IN THE NEWS
Fred Segal Continues International Expansion Iconic, Los Angeles based experiential retailer Fred Segal announces today it continues to expand internationally and will open a new location in South Korea in Q1 2021. Fred Segal is partnering with Hanwha Group to open a location in Seoul within the Galleria Luxury Hall, South Korea’s preeminent department store featuring the world’s leading luxury brands. The Galleria Luxury Hall is a flagship store situated in a well-known and high-traffic shopping area, raising Fred Segal’s profile within one of Korea’s largest metropolitan centers. “We’re excited for Fred Segal to launch at Galleria Luxury Hall, one of the world’s most prestigious retailers, offering customers in South Korea a unique shopping experience that captures the style and culture of Los Angeles,” said Jeff Lotman, Chairman and Owner of Fred Segal . “With more store openings in North America that will be announced soon, this deal solidifies Fred Segal’s position as a global brand with an enormous growth trajectory.” Fred Segal’s innovative and forward thinking approach to retail and unique understanding of the Los Angeles scene has made the company appealing to international brands who are looking to diversify their offerings and attract new customers. “Galleria Luxury Hall is the first exclusive retailer of premium brands in Korea,” said Brian Pang, Senior Vice President of Galleria. “We know Fred Segal will exceed the expectations of customers who are looking for a new and innovative retail experience.”
Rolling Stone Signs Bulldog Bulldog Licensing has been appointed as the European licensing agent for Rolling Stone. Established for 50 years, Rolling Stone spans print, digital, social and events, and is now looking to leverage its brand, develop products and reach its extensive audience in new ways. In the US, the Rolling Stone licensing programme is already underway with brand owners, Penske Media Corporation already working with licensees including Anheuser-Busch’s brewery Elysian Brewing for a Rolling Stone Lager, publishing deals with Alfred Publishing, Sellers Publishing, and Meredith, puzzles and games from Spinmaster companies and location based experiences including the Rock Room on Holland America Line ships and the Rolling Stone Bar & Grill at LAX airport. Discussions are already well underway with licensees across a diverse area of products with announcements expected very soon. PAGE 8
Golden Goose & Men’s Health Gifting
Men’s Health new toiletry gift sets lead into Christmas In a deal brokered by licensing agency Golden Goose. Two major retailers have committed to ranging the new toiletry gifting developed by the most recent licensee to join the Men’s Health licensing programme, Thumbs Up UK. The new range consists of body washes, deodorants and shower gels enhanced with accompanying gifting products such as a sports bottle, sports earphones, and sports armband, providing a gifting opportunity for the growing number of regularly exercising consumers. The ranges will go on shelves in Superdrug from August and Primark from October this year. The new range isn’t the only positive news to come from the Hearst owned title: Men’s Health UK page views rose by 84% (year-on-year) to 11.5M during the month of May alone, with more than 4.8M unique users looking for online fitness and nutritional advice. Not surprisingly, this increased traffic also led to a sales spike for the well-established Men’s Health home fitness range at Argos.
Carry On Licensing Sterling Media Marketing has announced the entire Carry On series exclusively available for licensing and merchandising opportunities. A partnership for Carry On cleaning has been signed with Duo Max, and a Carry On Cruising announcement will be made shortly.Britain’s longest running film series with 31 films, Carry On has £80m adjusted box office takings, with millions of viewers especially around Christmas. TOTAL BRAND LICENSING
