guests on track while on vacation, package highlights include a stay in one of the hotel’s newly redesigned stylish guest rooms, semi-private instruction from a local personal trainer and a Radisson Blu branded yoga mat to keep!
For $269/person, the “Fit You-Tru Blu” package includes:
• A Saturday night stay in standard guest room • Whole fruit amenity with sparkling water • Radisson Blu yoga mat (to keep!) • Instructor-led, semi-private fitness class with an instructor from Rob Licata’s Bodyology Personal Training on Sundays at 10 am • Two all-natural, assorted fresh fruit juice servings
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220 S. 17th Street - Philadelphia, PA | 215.735.6000 | r adissonbluphiledelphia.com 2014sept | FASHIONAFFAIRMAGAZINE.COM  113
The Suite
PERKS
Valet or Self-Park - 301 Rooms in a Historic Hotel In-Room Safe - iPod Docking Station Art centric to Philly is displayed in corridors and on headboards in each guestroom (interchangeable, so come back often!)
MAJOR STAND-OUT:
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oon, it will be time to re-appear back into society. All the comforts of home await you and the deafening silence on the 11th floor will allow your head time to process how much you love downtown Philadelphia. On a recent road trip across the US, there were one or two hotels we refused to shower in; Radisson Blu-Warwick was not one of those jaunts. It’s easy to strip down to your birthday suit and get vulnerable when you encounter a bathroom that is cleaner than yours at home. Opt for Business Class when visiting. Breakfast and Happy Hour are served at your leisure (not at the same time of course), at the business lounge reserved exclusively for the guests on that floor. When traveling in groups, it’s definitely the ideal casual meeting spot. The local paper, USA Today and CNN on a large flat screen await you here when traveling alone. Much like upgrading to First-Class with the various airlines, once you try the Business Class upgrade, you will never go back to Economy. Nothing is common and expected at Radisson Blu-Warwick, attributed of course to the recent $20 million dollar renovation. When was the last time someone dropped that kind of dough to make you comfortable?
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Tavern 17 www.tavern17restaurant.com
“The service was typical Philly: Friendly, engaging and everyone is just so proud that you have visited their city. Definitely much warmer service than DC (a short two hour drive away).
Tavern 17 is the perfect co-pilot to the Radisson Blu experience.”
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ocated on the first floor of Radisson Blu is an updated spin on the classic Tavern. Whether popping in for breakfast, Happy Hour, or dinner; Tavern 17 stands at attention. Much like the Radisson Blu, Tavern 17 reminds you that your choices have not steered you in the wrong direction and that maybe, just maybe you should extend your stay an extra night. The day started with one or two trips to the allyou-can-eat breakfast buffet. Fresh coffee and croissants always win us over in the morning. We returned later for dinner, this time with an even bigger appetite. Poached Salmon, Bison Burgers, Pan Seared Diver Scallops, Calamari----there was really no room for that Creme Brulee that caught your eye when you first sat down.
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Maybe next time we will order dessert first. The kitchen uses fresh, local and organic ingredients whenever possible. The service was pitch-perfect and the meal was worth every bit of our attention. Heck, we don’t even recall speaking much after a long day of sightseeing. Luckily, the dimly lit dining room and serene music became the ideal dinner companion.This is the perfectly portioned meal you were craving in a casual upscale, unpretentious setting. Free Internet available inside the Tavern for those needing to cram in some work over a craft beer on draft.
Rittenhouse Square 220 South 17th Street Philadelphia, PA 19103 P: 215-790-1799 F: 215-790-1796
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LUSH SPA
www.lushusa.com
1525 Walnut St. - Philadelphia, PA - 215.546.5874
Lush Spa is the break from that business convention you have been lusting for. Around the corner from Radisson Blu is Lush Spa on Walnut street; a very short walk from your hotel. Save that cab fare for all the bath bombs and body butters you will be taking back to your room. Lush Spa is an experience in every sense of the word. It starts with the high energy retail store front where warmspirited fresh faces share their
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grooming secrets with you. Seductive smelling soaps are cut up deli-style from a chopping block, it will never be a secret or a mystery as to what the contents entail. The wonderment is right in front of you. Alert the staff here that you have a spa appointment upstairs and watch as everything morphs like Alice in Wonderland. As I was whisked away to a traditional English kitchen, the concept became visible. Everything is Dorset
Countryside and tenderness is apparent; yes, the journey down that rabbit hole has begun. As my other half-opted for the “The Good Hour Massage”, it took at least a full hour after his massage to understand exactly what he was saying. He was so jello-mellow and transported that his once perfect English vocabulary faded away into low murmurs and ah’s.
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“We believe in happy people making happy soap, putting our faces on our products and making our mums proud.”
“At Lush, we believe in buying ingredients only from companies that do not commission tests on animals and in testing our products on humans.”
Walnut Kitchen Photographed by Albert Yee
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LUSH SPA 1525 Walnut St. - Philadelphia, PA - 215.546.5874
M
y personal journey was the The Sound Bath (no tub included, so keep your clothes on). A spiritual cleanse you would say; immersed in the beauty of birdsong and various sound, a light massage, tuning forks and candle ear-waxing. Any spiritual or physical discomfort you may be holding onto seems to take flight from every cell of your body. You will soon become an instrument infused into the ethereal beauty of sound.
The Good Hour Massage $180 Sound Bath $140 Each employee at Lush Spa is trained in the United Kingdom for culture and treatments before they lay one hand on you.
Good Hour Tea and Bottles Photographed by: Insider Images
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But please, don’t take our word for it. We are bias now and die-hard fans of the Lush Spa experience. Do what we did and observe the rave reviews on Yelp! before booking that appointment. The intrigue will be inevitable from that point on. Lush Spa is opulent and eclectic at every turn.You really have to come in to see why we are infatuated beyond repair.
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GET THE www.alejandroingelmo.com
N
ew York style has a paramount influence in Philadelphia. If you think your face is so irresistible that no one is noticing your shoes, you are dead wrong. Keep in fine feather with the locals here wearing Alejandro Ingelmo. The formula for success is exotic materials in a classic silhouette; designer Alejandro uses his Cuban influences with an undeniable NYC edge to win you over. Hail a cab downtown with a wave of your finely manicured hand carrying the Tron Bag or kick out your fabulous leatherlaced made-in-Italy heel; both will catch the eye and respect of locals. Who wants to dress like a tourist anyway?
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LOOK
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DENIM& b Levi Strauss did not invent jeans... The Apocalypse has come. I know it’s strange to read that first line and not feel like the second isn’t also true. However, it’s real. Levi Strauss did not actually invent, or name, jeans! First worn by the Genoese Navy back in 1500s, the word ‘jeans’ is derived from the French phrase “bleu de Genes”, translated as “the blue of Genoa”. And the first denim fabric originated in Nimes, France, so it also owes its longenduring name to the town of its origin! 1 Think textile de Nîmes (textile of Nimes) in order to derive “denim”. If you don’t know French like I don’t, listen to it on a translate site and it becomes glaringly obvious! There are two very real distinctions between these two kinds of original jeans, however. First, the Genoese in the 1500s were quite famous for their cotton corduroy and their ‘jean’ fabric was very similar to corduroy. Nonetheless, it was the Genoese that first developed the dying techniques to come up with the shades of indigo that we associate with blue jeans that have now withstood the test of time, centuries in fact! So, jeans were originally corduroys, used for work clothes and such during that era, and denim was developed in Nimes, France
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as a coarser textile that was used to go over garments as smocks or overalls. Jeans in Genoa was a “medium quality and of reasonable cost” textile while the French denim was a higher quality twilled cotton. 2 We really owe our love affair with jeans to Italian sailors and French fabric makers! But let’s get back to Levi and history as we know it. There are several legends surrounding Levi Strauss’ and Jacob Davis’ development of the American blue jean in 1872. Some speculate they started with hemp cloth, but it was too rough. Another legend states that Strauss sold brown canvass pants to miners, then began dying them blue, and it was after Davis wrote him that he added rivets to reinforce the pockets and seams. This story has been proven false, but it came about because there have been jeans discovered from that era made from brown cotton duck cloth. There are even old rumors that Strauss and Davis bought their denim from France where the original fabric was created. This is also false! They went American made all the way, baby.
blues by Jeni Tetamore
on the cover
Photographed by Cathy Du: i-moya.com Model: Ludmyla Belyak | Makeup: MariaStella Boccolini | Stylist: GS Location: Ancona Porto, Italy
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Here’s what really happened. Levi Strauss and Co. was a wholesale dry goods store started 1853 in San Francisco, California. It was actually Jacob Davis who developed the jeans design as he was tailor who often frequented the Strauss shop and purchased bolts of cloth there. Davis wrote to Strauss suggesting a partnership to patent and sell clothing reinforced with copper rivets at the points of stress such as pocket corners and the bottom of the button fly. 3 The rest, as they say, is history. Strauss accepted Davis’ offer and the two applied for and received US patent NO. 139, 121 for an “Improvement in Fastening Pocket-Openings” on May 20, 1873. That’s why on every pair of Levi’s you buy, the tag on the back says “Original Riveted”! As with the original intent back in the 16th and 17th centuries first discovered by the French and Italian working class, Strauss and Davis designed their jeans to be for the rough and tumble workers who needed clothing that would withstand extreme
conditions – cold, wet, snow, ice, gravel, dirt, etc. They were a huge hit with railroad workers, farmers, miners, and factory workers. The first jeans were in fact quite loose fitting and the ones that were not a bib overalls were initially called “waist overalls” and were very popular with off-duty American soldiers during World War II. It wasn’t until James Dean wore them in Rebel Without a Cause that jeans became a symbol of youth rebellion and a fashion statement in the 1950s. Marlon Brando wore them in The Wild One and Marilyn Monroe did her part for women and girls by putting them on in The Misfits, thus cementing jeans into the role of iconic fashion symbol that could withstand being banned from hotels, restaurants, and schools. Instead of fading into the background, the denim trend roared into the forefront, spreading exponentially throughout the world becoming a staple in most everyone’s closet from newborn to centenarian.
denimolo
ogy
Photographed by Cathy Du: i-moya.com Model: Chiara Turco | Makeup: Alessandra Makeup | Stylist: GS Location: Senigallia, Italy
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How You Know You’ve Got a Really Good Pair... Photographed by Cathy Du: i-moya.com Model: Nancy Bernacchia | Makeup: MariaStella Boccolini | Stylist: GS Location: Passetto, Italy
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Everyone has (or should have!) at least that one pair of perfect jeans. They make your butt look amazing, slicking down your thighs, hitting just right with your favorite pair of boots, all while feeling like butter when you slip them on. It doesn’t matter what your preferred fit is – skinny, boot, flare, traditional – they fit you just the way you want them to and you feel sexy and confident and most importantly, they last forever! Truly, that is the sign you’ve gotten a really good pair of jeans. They get better with age. The material gets softer without wearing thin, the color changes occurring are attractive without become dull, the copper of the buttons and rivets develop a richer patina, and they mold to your body like they were made just for you. A really good pair of jeans should last years and years with proper care.
The Care and Feeding of Jeans
So, how do you take care of your jeans? Just toss ‘em in the wash and hope for the best? No! No, I say! There is great debate on how to take care of denim properly. Wash them in cold or hot? Line or dryer? Freeze or bake? Here are some simple rules to live by, regardless of color or treatment: • Always wear your jeans a few times before you wash them, especially the first washing. You want them to mold to your body (think shrink to fit). Shrink to fit is actually just a marketing ploy, jeans will always shrink to fit, even the pre-shrunk kind because the fabric is stiffer and will hold the mold of your booty longer if you don’t try to wash them after a single wearing. • If you’re worried about germs, you can stick them in the freezer (but you need to make sure the fabric gets below zero degrees) or bake them in the oven at about 250* for about twenty minutes. This will kill the germs without damaging the fabric. Only do the baking if there are no stains to remove. Heat will set a stain! • To dry your jeans, put in the dryer if you’re not worried about the legs shrinking. Waists generally do not shrink. (If they’re getting tight, it’s not because they’re shrinking. Sorry.) Line drying is good to do if you are worried about energy conservation. Jeans are a heavy material and require a high heat or extended period generally to get all the way dry, so line drying is a great alternative if you’re worried about that! • Always always always wash in cold! This will preserve your color and your size far better than a warm or hot wash will. If you have a very dark indigo dye, then for the first few washings add a cup of vinegar to the wash cycle to help set the dye to keep your bold color from fading or bleeding. 2014sept | FASHIONAFFAIRMAGAZINE.COM 129
And Don’t Throw Your Old Pairs Out!
If you are at all crafty, keep those jeans you and your kids have outgrown or destroyed! Some ideas to recycle your jeans include: • Cut three inch strips and basket weave together into two squares large enough to fit over a pillow form. Turn inside out and sew up three sides. Insert pillow form and carefully sew the last seam. • Make cute stuffed animals. • Cut your jeans into 2” x 4” (or 5”) strips and get canvas webbing to make a ragged rug. (You might want to make the strips smaller depending on the size of your webbing.) Or you can use longer strips and sew them into lines or do a braided rug. • Turn the pockets into silverware holders on a ‘butt’ placemat • They make great potholders or coasters! • Save lots of old denim, deconstruct, then sew it all back together to make custom slip covers for couches and chairs. • Cut off the legs and sew up the bottom. Add a zipper to the waist and a shoulder harness and you have a styling denim purse.
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denim tren 2014 fal
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nds
Introducing the Autumn 2014 Guess Collection
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http://roxblogger.com
levis.com
how t o wear it
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blog.ueberlabel.com
www.de
bandofoutsiders.com
coffeefashionandtv.blogspot.com
enimjeansobserver.com
31philliplim.com
wardrobelooks.com
Jena Theo Acid Wash High Waisted Superstretch Denim Jeans Jena.Theo.com
fashionisers.com
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DENIM Images courtesy of designers on Etsy.com
on Etsy...
persephonevintage denim patchwork denim shirt $85.00
persephonevintage 9 to 5 Denim Jeans $65.00
MBraze
SALE:Denim & Chains Blue Denim Cuff $30.00
shoprabbithole Vintage 90s Grunge Revival Denim Jacket $57 Vintage 70s Dress $62
SONKOi
Dream short jacket exclusive design $271.94
megumiogihara
Handmade HEART Rhinestone Denim Purse $260.00
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UpcyclingLives
Recycled Denim Hoop Earrings
$4.00!!
closetcaseVNTG Chevron Denim Jeans Vintage 1970’s $156.00
WanderlustGhost
Eye of Horus Vintage Denim Jacket $195.00
vividotstore
Denim Shimmer Cocktail Ring $14.00
MelissaJoyVintage Denim Lace Up Oxfords sz 10 $55.00
RabbitHouseVintage Iconic 80’s Vintage Denim Boots $138.00
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mandi
model of the month
Photographed by Nai-Tsang Cheng
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“You Are Living Your Story”. I noticed this quote a small canvas painting not too long ago and thought while I was hanging it up, “I am living my story” so let me share it with you.
after 5 months of being surrounded by materials, networking for my business, doing photo shoots (using my now 9 year old daughter as my “fit” model), I realized that I wanted to be on the other side of the lens.
My name is Mandi McLean. I am a small town girl with a big city soul. I am a professional runway and editorial model signed exclusively with Red Star Model Management and work for Ishika Chaudhary, whom is a model scout and manager, director of London Fashion Week and a huge inspiration.
I started with nothing but the internet to help guide me and it was after a few failed attempts working for photographers as a trade for print shoot and at an open call I was told that I had a “strong look” but needed to invest in working with professional photographers. I immediately began searching around and ran across a photo of a girl who looked as if she was standing on “top of the world” and it just so happened that this girl, Liv Mathis, was from my hometown of Greenville SC. Afraid of rejection from a professional photographer, I knew that I had to approach him. So after reaching out and finally convincing him (Anthony Lloyd, that I needed him to help with building a strong portfolio, we began righ away. I invested a lot of time and money for professioonal shoots but as I look back now, I know it was worth it.
I’m not only a model, but a newlywed and mommy. So how do I balance it all? Support. I have a network of over 10,000 people and I can honestly say that half of them have supported my dreams and have a played an important role in helping me readh my goals. In 2011, I decided that a 9-5 would never work for me. There was a void and I had to fill it. I began designing children’s costume clothes and
mclean and modXchange.com member
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y passion can sometimes consume me, which is not always the best thing. I strive to maintain “balance” but I finally feel I have what I’ve worked so long for -an exclusive contract and the opportunity to walk in MBNYFW. And of course, seeing myself in magazines and social blogs worldwide isn’t so bad either! I have also accepted acting roles, re-occurring roles and selected scenes (Vampire Diaries, Drop Dead Diva) and just filmed a scene for Ride Along 2.
Photographed by Marc Hervouet
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“Do not allow the word ‘No’ to be okay with you, pursue your goals.Because if this girl from South Carolina can do it, you can as well.”
Model: Mandi McLean from Red Star Model Management Hair: Taylor Marie Rafajko MUA: L Payne Mua Photography/Editing: Charles Long Photography
“Three years ago I picked up my laptop and Googled, “credited websites for aspiring models”. After going through fifteen sites, I chose modXchange.com. I signed up right away so I could gain access and get casting info which led to me gracing the catwalk in NYC for a charity event with two Victoria’s Secret models. The experience on the red carpet and at these fabulous hotels and venues opened many other doors and was instrumental in allowing my voice to be heard.
Thank You John Pham, ModXChange and everyone who reads this. Without you my dream would have never become a reality.” Mandi Rogers-McLean www.red-star-models.com www.facebook.com/mandikrogers IG mandirogers_model
To be considered, submit your story and best work to Model@FashionAffairMagazine.com
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2014
is the 75th Anniversary of the famous Los Angeles Union Station. The building that has hardly changed since serving its first passengers in May 1939.
Even in a year of splashy debuts, this one stood out. Just months before Gone With the Wind set Atlanta ablaze and The Wizard of Oz tornadoed into Grauman’s Chinese Theater, downtown Los Angeles had a star-studded blockbuster premiere all its own. A three-day celebration drew half a million fans. Such was the momentous launch party for L.A.’s Union Station in May 1939. Decades in the making, the bold $11 million edifice finally gave Los Angeles the grand train station it so deserved. Union Station was the last of the grand railroad gateways to be built in the U.S. In the station’s concrete daydream of Spanish Colonial Revival, Mission, Moorish and Art
Deco styles, the city’s imagined past and hoped-for future overlay seamlessly. Those faux wood beams were given a patina to look as if they had been there a century or more. The station’s streamlined details in aluminum and bronze pointed toward a triumphant, machine-age tomorrow. When Union Station was new, everything about it reflected the longing of Los Angeles to be both modern and nostalgic. Union Station, like few of the city’s other architectural survivals, is a place where it’s possible for the patient sojourner to slip out of now and into an earlier time like a shadow passing.
Photographer: Lesley Pedraza | lesleypedraza.com Model: Jacqueline Depaul | jacquelinedepaul.com Styling: Lauren Gold - Hair/Make-Up: Ana Vergara | cgdradio.com Retoucher: Argiris Maipas | qualityretouching.com
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“Union Station connects all of us with those golden days of Los Angeles history and that bright future of transit in L.A. in the 21st century,” Los Angeles Councilman Paul Krekorian said during the rededication ceremony.
“There have literally been hundreds of movies shot in Union Station over 75 years. From Judy Garland movies to Blade Runner, to The Dark Knight Rises.” Dress: Nathanaelle Couture Coat: Nathanaelle Scarf: BCBG Necklace: Express Shoes: Stuart
Suit: Nathanaelle Couture Scarf: Ellen Tracy Gloves: The Limited Bag: Octabag Shoes: Story
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Suit: Nathanaelle Couture Scarf: Vintage (model’s own) Bag: Adrienne Vittadini Shoes: Nicole
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Skirt: Nathanaelle Couture Jacket: Stiletto by Loralee Bag: Dooney & Bourke Boots: Marc Fisher
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T
he recent May 3rd celebration in Los Angeles to commemorate the Union Station anniversary shines a spotlight on littleknown British-born architect John B. Parkinson. All around Los Angeles, Parkinson’s works are sprinkled throughout the urban landscape. One example of Parkinson’s architecture is found in the city’s first high-rise, the Continental Building, or Braly Block, a 13-story high-rise built in 1903, in the Historic Core of Los Angeles.
One of a number of union stations built in the early 1900s, it served trains from the Union Pacific, Santa Fe, and Southern Pacific Railways. Conceived on a grand scale, Union Station became known as “Last of the Great Railway Stations” built in the United States. It was placed on the National Register of Historic Places in 1980. Today, the station is a major transportation hub for Southern California, providing 60,000 passengers a day access to Amtrak long distance trains, Amtrak California regional trains, Metrolink commuter trains, and several Metro Rail subway and light rail lines.
Other Parkinson projects include the Homer Laughlin Building, home of Grand Central Market, the Bullocks Wilshire, parts of USC and some early renovations in Pershing Square. He also collaborated on City Hall. The station was placed on the National Register of Historic In 1920, when his son Donald Places in 1980 and was designated joined the firm they created the as Los Angeles Historic– Cultural Memorial Coliseum and Union Monument No. 101 on 2 August Station, however, John Parkinson 1972. died in 1935 before Union Station was completed. Los Angeles Union Station (or LAUS) is the main railway station in Los Angeles, and the largest railroad passenger terminal in the Western United States. It opened in May 1939, replacing the older La Grande Station and Central Station.
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Journey to Eden
Photography: Marco Di Filippo Model: Lex @ Viva Models Berlin | Stylist: Theo Vasiliou @ Blossom Berlin Hair: Miriam Jochims @Blossom Berlin | MUA: Trine Marie Skauen Production | tmstudio.no Assistant: Paola Lesina
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Dress: Kilian Kerner Necklace: Juergen Veit 2014sept | FASHIONAFFAIRMAGAZINE.COM 153
Dress: Augustin Teboul Leggings: Augustin Teboul Shoes: Porsche Design
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Top: Lever Couture Necklace: Juergen Veit
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Top: Lever Couture Leggings: Lever Couture Necklace: Juergen Veit Bracelets: Christian Koban
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Photographer - Lorène Segot Designer - Genesis Stylist - Leo Mermillod Mua - Lola Mix Cube Hair Stylist - Marie Blueye Mannequin - Antoine@Karine Models Wardrobe Credit: all looks - Genesis
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Photographer - Lorène Segot Designer - Genesis Stylist - Leo Mermillod Mua - Lola Mix Cube Hair Stylist - Marie Blueye Mannequin - Antoine@Karine Models Wardrobe Credit: all looks - Genesis
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0f POWERlove the
FASHION
Helping others in the name of...
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Entrepreneur and philanthropist Theresa Roemer knows all about how passion can change your life for the better even when times are hard and tragedy strikes. She is no stranger to poverty, illness, or death and yet has chosen a path of offering encouragement and charity to those around her. In this issue, Theresa discussed with us her inspirations and some of the obstacles and challenges she has faced along the way.
Photos courtesy of blog.neimanmarcus.com and photographed by Chinh Phan 2014sept | FASHIONAFFAIRMAGAZINE.COM  165
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Entrepreneur and philanthropist
Theresa Roemer
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FA: What was your motivation to begin your journey of entrepreneurship with opening a gym, and then a string of gyms, in Wyoming? TR: As a child, I would do anything for a job or a task. When other kids were being kids, I was looking for a job to paint someone’s fence, run errands, deliver newspapers, anything for work. It was just in my blood to do more and reach higher. At the same time, doctors told me that I had a heart murmur and would not have children, that I could not go outside and play with other kids, climb trees, or run. I simply didn’t believe them. I felt fine, so I did the opposite and built up my heart muscle. I was even more motivated to be physically active when someone told me I could not be. In high school, back when aerobics was so popular, I started teaching aerobics after school and getting paid for it. Physical fitness was such a huge part of my life that I was excited to start a small business that centered on it. FA: How does this passion translate into your new endeavors of fitness wear, a clothing line, and a home and décor line, as well? TR: I am a huge fan of good fitness wear, which makes sense since I am very fit and work out daily. The home décor line speaks to the designer in me, which has also been a large part of who I am. I love fashion, design, architecture and think of design when I launch any new venture. FA: You have talked in other articles about how you enjoy using your now famous 3,000 square foot, three story
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closet for charitable outreach, would you please describe what one of your “closet parties” might look like and what kind of fundraising might be done? TR: The closet parties are intimate and very well thought out. The people who are invited are eager to be inside the closet, and often attend charity fundraisers, so it’s a win-win for charity. At fundraising parties, I serve champagne, pass hors d’oeuvres, as well as my signature Theresa Roemer Truffles, which everyone goes crazy for. They are cookies and cream flavor, made with real cream. So decadent! The closet and the truffles are a huge draw for any fundraiser. FA: Recently you were a victim of a home robbery where many of your personal items in your closet were stolen, could you talk about how that has impacted your faith in humanity and what the loss has meant to you and your family? TR: Faith is a big part of who I am, and I would be lying if I said that this did not shake my faith in others. For a period of time, things like this do exactly that. But I am very strong and strong-willed, it takes much more than this to shake me. I feel more violated and attacked than anything else, but this too shall pass. My family feels the same way, but we are all a resilient bunch. FA: You have suffered other losses as well, such as the death of your death of your son, Michael, in a 2006 in a car accident. Could you discuss what you have done specifically in your outreach that addresses grief and loss? TR: I buried my son, my brother, and my father, and the good that has come from this, I believe is my ability to help others through the grieving process. I counsel those who have experienced a loss whenever I am asked or have the opportunity. I also give small and intimate sessions to organizations and groups on grief and loss. 2014sept | FASHIONAFFAIRMAGAZINE.COM 167
FA: You were a sickly child, contracting rheumatic fever multiple times and diagnosed with a heart condition. How much does this history of your own drive you toward supporting charities that address children’s health? TR: This is key to why children and their health is so important to me. I never want to see a child in need, go hungry or without, or be physically ill. Each day, I wish I could do more. FA: How do you see fashion and charity now working together in your own life? TR: The two have always gone hand-in-hand. I often work with Saks Fifth Avenue and Neiman Marcus to host fashion fundraising events. FA: What advice might you give to someone wanting to change their lives for the better, but who maybe doesn’t have the same wherewithal that you have available? TR: No one needs money to make a life change. Keep in mind, I grew up poor and on a farm in Nebraska. You can’t get more removed than that. I made all of my life changes despite my lack of financial resources and I was a self-made millionaire by age 38. Your largest asset is what is inside of you. FA: Where do you see your passions taking you next? TR: I have so many plans and am right now looking very forward to my next charity even in the closet once the police determine this safe, and the fundraising APP I am developing. Then there is the September launch of my clothing line, Theresa Roemer True and Real, and plans to expand my home goods business. 168 FASHIONAFFAIRMAGAZINE.COM |
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“I made all of my life changes despite my lack of financial resources and I was a self-made millionaire by age 38. Your largest asset is what is inside of you.”
theresaroemer.com
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CHARITIES FOR WHICH THERESA CONTRIBUTES HER TIME AND RESOURCES: Child Legacy International
Child Legacy, International Inc. is a Christian non-profit organization working in Africa to transform lives by providing opportunities that break the generational cycle of poverty and despair, and support each person’s pursuit of their god given destiny. CLI first began operating in Zimbabwe, Africa in 1987. Theresa has been on the Board of Directors for Child Legacy International for three years. Among the fundraising efforts, she donates her time in Malawi to help drill water wells and she participated in the first Mt. Kilimanjaro climb in 2011, which raised $ 100,000 for CLI.
American Heart Association Circle of Red
Our Mission: To build healthier lives, free of cardiovascular diseases and stroke. That single purpose drives all we do. The need for our work is beyond question. Founded by six cardio logistics in 1924. What we do: To improve the lives of all Americans, we provide public health education in a variety of ways. We have funded more than $3.5 billion, in research since
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1949, more than any organization outside the federal government. Theresa donates her time by regularly hosting high profile events in her home to raise funds for AHA. She co-chaired the Montgomery county AHA Gala in 2012 and raised more than $800,000. She is a member of the Circle of Red and also a member of the elite group COR VITAE, recognized for their extreme generosity of time and donations. Because Theresa was diagnosed with a heart murmur as a child, and her 23 year old brother died of a heart attack in 1990, AHA is near and dear to her heart.
Texas Children’s Hospital (Ambassador)
Texas Children’s Hospital located in Houston, Texas is a non-profit organization whose mission is to create a healthier future for children and women throughout our global community by leading in patient care education and research we are proud to be consistently ranked among the top children’s hospital in the nation. Lamar and Theresa became Ambassadors in 2008 because they believe that children are our future, and every child deserves a chance to be healthy.
Interfaith Ministries
Interfaith Ministries for greater Houston brings people of diverse faith traditions together for dialogue, collaboration and service, as a demonstration of our shared beliefs. We serve seniors, resettled hundreds of refugees, and participate in relevant training exercises to be a successful conduit in times of disaster.
Theresa believes there is no better organization that helps her community beyond than this one. From feeding the homeless to providing clothing, medical, and much needed necessities to the less fortunate, this charity truly takes care of everyone regardless of religion or faith. She has faithfully served this organization since 2006 with time and funding.
Montgomery County Women’s Center
The Montgomery County Women’s Center provides safe shelter, crisis intervention, counseling, legal and support services to victims and survivors of family violence, sexual assault, stalking and abuse in Montgomery and surrounding counties and provides education on these issues. We have been serving the needs of victims of domestic violence, sexual assault or abuse and stalking from all areas of Montgomery County and surrounding counties since 1982. Theresa holds this organization close to her heart because of an abusive relationship she was in during the 1980′s. She understands how hard it is to get out of a relationship where you are brainwashed into believing the reason you are being abused is all your fault. Theresa has donated funding as well as clothing and other necessities since 2006.
MD Anderson Cancer Centers
The missions of the University of Texas MD Anderson Cancer Center is to eliminate cancer in Texas, the nation, and the world through outstanding programs that integrate patient care, research and prevention, and graduate students, trainees professionals, employees and the public. Lamar and Theresa believe that MD Anderson is the top cancer research center in the world. They understand through research that 1 in 3 persons will be diagnosed with some form of cancer in their lifetime. They have both lost many friends and colleagues due to cancer and are very passionate about helping wipe out this terrible killer. Lamar and Theresa have faithfully funded MD Anderson Cancer Center since 2005.
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theresaroemer.com
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